Explorez tous les épisodes du podcast The Virtual Assistant School | Start a Side-Hustle, Make Money From Home, & Grow Your Online Business
| Titre | Date | Durée | |
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| 76: What Marketing Really Looks Like in 2025/2026 (And Where Most Business Owners Are Getting It Wrong) | 29 Oct 2025 | 00:20:43 | |
When you hear “market your business,” do you think of nonstop content, algorithm-chasing, or burning out on trends? In this episode, we’re breaking down what modern marketing really is—and why most business owners are missing the mark. You’ll learn what’s no longer working in 2025/2026, what today’s smartest marketers are doing differently, and how to shift your strategy so people actually want to buy from you. | LINKS | ✹ Join the Clubhouse | |||
| 75. I Got a "Work Phone" — An Experiment with Social Media Boundaries | 22 Aug 2025 | 00:31:08 | |
Have you ever wanted to just delete all your social media app and never look at your phone again? Well, that was me last month. 😅 And I actually did (for about two weeks) and now I am sharing what I learned and how I am stewarding my time (and technology) moving forward in this episode! | LINKS |
Doors open on Monday, Aug. 25th for our Fall Cohort! | |||
| 74: What I’d Do If I Were Starting From Scratch Today (as a New Virtual Assistant) | 14 Aug 2025 | 00:20:14 | |
If I had to start over as a virtual assistant, this is exactly what I’d do first. In this episode, I’m walking you through the three steps I’d take today to build a profitable VA business from scratch — no guesswork, no Googling, no wasted time — and where to go next if you are ready to stop dragging your feet and get your business off the ground. | LINKS |
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| 73: Your Fear of Being "Salesy" is Why You Aren't Making Sales | 05 Aug 2025 | 00:17:21 | |
One of the main things I coach my 1:1 clients with is marketing and sales and if I had a dime for every time someone said “but I don’t want to be salesy” to me, I would probably be able to retire by now. 😜 Here’s the deal —I get it. No one wants to come off like a slimy car salesman and we aren’t going back to 2017/2018 where we are DMing all our friends from high school (been there, done that). But if you want to make sales and book clients, you have to talk about your offers and services and in this episode, you're getting a little pep talk from yours truly on how you should start thinking about sales so you can start making them. 💸 | LINKS |
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| 72: Replacing My Teaching Income in Just 3-4 Hours a Day as a Virtual Assistant | 29 Jul 2025 | 00:14:20 | |
You’ve likely heard me talk about how you can make an extra $500/month as a virtual assistant and how being a virtual assistant is the best side-hustle out there right now — but what if I told you that it is possible to replace your full-time as one, too? | LINKS |
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| 71: What Does a Virtual Assistant Actually Do? (And Why You’re More Qualified Than You Think) | 24 Jul 2025 | 00:25:26 | |
You don’t need to be a tech genius, have a stacked resume, or know the Instagram algorithm to be a successful virtual assistant. 📣 In today's episode, I’m breaking down exactly what virtual assistants do, what clients are really looking for, and why you're actually more qualified than you think! 👀 | LINKS |
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| 70: How to Make Money From Home As A Virtual Assistant | 22 Jul 2025 | 00:15:08 | |
What even is a virtual assistant—and how do you actually make money as one? In this episode, I’m breaking down what a virtual assistant is, why it's one of the best (read: the best 😉) side hustles or online businesses you can start, and how you can actually use the skills you already have to make money as a VA by booking clients! | |||
| 69: It's Good for the Plot [Voice-Memo Pep Talk] | 25 Feb 2025 | 00:07:52 | |
Coming at you with a little voice note-style episode today because sometimes you just need a bit of a pep talk. If you have been feeling like "man, that just didn't go the way I planned it to go" or you didn't see the results you wanted to see during a sale, launch or anything in between, this episode is for you! | LINKS| | |||
| 68: We Are SO Back & I Changed My Word of The Year Mid-January 🫣 | 18 Feb 2025 | 00:41:55 | |
In this episode, I’m diving into the transformation that was 2024! Oh, and did I mention I finally started outsourcing more (yep, I actually listened to my own advice!)? Tune in for a fun chat about growth, family, and becoming the best version of ourselves so we can show up for the people we love! 🫶🏼
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| 67: 5 Myths About Becoming a Virtual Assistant [RE-LISTEN] | 11 Feb 2025 | 00:24:44 | |
We are back from our holiday break and because we have so many new listeners on the podcast, we wanted to share a popular episode from back in 2023 to bust some myths about becoming a virtual assistant!
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| 66: Failure Isn't Final | 19 Nov 2024 | 00:38:03 | |
This episode is a little sneak peek into our Monetize Your Skills Challenge. We have a 5 day challenge, and today's episode is just about 20 ish minutes of our day four training, I wanted to share it on the podcast so you can kind of get a little sneak peek into the type of coaching and things that you would hear in the challenge. | |||
| 65: You Might Be Thinking About Your Dream All Wrong | 12 Nov 2024 | 00:19:45 | |
Okay, okay — there’s no ~right way~ to dream BUT in today’s episode I want to offer you a shift in the way you might be thinking about your dream. Because what if it’s not about the destination at all? What if… it’s closer than you think? 🫶🏻
✹ Follow me on Instagram: @yourbffkate! | |||
| 64: The Process is The Point [Voice Memo Pep Talk] | 22 Oct 2024 | 00:13:20 | |
Have you ever received a voice memo from one of your close friends that is just what you needed to hear and gave you what you needed to keep going? That is exactly what this episode is! Me, Your BFF Kate sending you a voice memo reminding you to keep going and trust the process. 👯♀️
✹ Join our next 5 day challenge! ✹ Shop our digital products and resources ✹ Follow me on Instagram: @yourbffkate! | |||
| 63: How to Uncover Your Money-Making Skillset | 15 Oct 2024 | 00:10:13 | |
In this episode, I tackle a common hesitation among women wanting to start an online business: feeling they lack the necessary skills or experience. If you’ve ever thought, “I’d love to work for myself, but where do I even start?” this episode is for you! I explain how you can monetize the skills you already have! Plus, I share a fun, free quiz to help you discover your unique strengths and how to apply them in the online business world. Tune in to discover how you can turn your existing skills and experience into a thriving business! 🎉
✹ Get on the waitlist for the book! ✹ Join our next 5 day challenge! ✹ Shop our digital products and resources ✹ Follow me on Instagram: @yourbffkate! | |||
| 62: How to Build a Successful Business with Limited Childcare | 08 Oct 2024 | 00:22:48 | |
Is it just me or does it feel like no one talks about what it's really like building a business and being a mom? If you have been following me for 2 seconds, you know I am a huge proponent of building a business while raising babies, but that doesn't mean it doesn't come with challenges. 😅 ✹ Get on the waitlist for the book! ✹ Join our next 5 day challenge! ✹ Shop our digital products and resources ✹ Follow me on Instagram: @yourbffkat! | |||
| 61: September R.E.P.O.R.T. & A Little Reflection Over the Last Year | 01 Oct 2024 | 00:44:42 | |
We are kicking off the month of October (and Q4) with a little September R.E.P.O.R.T. & I may or may not get sappy at the beginning sharing a little 12 month reflection moment with you all! 🫶🏻 ❊ The recipe I am loving right now ❊ Join our next 5 day challenge! ❊ Shop our digital products and resources ❊ Follow me on Instagram: @yourbffkate | |||
| 60: Making Money Online Without Sharing Your Entire Life on Social Media (No, it's not "Faceless Marketing" either) | 17 Sep 2024 | 00:45:38 | |
This episode’s a little bit different because it is an episode that it recorded with someone else on their podcast and it was so good I wanted to bring it over to this podcast as well. I recorded this episode with Brock Johnson from Social Media Money Makers. We talked about becoming a Virtual Assistant, why I think becoming a VA is such a great opportunity for people who want to earn an income online and so much more. Tune into this episode if you’ve been a little bit curious about what it means to be a VA and how you can get started too. 🎉 ❊ BTS BFF Connect Program (For Business Owners looking to hire a VA) ❊ Join our next 5 day challenge! ❊ Shop our digital products and resources ❊ Follow me on Instagram: @yourbffkate | |||
| 59: Life Update (I Can't Believe I Am Telling You This! 🤭💃🏻🥳) | 10 Sep 2024 | 00:22:45 | |
We are BACK after a little podcast break as we took last month off to create a new strategy for the podcast and plan some content out ahead of time and it feels SO good! That being said, this episode is a little (BIG) life update with an announcement I have been teasing for a couple weeks on my social media and I just knew the podcast girlies had to be the first to know! 🤭 ❊ Join the book waitlist! ❊ Join our next 5 day challenge! ❊ Shop our digital products and resources ❊ Follow me on Instagram: @yourbffkate | |||
| 58: 3 Things I Would Do Differently If I Was Starting My VA Business Over (& a couple things I wouldn't change) | 24 Jul 2024 | 00:16:28 | |
I have been an entrepreneur for 6.5 years and Your Behind the Scenes BFF® has existed for 2.5 of those years. Over that time, I have learned and grown so much as a business owner (& as a person in general) and looking back, there are a few things I would have done differently -- along with several I wouldn't change at all. 🫶🏻 ❊ Beginner to Booked VA™ Program Waitlist ❊ Get 50% off your first year of Honeybook! ❊ This week's blog post ❊ Shop our digital products and resources ❊ Follow me on Instagram: @yourbffkate Some of the links above may be affiliate links, which means I earn a small commission if you enroll in the programs + purchase the item(s) using these links. Thank you for using them and for your support! | |||
| 57: How to Take a ~Real~ Vacation As a Virtual Assistant | 16 Jul 2024 | 00:14:44 | |
We have all seen it – people claiming to have all this freedom when it comes to entrepreneurship but what most don’t show you is how close their laptop is within reach at all times. | LINKS | ❊ This week's blog post ❊ Shop our digital products and resources ❊ Follow me on Instagram: @yourbffkate | |||
| 56: Must-Have Business Automations & Organization with Taylor Mobley | 09 Jul 2024 | 00:56:16 | |
If you have ever thought “There HAS to be a better way to streamline this” when working with different processes in your business, this is the episode for you! Today we have Taylor Mobley who is a systems & automation expert and we are chatting about how having solid systems and automation can save you time, energy and even money in the long run, and even which systems and automation she recommends getting started with TODAY!
❊ Taylor's Best Zapier Automation's Resource
❊ Shop our digital products and resources ❊ Follow me on Instagram: @yourbffkate
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| 55: How I Earned a Chanel Bag By "Getting It Wrong" | 25 Jun 2024 | 00:18:36 | |
Two weeks ago, I was at Salesgirl Summit and the entire event was one to remember but there was one thing that happened that I will truly never forget.
❊ This week's blog post ❊ Shop our digital products and resources ❊ Follow me on Instagram: @yourbffkate Some of the links above may be affiliate links, which means I earn a small commission if you enroll in the programs + purchase the item(s) using these links. Thank you for using them and for your support! | |||
| 54: I’ve Gotten Ready Every Day in 2024 – Here Is What I’ve Noticed (& May/June's Monthly R.E.P.O.R.T.) | 18 Jun 2024 | 00:49:45 | |
We are over 150 days into 2024 and there has been one thing I have done every single day -- I've gotten ready. ❊ Paper & markers I’ve been using for the boy's roads
❊ This week's blog post ❊ Shop our digital products and resources ❊ Follow me on Instagram: @yourbffkate Some of the links above may be affiliate links, which means I may earn a small commission if you purchase the item(s) using these links. Thank you for supporting me through these links! | |||
| 53: Romanticizing Your Life (& Your Business Will Follow) with Tori Sprankel | 28 May 2024 | 01:07:37 | |
What if I told you that romanticizing your life will actually improve your business? Well, that's exactly what personal brand expert, Torie Sprankel, and I are talking about on today's episode! From figuring out the things that make you YOU, to connecting to your audience through your content, and a pep talk about figuring things out along the way -- you aren't going to want to miss this one! | |||
| 52: My April R.E.P.O.R.T - The books I read, my go-to lunch, my newest hobby, and more! | 08 May 2024 | 00:23:46 | |
To kick off a new month I thought it would be fun to have an episode about my monthly R.E.P.O.R.T - a trend that I have seen going around and one my friend Tori participates in! | MENTIONED | | |||
| 51. Client Boundaries, Expectations & A Hint of HR with Kira from Paradigm Consulting | 02 May 2024 | 01:02:11 | |
On today’s episode, we have Kira from The Paradigm Consulting and with a decade of experience in People Operations in the corporate world, Kira is no stranger to the sensitive issues involved in the human side of running a business. Normally Kira talks to the clients or business owners who are hiring or have employees and contractors on their team, but today she is coming on to talk with me to YOU, the freelancers, contractors and ultimately business owners yourself. We are chatting alllll about client boundaries, expectations, and the new laws from the Dept. of Labor surrounding employees vs contractors!
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| 50. Becoming a Mom Made Me a Better Entrepreneur & Here is How | 23 Apr 2024 | 00:21:47 | |
It is the 50th episode of the podcast and we are celebrating with an episode that is near and dear to my heart and something I believe SO strongly in: how becoming a mom made me a better entrepreneur. 🫶🏻 | MENTIONED | | |||
| 49. 5 Mistakes Virtual Assistants Make When Starting Their Business (And What to Do Instead) | 09 Apr 2024 | 00:25:22 | |
One of the reasons I created our courses and coaching frameworks for Your Behind the Scenes BFF was to take the guesswork and the mystery out of building a business as a VA and help you get where you want to go faster! Part of that, is talking about some of the most common mistakes that I see people making (and some I made, too!) when they are getting started! ❊ Blooming Design Co. Squarespace Templates | |||
| 48. "What If I Fail?" | 02 Apr 2024 | 00:09:07 | |
The question that in my opinion, single-handedly holds more people back from their dreams than anything else in this world. Tune into this week's episode if the fear of failure keeps creeping in and stopping you from starting your business as a virtual assistant. | |||
| 47. How Becoming a Mom Was the Catalyst for Hannah Vazquez to Start Her Own Business as a Virtual Assistant | 26 Mar 2024 | 01:08:29 | |
Today I am chatting with Hannah Vazquez, one of our 30 Day's to VA graduates, all about her experience of becoming a mom, leaving her full-time job, and starting her business as a virtual assistant! | |||
| 46: How to Get Unstuck | 19 Mar 2024 | 00:14:55 | |
This week's episode was inspired by a message I got from one of you and it was around this idea of being "stuck". You aren't going to want to skip this one! | |||
| 45: Using Honeybook to Manage Your Virtual Assistant Business | 12 Mar 2024 | 00:21:01 | |
I am so excited to finally get this episode out into the world because it has been a long time coming! I am diving into the features that I think are SUPER helpful when it comes to Honeybook and how you can use it to manage your business as a virtual assistant! | |||
| 44. How to Be Productive with ADHD (Part 2 of "I Have ADHD) | 05 Mar 2024 | 00:23:31 | |
This episode is the second part of last week's episode where I am sharing more about my journey of being diagnosed with ADHD but for this episode, I am sharing some tangible tips and strategies I use to help me be productive and get what needs to get done, done! | |||
| 43. I Have ADHD - A Look At How My Journey Has Been Thus Far! (Part 1 of 2) | 27 Feb 2024 | 00:29:15 | |
About 10 months ago, I was diagnosed with ADHD. I have shared a little bit here and there on my Instagram and the podcast that I do have ADHD but I haven't really dove into what this journey has looked like (or the road to getting a formal diagnosis) so that is what we are doing today! ❊ CHADD.org Website | |||
| 42: "Am I Actually Qualified?" - The 3 Things You Need In Order to Start Your Business as a Virtual Assistant | 20 Feb 2024 | 00:14:05 | |
Have you been thinking about starting a business as a virtual assistant but wondering... am I actually qualified? 🤔💭 This is the podcast episode for you! ❊ Download The VA Starter Kit for only $47 ❊ Join the waitlist for the 30 Days to VA Accelerator Program
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| 41: 5 Ways My Students Found Clients as Virtual Assistants | 13 Feb 2024 | 00:15:15 | |
One of the most common questions I get when people are considering becoming a virtual assistant is "but where do I find clients?" 👀
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| 40: WE ARE BACK! My Reflection on 2023 and What’s To Come in 2024 | 06 Feb 2024 | 00:16:58 | |
WE ARE BACK and so, so happy about it! 🤗 | |||
| 39: What Building a Business During Naptime ~Really~ Looks Like | 01 Nov 2023 | 00:36:27 | |
You've seen it -- moms on Instagram posting about their "naptime hustle". Heck, you have probably seen it from me! I mean, I literally teach women how to build businesses during their kids naptimes so I know it's so possible (because I have/am doing it)! But... it's just not as simple as that. | |||
| 38: No, It's Actually Not Normal To Pee Your Pants After Having a Baby... 😅 A Conversation About Pelvic Floor Health with Khristian McGinley, DPT and Mama of Two! | 25 Oct 2023 | 00:53:23 | |
I mean.. IYKYK, am I right? 🤪 Pelvic floor dysfunction or symptoms are actually really common in women during or after pregnancy, however, as you will hear in this podcast episode -- they aren't normal. | |||
| 37: [PEP TALK] It Feels Hard Because It Is Hard | 04 Oct 2023 | 00:05:53 | |
This is for the mama who just feels like she needs a little pep talk and a reminder that she is not alone. 🫶🏻
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| 36: How We Can Use the Enneagram to Inform Our Parenting with Enneagram Expert (and Mom of Two), Ashton Whitmoyer-Ober | 27 Sep 2023 | 00:49:18 | |
You have heard me talk about the enneagram here on the podcast before but what you might be surprised by is that the enneagram can be a great tool to use to inform our parenting. | |||
| 35: 3 Things I Do to Be A More Present Mom | 20 Sep 2023 | 00:17:26 | |
Raise your hand if you agree that there are SO many things during the day that are trying to distract us or take our attention away from the things that matter most to us? 🙋🏻♀️ I mean, it's true. And these things make it really hard to be present and in the moment at times. | |||
| 34: How to Prioritize Rest (Yes, Even as a Mom) | 14 Sep 2023 | 00:36:24 | |
Listen, I get it -- it's hard to prioritize rest as a mom. But did you know rest ≠ sleep? There are actually 7 different types of rest and I really believe that when we know the type of rest we need, it actually makes it easier to make it a priority AND for us to actually feel rested instead of like we are spinning our wheels.
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| 33: 5 Routines That Are Supporting Our Family Well Right Now | 06 Sep 2023 | 00:42:56 | |
Summer is coming to a close and fall is starting to make her appearance (well sorta, unless you live in Arizona apparently 🫠) and I don't know about you but when the seasons change, or at least when a new month comes, I find it to be a good time to reevaluate some routines in our home! ❊ Busy Toddler Playing Preschool Curriculum ❊ Learning with Kelsey on Instagram ❊ Jess Massey’s Podcast Episode on Weekly & Monthly Meetings
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| 32: Has The "Honest Motherhood" Movement Gone Too Far? | 30 Aug 2023 | 00:14:45 | |
Do you ever feel like whenever anyone talks about motherhood these days it feels well... negative? Or maybe even a little discouraging? This week's episode is a liiiitle bit of a hot take 🌶 😅 but I hope that I can offer my perspective and what I think we can do to try and change the content or the conversations we are seeing and having when it comes to #momlife!
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| 31: My Journey to Motherhood & 3 Important Lessons That I Learned When I Became a Mom | 23 Aug 2023 | 00:37:30 | |
Possible Trigger Warning: Infertility and Miscarriage 🫶🏻
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| 30: Why I Decided To Pivot With The Podcast | 16 Aug 2023 | 00:19:54 | |
I am no stranger to a pivot, and for those of you who have been around for a while know this about me. But this year has been different. I have been navigating postpartum, 2 under 2, struggling with my mental health, building businesses, and just trying to find my footing after some substantial life changes.
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| 29. We Rebranded - Welcome to The Mom's Day Out Podcast! 👯♀️ | 10 Aug 2023 | 00:01:12 | |
Just our new intro to give you a sneak peek at what is to come with the podcast! 🫶🏻 New episodes will drop every Wednesday starting on 8/16!
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| 28: Back to the Basics - What Is a Virtual Assistant and How Do You Build a Business as One? | 27 Jul 2023 | 00:20:17 | |
I get questions nearly every day about what a virtual assistant even is, how it’s a legit business you can start, how you make money, what you actually do as a VA, and everything in between. And a lot of times these questions come from the angle of something DMing me and they are like, "Okay I’m intrigued and I want to work from home and I want to have time flexibility or I want to make some extra money in the side of my job but… what the heck is this ACTUALLY?!"
❊ The VA Roadmap | |||
| 27: An Honest Conversation About Entrepreneurship, Mental Health, Pivoting, Growth & Everything in Between 🫶🏻 | 18 Jul 2023 | 00:58:42 | |
This episode originally aired on The Jo Show Podcast when Jo invited me to have this convo with her and after we finished recording, I just felt like more people needed to hear this episode so we brought it over here too! ❊ The Jo Show Podcast | |||