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Writer’s Block Isn’t One Thing: How to Get Unstuck Fast19 oct. 202600:40:54

Forcing yourself to "just write every day" can make writer's block worse. Author Sylvia Liu shares the sideways fixes that actually get you unstuck.

Writer's block isn't one problem. It's too many ideas, no ideas, a muddy middle, a deadline that's choking you, or a world that feels too loud to write in. Use the wrong fix and you stay stuck for months. Sylvia is a former environmental attorney turned middle grade and dystopian sci-fi author, and her toolkit covers all of those. Lisa got unstuck on her own manuscript live, mid-recording.

In this episode:

  • Why "writer's block" is really an umbrella term, and how to tell which kind you have
  • The list-and-mash-up exercise that sparks story ideas (and the summer camp ghost story with horseshoe crabs)
  • What to do when the news and the scroll are eating your creative energy
  • Two plot fixes for pantsers: "stakes and agency" and the midpoint swap
  • Mind maps, chapter thumbnails with emoji, and reverse outlining
  • How the Beat Sheet Calculator can help with pacing, and why middle grade word counts keep shrinking
  • Why walking without your AirPods may beat staring at your laptop
  • The worst writer's block advice Sylvia has heard
  • Why a throwaway secondary character may be the answer you already planted

Resources and mentions:

  • Sylvia Liu's website: enjoyingplanetearth.com
  • Sylvia's newest book, Now That We Don't Talk, released October 6
  • KidLit411, a resource website and Facebook community for children's writers and illustrators (co-founded by Sylvia and Elaine Kiley Kearns in 2013)
  • Beat Sheet Calculator, which maps Save the Cat beats to your word count
  • TBR Live on Instagram, a weekly 30-minute group quiet-reading session

If you're stuck on chapter three, or stuck in your life, hit play. You may walk away with the one tool that gets you writing again.

More  on our blog at writerswithwrinkles.net.

Looking to self publish? Let's chat. Writers With Wrinkles Press now open!

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Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

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How a Thriller Writer Wrote a Cozy Mystery in Four Weeks09 oct. 202600:27:24

What do you do when the story you can't stop thinking about doesn't fit the genre you're known for? Thriller author Dina Marie (Dina Santorelli) took a ghost, a Salem mansion, and a big risk, and ended up with a paranormal cozy mystery series.

She started with zero readers, and her first draft took four weeks. The cost of not knowing how she did it is another year of sitting on an idea that won't leave you alone. Hit play to hear what she learned, and why one very popular ghost is about to get a lot more page time.

In this episode:

  • The Salem vacation that was never supposed to be work, and the idea that followed
  • Why her first plan (a paranormal romance) changed course
  • The "rules" for how ghosts behave in her world
  • What starting over with no readers looked like, and why she waited ten months to publish
  • What readers told her about the character they wanted more of
  • The perfect "if you like X, you'll like this" comparison
  • A ghost story swap that went way off topic (in the best way)

Books mentioned:

  • Going Ghost (Salem Spirits, Book 1)
  • Ghost Rider (Book 2)
  • Grateful Ghost (Book 8, released in August)

Find Dina's books: https://www.dinamariebooks.com/

More about this episode and the blog: writerswithwrinkles.net

This is the first Confetti Club, our new segment celebrating authors and their brand-new books. Hit play, follow the show, and grab a little confetti. Then tell us which ghost story of ours creeped you out most.

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Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

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Podcast to Book to Press: Our Big Napa Announcement07 oct. 202600:04:54

We're back in Napa, where the Writers With Wrinkles podcast was born five years ago, with a new book and a new self-publishing press for writers.

Every self-published author we've talked to says the same thing: it was a lot more complicated than they expected. We spent the last year learning why, and we want your manuscript to get out of the drawer with fewer surprises along the way.

Hit play, then visit writerswithwrinklespress.com to send your questions or book a call with us.

In this episode

  • Why we're celebrating in Napa, the spot where this podcast was hatched
  • The book: Write, Revise, Publish: Essential Lessons from the Writers With Wrinkles Podcast, out now wherever you buy books
  • Meet Writers With Wrinkles Press, and why we built it
  • The one thing everyone says after they self-publish
  • How to reach us, and what's next for Season 6

Links and next steps

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Want to Write a Graphic Novel? A First Second Editor Explains28 sept. 202600:48:16

Your graphic novel isn't a novel. It's a screenplay, and editors can tell from page one whether you know the difference. First Second Books editor Ivan Taurisano explains how to write and submit a graphic novel script that gets read.

Kids ages 8 to 12 head straight for the graphic novel shelf, and prose writers are trying to follow them there. But Ivan says a submission that misses the format doesn't just earn a "not for me." It can earn a "don't send me your next one." Here's what he wants you to know before you write a single panel.

In this episode:

  • Why writing a graphic novel is closer to writing a screenplay than a prose novel
  • Revealing character through dialogue alone (no "she looked wistfully at the ocean")
  • Why editors talk page count, not word count, and the "70,000-word graphic novel" red flag
  • What to submit for a script-only project vs. an author and illustrator team: script, pitch, synopsis, and 20–30 sample pages
  • How much art direction is too much, and the one question to ask before you leave an art note
  • Why illustrators usually earn more than writers
  • The biggest mistake Ivan sees: art that doesn't match the audience you're pitching
  • Why kids who read "slightly above their level" become lifelong readers
  • Adult graphic novels and First Second's sister imprint, 23rd Street

Ivan's manuscript wishlist:

  • Middle grade graphic novels about girl friendship that capture how big those fights and bonds feel at 10, 11, and 12
  • Dragons
  • Early reader graphic novels for ages 4–7, 64–96 pages, any topic
  • Stories with fresh magic systems
  • A joyful, new take on the immigrant journey that shows the excitement, not only the hardship

Ivan's inbox (ivan.taurisano@firstsecondbooks.com) is open to agented and unagented creators, and he gives feedback when he passes. 

Books and resources mentioned:

  • Understanding Comics by Scott McCloud (Ivan's must-read before you write a graphic novel)
  • The Investigators by John Patrick Green
  • Dog Man by Dav Pilkey
  • Pizza and Taco
  • Narwhal and Jelly
  • Parachute Kids
  • Tuck Everlasting (graphic novel adaptation)
  • Clara and the Devil
  • How to Catch Santa Claus (How to Catch series)
  • James and the Giant Peach by Roald Dahl

Hit play, then grab a graphic novel for the age group you want to write for. Follow Writers With Wrinkles so you don't miss our next Ask Beth and Lisa episode, and send us your questions!

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Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

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150+ Episodes of Publishing Advice, Now in One Book 21 sept. 202600:26:08

We just turned 150+ episodes of hard-won publishing wisdom into one book — and it's finally here. Write, Revise, Publish: Essential Lessons from the Writers With Wrinkles Podcast is up for pre-order now, and today Beth and Lisa are pulling back the curtain on why they wrote it, what's inside, and how it can save you from making the same missteps they did.

If you've ever finished a podcast episode thinking "that's such a good tip" — and then completely forgotten it by the next day — this book is the fix. Beth and Lisa gathered the best insight from over five years and 150+ conversations with agents, editors, and authors, organized it by where you are in your process (first draft through published book), and added end-of-chapter worksheets so you can actually use it, not just read it. Plus: they're launching a brand-new segment called the Confetti Club, where debut and new-release authors get the mic to pitch their own books — no interview pressure, just celebration.

In this episode:

  • The cover reveal for their new book, Write, Revise, Publish: Essential Lessons from the Writers With Wrinkles Podcast
  • Why they built the book around 150+ episodes of guest wisdom instead of just their own opinions
  • How the book is organized so there's a spot for you whether you're drafting, revising, querying, or publishing
  • The personal (and often embarrassing) asides from Beth and Lisa woven into every chapter
  • End-of-chapter worksheets designed to turn the book into a practical writing tool, not just a read
  • Introducing the Confetti Club — a new short-form segment spotlighting authors with books releasing within 30 days
  • Who's lined up for the first three Confetti Club episodes
  • A teaser for a third big announcement — coming next month
  • Release date, pre-order details, and (of course) a Taylor Swift tangent

Pre-order Write, Revise, Publish on Amazon now — it releases in ebook and paperback on October 6th. And if you've got a book coming out in the next 30 days, keep an eye out: the Confetti Club wants to celebrate you too.

Hit play, and let's dive in. And if you love the show, a 5-star review on Apple Podcasts takes two minutes and helps us keep ironing out the wrinkles every week.

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Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

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Why Middle Grade Books Got Too Long For Kids To Read14 sept. 202600:43:24

Harry Potter didn't just create a fantasy phenomenon — according to one Big Five editor, it quietly helped break middle grade publishing. Every book that tried to chase that success got longer, older, and harder for actual kids to read, and now imprints are shutting down because of it.

In this encore episode, literary agent, bestselling children's author, and founder of At-Home Author Vicki Weber breaks down what's really happening in publishing right now — the layoffs, the imprint closures, and why "everybody's throwing spaghetti at the wall." Then she gets tactical: her #1 piece of advice for authors in the query trenches (hint: it's not "wait for The One agent"), how to read between the lines of an agent's wishlist, and why chasing a "dream agent" is quietly sabotaging your confidence.

In this episode:

  • The real story behind Vicki's viral Substack post on the state of middle grade
  • The "Harry Potter theory" — how one runaway bestseller reshaped an entire category
  • Why editors loving your book is only the beginning, not the end, of acquisitions
  • Vicki's #1 tip for querying authors: write another book (and why the process isn't a straight line)
  • How to research an agent's actual taste, not just their stated genres
  • Why "my dream agent passed" is the wrong way to think about rejection
  • Self-publishing vs. traditional: how to decide which is right for your book
  • What to do about a "bad" sales track record (and how to reframe it)
  • Simple, low-cost ways to build an email list and audience before you're published
  • Vicki's current manuscript wishlist: horror-tinged, commercial, with social commentary

We had a new guest lined up for this week, but a family emergency meant we had to reschedule — so we're bringing back one of our favorite conversations instead.

Find Vicki's Substack and more show links in the notes at writerswithwrinkles.net.

Hit play and let's get to it!

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Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

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An Acquiring Editor Reveals What She's Buying Right Now31 août 202600:29:53

Most rejected picture book and middle grade manuscripts aren't turned down because they're bad — they're turned down because an editor has already seen five just like them. Susan Marston, the new editorial director of Albatros Books' US expansion (and former 25-year editorial director of the Junior Library Guild), joins us to lay out exactly what's landing on her acquisitions list right now — and what's already been done to death.

We talk about why Albatros — the largest publisher in the Czech Republic — is betting big on the American market, what makes a manuscript feel "irresistible" to an editor who's read literally thousands of submissions, and why she thinks the industry needs way more funny books, shorter word counts, and readers who aren't just "a boy and a girl who are best friends." Susan also gets specific about the exact gaps she's trying to fill: mysteries that go beyond the Sherlock-and-sidekick formula, horror-lite for middle grade, memoir, magical realism, and chapter books that actually try something new.

If you write for kids, this is the episode where an active acquiring editor tells you, out loud, what she wants to see land in her inbox.

In this episode:

  • Why Albatros Books chose now to expand into the US market
  • What "fun nonfiction" means as an acquisitions strategy
  • The gap in chapter books Susan is actively trying to fill
  • Why humor is one of the hardest — and most underrated — things to acquire
  • Her take on the "boy and girl best friends" trope in middle grade, and why it's fading
  • Why she'd take a great 200-page book over another 400-page epic any day
  • Where to send your submission (and what she's hoping lands in that inbox)

Submissions: Albatros Books is actively acquiring picture books and chapter books from North American authors. Submission guidelines are on their website — send yours to submissions@albatrosbooks.com.

Hit play, grab a pencil, and get ready to take notes — then head to writerswithwrinkles.net for the full breakdown and links mentioned in this episode.

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Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

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AI Stole Our Books. Now We're the Suspects26 août 202600:42:15

AI companies are shredding rare books to train their models—and now authors are the ones being told to prove they didn't use AI to write their own. Beth and Lisa unpack the double standard rocking publishing right now.

From a debut novelist's multi million dollar book deal getting pulled over AI suspicion, to writers being told to reinsert typos and kill their em dashes just to "prove" they're human, the burden of proof has landed on exactly the wrong people. Beth and Lisa dig into who gets accused (and who conveniently doesn't), why the "nudge theory" behind blue recycling bins explains what's really happening here, and why voting with your dollars might be the only leverage writers have left. Plus: the AI-sounding conference invite that had Lisa convinced she was being scammed — until it wasn't.

Here is the content Lisa references: 

1) Any AI use can never be completely “safe” but using for research, brainstorming, etc. can be acceptable. Usage for critiquing, improving prose or pacing, generating drafts is NOT. AI generated text is NOT copyrightable.

2) When using AI, stick to paid plans or walled gardens. Read the terms of use carefully re: training, storage of your prompts, input text, etc.

3) Avoid inputting your manuscript. Use prompts instead.

4) Cross-check all output for accuracy (false answers, hallucinations, poor nuance).

5) Keep all evidence of your process whether original or AI-involved. 

 Okay.  Now hit play, then tell us: has AI made you paranoid about your own writing voice?

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Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

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The 4 First-Page Mistakes That Get You Rejected Fast, with editor Joel Brigham17 août 202600:54:46

Your opening pages have about 30 seconds to keep a literary agent reading — and most manuscripts lose that fight before the first paragraph ends.

Developmental editor Joel Brigham returns to unpack exactly what makes an agent stop reading (and what makes them keep going): the four ingredients — tension, suspense, mystery, and unfairness — that hook a reader in the first few pages. He breaks down why agents almost universally reject prologues, the two-highlighter trick for catching your own info-dumps before an agent does, and where your inciting incident actually needs to land depending on your genre — it's earlier than most writers think.

If you've ever gotten a same-day rejection and wondered why, or you're prepping pages for a conference critique or your next query batch, this is the fix-it guide for those first ten pages.

Hit play — then check the chapter markers below to jump straight to the section you need.

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Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

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10 Years of Rejection, 40 Books Later (Corrected Audio!)03 août 202600:45:06

Note: If you downloaded this episode before 8/3 and experienced audio issues, please delete the download and hit re-download to grab the clean audio file!


Wendelin Van Draanen spent 10 years collecting rejections before anyone said yes to her Sammy Keyes mystery series — she just kept writing the next one anyway. Now, 40 books and 30 years later, she's still with the same editor who finally did.

If you've ever wondered whether to keep pitching a project nobody wants yet, or whether staying loyal to one editor for decades is a mistake in an industry that rewards jumping ship — this conversation is the counter-argument. Wendelin also gets candid about the moment Rob Reiner called to option Flipped, what it actually takes to hand your book to Hollywood without losing your mind, and the book-festival disaster that had two authors comparing notes on the exact same nightmare bookstore.

Ghosted, Wendelin's new romantasy, is up for pre-order now ahead of its October 6th release.

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Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

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Tired of Waiting 2 Years to Publish? Go Hybrid26 juil. 202600:23:54

You could finish four books this year and only ever get to publish one of them.

That's the traditional publishing timeline in a nutshell — and it's why more authors are quietly going hybrid: keeping one foot in a trad deal and self-publishing everything else on their own schedule, without waiting on anyone's calendar.

In this episode, Beth and Lisa break down what a hybrid author actually is (not to be confused with a hybrid publisher — totally different thing), why it's suddenly everywhere in publishing conversations, and the different ways real authors are structuring it: splitting genres between trad and self-pub, keeping e-book/audio rights on a trad print deal, reissuing backlist titles that reverted back to them. They also get into the real tradeoffs — creative control and faster cash flow vs. running two jobs at once (author and small business owner) — plus a few authors doing it well right now, like Rebecca Thorne.

Also in this episode: a shoutout to listener and author Kate McCarrell Moore's new release, Walter and Benny: Good Guys, Nature Spies, and a preview of next episode's guest, bestselling author Wendelin Van Draanen.

Hit play, and if you're new here, follow the show — new episodes every week. Find more at writerswithwrinkles.net.

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Why Bestselling Author Jason June Shares Every Book Advance He's Ever Gotten20 juil. 202600:54:33

New York Times bestselling author Jason June (Out of the Blue, Jay's Gay Agenda) returns to Writers With Wrinkles for a wide-ranging conversation covering his growing acting career, the current state of the publishing industry, and his upcoming adult rom-com Santa and Krampus' Cozy Killer Christmas, out fall 2027. Jason is refreshingly candid — about book advances, about the anxiety running through publishing right now, and about finding joy in the work when the business side gets hard.

 Guest
Jason June — NYT bestselling author, actor, screenwriter, and self-described "Laura Dern stan" based in Dallas, TX. Known for YA rom-coms Out of the Blue and Jay's Gay Agenda, and publisher of The Ventorship, a newsletter on author finances and transparency.

 Highlights
•     Auditioning post-COVID: why self-tapes democratize acting, and what's lost without an in-person redirect from a casting director

•     How years of writing fiction sharpened Jason's instincts for character and story on set

•     The "greater sense of unease" in publishing right now — AI concerns, slow timelines, and authors questioning why traditional publishing can't move faster

•     Self-publishing's rising role, the discovery gap it still faces, and why hybrid careers are becoming more common

•     The Dungeon Crawler Carl story as a case study in trusting your own artistic vision

•     Why Jason publicly shares his advances and royalties through The Ventorship — and the argument that most of that "secrecy" is self-imposed

•     Publishing as a side hustle: debut culture, shrinking advances, and the myth of the "cushy" author life

•     The MER Principle (Beth's term): find the niche community obsessed with your book's specific hook, not a general audience

•     The premise behind Santa and Krampus' Cozy Killer Christmas — a "dark cozy" where Krampus only kills the people who'd otherwise doom humanity

•     Jason's advice to aspiring authors: chase the joy, and aim to be "prolific, not perfect"

 Key Takeaway
Whether you're navigating traditional publishing, weighing a hybrid career, or just trying to market your next book, the throughline is the same: get specific. Specific about your niche audience, specific about your finances, and specific about what actually brings you joy in the work.

Have a marketing tip that's worked for you? Beth and Lisa want to hear it.

•     Beth: beth@writerswithwrinkles.net

•     Lisa: lisa@writerswithwrinkles.net

•     Join The Waiting Room, our Facebook community for writers

•     Website: writerswithwrinkles.net

Send us Fan Mail



Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

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Back in the Query Trenches: Author Lisa Frenkel Riddiough on Losing an Agent and Starting Over06 juil. 202600:38:36

Episode Summary

In this episode of Writers With Wrinkles, hosts Beth McMullen and Lisa Schmid welcome back returning guest Lisa Frenkel Riddiough to discuss her brand-new picture book, Furious Turtle (Disney Hyperion), book two in the Forest School of Big Feelings series. The conversation quickly moves into the heart of the episode: Lisa's experience losing her longtime literary agent to retirement and having to re-enter the query trenches after years of being represented.

Lisa walks through how her second querying experience differed from her first — a small, curated list built mostly on personal referrals, a calmer and more strategic mindset, and the ability to separate emotional attachment from business decision-making. She also shares the exact query letter that landed her new agent, breaking down why it worked so well, including her formula for picture book pitches (title + word count + comps, story gist, and the twist/ending).

The episode wraps with candid advice for writers who've lost an agent — take stock of the career you've already built — and Lisa's biggest publishing lesson: it's okay to make mistakes.


Key Topics Discussed

  • New release: Furious Turtle, a rhyming picture book about managing big emotions, releasing the day after this episode airs
  • Book launch event at Old Haunts Bookstore in Granite Bay, CA
  • Losing an agent to retirement and starting the query process over
  • Building a small, referral-based query list instead of mass-querying
  • Using leverage (an editor offer) without abandoning the goal of finding an agent who loves the full body of work
  • Reading her actual query letter aloud, line by line
  • Picture book pitch formula: title, word count, comps → story gist → the twist/ending
  • Keeping old manuscripts organized — shelved drafts can resurface as the right opportunity later
  • Pitching picture books vs. middle grade novels
  • Reframing job loss (agent loss) as not career loss — taking stock of everything already built
  • Embracing mistakes as part of the growth process in publishing


Notable Quotes

  • On what a great query needs: the title should convey nearly the entire premise of a picture book.
  • On business vs. heart: writers need to separate emotional attachment from evaluating what's genuinely a good match professionally.
  • On losing an agent: the fact that someone once represented you is proof a career already exists — that career doesn't disappear with the agent.
  • On mistakes: mistakes are simply how writers learn, and grace matters more than perfection.


Guest Info

Lisa Frenkel Riddiough writes board books, picture books, and middle grade novels using wordplay, humor, rhyme, and whimsy. She holds an MFA in Writing for Children and Young Adults from Hamline University. More at lisariddiough.com.

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Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

Support the show

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How to Publish Nonfiction: Agent Alia Hanna Habib's Guide (summer encore series!)30 juin 202600:37:55

Beth and Lisa welcome literary agent and debut author Alia Hanna Habib, whose book Take It From Me is a practical behind-the-scenes guide to getting a nonfiction book published. Alia represents acclaimed writers including Clint Smith and Nicole Hannah-Jones, was named one of New York Magazine's most powerful New Yorkers you've never heard of, and writes the Substack newsletter Delivery and Acceptance.

WHAT IT'S REALLY LIKE TO BE A WRITER (WHEN YOU'RE ALSO AN AGENT)

Alia shares what it was like to experience the writer's side of publishing for the first time — the anxiety of waiting for feedback, the obsessive inbox-checking, and the hard-won empathy for her own clients. Her takeaway: before you hit send on that panicked email to your agent, ask yourself — am I sending this because I need an answer, or to soothe my own anxiety? If it's the latter, wait.

HOW THE BOOK CAME TO BE

The idea came during an afternoon nap. Alia was expanding a writing workshop for Stanford academics and realized there was no practical guide specifically about nonfiction publishing. She texted her colleague and friend Meredith Pafel Simonoff two paragraphs — and had a proposal within weeks. Writing the book took two years, complicated by divorce, loss, and the realities of doing it alongside a full-time career.

THE NONFICTION LANDSCAPE RIGHT NOW

We're in an escapist moment. Romantasy, cozy mysteries, and rom-coms are dominating. In nonfiction, what's working is practical books that make your life better or give you hope. Alia also sees a coming wave of tech-critical books skeptical of our online lives. Her agenting philosophy: if something fascinates her, it'll fascinate readers. She doesn't chase headlines — nonfiction timelines are two-plus years, and you can't predict the news.

CRAFT: WRITING A WINNING NONFICTION PROPOSAL

The biggest mistake Alia sees is what she calls "death by PowerPoint" — leading with marketing bullet points instead of writing. Publishers are readers first. Her advice:

  • Open with a scene in the voice of the book, not a summary
  • Solve the "page 100 problem" — what's the engine that sustains 80,000 words?
  • Keep marketing sections grounded in what you actually bring to the table — platform, expertise, existing audience. Publishers decide budgets and tours. Skip the hypotheticals.
  • You're being judged on how you tell a story, not how great you are at bullet points

WHAT ALIA IS LOOKING FOR RIGHT NOW

Books that provide guidance or reframe someone's life, historical true crime, and narrative nonfiction with a strong storytelling engine. Current projects include a Regency-era true crime story and My Jane Austen Breakup Album — a literary memoir about a man who lost his partner and his home and spent a year couch-surfing with his collected Jane Austen, reading her for romantic advice while navigating the gay dating scene in Manhattan.

FIND ALIA

Substack: Delivery and Acceptance
 Book: Take It From Me — available now wherever books are sold

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Literary Agent Ann Rose: What Your First Chapter Needs22 juin 202600:31:16

Literary agent Ann Rose (Marsal Lyon Literary Agency) returns to Writers With Wrinkles for a candid, funny, and reassuring conversation with Beth and Lisa about the current state of publishing—and how writers can keep going anyway. Ann is also the author of The Seemingly Impossible Love Life of Amanda Dean and A Hexcellent Chance to Fall in Love.

The episode opens with a frank look at an industry in flux. Ann and the hosts dig into why publishers have grown so risk-averse, why "branded" and name-recognition titles are crowding out fresh voices, and why debut authors and previously published writers alike are finding the trenches tougher than ever. They also tackle the hard truth that marketing has largely shifted onto authors' shoulders—and that, post-Twitter, no one has cracked the code on selling books online.

From there, the conversation turns practical and hopeful. Ann shares exactly what hooks her in a first chapter, what makes her stop reading, and how to push past the "messy middle" of a draft. If you're querying, pivoting genres, or rebuilding after a book that didn't sell, this one's for you.

In this episode:

  • Why publishers are playing it safe—and what that means for debuts and option books
  • How the marketing burden has shifted to authors, and why there's no magic bullet
  • The two things Ann needs in a first chapter: voice and character agency
  • Why "starting with action" can backfire if we don't yet care about the character
  • The power of the unexpected: write down your first idea, then find your seventh
  • Red flags that make Ann stop reading, and the "and then" trap that kills momentum
  • Trusting the reader and leaving space on the page (a lesson from Brian Selznick)
  • Advice for authors dropped after a disappointing option—and how to shake off imposter syndrome
  • Pivoting genres and riding the pendulum: why what's "dead" always comes back
  • Ann's midpoint challenge: move your ending to the middle and raise the stakes
  • Her #1 piece of advice for writers: stay in your own lane and stop comparing
  • What's at the top of her wish list: feminine rage, women doing bad things for good reasons, and gripping, feminist-leaning suspense

Whether you're a debut writer, a seasoned author starting over, or somewhere in the messy middle, Ann's message is one to hold onto: control what you can—your writing—and don't be afraid to get gritty.

Learn more about Ann and find the full blog at writerswithwrinkles.net. Next time: an Ask Beth and Lisa episode—send us your questions! Until then, happy reading, writing, and listening.

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How to Revise Your Novel: Developmental Editor Joel Brigham's Checklist (encore episode!)17 juin 202600:54:23

In this re-released conversation, developmental editor Joel Brigham returns to talk all things revision: how to approach your first editing pass, the most common pitfalls he sees in drafts, and how to know when a manuscript is truly ready to query. A great refresher as you set your summer writing goals. (Note: a recording glitch cut the original intro, which Beth explains at the top.)

What you'll learn in this episode

Joel revises in phases, and phase one is always structure. He looks for the "tent pole" story beats: the inciting incident, the midpoint turn, and the all-hope-is-lost moment, and checks whether they fall where reader expectations and pacing demand. He explains why pantsers tend to have the beats but in the wrong places, and how genre and age level dictate placement (the inciting incident around 8–12% for YA and adult, the romance meet-cute by the end of chapter one).

He then walks through a practical self-editing checklist writers can use before paying a professional:

  • Have you hit the major story beats, and are they in the right place?
  • Does every character, including the antagonist and secondary cast, have clear motivation and an arc?
  • Is your character driving the plot through choices and consequences, or just passively reacting? (Joel calls character agency the single biggest difference between a good book and one that isn't ready.)
  • Is there tension in every chapter, even small-scale?
  • Are the stakes clear and high?
  • Have you read your dialogue out loud?
  • Does the book open and close with a bang?
  • Is your word count appropriate for your genre and age level?
  • For kid lit, have you checked readability scores (Lexile, Flesch-Kincaid)?
  • Have you proofread to a pristine, professional standard?
  • And finally, do you feel proud of it? That feeling, Joel says, is often how you know you're close.

The episode digs into developing narrative voice, which Joel calls the hardest thing to teach. His advice: read widely, mimic authors you admire until your own voice emerges, write in different mediums, be authentic, seek feedback, and read your work aloud. He shares his own path from imitating Dave Barry and John Green to finding his own style.

On story structure red flags, Joel offers a memorable test borrowed from South Park's Trey Parker and Matt Stone: strong stories connect scenes with "but" or "therefore," not "and then." A string of "and thens" signals missing consequences and a passive protagonist.

He also tackles the saggy middle and rushed endings, with concrete fixes for each: introduce a new obstacle, separate inseparable characters, drop a backstory reveal, add a ticking clock, or shift the power dynamic to revive a sagging midpoint. For endings, make your all-hope-is-lost moment dark enough that you're forced to pace the resolution, and think of act three as its own four-chapter arc.

He closes with hard-won advice on polishing: focus on one element at a time, get other eyes on your pages, learn to weigh feedback wisely, rest between revision phases, and above all, be right, not fast. Don't impose artificial deadlines or query before a manuscript is ready. As Joel reminds listeners, finishing a draft already puts you in rare company, and persistence is what eventually turns into success.

Resources & links

Learn more about Joel and find episode notes at writerswithwrinkles.net. 

Happy reading, writing, and listening!

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Stop Making Videos Nobody Watches — Here's a Way to Actually Sell Books08 juin 202600:24:54

Hosts Beth McMullen and Lisa Schmid cut through the noise of book marketing advice to spotlight what genuinely moves books: word of mouth. Nearly half of readers (47–48%) choose books based on personal recommendations — outperforming social media, platforms, and AI discovery tools combined. Beth and Lisa share three low-cost, actionable strategies to spark that word of mouth before and after your launch.

3 Strategies to Spark Word of Mouth


1. Build a Street Team

•       Recruit 20–30 trusted readers (writers, friends, community members) and give them an advance copy — digital or print

•       Provide a short, clear list of 3 specific asks: post on social media, share with friends, leave a review

•       One voice becomes 25 — and those 25 can each reach 10 more, creating exponential amplification with minimal effort from you

2. Engage Bookstagrammers & BookTok Creators — Early

•       Identify creators who read books in your genre months before your launch — not the week of

•       Comment, share, and engage with their content authentically to build a genuine relationship first

•       Pay it forward with fellow authors — share their books freely, and don't be afraid to ask directly when your book drops

3. Attend Local Book Festivals

•       Book festivals are abundant, often within driving distance, and free to apply for as an author — no flights or hotel rooms required

•       Having a new or recent release significantly improves your chances of acceptance; apply before your launch

•       In-person connection creates lasting amplifiers — readers who meet you, enjoy your book, and tell 10 friends

 Key Takeaway: Stop spending hours on content nobody sees. Invest that time in real relationships — book groups, communities, and fellow authors. Marketing doesn't have to be expensive or high-tech to work.

Have a marketing tip that's worked for you? Beth and Lisa want to hear it.

•       Beth: beth@writerswithwrinkles.net

•       Lisa: lisa@writerswithwrinkles.net

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Back by Popular Demand: Words on the Page with editor Joel Brigham01 juin 202600:57:29

Joel Brigham runs Brigham Editorial (developmental edits, manuscript critiques, query help), teaches high school English in Illinois, and is an editor for RevPit — a community that gives away free developmental edits each spring.

REVPIT

•    Free developmental editing contest — editors (not authors) mentor selected writers through full drafts

•    Applications open April, winners announced early May; ~14–15 editors participate

•    Year-round mini-event: 10 Queries — public feedback on first 5 pages + query letters

THE FIRST DRAFT

•    One goal: words on the page. Momentum beats perfection — always

•    Psychology backs this up: Goal Gradient Effect, Zeigarnik Effect, and Commitment Principle all support just keeping going

•    Comparing your messy first draft to your last polished book is a trap — every published book started the same way

5 DRAFTING HINDRANCES

•    Starting slow — avoid waking-up scenes, mirror descriptions, dream openers. Try dropping into the middle of something (*in medias res*)

•    Perfectionism — editing as you go wastes time on scenes that may not survive. Grammar is the last step

•    Weak character foundation — know their goal, fear, flaw, and wound as early as possible

•    No tension — even “everyday life” chapters before the inciting incident need friction, stakes, or a ticking clock

•    Info dumping — no backstory or flashbacks in chapters 1–2. Backstory is a breadcrumb, not a full loaf

FOR DISCOVERY / PANTSER WRITERS

•    Check in every 15–20k words — assess without forcing rigid plot beats

•    By 20k: your character should have a clear want and be on the book’s core journey

•    Made a change mid-draft? Drop a note and keep writing forward as if it’s always been that way — don’t stop to rewrite

LINKS

Joel’s services: brighameditorial.com  •  RevPit: reviseresub.com  •  Show notes: writerswithwrinkles.net

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Stop Querying Wrong: Agent Nikki Carrero Breaks It Down 25 mai 202600:52:23

Beth and Lisa talk with literary agent Nikki Carrero, from The Rights Factory, to break down the querying process from the agent’s side — what gets you noticed, what gets a pass, and how to make the most of The Call.

 

Highlights

•       Nikki runs monthly pitch parties on Threads — currently her only open submission path since she’s closed to general queries.

•       Biggest query red flags: word count outside genre norms, miscategorized genre, and sending to agents who don’t rep your category.

•       Personalization? Just use her name. “Dear Agent” won’t auto-reject you, but do double-check pronouns.

•       Multiple passes don’t always mean bad writing — it may be wrong agents, weak hook, or pacing issues in the opening pages.

•       Nikki is an editorial agent: developmental notes, line edits, and reader reactions all in the margins.

•       Watch your social media. Agents notice public venting in the query trenches — keep it in private group chats.

 

Questions to Ask on The Call (with prospective agent!)

•       How editorial are you, and what does your revision process look like?

•       Will I see the pitch letter and submission list?

•       What happens if the book doesn’t sell — do you stay with me?

•       Always ask for a boilerplate contract before signing.

 

Nikki’s Parting Advice

Patience and persistence. Self-publishing is not a fallback. Keep writing new books — voice and craft develop over time, and the writers who stick with it are the ones who break through.

 Nikki Carerro Substack

Nikki Carerro Threads

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How to Write Better Stakes & Tension in Your Novel (and some Taylor Swift!)11 mai 202600:39:08

We tackle a publishing debate, draw writing wisdom from Taylor Swift, and dig into one of the most common craft problems in fiction — weak stakes and missing tension. Plus a community book shout-out.

THE HARDBACK DEBATE

Beth shares a Guardian article arguing hardbacks are outdated — too expensive, they kill buzz before the paperback drops, and lead with the least accessible format. Beth and Lisa push back: libraries and schools depend on durable formats, sprayed-edge editions have made hardcovers a Gen Z collector's item, and paperbacks consistently outsell. Lisa made hardcover a deal-breaker when negotiating Heart and Souls to protect library access.

Read the article here.

TAYLOR SWIFT AS A WRITING TEACHER

Swift is a master of show-don't-tell — capturing massive emotion in a single precise phrase without ever stating it outright. Beth recommends the New York Times in-depth interview on her songwriting process as required reading for any fiction writer.

CRAFT DEEP DIVE: STAKES, TENSION & CONSEQUENCES

Every story lives or dies on what is at risk. There are always two levels and you need both — external stakes (plot consequences) and internal stakes (identity, belief, sense of self). They must be connected or the story falls flat.

Beth's "So What?" Stress Test — apply to any scene or chapter:

  1. State what is happening in one plain sentence.
  2. Ask: So what? Readers ask this unconsciously on every page.
  3. Answer with a specific consequence — not "things get harder" but something like "she'll spend the rest of her life wondering if he ever really knew her."
  4. Ask "so what?" once more. What does this cost the character in terms of who they ARE? That second layer is where the real stakes live.

The Index Card Method: Write one sentence per chapter, lay the cards out, and ask what the stakes are in each. Any blank card is a dead zone — and dead zones lose readers.

COMMUNITY BOOK SHOUT-OUT

Double Crossed by Rebecca Barone — out April 28th. Middle grade narrative nonfiction about Operation Bodyguard, the Allied WWII mission to fool the Nazis about the true location of D-Day. Reads like a spy thriller. Every word is true.

Buy it here.

Join The Waiting Room, our private Facebook community for writers, to connect with authors like Rebecca and get your upcoming release featured in a future shout-out.

NEXT EPISODE: Agent Nikki Carrero from The Rights Factory joins us May 25th!

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We Read Your First Pages So You Don't Have To Guess27 avr. 202600:23:28

First Page Feedback: Charlotte's Hunt for Glory

Beth and Lisa critique the opening page of a middle grade fantasy submission and pull out craft lessons for any writer working on those critical first pages.


The Submission

Charlotte's Hunt for Glory follows 12-year-old Charlotte through a morning routine steeped in grief for her late grandmother and sibling envy — anchored by a rich exploration of hair as identity.

What's Working

  • A strong, warm first-person voice with real overall potential
  • Efficient emotional layering: grief, envy, and identity all on page one
  • Small character moments (sticking her tongue out at the mirror) that do big work

What to Work On

  • No fantasy signal. MG fantasy readers expect an early hint of the fantastical — even one small touch. It needs to appear quickly.
  • The "why now" test. Nothing distinguishes this morning from any other. Signal that this day changes everything (or something).
  • Too much telling. The sister and family dynamics can be revealed through action and dialogue rather than description.
  • Watch the clichés. Cascading down her back and stab of envy undercut an otherwise fresh voice.


Craft Takeaways

  • Every sentence in your opening must earn its place — if it's not doing work, cut it.
  • Most writers warm up in their first chapter. In revision, the real story usually starts later than you think.
  • Don't delete cut material — save it. It may fit somewhere else (and if it doesn't, that's okay too).

Next episode: Ask Beth and Lisa — send in your questions!

Writers with Wrinkles is hosted by Beth McMullen and Lisa Schmid.

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Rolling With It (And Then Not)22 avr. 202600:32:16

The One Where Nobody Ordered the Books  |  Beth McMullen & Lisa Schmid

Lisa Schmid shares a cautionary tale from the Sacramento Book Festival, where a series of logistical failures turned what should have been an exciting milestone — her first book festival — into a comedy of errors. A week before the event she discovered the bookseller had never ordered any books, resulting in last-minute scrambling, one copy secured, and Lisa packing 20 of her own into her son’s little blue racing-sticker suitcase. She then had to park seven blocks away and roll it through the crowds just to get in the door.

The takeaway from both hosts: never assume logistics are handled — confirm book orders, ask who’s responsible for what, and follow up all the way through. Beth admitted she’s largely stopped accepting event invitations after too many similar experiences. On a positive note, Lisa previews an upcoming signing at Old Haunts Bookshop in Granite Bay — a model of how it should be done. Next week: guest Kolby Sharp, booked as a “palate cleanse” and described as a breath of fresh air for book lovers.


Key Takeaways

  • Confirm your books have been ordered — don’t assume
  • Ask who’s handling logistics and follow up close to the event
  • Bring your own copies as backup if you can
  • Check the organizer’s track record before you commit
  • One person’s decision can have a major ripple effect on authors, organizers, and readers

YouTube video version

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Publishing Is Changing Fast! Literary Agent Vicki Weber on What's Working Now13 avr. 202600:44:21

Imprint closures, layoffs, and reorganizations are rattling the publishing world. Literary agent and At-Home Author founder Vicki Weber joins Beth and Lisa for a candid conversation about what’s driving these changes—and what writers can do about it. From the surprising role Harry Potter played in the decline of middle grade to building an audience before you have a book deal, Vicki delivers practical strategies for navigating today’s shifting landscape.


About Our Guest
Vicki Weber is a literary agent, bestselling children’s book author, and founder of At-Home Author. She helps writers craft, publish, and market books across traditional and self-publishing, and shares industry analysis on her popular Substack.


What We Cover

•       The wave of imprint closures (Roaring Brook, Dial) and editorial cuts at Simon & Schuster

•       How Harry Potter’s escalating length contributed to middle grade’s long-term decline

•       Why acquisitions are harder than ever—and why an editor loving your book is just the beginning

•       The industry push toward commercial fiction and what that means for querying writers

•       Vicki’s #1 querying tip: write another book and build a portfolio

•       Reading between the lines of agent wishlists to craft standout queries

•       Self-publishing vs. traditional: rising standards and honest pros/cons

•       Overcoming bad sales track with pen names, pivots, and reframing your story

•       Building an email list pre-publication with free stories, newsletter swaps, and cheap ads

•       Vicki’s wishlist: adult psychological horror, horror-tinged thrillers, genre mashups with social commentary


Loved this episode? Subscribe wherever you listen, visit writerswithwrinkles.net, and send your questions for the next Ask Beth & Lisa episode. Until next time—happy reading, writing, and listening!



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What The Heck Is Going On With Publishing?31 mars 202600:42:10

Beth and Lisa discuss the 2026 publishing landscape. From the end of prestige imprints like Dial Books to the flood of AI content, they explore why the industry feels increasingly "disposable" and "noisy."

Key Discussion Points

  • The Shift to Content Management: Private equity firms are replacing veteran editors with "content managers" to prioritize franchises over literary prestige.
  • The AI Explosion: Of the 4 million books published in 2025, approximately 3.5 million were AI-generated, burying human authors in the Amazon ecosystem.
  • The "Trope" Trap: Acquisitions often require specific TikTok hashtags—like "Enemies to Lovers"—to ensure easier, data-driven marketing.
  • Indie Press Opportunities: Smaller houses are thriving by focusing on niche audiences, such as middle-aged readers, that the "Big Five" often overlook.
  • No More Developmental Edits: Overworked editors no longer have time to "fix" books; manuscripts must be 100% publication-ready before querying.

Tips for Authors

  • Build Early: Identify and connect with your audience directly rather than relying on a publishing house to do it for you.
  • Polish Fully: Use your community or coaches to ensure your work is flawless before submission, as agents and editors are spread too thin to provide heavy revisions.

Next Guest: Author and 5th-grade teacher Colby Sharp joins the show on April 27th.

Connect with Us

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Life After the Breakup: Navigating the Publishing World After Parting Ways with Your Agent, with Amy Trueblood23 mars 202600:32:24

Hosts Beth McMullen and Lisa Schmid welcome award-winning author Amy Trueblood to discuss a transition many writers face but few discuss: life after parting ways with a literary agent. Amy shares her journey of being on her fourth agent, offering a refreshing look at why changing representation is a natural part of a long-term career.

About the Guest

Amy Trueblood is the author of the acclaimed YA historical novels Nothing But Sky and Across a Broken Shore. Writing as Amy True, she also authored the speculative romance series Clearly Charmed.

Key Discussion Points

  • Normalizing Transitions: Agent changes due to retirement, agency closures, or genre shifts are standard industry "ebbs and flows."
  • Re-Querying Strategy: Authors returning to the "trenches" should lead with their published credits to signal professional experience to new agents.
  • Market Realities: The trio discusses the current high volume of submissions and why authors must exercise increased patience in today’s slower market.
  • Overcoming "Baggage": Professionalism and a solid reputation are the best ways to counter fears that changing agents looks negative.
  • Creative Evolution: Amy discusses her shift into romance and the experience of working with UK-based publishers.

Actionable Advice

  • Be Transparent: Sharing industry struggles helps the wider writing community.
  • Leverage Credentials: Use your history to establish immediate credibility.
  • Stay Professional: Agents value reliable partners who understand the business.

Links

Amy Trueblood website

Amy Trueblood Insta

Amy Trueblood Threads

Amy Trueblood Bluesky

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Why Indie Authors Are Winning the Business Game (and new First Pages!)16 mars 202600:34:51

In this episode, hosts Beth McMullen and Lisa Schmid talk about a recent publishing controversy sparked on Threads regarding the "legitimacy" of indie authors. They break down the evolving landscape of self-publishing, comparing the financial and creative realities of "indie" versus traditional publishing. Later, they critique the opening pages of a middle-grade mystery titled The Ravenspur Mystery, offering actionable advice on voice, world-building, and establishing character motivation.

Key Discussion Points

The hosts react to a social media thread where an agent reportedly claimed indie writers are not "legit" authors.

  • Financial Realities: While the top 10% of traditional authors make significant money, the hosts argue that for most authors, indie publishing offers a better return on value.
  • Royalty Gaps: The difference in what an author pockets can be $5 per book.
  • The Direct Pipeline: Indie authors have built powerful direct-to-reader relationships through email lists that traditional publishers often struggle to replicate.
  • Speed to Market: The traditional pipeline takes about two years, but indie authors are able to release new books every 4 to 6 months to keep their pipeline full.
  • Business Savvy: Successful indie authors often earn between $50,000 as a midlist author.

Creative Control & Traditional Pitfalls

  • Losing Your Champion: In traditional publishing, an author's original editor may leave, leaving the book in the hands of someone less invested in the project.
  • Full Autonomy: Self-publishing allows the author to retain creative control over everything from the editing process to cover design and formatting.
  • The "Vanity" Myth: The hosts argue that the old idea of self-publishing as mere "vanity publishing" is dead; it is now a highly viable and sophisticated business route.

First Pages Critique: The Ravenspur Mystery

The hosts review the opening of a middle-grade mystery, praising its "old-school Nancy Drew" feel.

  • Strengths: They highlight the strong opening hook that drops readers into the action and a voice that is observational, competent, and slightly wry.
  • Critique on Filtering: Beth suggests that descriptive language should be filtered through the protagonist's specific perspective rather than sounding like neutral stage directions.
  • Defining the "Want": A key recommendation is to establish the protagonist's internal "want" early on to ensure the reader is fully invested in her journey.

Mentions & Resources

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The Nuts and Bolts of Writing MG & YA Mysteries, with Fleur Bradley02 mars 202600:35:38

In this episode, hosts Beth McMullen and Lisa Schmid welcome back author and literacy advocate Fleur Bradley. The discussion centers on the importance of mysteries in keeping kids reading, the structural "nuts and bolts" of writing for middle grade (MG) versus young adult (YA) audiences, and the release of Bradley’s new craft book designed to help writers navigate the genre. 

Get A Clue is available for preorder right now! Releases April 7th.

Key Discussion Points

Addressing the Literacy "Drop-off"

  • Statistics show a significant decline in reading for pleasure as children move from 3rd grade into middle school.
  • Middle grade and YA mysteries act as a "hook" to keep reluctant readers engaged because of their high stakes and interactive nature.
  • Mysteries foster critical thinking and deductive reasoning, making the reader an active participant in the story.

Crafting the MG and YA Mystery

  • The "Fair Play" Rule: In a successful mystery, the reader must be given all the clues necessary to solve the crime alongside the protagonist.
  • Pacing and Momentum: Unlike contemporary fiction, which may focus heavily on internal character arcs, mysteries require constant external momentum and "beats" to keep the reader turning pages.
  • Revision Strategies: Using a structural approach during the revision process can help identify "sagging middles" and ensure clues are properly planted.

Defining the Crime by Age Category

  • Middle Grade (MG): * The focus is on the puzzle and the "how."
    • While murder can be a plot point, it should be handled with a "cozy" sensibility—minimal gore and focused on the intellectual challenge.
  • Young Adult (YA): * Allows for more "grit," darkness, and emotional complexity.
    • Authors have more flexibility regarding the types of crimes and the level of peril involved.

Practical Advice for Aspiring Authors

  • Writers are encouraged to focus on the "nuts and bolts" of plotting early on.
  • Implementing "Your Turn" exercises—taking a specific craft lesson and immediately applying it to a current manuscript—is the most effective way to learn the genre.
  • Character voice is paramount; testing a character’s voice through short scenes can determine if they are strong enough to carry a full-length mystery.

Key Takeaways

  • Mysteries are essential tools for literacy because they turn reading into a game or puzzle.
  • Structure is the backbone of the genre; without a solid plot and well-timed clues, a mystery will lose its audience.
  • Understanding the specific expectations of the MG vs. YA market is crucial for publication success.

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Book People are the Best People! (and other truths)26 févr. 202600:33:13

Episode Summary In this Season 5 bonus episode, Beth McMullen and Lisa Schmid clear out their "insanely long" laundry list of burning topics. The duo discusses the restorative power of community, starting with Lisa’s wildly successful brewery book swap on Reading Street. They dive into how simple, low-lift events can be the perfect antidote to a dark news cycle and offer tips on how you can start your own.

The conversation moves into the digital space, covering the shift from Twitter to Threads and Blue Sky for monthly Kidlit chats. Finally, Beth and Lisa get serious about industry safety, offering a "buyer beware" guide to writing conferences and professional classes. They share advice on how to vet organizers, protect your investment, and ensure the event aligns with your specific writing goals.

Key Topics Covered

  • The Magic of the Book Swap: Why gathering "book people" in a local brewery proved to be exactly what the community needed.
  • Low-Lift Event Planning: How to foster connection without the stress of high-stakes organizing.
  • The New Digital Frontier: Navigating the monthly Kidlit community chats on Threads and Blue Sky.
  • Conference Due Diligence: How to research writing events, check their track records, and avoid losing money on canceled "dream" conferences.
  • Defining Your Purpose: Why knowing why you are attending an event (networking vs. craft vs. pitching) is the key to a successful investment.

Resources & Links

  • Threads Kidlit Chat: Join the conversation every first Wednesday of the month.
  • Blue Sky Kidlit Chat: Join the conversation every first Tuesday of the month.
  • Writers With Wrinkles Facebook Group: Join our private community for publishing news and "well-rounded" writing advice. (Note: Please answer the entry questions to join!)

Coming Up Next Week Don’t miss our conversation with author Fleur Bradley, who returns to the show to discuss her brand-new writing craft book focused on the art of Middle Grade mystery!

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First Pages!!! (yes we're excited)16 févr. 202600:29:32

In this session, Beth and Lisa critique the opening of "Beyond the Moon," a middle-grade contemporary manuscript. The discussion focuses on refining the "hook," establishing a consistent tone, and leveraging character relationships to engage readers immediately.

Key Critique Points

  • Establishing Tone and Mood: The opening combines a "creepy" atmosphere with a protagonist who is "giggling." The hosts recommend aligning these elements so the reader knows exactly what kind of story they are entering—whether it is a mystery, a comedy, or a ghost story.
  • The Power of Specificity: Using general adjectives like "spooky" or "cool" tells the reader how to feel rather than showing them. The hosts suggest using specific sensory details—like the smell of old paper or the look of a cracked glass eye on a mannequin—to build a more immersive world.
  • Strengthening the "Hook": Modern middle-grade fiction requires a fast start. To capture a young reader's attention, the manuscript needs to move the central conflict and the emotional "hook" to the very first page.
  • Show, Don't Tell with Characters: Instead of describing the protagonist as a "second-class citizen" in her family, the hosts suggest showing this through a "snub" from a relative or a specific interaction with her "golden" sister.
  • Utilizing Interiority: The character’s internal monologue is a powerful tool for middle-grade authors. Using the protagonist’s private thoughts can help establish a unique voice and build an immediate bond with the reader.

Writing Takeaways

  • Read the Current Market: Writers should read 20–25 books published in their genre within the last year to understand modern pacing and descriptive styles.
  • Front-Load the Conflict: Don't wait for Chapter Two to introduce the primary tension.
  • Focus on Voice: The hosts noted that while structural changes are needed, the author has already cleared the biggest hurdle: creating a character with a clear, relatable voice.


The Waiting Room - private writers Facebook group

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You’re Not a Real Author Until You Get Scam Emails02 févr. 202600:27:48

Is your inbox is bursting with slop from bots and scammers? In this "Ask Beth & Lisa" episode, we tackle the explosion of predatory emails—from fake "Silent Book Clubs" to fraudulent Amazon publishing offers—aimed at unsuspecting writers. We discuss why these emails are a weird sign of visibility, how we use the "48-hour rule" to vet opportunities, and why staying connected to the writing community is your best defense. We also go behind the scenes of our high-octane Threads Kidlit Chat and share a sneak peek into why secondary characters often steal the spotlight from your protagonist.

  • [00:09:12] Welcome to Season 5: We introduce today's "Ask Beth & Lisa" session and dive straight into why we’re currently losing our faith in humanity.
  • [00:10:45] The Threads "Stock Exchange": We recap the chaotic, high-energy success of our first monthly Threads Kidlit Chat and why it felt like being on a trading floor.
  • [00:14:48] Secondary Character Magic: We preview our next big craft topic—developing secondary characters that have their own "secret goals" and distinct voices.
  • [00:19:20] Spotting the Scams: We break down the specific red flags of current publishing scams and why we view getting these emails as a "badge of honor."
  • [00:26:30] The 48-Hour Rule: Our practical advice for authors on how to pause, research, and avoid the high-pressure sales tactics of predatory services.
  • [00:30:05] The Writers with Wrinkles Awards: We announce our upcoming year-end awards and how you can get involved.
  • [00:33:38] Reflecting on Advice: We look back at our interview with agent Alia Hanna Habib and the importance of a professional author-agent partnership.

Beth McMullen and Lisa Schmid are authors and co-hosts of the Writers with Wrinkles podcast. With years of experience in the kidlit world and the broader publishing industry, they created this show to pull back the curtain on the writing life—wrinkles and all. When they aren't recording, you can find them hosting live community chats on Threads or mentoring writers in their private Facebook group.

Resources Mentioned in this Episode


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Navigating Non-Fiction Publishing with Literary Agent Alia Hanna Habib19 janv. 202600:38:54

Episode Summary

What does it actually take to get a non-fiction book published in today's market? In this episode, literary agent and author Alia Hanna Habib pulls back the curtain on the publishing industry. Alia shares insights from her new book, Take It From Me, a practical guide for writers looking to navigate the complex journey from idea to bookshelf. Whether you are a debut author or a seasoned writer, this conversation explores the essential elements of a successful non-fiction proposal, the evolving role of a literary agent, and how to stay resilient in a competitive market.

Key Takeaways & Timestamps

  • [00:00] Introduction: Meet Alia Hanna Habib, literary agent at The Gernert Company for acclaimed writers like Nicole Hannah-Jones and Clint Smith.
  • [02:15] The "Why" Behind the Book: Alia discusses what inspired her to write Take It From Me and why transparency in the publishing process is more important than ever.
  • [07:40] Crafting a Winning Proposal: The non-negotiable elements every non-fiction writer needs to include to catch an agent's eye.
  • [15:20] Delivery & Acceptance: Insight into Alia’s Substack newsletter and how she uses it to share candid, behind-the-scenes industry advice.
  • [22:10] The Author-Agent Partnership: How the relationship works and what authors should realistically expect during the publishing cycle.
  • [30:05] Closing Thoughts: Practical steps for writers who are just starting their non-fiction journey.

About the Guest: Alia Hanna Habib

Alia Hanna Habib is a veteran literary agent and the author of Take It From Me: A Practical, Behind-the-Scenes Guide to Getting a Non-Fiction Book Published. Named one of New York Magazine's "most powerful New Yorkers you’ve never heard of," she represents leading voices in journalism, history, and literature. She also writes the popular Substack newsletter, Delivery and Acceptance.

Resources Mentioned in this Episode

Connect with Us

  • Follow the Podcast: Subscribe on your favorite platform so you never miss an episode!
  • Ask a Question: Have a question for Beth and Lisa? Send it our way for a future "Ask Beth and Lisa" episode.
  • Visit the Blog: Find more show notes and author resources at writerswithwrinkles.net.


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What Literary Agents Look for in Kidlit Submissions, with Erin Casey Westin05 janv. 202600:36:56

Note: For the most up-to-date information on Erin’s submission status, interests, and availability, visit https://erincaseywestin.com.

Episode Summary

In this episode of Writers With Wrinkles, Beth McMullen and Lisa Schmid talk with Erin Casey Westin, associate agent at Galt & Zacker Literary Agency, about the current kidlit market and how agents evaluate queries and manuscripts. Aspiring authors will gain insight into writing stronger query letters, understanding agent decision-making, and knowing when a manuscript is truly ready to submit.

Guest Bio

Erin Casey Westin is an associate agent at Galt & Zacker Literary Agency, where she represents children’s literature. She is especially drawn to projects with strong voice, vivid worldbuilding, and authentic, thoughtful representation. Erin is passionate about stories that allow every child to see themselves reflected on the page. She is based in Minneapolis, Minnesota.

Key Discussion Points

  • The state of the kidlit market
    Erin shares what she’s hearing from editors, including cautious optimism around middle grade and continued demand for humorous, character-driven picture books.
  • How sales track records affect authors
    Why prior sales aren’t everything, how agents strategize around them, and when switching publishing houses can make sense.
  • What makes a query letter stand out
    Clear, specific stakes; strong voice; and careful attention to submission guidelines—plus why vague, high-level stakes often fall flat.
  • Common query mistakes to avoid
    Writing queries in first person as the character, misquoting agents, careless personalization, and over-reliance on AI-generated text.
  • How Erin evaluates manuscripts
    The step-by-step mental checklist: polish, voice, character connection, plot and pacing, and whether the story sustains momentum beyond the opening pages.
  • When a manuscript isn’t ready yet
    Why rushing to query out of frustration can hurt your chances, and when putting a book away for a few months can actually help.
  • What Erin wants to see more of
    Middle grade and YA survival stories—especially fresh, modern takes featuring underrepresented protagonists.

Conclusion

This episode reminds writers that strong queries and manuscripts are built on clarity, specificity, and patience. Erin Casey Westin offers a transparent look at how agents read, evaluate, and decide—helping authors approach querying with more confidence and intention.

Links & Resources

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Season Finale Bonus: First Pages Cozy Fantasy30 déc. 202500:26:56

In this bonus season-finale episode of Writers With Wrinkles, Beth McMullen and Lisa Schmid reflect on the end of the season, share a behind-the-scenes podcasting mishap, and dive into a First Pages critique of a cozy fantasy submission, The Village Mage. Along the way, they discuss why first pages are so hard to get right, how too much backstory can stall momentum, and what cozy fantasy readers expect from the very first paragraph.

What We Cover in This Episode

A Season Wrap-Up

  • Why this season felt especially long (emotionally and creatively)
  • The surprising reach of the podcast, including international listeners
  • Why listener messages matter more than download numbers

Behind the Scenes of Podcasting

  • A funny (and harmless) upload glitch
  • Why multitasking and podcast production don’t always mix
  • A reminder that mistakes happen—and they’re fixable

First Pages Critique: The Village Mage

  • Why the tea shop setting immediately signals “cozy”
  • What works well in the opening voice and atmosphere
  • Where the opening leans too heavily on setting and backstory
  • Why character emotion needs to come before worldbuilding
  • How early signals of magic shape reader expectations
  • The importance of “showing” magic instead of naming it outright

First Page Takeaways for Writers

  • Less is more on page one
  • Avoid stacking backstory and description in large blocks
  • Establish genre expectations immediately
  • Use specific, character-centered details instead of generic atmosphere
  • Trust the reader—don’t explain everything up front
  • Consider whether your story actually starts later than you think

A Common Revision Reality

  • Why first chapters are often written as “thinking-through” pages
  • How hard it is to cut beloved early material
  • Why cutting doesn’t mean deleting—just relocating

Key Writing Advice from Beth & Lisa

  • Your first page should hook, not explain
  • Genre cues matter—especially in fantasy
  • Pacing is created through balance: dialogue, action, and selective detail
  • If readers don’t know why they should care about the character yet, they won’t care about the world

What’s Coming Next

  • A brand-new season with exciting guest interviews
  • More First Pages bonus episodes
  • Kicking off the new season with literary agent Erin Casey Westin

Have first pages you’d like feedback on?
 

Visit the Writers With Wrinkles website and submit your opening pages for a chance to be featured in a future episode.

Thank you for listening, sharing, and sticking with us this season. We’ll see you in the new year—until then, happy reading, writing, and listening.

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Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

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Ask Beth & Lisa: Query Letters (with Deborah Crossland)22 déc. 202500:36:08

Query letters make even experienced writers panic—and for good reason. In this special Ask Beth & Lisa episode, we’re joined by author and educator Deborah Crossland for a deep, practical conversation about how to write a strong, effective query letter as we head into the 2026 querying season. Deborah breaks down what query letters are actually for, what agents want to see (and don’t), and how writers can avoid the most common—and most damaging—mistakes.

This episode is packed with actionable advice, mindset shifts, and real-world examples from the querying trenches.

About Our Guest

Deborah Crossland teaches English and mythology at a community college and writes myth-based contemporary YA novels with a feminist lens. Her novel The Quiet Part Out Loud was published in 2023, with the paperback released in 2024. She lives in Northern California and is passionate about making education accessible to all.

Key Topics & Takeaways

What a Query Letter Is (and Isn’t)

  • The sole purpose of a query letter is to get an agent to request pages—not to sell the book or explain the entire plot.
  • Think invitation, not explanation.

The Anatomy of a Strong Query

  • A compelling hook (often 1–2 sentences)
  • A focused pitch centered on external stakes
  • Brief book details (genre, word count, comps)
  • A short, professional author bio

External Stakes Matter More Than You Think

  • Writers often lean too hard on internal stakes; agents need to see what’s happening.
  • External conflict is what differentiates your book in a crowded field.
  • If an agent can’t picture the story visually, the query isn’t doing its job.

Pitch vs. Synopsis

  • The query pitch should not include spoilers or the ending.
  • The synopsis is where you explain the full story, including how it ends.
  • Mixing these up is one of the most common querying mistakes.

How to Personalize Without Being Cringey

  • Reference an agent’s manuscript wish list, not their personal life.
  • Keep personalization professional, brief, and relevant.
  • Treat it like a business introduction—not a social interaction.

Query Etiquette (and Red Flags)

  • Always submit queries exactly how the agent requests.
  • Never DM agents or email around Query Manager.
  • Don’t announce querying rounds or submissions on social media.
  • Avoid pitching your unpublished book publicly on Instagram, TikTok, or X.

Author Bios for Debut Writers

  • It’s perfectly acceptable to say, “This is my first novel.”
  • Writing credentials are optional; strong pages matter more.
  • Publishing loves debuts—lack of experience is not a liability.

Series Talk: Less Is More

  • Don’t pitch a multi-book series as a debut.
  • “Standalone with series potential” is sufficient.

Length & Clarity

  • Queries should be concise and tightly written.
  • Every word must earn its place.
  • If you can’t summarize your story clearly, you may not be ready to query.

Hooks, Loglines, and Netflix Thinking

  • Think in terms of loglines or streaming-style descriptions.
  • If you can’t explain your story in one sharp sentence, that’s a sign to step back.



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ENCORE: Lisa's favorite Season 4 episode is Brian Selznick18 déc. 202500:51:56

For her encore episode, Lisa chose our interview with Brian Selznick—author and illustrator of some of the most innovative and emotionally powerful books in contemporary publishing. In this conversation, Brian reflects on creative process, patience, and trusting your reader. It was definitely a season four highlight! 

 


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ENCORE: Beth's favorite Season 4 episode is Adria Goetz16 déc. 202500:42:20

Beth’s Encore Pick: Adria Goetz

For her encore episode, Beth chose our interview with Adria Goetz, Senior Literary Agent at KT Literary. This conversation gets into the real mechanics of querying—what agents actually notice, where writers tend to go wrong, and how to communicate clearly and professionally in a crowded submission landscape. Adria is refreshingly direct about industry realities while remaining deeply encouraging, making this episode especially useful for writers who want practical guidance without false promises. If you’re querying now—or plan to in the future—this is one of those episodes worth bookmarking.

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Inside Publishing with Mari Kesselring: What Writers Really Need to Know08 déc. 202500:40:29


In this episode of Writers With Wrinkles, Beth and Lisa talk with Mari Kesselring about the realities of today’s publishing landscape—from the misunderstood world of book packagers to navigating an author career after a disappointing debut. Aspiring authors will gain insight into how publishers make acquisition decisions, current trends shaping 2026, and practical strategies to stay resilient in a challenging industry.

Guest Bio
Mari Kesselring is the Publishing Manager of Driven, an imprint at Penguin Random House. With nearly 20 years of experience acquiring, editing, and developing books for readers of all ages, she has worked in both traditional publishing and book packaging. Mari has edited several award-winning titles, including Surrender Your Sons by Adam Sass and Before We Were Blue by E.J. Schwartz. She has served on the board of the Minnesota Book Publishers Roundtable and as a judge for the Minnesota Book Awards.

Key Discussion Points
• What book packagers are and how authors can find work-for-hire opportunities
• How the Driven imprint identifies trends and produces fast-turnaround books
• A candid look at the “Publishing Has a Gambling Problem” conversation
• How editors evaluate authors whose previous books had low sales
• Smart questions to ask before signing your first book deal
• Why middle grade remains a challenging category—and what needs to change
• 2026 publishing trend predictions, including romantasy, cozy escapism, gothic romance, and the rise of “New Adult”
• The increasing importance of chapter books as reading levels shift
• The Penguin Hotline and how readers can request personalized book recommendations

Conclusion
This episode reminds writers that publishing is both art and business, and the most sustainable careers are built on clarity, communication, and adaptability. Whether you’re querying your first book or recovering from a tough debut, Mari’s insights offer practical guidance to help you move forward with confidence.

Mentions
Rage Pages guided journal
We Will Prescribe You a Cat
Penguin Hotline: penguinhotline.com

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BONUS: First Pages: How to Hook Readers Fast in MG Fantasy02 déc. 202500:34:18

In this bonus episode of Writers With Wrinkles, Beth and Lisa critique the first page of a new upper middle grade fantasy novel, Kiki Won’t Be Goddess of the Underworld. If you’re an MG author looking for feedback on opening pages, strong character voice, or how to start your novel in the right place, this episode delivers clear, practical writing advice you can apply immediately.

Beth and Lisa read the full first page aloud and break down what works, what needs tightening, and how to improve pacing and clarity. They discuss why this submission has such a strong middle grade voice, how to avoid confusing world-building when mixing mythology, and what every MG writer should consider when crafting a compelling first chapter. Their critique highlights common pitfalls—like starting the story too early or overloading the reader with details—and offers smart strategies to create tension and hook readers fast.

What listeners will learn:
• How to craft a strong MG narrative voice
• How to clarify world-building in a fantasy opening
• How to identify where your story truly begins
• How to balance detail, pacing, and stakes in the first chapter
• Why breadcrumbing tension keeps young readers engaged
• What emotional dynamics resonate most with middle grade readers

This episode is perfect for writers revising their first pages, querying a middle grade fantasy manuscript, or trying to understand what grabs literary agents and young readers from page one. Beth and Lisa’s feedback will help you sharpen your opening, strengthen your story structure, and build a clearer path into your world.

Links & Resources
Submit your First Pages: writerswithwrinkles.net
Upcoming guest episode (Dec. 8): Mari Kesselring, Publishing Manager

Subscribe & Connect
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Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

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Inside Publishing’s High-Stakes Reality: What Writers Need to Know24 nov. 202500:36:25

In this Ask Beth & Lisa episode, Beth and Lisa discuss one of the most active conversations happening among writers: the growing concern about how the publishing industry treats debut and midlist authors. They share personal experiences, hard-won insights, and reflections from the larger writing community. The result is an honest, validating look at how traditional publishing functions today—and what writers can do to protect themselves.

WHAT WE TALK ABOUT
• When Saying “No” to a Book Deal Is the Right Choice
Lisa shares the full story behind a recent offer, why she passed, and what writers should consider before signing anything.

• Debut Pressure and the “Bad Track” Problem
How unrealistic expectations are shaping careers and why many authors feel set up to fail.

• The Industry-Wide Debate About Publishing’s Risk Model
A deeper look at the ongoing discussion about whether the system prioritizes gambles over careers.

• Orphaned Books, Vanishing Support, and Internal Realities
Beth and Lisa unpack how books lose champions and what that means for authors.

• The Rise of Indie, Hybrid, and Small Press Publishing
Why alternative publishing paths are more viable—and more respected—than ever.

• What Might Fix the System (If Anything)
A candid conversation about realistic change and what authors can control right now.

KEY TAKEAWAYS FOR WRITERS
• Trust your instincts—if a deal feels wrong, walking away is valid and healthy.
• Debut performance follows you, even when the outcome is out of your control.
• Many great writers are shifting into indie and hybrid spaces for more agency.
• A long-term writing career rarely looks linear, and that’s okay.

RESOURCES MENTIONED
• Recent industry essays and think pieces addressing systemic publishing issues
• Ongoing discussions across social media and the writing community
• Indie and hybrid publishing options for midlist authors

CONNECT + BONUS MATERIAL
• Please leave a review—it truly helps!
• Subscribe to the Writers With Wrinkles newsletter: WritersWithWrinkles.net
• Check out new bonus episodes, including first-pages critiques and craft extras.

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BONUS: How to Write Funny Books With Heart: Adam Rosenbaum on Middle Grade Craft18 nov. 202500:46:19

In this bonus episode of Writers With Wrinkles, Beth and Lisa talk with Adam Rosenbaum about how he blends laugh-out-loud comedy with emotionally meaningful storytelling. Writers will learn how humor lowers a reader’s defenses, why kids crave funny books, and how to handle heavy topics without overwhelming young readers.

Guest Bio

Adam Rosenbaum is the author of The Ghost Rules and the upcoming illustrated series Lawson History Stumbling Through Time (Sourcebooks, 2027). A former sawmill operator and draftsman, he now writes heartfelt, funny middle grade fiction in Nashville, where he lives with his family.
Instagram: @rosenbaumwrites

Key Discussion Points

  • Why humor helps kids engage with challenging themes
  • How Amblin-era storytelling shaped Adam’s voice
  • Writing comedy without talking down to readers
  • Letting humor open space for grief, empathy, and emotional truth
  • “Backpack books”: the titles kids reread and carry everywhere
  • Handling heavy topics with care and clarity
  • Adam’s upcoming time-travel adventure series

Conclusion

Adam reminds writers that humor isn’t a lesser art—it’s a bridge. When paired with heart and honesty, it helps kids navigate big feelings while keeping them invested in the story.

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What Editors Really Look For, with Alison Romig: First Pages, Comps, and Connecting with Readers10 nov. 202500:42:00

Episode Summary
In this episode of Writers With Wrinkles, Beth and Lisa talk with Alison Romig, Associate Editor at Delacorte Press, about middle grade and YA fiction. Aspiring authors will gain insight into what editors look for in first pages, how to use comps effectively when pitching, and how to navigate the ever-evolving publishing landscape—especially in middle grade.

Guest Bio
Alison Romig is an associate editor at Delacorte Press, where she edits middle grade and young adult fiction. Since joining Delacorte in 2019, she’s worked with New York Times bestselling authors Lindsay Curry and Catherine Quinn, among others. A lifelong fan of horror, she lives in Brooklyn, New York.

Key Discussion Points

  • How horror became Alison’s lifelong reading passion—and why the genre is having a major moment
  • What makes a first line or first page irresistible to editors
  • The hidden power of accurate comps in query letters and what they reveal about your audience
  • Common mistakes in submissions (and why most novels start in the wrong place)
  • Balancing multiple POVs and keeping the story cohesive
  • The editor–author relationship: collaboration vs. prescription in editorial feedback
  • How sales track and market “weirdness” factor into acquisitions—especially for middle grade authors
  • Alison’s top wishlist item: horror romance, from chilling to cozy

Conclusion

This episode reminds writers that a strong editorial partnership is built on trust, open communication, and shared creative vision. Whether you’re writing middle grade, YA, or exploring new genres, Alison’s insights demystify the submission process and empower authors to craft stories that truly connect with readers—and maybe even give them a good scare.

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Nail Your First Page: Real Critiques from Publishing Pros27 oct. 202500:34:44

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Episode Summary
In this Ask Beth & Lisa episode of Writers With Wrinkles, Beth and Lisa dive into first-page critiques, offering real-time feedback on listener-submitted rom-com and middle grade openings. Aspiring authors will gain insight into what makes a first page hook an editor—and what doesn’t.

Guest Bio
No guest this week—just your favorite co-hosts offering expert feedback, writerly wisdom, and a behind-the-scenes look at their creative process.

Key Discussion Points
• Why first pages matter more than ever in today’s publishing landscape
• Rom-Com critique: Bohemian Girl in Ruins – balancing snark and heart, setting tone, and why emotional vulnerability matters
• Craft insights: Using voice, internal conflict, and pacing to create immediate reader engagement
• Middle Grade critique: Liam Calloway and the Cosmic Conspiracy – voice authenticity, anchoring in-scene emotion, and hooking readers fast
• Red flags in opening pages—over-describing, passive language, and missing stakes
• Foreshadowing, genre expectations, and how to revise for connection, not just cleverness
• Sneak peek into Beth and Lisa’s video podcast debut and future live retreat plans

Conclusion
This episode reminds writers that capturing attention on page one is both art and strategy. Whether you're polishing a rom-com or drafting a middle grade novel, grounding your character, tightening the prose, and creating emotional stakes are key to making your manuscript stand out.

Links & Resources
• Submit your first page: https://writerswithwrinkles.net
• Instagram: @writerswithwrinkles

Subscribe & Connect
Don’t miss future episodes! Subscribe, rate, and review Writers With Wrinkles wherever you listen. Submit questions for “Ask Beth and Lisa” or sign up for our newsletter at writerswithwrinkles.net and join us on Instagram @writerswithwrinkles.

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Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

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How to Build a Lasting Author-Agent Relationship, with Agent Leslie Zampetti13 oct. 202500:45:27

In this episode of Writers With Wrinkles, Beth and Lisa welcome literary agent Leslie Zampetti for an honest and insightful conversation about what makes a successful author-agent relationship. From red flags to communication tips, aspiring authors will gain clarity on how to choose the right agent and navigate the business side of publishing.

Guest Bio

Leslie Zampetti is a literary agent with Open Book Literary, representing fiction and select nonfiction for children and adults. She champions underrepresented voices, especially disabled writers, and brings deep experience as a former librarian and writer. Connect with Leslie on Instagram and Twitter @LiteraryLeslieZ or visit www.openbooklit.com.

Key Discussion Points

  • What agents look for in long-term author relationships
  • Red flags and green flags when evaluating literary agents
  • What authors should ask before signing with an agent
  • How to handle communication breakdowns or ethical concerns
  • Why pivoting genres (like from middle grade to cozy mystery) can reignite creativity
  • How to know if your manuscript is ready to query
  • The value of writing community and peer feedback
  • The emotional and professional impact of publishing delays and burnout

Conclusion

This episode is packed with actionable advice for writers navigating the intimidating world of literary representation. Leslie Zampetti pulls back the curtain on the agenting process, giving listeners a real-world look at what agents value, how decisions are made, and how writers can position themselves for long-term success. Whether you're querying your first book or considering a genre shift, this conversation will leave you empowered and informed.

Links & Resources

🎧 Subscribe & Connect

Don’t miss future episodes! Subscribe, rate, and review Writers With Wrinkles wherever you listen.
Submit your questions for “Ask Beth and Lisa” at writerswithwrinkles.net or follow us on Instagram @writerswithwrinkles.

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Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

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Trademark Trouble? Copyright Pitfalls? Ask Beth & Lisa!29 sept. 202500:33:16

In this Ask Beth & Lisa episode of Writers With Wrinkles, Beth McMullen and Lisa Schmid share updates on their current writing projects and dive into hot publishing topics: copyright oversight, AI-related lawsuits, and the rules of using brand names in fiction. They also unveil details for their new First Page Feedback segment and tease an upcoming Writers With Wrinkles retreat.

Guest Bio
No guest this week—just cohosts and authors Beth McMullen (Mrs. Smith’s Spy School for Girls, Lola Benko Treasure Hunter, Secret of the Storm) and Lisa Schmid (Ollie Oxley and the Ghost), bringing candid advice and insider stories from the world of publishing.

Key Discussion Points

  • Writing Updates: Lisa announces she’s pivoting from middle grade to writing cozy mysteries, while Beth wrestles with revisions on her dark psychological thriller. Both share challenges of voice, tense, and confidence in switching genres.
  • Copyright Oversight: A cautionary tale about publishers failing to file proper copyrights—why authors must confirm their works are registered, the risks of neglect, and how it connects to ongoing AI lawsuits. Link  for checking your copyright status: https://copyright.gov/
  • Trademark Use in Fiction: Guidelines for mentioning real brands in your writing. Neutral product mentions (Coke, Nike) are fine, but avoid negative associations that harm a brand’s reputation. Learn when to invent fictional stand-ins and why publishers sometimes over-police brand references.
  • First Page Feedback: Writers can now anonymously submit the first 350 words of a work-in-progress (picture book, MG, YA, or adult) for on-air feedback. Focus is on craft, clarity, and hook. Full submission details available at writerswithwrinkles.net
  • Upcoming Retreat: Beth and Lisa tease a low-pressure writing retreat designed for community building, creativity, and wine—with hints about the Mark Twain Room at their chosen venue.
  • Next Episode Preview: Agent Leslie Zampetti returns to discuss red flags and best practices for author-agent relationships.

Conclusion
This episode blends practical advice with personal storytelling—whether you’re navigating genre shifts, protecting your copyrights, or deciding how to handle trademarks in your manuscript. Don’t forget to check the show notes for the copyright lookup link, submission details for First Page Feedback, and to sign up for the Writers With Wrinkles newsletter at writerswithwrinkles.net

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Finding the Right Fit: Agent-Author Relationships with Sheyla Knigge08 sept. 202500:35:14

In this episode of Writers With Wrinkles, hosts Beth McMullen and Lisa Schmid sit down with literary agent Sheyla Knigge of Highline Literary Collective to talk about the art of building strong author-agent relationships. Sheyla shares her journey into publishing, her approach to championing authors, and the key questions every writer should ask before signing with an agent.

Guest Bio:
Sheyla Knigge is a literary agent at Highline Literary Collective with nearly two years of experience representing authors and selling books. A lifelong reader who entered agenting during the pandemic, she quickly proved her eye for marketable stories—discovering Where the Dark Stems Still by A.B. Poranek, which became a six-week New York Times bestseller. She now represents 25 clients across genres and is known for her transparency, passion for storytelling, and dedication to uplifting diverse voices.

Key Discussion Points:

  • Origin story: how Sheyla transitioned from project management to slush-pile reader to full-time agent.
  • Defining strong partnerships: the importance of open communication, trust, and transparency in the agent-author relationship.
  • Red flags in queries: why writing outside one’s lived experience without sensitivity can be problematic, and how Sheyla evaluates submissions.
  • Crucial questions for writers: why asking about an agent’s support system and mentorship is essential before signing.
  • When to walk away: how gut checks, excitement about revisions, and true alignment matter more than a “big name.”
  • Wish list: Sheyla’s dream project—“murderous cheerleaders,” a mashup of Bring It On meets I Know What You Did Last Summer.

Conclusion:
Sheyla Knigge reminds writers that publishing is about partnership, not desperation. Choosing the right agent means prioritizing communication, shared vision, and mutual growth over prestige. Her advice encourages authors to seek relationships that set their creative souls on fire, because the right story—and the right fit—will always find its way to readers.

Mentioned Links:

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Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

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The One About Taylor Swift (and some other stuff, too)01 sept. 202500:34:46

Beth and Lisa react in real-time to Taylor Swift’s engagement, connecting it to creativity, storytelling, and the writing life. They also dive into lessons on “first pages,” share a cautionary tale from a tough SCBWI conference, and tease details of their upcoming Writers With Wrinkles retreat.

Guest Bio
No guest this week—this is an Ask Beth & Lisa episode featuring co-hosts Beth McMullen and Lisa Schmid.

Key Discussion Points

  • Taylor Swift’s Engagement: Beth and Lisa discuss the news, likening Taylor’s relationship to a rom-com and exploring how her songwriting may evolve now that she’s writing from happiness rather than heartbreak.
  • Creativity and Emotion: How emotional upheaval, trauma, and personal history often fuel strong storytelling—and the challenge of sustaining creativity as life stabilizes.
  • First Pages: Why first pages matter so much in grabbing readers, agents, and editors; common pitfalls like info-dumping; and how to balance polish without getting stuck rewriting forever.
  • SCBWI Conference Flashback: A harsh “first pages” critique session that traumatized attendees serves as a cautionary tale about feedback done without kindness or actionable advice.
  • Upcoming Retreat Plans: Beth and Lisa reveal they are scouting a wine-country location for the Writers With Wrinkles Workshop & Wine Retreat planned for Spring 2026. Expect fun, inspiration, and spider-free accommodations.
  • The Waiting Game in Publishing: Lisa shares her experience of being on submission with a new middle-grade novel, reminding writers that rejection and silence are part of the process—and that community helps ease the wait.

Conclusion
This episode blends pop culture joy with practical writing wisdom, offering listeners both lighthearted fun and thoughtful reflection on the writing journey. Beth and Lisa invite listeners to sign up for the newsletter, follow on socials, and prepare for upcoming episodes—including an interview with agent Shayla Knigge of Highline Literary Collective dropping September 15.

Mentioned Links

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Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

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Self-Publishing Success: Lessons, Creative Freedom & Midlife Magic with Barb Hopkins & Kelly Garcia18 août 202500:49:51

In this episode of Writers With Wrinkles, we dive into the world of self-publishing adult fiction. Authors Barb Hopkins and Kelly Garcia share how they turned frustration with traditional publishing into indie success, building their paranormal mystery series Chronicles of a Cursed Midlife from the ground up while navigating the challenges of co-authoring and marketing.

Guest Bios:

  • Barb Hopkins – A former marketing director and freelance writer turned hybrid author, Barb writes middle grade fiction and co-authors the adult Chronicles of a Cursed Midlife series. Her dual path of querying middle grade while self-publishing adult fiction demonstrates persistence and versatility.
  • Kelly Garcia – Known for her humorous, feel-good paranormal fiction, Kelly co-authors the Chronicles of a Cursed Midlife series. A veteran of the querying trenches, she now thrives in indie publishing, celebrating magical chaos, found family, and creative freedom.

Key Discussion Points:

  • Why Barb and Kelly chose self-publishing for their adult series.
  • The inspiration behind Chronicles of a Cursed Midlife and its themes of midlife empowerment, friendship, and second chances.
  • The biggest challenges in indie publishing: editing, design, distribution, and discoverability.
  • Essential tools and resources: Amazon KDP, Vellum, Canva, Publisher Rocket, Bowker, and 20BooksTo50K.
  • How co-authoring adds both complexity and creative energy.
  • Marketing lessons from Facebook takeovers, in-person events, and building an online community.
  • Barb’s dual journey: querying middle grade while finding success in adult self-publishing.

Conclusion:
Barb and Kelly’s story shows that self-publishing isn’t just a backup plan—it’s a thriving path to creative control and connection with readers. Their success with adult fiction proves that persistence, community, and smart strategy can empower authors to take charge of their careers, even while pursuing traditional goals in other genres.

Links/Info Mentioned:

  • From the Mixed-Up Files…of Middle-Grade Authors: https://fromthemixedupfiles.com
  • Arcane Covers by Karen Dimmick – Cover design
  • Publisher Rocket – Keyword research tool
  • Bowker – ISBN provider
  • Kindlepreneur – Self-publishing resource
  • 20BooksTo50K Facebook Group – Indie author community

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Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

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Ask B&L: Book Coaching? What even is that?04 août 202500:36:22

Episode Summary:
In this Ask B&L episode, Lisa interviews Beth about her work as a book coach and what aspiring authors need to know before querying. Beth shares how she supports writers through revisions, builds their confidence, and helps them reach submission-ready status.

Guest Bio:
Beth McMullen is the author of multiple middle grade novels and a seasoned book coach who works primarily with middle grade writers. Drawing from her own experience in traditional publishing, Beth helps writers finish manuscripts, tackle revisions, and prepare their work for submission with a focus on structure, accountability, and emotional support.

Key Discussion Points:

  • What is a book coach? Beth explains how a coach differs from an editor or critique group and why coaching provides actionable, structured feedback.
  • Common issues writers face: From missing stakes to flat pacing or starting in the wrong place, Beth identifies recurring manuscript problems and how they’re fixable.
  • The first step in coaching: A conversation to define the writer’s goals—whether it’s finishing a book or preparing to query.
  • The emotional side of writing: Writers often need support and affirmation; coaching includes “30% therapy.”
  • Breakthrough moments: Writers go from feeling overwhelmed to finding clarity and confidence with a clear roadmap.
  • Advice for stuck writers: Write a logline. If you can’t summarize your story in one sentence, you may not be clear on it yourself.
  • Target audience: Beth currently works mostly with middle grade fiction writers, avoiding genres like hardcore sci-fi or nonfiction.

Conclusion:
Book coaching bridges the gap between idea and execution, offering writers not only professional guidance but also much-needed support in a solitary craft. Beth’s kind, structured, and honest approach empowers writers to believe in their work and themselves. Aspiring authors—especially those ready to query—can benefit immensely from this episode’s insights.

Mentioned Links:

  • Newsletter & Cheat Sheets: www.writerswithwrinkles.net
  • Beth’s Book Coaching Services: bethmcmullenbooks.com
  • Upcoming Guest: Barb Hopkins on self-publishing (airing August 18)
  • Instagram: @bethmcmullenbooks

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Navigating KidLit and Publishing Realities with Agent Joyce Sweeney21 juil. 202500:35:40

Episode Summary:
In this episode of Writers With Wrinkles, literary agent and author Joyce Sweeney joins Beth and Lisa to explore the challenges and opportunities in today’s publishing landscape. With decades of experience, Joyce shares invaluable advice for writers on market trends, querying, agent relationships, and staying resilient in a tough industry.

Guest Bio:
Joyce Sweeney is the Director of KidLit at The Seymour Agency, where they’ve worked as a literary agent for five years. Prior to agenting, Joyce spent decades as a writing coach, developmental editor, and author of 14 young adult novels and two poetry collections. With a sharp eye for story and deep empathy for authors, Joyce brings a unique blend of industry knowledge and creative passion to every project.

Key Discussion Points:

  • Publishing Trends: Middle grade remains tough but not impossible; picture books are more stable, and there's growing interest in unique formats and themes like verse novels and New Age topics.
  • Agenting Insights: The importance of concept and hook in a query far outweighs just beautiful prose; originality and marketability are key.
  • AI in Publishing: Joyce sees no real threat from AI to traditional publishing, emphasizing that creativity, emotion, and lived experience can’t be replicated by machines.
  • Advice for Writers: Write what you love, not what’s trending; publishing is cyclical and unpredictable. Persistence and a strong concept will eventually open doors.
  • Red Flags & Green Flags in Queries: Be clear about your genre and word count; know your audience; don’t blindly pitch without researching agents.
  • When to Walk Away: A lack of communication, refusal to share submission information, or pushing you toward predatory publishers are serious warning signs.
  • What Joyce is Looking For: Unique YA stories, New Age themes in picture books (like astrology and pagan holidays), and anything that surprises her.

Conclusion:
Joyce Sweeney brings refreshing honesty and deep insight into the challenges of KidLit and the wider publishing industry. Her advice emphasizes the importance of a standout concept, a resilient mindset, and choosing the right agent-client match. Writers are encouraged to stay the course, believe in their work, and always lead with heart.

Mentioned Links:

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Ready to turn your manuscript into a published book? Writers With Wrinkles Press handles editing, cover design, formatting, and distribution, and you keep 100% of your royalties. Visit WritersWithWrinklesPress.com and write CONFETTI on your submission to get $500 off your publishing package. Your book. Your moment. Let's make it a celebration.

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BONUS: How to Write Action That Kids Can’t Put Down (an interview with author & book coach Beth McMullen)14 juil. 202500:21:47

🎙️ Episode Summary:
In this bonus episode, Beth McMullen switches roles from co-host to guest to explore how to write compelling action and adventure for middle grade readers. Originally recorded for Sara Gentry's KidLit Summer Camp, this conversation is packed with practical tips and emotional insight for writers crafting page-turning stories for kids.

👩‍💼 Guest Bio:
Beth McMullen is the author of ten traditionally published novels, including the Mrs. Smith's Spy School for Girls and Secret of the Storm series. She is also the co-host of the Writers With Wrinkles podcast, founder of the You Can Write a Book Substack, and a certified book coach through Author Accelerator. With over 20 years in the publishing industry, Beth helps writers push past messy middles, plot holes, and self-doubt to write stories that matter.

💡 Key Discussion Points:

  • Why action sequences are so vital in middle grade and how to compete with the fast-paced media kids consume.
  • The importance of giving child protagonists agency—making decisions, facing consequences, and driving the story forward.
  • Balancing high-octane action with emotional tension: why stakes don't always have to involve explosions.
  • Removing adults from the foreground to allow young characters to lead the narrative.
  • Tips for writing character-driven emotional arcs, even for pantsers.
  • How to use tools like “The 7 Keys to Writing Stories Kids Can’t Put Down” to troubleshoot plot and pacing issues.
  • Why voice, surprise, and emotional truth are non-negotiable for successful middle grade.

🔚 Conclusion:
Writing action for middle grade readers means understanding the emotional world of kids and blending it with immersive, high-energy storytelling. Whether you're plotting an epic fantasy or writing a fast-paced mystery, Beth’s insight offers both inspiration and actionable guidance.

🔗 Mentioned Links:

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