Tiny Course Empire Podcast – Détails, épisodes et analyse

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Tiny Course Empire Podcast

Cindy Bidar

Business & Entrepreneuriat

Fréquence : 1 épisode/9j. Total Éps: 145

At the Tiny Course Empire Podcast, host Cindy Bidar is banishing the online marketing overwhelm and busting the myths about digital course creation that keep you stuck in startup mode. Each week you’ll hear actionable tips, real-world strategies, and plenty of practical advice about turning your expertise and experience into digital courses, and your courses into a profitable, sustainable business. With more than 10 years of hands-on experience managing operations and marketing for six- and seven-figure businesses, Cindy knows a thing or two about how to launch and grow an online empire. She’ll help you make sense of the technology, turn seemingly monumental projects into bite-sized tasks, and design repeatable systems that create predictable results.

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🇬🇧 Grande Bretagne - marketing
17/08/2026
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🇬🇧 Grande Bretagne - marketing
16/08/2026
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🇨🇦 Canada - marketing
06/08/2026
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🇬🇧 Grande Bretagne - marketing
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07/05/2026
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🇨🇦 Canada - marketing
06/05/2026
#17

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Liens partagés entre épisodes et podcasts

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https://tinycourseempire.com/join
68 partages
https://sixfiguresystems.com
15 partages
https://cindybidar.com/courses/6fs/
9 partages

https://www.youtube.com/@TinyCourseEmpire
13 partages
https://youtu.be/teAvv6jnuXY
2 partages
https://www.youtube.com/c/MattDAvella
1 partage

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How long does it take to create a digital course?

Épisode 123

lundi 9 septembre 2024 • Durée 00:00

Parkinson’s Law states that work expands to fill the time available. For course creators, nowhere is this more true than in the launching of a new course.

I’ve seen creators spend months or even years planning and developing a single course. They start with the best of intentions, but with no milestones to aim for and endless time available, progress—ironically—slows to a crawl.

I spent several months creating my first digital course. That was far longer than I intended it to take, and a big part of the problem was that I didn’t have a timeline to follow. I didn’t know that I needed to compartmentalize my tasks to keep from muddying the project waters. I didn’t know how to prevent scope creep—or how badly it could derail my progress. I didn’t know the importance of single-tasking.

Fast forward a few years and a few dozen completed courses, and I now have a plan that lets me create a brand new course in four weeks or less, without the backtracking, overwhelm, and rabbit trails that can make a product launch take longer than necessary.

I’m sharing my course creation timeline with you in this week’s episode, so you can make Parkinson’s Law work for you instead of against you.

Prefer a transcript? Here you go!

What you’ll learn in this episode:

My tried-and-true four-week course creation plan
Three reasons why creating a course takes longer than you want it to (and how to fix it)
How to make adjustments to the timeline to match your course-creation style
Why I write the sales page first

Resources mentioned:

Six-Figure Systems is my monthly program where I share everything I know about building and growing a digital course business. Start today for just $7 for your first week.
Tiny Course Empire is my strategy for building a multiple-six-figure course business, one tiny course at a time.
Six Ways to Validate Your Course Idea will help you decide if your course idea has legs, or if it’s a waste of your time.
Quick & Easy Course Creation offers up the step-by-step process to follow to take your course from idea to finished in record time.

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How to Price a Digital Course

Épisode 122

lundi 2 septembre 2024 • Durée 00:00

Pricing your digital course is surprisingly stressful.

Charge too little, and you might end up feeling resentful about all the work you put into your training only to be “giving it away for practically nothing.” Price it too high, and you might feel self-conscious about it. Who do you think you are, anyway?

So we try to apply some logic. We try to math, but when it comes to digital goods, math doesn’t work either. There’s no additional cost involved in delivering one more video download or one more PDF, so we can’t multiply the cost of goods sold by our markup to arrive at a retail price.

What’s the answer then? Well, it’s one part art, one part intuition, with a dash of espionage and just a hint of a power pose thrown in for flavor.

We’ll get into all the ins and outs of how to price a digital course in this episode of the Tiny Course Empire Podcast.

Prefer a transcript? Here you go!

What you’ll learn in this episode:

What I discovered about pricing while managing a gas station.
Two reasons low-cost products and courses might be more trouble than they’re worth.
Where not to land on the pricing scale (here there be dragons).
The surprising element that can dramatically increase what potential students are willing to pay for your course.

Resources mentioned:

My CLEAR Framework offers a step-by-step strategy for building a digital business from the ground up. When you’ve worked through the Framework, pricing your online course becomes much easier.
The Framework Formula turns what you know into what you’re known for, which in turn opens the door to premium pricing for every course you create.
Six-Figure Systems is my monthly training program where we talk strategy, pricing, marketing, and all things digital course creation. .

Amy Kuphal’s easy email marketing strategy

Épisode 113

jeudi 13 juin 2024 • Durée 00:00

You’ve listened to me bang on about email marketing for a few years now. You know how important it is (crucial, in fact). You know how much I prioritize email above all other marketing channels (because it’s the only one you own and control). You know my thoughts on list-building and engagement and staying in touch with your subscribers.

And I know that for some of you, my email marketing method feels a bit overwhelming—especially if you’re just getting started.

That’s why when I met Amy Kuphal, I knew I had to introduce her to you. Amy is an email marketing ninja, but more than that, she’s a systems lover, and she wants nothing more than to make email marketing easy for everyone to do.

Prefer a transcript? Here you go!

Join me for this interview, and you’ll learn:

How Amy discovered the power of email marketing
How Amy’s Lead Generation Pyramid works to grow your mailing list
How an email list allowed Amy to scale her 1:1 coaching business while working fewer hours
Why you should sell to your email subscribers first, and how Amy does it with integrity
The most important part of your lead magnet (this one caught me off guard)
Why launching your lead magnet fast is more important than making it perfect
Where to promote your lead magnet with some creative ideas you’ve probably never thought of
How to turn new subscribers into raving fans with a short welcome sequence
How Amy is using AI in her email marketing content
How to make writing a weekly newsletter easy with Amy’s email templates

Resources mentioned:

Amy Kuphal, email marketing specialist and online business coach
The Inbox Entrepreneur
Six-Figure Systems (snap up a $7 trial here)

Marketing Without Social Media

Épisode 23

jeudi 6 janvier 2022 • Durée 00:00

Marketing Without Social Media: 21 Ways to Grow Your Audience

It’s not a secret that organic reach on Facebook, Instagram and others is at an all time low. What’s worse, even if you’ve mastered a platform or two, it seems as if every week or so, there’s yet another algorithm update that threatens to destroy all the work you’ve put into it.

Pinterest users are even feeling the pinch. The platform is often referred to as a search engine rather than a social network, and as such it’s been the go-to traffic source for bloggers in many niches for years. But now, even Pinterest has left some content creators feeling frustrated over a dramatic drop in traffic.

But what can you do? How else can you get the word out about your latest course, or your new opt-in offer? Turns out, there are plenty of ways you can market your business without social media, and in this week’s episode, I’ll give you my top 21 suggestions.

Prefer a transcript? Here you go!

What you’ll learn in this episode:

Why I finally (mostly) left social media, and how I’m making Facebook work on my terms today.
The single most important marketing channel all small business owners should be prioritizing, and why.
How to leverage search (and not just from Google) to get in front of your ideal audience.
The strategy I used to launch my business and quickly grow to six-figures in revenue.
What Steve Martin can teach us all about getting noticed in a competitive world.

Resources mentioned:

Debbie Gartner’s SEO guides are worth every penny. Start with this one if you’re brand new, or this one if you’ve been blogging for a while.
Stupid Simple SEO is the best full-featured course on SEO I know of. I took it two years ago and it’s well worth the time and money investment. to learn more about the topic and his teaching style.

22 Tips for a More Successful 2022

Épisode 22

jeudi 30 décembre 2021 • Durée 00:00

This is the final episode before we kick off a brand new year. And since this is episode 22, I thought it was only fitting that we celebrate with 22 ways we can all have a more successful 2022.

Whether you’re a course creator, a coach, or a digital product seller, and even if you’re just starting out on your business journey, you’ll find something here to kick off the new year with purpose.

Here’s to a fantastic year for us all.

Prefer a transcript? Here you go!

What you’ll learn in this episode:

How taking better care of your mind and your body can make a difference in your business results, too.
Why you should say “no” more often.
Why you might be “failing ahead of time” and what to do instead.
How digital (and physical) clutter causes stress and wasted time.
How to let things go and feel good about it.
How the simple act of tracking your KPIs can dramatically improve your business.
The number one thing you can to do increase your income and audience reach this year.

Resources mentioned:

The Intentional Inbox: This free resource from Kelly McCausey will change how you do email.
Organizational Mastery for Online Entrepreneurs: I taught this workshop live, and the replay is now a part of the Six-Figure Systems membership.
Sunk costs fallacy: The human tendency to put more effort, time, or money into a failing project, simply because we’ve already invested so much.
How to Be Consistent: Being consistent is far more important than being a brilliant marketer or having a great business mind.
A Year of Yes: Shonda Rhimes’ bestseller about saying yes to more opportunities. I’m saying no instead, and .

7 Ways Time Tracking Helps You Build a Better Business

Épisode 21

jeudi 23 décembre 2021 • Durée 00:00

I know, I know.

You didn’t quit that soul-sucking day job just so you could punch a time clock every day in your own home office. Believe me, I get it.

I’ve said many times over the years that the best part of quitting my job was that I got to turn the alarm clock off* on a (more or less) permanent basis.

But here’s what else I know about you.

You want to be more efficient and productive, so you can work fewer hours. You want to earn more while working less. And you definitely want to hand off those projects and tasks that aren’t the best and highest use of your time.

Tracking your time can give you all of those benefits and more, so in this episode of the Tiny Course Empire Podcast, I’m challenging you to get out a timer and track your work hours, even if only for a week.

I’ll give you all my tips for tracking effectively including what tools to use and what exactly you should be tracking.

Prefer a transcript? Here you go!

What you’ll learn in this episode:

Why I recommend you track your own time, but not your team members
The number one benefit I personally see when I track where I spend my time
My favorite free tools to use for tracking time
Three time-tracking methods to try
What to track, and how to use the information to make better business decisions

Resources mentioned:

Rescue Time: This automated tracking system is great for people who forget they have a timer running, but it won’t track everything.
Toggl: Simple, free, and it features great reporting.
Timery: This iPhone app offers a really useful interface for Toggl.

My time tracking grid in a favorite notebook.

3 Easy Ways to Earn Passive Income in Your Business

Épisode 20

jeudi 16 décembre 2021 • Durée 00:00

Warren Buffett famously said, “If you don’t find a way to make money while you sleep, you will work until you die.”

For online business owners, that means finding ways to earn passive income. While we all know that there are very few truly passive income options, there are a lot of ways to leverage our time and energy to earn more from work we’ve already done.

In this episode, I’m sharing three easy ways you can start leveraging your efforts and yes, even make money while you sleep.

Prefer a transcript? Here you go!

What you’ll learn in this episode:

Why most passive income isn’t really passive at all—and why you should still make it a priority in your business.
Five ideas for using automation to increase your passive income.
Three ways to leverage time and assets to create more passive income.
How to profit from other people’s work, and even how to give things away for free and make money with them.

Resources mentioned:

Tiny Course Empire teaches you how to build a catalog of small courses you can mix, match, and endlessly repurpose.
Making Money With Freebies is Karon Thackston’s guide to giving away free stuff and profiting from it. Use code MMWF to save $10 at checkout.
WP Popups lets you put sale notifications anywhere on your website.

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How to Be Consistent

Épisode 19

jeudi 9 décembre 2021 • Durée 00:00

What’s one thing that sets successful business owners apart from those who struggle to gain traction?

It’s not better tools or more education.

It’s not more influential friends or a more profitable niche.

It’s not even about your skill level.

Being successful in business requires one thing above all else: Consistent action.

But showing up consistently is hard. There are so many other things competing for our attention every single day.

Family and friends we want to spend time with. Never-ending projects around the house. (“Why hello laundry. Again.”) An entire parade of appointments to be made and rescheduled and eventually kept.

And all of that before you can even think about “me” time.

Taking consistent action in your business can feel downright impossible in the face of everything else you’ve got going on.

It doesn’t have to be though. Not when you have a plan.

Prefer a transcript? I gotcha covered right here.

What you’ll learn in this episode:

Why you get to define what consistency looks like in your business (with just a tiny caveat).
Why trying to maintain consistency doing something you hate is never going to work.
How to set yourself up for success just by paying attention to your personality and work habits.
How to make it easy to be consistent.
How to shift the way you think about your business so it becomes nearly impossible not to show up consistently.

Resources mentioned:

Kevin Whelan writes a daily email newsletter all about marketing. I enjoy reading it, and I think you might, too.
The Notion Nerds are a not-safe-for-work podcasting team who chat about productivity, project management, and (of course) Notion. You’ll find them on and in your favorite podcast app.

How to achieve every goal

Épisode 18

jeudi 2 décembre 2021 • Durée 00:00

It’s that time of year again. A brand new, shiny calendar is just around the corner, and that means it’s time to set some goals.

THIS is the year you’ll finally lose weight, get fit, start a blog, write a book, launch a YouTube channel, organize your house, quit your job, learn to knit…

All. The. Things.

Sound familiar? There’s just one problem.

Setting goals is easy. Achieving them requires an entirely different skill set.

In this episode of the Tiny Course Empire Podcast, I’m breaking down exactly what it takes to achieve every goal you set. Whether you want to launch an empire or organize your photos, there’s a formula to follow.

So come on along, and let’s get goaling!

Prefer a transcript? I gotcha covered right here!

What you’ll learn in this episode:

The one element of SMART that you must get clear on if you want to actually achieve your goals.
Two must-have pieces that make up every successful achievement.
The real reason to write down your goals and keep them handy.
How to avoid setting yourself up for failure.
Why tracking your progress sucks sometimes, and why you should do it anyway.

Resources mentioned:

SMART goals: What they are and where they came from, courtesy of Wikipedia.
Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones: James Clear’s popular book about, well, habits.
Tiny Habits: The Small Changes That Change Everything: Not mentioned in the episode, but this book by BJ Fogg is filled with practical tips on creating and sticking to new habits.

How to Use Google Alerts to Grow Your Business

Épisode 17

mercredi 24 novembre 2021 • Durée 00:00

There are all kinds of pricey tools you can invest in as a small business owner, but one of the most useful is the free Google Alerts.

In this episode, we’re digging into what Google Alerts do, how to set them up, and some ways you can use them to not only grow your business, but protect your online assets as well.

Prefer a transcript? Here you go!

What you’ll learn in this episode:

Why Google Alerts is a must-have tool for anyone looking for more search engine love.
How to find potential affiliates and JV partners with Google Alerts.
What opportunity phrases are and how to use them to be more visible online.

Resources mentioned:

Google Alerts (of course)
Quora.com: A great place to discover what questions your audience is asking. Use site:quora.com + your keyword in a Google Alert.
How to Set Up a Google Alert: This guide is a part of the Visibility Toolkit. If you’re looking for more ways to boost your online visibility, this kit is a great place to start.

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Tiny Course Empire Podcast – Détails, épisodes et analyse

Détails du podcast

Classements récents

Apple Podcasts

Spotify

Liens partagés entre épisodes et podcasts

Other99+

Amazon62

Youtube19

Qualité et score du flux RSS

Historique des publications

Derniers épisodes publiés

Podcasts et contenus similaires

Podcasts Similaires Basées sur le Contenu

Apple Podcasts

Spotify

Podcasts Similaires Basées sur le Contenu

Other99+

Amazon62

Youtube19