Are you prepared to sell your business? Even if a sale is many years away, you should start planning now — and avoid the common mistakes that devalue many other businesses. CLA managing principal of industry Brandon Knight explains why not all businesses are sellable, why you need to build a leadership team, and why it's so important to look at your impact beyond your business.

This episode is brought to you by CLA — CliftonLarsonAllen LLP. See how CLA can help you, your family, and your employees prepare for the seamless transition of your business. Visit CLAconnect.com

Does self-promotion make you uncomfortable? You need to start — because if you don't talk yourself up, nobody else will! On today's episode, I offer my four rules of self-promotion, four ways to talk yourself up if you're afraid to do it, and then how to handle the inevidable haters. These are all tips from my newsletter, One Thing Better.

Why are we often unaware of problems? It's because we're not asking the right questions. Jeff Wetzler is a master of asking better questions, and teaches us how to extract the information we need from others. His new book is called "Ask: Tap Into the Hidden Wisdom of People Around You for Unexpected Breakthroughs In Leadership and Life".

When you're afraid to take the leap, what finally pushes you? Sheri Lynch shares her answer. She's cohost of the nationally syndicated radio show Bob & Sheri, where she was once just a corporate employee... until she became so frustrated that she took the show independent. But it wasn't easy. And it required a total personal transformation.

Jon Taffer is celebrating 250 episodes of his hit TV show Bar Rescue. In this episode, he shares how he evolved into the screaming, food-throwing guy you see on TV — and the lessons that any aspiring leader can learn from it. (It won't be what you think!)

This episode is sponsored by Okta. The world’s Identity company.
To learn more, visit https://www.okta.com/

You're unique, so why can't customers see it? In this episode, you'll get an answer — by dropping in on a real consulting session! David Lederman is an executive mentor who struggles to stand out among a sea of coaches. Brand expert Kerry Harris helps him, and also gives you the tools to stand out from your competitors.

How can you build a business, without it consuming your life? Kathleen Griffith, author of the book "Build Like A Woman", explains how to keep both things healthy — step by step.

Jaliyla Fraser is the Founder and CEO of Fraser’s Mathematics Solutions. What started as a STEAM summer camp for students, Fraser’s Mathematics Solutions now provides high-quality mathematics learning for administrators, teachers, and parents to help the students in their lives succeed. Fraser’s Mathematics Solutions also produces school supplies for students to help them reach their full potential.

Listen to the Side Hustle to Small Business podcast on Apple Podcasts or Spotify, or visit: entm.ag/hiscox

How do you make a million? And what does it actually get you? Sam Parr and Shaan Puri, cohosts of the popular My First Million podcast (who have made multiples of millions themselves), share what they've learned in this candid conversation about money.

What does it take to lead a great company? During his 44 years as CEO of Whole Foods, John Mackey found his answer: Don't worry about acting like a CEO, serve the business, serve its people, and never abandon yourself. Mackey discusses this, along with his new book The Whole Story.

Thanks to our sponsor Hertz Business Rewards for helping small businesses save big. Join for free at Hertz.com/businessrewards.

You can't compete on quality alone, so what do you compete on? Today, Jason takes us on a trip to Costa Rica, where he discovered a business that stands out in a wonderful and personal way — and inspires you to find your hidden competitive advantage too.

Thanks to our sponsor Hertz Business Rewards for helping small businesses save big. Join for free at Hertz.com/businessrewards.

Want to be more productive, and use your time more wisely? Take advice from Laura Mae Martin, Google's in-house productivity expert, and author of the new book "Uptime". In this conversation, she lays out a plan for focusing your time and your energy. You'll never look at to-do lists the same again.

Thanks to our sponsor Hertz Business Rewards for helping small businesses save big. Join for free at Hertz.com/businessrewards

David Walker is the Founder of iCell Consulting LLC, a consulting firm specializing in telecommunications analysis. After a successful career in telecommunications, David decided to start the business by pursuing his skill of analyzing telephone records. Working with multiple telecommunications companies, David has helped solve over 200 criminal cases, bringing him across the country over the last decade.

Listen to the Side Hustle to Small Business podcast on Apple Podcasts or Spotify, or visit: entm.ag/hiscox

Yes, you can start a million-dollar business in a weekend. Noah Kagan, founder of AppSumo and author of the book "Million Dollar Weekend", shares how the foundations of a great business come together quickly, and why it's worth moving fast.

Thanks to our sponsor Hertz Business Rewards for helping small businesses save big. Join for free at Hertz.com/businessrewards.

Want to get your ideas into the world? Writing coach Amber Rae (see: amberrae.com) has some counterintuitive advice: Don't think about your audience, and don't write what you "should" write. On this episode, she explains some of the most common mistakes that entrepreneurs make, and how anyone can find great stories and create meaningful, memorable work.

Thanks to our sponsor Hertz Business Rewards for helping small businesses save big. Join for free at Hertz.com/businessrewards.

Resorts around the world face the same problem: It's hard to recruit and retain a great staff. A small, luxury resort group called Nayara Resorts is experimenting with an interesting solution to that problem — by tackling the housing shortage that often impacts resort workers. Nayara CEO Leo Ghitis explains.

Thanks to our sponsor Hertz Business Rewards for helping small businesses save big. Join for free at Hertz.com/businessrewards.

Influencer marketing veteran Brendan Gahan has cofounded the first-ever agency specifically for LinkedIn, called Creator Authority. In this episode, he explains the state of marketing on LinkedIn, how professionals can become LinkedIn influencers, what kind of money we're talking about, and how both influencers and brands can better use the platform.

How can you make content that really connects with an audience? In this episode, Jason shares the strategy he uses to make engaging content. It's called "bricks and mortar", and it's a way of structuring content so that it's always relevant to your audience.

You've built a product, but how do you take it to market? And who even wants it? To answer that, we've set up a unique call between an entrepreneur and an expert. Birna Dröfn Birgisdóttir built a brainstorming tool called Bulby, and is now ready to take it to market — but isn't sure who her ideal customer is. She gets advice from Brent Tworetzky, SVP of Product at Peloton, who has decades of experience building consumer and SaaS products.

When you're looking to solve a problem or start a new business, Future CEO Rishi Mandal has a brilliant tactic: Find cohorts of people who already solved the problem for themselves, so you can understand their solution, why it works, and how you might scale it. On this episode, Rishi explains how to do this, and how he used it to build his company Future, which is the largest provider of personal training in America.

It's one of the greatest sales tactics, and also one of the most overlooked. In this episode, I explain why stories are so powerful, why you should start with them, and where to get the best stories to tell.

Many people start businesses with friends and loved ones — but if you're not careful, you can destroy both your company and your relationship. So how do you do it right? Take it from two women who know: Julie Griggs and Danielle Dietzek, cofounders of FourPlay Social. They share the very personal, often difficult side of their relationship, and how they've learned to thrive.

If you want to gain an edge on LinkedIn, there are two people you need to hear from: LinkedIn editor in chief Dan Roth and senior director of engineering Tim Jurka. In this episode, we discuss the impact of LinkedIn's ongoing algorithm changes, how to adapt your content strategy, new LinkedIn features to help you gain visibility, and an interesting new feature called “suggested posts” that could help boost your best posts for years.

Do you know what makes your brand special? Sometimes, you're wrong — and the "special sauce" you cling to can actually be holding your company back. That's the story of HiBall, an energy drink that was struggling to gain traction... until they rethought a critical part of the brand. Sales went through the roof, and the company was sold to Anheuser-Busch. Here, HiBall cofounder Dan Craytor explains what happened.

Why are workers disengaged? Scott Greenberg has an answer: It's because of poor leadership, poor management training, and poor company culture. In this conversation, he offers a solution to all of that — by diagnosing his own one-time leadership failures, and the importance of understanding and relating to employees on a human level. Greenberg is the author of the new book Stop The Shift Show.

Are you guilty of "fake personalization"? It's when you send someone a sales pitch (or any other cold email), and lazily add some personalization — even though it's clear you haven't spent time getting to know who you're pitching. Stop doing that! In this episode, I'll show you a much better way.

Our jobs are not to do things perfect. We can't! But we can make our mistakes very useful. Here's how — along with a personal story about a very recent, embarassing failure. (To see the newsletter I talk about in this episode, visit jasonfeifer.com/newsletter)

Where there's a void in leadership, negativity will fill it. That's Jon Gordon's message. He's the best-selling author of 28 books (most recently, "The One Truth"), and has a company that teaches what he calls "positive leadership." In this conversation, he explains how workplaces become negative, how to diagnose the problem, and how leaders can create positivity instead.

Are you ready to adapt quickly? Billionaire tech investor Thomas Tull says you should be—because these days, there’s no other choice.

Entrepreneur’s 45th annual Franchise 500® ranking shines a light on the unique challenges and changes that have shaped the franchise industry over the last year—and how franchisors have adapted and evolved to meet them. See the list here: https://www.entrepreneur.com/franchise500

Big franchise news: Taco Bell is #1 in the 2024 Entrepreneur Franchise 500! To mark the occasion, I talk with Sean Tresvant, Taco Bell's new CEO. He spent many years as the CMO of Nike's Jordan Brand, then became Taco Bell's global chief brand officer. Now he's in the hot seat, leading the hottest brand in franchising. We talk about how to make brands culturally relevant, how to build the teams that drive great brands, and his vision for Taco Bell's future.

Sponsor: While much of Harvard Business Review’s Content is available for free after signing up at their site, subscriptions to unlimited content start at only $10 a month. Go to www.hbr.org/subscriptions and enter PROMO CODE: SOLVERS right now to take advantage of this great offer.

Should a leader show vulnerability? That depends on how they do it, says leadership expert Jacob Morgan, author of the book "Leading with Vulnerability." He interviewed 100 CEOs and surveyed 14,000 employees, and found that, depending on how a leader shows their vulnerability, people are either more drawn or more distrustful of them. In this episode, Morgan explains how to use vulnerability smartly — as a way to build trust, not as a way to unburden yourself.

Would you (or COULD you) run a business with your ex? Today we're sharing an episode from Jason Feifer's other podcast, Help Wanted, where he and cohost Nicole Lapin help someone with that exact problem. She's getting a divorce from her husband... and her husband also happens to be her business partner. She wants to know: is it possible to have joint custody of a business? Jason and Nicole give their tips for anyone who is navigating a complicated work relationship.

If you want to get what you want, you must become a better listener. And be careful — because you might not be as good a listener as you think. In this episode, expert negotiator Jonathan B. Smith (of the Black Swan Group and EOS) breaks down the tactics and approaches for active listening, and shows how it can be used to better connect with and convince people. The Black Swan Group was founded by best-selling author and former FBI hostage negotator Chris Voss; Smith is Voss's coach and business partner.

Most writers obsess over their words. Sahil Bloom did that too — but he also became curious about how words travel, and why they go viral, and the needs that other writers have. That’s because he came from the world of finance, not writing, and was able to apply a business lens to the sometimes-squishy world of content... and now runs a newsletter with 600,000 subscribers that brings in upwards of $70,000 a month, along with a network of businesses that serve other writers (and earn much more). In this episode, he explains how he did it. Learn more about him at sahilbloom.com.

Want to become a keynote speaker, but you're not sure how to get on stage and get paid? Katrina Mitchell has advice. She's the founder of Franchise Speakers, an agency that books speakers for franchise events, and shares how speakers can find their niche, develop their product, and start making money.

Have you heard of "productivity paranoia"? It's what happens when managers lose trust in their remote or hybrid workers, because they can't see them working. That's a big problem, says hybrid-work expert Gleb Tsipursky, because the research shows something startling: Remote working drives productivity UP, and bringing people back to the office can drive productivity DOWN. So what do we do about this? In this episode, Tsipursky offers a way forward for managers and leaders.

One night, Holden Forrest drew a wild idea on the back of his daughter's math homework: What if he could lower a house into the ground, as a way to escape oncoming wildfires? He couldn't shake this idea, so he started researching whether it's possible — and now, years later, he has a company called HiberTec, multiple patents, groundbreaking technology, and is raising money to build his first prototype. On this episode, Holden explains how to turn a big idea into a real business. You can learn more and invest in HiberTec at https://republic.com/hibertec-homes

Sometimes, a company creates an amazing solution... but clients don't understand why they need it. What do you do then? Garry Cooper has the answer, because it's exactly what he had to do at his company Rheaply.

Here's the problem, as Rheaply saw it: At large companies, employees often buy things the company already has. They also throw out things the company could still use. That's because there's no way for everyone in the company to know what they have, what they need, and how to get items across that divide. Garry and his team built Rheaply to solve that problem. It helps companies reuse products... if only they could get clients to recognize this as a problem, and realize the value of the solution. Here's how Rheaply did it.

Sponsor: Paper & Packaging Board. Learn more at howlifeunfolds.com/innovation

This may sound counterintuitive, but your business doesn't HAVE to be on social media. In fact, social media might not even be the best tool for your growth. Amelia Hruby, host of the podcast Off the Grid, explains how to leave social media without hurting your business — and the many other marketing tools that you should pour your energy into instead.

People often say they want positive news stories, but they rarely read them. Sean Devlin wanted to know: Why? So he set out to find out — and has since built a newsletter, called Nice News (at nicenews.com), that now has 450,000 subscribers. So how did he do it? And how can you build a strong newsletter for any niche subject? That's what we discuss on this episode of Problem Solvers.

Sponsor: Harvard Business Review.  Access's HBR's unlimited content start at only $10 a month. visit www.hbr.org/subscriptions and enter PROMO CODE: SOLVERS to take advantage of this great offer.

Lots of companies say they put their customers first, but what does it mean to be a truly people-centric organization? According to Rah Mahtani, Alibaba.com's head of marketing for North America, it means changing the way you think about your customers — as well as the products you design for them, and the marketing you create to reach them. Here, he breaks down some great "people-centric" examples of product design, and explains how Alibaba brings people (aka customers!) into their process.

How can we solve the biggest problems, in our company or our world, if we can't agree on what the problem is or who wants to solve it? Here's a case study that'll surprise you. Climate change is described as a “generational battle,” in which young people care and older people don’t. But this is a perfect example of how we think about generations all wrong — and that has big consequences. If we can drop our assumptions about generational divides, we might just have a shot at solving some of the world’s most urgent problems.

Sponsor: Paper & Packaging Board. Learn more at howlifeunfolds.com/innovation

Cal Fussman is a master storyteller, and he's been thinking a lot about AI lately. Why? "This debate between authenticity and artificial intelligence is the battle of the next millennium," he says. When robots can communicate for us, how can we be more human? When we can automate much of our writing and production, how do we share our authentic selves and connect to others? These questinos have never been more important, and Cal — host of the podcast "Big Questions" and former Esquire writer who's interviewed major celebrities and CEOs — has some very surprising answers.

Not every company has a whiz-bang product, so how can you make it pop? Squarespace Chief Creative Officer David Lee has done that, winning tons of awards and making campaigns with the likes of Adam Driver, Zendaya, Dolly Parton, Keanu Reeves and John Malkovich (which earned him an Emmy). Here, he offers a unique way for entrepreneurs to think about their brands, and some big questions to ask when you start crafting your new stories.

How can a comedy/magic show compete against every other entertainment option, especially when most people aren't thinking of going to magic shows? In this special episode celebrating Entrepreneur and Yelp's list of America's Favorite Mom & Pop Shops, we take an inside look at Trickery in Chicago — by zeroing in on one customer interaction, and what made it so special. This episode is in partnership with the podcast Behind the Review.

Entrepreneurs make a mistake: They often think of decisions as binary, where one answer is definitely right and the other is definitely wrong. Astrophysicist Saul Perlmutter says there's a better way to approach decisions — and it's with "probabilistic thinking," a concept that's familiar to scientists but less so to businesspeople. Today, he explains. Saul also writes about this in his new book Third Millennium Thinking.

Want to sound smarter? Want to be more comfortable speaking on the fly, whether it's giving a presentation or just rolling with a conversation? You don't have to memorize what you're saying, but you do need a structure that helps your ideas stick. Stanford lecturer Matt Abrahams, author of the new book "Think Faster, Talk Smarter", explains how to do it — and offers some specific structures you can start using today.

Seth Goldman wants to change people's behavior, and he sees business as the way to do it. He founded Honest Tea, chaired the board of Beyond Meat, and now has a company called Eat the Change. In this conversation, he discusses how to be a pragmatic activist, and what it really takes to build a sustainable, mass market brand.

Sponsor: Paper & Packaging Board. Learn more at howlifeunfolds.com/innovation

How can a small gym compete against a world of big, well-funded chains? In this special episode celebrating Entrepreneur and Yelp's list of America's Favorite Mom & Pop Shops, we take an inside look at Ambitious Athletics in Washington DC — by zeroing in on one customer interaction, and what made it so special. This episode is in partnership with the podcast Behind the Review.

Joelle Mertzel is the president of Kitchen Concepts Unlimited, and the self-declared "national advocate for countertop butter." What's that last part about? It's her way of drawing more attention and expanding her marketplace — and it's working. Today, she explains the benefits of creating a cause... instead of just selling a product.