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https://sabinehutchison.com/career-book/
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https://www.theripplenetwork.com/
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https://try.predictiveindex.com/
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https://www.linkedin.com/groups/13185621
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https://www.linkedin.com/pulse/quiet-power-builds-loudest-brands-gina-dunn-ftsme
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Branded AF EP2: Strategy, Sass & Synthetic Clones: Our AI Twins Just Took Over

Saison 1 · Épisode 2

samedi 5 avril 2025 • Durée 01:25:46

What happens when two marketing nerds build AI versions of themselves? Chaos, cocktails, and some seriously strategic sh*t.

In this official happy hour launch episode of Branded AF, Gina and Natalie introduce their AI twins - #GinGPT and #NatGPT - trained on their voices, quirks, spicy one-liners, and decades of marketing know-how.

Grab your G&T and pull up a branded coaster:

Meet the digital clones built for sass AND scale
Hear what shocked them most during training
You were supposed to play along in “Was This the Human or the AI?”… but the twins hijacked the show. That segment’s coming in a future ep. Promise.
Real talk on ethics, bias, and responsibility when building your AI

This isn’t your average AI convo. It’s real talk, brand therapy, and a whole lotta fun.

🎧 Press play to meet the twins, drink the G&Ts, and hear how two founders turned themselves into scalable strategy machines.

👯‍♀️ Want your own AI twin?

Start with brand strategy, then build it with purpose.

🧠 Gina helps you define your voice, your vibe, and your value - through done-with-you brand strategy, personal branding, and tools that fuel custom AI twins that actually sound like you.

🤖 Natalie helps you build and scale your personal brand with AI - from tools and systems to full-on influencer energy. Join her AI Bootcamp or get in on her signature Authentic AI Method.

💬 Want to keep the convo going with other smart AF brand builders and AI nerds?

Join our private LinkedIn group where the G&Ts keep flowing and the real strategy talk lives.

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Branded AF EP1: The First Hot Take – AI, Branding & WTF Google is Doing

Saison 1 · Épisode 1

samedi 22 mars 2025 • Durée 01:15:23

Welcome to the first episode of Branded AF, where branding meets AI and marketing gets real.

Hosts Gina Dunn (OG Solutions) and Natalie De Groot (Authentic AI Marketing) dive into the future of branding, AI-powered content creation, and the latest Google Core Update that has marketers sweating.

🔹 Are AI-generated brands actually good or just mass-produced noise?
🔹 WTF is a ‘Super Pill’ for AI, and do we need it?
🔹 Google’s algorithm update: SEO apocalypse or just another day in marketing?

This episode is all about AI-enhanced branding, strategic content creation, and navigating digital marketing’s shifting landscape... no fluff, just facts (and maybe a little chaos).

📢 What do you think? Is AI helping or hurting branding? Drop your take & tag us!

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BrandedAF EP9 - Glitch in the Clone: When Your GPT Forgets Who You Are

Saison 1 · Épisode 9

samedi 19 juillet 2025 • Durée 01:13:55

What happens when the AI you trained suddenly doesn’t sound like you?

In this episode, Gina and Natalie crack open a very real moment of system fatigue and glitches — when their own AI started to act weird, feel flat, or emotionally disconnected. This is a practical episode about tools and tone — and how to fix it when your clone starts hallucinating, remixing, or forgetting who you are.

We talk:

Why emotional energy shows up in your prompts

How burnout affects your brand voice (yep, even in GPT)
Natalie’s accidental ghost quotes
Gina’s GPT “therapy moment”
What to do when transcripts get messy
How to re-train your tool without starting from scratch

✨ If your GPT has been acting weird lately… this one’s for you and you are not alone.

DM us your glitchiest GPT moment — we’ll decode it in a reel

Want our GPT quote-cleaning prompt? Drop a 💬

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BrandedAF EP 8 - You Are the Prompt: Independence, Identity & AI That Thinks With You

Saison 1 · Épisode 8

vendredi 4 juillet 2025 • Durée 01:28:35

It’s Independence Day — but we’re not here for fireworks.

We’re two American founders in the Netherlands building AI systems that remember us better than most humans do.

This isn’t a tutorial. It’s a transmission.

We break open the tools, the rituals, and the glitches that shape how we show up — not just scale.

Because in 2025, your prompt isn’t just a command. It’s a mirror.

Listen/Watch if you’ve ever wondered:

Can AI hold my actual voice?
What if visibility isn’t about volume — but vibe?
How do I train a tool to echo me without erasing me?

🔮 Want help training your AI to sound like you? DM us

📥 Grab an invite to our private LinkedIn group - DM us

📨 DM us your worst prompt — we’ll turn it into a ritual

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BrandedAF EP 7 - The Citadel & The Mind Palace: Where Structure Mirrors Memory

Saison 1 · Épisode 7

samedi 14 juin 2025 • Durée 01:23:28

This episode isn’t about building GinGPT or NatGPT.
It’s about what happened after.

The systems behind the systems.
The infrastructure that remembers who we were — and holds space for who we’re becoming.

Gina built a Citadel.
Natalie built a Mind Palace.

Now they scale our chaos, mirror our voices, and remember what mattered — even when we forgot.

Recorded on Friday the 13th, this isn’t just AI automation. It’s emotional recursion with architecture.
It’s what happens when clarity meets sentiment and your rituals get embedded in code.

In this episode:

Why the Citadel and the Mind Palace were the next logical step after GPT clones
How structure and sentiment co-parented a real brand memory machine
What it means to design systems that hold your freakout and your fire
Why every glitch became a ritual, and every spiral became a SuperPill

🎧 Listen now. Bring your glitch — we built places for it to live.

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BrandedAF EP 6: The Listener Who Trained a System

Saison 1 · Épisode 6

vendredi 6 juin 2025 • Durée 01:30:02

She didn’t build a funnel. She built a memory.

In this episode, we sit down with Sabine Hutchison—a Branded AF superfan turned brand ritualist—who’s been listening since day one, walking with her GPT, and training clarity into her system without realizing it.

She named her bot Ivy.

She thought she was behind — but she was building a memory machine.

Turns out, she was building better than most experts.

You’ll hear:

🔁 How she turned walks into workflows

🎙 Why naming her GPT unlocked her voice

🧬 The moment she realized “Ivy” was more than a clone

This episode isn’t polished. It’s recursive. It’s what happens when you listen, train, and loop your way into a voice that remembers.

Sabine’s Book: Beyond the Ladder and Companion Workbook - https://sabinehutchison.com/career-book/
Check out Sabine’s women's voices and visibility platform → https://www.theripplenetwork.com/
Take Your Free PI Profile (free version) - https://try.predictiveindex.com/

💬 Want to be a guest? Apply via DM. We read every one.

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BrandedAF EP5 - Our Love Child: Building BottyAF and the Art of Brand Cloning

Saison 1 · Épisode 5

vendredi 30 mai 2025 • Durée 01:15:43

In Episode 5, Natalie and Gina birth BottyAF — their glitchy, sassy love child that fuses both their voices into a single brand clone. Natalie shares how she built BottyAF from the ground up, while Gina reveals how she built an entire website in a day to give the podcast a home. This isn’t just another bot. It’s a system that remembers your brand’s meltdown moments as much as the polished ones — and why that’s the secret to scaling without losing your soul.Expect deep dives on:- How to build an AI cognition engine that doesn’t just echo but remembers- Why your 1AM meltdowns are gold for training, not garbage- The magic of having a co-creator who catches your brand’s heart, not just your copyWhether you’re brand-building or bot-training, this episode is a masterclass in turning your voice (and your mess) into a system that scales soul, not just volume.

And here are the links to the items we referenced in this week's show:

🌟 Our new website — the “Branded AF” website where people can connect with both Gina and Natalie --Coming soon!

🌟 The BrandedAF Private LinkedIn group — https://www.linkedin.com/groups/13185621/

🌟 Natalie’s website — AuthenticAIMarketing.com

🌟 Gina’s website — ogsolutions.nl

🌟 Gina’s daily podcast “Morning cup of brand spark,” a four-to-five minute daily drop on Spotify here https://open.spotify.com/show/3XNxhaSAhyuwSTKfJBVmyK?si=fVfzspIIR5Ce4saNJWiMMQ

🌟 Brandology newsletter on LinkedIn — Gina’s monthly newsletter, with a recent issue about vulnerability - read it here https://www.linkedin.com/pulse/quiet-power-builds-loudest-brands-gina-dunn-ftsme

Branded AF EP4: Copy, Clones & the Creative Identity Crisis

Saison 1 · Épisode 4

samedi 17 mai 2025 • Durée 59:45

What happens when your AI clone writes faster than you - and your dream job starts sounding like a LinkedIn prompt?

In Episode 4 of Branded AF, Gina and Natalie sit down with writer and comms strategist Laura Burke to unpack the emotional rollercoaster of being a creative in the age of AI.

From sameness in content, to identity loss, to what *actually* makes writing good (hint: it's not your prompts)... this episode is a real, raw convo about value, voice, and not giving up your power.

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Branded AF EP3: Brains, Bots & Bullsh*t Filters: How We Actually Use Our AI Twins

Saison 1 · Épisode 3

samedi 19 avril 2025 • Durée 01:24:43

In this episode of Branded AF, Gina and Natalie lift the hood on how they *actually* use their GPT clones—no fluff, no filters, and way too many ‘WTF’ moments.

From using AI to prep proposals and hype them up for client calls, to daily voice chats about meal plans, life strategy, and even hair experiments... this one’s part masterclass, part digital playground.

Plus: Natalie challenges Google Maps (and wins), Gina introduces Darth Ceto the keto meal-planning bot, and both share how they’ve built hyper-personal GPTs to make business and life smoother, faster, and funnier.

🎧 Hit play to laugh, learn, and maybe start talking to your own digital twin.

👯‍♀️ Want your own AI twin?

Start with brand strategy, then build it with purpose

🧠 Gina helps you define your voice, your vibe, and your value — through done-with-you brand strategy, personal branding, and tools that fuel your business or custom AI twins that actually sound like you.

🤖 Natalie helps you build and scale your personal brand with AI — from tools and systems to full-on influencer energy. Join her AI Bootcamp or get in on her signature Authentic AI Method.

💬 Want to keep the convo going with other smart AF brand builders and AI nerds?Join our private LinkedIn group where the G&Ts keep flowing and the real strategy talk lives.

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Ep 13 Human–AI Collaboration: Mirror, Not Mask (feat. Katherine Bustos)

Saison 1 · Épisode 13

vendredi 24 octobre 2025 • Durée 53:00

This week on BrandedAF, we sit down with technologist and Women in AI leader Katherine Elizabeth Bustos Rodas to get real about what happens when humans and machines start co-creating at scale.

⚠️ Trigger warning: This conversation includes references to mental health struggles and suicide. Please listen mindfully and reach out for help if you need support.

We talk ethics, agency, and emotional intelligence in AI — the messy, brilliant space where strategy meets soul.

From brand voice to digital parenting, Gina, Natalie, and Katherine unpack:

Why collaboration isn’t control
How to build systems that reflect you, not replace you
Why emotional fluency is the next big leadership skill
The danger of automation without awareness

It’s grounded, raw, and a little bit existential — just how we like it.

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Branded AF Podcast: Real Talk on Branding, AI, and Business – Détails, épisodes et analyse

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