Think of focus groups as macro – exposing holes in the case and main issues from the jurors’ perspectives. Think of big data as micro – revealing the win rate, the ask, the possible outcome in terms of money.

In her second visit to Trial Lawyer Nation, Jessica Brylo, owner and lead litigation consultant at Trial Dynamics, outlines the utility of both tools. The conversation with host Michael Cowen dovetails with Jessica’s first appearance on the show, when she shared her insights about how jurors make decisions and how to frame cases persuasively. In this visit, Jessica discusses when and what to expect in hiring a consultant. She also previews her three programs at the upcoming TLU Vegas: lectures on focus groups and case framing and a workshop on case framing, where participants will actually work through a case. 

Email Jessica to learn more about how she can help you.

Name: Jessica Brylo

About: Jessica Brylo is the owner and lead litigation consultant at Trial Dynamics, a national litigation consulting firm dedicated to plaintiff’s civil and criminal defense cases. She specializes in case framing, jury research, focus groups, mock trials, big data studies, opening statement development, witness preparation, and jury selection. Over the past two decades, Jessica has spoken to thousands of jurors and conducted hundreds of mock trials, the results of which she uses to guide case strategy and framing on cases ranging from soft tissue injuries to nine-figure catastrophic injury cases and multi-billion dollar class-action lawsuits.

Company: Trial Dynamics on Instagram

Connect: Email | LinkedIn

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☑️ Subscribe to Trial Lawyer Nation on Apple Podcasts, Spotify, or YouTube.

In this popular and award-winning podcast for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.

From October 16 to 19, Caesars Palace will be the site of Trial Lawyers University, an in-depth educational opportunity for lawyers who want to sharpen their skills, network, and perhaps – if they’re brave – belt out tunes at a karaoke bar.

Trial Lawyers University founder Dan Ambrose offers a preview of what’s in store at TLU Vegas during this conversation with host Michael Cowen. He explains how he has designed the conference so that participants have training choices that suit their knowledge gaps and goals. “I try to put my heart and soul into it,” Dan says of the rigorous planning. “Just like you put your heart and soul into a trial. Every conference is like my trial.”

Want to attend TLU Vegas? Register here. 

Name: Dan Ambrose

About: Dan is a Las Vegas-based personal injury attorney who launched Trial Lawyers University during the pandemic. The next conference, TLU Vegas, will be held from October 16 to 19 at Caesars Palace.

Company: Trial Lawyers University

Connect: TLU on X, Facebook, Instagram & LinkedIn

☑️ Follow us on X, Facebook, Instagram & LinkedIn.

☑️ Subscribe to Trial Lawyer Nation on Apple Podcasts, Spotify, or YouTube.

In this popular and award-winning podcast for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.

Once you start getting big results, then people give you more opportunities to do bigger cases. But as a new lawyer, how do you begin getting big results?

In this episode of Trial Lawyer Nation, host Michael Cowen welcomes Odalys Lopez, an up-and-coming lawyer at Cowen Rodriguez Peacock, who shares insights on being a new lawyer. 

Tune in as Michael and Odalys discuss the firm’s strategies to develop lawyers, including doing “workdays” on cases, attorney development meetings, and 3pm trainings on Fridays. The conversation also covers how to alleviate clients’ nerves before defending depositions, why you should treat the truck driver on the other side of the case with respect (rather than hostility) to serve your case better, and why Michael started the tradition of having a celebratory dinner at trial the night before closing.   

Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at bigrigbootcamp.com.  

Name: Odalys Lopez

About: Odalys is an associate attorney at Cowen Rodriguez Peacock. She joined the firm in December of 2021.

Odalys was born and raised in Mission, Texas. She first moved to San Antonio to obtain her undergraduate degree in Philosophy from St. Mary’s University in December of 2017. Odalys chose to stay at St. Mary’s to attend St. Mary’s School of Law, graduating Cum Laude in May of 2021.

While in law school, Odalys interned at an insurance defense firm, giving her a unique and valuable perspective on Cowen Rodriguez Peacock cases. She also served as a student attorney for the Criminal Justice Clinic at the Center for Legal and Social Justice, where she provided pro bono representation to community members.

Company: Cowen Rodriguez Peacock

Connect: LinkedIn

☑️ Follow us on Twitter, Facebook, Instagram & LinkedIn.

☑️ Subscribe to Trial Lawyer Nation on Apple Podcasts, Spotify, or YouTube.

In this popular and award-winning podcast for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.

In this Trial Lawyer Nation podcast, Michael is joined by attorney, law professor, and founder of Empirical Jury, John Campbell. They sit down for a conversation about big data for trial lawyers, what John’s company “Empirical Jury” does, legal “urban legends” and their validity (or lack thereof), the most interesting findings he has discovered working […]

The post 62 – John Campbell – The Empirical Jury: Big Data with Big Results appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael is joined by his law partner Malorie Peacock for a discussion of strategies they use to maximize the value of every case. They cover steps to take when you first get a case, storyboarding, gathering evidence, conducting a targeted discovery, the benefits of spending 3+ uninterrupted hours on […]

The post 61 – Malorie Peacock – Elite Litigation: Strategies to Maximize the Value of Every Case appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael is joined by Matthew Pearson, the plaintiff’s lawyer in the highly publicized first Zoom jury trial in the country. They discuss the trial in detail including how Matthew’s case was selected, how a summary jury trial works, the jury selection process, case presentation, and what (if anything) Matthew […]

The post 60 – Matthew Pearson – A New Era: A Look Inside the First Zoom Jury Trial appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael sits down with his law partner Malorie Peacock. They discuss their recent “deep dive” 2-day management retreat, the organizational health of your law firm, Zoom jury trials, and implications of the shut down on future business. The episode begins with a review of their firm’s recent 2-day management […]

The post 59 – Malorie Peacock – Discover Your “Why”: Committing to Organizational Health appeared first on Trial Lawyer Nation.

In this long-awaited podcast, Michael sits down with renowned trial lawyer Nick Rowley. They discuss Nick’s journey to success, how he came up with “brutal honesty,” his book “Running With the Bulls,” the secret to settling high value cases, saying “no” to the defense, and Nick’s advice for how to become a better trial lawyer. […]

The post 58 – Nick Rowley – Brutal Honesty appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael sits down with his law partner Sonia Rodriguez. They discuss pushing cases during COVID-19, educating the defense and clients on Zoom, the increased need for technology in law firms, finding creative solutions, the effect of the pandemic on jury attitudes, and strategies to safely return to the office. […]

The post 57 – Sonia Rodriguez – The Digital Frontier: Technology, Roadblocks & Creative Solutions appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael sits down with disability attorney and business coach Marc Whitehead. The two discuss disability law, running a firm using systems, marketing strategies, case selection, building a great team, finding opportunity in chaos, and how to run a “lifestyle law firm” that works for you. Michael and Marc begin […]

The post 56 – Marc Whitehead – Build Your Lifestyle Law Firm: Optimizing Your Practice, Strategy, & Mindset appeared first on Trial Lawyer Nation.

In this special Trial Lawyer Nation podcast, Michael discusses COVID-19 with fellow trial lawyer Jacob Leibowitz. This episode focuses on adapting your firm to function in an ever-changing crisis situation, including insights on safety, remote work, technology, cash flow, and employee morale. The show begins with a discussion on using technology to keep cases moving. […]

The post 55 – Jacob Leibowitz – Overcoming COVID-19: Working Remote & Staying Afloat appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with former defense attorney for UPS and current plaintiff attorney, Michael O’Neill. This show covers an array of topics, including the defense’s advantages in catastrophic injury cases, why O’Neill switched sides of the courtroom (and why it made him such a good plaintiff attorney), what […]

The post 54 – Michael O’Neill – Delivering Justice: From UPS Defense Attorney to Plaintiff Trial Lawyer appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen talks with his law partner Malorie Peacock about their recent jury verdict. (In Episode 51 they discussed trial prep and included how they were preparing for an upcoming trial.) This time they will be discussing their $3,420,000 jury verdict, what worked well, how they overcame the challenges […]

The post 53 – Malorie Peacock – The Verdict Is In! Post Trial Discussion appeared first on Trial Lawyer Nation.

Build “top mind awareness” for your law firm to get the PI cases you actually want. Then focus on what’s-in-it-for-the-jury to win them. 

In this episode of Trial Lawyer Nation, host Michael Cowen welcomes Alex Begum, the founding shareholder of Begum Law Group Injury Lawyers. Alex shares his journey towards mastering the business side of law, emphasizing the importance of financial acumen and creating a strong brand presence for law firm success. 

He also recounts the challenges behind a personal injury case he tried and the strategies he used to win a $2.17M judgment, highlighting the use of "judo law" to turn weaknesses into strengths, and the critical role of visual aids in demonstrating injuries to the jury in a low property damage case.  Additionally, Alex shares how he motivates the jury to do justice, tapping into what really matters to them. 

Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at bigrigbootcamp.com. 

Name:  Alex Begum

About:  Alex Begum is the founding shareholder of Begum Law Group Injury Lawyers, which has offices in San Antonio, Brownsville, Dallas, McAllen, Laredo, and Albuquerque. A licensed attorney in Texas and New Mexico, his career in law began in 2003 – born from a desire to help others. This desire has not abated. The art of giving is something that Alex practices so routinely that it has become an integral part of his professional and personal life. His special interest in pro bono cases has been put to good use. His willingness to serve others, along with his knowledge and experience, saved an entire Texas community when they faced the probable loss of their homes.

Company: Begum Law Group Injury Lawyers | LinkedIn

Connect: LinkedIn | Email

☑️ Follow us on Twitter, Facebook, Instagram & LinkedIn.

☑️ Subscribe to Trial Lawyer Nation on Apple Podcasts, Spotify, or YouTube.

In this popular and award-winning podcast for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with attorney Karonnie Truzy from North Carolina. This show covers everything from contributory negligence, to gross negligence, making your case about the company, 1983 civil rights cases, and the simple things attorneys can do to help with diversity and inclusion in our industry. The conversation […]

The post 52 – Karonnie Truzy – Iron Sharpens Iron: How Practicing in a Tough Jurisdiction Makes You A Better Lawyer appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen talks with his law partner Malorie Peacock to discuss trial prep. Trial prep has been a topic many of our viewers asked to hear more about, so this episode covers everything from file organization, to witness prep, opening and voir dire, visuals, your exhibit list, and the […]

The post 51 – Malorie Peacock – Preparing Yourself and Your Case for Trial appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen invites Sari de la Motte back to the show. Sari was one of our top episodes in 2019, so to celebrate 50 episodes and over 100,000 downloads we invited her to be our first returning guest. This show will cover voir dire, opening, the concept of group […]

The post 50 – Sari de la Motte – Voir Dire & Opening: Forming The Best Jury Possible appeared first on Trial Lawyer Nation.

Trial Lawyer Nation is proud to celebrate 2 years of podcast episodes! In this Table Talk episode, Michael Cowen sits down for a conversation with his law partner Malorie Peacock for a discussion about the last two seasons, their favorite takeaways from guests, as well as how this show has helped them create their 2020 […]

The post 49 – Malorie Peacock – Applying 2 Seasons of TLN to Your Law Practice appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with Ohio attorney, Andy Young, who like Michael, specializes in trucking cases. Andy’s journey over the past 20 years of practicing law and ultimately specializing in trucking cases started by accident when his hobby for rehabbing trucks, as well as starting a trucking company, turned […]

The post 48 – Andy Young – Driving Change and Verdicts as a Truck Driving Lawyer appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with his in-house Director of Marketing and Business Development, Delisi Friday, for another Table Talk episode. This show focuses specifically on an inside look at what they’re doing to market their law firm, why it’s important to analyze their efforts every year, and how they […]

The post 47 – Delisi Friday – Analyzing Your Marketing Strategies for the Year appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with Tim Whiting, of the Whiting Law Group in Chicago, for a conversation exploring the journey which has led to Tim’s outstanding $9M settlement on a recent trucking case. While Tim primarily handles trucking cases in his practice, this wasn’t always the case. Tim’s story […]

The post 46 – Tim Whiting – The Journey of a Trial Lawyer with Perseverance appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with acclaimed author, speaker, and trucking lawyer, Peter Kestner, for a conversation on going up against insurance companies. Peter’s experience is somewhat unique having started out in the insurance industry working for the second largest trucking insurer in the country, handling truck litigation claims. Then, […]

The post 45 – Peter Kestner – Money and Strategy with “The Janitor” appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with two attorneys from Cowen | Rodriguez | Peacock, Natalie Arledge and Dylan Pearcy, for another installment of TLN Table Talk to discuss the questions on the minds of our listeners. Today’s topics focus specifically on the Academy of Truck Accident Attorneys (ATAA) annual symposium […]

The post 44 – Natalie Arledge and Dylan Pearcy – Insights on the 2019 ATAA Symposium appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with Joe Camerlengo, an extremely successful trucking lawyer from Jacksonville, FL, who is also the outgoing president of the Academy of Truck Accident Attorneys (ATAA), for a deep dive conversation on the specialization of trucking law. Joe’s start as a lawyer began after being a […]

The post 43 – Joseph Camerlengo – The Complexity and Rewards of Operating a Specialized Law Firm appeared first on Trial Lawyer Nation.

Just focus on your biggest PI cases. Afterall, that’s where you make the most money and the biggest difference, so it should be easy. Right? Wrong. Before you know it, you’ve spent the majority of your time working on cases where you’re just trying to get your expenses back, and not working enough on your big cases. So how do you make sure you actually focus your attention on where it is needed the most?

In this episode of Trial Lawyer Nation, Michael Cowen and Malorie Peacock discuss strategies they’ve used to keep their focus on their biggest cases. They share why you need to intentionally identify your top cases to avoid “the whirlwind”, how to create a culture where you can have “accountability meetings” with fellow lawyers in your firm that are useful (and don’t run people off), and how to figure out the places where you can and should delegate. 

Don’t miss out! Big Rig Bootcamp takes place on July 12, 2024 in San Antonio, Texas. Register at bigrigbootcamp.com.

Name: Malorie J Peacock

About: Malorie J Peacock is a Partner at Cowen Rodriguez Peacock. She was born and raised in San Antonio, Texas and received her J.D. from the University of Houston Law Center. During her time with Cowen Rodriguez Peacock, Malorie has worked on numerous commercial vehicle, trucking, and wrongful death cases. Malorie brings close attention to detail, commitment to finding safety issues and areas of neglect, continued utilization of technology and cutting-edge visuals in cases, along with a sincere passion to help those who have been hurt, to each and every case.

Company: Cowen Rodriguez Peacock

Connect: LinkedIn

☑️ Follow us on Twitter, Facebook, Instagram & LinkedIn.

☑️ Subscribe to Trial Lawyer Nation on Apple Podcasts, Spotify, or YouTube.

In this popular and award-winning podcast for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cynthia Rando, a Certified Human Factors Professional who also operates as an expert witness on human factors in the courtroom. Knowing she always wanted to run her own business, Cynthia started her career at NASA Johnson Space Center in Houston, Texas as a human […]

The post 42 – Cynthia Rando – Human Factors: How Space Station Precision Leads to Courtroom Results appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Malorie Peacock, for another TLN Table Talk to answer the questions of our listeners. This episode focuses on resources for trial lawyers, doctor referrals, and the process behind highlighting what’s most important to your case. The first question […]

The post 41 – Malorie Peacock – Resources, Doctor Referrals, and Process-based Focus appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with Ken Levinson, a successful trial attorney who is also very active with his trial consultant focus group practice, for a discussion on how his unique practice is getting big results in the courtroom. Ken selfishly loves his “split practice” primarily because of its process […]

The post 40 – Ken Levinson – Focus Groups and Metaphors appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with presentation coach, speaker, and trial consultant, Sari de la Motte, for a conversation on nonverbal communication. With two advanced degrees in music, and having started out initially teaching teachers how to get better results in their classrooms, Sari has transitioned her skills to working […]

The post 39 – Sari de la Motte – What we Tell Jurors Without Saying a Word appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with attorney and founder of Copo Strategies, Wayne Pollock, for an in-depth discussion on the court of public opinion [copo] and how it can affect your clients, cases, firm, and reputation. Having graduated college and working in public relations for a PR firm for about […]

The post 38 – Wayne Pollock – The Court of Public Opinion appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Sonia Rodriguez, for another installment of TLN Table Talk to answer the questions of our listeners. This show focuses mainly on questions revolving around caseloads and determining the best approach for your practice. The first question from our […]

The post 37 -Sonia Rodriguez – Caseloads: Quality vs. Quantity appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with a special guest, Dr. David Ball. David is a trial consultant, speaker, and one of the “fathers” of the book “The Reptile in the MIST.” His name and his books have been mentioned on numerous episodes not only Michael Cowen, but many of our […]

The post 36 – David Ball – Finding the Alignment – Understanding What Jurors Want appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down an accomplished trial lawyer, speaker, and Mayor of Lancaster, CA, R. Rex Parris, for a conversation revolving around the intersection of cognitive science and the persuasion of jurors. Having acquired his knowledge over the course of his career, Rex has been able to leverage his […]

The post 35 – R. Rex Parris – Cognitive Science and the Persuasion of Jurors appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Sonia Rodriguez, for another installment of TLN Table Talk to answer the questions of our listeners. This episode focuses on advice for our up-and-coming personal injury attorneys on the things we know now and wishes we knew earlier […]

The post 34 – Sonia Rodriguez – Hindsight in the PI World appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with automotive products liability attorney, Julian C. Gomez, to discuss his expertise on product cases, specifically dealing with autonomous vehicles (AKA: Robot Cars). Most attorneys can relate, but the gist of every other talk Michael has ever heard on this topic, before Julian’s, was that […]

The post 33 – Julian C. Gomez – Autonomous Vehicles: People v. Machines appeared first on Trial Lawyer Nation.

Can lawyers really get cases from their podcasts? Robert Ingalls built a business banking on just that. In this episode of Trial Lawyer Nation, host Michael Cowen welcomes LawPods CEO and Founder (and recovering lawyer) Robert Ingalls to discuss how lawyers are using podcasts to fuel their businesses and personal brands.

Podcasts have the ability to create an immediate connection between the hosts and their audiences. Informal conversations on a podcast give lawyers a unique opportunity to convey emotion and build rapport with their listeners, an area where corporate videos and other promotional materials often fall short.

Tune in to learn how to use your podcast to establish yourself as an authority, nurture leads, boost the size of your network, and turn your podcast into a content marketing machine.

Name: Robert Ingalls | LinkedIn

About: Robert is a recovering attorney, speaker, and the Founder and CEO of LawPods, one of the first podcast production agencies for law firms. At LawPods, Robert and his team help busy lawyers produce and promote branded podcast content that builds relationships and drives revenue. He’s also a dedicated husband, #GirlDad, and avid longboard skateboarder.

Company: LawPods

Connect: LinkedIn | Facebook | Instagram | Twitter/X

☑️ Follow us on Twitter, Facebook, Instagram & LinkedIn.

☑️ Subscribe to Trial Lawyer Nation on Apple Podcasts, Spotify, or YouTube.

In this popular and award-winning podcast for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with prominent Texas attorney, Jim Adler, AKA “The Texas Hammer,” for a discussion on building a law practice on a solid reputation. Running an efficient law firm that has allowed him the ability to spend quality time with his large family (4 kids and 9 […]

The post 32 – Jim Adler – Building a Firm on Reputation appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Malorie Peacock, to answer the questions of our listeners. This show focuses on how to prove your client’s harms and losses at trial. The first listener question is regarding the idea of whether 3X the medical bills is […]

The post 31 – Malorie Peacock – Proven Techniques for Proving Damages appeared first on Trial Lawyer Nation.

Mark Kosieradzki – Galvanizing Depositions In this Trial Lawyer Nation podcast, Michael Cowen sits down with well-known attorney, author of 30(b)(6) Deposing Corporations, Organizations & the Government  and Deposition Obstruction: Breaking Through, and long-time presenter at countless legal events, Mark Kosieradzki. This is the best legal podcast for new lawyers. Mark recalls growing up with […]

The post 30 – Mark Kosieradzki – Galvanizing Depositions appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with renowned attorney, host of the Mitnik’s Monthly Brushstrokes podcast, and author of “Don’t Eat the Bruises – How to Foil Their Plans to Spoil Your Case” published by Trial Guides. With a $90M verdict, ten 8-figure verdicts, and a ton of 7-figure verdicts under […]

The post 29 – Keith Mitnik – Thoughtful Prep for Winning Cases appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Malorie Peacock, for another installment of TLN Table Talk to answer the questions of our listeners. Today’s topic focuses on storytelling in trial and identifying the “characters” in your case. They begin with the most obvious question on […]

The post 28 – Malorie Peacock – Storytelling in the Courtroom appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with author of The Game Changing Attorney – How to Land the BEST CASES, STAND OUT from Your Competition, and Become the OBVIOUS CHOICE IN YOUR MARKET, and legal marketing expert, Michael Mogill, for a discussion on how he’s helping law firms drive meaningful results. […]

The post 27 – Michael Mogill – Becoming the Obvious Choice in Your Market appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with an accomplished trial attorney, Jack Zinda, for an inside look at his bustling personal injury law practice. Built from the ground up in a county where seemingly no one wanted to start a law office because the juries are so conservative, Jack has built […]

The post 26 – Jack Zinda – Success by Design appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with Cowen | Rodriguez | Peacock partner, Sonia Rodriguez, for another installment of TLN Table Talk to answer the questions of our listeners. This episode focuses on defense medical “experts,” or as Michael calls them, “paid opinion witnesses.” Michael calls this spade a spade right […]

The post 25 – Sonia Rodriguez – Defeating Defense Medical Experts appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, host Michael Cowen sits down with a brilliant trial lawyer, national speaker/lecturer, and author, Michael Leizerman. Cowen has learned an enormous number of methods and approaches over the years from Leizerman who takes mindfulness to a whole new level in and out of the courtroom. The discussion begins with […]

The post 24 – Michael Leizerman – The Zen Lawyer: Winning with Mindfulness appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with accomplished trial lawyer and national speaker, Tom Crosley, who has been incredibly successful in trying cases involving Traumatic Brain Injuries (TBIs). Tom’s start in TBI-specialized cases began with a case involving a plumber who had a neck and shoulder injury with seemingly normal readings […]

The post 23 – Tom Crosley – TBIs: An invisible, yet very real injury appeared first on Trial Lawyer Nation.

Marketing a law practice is different from other types of businesses, due to things such as unique ethical considerations and the referral aspect.

On this episode of Trial Lawyer Nation, Michael Cowen is joined by Gyi Tsakalakis, President and Co-Founder of AttorneySync, a digital legal marketing agency. A former trial lawyer from Southeast Michigan, Gyi is also the co-host of the Lunch Hour Legal Marketing podcast.   

Tune in to hear Gyi’s practical tips on how you can more effectively market and promote your law firm, both online and through more traditional channels, including if you’re working with a limited budget. Gyi also covers the importance of building relationships in the local community, how to ask for reviews, and how to gain a competitive edge.  

Name: Gyi Tsakalakis 

About: Gyi Tsakalakis is a lawyer, entrepreneur, and co-founder of AttorneySync, as well as the co-host, along with Conrad Saam, of the Lunch Hour Legal Marketing podcast.

Company: AttorneySync

Connect: LinkedIn

☑️ Follow us on Twitter, Facebook, Instagram & LinkedIn.

☑️ Subscribe to Trial Lawyer Nation on Apple Podcasts, Spotify, or YouTube.

In this popular and award-winning podcast for trial lawyers, noteworthy author, sought-after speaker, and renowned trial lawyer, Michael Cowen explores critical topics distinctive to the legal profession with some of the biggest names in the industry – specifically focused on developing extremely efficient law practices, securing a competitive edge in the industry, and wildly excelling in the courtroom.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with author, speaker, and seasoned trial lawyer, Paul Byrd from Arkansas for a deep dive into the minds of conservatives and what we can do to better communicate with them on juries. Kicking things right off, Michael and Paul agree that the likelihood of having […]

The post 22 – Paul Byrd – Understanding Conservative Jurors appeared first on Trial Lawyer Nation.

With overwhelmingly positive feedback from our listeners, TLN Table Talk podcast is back again! This time featuring fellow partner at Cowen | Rodriguez | Peacock, Sonia Rodriguez, for a discussion mainly focused on how to win (or lose) a case in a deposition. Michael is quick to note that many cases tend to settle before […]

The post 21 – Sonia Rodriguez – Winning (or Losing) a Case in Deposition appeared first on Trial Lawyer Nation.

In this Trial Lawyer Nation podcast, Michael Cowen sits down with founding shareholder of the Begum Law Group LLC, Alexander Begum, who has offices in San Antonio, Brownsville, Laredo and McAllen. Alex admits early on in his conversation with Michael that he didn’t originally know he wanted to be a lawyer. He didn’t have any […]

The post 20 – Alexander Begum – A Practice Built by The Law Giant appeared first on Trial Lawyer Nation.