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Today, Ariel Hyatt introduces the concept of the Three Communities every artist must understand:
- **Ambient Fans** who are aware of you
- **Engaged Fans** who pay attention and interact
- **Superfans** who support, advocate, and stick with you over the long term.
She talks about the power of the mailing list, gaining true fans and if you only have 10 min a day to market, how should you spend your time.
To sign up for Scarlet's virtual Metaphor class:
Monday Aug. 25th at 4:00 p.m. - 7:00 p.m. click here:
https://www.eventbrite.com/e/1579585736459?aff=oddtdtcreator
About this week's guest:
Since the dawn of the digital music age, Ariel has helped thousands of artists across all
genres and career stages navigate the confusing and ever-changing music business with
greater ease and efficiency. Her passion, expertise, and intuitive guidance make her a
transformative force for musicians looking to accelerate their careers. Ariel’s greatest
strengths lie in making what feels overwhelming and complicated seem easy and digestible,
teaching, creating artist systems, and her relentless quest for learning.
Ariel’s firsthand experience with creative struggles shapes her mission to support artists.
Through her work as an author, podcaster, and course creator, she provides tools to help
musicians thrive. “Growing a music career has a science to it, but no one-size-fits-all map—