In this solo episode of the podcast, Sophia asks, what is the point of OOUX? What are the things people get out of OOUX? Sophia outlines the three glorious transformations that OOUX provides to the weary UX professional. This podcast is for people who are wondering if they should dive deeper into the world of Object-Oriented UX.

LINKS:

Get started Object-Mapping with OOUX using the Object-Mapping Quickstart Guide. Get it here.

Is the OOUX Certification right for you? Take the quiz!

Cohort 10 of The OOUX Masterclass Certification is open for enrollment! Get your spot before they run out.

Continue the conversation on the OOUX Forum!

There are big changes coming to the world of OOUX. In this episode of the podcast, Sophia talks about bumping the ORCA process up from 15 to 16 steps. She also discusses the upcoming Cohort 10, which will mark the tenth anniversary of OOUX! And to celebrate that milestone she has devised four new bonuses for this cohort. Plus, why we will be putting the Self-Paced OOUX Masterclass on pause in the coming month.

Sales for Cohort 10 of The OOUX Certification Program for Self-Paced Masterclass students will open up July 25! Purchase the Self-Paced OOUX Masterclass.

Sales for the Cohort 10 Waitlist will open up July 29. Get on the waitlist!

Kickoff for Cohort 10 of The OOUX Certification Program is September 2, 2024!

LINKS:

Connect with Sophia on LinkedIn.

If you have taken the OOUX Masterclass and you would like to tackle some more advanced training, check out the 15 Advanced Moves course on The OOUX Forum.

In this solo episode of the podcast, Sophia gives a great bird's eye view of the ORCA process, outlining each step, how it can stand alone on its own, and what the main "tripping point" is for each part of the process. Plus, a teaser for the advanced training, March 1, 2024. Buckle up and grab something to take notes!

LINKS:

15 Advanced Moves to Level-up your OOUX Game

Level up your UX career by enrolling in The Self-Paced OOUX Masterclass!

Continue the conversation on the OOUX Forum!

Kristin Ouellette Muskat is a Certified OOUX Strategist who is the Principal User Experience Designer at Coforma, and has worked in the government space for years. In this episode of podcast, Sophia and Kristin discuss why it's important to work at a sustainable pace, yak shaving in government work, how working in government differs from private companies, plus OOUXing the law.

LINKS:

The OOUX Happy Hour: OOUX in Government - A Panel Discussion

Cast your vote: What (live) online training should Sophia provide to you next? (This poll is only open to OOUX Masterclass and Certification students)

Enroll in The Self-Paced OOUX Masterclass and use the discount code OOUXPOD2024 to receive a $100 discount until February 9, 2024.

Read about Sophia's Mini-Sabbatical: creating an anti-plan for Whimsy January on The OOUX Forum

Listen to Ezra Klein's podcast interview with Jennifer Pahlka: The Book I Wish Every Policy Maker Would Read

Continue the discussion on The OOUX Forum!

Greetings OOUXers! In this New Years episode of the podcast, we welcome Content Designer, Information Architect, and Certified OOUX Consultant, Karen Hewell. Sophia and Karen discuss the power of naming your feelings and thoughts, the difference between feelings and thoughts, mapping your polarizing traits can make you more confident, & how to get started OOUXing your life. This is a fantastic discussion. We hope you enjoy.

LINKS:

New year, new you. Level up your career with The Self-Paced OOUX Masterclass.

OOUX Happy Hour: Extending the Nested Object Matrix

YouTube Video: NOMing My Joys

Read the article that started it all: OOUX: A Foundation for Interaction Design

Continue the conversation over on The OOUX Forum!

In this seventh installment of the ORCA Series, Sophia brings some holiday cheer while covering CTA Requirements. Revisiting the Santa Delivery App from ORCA Series #6, Relationship Requirements, she explores the four ways you can upgrade your basic user stories, plus how to use AI to help you fill in the gaps you might have missed.

LINKS:

Listen to the rest of the ORCA Series episodes.

Give yourself the gift of OOUX with the Self-Paced OOUX Masterclass.

Continue the conversation on The OOUX Forum!

In this festive episode of the podcast, Sophia delivers episode #6 in the ORCA Series: Relationship Requirements. Sophia summarizes & expands on "My Cat Saving Fire Department," the power tool for analyzing object relationships. Using the example of Santa delivering presents, she illustrates how to apply this tool to understand relationships between objects like buildings, kids, and gifts. Sophia also discusses the importance of recognizing tree systems and provides a rule of thumb for identifying them effectively.

LINKS:

Need to catch up on the rest of The ORCA Series? Check out those episodes here.

Read: Wrangling Complexity with Tree Systems

Level up your career with OOUX by enrolling in The Self-Paced OOUX Masterclass

Talk about this episode on The OOUX Forum!

In this fifth installment of the ORCA Series, Sophia discusses Object Requirements, how to skip ORCA steps & loop back to them as needed, as well as ways to customize the ORCA sprint, plus the potential use of artificial intelligence in generating object guides.

LINKS:

The ORCA Series Collection on OOUX.com.

The ORCA Sprints Collection on OOUX.com.

Prioritizing Prioritization for Product Designers article.

Take The Self-Paced OOUX Masterclass and supercharge your UX Design (or Development) career!

Discuss this episode on The OOUX Forum!

In this fourth installment of the ORCA Series, Sophia discusses the 15 attributes that you'll want to consider for every single object in your system. Think about this like a gut check or a question guide for each object. Plus, a totally free PDF guide version of this podcast outlining these 15 attributes

LINKS:

Get the Attribute Discovery Guide

Purchase the Mini Workshop: Fixing Four UX Mistakes with OOUX for only $7.00.

Take The Self-Paced OOUX Masterclass

Continue the conversation on The OOUX Forum!

We UXers need to fill in the skills in the messy middle of the double diamond design process — synthesis, system design, and information architecture. The ability to solve problems here is what makes a high-value UX designer…a UX designer that gets the job, keeps the job, and gets promoted. So what makes that UXer high-value? In this solo episode of the podcast, Sophia outlines the nine traits that a "high-value" UX Designer should have.

LINKS:

Take The Self-Paced OOUX Masterclass

Discuss this podcast on The OOUX Forum!

In this third installment of the ORCA Series, Sophia discusses why objects aren’t more important than all the other parts of a system but are essential to understanding the system, plus she gives 8 tips for CTA discovery!

LINKS:

Learn more about The OOUX Masterclass Certification

Discuss the episode on The OOUX Forum!

Richard Gower is Vice President (Computing, Data Science & Technology) at DeLoach Engineering Science, PLLC & was the first member of Cohort 8 of The Object-Oriented UX Masterclass Certification to become a Certified OOUX Strategist. In this episode of the podcast, Sophia & Richard discuss what it was like when object-oriented programming was invented, why "legacy" has one meaning in life & another in software, & why we've kind of been using the word "inheritance" wrong this whole time.

LINKS:

Connect with Richard on LinkedIn

Take The Self-Paced OOUX Masterclass

Continue this conversation over on The OOUX Forum

Kate Redfern is a Senior UX Consultant at Manifesto, a digital experience agency that works with clients in the non-profit and government space. Philippe Fara is the Digital Experience Manager for Renfrewshire Council. In this episode of the podcast, Sophia, Kate, and Philippe discuss using the ORCA process to raise user competency scores for the Renfrewshire Council website, how OOUX makes maintaining digital content easier, and why OOUX is a good investment for companies and governments.

LINKS:

Connect with Kate on LinkedIn.

Connect with Philippe on LinkedIn.

Check out Manifesto via their website

Join the Waitlist for Cohort 10 of the OOUX Masterclass Certification, kicking off September 2, 2024!

Kamil Van Buuren is a Digital Experience Design Team Leader at IKEA, With a focus on IKEA's co-worker & employee experiences. In this episode of the podcast, Sophia & Kamil discuss when to give your team a heavy versus a light dose of OOUX, using OOUX to quickly gain domain knowledge at a new job, plus how to more efficiently divide & conquer on a complicated project.

LINKS:

Connect with Kamil on LinkedIn.

Take The Self-Paced OOUX Masterclass.

Continue the conversation over on The OOUX Forum!

Allie Ofisher is a UX Consultant & Certified OOUX Strategist who focuses on information architecture, user research, & of course, Object-Oriented UX. In this episode of the podcast, Sophia & Allie discuss running an ORCA Sprint for the Church of Latter Day Saints, how best to teach the process to stakeholders who might not have a design background, as well as future plans for implementing future ORCA Sprints.

LINKS:

Connect with Allie on LinkedIn.

Join the conversation on The OOUX Forum.

Contact Sophia about running an ORCA Sprint for your company.

Take The Self-Paced OOUX Masterclass.

Caitlin Steele is the Experience Design Manager at Jira & Liam Greig is Head of Design at Confluence, both previously were at Trello. In this episode of the podcast, Sophia, Liam, & Caitlin discuss the aftermath of an OOUX Design Sprint at Trello, how maybe OOUX isn't for everyone, & strategies for bringing OOUX to a big organization.

LINKS:

Sign up for The Self-Paced OOUX Masterclass

Discuss this episode on The OOUX Forum!

Connect with Liam on LinkedIn.

Connect with Caitlin on LinkedIn.

Ewelina Nowakowska is a Certified OOUX Strategist and is the Director of UI/UX Design & Development at American Reading Company. In this episode of the podcast, Sophia & Ewelina discuss the ways in which OOUX is like mental yoga practice, how ORCA helps teams work faster, plus some exciting innovations that may be on the horizon from OOUX headquarters.

LINKS:

Sign up for ⁠⁠The Self-Paced OOUX Masterclass⁠⁠.

Connect with Ewelina on LinkedIn!

In this episode of the podcast, Sophia explains eight ways to level up your system modeling skills, plus diagramming The Church of Latter Day Saints!

Please let Sophia know on Twitter (@sophiavux) what you think. What was your favorite tip? What do you think you will start using? Next time on The OOUX Podcast, we will do my top tips on the CTA matrix. Until then, happy OOUXing!

LINKS:

Take The Fundamentals of Object-Oriented UX: OOUX.com/training

Leveraging the Power of Junction Objects Article.

Junction object Video showing the System Model and Object Map hybrid.

Check out episode 029 of The OOUX Podcast with Scott Kubie.

Chase Roberts is the Senior Content designer at Chewy.com and has worked as a senior content designer in the fintech world with Global 500 banks, like Capital One and BBVA, as well as at startups like Wealthfront and Relief App. In this episode of the podcast Sophia and Chase discuss using Object-Oriented UX to onboard at Chewy.com, creating new objects at Wealthfront, how OOUX fits in with other design methodologies, plus how you can get started with OOUX in your organization. We nerded out in this one. Enjoy!

LINKS:

Sign up for The Self-Paced OOUX Masterclass

Learn more about Content Strategy and OOUX

Connect with Chase on LinkedIn - https://www.linkedin.com/in/chasejosephroberts/

In this episode of the podcast, Sophia talks to the VP of Design and Research at HelloFresh — Jake Zukowski. They discuss how a designer on his team started sneaking OOUX through the backdoor into their design meetings, they debate about the difference between a Product Manager and a UX Designer, and they talk about how PMs can bring OOUX to their teams. It's a great conversation and we hope you enjoy!

Go to ⁠www.ooux.com/teamcohorts⁠ to get pricing on multiple seats in The Self-Paced OOUX Masterclass for your team.

If you are a Product Manager/Product Owner, use the coupon code OOUXPM10 to get 10% off the total price of a Team Cohort of The Self-Paced OOUX Masterclass.

Keep up with Jake on Twitter: @jakez

Follow Jake on Instagram: jake.zukowski

Connect with Jake on LinkedIn: Jake Zukowski

NOW AVAILABLE! Sign up for Joe & Sophia's Udemy course: OOUX Fundamentals!

In this super candid conversation, Joe Natoli and Sophia sit down to talk UX process, sketching, creativity, agile, and how OOUX can fit into to all of the above, "meeting you where you are". We'll give you a look into the new course that Joe and Sophia are launching on April 1st, 2023 — a course that targets the fundamentals of OOUX and can get you rocking and rolling in about a weekend.

Joe brings his 30+ years in the field of UX to explain to us how OOUX can solve so many of the problems he's seen out in the field. In addition to his consulting work, Joe's THE guy to teach you UX on Udemy. He's taught almost 300,000 students there. And with this newest course with Sophia, he'll introduce them (and hopefully you!) to OOUX and the ORCA process.

This is a story about finding a path from struggle to satisfaction and from frustration to way more fun. In yet another solo episode (we promise we’ve got some interviews coming up!), Sophia goes way back to her childhood, high school, college days, and early UX career to make sense of the current state of OOUX and ORCA. Sophia gets into the frustrations of designing in the dark, shares a few juicy life lessons, and reveals the early principles that make up the foundation of her career — and the movement she’s built. 

Download the OOUX Launch Guide: OOUX.com/resources/launchguide

Get on the waitlist for Cohort 8: OOUX.com/certification

Better yet, enroll in the Self-Paced OOUX Masterclass: OOUX.com/masterclass

In this episode of the podcast, Sophia kicks off the first in a 15-part series on her ORCA (Objects, Relationships, CTAs, and Attributes) process. This first installment will cover the process of Noun Foraging. Learn Sophia's 10 hot tips for getting started with noun foraging. Plus, how artificial intelligence can help you do the work, and how noun foraging might not be just for nouns. Enjoy!

LINKS:

OOUX Happy Hour: Noun Foraging with Rik Williams, Sophia Prater, and Robots

Take The Self-Paced OOUX Masterclass!

Will Poole is Head of User Experience at Kyan, a digital product agency that specializes in strategy, design, and engineering, expertly crafting digital experiences to solve complex problems and drive innovation. In this episode of the podcast, Sophia and Will talk about Will's journey to finding OOUX, the challenges of bringing OOUX to Kyan, and using ORCA to design continuing ed and personal development for Premier League coaches.

LINKS:

Connect with Will on LinkedIn

Watch Will's talk, "Wrangling Complexity with ORCA"

Upgrade your career with the Self-Paced OOUX Masterclass

Take the OOUX Fundamentals course

Take the OOUX for AI and AI for OOUX

In this first episode of 2023, Sophia lays out her findings after successfully rolling out the ORCA Sprint envisioned in episode 033 from last season. She talks about manifesting the ORCA Sprint from concept to deliverable, what worked and what didn't work (and what can probably be skipped) while running the first ORCA Sprint, and why ending Day 2 of the ORCA Sprint with a nav flow is guaranteed to blow people's minds. 

LINKS:

For background on this episode, check out episode 033 - The ORCA Sprint with Sophia V. Prater, as well as The OOUX Happy Hour with Certified OOUX Strategist, Allie Ofisher - OOUX Happy Hour: Running ORCA Sprints with Allie Ofisher, as well as The ORCA Sprint Outline in Notion - www.ooux.com/hi/orca-sprints.

Download The OOUX Launch Guide!

Contact Sophia with your thoughts on the ORCA Sprint on Twitter @sophiavux

Email Sophia at sophia@rewiredux.com to get more information on ORCA Sprints

In this solo episode of the podcast (and final episode of this season), Sophia talks about a new concept called "The ORCA Sprint." A week-long OOUX journey teams can take to tackle their projects head-on with the methodology of ORCA (tackling objects, relationships, calls-to-action, and attributes). Sophia will take you through each day of the ORCA Sprint schedule going step by step with recommended tools and templates included. And she's looking for feedback! We recommend you listen to this episode in front of your computer so that you can follow along and take notes. 

Following this episode, the OOUX Podcast will be going on hiatus until the fall. 

LINKS:

The Notion ORCA Sprint Outline

The Whimsical ORCA Collab Hub

OOUX-Style Sketch Worksheets

Keep up with the latest OOUX News with the OOUX Newsletter

Give us feedback on the ORCA Sprint or set up a meeting with Sophia to discuss doing an ORCA Sprint for your team by writing us at hello@rewiredux.com.

Keith Rich and Anthony Gallo join us from Think Company, a bespoke UX and software firm out of Philadelphia. Anthony, the "engineer" of Think Company, began his career in system administration. He took learning how things work "under the hood" to a new level when he later became a self-taught developer. Keith, the "midfielder" at Think Company, comes from Pharma advertising and is passionate about prototyping new ideas and bridging the gaps between design and development.

In this episode of the podcast, Sophia chats with Keith and Anthony about how they discovered OOUX, how they use it at Think Company, and what it means to "dev-ign."

LINKS:

Don't miss hearing more from Keith and Anthony at the upcoming Object-Oriented UX Happy Hour on May 5, 2022 @ 6pm EST.

Follow Keith on Twitter: @keith_rich

Follow Anthony on Twitter: @_ant_g

Read the series on OOUX by Keren Toledano on the Think Company blog: Part 1 and Part 2

And Think Company’s article “What the Heck is a ‘Full Stack’ Developer, Anyhow?”

Samuel Hulick runs UserOnboard where he researches, writes about, and implements successful user onboarding for companies around the world. In this episode, Sophia and Samuel chat about Value Paths and how they hone in on the deeper value of our products. Listen as they lay this lens over a medical prescription app design challenge, the Headspace onboarding experience, and even OOUX.com's offerings.

LINKS:

OOUX Fundamentals workshop recording — mentioned in the intro!

OOUX Podcast Episode 024, Value Paths and OOUX — Samuel Hulick’s first time on the podcast

Useronboard.com — Samuel’s website

The Elements of User Onboarding — Samuel’s book

Value Paths — Samuel’s new onboarding approach

Follow Samuel on Twitter

Follow UserOnboard on Twitter

Caroline Sober-James is the Director of UX at Acumium, where she and her team have successfully instituted OOUX to great success. In this episode of the podcast, Sophia and Caroline discuss why designers should cultivate empathy toward developers, how to be "a designer devs swoon over," and how quickly Caroline's conversations with developers turn into "OOUX lovefests."

LINKS:

Follow Caroline on Twitter: @wildwend

Connect with Caroline on LinkedIn: https://www.linkedin.com/in/carolinesober/

Tune-In to Caroline's talk, When OOUX meets API design: Love at first "site" at THAT Conference, July 27: https://that.us/activities/As01VUh3JNJGcHFrXhyW

Listen to Caroline's previous appearance on the UX Hustle Podcast (Replayed on the OOUX Podcast)

Buy the Self-Paced OOUX Masterclass!

Scott Kubie is "a designer who writes." He's the author of "Writing for Designers," a must-read for anyone who writes, and the brain behind "Content Ecosystem Mapping," a visual way to represent your content reality—what you have and where it is. In this episode of the podcast, Sophia and Scott discuss is-ness versus ought-ness, the rhetorical nature of creating a content ecosystem, plus how exactly one goes about making a content ecosystem map. 

LINKS: 

Follow Scott on Twitter: @scottkubie

Buy Scott's book: Writing for Designers

Keep up with Scott through his linktree: scottkubie

Check out the first draft Rewired Content Ecosystem Sophia and Scott talked about in the episode.

Also don't miss Scott Kubie's talk at The OOUX Happy Hour, March 3, 2022 12-1PM EST

Lou Rosenfeld needs no introduction. If you are listening to this podcast, you have most likely read or are aware of the Polar Bear book he co-wrote, or one of the many other design books published by his company, Rosenfeld Media, or have attended one of his many excellent IA conferences. In this episode of the podcast, Sophia and Lou discuss why portals should be banned, what precisely is the definition of "moment prison," and why we shouldn't get emotional about our professional metaphors. 

LINKS:

Polar Bear Book: https://amzn.to/3o0f9mT
Get tickets for the Advancing Research 2022 conference: https://rosenfeldmedia.com/advancing-research-2022/register/
Next OOUX Happy Hour, with Marsha Haverty: https://www.meetup.com/objectorientedux/events/283051710/
Email us about creating an internal OOUX Masterclass Cohort at your organization: hello@rewiredux.com
Get one of the last spots in Cohort 6 of the OOUX Certification Program: OOUX.com/certification
Sign up for the OOUX newsletter: OOUX.com/newsletter

Steve Smith is a software engineer, a UXer, and a serial entrepreneur. His early company, Ordered List, was acquired by GitHub and after a long stint as a product designer at GitHub, we met when we were both consulting to NineLabs. He is the founder and lead designer at Box Out Designs, which is basically Canva for the sports industry. In this episode of the podcast, Sophia and Steve discuss what designers and developers have in common with potters and woodworkers, which programming language is best for OOUXers who want to learn some code, and the ins and outs of OOUXing a whisky. Enjoy!

LINKS:

Follow Steve on Twitter: @orderedlist

Check out Box Out Sports

Take your career to the next level! Cohort 6 of the Object-Oriented UX Masterclass Certification is open for enrollment. Cohort 6 kicks off February 21, 2022!

Email us at hello@rewiredux.com if you have any questions!

As you probably know, Brad Frost is the author of "Atomic Design," the creator of pattern lab, and a design systems advocate and educator. He writes front end code, writes about writing code, and consults to companies looking to create successful, effective design systems. In this episode of the podcast, Sophia and Brad discuss how technology is like a river, why it's important for everyone on a project to have a shared language, and how design systems are like furniture parts. 

If you like this conversation, make sure to scroll back and listen to the first three episodes of the podcast. I’ve got some introduction episodes as well as a conversation with Dan Mall, which as you might expect, compliments this episode nicely. As a huge fan of the atomic design philosophy and brad frost himself, I am super excited to share this conversation with you!

LINKS:

Follow Brad on Twitter: @brad_frost

Keep up with Brad on his site: bradfrost.com

If you haven't read "Atomic Design" yet, what are you doing? Buy it here: Atomic Design

Cohort 6 of the OOUX Certification Program is being pushed to February. If you want to be a part of that cohort I STRONGLY encourage you to get on the waitlist by going to OOUX.com/waitlist. We will only email you when enrollment opens. Promise to respect your inbox.

If you don’t want to wait until Feb, you can get started now by enrolling in the Self-Paced Masterclass which is the exact same content, just without the bells and whistles of the certification. And if you decide you want to upgrade to the certification when enrollment opens, you just pay the difference. See a side by side comparison and Ooux.com/training

Not convinced? Check out Ooux.com/testimonals to see what certified strategists say about OOUX and the course.

Sondra Eby Eisenstat is a Certified OOUX Strategist and UX Designer at web development agency Oddbird. Miriam Suzanne is a self-described software engineer and artist. She is co-founder at Oddbird, as well as an Invited Expert with the W3C (The World Wide Web Consortium) CSS Working Group where she works with other experts in the field to develop open standards that ensure the long-term growth of the Web. In this episode of the podcast, Sophia, Sondra, and Miriam discuss the adaptability of the ORCA process for teams, the coming innovations of container queries in CSS, and how OOUX facilitates a fruitful, continuous conversation between designers and developers. 

LINKS:

• Follow Miriam on Twitter: @TerribleMia
• Check out Miriam on Github: mirisuzanne
• And on Stack Overflow: Miriam Suzanne
• Also check out her Codepen Showcase: MiriamSuzanne
  
• Follow Sondra on Twitter: @sondraeby
• Also follow Sondra on Dribbble: Sondraeby
  
• If you haven't already, join the waitlist for Cohort 6 of the Certified OOUX Strategist Program, kicking off January 2022!
  

Ghyslain Olier is the Design Director at Content Square and has 15 years of experience in product design. In this episode of the podcast, Sophia and Ghyslain discuss using OOUX to organize your team, why your O's, R's, C's, and A's are your competitive advantage, plus thoughts on OOUX and AI!

LINKS:

Connect with Ghyslain on LinkedIn

Sign up for the OOUX for AI & AI for OOUX Meetup event, Thursday May 16, 3:00-5:00PM

Up-level your career with The Self-Paced OOUX Masterclass!

Continue the conversation on the OOUX Forum!

Samuel Hulick runs User Onboard, where he researches, writes about, and implements successful user onboarding for companies around the world. In this episode of the podcast, Sophia and Samuel discuss how OOUX helped with a crisis of faith, how there's more than one way to learn to ride a bike, and why the right objects at the right time are the answer to good UX. 

LINKS:

Useronboard.com — Samuel’s website

The Elements of User Onboarding — Samuel’s book

Value Paths — Samuel’s new onboarding approach

Follow Samuel on Twitter

Follow User Onboard on Twitter

Cassie Eddy is a UX Designer and Researcher at Health Catalyst in Boston. She is also a Certified OOUX Strategist and active mentor in the OOUX Certification Program. In this episode of the podcast, Sophia and Cassie discuss learning to code, the information architecture of Crossfit, and how OOUX can help with combining passions in career and life. 

LINKS:

Join the waitlist for "Fundamentals of Object-Oriented UX - A collaboration between Joe Natoli and Sophia Prater"

Connect with Cassie on LinkedIn

Follow Cassie on Twitter: @CassieEddy2

Harrison Wheeler is a Senior Design Manager at Linkedin and is the host of his own user experience design podcast: Technically Speaking. In this episode of the podcast, Sophia and Harrison discuss how OOUX provides a chance to take a principled approach to design, why social media websites are like old enterprise software, and how inheritance can be used to build user trust. The script got thrown out the window on this one. Enjoy!

LINKS:

Get 20% off the UX Hustle Summit: https://hopin.com/events/ux-hustle-summit-2021?code=Sw0wStYrK2pSUfRy3HwF2VlvI

Interested in creating your own cohort with the Self-Paced OOUX Masterclass? Let’s talk bulk-pricing! Book a call with me: https://calendly.com/sophiavux/opportunity

Harrison Wheeler on Linkedin: https://www.linkedin.com/in/hmwheeler/
Harrisons Object-Oriented Design Article: https://www.linkedin.com/feed/update/urn:li:activity:6833086562109140992/
Harrison’s podcast Technically Speaking: https://www.gettechnical.io/
Harrison’s website: https://www.harrisonwheeler.com/

In this episode of the podcast, Sophia goes solo once again to address a question someone in the OOUX Self-Paced Masterclass Program brought to her from a senior UXer who just didn't see the value of OOUX when information architecture already exists. It's one she's heard more than once from those familiar with IA. Is OOUX just a rebrand of IA that no one asked for and no one needs? 

LINKS:

Learn more about the 4 unintuitive objects: ooux.com/4mistakes

Get your ticket for the UX Hustle Summit: uxhustle.org

Talk to me about Information Architecture and OOUX on twitter: @sophiavux

In this episode, your host Sophia Prater flies solo to show you how to sell more UX research using Object-Oriented UX—more specifically, the first two steps of the ORCA process. We will talk about how to make your stakeholders and biz folks aware of gaps in the team’s understanding and become more invested in important questions that need to be brought to users.

LINKS:

Get one of the last spots in Cohort 5! www.OOUX.com/certification

Start the OOUX Masterclass today: www.ooux.com/masterclass

See a side-by-side of the OOUX Certification and the OOUX Self-Paced Masterclass: www.ooux.com/training

Join the OOUX World Facebook group: https://www.facebook.com/groups/oouxworld/

See a visualization of the ORCA process: www.rewiredux.com/ooux

Download the Object-Mapping Quick Start Guide: https://www.ooux.com/resources/quickstart

Get the Mural ORCA Discovery Template: https://www.ooux.com/resources/mural

Today we have a discussion with an amazing UX designer Duo -- Andrea Neuhoff and Kristen Kite. Andrea is a Certified OOUX Strategist and a Senior Product Designer at Duo. Kristen is a Senior Product Designer at Detroit Labs and has designed products for enterprise users at companies including Duo Security, GE, and Google. In this episode of the podcast, Andrea, and Kristen talk with Sophia about their work together at Duo Security, how they have started bringing OOUX to Duo for a double whammy of complexity wrangling, and how taking all of people's weird behaviors into account helps design better online security products. Enjoy!

LINKS:

Connect with Andrea on LinkedIn: Andrea

Connect with Kristen on LinkedIn: Kristen

Get what is "easily one of the best training investments you could make.”

Learn more at Ooux.com/certification and read more real reviews of the course at Ooux.com/testimonials

Object-focused vs Task-focused Design by Everyl Yankee

When Coffee and Kale Compete by Alan Klement

Amanda Worthington is the creator of the UX Portfolio Powerplay course, where she teaches other designers how to use OOUX to build and sustain a portfolio that's uniquely them. She's also the the host of the UX Hustle Podcast and the organizer of the UX Hustle Conference, the world's only UX career conference. In this episode of the podcast, Sophia and Amanda talk about OOUXing your portfolio and making real connections at the UX Hustle Conference, How everything in your career has its season, and how Amanda leveraged her technical background as a civil engineer with her passion for design to build a new kind of web shop. 

LINKS:

The UX Portfolio Power Play: UX Portfolio Power Play

Get your ticket to the UX Hustle Conference: UX Hustle

Follow Amanda on Instagram: @AmandaWorthington

Keep up with Amanda on her website: www.amandaworthington.com

Connect with Amanda on LinkedIn: amanda-worthington

Watch the Four UX mistakes you don't know you're making free training: 4mistakes

Caroline Sober-James is the Director of UX at Acumium, where she and her team have successfully instituted OOUX to great success. In this episode of the podcast, Sophia and Caroline discuss why Caroline calls OOUX a power tool for digital design, what it's like to have a user call your system "seamless," and the parallels between OOUX and API design. 

LINKS:

Follow Caroline on Twitter: @wildwend

Connect with Caroline on LinkedIn: https://www.linkedin.com/in/carolinesober/

Tune-In to Caroline's talk, When OOUX meets API design: Love at first "site" at THAT Conference, July 27: https://that.us/activities/As01VUh3JNJGcHFrXhyW

Listen to Caroline's previous appearance on the UX Hustle Podcast (Replayed on the OOUX Podcast)

Buy the Self-Paced OOUX Masterclass!

Get on the waitlist for Cohort 5 of the OOUX Masterclass Certification

Got questions about the Masterclass? Contact hello@rewiredux.com 

Imogen Levy is head of digital at Moorfields Eye Hospital. She is an active mentor in the OOUX Forum, and an emerging leader in the OOUX movement. She’s using OOUX to shepherd Moorfields through a true digital transformation. In this episode of the podcast, Sophia and Imogen discuss how PDFs are bad for accessibility, why OOUX is not waterfall design, and exactly how many times you have to repeat yourself for your message to sink in. 

LINKS:

Connect with Imogen on LinkedIn: Imogen Levy

Keep up with her on Twitter: @teppie

Get on the waitlist for Cohort 5 of the OOUX Certification: https://www.objectorientedux.com/certification

See the comparison between the Self-Paced Masterclass and the OOUX Certification: https://www.objectorientedux.com/training

Jorge is an independent information architecture consultant who helps companies gain clarity, confidence, and traction. He is the author of “Living in Information," and a coauthor on the fourth iteration of the Polar Bear book. Jorge's podcast, “The Informed Life,” explores how people organize information to get things done. In this episode of the podcast, Sophia and Jorge discuss why the tension between top-down and bottom-up is the greatest challenge to designers, how to recognize signs that you’re working on a “greedy” product, and why social media is like a meeting that lasts forever. Enjoy!

LINKS:

Follow Jorge on Twitter: @jarango

Keep up with Jorge on his website: https://jarango.com/

The Informed Life podcast episode with Sophia: https://theinformed.life/2021/06/06/episode-63-sophia-prater/

Download new CDL sketch sheets with List Page update! https://drive.google.com/open?id=1DV8LKjWd25ARkWN2c137_iBrKB5lCnZC&authuser=sophia%40rewiredux.com&usp=drive_fs

Abby Covert is an information architect, writer and community organizer with two decades of experience helping people make sense of messes. She is the author of the 2014 book, How to Make Sense of Any Mess, "a book to teach IA to everybody," and more recently, Stuck, Diagrams Help, a book for teaching the art of diagramming. In this episode of the podcast, Sophia and Abby talk about letting go of perfectionism in dealing with tech debt, the power of language and why words are hard, plus why diagramming is a high order skill.

LINKS:

Connect with Abby on LinkedIn.

Keep up with Abby on her website.

Purchase Abby's book, How to Make Sense of Any Mess.

Purchase Abby's book, Stuck, Diagrams Help.

Sign up for the OOUX for AI & AI for OOUX meetup, May 16, 2024 at 3:00PM.

Upgrade your career with The Self-Paced OOUX Masterclass!

Continue the conversation on the OOUX Forum!

Michael Metts and Andy Welfe are the authors of "Writing is Designing," a must-read book on content strategy and UX writing that fits right in with the principles of OOUX. In this episode of the podcast, Sophia, Michael, and Andy discuss why team clarity brings user clarity, how new UX writers should go about developing a company voice, and why communicating trade-offs is a killer skill. Enjoy!

LINKS:

Register for Design at Scale and use code: PRATER-DAS2021: https://rosenfeldmedia.com/design-at-scale-2021/register/ 

Follow Michael on Twitter: @mjmetts

Follow Andy on Twitter: @awelfle

Buy "Writing is Designing," sign up for their newsletter, or attend their upcoming workshops: https://www.writingisdesigning.com/ 

This episode of the podcast is a replay of episode 19 of the UX Hustle Podcast. We are revisiting this episode because Ahren and Bob will be the featured speakers at the June OOUX Happy Hour Meetup where they will connect the dots between Ontologies, knowledge graphs, and Object-Oriented UX. You'll find the link for the meetup below! Now onto the podcast...

In this episode of the podcast, Sophia, Ahren, and Bob discuss how taxonomies differ from folksonomies, how folksonomies differ from ontologies, and how common vocabularies keep design projects on track.

Ahren Lehnert is a knowledge management professional who has worked across many industries including  marketing, health care, Federal and State government agencies, commercial and e-commerce, geospatial, oil and gas, telecom, and financial services. Bob Kasenchak has worked in business development, product development, and as a taxonomist since 2012. They are both senior taxonomists at Synaptica, an enterprise taxonomy and ontology management software company.

LINKS:

Updated CTA matrix with better “where column”

A new junction object explainer

Register for OOUX Happy Hour with Ahren and Bob!

Follow Ahren on Twitter: @ahrenlehnert

Follow Bob on Twitter: @taxobob

Keep up with Synaptica on their website: Synaptica

Follow Synaptica on Twitter: Synaptica

Jeremy Kieth is the cofounder of Clearleft, a design agency specializing in building resilient, future-proof, backwards compatible, and just super elegant web experiences. He is also the author of "Resilient Web Design," which he has made available for free to all of us through Creative Commons licensing, as well as many other books on super-geeky topics like DOM Scripting, Ajax, and HTML5. In this episode of the podcast, Sophia and Jeremy discuss how responsive design made the truth about the Internet apparent, why the invisible is hard to prioritize, and what a bad design system means for our end users. Enjoy!

LINKS:

Follow Jeremy on Twitter: @adactio

Listen to "Resilient Web Design" via Google Podcasts

Listen to The Clearleft Podcast on Google Podcasts

Book your tickets to UX Fest (June 1-3, 2021)

Sarah Barrett is Principal Information Architecture Manager and Rachel Price is Senior Information Architect at Microsoft. Together they have used OOUX to untangle, among others, the insane complexity of Microsoft's technical library, Microsoft Docs, as well as Microsoft Learn, which provides interactive learning paths and certifications for beginners and pros alike. In this episode of the podcast, Sophia, Sarah, and Rachel discuss how to think like a library scientist, how being conventional can be a virtue, and why accessibility is good for everyone, not just the differently-abled. Enjoy!

LINKS:

Connect with Sarah on Twitter: @Documentalope

Keep up with Sarah on her website: sarahrbarrett.com

Connect with Rachel on Twitter: @r_audrey

Read Sarah's article about getting to structured content at Microsoft: How We Did It: Getting To Structured Content 

Check out more from both of them on their Medium Publication: Known Item

Senior Information Architect position at Microsoft: Senior Information Architect