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Brands Get WEIRD: Dunkin Donuts & Nutter Butter31 Oct 202400:15:34

Things are getting ...strange online. On today's episode, we're going over Dunkin Donuts' recent halloween campaign and its possible influence by the Nutter Butters unhinged content. I'll share some insight into why "weird" can actually lead to impactful marketing. Since it's Halloween, it's only fitting that things get a little spooky, right?!

On Work Break: Love Is Blind and The Substance

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Is Advertising Week Worth It? Recap & Takeaways From NYC22 Oct 202400:31:55

Greetings from my post-NYC recovery! In this episode, I'm breaking down Advertising Week! It was my first time attending and I'm diving into ALL of it. From top learnings and takeaways (Terry Crews #1 fan alert!) to my tips if you plan to go next year! Plus: is it worth attending?

ALSO! I kick off the show by sharing some news about Working Girl Talk's future. Thanks for your patience as I've grappled with the direction this show needs to go in order to provide the most value. I'm SUPER excited for this new chapter and I hope you are too.

Buckle up, my pop culture-obsessed marketers we're heading into a new era!❤️

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FOLLOW Abby Zufelt

 

How Can I Advocate For Myself At Work?28 Jul 202300:13:30

You may not be used to acknowledging the work you've done -- and especially the next step of telling others about it.

No one wants to appear conceited or boastful. But more often than not, I see people underselling their great work. In this episode, I’ve compiled a few of my WGT tips based on my own experience and working with other young professionals.

Today, we're answering: How can I advocate for myself and showcase my achievements without appearing boastful or conceited?

 

This Week's Headlines:

💕 Barbie breaks records (Forbes)

📊 Good news for Meta (Wall Street Journal, Marketing Brew, GBR)

❌ Twitter is X (CNBC)

 

A special something for WGT listeners!! Get your FREE personalized BiziFormula - a financial guideline to help you manage your money effectively so you can grow profit, build cash, and get your business to pay you more. Get the guide: https://www.bizinumbers.com/workinggirltalk

 

Felicia Romero - Fixing Your Relationship With Food & With Yourself, Fitting Fitness Into Your Busy Schedule & Overcoming Self-Doubt20 Mar 202001:07:35

Super excited about today's Working Girl guest! Felicia Romero has been a health and wellness coach for over 15 years. She is a former figure competitor and IFBB pro. She’s an 8x magazine cover model, public speaker, fitness coach and the host of Diet Dropout Podcast. She’s helped hundreds of people on their weight loss and mindset journey.

In this episode, we talk about her wellness journey, what it's like on a magazine cover shoot set, competing in figure competitions, self-worth, balancing fitness and healthy eating as a working woman, developing a positive relationship with food - and with yourself, and more!

FOLLOW Felicia HERE

 

This Week's News:

- Facebook to give $100 million to small businesses (Inc.)

- Facebook releases a new desktop layout (TechCrunch)

- Penguins take over She'd Aquarium (CapitalFMThe Verge)

- Louis Vuitton's parent company will start making hand sanitizer (ABC News)

 

Remember to rate, review and subscribe to Working Girl Talk!

A Guide To Remote Work + How To Avoid The Remote Work Blues16 Mar 202000:20:56

With the current state of the world, I thought now would be the perfect time to talk about remote work! Working remote is fun because it’s a new and fresh environment, but there are some things to watch out for. I’ve gathered the tips that work for me and I also turned to the experts and did some research for this episode, as well!

Remote work will probably touch all of us at some point but due to these circumstances I did divide this episode up into two parts. Part one: the actual logistics of remote work and how you can kill it and be productive. Part two: how to add joy and cheer to a long-term remote situation. We got this!

Boost vs. Ad: When To Boost a Social Post or Make an Ad Campaign06 Mar 202000:21:45

You may have seen that "Boost Post" button next to your Facebook or Instagram post... but when should you use it? In today's episode, we're talking boosted posts vs. ads on social media. We'll cover the main differences and factors to help you decide which one is your best option.

Before you think, "this doesn’t apply to me" - think again. If you work in marketing, social media, are a business owner, a college student or a side hustler, this episode is for you. At some point in your life you may need to know the best option for advertising on Facebook and here it is for free on Working Girl Talk. 

This Week's News:

- Twitter's new feature seems familiar... (The Verge)

- Pinterest takes on misinformation (The Verge)

- A halt in Baby Yoda toy production (CNN)

- Kohl's is aiming to fix its women's line (CNBC)

 

FOLLOW Working Girl Talk HERE

Risa Kostis - You're Right Where You Are Supposed To Be, How To Make Work Clothes Stylish, Cleaning Out Your Closet & Tips For Consultants28 Feb 202001:11:30

An exciting episode with Risa Kostis, stylist and owner of RISTYLE Consulting and co-founder of The Rescue Kit Company. 

RISTYLE Consulting is a boutique styling company that specializes in bridal styling, one-to-one client styling, and wardrobe shopping & editing. Risa and her work have been featured on Huffington Post,  E!, Scottsdale Modern Luxury and so much more. After a serious car accident, Risa began to experience the intricacies of physical and emotional scars. At the same time, she decided that nothing would stop her from reaching her dream - even if she didn't know exactly where and what that dream would be.

Her path has been filled with many diverse experiences, including: college cheerleading, bridal hair and makeup, fashion buying, fashion publicity in NYC, and now styling - she is the true definition of a business woman who is making her own path and killing it!

On this episode, we talk about the many twists and turns of Risa’s path, an emotional journey after a serious car accident, tips for consultants in every industry, fashion for the workplace, manifesting your dreams and more. I loved hearing Risa's story and you will too!

 

Follow RISTYLE Consulting HERE

Follow The Rescue Kit Company HERE

Follow Working Girl Talk HERE

 

This Week's News:

- JIF vs. GIF (CNN Business)

- Netflix releases Top 10 (Netflix, Mashable)

- TSA bans TikTok (The Verge)

You’ve Got (mean) Mail: How To Handle Unhappy Emails At Work21 Feb 202000:15:22

Maybe you received a “per my last email” or maybe it was that "FYI" or what about a "please advise"? The world of workplace emails can be confusing - and let’s face it, unproductive. But email is an essential way to communicate at work and a great way keep track of previous conversations and tasks. Mean emails happen but since you can only control yourself, there are a few things you can do to make it a better experience for everyone. In this episode, we're talking tips and tricks on handling not-so-friendly emails. 

 

This Week's News:

- Watch "To All The Boys" on Netflix for free (The Verge)

- Top 10 best companies to work for in the U.S. (Great Place To Work, Business Wire)

- Best states for business (24/7 Wall St.)

 

FOLLOW Working Girl Talk HERE

Chelsea Hamilton, co-founder of Simple Jane - How To Be a Better Business Partner, Why The 5 Love Languages Changed Her Work Relationships & The Scoop On CBD14 Feb 202000:58:24

On today's episode, we chat with Chelsea Hamilton of Simple Jane! Simple Jane is a business created for women who wanted to experience the healing power of CBD products that work, without the stigma of cannabis.

Before going into this interview, I had no clue about anything CBD-related. Chelsea explains the science of CBD and how she became the co-founder of Simple Jane. We talk business partnerships (her co-founder is her mom!), how to make partnerships really work, how learning the 5 love languages helped her in business and awesome tips for working women when it comes to finding a business coach. Enjoy!

Learn more about Simple Jane

Follow Simple Jane HERE

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Content Batching 101: Eliminate Stressful Last-Minute Posting07 Feb 202000:20:31

By the time you get home from work, the last thing you want to do is take a picture and think of a caption. But how is a working girl supposed to keep that digital brand alive? Two words: content batching. On this episode, we talk how to batch content in advance and what to avoid while doing it.

Designed to be a follow-up to episode #37: "A Beginner’s Guide to Making a Content Strategy" - let's dive in!

 

This Week's News:

- Byte ("the new Vine") gets over a million downloads (TechCrunch)

- Ancestry is laying off employees in the midst of slow growth (CNBC

 

Follow Working Girl Talk HERE

When You Want To Give Up - Don’t! How to Practice Perseverance31 Jan 202000:21:21

On this show, we love goals and the hustle, but sometimes, after working so hard you may find yourself uninspired and wondering, "Is it worth it?" and "What am I working so hard for?" Taking it a step further, sometimes once you reach your goals, you’re not as excited as you thought you’d be.

In this raw episode, Abby covers how to not give in to those negative thoughts and how to push through "Astronaut Syndrome" to find meaning in your goals again. Whether it's hustling to get that promotion, preparing for a marathon or starting a business, this episode is designed to change your mindset from "Should I even be doing this?" to "I have to be doing this!"

This Week's News:

- GrubHub is listing restaurants without their knowledge (The Verge)

- Amazon's Q4 numbers are in - and they're good (The Verge)

- Peloton's counter lawsuit gets thrown out (The Verge)

 

FOLLOW Abby HERE

FOLLOW Working Girl Talk HERE

How To Cultivate Great Client Relationships24 Jan 202000:22:44

Building a strong client relationship begins before you even have one! Yes, you read that right. As someone who has been a client and has been the one working with a client, in today's episode, Abby discusses the key components to building strong relationships and the key mistakes to avoid. 

This Week's News:

- IGTV no longer has a button (The Verge)

- Things are looking good for Netflix (TechCrunch)

- SmileDirectClub doesn't want any negativity (The New York Times, The Verge)

 

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A Beginner’s Guide to Making a Content Strategy17 Jan 202000:23:21

Have you ever wanted to build out your blog or website but just don't know where to start? In this episode, we talk about generating content ideas and tactical tips and tools to help you plan content and see results. Most of these tips can be applied to social media content strategy as well. Let's dive into the world of content strategies!

This Week's News:

- Baby Yoda's force saves Build A Bear (Business Insider & Mic)

- The Hummer is making a comeback (CNN)

- Away CEO is not stepping down (The Verge)

- Verizon's new search engine is privacy focused (The Verge)

- Make a playlist for your pet on Spotify (The Verge)

 

Follow Working Girl Talk HERE

Shoot your shot! How I spoke at Create & Cultivate & why you should step out of your comfort zone16 Jun 202300:21:33

Today, we're recapping my experience at Create & Cultivate's 2023 conference in LA. I'll dive into my pitch, the event takeaways and the importance of stepping outside of your comfort zone. Now, let's talk!💕

 

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The Recipe For An AMAZING Day10 Jan 202000:22:41

In the first episode of 2020, we dive into the tips and tricks that can make the workday AMAZING. You can't control everything, but you can control yourself and your attitude. Start off the new year motivated and ready to manifest happiness with these tips.

This Week's News:

- Instagram's growth numbers are lower than usual (Search Engine Journal)

- A YouTuber's app gets over a million downloads (The Verge)

 

Friday Favorite: The planner I'm obsessed with

 

Follow Abby HERE

Follow Working Girl Talk HERE

A Decade of Social Media & How To Strategically Set Intentions For 202027 Dec 201900:26:53

A decade in review: social media edition. As we head into 2020, we take a look back at the social media moments that made us, from The Mannequin Challenge to Area 51. It's also the perfect time to brush up on your goal setting for the new year. Abby walks through a variety of tips on how to set strategic intentions for 2020.

 

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Marisella Bodrero - Answering The Salary Requirements Question, Asking For A Raise & Job Searching Mistakes20 Dec 201900:57:55

Welcome to a special interview episode of Working Girl Talk! Joining us today is Marisella Bodrero, expert career coach. Marisella spent the last decade as a corporate recruiter for big brands like American Express. She also worked for the largest global recruiting company that served major brands like Bank of America, Rolls Royce, and Nike. 

She has sat in thousands of interviews and salary negotiations and realized there was a specific method to which candidates were landing immediate interviews and offers. This specific method is what inspired Marisella to start packaging this exact formula to help women. Marisella went full-time working for herself as a career coach. In today’s episode, we talk salary negotiations, how to ask for a raise, job interview mistakes and so much more.

 

Join Marisella's free private Facebook group called Job Searching Made Simple    FOLLOW Marisella on Instagram   Get job statistics at payscale.com    

This Week's News:

- Ring is ringing in christmas with a breach (TechCrunch)

- FedEx vs. Amazon (CNBC)

 

    FOLLOW Working Girl Talk on Instagram
Gratitude In The Workplace: Why It Matters & How To Master It13 Dec 201900:28:17

What can make you happier, boost your self-esteem and may even improve your sleep? If you guessed gratitude, you're correct! If you type in "gratitude statistics" into Google, you'll run into a lot of amazing research. Gratitude is a big deal and just because Thanksgiving is over, doesn’t mean we should stop talking about it. In this episode, Abby dives into the research behind why gratitude can affect your happiness. Plus, we cover how to show gratitude in the workplace and how to incorporate it into your personal life.

P.S. stick around until the end of the episode for a very special Friday Favorite (hint: Google released their top search queries of 2019 and it's amazing).

 

This Week's News:

- Away's CEO steps down (TechCrunch)

- Google Chrome's new security feature (The Verge)

- A scooter company goes out of business in a crazy way... (The Verge)

 

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IG's Explore Page Explained & 8 Ways To Beat The Winter Blues06 Dec 201900:31:17

It’s the most wonderful time of year! Or the most stressful? The winter months and holiday season can sometimes feel not so jolly. In today’s episode, we’re diving into eight ways to help you cope with the winter blues, especially when it starts to affect your work performance.

This Week’s News:

- Instagram’s Explore page solved...kinda (The Verge)

- Tiffany & Co. sales are dropping. Can Louis Vuitton save them? (BoF)

- Happy birthday from Instagram...just kidding (The Verge)

- Postscript raises over $4.5 million to bring shopping to your texts (TechCrunch)

 

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FOLLOW Abby

5 Ways To Maximize Your Pinterest Account22 Nov 201900:22:47

Think Pinterest is just for wedding inspo and DIY crafts? Think again. Although it is great for that, Pinterest can be a HUGE driver of traffic to your website. Because you’re combining both the elements of search and social, you have more power over your content on Pinterest than you do on other platforms. On this episode, we walk through five ways to maximize your Pinterest game if you're just starting out.

 

This Week's News:

- TikTok's "Link In Bio" Is Here (The Verge)

- Facebook's Secret New App (The Verge)

 

FOLLOW Working Girl Talk on Pinterest

Jacqueline Thomas, Miss Arizona 2019 - A Behind-The-Scenes Look At Pageant Life, How To Persevere Through Disappointment & Taking Control Of Your Destiny15 Nov 201900:51:25

To celebrate the 30th episode of Working Girl Talk, we’re talking to Miss Arizona 2019 Jacqueline Thomas. We discuss Jacqueline's path to Miss Arizona (which has not been easy), how to withstand and persist through disappointment and failure, how to build confidence, and so much more!

Along with her busy schedule as Miss Arizona, Jacqueline is the founder of Lady Leaders, which helps empower women to stand up for what’s right through a variety of events and panel discussions. I cannot wait to cheer Jacqueline on at Miss America on NBC in December. 

FOLLOW Jacqueline & the Miss Arizona account

This Week's News:

- Netflix & Nickelodeon Team Up (TechCrunch)

- Amazon's New Grocery Store (The Verge)

- Bonus: IG Hiding Likes in the U.S. Has Begun

Sam Abrahart - Building The Mayfair Group, Going From 8k to 250k On Instagram, & Manifesting Your Dreams Into Reality 08 Nov 201901:03:59

A very special episode of Working Girl Talk! We hear the story of Samantha Abrahart, the founder and CEO of The Mayfair Group. The Mayfair Group is an all-inclusive brand representation company specializing in the sectors of public relations, social media, sales, graphic design, and creative content. You may know Mayfair from its killer social media accounts - they grew their IG following from around 8k to 250k in less than a year!

We talk about the birth of Mayfair, how to build relationships, how to not lose yourself when it comes to social media and so much more. Sam has been on the dream guest list for this podcast since day one. She is a hustler, a believer in manifesting your dreams into a reality and an all-around inspiring girlboss. 

This Week's News:

- Uber Joins The Ad Game (TechCrunch)

- Shopify Dives Into Email (TechCrunch)

Workplace Horror Stories31 Oct 201900:21:08

Listen...if you dare. On this episode of Working Girl Talk, we’re diving into some of your workplace horror stories! This is compiled of your submissions, some deep-diving into Reddit threads and some of Abby's personal experiences. Get ready for the weird, the awkward, the unexplainable and the embarrassing workplace drama that you know and love. Happy Halloween!

*Stories have been gathered from audience submissions and Reddit threads that are publicly available. Stories may have been adjusted slightly to fit into an appropriate, audio format. Although we don't know the exact names of Reddit users to give credit, we list their username in the show in order to do so. 

Instagram Bio Ideas To Take Your Profile To The Next Level25 Oct 201900:20:20

The key to growing an engaged Instagram following can be traced back to that first impression. Someone knowing exactly who you are and what you do gets them to follow you - and stay! But how can you make your bio stand out on an app with millions of users? In this episode, Abby dives into four different Instagram bio ideas that will help you share your story.

This Week's News:

- Instagram Invite Stickers (Social Media Today)

- LinkedIn Event Pages Launch (Social Media Today)

- Venmo Gets A Credit Card (TechCrunch)

 

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FOLLOW Abby

 

Want to dive deeper? Check out this article Abby wrote about Instagram Bio Ideas

What the duck? Updates from Apple’s WWDC, growing up as a ”social media baby” & communication at work09 Jun 202300:17:47

We’re back! Welcome to the newest season of WGT. Today, we’re diving into this week’s business headlines and different communication styles in the office. 

 

Check out today’s sponsor! Go to Bizinumbers.com to become a member and get personalized financial dashboards and support for you business or side hustle. Find your financial safe space with BiziNumbers.

 

Today’s headlines:

  • USA’s Most revenue generating businesses (50Pros/Fortune)
  • Apple’s Ducking update (BBC)
  • More updates from Apple’s WWDC (CNBC)
  • Social media babies are growing up (The Atlantic)
  • Instagram’s algorithm explained (watch on IG)

FOLLOW the pod on Instagram and LinkedIn @workinggirltalk

The Pre-Job Interview Checklist18 Oct 201900:23:15

Say good-bye to job interview jitters with this ultimate checklist. Abby outlines the things to do and to know before heading into a phone interview, video interview and an in-person job interview. 

This Week's News:

- Instagram's Trying To Protect Your Data...Slowly (TechCrunch)

- AMC Jumps Into The "Streaming Wars" (The Verge)

- Say Hello To The Motorola RAZR - Again (The Verge)

Follow Abby HERE

Follow Working Girl Talk HERE

Noelle Creamer - How To Conquer Stress, Why Gratitude & Positive Affirmations Will Set You Up For Success & How To Stop Negative Self-Talk11 Oct 201900:43:19

This week, we're sitting down with Noelle Creamer! She is a health coach and the owner of Wellness With Noelle. Her passion for health and wellness truly began after being diagnosed with a rare autoimmune disease. After that experience, she knew it was her calling to help others take control of their health, while balancing work, life and everything else. Noelle’s story is an inspiring one. We talk about overcoming tragedy, how to really destress, why gratitude rules everything, how to take tech breaks in a digital era and so much more. 

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This Week's News:

- Uber Is Now Pet-Friendly (The Verge)

-Toys 'R' Us Is Back. Thanks, Target! (TechCrunch)

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How To Get More Comfortable Talking To The Camera - Yes, We're Looking At You Instagram Stories.04 Oct 201900:18:58

Learn to LOVE showing up for your audience by speaking directly to them. Talking to the camera can be tough to get used to. What do I say? Where do I look? Do people want to hear from me? This episode covers the answers to those questions with simple tips and tricks to get you camera-ready and confident for your audience. These tips are most useful for Instagram Stories and Live but can be applied to other types of on-camera appearances as well.

This Week's News:

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You Didn't Get The Job. Now What?27 Sep 201900:26:12

You tweaked your resume to be just right. You aced the interview and are feeling confident about the possibility of a new job - your dream job. You get the phone call... but it's not the one you were expecting. It was a rejection call. 

We've all been there or will be there at some point. Not getting what you think is your dream job hurts! From personal experience and from being on both sides of the hiring process, Abby shares how to handle the rejection call and the rejection email. She also shares three tips to help you get through this hard process.

This Week's News:

  • McDonald's Develops A New Way To Apply For Jobs (The Verge)
  • Tinder Launches A "Game Night" To Boost App Engagement (TechCrunch)
  • Instagram's Message Request Update
The Facebook Blueprint Certification: Is It Worth It?20 Sep 201900:20:34

Almost every platform has its own certificate program, but Facebook's remains the most elusive for a variety of reasons. As a certificate holder, Abby dives into the details. This episode covers what the exam is like, how to study and answers the question, "Is it really worth $300?" Let's dive in!

This Week's News:

Friday Favorite: 

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Top 10 Essentials You Need To Have At Your Desk13 Sep 201900:19:53

You spend 40 hours of your week at work and the majority of that time is probably spent at your desk. Make sure your desk is equipped with the items you need...but what items do you need? Today’s episode covers the essentials you NEED to have at your desk. Don’t worry, we get super specific on all the details.

This Week's News:

  • Facebook Settles A Lawsuit (The Verge)
  • SmileDirectClub Goes Public (TechCrunch)
  • Story Update: Abby Goes Into A Closing Barney's New York

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Follow Abby HERE

Lauren St. Williams - How To Conquer Shyness At Networking Events, Build A Community-Focused Brand, & Make Your Social Media Experience Positive06 Sep 201900:41:53

It's the 20th episode of Working Girl Talk! To celebrate, we have a very special guest... Lauren St. Williams, the founder of PHXGirlboss. 

PHXGirlboss is a collaborative community focused on highlighting the best that Phoenix has to offer. The community helps local women entrepreneurs and business owners by providing a supportive network and by offering events and opportunities to collaborate. PHXGirlboss is known for its authentic community and amazing networking events.

In today’s episode, we talk about how Lauren built this community, how to conquer shyness at networking events, how to make engaging in social media a positive experience, self-care and more!

Follow PHXGirlboss HERE

Follow Lauren HERE

This Week's News:

Follow Abby & Working Girl Talk

Become a Master Decision-Maker With These 6 Tips30 Aug 201900:21:51

"I love making tough decisions," said no one ever.

It’s not always easy to come up with a definitive answer. Very few us would say we're very decisive, but it is possible to change that! Most decision-making falls short when fear steps in, fear of making the wrong choice, fear of change, all of that "fun" stuff. Have no fear (literally), because this episode covers six ways to help you in your decision-making process. It also includes an overview of one of my favorite processes called Fear-Setting, created by Tim Ferriss.

This Week's News:

A new private messaging app from Facebook is in the works (The Verge)

Peloton Is Going Public (TechCrunch)

Don't Bring Your MacBooks on These Airlines (The Verge)

 

Follow Abby Zufelt HERE

Follow Working Girl Talk HERE 

Lauren Ruiz - Leaving Corporate Life To Launch Your Own Biz, When To Seek Legal Help For Your Side Hustle, & Legal Mistakes To Avoid23 Aug 201900:48:11

After several successful years of drafting and negotiating multi-million dollar commercial contracts for a global corporation, Lauren Ruiz realized the current model for legal services was not serving the needs of small business in the Phoenix community.

This led her to create Guide My Business, a place where she provides a proactive approach to legal services with monthly legal counsel and flat rate services to address the needs of businesses as they grow.

In this episode, we talk about Lauren’s inspiring story, what it's like leaving corporate life, building a community from scratch, when to seek legal help, and what you need to know as a business owner. 

Check out Guide My Business

Follow Lauren HERE

Follow Abby HERE

This Week's News:

Is Your Job hurting Your Health? 5 Ways To Increase Wellness At Work16 Aug 201900:19:48

Have you ever been so into a work project that when you finish you realize you haven’t moved in hours? Or when you’re leaving after the end of a long day and realize you didn’t go outside once? You're not alone. Over 40 hours of you week is spent at work - make sure you're taking care of yourself there! Through trial and error and looking to the experts, Abby shares five easy ways to have a healthier workday.

News:

Nike's subscription service for kids (TechCrunch)

Tumblr's new home (TechCrunch)

Pandora get serious about podcasting (TechCrunch)

 

Follow Abby Zufelt HERE

Follow Working Girl Talk HERE

 

WGT Takes NYC: Signal Awards Recap & Career Learning Lessons with Sydnie31 Jan 202300:36:32

Welcome to the newest season of Working Girl Talk! In our season opener, Abby sits down with her best friend Sydnie from a studio LIVE in NEW YORK CITY.🗽🌃🚖 The two besties are recapping their trip, talking about the pod's Signal Award win, and sharing some learning lessons for the working woman heading into the rest of 2023.

FOLLOW Sydnie on TikTok @sydniestorer 

FOLLOW @workinggirltalk on Instagram, LinkedIn -- and now TikTok

OWN Your Day! 7 Productivity Hacks To Help You Get Stuff Done 09 Aug 201900:24:27

Do you ever feel like your day is controlling you? That you just can't get anything done? Are tasks slipping through the cracks? It might have something to do with your productivity. A FlexJobs survey reported that only 7% of workers feel most productive during regular work hours. What?! 

In this week's episode, Abby dives into 7 productivity tips that will help you stay at peak performance and take control of your day. Also, as this was a busy news week, Abby shares four major headlines you need to know about.

This Week's News:

  • Barneys New York is bankrupt (CNBC)
  • Poshmark's data breach (TechCrunch)
  • GrubHub's secret phone numbers in Yelp (The Verge)
  • Hubspot's new study: engagement bots vs. humans (Hubspot)

Follow Abby Zufelt HERE

Follow Working Girl Talk HERE

Send Emails That Get Opened With These 5 Tips02 Aug 201900:20:25

Do you receive email newsletters? Maybe from your favorite store or restaurant? There are some that you probably like, some that you probably don't. There's a reason why.

The email marketing game has exploded in the last few years. It’s a really easy way to reach your audience or consumers directly, without fighting against algorithms or paying hefty ad costs. But, what good is an email if it’s not getting opened?

In this episode, Abby covers five actionable tips to improve your email open rate.

This Week's News:

  • Facetune Is Worth How Much? (TechCrunch)
  • Spotify Is Growing In A Big Way (The Verge)
  • Netflix & YouTube are Coming to a Tesla Near You (TechCrunch)

Follow your host Abby HERE

Follow Working Girl Talk HERE

You CAN Increase Your Confidence + 5 Fool-Proof Confidence Boosters26 Jul 201900:17:28

Gaining more confidence can be achieved, no matter who you are or how you feel! Abby dives into tactical strategies to boost your self-confidence. She also shares 5 fool-proof and fast-acting confidence boosters. Let the feel-good begin!

Want more insight on confidence? Click HERE

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This week's news:

- TikTok's new purchase (TechCrunch)

- FaceApp sparks new regulation proposals (The Verge)

 

Instagram’s Dark Side: Diving Into Bots, Fake Followers, Fraud & Comment Pods19 Jul 201900:34:29

Abby dives into the not-so-sweet side of Instagram. This episode covers: how to spot fake followers, what a healthy account looks like, the scoop on comment pods, why Abby is anti-bot, and free online tools to help you do the detective work.

News:

Follow your host

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Dala Al-Fuwaires - Designing A Career You Love, How To Tap Into Your Creativity, & The One Change That Transformed Her Business12 Jul 201900:36:15

Dala Al-Fuwaires is the owner of FJI.DESIGN, a hospitality interior design studio located in Scottsdale, AZ, that focuses on food and beverage environments.

Dala shares how living through the Gulf War impacted her, her path to starting a business, how social media plays a role in her company - and the design industry, and the simple change she made this year that has nearly doubled her revenue.

News:

- Twitter goes down 

- Netflix’s nightmare has come true

Follow FJI Design here

Follow Dala here 

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The Scoop on "Instagram Face" + How To Stand Out At Work28 Jun 201900:21:05

Ready to make your mark at work? Abby shares tips and tricks from her personal experience - and from the experts - on how to stand out in the workplace.

News: Amazon is changing back-to-school shopping (BoF), the scoop of "Instagram Face" (Fashionista), and Imgur's new business model (TechCrunch). 

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LinkedIn Do's & Don'ts21 Jun 201900:21:58

Love it or hate it, LinkedIn is the professional's social media platform. Are you using it correctly? Abby dives into her top LinkedIn Do's & Don'ts.

This Week's News:

- Gaming 

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Chelsea Evans - How & When To Start Your Own Biz, Managing Clients & Conquering The IG Algorithm14 Jun 201900:45:14

Chelsea Evans is a social media strategist & the owner of Scott Social. She shares what starting your own freelance biz is really like, all the scoop on working with clients and how to grow engaged followers on social.

News: IG goes down + Revolve goes public 

LINKS: Upwork + Follow Chelsea

Apple's WWDC19 Takeaways + 10 Apps That Will Change Your Life07 Jun 201900:19:33

Netflix’s new feature that may remind you of Instagram, everything you need to know about Apple’s WWDC & Abby shares her top 10 favorite apps for any working girl.

Cathleen Daly - Branding, Working With Different Personalities, & Why You Should Say Yes!31 May 201900:44:24

Cathleen Daly, Brand Director of North & Co. & blogger, discusses branding, her diverse career, personality types, how to speak up when you're the youngest in the room and why you should make your own dreams come true!

Plus, two news stories: Google Maps Upgrade & Ferrari's New Hybrid (TechCrunch)

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Visit Cathleen's Blog HERE

 

The Battle Against Burn Out21 Oct 202200:15:42

Burn out. A buzzword you’ve probably heard many times throughout the last few years. You may have even used it to describe yourself. 

Today's episode is a raw and real conversation about my battle with burn out over the last few months and work avoidance (yes, it's a thing).

 

Resources:

FOLLOW Working Girl Talk on Instagram and LinkedIn. Thank you for being here! More episodes and exciting guests are coming soon in this new chapter of the podcast.

Amazon drops The Drop + Employee Engagement 10124 May 201900:24:03

Forbes announces the world's most valuable brands, Amazon's new influencer venture, IG's "Creator Profile" and Abby talks boosting engagement in the workplace.

IG is Blocking What Content? + Tips to Stay Informed10 May 201900:16:01

Google I/O takeaways, Google Search Console data loss, IG blocking anti-vaccination content and tips to help you stay informed.

Facebook's New Facelift + Mastering Your Elevator Pitch03 May 201900:19:26

The most Tweeted movie in history, Facebook F8 Takeaways and Abby shares when to use an elevator pitch & simple tips to master it. 

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