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TitreDateDurée
Copyright Piracy Costs America up to $71 Billion: Hollywood Producer Ruth Vitale Speaks Out05 Nov 202500:40:07

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Ruth Vitale, Oscar-winning producer and CEO of Creative Future, reveals the devastating impact of copyright piracy on America's entertainment workforce. Piracy costs the economy up to $71 billion annually and threatens 560,000 jobs across film and television. Ruth explains how small business IP protection matters for the 122,000 companies serving Hollywood, why copyright law basics must evolve for the digital age, and what IP protection strategies could save the industry. From malware risks on pirate sites to AI's threat to actor rights, this conversation exposes hard truths about intellectual property education and the urgent need for site blocking legislation.


Key Takeaways:

  • Piracy costs the US economy between $29 to 71 billion annually
  • Film and television employ 2.3 million Americans (down from 2.7 million)
  • 92% of entertainment businesses employ fewer than 10 people
  • Google receives 58 million takedown requests weekly—yet pirate sites flourish
  • 60 countries have site blocking laws; the US does not
  • Visiting pirate sites carries a 30%+ risk of downloading malware
  • Movie theaters keep 50% of box office revenue
  • Average entertainment industry salary: $141,000 vs $94,000 nationally
  • Independent filmmakers finance projects with credit cards, can lose everything to piracy
  • AI companies train models on copyrighted content without permission


Listen to discover how intellectual property course advocates like Ruth are fighting to protect creative workers and why copyright training matters for every entrepreneur.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

AI Adoption Moves At The Speed of Trust22 Oct 202500:47:00

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Award-winning educator and IP advocate Daryl Lim joins Bruce Berman to explore the intersection of artificial intelligence and intellectual property education. Broadcasting from Singapore, Daryl shares his global perspective on how AI is reshaping IP frameworks, from the $1.5 billion Anthropic settlement to the emergence of new data rights. This conversation examines IP leadership challenges, the role of blockchain in patent processes, and why marginalized communities need better access to intellectual property protection. Daryl discusses China's rapid IP development, the importance of equity by design in technology governance, and practical startup IP strategies for navigating an increasingly complex landscape.

Key Takeaways:

  • AI and IP rights are fundamentally interconnected and evolving together
  • The $1.5 billion Anthropic case settlement sets precedent at $3,000 per book
  • IP leadership requires moving ahead of trends, not following them
  • China has transformed from IP pirate nation to major player in 20 years
  • Blockchain technology can reduce friction in IP transactions
  • Universities became IP believers after the Bayh-Dole Act enabled monetization
  • Content creators must embrace technology as ally, not enemy
  • Government frameworks should align AI development with societal values
  • Patent education and copyright training need to be more inclusive
  • Small creators need better tools to participate in large-scale licensing

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Ex-war photographer helps remove the mystery from images and content11 Dec 202400:36:26

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Adobe, NYT and Twitter-lead initiative uses open source software to track image origination and changes to spot fakes and prevent abuse.  

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Policy won't save U.S. innovation; respect for property rights can20 Nov 202400:47:02

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IP's leading historian and policy expert says the U.S. is undermining the model innovation rights system that it layed the foundation for in the U.S. Constitution. 

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Singer-songwriter says AI could turn content providers into an endangered species04 Nov 202400:37:36

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Boundary-breaking indie songwriter and cultural critic, Elizabeth Nelson, says streaming and AI threaten working musicians and hurt listeners, too.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Beyond ‘Shark Tank’ – How This Entrepreneur Overcame a Sea of Obstacles23 Oct 202400:42:30

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Bullies couldn't stop Akeem, nor clinical depression. He gets his strength from connecting with people. Snoop Dogg called him a marketing genius.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

NYC's #1 inventor shares his secret for working smarter09 Oct 202400:39:43

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James started out as a math whiz, who loved games and calculating risk. That led him to problem-solving and 780 U.S. patents.  

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

How AI + IP are making an impact on early cancer detection08 May 202400:35:56

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"Once the 'human' education of an AI-driven device is completed, the machine will learn on its own," says  Dr. Alan C. Nelson, cancer diagnostics developer with 142 patents and 30 years AI experience. "It becomes way smarter and quicker-thinking than the teacher." 

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Create, invent, track: Managing digital rights for IP and AI value20 Mar 202400:36:20

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Multi-Grammy Award winner, inventor and CEO of Intertrust Technologies use innovative technology to authenticate and track content and IP. More creative expression means faster speed, greater value and digital management challenges. Keeping up will never be the same. 

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

IP and AI: Lessons for students, businesses and governments06 Mar 202400:33:00

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Two leading educators address gaps in IP understanding and the need for more and better  IP awareness among all students. 

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

AI Beyond ChatGPT: How a healthcare investor and INDYCAR engineer are taming big data 21 Feb 202400:45:14

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Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

The mysteries of design patents - Preventing abuse before it happens07 Feb 202400:34:55

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Design patents are less patents than trademarks with copyright qualities. Their importance has grown not only because of the distinctive look and feel of new products, but because of their functionality. IP licensing and legal experts, Brian Hinmand  and Elizabeth Ferrill, tell UIPM listeners why DPs work best in a portfolio of IP rights.  

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Patents Don't Block Innovation, Ignorance Does 08 Oct 202500:42:01

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Join host Bruce Berman for an illuminating conversation with Henry Hadad, Head of Intellectual Property Rights at Bristol-Myers Squibb. This episode explores how intellectual property education and strong patent protection drive medical breakthroughs while addressing common misconceptions about IP rights. 

Hadad shares his unique journey from a creative family background—his uncle wrote disco classics like "It's Raining Men"—to becoming a leading voice in pharmaceutical patent strategy. Learn how the patent process explained through real-world examples demonstrates why IP protection strategies are essential for developing life-saving treatments. Discover insights on startup IP challenges, the role of university research, and why patent basics matter more than ever in our innovation-driven economy.

Key Takeaways:

  • Strong patent systems drive innovation by providing investment certainty
  • University research partnerships create vital public-private innovation bridges
  • Patent licensing enables smaller inventors to monetize their discoveries
  • AI-generated inventions pose new challenges for patent eligibility
  • China's improving IP system creates competitive pressure for US innovation
  • Clear communication about IP benefits counters harmful misconceptions
  • Patent certainty affects venture capital investment decisions
  • Pharmaceutical patents enable continued research into new disease indications

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Special Guest: Tech pioneer Marshall Phelps, who established IP businesses at Microsoft and IBM13 Dec 202300:30:54

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Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Piracy or Policy? Maintaining U.S. Technology Leadership in the Digital Age 29 Nov 202300:40:12

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U.S. tech leadership is slipping away. Uncertain and easily infringed  IP rights are a major reason. How can the nation get back its creation mojo? Two experts, one a successful invento and the other a ex-ITC Commissioner tell us.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Infuencer - Educator is Attracting Diverse Audiences to IP Awareness and Ethics20 Nov 202300:38:48

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Digitalization and, now, A.I. have changed our see of the world. Prof Casey offers a fresh perspective on copyright, ethics and IP awareness delivered in a manner resonates with a wide range of audiences and ages. 

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Making Innovation Pay — Ex- Microsoft and IBM IP Heads Talk About Return on Investment01 Nov 202300:42:58

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Once an income generator for large companies and independent inventors alike, patent licensing has fallen victim to over-correction. Its impact is only beginning to be felt.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Tech Partnerships - From Government to University to Consumer18 Oct 202300:35:56

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After more than 40 years of successful public-privtate partnerships, universities and businesses are still fighting to maintain the opportunities provided by the Bayh-Dole Act.  

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

AI Bots, Creators and Copyright – Learning to Live Together31 May 202300:39:45

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Tool or weapon? Generative AI has recently opened a new world of opportunity and danger. For creators, consumers and society using AI queries fairly is no simple matter.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

IP in the Classroom: What Entrepreneurs and Students Need to Learn Today12 Apr 202300:40:17

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Teaching intellectual property rights is no easy feat. Teaching about them meaningfully to students, entrepreneurs, business majors and others is a challenge. Join ‘Understanding IP Matters’ for a special episode, featuring two IP education champions, one an inventor, with decades of experience teaching IP to a range of students and creators and a load of suggestions. 

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

IP Investing - What is it? Who does it? Why it matters?01 Feb 202300:35:31

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Investing today means taking a stake in company-defining rights, like patents, copyright and trademarks. Technology and product investors are IP investors - even if many do not realize it. Who are they? How do they measure success? What do they mean to innovation?

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Inventor and author Arlyne Simon wants to change the world - and how children view it11 Jan 202300:36:19

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Inventor, author and entrepreneur Arlyne Simon says creative problem solving should be the foundation for every child's education. The earlier the better. The Intel Corporation biomedical engineer believes failure is a part of every invention's success, and that we need to learn how to fail to succeed.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Rising to the China Challenge - Why the U.S. must capture IP value, not just create it07 Dec 202200:37:03

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U.S. innovation the foundation of its history and success. To compete successfully in today's global economy two experts – one, the most cited business scholar - suggest that the nation will need to do a better job on innovation policy and value capture. The fate of the U.S. hangs in the balance.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Celebrated MIT engineer and entrepreneur develops medical devices to treat cancer and other diseases16 Jul 202500:42:22

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Michael Cima is a researcher, inventor and entrepreneur who has spent 40-years creating advanced medical devices that focus on diagnostics and treatments for cancer, metabolic diseases and trauma. He is also devoted educator mentoring the next generation of creators about the broad benefits of IP rights. 

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Embracing Open Innovation: The Business of Licensing With or Without Patents16 Nov 202200:39:25

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Stephen Key is a unique inventor and entrepreneur. He is also an licensing educator with thousands of students in more than 65 countries. His approach targets companies with an “open innovation” platform. These businesses, Key says, are hungry for new ideas and how to build and market them, whether they are patented or not. His product endorsers have included celebrities from Michael Jordan to Taylor Swift.  

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Rock On – ‘Cracker’ Lead Singer Advocates for Musicians and Creators02 Nov 202200:29:28

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Songwriter and copyright activist, David Lowery, led a class action against Spotify for failure to pay songwriters and publishers fairly. He won a $43 million settlement. Copyright is not only about creator survival, it is about who gets to determine what is creative and what and how the market values it. 

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Beyond the Headlines: Two Veteran Reporters Confront IP Media Coverage19 Oct 202200:44:55

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Two veteran IP journalists look at coverage of patent and other IP disputes and legislation. Are reporters sufficiently informed to write about IP developments? Can their sources and the publications they work unwittingly impede the accuracy of their coverage?

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Investor View: Why Market Leaders Want to Kill Creative Destruction06 Oct 202200:31:14

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Some technology companies embrace inventions and patents but other just stockpile them, more out of fear for how they may disrupt their leadership position. Some investors regard IP rights positively; others do not. After massive legislative and judicial weakening can patents still be relied upon to help generate reasonable returns? Veteran VC and technology investor Gary Lauder weighs in from Aspen. 

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

The Secret is Out – Trade Secrets are Driving Competitive Advantage21 Sep 202200:26:32

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National Science Foundation research shows that many R&D-oriented companies believe that trade secrets are more important than patents and copyrights. How did this happen and why are trade secrets growing in importance? Also, what do creators, employees and businesses need to know about trade secrets to compete. 

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Crypto and NFTs: Creators’ rights at the crossroads30 Mar 202200:44:11

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Sam Ewen, head of CoinDesk Studios, discusses the various intersections of brand and virtual property in the digital age.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Preparing Students To Compete in a Digital World16 Mar 202200:21:38

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Spinal surgeon and inventor, Gary Michelson, has generated 992 patents. The billionaire philanthropist is devoting his time and portion of his giving to an innovative approach to IP education for all.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

‘Storytelling is critical – it defines everything’14 Feb 202200:33:39

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As a 27-year old Tiffany Norwood did something no other entrepreneur or inventor had accomplished: she raised $670 million dollars to fund a startup and build the first-ever global digital radio platform and launch three satellites into space. Norwood, who is one of the first successful black female tech entrepreneurs, is Founder and CEO of Tribetan an EdTech company focused on teaching entrepreneurship, innovation, and practical creativity to everyone.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

The High Cost of ‘Free’ Content24 Jan 202200:26:09

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Film producer, Wall Street dealmaker and ex-Bob Dylan tour manager Jonathan Taplin says we need to treat content and content creators better or pay the cost.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

The Biggest Retailer Was No Match for This Entrepreneur06 Jan 202200:24:11

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Award-winning inventor Dan Brown on how his successful ‘Bionic Wrench’ was knocked off by the largest U.S. retailer and the patent battle that he both won and lost.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

This Fashionista Doesn't Wear Fashion - She Covers It04 Jun 202500:39:20

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Julie Zerbo is an editor, lawyer and business analyst who covers the business of fashion, including its evolving use of licensing and IP rights. 

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

The Hidden Value of IP Understanding06 Dec 202100:25:03

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Chief Innovation Officer Brian Hinman explains the importance of linking invention goals to business strategy, and what it means for investment returns.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

‘The ‘Perception’ Premium: How IP understanding promotes value’19 Jul 202100:59:33

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This podcast features the last of four panels from the 2021 IP Awareness Summit, held with Northwestern Kellogg School of Management. The panel looks at how poor understanding of what IP assets and intellectual capital are and how they provide return on investment affects the value. Is there a premium on ‘IP consciousness’?

To watch the video version of Day Two of IPAS click here.

For more information about CIPU, please visit understandingip.org.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

‘How can schools better teach students about intellectual property?’12 Jul 202101:09:17

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This podcast features the third of four panels from the 2021 IP Awareness Summit, held in conjunction with the Kellogg School of Management.

The panel of experts looks at how students learn about IP, and from whom, varies widely by school, department and educator. What can business and other schools do to provide students what the IP understanding they need? (CIPU’s Business School Report is introduced.)


To watch the video version of Day Two of IPAS click here.


For more information about CIPU, please visit understandingip.org.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

'What does China’s IP rights explosion mean for innovation?'07 Jul 202101:04:19

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This podcast features the second of four panels from the 2021 IP Awareness Summit.

The panel of IP experts looks at how in less than two decades China has gone from an emerging innovator with few IP rights to a global leader. How has China’s emergence and use of IP changed the global innovation landscape?

To watch the video version of day 1 of IPAS click here.

For more information about CIPU, please visit understandingip.org.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

‘Does the IP system effectively promote diversity and entrepreneurship? 28 Jun 202101:11:41

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This podcast features the first of four panels from the 2021 IP Awareness Summit, a webinar event held with Northwestern Kellogg School of Management. The panel looks at how American successes in innovation, the arts and brands are tied to the IP system – and if the system is equally effective when it comes to independent and minority inventors, creators and entrepreneurs.

To watch the video version of day 1 of IPAS click here.

For more information about CIPU, please visit understandingip.org.


Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Part II ‘Living with the Impact of Covid-19: Developing Work-Life Solutions'27 Dec 202001:14:16

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This podcast is part two of “Living with the Impact of Covid-19.” It looks at the role of IP rights in developing work-life solutions. It is part of an event held with the Institute for Business Innovation at UC Berkeley’s Haas School of Business. 

To watch the video version of this podcast click here.

For more information about CIPU, please visit out website at understandingip.org.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Part I ‘Living with the Impact of Covid-19: Identifying Work-Life Solutions’21 Dec 202001:01:24

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This podcast is part one of “Living with the Impact of Covid-19.” It looks at the role of IP rights in identifying work-life solutions. It is part of an event held with the Institute for Business Innovation at UC Berkeley’s Haas School of Business.

To watch the video version of this podcast click here.

For more information about CIPU, please visit out website at understandingip.org.

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

When IP rights lose their property-like function innovation suffers09 Apr 202500:41:03

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Author Jonathan Barnett argues that tilting the IP playing field to the benefit of the biggest companies is a much greater threat to innovation, business and democracy than we are willing to admit. 

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

AI needs the right balance of innovation and regulation to thrive19 Mar 202500:35:28

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Brandie Nonnecke heads the CITRIS Policy Lab, a tech research center at UC Berkeley that focuses on IT and deep tech and explores topical issues, including personal data privacy, digital access equity, AI bias, and the influence of social media on democracy. 

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Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

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To reach us: explore@understandingip.org

"Emmy Award-winning immunologist is re-making the idea of science and technology " 26 Feb 202500:46:15

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Dr. Bertley is a nine-time Emmy Award winning educator who believes that inventions and creative expression are for everyone, from school age children to leading research institutions. Science, technology, engineering, arts, math (STEAM) are his passion. As CEO of the leading U.S. science museum, Center for Science & Indusry (COSI), he is living it.  

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

"Too much AI regulation threatens competition and jobs," says former USPTO Director05 Feb 202500:35:10

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Arguably the most successful USPTO Director, Andrei Iancu, worries that fear of an AI apocalyps are over blown and that too much regulation could be a bigger threat to the U.S.'s ability to compete than too little

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Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

"Unreliable U.S. tech patents impede breakthrough innovation"15 Jan 202500:37:02

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A leading patent market expert explains how the ennactment of bi-partisan IP legislation before Congress can help inventions to become more meaningful.

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Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Man of 1000 Faces: The Renaissance Journey of Eric Bear19 Nov 202500:42:43

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When creativity meets intellectual property, innovation has no boundaries.

Eric Bear has licensed intellectual property to all major U.S. studios and Fortune 500 companies while maintaining a successful acting career. With over 100 patents covering software and video technology, Eric's seamless expansion invention was popularized by The Matrix and licensed to Disney, Fox, and other major studios. This conversation explores how he balances roles as inventor, entrepreneur, actor, and university professor while navigating patent litigation and startup IP protection. Discover how unconventional career paths can drive business trademark protection and commercial success.

Key Takeaways:

  • How Eric licensed technology to all major Hollywood studios
  • The connection between acting, invention, and entrepreneurial thinking
  • Navigating patent litigation while maintaining creative pursuits
  • Building companies around intellectual property course principles
  • The role of performance capture technology in modern filmmaking
  • Protecting IP rights while collaborating with Fortune 500 companies
  • Career advice for young creators balancing art and business
  • How AI impacts creative industries and performer rights
  • The importance of following passion over financial incentives
  • Screen Actors Guild protections for digital likeness rights

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

3-D Chess: AI's Race for Market Share and IP Supremacy10 Dec 202500:45:03

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Allison Gaul, senior counsel at BCG-X, an invention development and commercialization company, discusses the evolving AI landscape, where intellectual awareness meets real-world strategy.

As both a former patent examiner and litigator with a Harvard graduate degree in business analytics, she offers insider perspectives on how companies secure IP rights, why investors now prioritize AI risk policies, and how open source licensing drives market adoption.

The conversation explores copyrighted training data challenges, how small learning models compete with foundational LLMs, and why publicly available doesn't mean free to use. Gaul shares practical IP protection strategies for startups and established companies navigating content attribution, energy-efficient blockchain solutions, and the misconceptions engineers hold about software patents.

Key Takeaways:
• Small, targeted-use models (SLMs) trained on specific datasets are gaining traction because of their relevance and efficiency
• Investors are now scrutinizing AI startup' risk and compliance policies more carefully
• Open source licensing has become a significant tool for capturing market share
• Publicly available content is not automatically free to use; not all LLMs ascribe to this
• Blockchain offers potentially reliable solutions for IP tracking despite energy concerns
• IP and AI strategy require balancing innovation with responsible ethics
• Gen AI adoption began with easy productivity wins across industries
• Businesses that are mindful of AI risk are in a better position to attract capital

Subscribe to Understanding IP Matters on your preferred platform or visit understandingip.org for more episodes exploring intellectual property with leading innovators and experts.

00:00 - Introduction to Allison Gaul
01:07 - AI race and investor expectations
02:36 - Risk policies investors demand
03:01 - How companies leverage Gen AI
04:21 - Working with foundational model providers
05:34 - Day in the life of a product attorney
06:40 - Multi-dimensional AI competition
08:34 - Open source as market strategy
09:10 - Small learning models vs LLMs
11:02 - Copyright challenges in AI training
13:29 - Content attribution and data rights
15:41 - Licensing deals and fair use debate
17:34 - Legal frameworks catching up
19:20 - Transparency in AI systems
21:25 - Attribution standards discussion
23:38 - Geographic variations in AI law
25:44 - EU regulations and global impact
27:50 - Cross-border compliance challenges
29:33 - Energy concerns in AI development
31:18 - IP education for engineers
33:11 - Patents in software development
35:27 - Ethical IP strategy and responsibility
37:54 - Patent troll misconceptions
39:50 - Attribution vs permission clarified
40:54 - Blockchain solutions and limitations
42:08 - First exposure to IP rights

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

Capital Can Transform Invention Rights14 Jan 202600:47:06

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Why do many businesses prefer lawsuits over licensing deals — and what does IP capital mean for innovation?

Phil Hartstein, co-founder of Soryn IP Capital and former CEO of Finjan Holdings, shares insights from orchestrating almost $500 million in licensing deals. He explains why patent licensing has shifted from corporate boardrooms to courtrooms, and discusses the economics of patent enforcement, the role of litigation finance in supporting legitimate innovators, and how AI is transforming IP strategy. 

Phil reveals what makes patents valuable, why most portfolios contain only single-digit percentages of enforceable assets, and his perspective on patent monetization as a strategic responsibility rather than defensive last resort.

Key Takeaways:

  • Most patent portfolios derive value from only single-digit percentages of total assets
  • Corporate defendants now manage 50-100 active patent lawsuits simultaneously
  • Patent litigation costs range from $2-20+ million and take 3-5+ years to resolve
  • Licensing discussions once happened in boardrooms over 9-12 month periods
  • Modern product cycles compress multiple technology clusters into shorter timeframes
  • IP capital helps innovators compete against well-funded corporate defendants
  • AI tools like ChatGPT are transforming patent analysis and claim construction workflows
  • Patent monetization strengthens both business balance sheets and the broader innovation ecosystem
  • The U.S. patent system's constitutional foundation drives American technology development
  • Strategic patent enforcement requires demonstrating credibility, capability, and resources

About the Guest:

Phil Hartstein is a technology investor, inventor, and intellectual property strategist. He co-founded Soryn IP Capital and previously served as CEO of Finjan Holdings, a public company now owned by Fortress. At Finjen, he oversaw licensing and enforcement of pioneering cybersecurity patents, orchestrating more than $300 million in licensing deals. Phil holds more than two dozen pending and issued patents and has been twice recognized as a top 40 IP dealmaker.

00:00 - Introduction to Phil Hartstein 
01:44 - Why companies prefer lawsuits to licenses 
03:03 - Boardroom licensing era vs today 
04:16 - Soryn IP Capital's role in leveling field 
06:35 - Corporate litigation dockets explained 
08:47 - Patent lawsuit economics and timelines 
10:23 - Funding plaintiffs vs bad actors debate 
13:10 - Making capital available for innovators 
15:36 - Patent quality and portfolio value 
18:07 - Supreme Court's Unwired Planet decision 
20:16 - The Alice decision's ongoing impact 
23:40 - Patent valuation and market adoption 
26:25 - PTAB's role in patent examination 
29:14 - Working with litigation finance 
31:40 - Evaluating patent portfolio strength 
34:22 - International IP enforcement landscape 
37:08 - Germany's patent system advantages 
39:30 - AI's impact on patent prosecution 
42:42 - Racing vintage cars as analog escape 
44:40 - Patent monetization as strategic duty

Support the show

Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

Subscribe on your platform of choice or visit understandingip.org.
To reach us: explore@understandingip.org

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