• How I planned two separate launches (coaching + product) without losing my mind
• The simple strategy that got people saying "yes," sometimes even a day after the sale ended
• Why treating launches like a game changes everything (and makes sales actually feel good)

One of my #1 Questions: Will going on Vacation mode tank my Etsy Shop? A valid question, and one that people online have STRONG opinions about. But I did these two things to help minimize the negative effects and encourage sales. I'malso sharing my maternity leave OOO message and breaking down WHY I said what I said. 

Get more message templates inside the Etsy Toolkit for $19: https://www.twocanco.com/toolkit 

Let me guess, you want your listings to land in front of people with their wallets out so that you don't have to sell to your friends and family? You KNOW you have good products; they just need to get in front of the right people. I made Energize your Etsy for YOU. In October you get my Product Launch Mini Course for FREE ($99 Value). Get it all now for as little as $149 today: https://www.twocanco.com/etsy 

Maternity Leave OOO message:

"Thanks for reaching out to our shop! If you're receiving this message, I'm out on maternity leave, and I will respond as soon as I can.

FAQ TO HELP:

Q: When will my order ship?

A: If you placed an order before our shop temporarily closed, your order will ship out on time. :)

Q: When will you open again? 

A: Since this is my first kid, we're playing this by ear. I hope we will only be gone for 2-3 weeks, so check back soon!Thanks for your patience!

Q: How will I know when you're open again?

1. There should be an option in our shop for you to select "notify me when CZ Invitations returns," and Etsy should email you when we come back!
2. Follow our shop. 
3. Respond to this message and let us know you want to be notified, and I will send you a message when we're back!

Q: Can I rush my order when you're back?

A: Absolutely; when we are back, you can use this link to purchase the expedited option, which includes rush processing time + USPS Priority shipping https://www.etsy.com/listing/1435656051/ 

If you see that our shop is closed, we're only taking a short break and will be right back!"

This mini-episode is from the March Money Magic Masterclass; it was a live I did in the Art of Ease last month after coming off my biggest cash month ever. So much happened when I took my power back and trusted MYSELF. This episode is a high-vibe pep talk in all about that. xo

SHOW NOTES: www.twocanco.com/blog/take-a-break

I'm hosting a challenge for Pinterest Principle members, and you get to see my behind the scenes! I'm sharing what I am doing for the 7 day challenge so you can do it too, even if you're not in the course! When you want to grow your Pinterest so you can sell to more people, click the link below to sign up for The Pinterest Principles course!

SHOW NOTES: www.twocanco.com/blog/seven-day-pinterest-challenge

I need you to know that it's not your products, number of followers, or the number of items in your shop that is the problem. Ads are not the answer either. If you want an Etsy that sells more products, you need clarity, business structure, and aligned pricing.

Energize Your Etsy Course: www.twocanco.com/etsy

The Etst Boost Bundle! www.twocanco.com/etsy-bundle
SHOW NOTES: www.twocanco.com/blog/you-dont-need-more-etsy-listings

This mini-episode is from the March Money Magic Masterclass; it was a live I did in the Art of Ease last month after coming off my biggest cash month ever. So much happened when I took my power back and trusted MYSELF. This episode is a high-vibe pep talk in all about that. xo

SHOW NOTES: www.twocanco.com/blog/trust-yo-self

At first I only had Etsy in mind, but I realized these keys are true beyond your Etsy shop! No matter what you do or sell, here are 4 things you need to know.

Energize Your Etsy Course: www.twocanco.com/etsy

SHOW NOTES: www.twocanco.com/blog/four-keys-to-success

To join the live event happening this week: www.twocanco.com/kelsey

Show notes: https://www.twocanco.com/blog/easy-easy-photo-tips-to-make-more-sales

Ready for business growth this year? Start by getting ready with the right mindset & systems. This will look different for everyone, but this episode will help you get ready for growth by thinking about it in a new light.

SHOW NOTES: www.twocanco.com/blog/prepare-for-growth

Alexis Rose, Schitt's Creeks very own marketing QUEEN. Today, Laney from Design by Laney and I are sharing some valuable market lessosn (and beyond) from the beloved Alexis. If you want to master your marketing like her, join us this week for the Master Your Marketing Virtual retreat. Learn more at www.theclientbundle.com

SHOW NOTES: www.twocanco.com/blog/business-lessons-from-schitts-creek-alexis-rose

Everyone needs to listen to this episode. No matter where you're at in business, it's easy to fall into the comparison game and give away your power. If you need a pep talk in staying on track, this is for you. When you make decisions based on what your competition is doing, you're letting them run your business. Today we talk about how to recognize that and take your power back.

SHOW NOTES: www.twocanco.com/blog/not-letting-your-competition-influence-you

The things you tell yourself are powerful. The things you think are powerful. The way you respond to clients influences your ability to land clients. If you want to change the way you look at competition, comparison, and your business, start here. This week, The Art of Ease is open until Wednesday. If you want to get out of your own way and change the way you think about the world and your business, this is for you. Learn more at www.twocanco.com/the-art-of-ease

SHOW NOTES: www.twocanco.com/blog/business-mindset

You have SO many good ideas. Ideas? Actually, maybe you have too many. It's a good problem, but it feels like a problem sometimes, right? Today, we're going to add some simple checklists and templates to your life so you can go from idea to sale faster and with a lot less overwhelm.

This episode is also a blog post and video training! Copy and paste these templates, watch the video, or read this episode here!

www.twocanco.com/blog/go-from-idea-to-sale-fast 

If you're sold on the idea of having more templates and checklists (hello, my type-A besties!!!), I'm giving you my best ones for just $19 inside the Etsy Toolkit. You'll get

• The Etsy Description Template, so you never have to guess what should be in your description again!
• Copy-and-Paste Message Templates for one-click responses and better outcomes
• And the Etsy Photo Checklist so that your customers see everything they need to see to help them buy instead of messaging you!

Grab this for just $19 here: www.twocanco.com/toolkit 

If you're ready to blow up your Etsy, Energize Your Etsy has a limited-time bonus when you join in October! Get the Etsy Product Launch Mini-Course, a $99 Value, for free when you join now! 

You'll also get exclusive access to 1:1 coaching at 75% off, but there are only 6 spots available! Click here to learn more: www.twocanco.com/etsy 

People buy from you, when they trust you. Pictures are a good way to help you gain the trust of people on Etsy. These few simple picture tips could help you sell more items! If you want to sell to more than your friends and fam, I have a free workshop for you that you can sign up for here! www.twocanco.com/workshop-registration
SHOW NOTES: www.twocano.com/blog/pictures-on-etsy

If you want to grow your Etsy shop, focus on your Etsy shop. This is a piece from a live training on growing your Etsy without Instagram. If you don't like instagram, feel stressed by it, or want o grow your Etsy Shop, this is for you.

SHOW NOTES: www.twocanco.com/blog/focus-on-etsy-instead-of-instagram

With Laney Ruddell

We love Schitt's Creek. This is the first in the Schitt's Creek series, all about product lessons from David Rose. David is a pro when it comes to selling products. He knows what people want, he product placement, and brand building. If you're a business owner and love Schitt's creek, this one is for you!

SHOW NOTES: www.twocanco.com/blog/business-lessons-from-schitts-creek-david-rose

Whether you've been using Pinterest for your business for years or haven't even started yet. You're in the right place!

Today we're going over some changes, parts of my strategy, and best pinning practices for the new year. Pinterest, like most platforms, is ever-changing and growing. What worked five years ago might not work anymore. With the addition of Videos, Story pins, and changes in the feed, you have to stay up to date to stay relevant on Pinterest.

SHOW NOTES: www.twocanco.com/blog/how-to-use-pinterest-in-2021

With Nathan Zuercher

Turns out there are a lot of business lessons you can learn form Harry Potter and his pals! Today my Husband and I are going through the second Harry Potter movie and applying business lessons.

SHOW NOTES: www.twocanco.com/blog/business-lessons-from-harry-potter-2

How I went from overwhelmed to ah-ha momnet in 60 seconds. A couple of stories from my experience + 6 tips to help you when/before you get overwhelmed.

SHOW NOTES: www.twocanco.com/blog/ditch-overwhelm

Have you set your 2021 goals? No matter the answer, I wanted to share the energy and intention that I use to set my goals with you! In this episode, I'll break down the financial pieces + the mindset pieces. Below you can find the homework to go along with it!

SHOW NOTES: www.twocanco.com/blog/set-your-2021-goals

Happy Holidays! We wanted to kick of Christmas week with some Business lessons we learned from our Buddy the Elf. Thanks so much for listening to the Tipsy Business Podcast this year, we truly appreciate it. With Nathan Zuercher

SHOW NOTES: www.twocanco.com/blog/business-lessons-from-elf

It's time to think outside the box. There is more than one way to do things, and yes often we get stuck feeling not liking what we're going or feeling like we don't know how to do it that one way. In this episode I'm sharing how to look at things a little differently. In the show notes you'll find the journal prompt that I shared in this course! If you'd like to join the course, click here:

SHOW NOTES: www.twocanco.com/blog/be-open

Today's episode is from the Six Figure Stationer Course, in the module where we talk about pricing and selling. The SFS course is over 10 hours of business and mindset talk specifically to stationers. In this episode, Laney and I are talking specifically about selling. These concepts will apply to any industry, no matter what you're selling, but especially if you are a stationer, you'll want to list to the whole thing and the end!! If you want to level up your business, it starts with your thoughts, beliefs, and actions. You can't run an empire if you're running it like a hobby. This course is open again and this week only it's 15% off! We'd love to send this whole week with you and help you hit that six-figure mark!

SHOW NOTES: www.twocanco.com/blog/successfully-sell-your-products-and-services

Getting a bad review SUCKS. Learn from my bad experience: How I handled a $300 order that Etsy refunded on my behalf and then received a one-star review. I'm sharing how I responded to this 1-star review and how I would have answered it when I was just getting started. Learn how to receive feedback to create better experiences for yourself and future customers. 

[FREE] Ready to learn more, for FREE, right NOW?! Get the Etsy Power Pack! A 50+ page ebook to help you set up, serve, market, and scale your Etsy shop! Etsy Power Pack: https://www.twocanco.com/free

The Etsy Toolkit: NEW! Get this toolkit, and all the templates that were mentioned in this episode: https://www.twocanco.com/toolkit

Energize your Etsy: https://www.twocanco.com/etsy

Follow me on instagram: www.instagram.com/carleyzuercher

Today we're talking mindset! I'm telling you my mindset journey and why I became a coach (it's not what you think)! I'm also excited to announce my new course, The Art of Ease. This 6 week mindset course is sure to help your mindset and make your subconscious mind your BFF.

The VIP spots are going to go fast! If you want to get on the waitlist for this, do that here!

SHOW NOTES: www.twocanco.com/blog/art-of-ease

Today we're talking about Etsy mindset! I'm explaining the normal cycle that Etsy shop owners go through, and how to stay on the right track for success. This is from a live I did in the Energize your Etsy Facebook group, which is a private Facebook group just for members of the course! If you're listening to this episode you're prob an etsy seller, so I wanted to tell you about the free workshop that I hosted! It's called How to Get More Etsy Sales Without Selling To Your Friends and Family. You'll learn three big mistakes that Etsy sellers make, how to avoid them, and for the first time ever I'm sharing my system, all for free. So it you wanna soak up all the free goodness from the workshop, click here: https://www.twocanco.com/workshop-registration 

Consistency isn't the issue. Consistency alone is not a strategy. Today we're talking about how to use consistency to get results, but also how to get results despite inconsistencies.

SHOW NOTES: www.twocanco.com/consistency-isnt-the-issue

Are you struggling to add things to your Etsy shop or to get designs out there for your semi-custom invitation line? Well, I wanted to share my biggest hack to cut your time in HALF and get more listings out there to the world.

SHOW NOTES: https://twocanco.squarespace.com/config/pages/5c590c3cec212d81d6b7cbed

Today's Epsiode is a pice of a live I did with Laney of design by laney for her Facebook group, Stationery Squad. It will help you remove 3 limiting beliefs that might come up in your stationery business! if you like this episode, come hang out with us this week in the Six Figure Stationer Course! If you want to level up your business, it starts with your thoughts, beliefs, and actions. You can't run an empire if you're running it like a hobby. It's not too late to join! The courses are recorded live, but you can also catch the replays right away. We'd love to send this whole week with you and help you hit that six-figure mark!

Six figure stationer! https://www.twocanco.com/six-figure-stationer

SHOW NOTES: www.twocanco.com/blog/run-a-six-figure-business

Biggest Months ever, mindset shifts, and new ways of thinking to help you reach the next level in your business. Avani tells us what had to change in order for her to up level, and she introduces us to the idea of quantum leaping. This is part Two of two! If you want to catch the first half of our conversation, head over to Avani's Podcast called the Six Figure Freelancer Podcast. Listen to part one: https://tinyurl.com/sixfigurefreelancer

SHOW NOTES: www.twocanco.com/blog/leveling-up-and-quantum-leaping

Four questions from YOU guys, that you would ask your coach. Today I'm answering those question how to get unstuck in your business, how to get to a place where the money flows, how to set yearly goals, and how you should structure your days.

SHOW NOTES: www.twocanco.com/blog/coaching-with-carley

Wouldn't it be great if you didn't have to work so damn hard?

I can say that I have worked hard throughout my career, but I want you to know that the long hours, blood, sweat, and tears are ONE of the ways you can become successful. It is not THE way or the only way.

Today I want to share nine ways that I have made my businesses easy

SHOW NOTES: www.twocanco.com/blog/letting-it-be-easy

Pinterest really can be easy, fun, AND help you make a ton of money. I have used Pinterest to grow my business to a six figure revenue and $50,000+ a year. Starting Wednesday, August 26th, I'm hosing a live Pinterest Course. I would love to have you LIVE to learn all about Pinterest and how you can use it to actually make money.

SHOW NOTES: www.twocanco.com/blog/how-to-make-pinterest-fun-easy-and-productive

Let's release the idea that we have to show up perfecting online (or anywhere), ok!? This episode is all about releasing the idea that we have to be perfect. The truth is, people like to see when other people are not perfect too. People love to pay you just for being you, not because you're presenting to be perfect.

SHOW NOTES: www.twocanco.com/blog/profit-from-being-imperfect

A look inside the lowest month of the year. YUP, that's right. Breaking down a less sexy month and sharing a peek behind the curtain of Etsy Ads, Pinterest Ads, and 100% increase in my conversion rate. There are a lot of good mindset suggestions for you in here; if you're someone who beats yourself up about not hitting goals, low months, etc, pay attention to how I talk about this low month!

Etsy Toolkit, now $19! Here's what's inside:

💥 Copy-and-paste Etsy message templates to make responding at the press of a button.

💥 Etsy mini course to help you start selling to more strangers by Black Friday 

💥 Etsy Description template so you never have to guess at what should be in your description again!

💥 Etsy Photo Checklist so that your customers see everything they need to see to help them buy instead of messaging you

Get it here: https://www.twocanco.com/toolkit 

Conversion Masterclass: this 90-minute masterclass will help you get more sales from your listings by mastering the basics and focusing on the right areas. You'll see me audit real shops and provide feedback for all kinds of differentproducts! Get this here: Or save $10 when you bundle it with the Toolkit! https://www.twocanco.com/conversion 

BLOG, PART 1: How to Know What Needs Work in Your Etsy Shop (SEO vs. Conversion Rate) https://www.twocanco.com/blog/etsy-seo-vs-conversion-rate 

BLOG, PART 2: Increasing your Conversion Rate on Etsy

https://www.twocanco.com/blog/increase-your-conversion-rate-on-etsy 

Upgrade your Etsy, ask questions, and get access to everything above immediately by joining Energize Your Etsy!

www.twocano.com/etsy 

With Nathan Zuercher

Turns out there are a lot of business lessons you can learn form Harry Potter and his pals! Today my Husband and I are going through the first Harry Potter movie and applying business lessons.

SHOW NOTES: www.twocanco.com/blog/business-lessons-from-harry-potter

Have you started preparing for the holiday season? In this episode we're covering 7 steps to help you plan and market for the upcoming holiday sales. If you haven't started planning, now is the time!! This episode is also a full blog post, check it out here: www.twocanco.com/blog/preparing-for-the-holidays

With Laney Schenk from Design by Laney. 

How confident are you in your pricing? This week my biz best Laney is back on to teach us all about pricing.  We're coving Discounts, how to price, design fees, mistakes we have made, how to set expectations and more. This week Laney's power in Pricing course in on Presale. This course is designed to help you take back your power when it comes to pricing stationery. 

While this episode isn't entirely about stationery her course is. Even if you're not in stationary you're going to want to listen to the entire interview! We start and end by talking about discounts and the common mistakes we see around discounting your work. If you're interested in Laney's course, go to https://www.designbylaney.com/pip to learn about it! 

SHOW NOTES: www.twocanco.com/blog/price-your-products

Influencer marketing, managing suppliers, pivoting during covid, and the entrepreneurial water muscle—Julie and I are covering it all! Julie Schechter is the founder and CEO of Small Packages, a curated care package company that sends love when you cannot be there in person. We're talking all things business in this episode!

Small Packages offers curated care packages that send love when you can't be there in person. Small Packages are organized by 16 different life-event themes, from birthday celebrations to breakups, to simply saying "Thank You". Choose what kind of love you want to send to someone special in just 5 minutes at www.smallpackages.co

SHOW NOTES: www.twocanco.com/blog/upleveling

On this week's episode, Isaiah Goodman and I talk about all things money. We discuss some of the most common fears and issues that people have with money. Isaiah is the founder and CEO of MoneyVerbs, an app that allows you to practice getting rich, the safe way. Available on the Apple and Android stores.

Follow Isaiah on Instagram for a ton of free valuable info:

https://www.instagram.com/becomingfinancial/

MoneyVerbs:

https://www.instagram.com/moneyverbs/

SHOW NOTES: www.twocanco.com/blog/manage-your-money

With everything going on in the world, your online presence is more important than ever. As businesses are forced online and to think outside of the box, I want to give you a little leg up. Today's episode is from a Pinterest course that today I'm sharing with you for free. This course was specifically made for wedding professionals. If you're in the wedding biz and want to grow your online presence and get consistent leads, grab this free course at www.twocanco.com/weddingpro to get access to this free course

SHOW NOTES: www.twocanco.com/blog/grow-your-pinterest

Josh is a pro when it comes to the customer experience. We're covering the customer experience from the first impression to the unboxing and everything in between. He's sharing what he knows about creating a website including some of the mistakes he sees people make when they DIY their website. 

Even though Josh isn't on Etsy, he had an amazing Etsy trick for Etsy sellers who are wanting to go beyond the Etsy market place. 

Follow Josh on Instagram for a ton of free valuable info:

https://www.instagram.com/josh.aquilacreative/

Work with Josh:

https://www.aquilacreative.co

SHOW NOTES: www.twocanco.com/blog/the-customer-experience

In this quick episode, we're talking about adding value and being a resource for your potential clients so that you can close the deal. Per usual, we're talking mindset too! This audio is taken from a live training from the Energize your Etsy Group coaching, which will soon be available as a course! If you would like to get on the waitlist for that, go to www.twocanco.com/etsy

SHOW NOTES: www.twocanco.com/blog/closing-the-sale

In this quick episode, we are talking about a couple of Etsy basics! These are two errors I see TONS of shops making, so I want to make sure you're not making them too. This audio is taken from a live training from the Energize your Etsy Group coaching, which will soon be available as a course! If you would like to get on the waitlist for that, go to www.twocanco.com/etsy
SHOW NOTE: www.twocanco.com/blog/etsy-mistakes

Doing what some expert tells you to do (me included), could be costing you precious time and money in your business. Today we're talking about how you need to STOP doing what other people are doing, and how you can weed out some of the bad advice by focusing on what feels good. This episode is short and sweet, but I hope it leaves you feeling empowered to make the RIGHT next move in your business.

SHOW NOTES: www.twocanco.com/blog/creating-a-business-that-feels-good

Listen in on a coaching call with a mom who is working on being more present, profitable, and booked out. The mindset-heavy episode identifies those sneaky little sticky spots that turn reaching our goals into not feeling good enough and how to shift that perspective. We're also talking about boundaries, family, Instagram, and more.

BUILD is the perfect next step if you're ready for coaching conversations like this! In the end, you'll hear a testimonial from a recent BUILD client, and I know you could feel that good and prepared for your business, too.

Shoot me a message on Instagram if you want to chat about working together (without pressure, promise!), or learn more about BUILD here. 
https://www.twocanco.com/build
https://www.instagram.com/carleyzuercher/

Lyz helps women show up as themselves online by helping them create a personal brand. Lyz is a coach, business owner, and makeup artist; She's a Jill of all trades and uses all parts of her journey to now helping women, whether if it's with their makeup, their branding, their confidence, or a combination of them all. Today she's walking us through her business journey (which is full of lessons), and how she's created her own personal brand.

SHOW NOTES: www.twocanco.com/blog/personal-branding

In this episode, my first hire, Kayla Haase, and I are talking about how CZ Invitations and my Etsy Shop changed over time. Plus, I'm introducing my Energize you Etsy Group coaching program to help Etsy shop owners thrive. https://www.twocanco.com/etsy-coaching 

Wouldn't it be nice to have a community of people who love to support you in every way? My friend Kristyn is coming on today to talk about creating a community, not just a following. She has an incredible community, on and off Instagram, and even started a Facebook community called Creative as a Mother. One of the coolest ways shes utilized her Insta community is with Live Markets. I remember attending her first live market, which generated her $600 in 45 mins. She's since created a whole course around this and teaches others to do the same.

SHOW NOTES: www.twocanco.com/blog/create-a-community