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HDS 12 - Designer Got 37 Inquiries From One Post (Izzy's Story)05 sept. 202600:29:51

In this episode, Izzy breaks down how she applied our exact framework including one incredibly simple shift: adding just 10 seconds to the end of her content to actually ask for the sale.

That small change helped one Instagram Reel generate 37 inquiries!

With branding services starting at $6,000, she’s already turned that momentum into a $10K project with more opportunities still coming in.


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⁠⁠⁠Apply For Design Biz Academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠Izzy's Reel

Coach Kenzi's Breakdown


#graphicdesignpodcast #designbusiness #brandingpodcast #fordesigners #designtips #freelancingtips #brandingcourse #branddesigner  

HDS 11 - $7,500 Client Paid In Full Less Than a Month After DBA (Marielle & Michelle's Story)29 août 202600:39:44

Marielle shares her experience inside DBA, why she says it was unlike any course she has ever taken, and the shifts that changed not only the way she approached her business, but her life.

She opens up about where she was before DBA, what changed for her throughout the program, and what happened after graduation... including booking a $7,500 client who paid in full less than a month later. We talk about the strategy, support, confidence, and mindset shifts that helped her begin showing up differently in her business, charging at a higher level, and seeing bigger opportunities as something that could actually be possible for her.

If $7,500 projects or $10K months still feel like something other designers get to have (but not you), this episode will give you a powerful look at what can change when your strategy and your belief in what’s possible begin to catch up with each other.


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#graphicdesignpodcast #designbusiness #brandingpodcast #fordesigners #designtips #freelancedesign 

HDS 10 - From “I’m Not Qualified” to a $12K Client (Jannan’s Story)24 août 202600:30:27

Jannan already had clients, experience, and the skills to do the work but she was missing the confidence to charge at the level she was capable of delivering.

In this episode, Jannan shares what was keeping her from seeing herself as someone who could confidently sell a $12K project, what shifted during her DBA experience, and what happened when she finally started showing up, positioning herself, and selling at that level.


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#graphicdesignpodcast #designbusiness #brandingpodcast #fordesigners #designtips #freelancedesign 

HDS 9 - From Toxic Job To $22K Branding Project (Katie's Story)15 août 202600:27:46

Katie never thought she’d work for herself but when her job became so difficult that staying was no longer an option, she knew something had to change. In this DBA student interview, we’re talking about what happened when Katie took the leap, joined DBA, and started building a design business of her own even before she fully saw herself as an entrepreneur.

She shares the uncertainty that came with leaving her job, what shifted once she had the right support and strategy, and how she went on to book a $22,000 project. If you’ve been telling yourself you’re “not the kind of person who could start a business,” this conversation might change what you think is possible.


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HDS 8 - The System Behind Managing 12 Active Client Projects08 août 202600:23:25

I’m taking you behind the scenes of how I keep multiple client projects active at the same time without burning myself out and what “scaling” into a team has actually looked like for me. Taking on more clients didn’t just mean getting better at managing my time.

It meant figuring out what I should still be doing, what needed a system, what could be handed off, and where I actually needed support.


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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz Academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

HDS 7 - Making $10K/Month (without doing more work)01 août 202600:21:31
HDS 6 - I Spent $6K On Ads (Here's Why They Won't Fix Your Design Business)25 juil. 202600:10:12

I’m breaking down why ads are not the golden ticket so many designers think they are. I’m also sharing why getting more eyes on your business should not be your first goal, what to review before spending money on ads, and how better systems are key to success.


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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz Academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


HDS 5 - How I Book $7K Clients (Who Already Paid for a Logo)18 juil. 202600:13:51

I have multiple clients investing upwards of $7,000 after already paying another designer for a logo. In this episode, I’m breaking down the sales skills that make that possible.

You’ll learn how to lead a deeper discovery call, ask questions that uncover what the client’s current brand is not solving, and help them see the value of things like branded social media templates, clearer visual systems, and strategic direction. #hotdesignersummer


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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz Academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


HDS 4 - The Trust Gap That’s Costing You High-Ticket Clients11 juil. 202600:20:07

With AI, scams, and so many service providers overpromising and underdelivering, high-ticket clients are asking: “Can I actually trust this person?”

It’s no longer just about creating a good brand or website.

In today’s episode, I’m sharing how to build trust with high-ticket buyers so they feel confident investing in you because trust is what makes people say yes. #hotdesignersummer


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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz Academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

HDS 3 - How To Stop Losing Clients to Cheaper Designers04 juil. 202600:13:34

Clients don’t always choose the designer with the prettiest proposal, lowest price, or biggest portfolio...they choose the one they trust.

In this episode, I’m breaking down what actually makes clients say yes, how to build trust before the sales call, and how to become the designer high ticket clients choose even when other designers charge less or have more experience than you. #hotdesignersummer


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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz Academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


HDS 2 - How One Post Booked Me Out For 3 Months27 juin 202600:16:56

I’m breaking down the one post that booked out my design business for over three months and why it had nothing to do with posting more. The truth is, more content isn’t always the answer. Better messaging is.

I’m sharing what made this post convert so well, how it created a “wait… that’s me” moment for my audience, and why designers need to stop posting just to stay visible and start creating content that actually builds demand.

You’ll learn how to turn everyday moments into powerful content ideas, how to make your dream clients feel seen, and why your visuals should support your message... not carry the entire post.

Plus, I’m giving you a simple exercise to create your next intentional post! #hotdesignersummer

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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz Academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

HDS 1 - How To Have A Hot Designer Summer20 juin 202600:14:36

We’re kicking off Hot Designer Summer meaning over the next 10 weeks I am going to be in your ear helping you become the booked out designer everyone won’t shut up about. 


If you’re ready to get visible this season, this series is for you.


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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz Academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Six Ways 9-5 Jobs Poison Graphic Designers (who want their own business)25 mai 202600:17:20

For most creatives, the voice in their head guiding their hesitations, fears, and decisions has actually been created by a 9-5 job.

That's how they end up saying "I want a successful design business" for 5 years with little to no progress... because every decision is still being filtered through fear, safety, approval, and the need for a guaranteed outcome.

At some point, the only way things change is by being willing to bet on yourself, take calculated risks, and slowly let go of the safety net that's been keeping you mentally stuck in the same place.

In this episode, I dive into the six most common ways 9-5 jobs create limiting beliefs in your mind that hold you back from pursuing your goals.


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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz Academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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Resilience Booked Her First $10K Client (Not Another Strategy)01 mai 202600:41:56
Creative Director Breaks Down Print, Campaigns, and the Psychology Behind Ads20 mars 202600:40:56
Why This Brand Strategist Charges a Fee for Public Feedback13 mars 202600:39:46
How Much It Actually Costs to Host a Design Retreat27 févr. 202600:21:54

Everyone sees the aesthetic photos, curated dinners, and the dreamy locations… but no one talks about what it actually costs to host a design retreat.

In this episode, we’re breaking down the real numbers behind our retreat from venue and accommodations to marketing, experiences, and the unexpected expenses that add up fast.

If you’ve ever thought about hosting your own retreat, or you’re wondering why high-end experiences are priced the way they are...this episode will completely shift your perspective.


ATTEND SCALING SUMMIT RETREAT

Fixing Real Designer's Posts (Why They Aren’t Getting Clients)16 févr. 202600:16:32

I’m fixing real posts from designers inside our marketing membership and showing you exactly why they weren’t converting to clients… and what we changed to make them work.

A lot of designers are posting consistently, putting in the effort… and still not getting inquiries.

And it’s not the algorithm.

It’s how the content is built.

I walk through 3 real examples and break down: what’s not working, what’s missing, and how to fix it using emotional pull, storytelling, and actual buyer psychology (not just “post more” advice).

You’ll literally see the difference between a post that gets ignored… and one that can actually book a client.

YouTube Version Of This Episode

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She booked 80 design clients last year (these are her secrets)06 févr. 202601:03:40
Stop Selling Your Art Once. Start Renting It Forever.23 janv. 202600:25:07

What if you could create one piece of art… and get paid for it again and again?

In this episode, I’m interviewing an illustrator who’s built a real recurring income stream through art licensing aka “renting” your artwork to brands so it can live on products like packaging, stationery, home goods, apparel, and more… while you collect royalties.

We’re breaking down:

  • What art licensing actually is (in normal human terms)
  • How royalties work + what artists can realistically earn
  • How she landed her first licensing deal
  • The pitch process brands respond to
  • What to do if you want to start licensing your art

If you've got a bunch of illustrations collecting dust on your hard drive, this episode is for you.


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Want Clients Lined Up for 2026? Start Here.06 janv. 202600:13:03
'I struggle to charge my worth and don't want to take another course'26 déc. 202500:16:12

Your worth is far too personal and it's not your pricing.

And client objections usually aren’t about price... they're a symptom of something else.

I talk about:

  • Why so many talented designers stay stuck at the same rate for months (or years)

  • The difference between organic growth vs. accelerated growth

  • How your nervous system plays a bigger role in pricing than you think

  • Why confidence often comes after the decision not before

  • How weak positioning creates objections before you ever get on a call

  • And why changing your environment can matter more than “trying harder”

This episode is about giving context to what’s actually happening and helping you decide your next move with clarity instead of pressure.

If you’ve been telling yourself “I know I need to raise my rates” but nothing has changed… this one’s for you.


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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz Academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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The Identity Shift Every Six-Figure Designer Has in Common18 déc. 202500:21:30

Designers stay stuck because they keep thinking like the version of themselves they are right now… not the six-figure designer they want to become.

In this video, we break down how to think like a six-figure designer before you’re earning six figures, and why mindset alone isn’t enough if your decisions, standards, and habits haven’t changed.

You’ll learn:

  • How to think like a six-figure designer (even if you’re not there yet)
  • Why designers stay stuck when they only make decisions from their current situation
  • How to start operating from the future version of you, not your past results
  • The identity shifts that happen before designers build a six-figure design business
  • Why waiting to “feel ready” keeps designers in the same income bracket

If you’re a freelance designer, brand designer, or creative entrepreneur who feels capable of more but keeps hitting the same ceiling… this video will show you what needs to change first.

The income doesn’t come before the identity.
The identity comes first.

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You’re Underestimating the Volume Required for Six-Figure Results12 déc. 202500:09:44

Most designers think their business is failing… when in reality, they’re simply underestimating the volume required to get the results they’re hoping for. They assume they’re “not cut out for it,” so they stop right before the momentum kicks in.

In this episode, I’m breaking down the real numbers and real examples that will shift your entire perspective on what it actually takes to build a six-figure design business. If you’ve been showing up inconsistently and calling it failure, this episode will change the way you see everything.


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New mom went from $400 mini brands to $8K projects28 nov. 202500:34:58

I sat down with Jaime who is a DBA graduate, mom, and fellow bird mama to talk about her wild journey from selling $400 mini brands to booking $8,000+ clients.

We dive into:

  • How she walked away from her 9-5 with zero safety net

  • The moment she decided to go all-in on her design business

  • What changed in her mindset + process that allowed her to book premium clients

  • How she’s currently filling her calendar with dream projects (without burning out or posting every day)

Jaime’s story is the perfect reminder that waiting for the “right time” keeps you stuck and investment creates momentum.

If you’ve been trying to DIY your way to growth and wondering why you’re still undercharging, exhausted, or feeling invisible online… this episode will feel like a permission slip and a wake-up call at the same time.

Her transformation is the proof.


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The Fear Response Sabotaging Your Business Growth with Shannon Mattern21 nov. 202500:43:45
clients aren't booking you because you're still marketing your design business like it's 202314 nov. 202500:10:59
Using Relationship Marketing With Bucketlist Bombshells07 nov. 202500:47:29
"I did $40K worth of work, they fired me a day before launch" with the Brandologist31 oct. 202500:45:45
$10K + Worth Of Projects After Just 4 Months Of Networking27 oct. 202500:17:34
(youtube style) 'everyone around me was booking clients & I was like when is it my turn?'24 oct. 202500:19:07

Caroline is the self-taught designer behind Corson Studio and today, she’s pulling back the curtain on her journey from undercharging and second-guessing… to enrolling in our signature DBA University program and finally landing her first $4,000 design client. But here’s the truth:
Caroline didn’t book that high-ticket client right away.
While some students land premium clients just weeks after joining, it took Caroline nearly six months after graduating to get her first big “yes.”


And that’s exactly why you need to hear this. Her story isn’t about overnight success.
It’s about staying the course and being happy for others even when it feels like everyone else is winning but you.


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Add $2K + To Your Design Packages By Partnering With A Copywriter10 oct. 202500:24:03
'booked out' but struggling to pay bills03 oct. 202500:29:47

In this episode, I sit down with a designer who was fully booked on the outside, but behind the scenes was undercharging, overworking, and still struggling to pay the bills. We talk about:

  • The hidden downsides of being “booked out”

  • How underpricing impacts your business long-term

  • Different ways to launch and sell your services

This conversation is a reminder that being busy doesn’t always mean being successful and why redefining what booked out looks like is essential for growth.


Follow Kim

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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brief Collective Design Biz Academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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They Only Take 4 Massive Branding Projects a Year ($30K +)26 sept. 202500:40:20

In this episode, I’m sitting down with David Masters Group, a studio known for taking on only four clients per year. They take a deep storytelling approach that transforms branding into an immersive journey, not just a deliverable.

We dive into:

  • How doing fewer, deeper projects opens the door to bigger clients

  • Why pricing becomes easier when your work is rooted in meaning

  • The mindset shift designers need to build brands that last beyond money

If you’ve ever wondered what it takes to create branding that feels like art, legacy, and impact all at once...this conversation will change the way you think about design.


David Masters Group Website

Bourbon & Branding YouTube

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From Solo Chaos to Design Agency: Josh Hall’s Turning Point19 sept. 202500:40:50
From $20 logos to $20K projects with Olivia Austin12 sept. 202500:29:31
Break Free from Feast & Famine as a Designer (w/ Cat from Peaceful Creatives)05 sept. 202500:32:06

I'm joined by Cat, host of The Peaceful Creatives Podcast, to talk about how designers and creative entrepreneurs can finally escape the feast and famine cycle, reduce burnout, and build a profitable, sustainable business without sacrificing peace of mind.

We dive into:

  • Practical ways to break free from burnout as a designer

  • How to end the feast and famine cycle for freelancers and creative business owners

  • Strategies for creating a peaceful, profitable design business that actually lasts

  • Mindset shifts and business habits that support long-term success as a creative entrepreneur

Follow Cat

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3 Reasons You Feel Stuck As A Graphic Designer (Action, Strategy, Mindset)28 août 202500:42:06
She Paid $200 for a Coaching Call Then Landed a $7K Client25 août 202500:10:17

What if a single $200 coaching call could change the trajectory of your design business? In this episode, I’m sharing the story of one of our Social Butterfly Club members who took what we taught her in just ONE call and used it to book a $7,500 client. Proof that when you get clear strategy and apply it, you can see results fast.

We’ll break down what made the difference for her, why she was able to book such a high-ticket client so quickly, and how you can apply the same mindset and strategies in your own business. If you’ve ever wondered whether investing in mentorship actually pays off, this episode is your sign.


Kari's Instagram

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This Is Why Clients Walk All Over You (and How to Stop It)28 juil. 202500:12:00

If your heart’s ever sunk over an unhappy client and you rushed straight into fix-it mode, this one’s for you. I’m walking you through a powerful visualization that helps you shift from reactive and emotional… to grounded and fact-led. This isn’t about being cold or robotic...it’s about reclaiming your role as the leader of your design business.

We’re unpacking:

  • Why fear-based responses sabotage your authority

  • The mindset shift that helps you stay calm and confident

  • How to handle difficult client feedback without spiraling


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They Built A Thriving Design Business Without Social Media (featuring DGDC)11 juil. 202500:48:49
We Coached 7 Designers & Gave Them Unfiltered Advice27 juin 202500:25:10
They Built a $100K/Month Web Design Agency Now They’re Reinventing Project Management20 juin 202500:49:43
She built her entire brand around 'design in a day'13 juin 202500:28:56

In this episode, I sit down with Bailey from Honey Wave Creative to dig into the fast-paced world of 'Design in a Day.' I ask the questions many designers are thinking but rarely say out loud...How is strategy implemented? What’s actually being delivered? And what is this saying about the value of creativity? Whether you're curious, skeptical, or considering this model yourself, this convo gets into the real stuff.


Bailey's Design In A Day Blueprint

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How To Make Networking Work For You (Even If You're Shy)06 juin 202500:13:47
Top 5 Sales Call Mistakes Designers Make (And How to Avoid Them)30 mai 202500:14:42
She ran ads and got design clients23 mai 202500:33:36
She Escaped A Cult & Built A Multi-Six Figure Design Business16 mai 202500:48:37
Design Courses That Sell You Dreams vs. Mentorship That Builds Results09 mai 202500:46:40
How She Went From $600 Logos to $3500 Clients in Under A Year02 mai 202500:39:42

Hali is juggling life with three toddlers and launched her graphic design business less than a year ago. With a niche focus on photographers, she landed her very first client at $600. Fast forward, and she’s now celebrating her first $3,500 project, all by implementing the proven strategies we teach inside Design Biz Academy.

In this breakdown, Hali shares exactly which pieces of the DBA framework created the biggest shift in her business and how she’s already setting her sights on her first $5K client.


Follow Hali

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