The TrustMakers

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Tech Analyst Benedict Evans on How AI Is Reshaping Work, Trust, and Daily Life

Saison 1 · Épisode 5

mercredi 19 novembre 2025 • Durée 21:40

Technology analyst Benedict Evans joins Edelman’s Sat Dayal to discuss the findings from the new Edelman Trust Barometer Flash Poll on AI. They explore why optimism and adoption are higher in China and Brazil than in developed markets, how AI is reshaping the workplace, and what companies can do to build trust and make the …

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Jimmy Wales on How Wikipedia Earned the World’s Trust

Saison 5 · Épisode 4

mercredi 29 octobre 2025 • Durée 26:46

Jimmy Wales, founder of Wikipedia and the Wikimedia Foundation, joins Edelman’s Richard Edelman to discuss how one of the world’s most visited platforms has maintained trust in an era of misinformation, polarization, and AI-generated content. Drawing from his new book, “The Seven Rules of Trust,” Jimmy shares lessons on transparency, neutrality, and purpose.

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Haleon US CMO Katie Williams on Making Health More Human

Saison 5 · Épisode 3

mercredi 15 octobre 2025 • Durée 27:05

Katie Williams, US Chief Marketing Officer at Haleon, joins Edelman’s Jackie Cooper to explore how trust in health is evolving as consumers take more control of their well-being. Katie shares how Haleon is meeting people where they are – across social platforms, AI-enabled tools, and new health journeys like GLP-1 use – while staying rooted …

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Allstate CEO Tom Wilson on Creating Trust Through Community

Saison 5 · Épisode 2

mercredi 1 octobre 2025 • Durée 15:02

Tom Wilson, Chair, President and CEO of Allstate, joins Edelman’s Richard Edelman to look at how trust in America is shifting from national institutions to local communities. Drawing on Allstate’s report, The Trust Tipping Point, and the Edelman Trust Barometer, Tom explains why neighbors and local networks inspire greater confidence than national leaders, and shares …

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Gen Z 2.0: Zach Gottlieb on Mental Health, AI, and Connection

Saison 5 · Épisode 1

mercredi 17 septembre 2025 • Durée 31:09

Zach Gottlieb, founder of Talk With Zach, joins Edelman’s Amanda Edelman to explore how Gen Z is redefining conversations around mental health, social connection, and trust. Zach shares how his platform empowers young people to speak openly about emotions and challenges, and reflects on the opportunities and risks of seeking advice on social media and …

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Gen Z 1.0 vs. 2.0: Rachel Janfaza Explains a Generation’s Split

Saison 4 · Épisode 25

mercredi 3 septembre 2025 • Durée 27:34

Rachel Janfaza, writer and founder of The Up and Up, joins Edelman’s Amanda Edelman to unpack how Gen Z is reshaping politics, culture, and the workplace. Rachel describes her influential theory of “Gen Z 1.0 vs. Gen Z 2.0,” exploring how social media, the COVID-19 pandemic, and political upheaval created two distinct sub-generations. She explains …

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Media Literacy Influencer Kelsey Russell on Building Trust Through Transparency

Saison 4 · Épisode 24

mercredi 20 août 2025 • Durée 31:25

Kelsey Russell, media literacy influencer and host of Kronikled, joins Edelman’s Brooks Miller to discuss Gen Z’s news consumption habits, what she values in brand partnerships, and why many people believe journalists purposely mislead them. Kelsey argues that journalists can rebuild trust by pulling back the curtain on how stories are created and being transparent about …

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AlphaGeo’s Dr. Parag Khanna on Designing for Global Disruption

Saison 4 · Épisode 23

mercredi 6 août 2025 • Durée 28:45

Dr. Parag Khanna, global strategist and founder of AlphaGeo, joins Edelman’s Sat Dayal to explore how climate change, migration, and emerging technologies are redrawing the global map, and reshaping public trust. Parag breaks down his concept of “programmable geography,” and shares how data, design, and local adaptation can build resilience in an age of disruption.

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Creator Blakely Thornton on Becoming the Internet’s Favorite Truth Teller

Saison 4 · Épisode 22

mardi 24 juin 2025 • Durée 24:06

Cultural commentator and Creator Blakely Thornton joins Edelman’s Brooks Miller from Cannes Lions for a no-filter conversation on the evolution of influence and why consistency, humor, and honesty are his non-negotiables. Known for his Met Gala interviews and sharp takes on brand campaigns, Blakely shares how he carved out a trusted voice in a crowded …

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Microsoft’s Yusuf Mehdi & Olympian Jordan Chiles on Proving Authenticity in the Age of AI

Saison 4 · Épisode 21

lundi 23 juin 2025 • Durée 31:03

Microsoft Consumer CMO Yusuf Mehdi and Olympic gymnast Jordan Chiles join Edelman’s Smita Reddy from Cannes Lions to discuss how AI, authenticity, and Gen Z are reshaping brand trust. From product innovation to personal expression, they look at what it means to build influence around shared values and vibrant communities, and discuss differentiation at a …

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The TrustMakers – Détails, épisodes et analyse

Détails du podcast

Classements récents

Apple Podcasts

Spotify

Liens partagés entre épisodes et podcasts

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Qualité et score du flux RSS

Historique des publications

Derniers épisodes publiés

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Podcasts Similaires Basées sur le Contenu

Apple Podcasts

Spotify

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