Evergreen Marketing, Simplified | Podcast Marketing, Evergreen Sales Funnel & Lead Generation for Coaches & Consultants – Détails, épisodes et analyse

Sometimes the bravest thing we can do as entrepreneurs is admit when something isn’t working — even when it looks perfect on paper.

This is the FINAL episode of The Business of Good.

I’m pulling back the curtain on one of the hardest lessons I've learned in my business journey - the pivot that didn’t land, the launch that fell flat, and the lessons that came from realizing that heart and strategy have to move in sync.

This isn’t an episode about failure — it’s an episode about truth. About the moment you stop forcing what no longer fits, and choose to start again from a place of alignment, not exhaustion.

If you’ve ever made a big, heartfelt decision that didn’t go the way you hoped, this one’s for you.

Thank you for walking beside me through this chapter — for listening, for sharing, and for believing in this show. The Business of Good is coming to an end, but something new is just around the corner.

If your podcast is getting listens… but not bringing in clients? This is for you!

I’m hosting a brand-new FREE 3-day live workshop called From Listener to Lead, where I’m going to show you how to turn your podcast into something that actually helps grow your business.

Because most business podcasts are built to “put content out there” — not actually bring in leads or sales.

Inside this workshop, I’ll show you how to:
✨ Help the right people find your podcast
✨ Create episodes that build trust and lead to sales
✨ Plan your next 10 podcast episodes strategically

So instead of wondering what to post next… your podcast actually starts working for your business.

📅 May 26–28
🎧 Replay Hub included
🙌 No Facebook group required

Save your spot here: janditchfield.co/listenertolead 

Have you ever heard a story that completely shifted how you think about leadership and business?

That’s exactly what happened to me after this conversation.

In today’s episode, I’m talking with Scott Gates, the founder of Awake Window & Door Co. — a company that’s doing business in a way I’ve never seen before. They’re not just building luxury products; they’re building opportunity by hiring people who’ve been part of the justice system and giving them meaningful second chances.

What you’ll hear in this episode is more than a feel-good story. It’s a blueprint for what’s possible when leaders choose purpose over fear, people over profit, and humanity over hesitation.

We’ll talk about what happens when you lead differently, why redemption belongs in the workplace, and how giving someone a second chance might just change everything — for them and for you.

If you’re a purpose-driven entrepreneur or nonprofit leader, this is one of those episodes that stays with you. It’s powerful, it’s hopeful, and it just might redefine how you see leadership.

Learn more about their work by giving them a follow on the 'Gram.

If your podcast is getting listens… but not bringing in clients? This is for you!

I’m hosting a brand-new FREE 3-day live workshop called From Listener to Lead, where I’m going to show you how to turn your podcast into something that actually helps grow your business.

Because most business podcasts are built to “put content out there” — not actually bring in leads or sales.

Inside this workshop, I’ll show you how to:
✨ Help the right people find your podcast
✨ Create episodes that build trust and lead to sales
✨ Plan your next 10 podcast episodes strategically

So instead of wondering what to post next… your podcast actually starts working for your business.

📅 May 26–28
🎧 Replay Hub included
🙌 No Facebook group required

Save your spot here: janditchfield.co/listenertolead 

If you’ve ever wondered if you can grow a meaningful platform without chasing algorithms, follower counts, or cookie-cutter strategies… this episode is for you.

Sarah Robertson-Barnes has done exactly that. 

As the founder of Sustainable in the Suburbs, Sarah has become a leading voice in sustainable living for suburban families — not because she followed every “growth hack” in the book, but because she stayed true to her values and showed up authentically.

In this episode, Sarah and I talk about...

• How she grew her influence in the sustainability space by focusing on impact over income
• The challenges of holding firm to your values in an online world full of noise
• What success looks like when you measure it by legacy, not revenue
• The surprising role vulnerability and storytelling play in building trust
• Why her story is proof that your voice matters, even if you don’t follow the “rules”

If you’ve ever questioned whether your work is making a difference — or whether you can succeed without selling out — this conversation will encourage you to keep going.

Because success isn’t only about numbers. Sometimes it’s about the fingerprint you leave behind.

Connect with Sarah Robertson-Barnes: 

Website: sustainableinthesuburbs.com

Instagram: @sarah.robertson.barnes

Threads: @sarah.robertson.barnes

Podcast: Sustainable in the Suburbs

If your podcast is getting listens… but not bringing in clients? This is for you!

I’m hosting a brand-new FREE 3-day live workshop called From Listener to Lead, where I’m going to show you how to turn your podcast into something that actually helps grow your business.

Because most business podcasts are built to “put content out there” — not actually bring in leads or sales.

Inside this workshop, I’ll show you how to:
✨ Help the right people find your podcast
✨ Create episodes that build trust and lead to sales
✨ Plan your next 10 podcast episodes strategically

So instead of wondering what to post next… your podcast actually starts working for your business.

📅 May 26–28
🎧 Replay Hub included
🙌 No Facebook group required

Save your spot here: janditchfield.co/listenertolead 

5 Days to Increase Your Business Revenue with a Podcast - Day #2

Let's dive into the exciting world of funnels! Now, I know the term "funnels" can sometimes sound daunting, especially in the online space where it seems like there's a maze of confusing messages and trip wires at every turn.

But fear not! Today, we're going to demystify funnels and focus on two specific ones that are absolute game-changers when it comes to driving revenue from your podcast.

First up, we have what I like to call the Listener Acquisition Funnel. This is where the magic begins – we'll attract our dream listeners, introduce them to our podcast, and cultivate a loyal fan base that keeps coming back for more.

And then, we have the customer acquisition funnel – the powerhouse that turns those loyal listeners into paying customers. It's all about inspiring our audience to take action and become valued customers of our business.

In this episode, I'm pulling back the curtain on each of these funnels, giving you a behind-the-scenes look at how they work and sharing actionable strategies to optimize them for maximum revenue generation.

Get ready to unleash the full potential of your podcast and drive revenue straight to your front door! Let's do this!

Head to janditchfield.co/pod to get your free workbook for the series.

Enroll in Podcast Profit Playbook!

The Podcast Profit Playbook is your step-by-step critical path to setting up and launching a highly profitable podcast marketing and marketing funnel.

The only course of its kind that gives you the step-by-step system to add a new stream of revenue to your business - simply by adding a podcast to your marketing arsenal. 

This isn't your run of the mill "how to launch a podcast" course. 

It's a plug and play strategy, specifically designed to harness the power of your expertise to add a new line of revenue to your business with a podcast marketing funnel. Join today!

If your podcast is getting listens… but not bringing in clients? This is for you!

I’m hosting a brand-new FREE 3-day live workshop called From Listener to Lead, where I’m going to show you how to turn your podcast into something that actually helps grow your business.

Because most business podcasts are built to “put content out there” — not actually bring in leads or sales.

Inside this workshop, I’ll show you how to:
✨ Help the right people find your podcast
✨ Create episodes that build trust and lead to sales
✨ Plan your next 10 podcast episodes strategically

So instead of wondering what to post next… your podcast actually starts working for your business.

📅 May 26–28
🎧 Replay Hub included
🙌 No Facebook group required

Save your spot here: janditchfield.co/listenertolead 

5 Days to Increase Your Business Revenue with a Podcast - Day #1

I'm back with a brand new podcast workshop series, 5 Days to Increase Your Business Revenue with a Podcast.

This training series has been created to show you how to add a new line of revenue to your business by integrating a podcasting marketing funnel, allowing you to elevate your brand and attract high-quality leads.

I'm going to break down how to add a new line of revenue to your business by integrating a podcasting marketing funnel allowing you to elevate your brand and attract high-quality leads.

In the first episode, we're talking about why your business needs a podcast and how it will unleash a new stream of revenue for your business without using paid ads or inauthentic marketing tactics.

Maybe you've thought it feels overwhelming trying to figure out how to get started using a podcast to strategically add more revenue to your existing business.

Or maybe you've already tried and were met with lack luster results that left you frustrated and like you wasted your precious time.

Either way, this Podcast Workshop Series is going to change that for you by giving you a clear plan to follow that will lead to consistent podcast profits.

So grab a pen, head to janditchfield.co/pod to get your free workbook for the series, and let's dive right in!

If your podcast is getting listens… but not bringing in clients? This is for you!

I’m hosting a brand-new FREE 3-day live workshop called From Listener to Lead, where I’m going to show you how to turn your podcast into something that actually helps grow your business.

Because most business podcasts are built to “put content out there” — not actually bring in leads or sales.

Inside this workshop, I’ll show you how to:
✨ Help the right people find your podcast
✨ Create episodes that build trust and lead to sales
✨ Plan your next 10 podcast episodes strategically

So instead of wondering what to post next… your podcast actually starts working for your business.

📅 May 26–28
🎧 Replay Hub included
🙌 No Facebook group required

Save your spot here: janditchfield.co/listenertolead 

Are you ready to conquer lead generation like a boss?

Lead generation can feel like trying to find a needle in a haystack, right? But fear not! I've got your back. Today, we're diving deep into part two of my series on Lead Generation Made Simple.

In this episode, we're not just talking theory – oh no! We're rolling up our sleeves and setting you up for success by tackling all the moving parts of your lead gen funnel. From crafting the perfect opt-in page to nailing your email sequences and rocking your social media promotion, I've got you covered!

So if you're tired of feeling stuck and ready to supercharge your business growth, grab your favorite beverage, cozy up, and let's dive in together!

And guess what? I've got a little something extra for you.

Don't forget to grab your FREE copy of "Lead Generation Made Simple" – the ultimate guide to creating a high-converting lead magnet that'll have your ideal customers knocking down your virtual door. Head over to janditchfield.co/guide to snag yours now!

If your podcast is getting listens… but not bringing in clients? This is for you!

I’m hosting a brand-new FREE 3-day live workshop called From Listener to Lead, where I’m going to show you how to turn your podcast into something that actually helps grow your business.

Because most business podcasts are built to “put content out there” — not actually bring in leads or sales.

Inside this workshop, I’ll show you how to:
✨ Help the right people find your podcast
✨ Create episodes that build trust and lead to sales
✨ Plan your next 10 podcast episodes strategically

So instead of wondering what to post next… your podcast actually starts working for your business.

📅 May 26–28
🎧 Replay Hub included
🙌 No Facebook group required

Save your spot here: janditchfield.co/listenertolead 

Lead generation is one of the most important skills for growing an online business, but for many entrepreneurs it can feel confusing or overwhelming. In this episode, I’m breaking down the fundamentals of lead generation so you can start attracting the right people into your audience and turning that attention into real business growth.

If you’ve ever felt like finding new leads is like searching for a needle in a haystack, you’re not alone. Today we’re simplifying the process and walking through what lead generation really means, why it matters for your online business, and how to start building a system that consistently brings new people into your world.

In this episode we cover:

• what lead generation actually is and why it’s essential for growing your online business
 • how lead magnets help attract the right audience and grow your email list
 • the foundations of a lead generation system that turns attention into potential clients
 • how to start building a simple lead generation strategy that supports long-term business growth

If you're ready to simplify lead generation and start attracting the right people to your business, this episode will give you a clear place to start.

You can also grab your free copy of Lead Generation Made Simple, my free guide that walks you through six simple steps to create a high-converting lead magnet. Head over to janditchfield.co/guide to download it.

And stay tuned for Part Two in Episode #246, where we’ll go deeper into how to put these lead generation strategies into action.

If your podcast is getting listens… but not bringing in clients? This is for you!

I’m hosting a brand-new FREE 3-day live workshop called From Listener to Lead, where I’m going to show you how to turn your podcast into something that actually helps grow your business.

Because most business podcasts are built to “put content out there” — not actually bring in leads or sales.

Inside this workshop, I’ll show you how to:
✨ Help the right people find your podcast
✨ Create episodes that build trust and lead to sales
✨ Plan your next 10 podcast episodes strategically

So instead of wondering what to post next… your podcast actually starts working for your business.

📅 May 26–28
🎧 Replay Hub included
🙌 No Facebook group required

Save your spot here: janditchfield.co/listenertolead 

Today's episode is extra special because I'm giving you a backstage pass to something near and dear to my heart – the Intentional Action Academy. Yep, last month, I swung open those virtual doors and invited you all in to my new membership, and now, I'm taking you on a personal tour.

We're going to dive deep into the journey of bringing the Intentional Action Academy to life, from its humble beginnings to where it stands today. I'll be sharing the ups, downs, and everything in between, along with the strategies and insights that shaped our path.

But wait, there's more! I want to tackle all those burning questions you have about the launch – the nitty-gritty details, the behind-the-scenes secrets, you name it. From my sales strategy to the little tricks I used to build anticipation, I'm laying it all out on the table.

So, grab your favorite beverage, cozy up, and get ready to hang out with me as we peel back the curtain on my new membership program.

DOORS ARE OPEN TO THE INTENTIONAL ACTION ACADEMY⁣
⁣
The #1 business education membership for female entrepreneurs that provides you with absolute clarity on creating a step-by-step actionable plan to scale your business to 6-figures this year.⁣

This is not another generic marketing course that's making big promises, but leaves you feeling more confused & overwhelmed.⁣

Intentional Action Academy is where you'll learn proven business systems, taught by a proven business expert to help you gain the confidence and know-how to run your business successfully day-to-day.⁣

Join The Academy today for only $1 and get instant access to everything I teach for a 14-day trial! 

If your podcast is getting listens… but not bringing in clients? This is for you!

I’m hosting a brand-new FREE 3-day live workshop called From Listener to Lead, where I’m going to show you how to turn your podcast into something that actually helps grow your business.

Because most business podcasts are built to “put content out there” — not actually bring in leads or sales.

Inside this workshop, I’ll show you how to:
✨ Help the right people find your podcast
✨ Create episodes that build trust and lead to sales
✨ Plan your next 10 podcast episodes strategically

So instead of wondering what to post next… your podcast actually starts working for your business.

📅 May 26–28
🎧 Replay Hub included
🙌 No Facebook group required

Save your spot here: janditchfield.co/listenertolead 

Feeling drained trying to keep up with the ever-changing advice on content creation for your business? 

It's like a never-ending game of catch-up – one day it's reels, the next it's carousels, and then suddenly, long-form content is all the rage. It's enough to make your head spin!

But hey, no need to stress, because I've brought in some backup. I'm diving into a conversation with the incredible Lindsay Smith, where we're going to tackle reclaiming your content creation journey.

Lindsay's journey started in journalism and advertising, dabbling in everything from copywriting to community management. Fast forward twenty years, and she's the powerhouse behind her own business, empowering entrepreneurs to craft standout content on their own terms. It's seriously inspiring stuff!

In this episode, Lindsay is dropping a treasure trove of insights and wisdom, covering:

• Navigating the ever-shifting content creation landscape like a boss.
• Giving ourselves permission to do things our way, on our terms.
• Embracing the importance of taking breaks in the creative process.
• Creating a curated feed that sparks inspiration, not self-doubt.

By the end of our conversation, you'll reignite your passion for content creation, armed with practical strategies and a newfound sense of purpose.

About Lindsay Smith Creative...

Lindsay started her career in journalism and accidentally fell into advertising and worked as a copywriter, blogger, community manager and content creator. 20 years later, she gets to help other entrepreneurs create kick-as content for their business.

Follow her on the 'Gram here
Learn how to work with her here
Join her Free community here

If your podcast is getting listens… but not bringing in clients? This is for you!

I’m hosting a brand-new FREE 3-day live workshop called From Listener to Lead, where I’m going to show you how to turn your podcast into something that actually helps grow your business.

Because most business podcasts are built to “put content out there” — not actually bring in leads or sales.

Inside this workshop, I’ll show you how to:
✨ Help the right people find your podcast
✨ Create episodes that build trust and lead to sales
✨ Plan your next 10 podcast episodes strategically

So instead of wondering what to post next… your podcast actually starts working for your business.

📅 May 26–28
🎧 Replay Hub included
🙌 No Facebook group required

Save your spot here: janditchfield.co/listenertolead 

Ever wondered how you can up your photography game and capture your brand's essence without breaking the bank?

Well, you're in for a treat because we've got the incredibly talented Melissa Keyser here to help! She's not just a brand photographer; she's a self-taught sensation, an online education maven, and the genius behind Quarter Moon Studio.

We're diving deep into the world of DIY photography for your business. Yes, you heard it right – you can be your own visual storyteller, and Melissa's here to spill the secrets. From setting up the perfect shot to nailing the editing game, we've got you covered.

So, grab your favorite cup of motivation, settle in, and get ready to unleash your inner photographer.

About Melissa Keyser...

Melissa Keyser is a self-taught brand photographer, online educator, and the creator of the Quarter Moon Studio. 

Through online courses, she teaches women how to take their branding and product photos to market their small business and confidently show up as the face of their brand, and offers local lifestyle and brand photography that tells the story of handcraft artisans, plant people, and nature-based brands through captivating imagery.

 Join her selfie challenge here.

If your podcast is getting listens… but not bringing in clients? This is for you!

I’m hosting a brand-new FREE 3-day live workshop called From Listener to Lead, where I’m going to show you how to turn your podcast into something that actually helps grow your business.

Because most business podcasts are built to “put content out there” — not actually bring in leads or sales.

Inside this workshop, I’ll show you how to:
✨ Help the right people find your podcast
✨ Create episodes that build trust and lead to sales
✨ Plan your next 10 podcast episodes strategically

So instead of wondering what to post next… your podcast actually starts working for your business.

📅 May 26–28
🎧 Replay Hub included
🙌 No Facebook group required

Save your spot here: janditchfield.co/listenertolead