Today on the Business With Impact podcast, we’re talking about one of my favorite things: Facebook Ads!

A question I still get asked all of the time is: “How do I know when I’m ready for Facebook ads?” As an ad expert, I wanted to share the exact framework I share with our clients  in the Business with Impact Academy™ when they’re trying to make this decision in their business.

We’re going to talk through three simple questions to ask yourself before deciding to move forward with ads. So, have a pen and paper ready and let’s dive in!

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Links mentioned in this episode: 

→ Follow Rachel on Instagram: @rachelrmcmichael

→ Learn more about The Business with Impact Academy HERE.

→ Grab your FREE organic traffic checklist HERE!

Today on the Business With Impact podcast I'm going to be sharing what you need to be doing today to prepare for your Black Friday promotion!

I dive into three mistakes that I see most online business owners making when it comes to their Black Friday deals and how YOU can avoid them.

If you've been considering having a Black Friday promotion this year, then this episode is for you!

Let’s dive in!

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Links mentioned in this episode: 

→ Follow Rachel on Instagram: @rachelrmcmichael

→ Learn more about The Business with Impact Academy HERE.

→ Grab your FREE organic traffic checklist HERE!

If you've ever felt like you have way too many things on your to-do list and not enough time to get them done, this episode is for you! 

On today’s episode, we’re going to talk about how to prioritize your business task lists so that you’re getting 20% of the activities done that yield 80% of the results!

Let's dive in!

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Links mentioned in this episode: 

→ Follow Rachel on Instagram: @rachelrmcmichael

→ Learn more about The Business with Impact Academy HERE.

→ Grab your FREE organic traffic checklist HERE!

Welcome to Part Four of our five part series!

Today we're talking all about growing a list or getting leads from that content that we created in Part 1 and Part 2! So if you haven't yet listened to those two episodes, start there first!

We don't just want to build an list, we want to build an list of people who actually need our product, program, or service!

That's why we got into business in the first place... to help people who are struggling with the problem we know how to fix. So how do we do that? We’re talking all about that today!

Welcome back to the newest segment of the Business With Impact Podcast: Five Minute Favorites!

Today I’m excited for you to hear from my friend, Bob Heilig! At the very end of my episode with Bob, I asked him… If you could leave us with one thing, what would you share with us?

What he said is something, that honestly, we should all have on repeat over and over again: Success is not a matter of doing.

You’re going to love what he shares about this! Let's listen in...

Welcome to Part Three of our five part series!

Today we're talking all about building an audience or driving traffic to that content that we created in Part 1 and Part 2! So if you haven't yet listened to those two episodes, start there first!

We don't just want to build an audience, we want to build an audience of people who actually need our product, program, or service!

That's why we got into business in the first place...to help people who are struggling with the problem we know how to fix. So how do we do that? We’re talking all about that today!

Welcome to the newest segment of the Business With Impact Podcast!

Over the years, we've had so many incredible guests and so this month we're starting a new Five Minute Friday Favorite series where we're taking some of the most inspirational highlights from guests we've had on the show!

Today, you're going to hear not one, but two, clips from my former mastermind sister, Jasmine Star!

In these clips she's sharing the importance of having courage in your business and then what to do when you hear the word, "no." The way Jasmine has reframed these two concepts is something that is so important for every entrepreneur!

I know that today you're going to leave this episode feeling inspired, motivated, and ready to do big things in your business! 

In this two-part series, we're talking all things content creation... but not just any content creation... content that converts.

If content hasn’t felt simple yet – in this two-part series of the Business With Impact Podcast we’re going to break down 3 things you can start doing to simplify your content creation – we’re talking content in as little as 30 minutes a week… but we’re also talking about content with a purpose – so that you can find the customers who need your help and lead them to your product / program / or service.

Because if you know that you’re purposed to serve others, but you can’t get your message in front of the people who need it the most – well, that’s the definition of staying stuck, right?

We can all agree that every brand / product / service that you use right now has mastered at least some ability to communicate who they are and who they serve… in a way that people get it, they want it, and they buy it.

In this two-part series, we're talking all things content creation... but not just any content creation... content that converts.

If content hasn’t felt simple yet – in this two-part series of the Business With Impact Podcast we’re going to break down 3 things you can start doing to simplify your content creation – we’re talking content in as little as 30 minutes a week… but we’re also talking about content with a purpose – so that you can find the customers who need your help and lead them to your product / program / or service.

Because if you know that you’re purposed to serve others, but you can’t get your message in front of the people who need it the most – well, that’s the definition of staying stuck, right?

We can all agree that every brand / product / service that you use right now has mastered at least some ability to communicate who they are and who they serve… in a way that people get it, they want it, and they buy it.

We’re back! And I am so excited to be here recording this today. It’s been a crazy month. We received countless emails, DMs, and texts asking where I’ve been and if everything was ok… 

Yes, I am… but I wasn’t… and I want to talk about that today. 

On today’s Business With Impact Podcast episode, I’m going to share three lessons that being out sick and grieving the loss of one of my husband’s friends taught me and our family -- and the lessons it taught me about being even more intentional about living for my purpose - in my purpose - and on purpose -- and I’m going to share how this is changing the way we do business...

Because if you’re listening to this episode right now, I’m guessing that you want to create a business that allows for you to disconnect. A business that helps you prioritize the most important things to you - like your faith and your family - right? While serving the people who need your help the most.

And I don’t have to tell you that so often, we lose sight of these things in the day to day hustle and work-flow.

So I’m using the experiences from this past month as a time to reset - and I’m going to invite you to do the same! 

Why is it that most people start a business and fail in the first 18 months? On today’s Business With Impact Podcast episode, I'm going to share with you the most important decision I made in my business that changed everything: asking for help.

I want to share some behind the scenes of what happened and three ways to help you decide what your business needs. Because if you've got a big heart to serve others and you're ready to step into that purpose, but you're having trouble getting in front of those people...That can change starting now.

One of the questions I get asked all of the time is, “how do I decide what to invest in and when to invest in my business?

It can feel like a lot. Am I right? And so if you've been asking this question (and it's a good question to ask for your business), this episode is for you!

Today on the Business With Impact Podcast, I'm going to share the three questions I always ask before making any business investment decisions!

Today on the Business With Impact Podcast we're talking all about how to build an audience... 

And more importantly... how NOT to build an audience. I'm sharing the WORST strategy I heard recently, and what I'm recommend instead. 

Now it may not be the "popular" opinion -- but it is the profitable one! 

If you're not in our Accelerate Your Success Community, come find us at rachelmcmichael.com/accelerate.

On today’s episode, I am really excited to introduce you to my friend, Megan Blacksmith from Becoming Zesty!

When I think about Megan, the thing that comes to me is, “person who helped people transform their minds so they can have breakthroughs in their business.”

One of the things that I think is so unique and fascinating about Megan (and her business partner, Dr. Alex) is that they are geniuses (literal absolute masters!) at helping people find blocks in their business and helping people transform their mindset so that they can take the action they've been desiring to take in their business.

Today we’re talking all about some of those common roadblocks that entrepreneurs face and how to overcome them so you can see the business breakthroughs in your own life and business.

Let’s dive in!

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Links mentioned in this episode: 

→ Follow Megan on Instagram: @becomingzesty

→ Listen to the Becoming Zesty podcast HERE!

→ To learn more about Megan’s upcoming retreats head HERE!

→ Grab your FREE organic traffic checklist HERE!

→ Follow Rachel on Instagram: @rachelrmcmichael

Last week in our Accelerate Your Success Facebook group, my friend and coach, James Wedmore, came and shared his thoughts on sales, niching down, on marketing, and on success. And in today's Business With Impact podcast episode, I wanted to share a clip from that conversation that we had.

Today's episode is a short one, but I know you're going to get a lot of value from it!

Today on the Business With Impact I want to talk about this thing that we call success.

Why is it that some people seem to accomplish so much in their day? That it looks like they're checking every box off of their well-designed to do list? While others who have the same big plans, the same grand vision, and strong work ethic but at the end of the day, they are left feeling like they really didn't get much done?

If you could fully tap into your vision, and your mission, and your potential, what would that look like for you? What would that change for your business, for your family? How would life change if you were able to be more productive, if you were able to hit your goals consistently?

We’re going to talk about all of that and more today...so let’s dive in!

Why is it that some coaches and course creators can sell out their offers in a matter of minutes, while others struggle for months or even years to get their first paying customer? What is it that they've figured out that others haven't?

Today on the Business With Impact podcast, I’m going to share the three things that every online business that’s crushing it has in place.

And if you’re not getting the leads or sales that you want - then you’re probably missing one of these things. Let’s dive in!

Today on the Business With Impact podcast, I’m excited to introduce you to The eMyth Revisited by Michael E. Gerber.

The eMyth Revisited is a must-read for anyone who is even remotely considering starting a business. Michael Gerber writes this book in a narrative form. And because it’s written as a narrative, Michael can say what he really thinks - without being too harsh to the reader. He’s candid and inspiring at the same time. 

If you’re looking for a list of all of my favorite books for online business owners, head to rachelmcmichael.com/books for a full listing of all of the books I recommend.

Today on the Business With Impact podcast I'm excited to share some of the biggest lessons I learned at a recent mastermind retreat I was at in Sedona, Arizona!

Even after being in business as long as I have, it still amazes me how much I can still learn at these events and then take back and implement into my business. I’m sure you’ve heard it said before, “the more you know, the more you realize how much you don’t know!”

And so I wanted to share with you all today a few of these lessons that I learned while I was there! I’m confident that what I learned will also help many of you in your businesses as well. Let’s dive in!

Today on the Business With Impact podcast, I’m excited to introduce you to Hal Moore on Leadership by Harold G. Moore and Mike Guardia.

Even though this book isn’t a traditional business book, the lessons and teachings about practical leadership are something that every business owner will want to hear. I love the way it’s written with a story and personal account of his (sometimes) life-or-death leadership in the military, followed by the lesson he learned from each life experience. 

And if you’re looking for a list of all of my favorite books for online business owners, head to rachelmcmichael.com/books for a full listing of all of the books I recommend. In this post, I’m sharing my favorites for leadership, mindset, team building, productivity, audience and traffic growth, content creation, sales, and money.

Today on the Business With Impact podcast I am so excited to introduce you to my friend, James Wedmore! 

On today's episode, James and I are taking you behind-the-scenes of a $197 training he created (and for a limited time, you can get it for FREE at rachelmcmichael.com/accelerate) and we're talking specifically about the role that failure has played in our success.

Then I want to encourage you to get out a pen, get out some paper, and get ready to take some notes because today's episode was created for you and with you in mind!

Today on the Business With Impact podcast, I’m excited to introduce you to Man's Search for Meaning by Viktor E. Frankl. I started reading this book because I heard a friend mention how impactful it had been for their life and their business.

Now this book isn’t your typical business book. In fact, it’s not about business at all. I believe so much in this book making an impact in your own life and business, that I'm excited to giveaway a copy to you today!

And if you’re looking for a list of all of my favorite books for online business owners, head to rachelmcmichael.com/books for a full listing of all of the books I recommend. In this post, I’m sharing my favorites for leadership, mindset, team building, productivity, audience and traffic growth, content creation, sales, and money.

Today on the Business With Impact podcast I am so excited to introduce you to my friend, Stu McLaren! If you haven't met Stu before or if you haven't heard of him, he is the go-to expert for all things memberships.

If you've ever wondered what the difference is between a course and a membership... and can I really build a membership… and what kind of content would make sense for a membership... and how could this work for me, for my industry, for my niche, for my business?

Then I want to encourage you to get out a pen, get out some paper, and get ready to take some notes because today's episode was created for you and with you in mind!

Today on the Business With Impact podcast, I'm excited to share WHY I decided to read The 4-Hour Work Week by Tim Ferriss, my top 3 takeaways, and giving you a chance to win one of 10 copies we're giving away!

And if you’re looking for a list of all of my favorite books for online business owners, head to rachelmcmichael.com/books for a full listing of all of the books I recommend. In this post, I’m sharing my favorites for leadership, mindset, team building, productivity, audience and traffic growth, content creation, sales, and money.

Today on the Business With Impact podcast we're talking about some of the biggest mistakes and myths in the online space that are costing you time, money, and keeping you stuck.

We're starting with two myths that are common beliefs among MOST business owners (had you heard of these before?) and then we’re diving into the five areas to focus on when you're ready to start and scale!

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Links mentioned in this episode: 

→ Follow Rachel on Instagram: @rachelrmcmichael

→ Learn more about The Business with Impact Academy HERE.

→ Grab your FREE organic traffic checklist HERE!

On today's Business With Impact podcast episode, my friend, Mel Abraham, will talk us through how to create our first framework—a framework that would be impactful and that would really help our audience to see and understand what it is that we do. 

Be sure to tune in and take notes because this is a training you do not want to miss!

Today on the Business With Impact podcast, I am SO excited to continue our book review series.

In this episode I'm sharing WHY I decided to read RocketFuel by Gino Wickman & Mark Winters, my top 3 takeaways, and giving you a chance to win one of 10 copies we're giving away!

And if you’re looking for a list of all of my favorite books for online business owners, head to rachelmcmichael.com/books for a full listing of all of the books I recommend. In this post, I’m sharing my favorites for leadership, mindset, team building, productivity, audience and traffic growth, content creation, sales, and money.

The last thing you want to have happen after you spent HOURS creating a product and a sales page to go along with it, is have your potential customers show up to your sales page, not know what to do, and then leave.

So, on today on the Business With Impact podcast we're going to be talking about FIVE sales page blunders to avoid and what to do instead. Let’s dive in!

Today on the Business With Impact podcast, I am SO excited to continue our book review series.

In this episode I'm sharing WHY I decided to read The 21 Irrefutable Laws of Leadership by John Maxwell, my top 3 takeaways, and giving you a chance to win one of 10 copies we're giving away!

And if you’re looking for a list of all of my favorite books for online business owners, head to rachelmcmichael.com/books for a full listing of all of the books I recommend.

Welcome back to the Business With Impact podcast! We're officially back from our mid-season break and I'm so excited about what we have coming up on the podcast for you.

We've been working on episodes about productivity, lead generation, the 20% of activities that generate 80% of the results, the mindset shifts that happen as we grow, and how we run our business in four hours a day, four days a week—we're talking about team building, organic and paid traffic strategies, and so much more!

And in today's episode, as we kick off a new season and a new quarter, let's talk about the three things we do every quarter to set ourselves up for success!

Today on the Business With Impact podcast, I am SO excited to continue our book review series.

In this episode I'm sharing WHY I decided to read High Trust Selling by Todd Duncan, my top 3 takeaways, and giving you a chance to win one of 10 copies we're giving away!

And if you’re looking for a list of all of my favorite books for online business owners, head to rachelmcmichael.com/books for a full listing of all of the books I recommend. In this post, I’m sharing my favorites for leadership, mindset, team building, productivity, audience and traffic growth, content creation, sales, and money.

Today on the Business With Impact podcast, I'm so excited to continue the conversation we started with Brandon Lucero last week in Episode 148. 

Our messaging matters. And how we frame our messaging can help us stand out - because we stand for something.

And I share an exciting announcement about a 5-day Free training that we are bringing your way this week…  you can find out all the details at rachelmcmichael.com/4x! 

Today on the Business With Impact podcast, I am SO excited to kick off our first-ever book review segment.

In this episode I'm sharing WHY I decided to read Rich Dad Poor Dad by Robert Kiyosaki, my top 3 takeaways, and giving you a chance to win one of 10 copies we're giving away!

And if you’re looking for a list of all of my favorite books for online business owners, head to rachelmcmichael.com/books for a full listing of all of the books I recommend. In this post, I’m sharing my favorites for leadership, mindset, team building, productivity, audience and traffic growth, content creation, sales, and money.

Today on the Business With Impact podcast, I'm so excited to introduce you to my good friend Brandon Lucero. 

Brandon is the king of all things messaging and content creation, and on today’s episode he’s going to share the exact formula that he’s used with thousands of online business owners to help them go from feeling stuck and unheard to being recognized as experts in their industry.

Even if they’re just getting started. Even if they don’t have a big following.

I’m so excited for today’s episode. This is one you’re going to want to have a pen and paper ready for!

P.S. Want to continue the conversation? Join Brandon and I at rachelmcmichael.com/4x for our FREE Accelerate Your Messaging training series!

Today on the Business With Impact podcast, I am SO excited to kick off our first-ever book review segment.

In this episode I'm sharing WHY I decided to read Atomic Habits by James Clear, my top 3 takeaways, and giving you a chance to win one of 10 copies we're giving away!

And if you’re looking for a list of all of my favorite books for online business owners, head to rachelmcmichael.com/books for a full listing of all of the books I recommend. In this post, I’m sharing my favorites for leadership, mindset, team building, productivity, audience and traffic growth, content creation, sales, and money.

On today’s episode, I am really excited to introduce you to my friend, Renae Fieck!

If you've ever focused on trying to be consistent by doing things like staying up late or getting up early, just forcing yourself to be productive, even when it doesn't feel authentic. Or maybe you've even found yourself thinking things like, “the harder I work, the more success I’ll see.”

In today's episode, Renae is going to take everything you thought you knew about the old way of working and turn it upside down. We're talking all about how if you want to hit your goals as a female entrepreneur, then leveraging your cycle can help you get more done in less time and have more time off without dropping the ball.

Because when we start syncing with our body's natural rhythms, we get to have time for both life and business. We get to take more time off knowing it's going to make us more effective. And these periods of rest actually become the key that unlocks true productivity.

I can’t wait for you to learn all about how Renae has mastered this in her own life and business and how you can too!

Let’s dive in!

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Links mentioned in this episode: 

→ Follow Renae on Instagram: @renaefieck

→ Get Renae’s FREE cycle and business tracker HERE!

→ Grab your FREE organic traffic checklist HERE!

→ Follow Rachel on Instagram: @rachelrmcmichael

Today on the Business With Impact podcast, I'm so excited to share my recent experience with a social media fast.

I’m diving into why I took six weeks off of social media, and what it meant for my business. 

Now before we dive in, I want to explain that I didn’t go into the year planning to take six weeks away…

Changes to the privacy policies coupled with a desire to be more present with my family meant that at the beginning of 2021, I made the decision to move all of my social media to a separate device - away from my phone. 

That, coupled with some personal things that were happening at the beginning of the year made it challenging for me to be able to post consistently.

And so during this “break” my team and I got back to the basics… so that we could make sure that everything we were doing was with purpose, for a purpose, and on purpose.

And here are the lessons we learned.

Today on the Business With Impact podcast, I'm so excited to be joined by my friend and mastermind sister, Anna Powers!

Today, Anna and I are diving into the idea of “living your purpose in your online business.” She's going to share her story, how she knew when to pivot in life & business, and what she trusts in the most when it comes to making decisions for her business and the future.

This is an amazing episode that I know you’re going to love… let’s dive in!

Today on the Business With Impact podcast, I'm so excited to introduce you to my friend and fellow Business With Impact Society member, Nicole Ramano!

In this episode, Nicole is diving into how you can design a life that you love! She's talking about how we should redefine success on our own terms and then she leaves us with a charge—because here's the truth—it's never too late for us to make a change.

I learned so much in today's episode and got so much value from it—and I know that you will too!

Today on the Business With Impact podcast, I'm so excited to introduce you to my friend and Business With Impact Society member, Molly Phair!

On today's episode, Molly talks all about how small, simple steps in your health and your wellness can lead to a major transformation overall. She specifically talks about the two areas that most women struggle with and gives us some practical, tangible steps that we can take—right now—that will start making all the difference!

This episode is one you're going to want to bookmark and save so you can come back to it over and over again! 

Today on the Business With Impact podcast, I'm so excited to introduce you to my friend and Business With Impact Society member, Jena Proctor.

On today's episode, Jena's diving into the wonderful world of Pinterest... and she's dishing all of the details - from questions to ask to see if you're ready for Pinterest, to how to make your content stand out. In a world where we can often feel like we're chained to our cell phones, Pinterest is a welcome relief. 

Learn how you can drive more organic traffic to your content using Pinterest (and spoiler alert - can do it in just a few hours!)

Today on the Business With Impact podcast, I'm so excited to introduce you to my friend and Business With Impact Society member, Yolanda King.

On today's episode, Yolanda shares how she helps her clients conquer their fears and move past their resistance so they can fully become who they were meant to be and live in their purpose and on purpose.

I'm so excited about everything that Yolanda is sharing - she gets deep and vulnerable in this episode, and i know you're going to find so much encouragement and inspiration as you listen along.

Today on the Business With Impact podcast, I'm so excited to introduce you to my friend and Business With Impact Society member, Marsha Apsley.

On today's episode, Marsha dives into her unique way that she approaches faith and fitness with her clients.

So often we hear of trainers and fitness professionals who want to help you change on the outside so you can feel better on the inside. In this episode, Marsha shares her reverse way of approaching this that I think you're going to love just as much as I do.

Today on the Business With Impact podcast, I'm sharing three different ways to add additional revenue streams to your business.

In one of our recent Business with Impact Society™ calls, we were talking about simple ways to add additional revenue streams into our businesses while still keeping our focus on the one thing. 

And today I'm finishing a two-part mini series where I'm going to walk you through the behind the scenes of three additional revenue streams that we have in our business. 

Today on the Business With Impact podcast, I'm sharing three different ways to add additional revenue streams to your business.

In one of our recent Business with Impact Society™ calls, we were talking about simple ways to add additional revenue streams into our businesses while still keeping our focus on the one thing. 

And today I'm starting a two-part mini series where I'm going to walk you through the behind the scenes of three additional revenue streams that we have in our business. 

Today on the Business With Impact podcast I’m so excited to be joined by my friend and mastermind sister, Jen Casey! Jen is an NLP and EFT certified, brain-based coach, and the host of the Inner Boss Podcast.

On today's episode, she's going to be talking about some of the things that she sees so many online business owners, coaches, and course creators struggling with when it comes to their mindset.

If you constantly struggle with feeling like you’re not expert enough or you’re worried about what other people might say, this episode is for you... I know it's one that you're going to want to download, save, and it's one that you're going to be listening to over and over and over again!

One question that we get asked a lot is, how do I price my offer? How do I know what value to attach to my deliverables?

So, on today’s episode, we’re going to talk through three ways that we approach this with our Business With Impact Academy™ clients… some of which are a very different way to ask these questions in your business!

And we’ll even throw in a few things that we wouldn't recommend doing when it comes to pricing your offer…some mistakes we often see in the online space.

So, have a pen and paper ready to take all the notes! Let’s dive in!

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Links mentioned in this episode: 

→ Follow Rachel on Instagram: @rachelrmcmichael

→ Learn more about The Business with Impact Academy HERE.

→ Grab your FREE organic traffic checklist HERE!

Today on the Business With Impact podcast I'm so excited to be joined by my friend and Business With Impact Society member, Amy Ramsey. Amy is the founder of the Fit Soul and the creator of the Transformation 6 weight loss program.

On today's episode, Amy is going to help us step into our power and gain confidence with food and fitness. She’s also going to be diving into her six pillars of health. I know that this is one of those episodes that you are going to just love! Amy's energy is infectious and her excitement is contagious.

Today on the Business With Impact podcast I'm going to be sharing what you need to be doing today to prepare for your Black Friday promotion and three mistakes that I see most online business owners making when it comes to their Black Friday promotions.

If you've been considering having a black Friday promotion this year, then this episode is for you.

Today on the Business With Impact podcast, I’m so excited to be joined by my friend and Business With Impact Society member, Allison Hardy! Allison helps mompreneurs raise their businesses while they raise their families through authentic social media, automating HUGE chunks of their business, and implementing simple, yet effective marketing strategies.

Today, Allison and I are sitting down and talking about how you can sell every single day by creating a machine, a system, and a funnel in the background that does the work for you! Allison is going to share some of the ways that she incorporates automated funnels in her business and with her customers. This is something that you don’t want to miss!