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TitreDateDurée
#201 – Finding the courage to let go: Natalie Walton wants to help you grow your business in a more aligned way22 Oct 202501:02:18

Natalie Walton is an interior stylist, designer and author who helps people to live their best lives, starting in their home.

She creates genuine and atmospheric interiors for clients across the globe, designs and curates beautiful and timeless products for the conscious home, and helps passionate creatives make a profitable and sustainable living doing what they love. 

Previously, Natalie founded Imprint House, a design studio and online emporium based in Byron Bay, Australia, dedicated to helping people elevate their everyday spaces. These ideas are distilled in her books This is Home: The Art of Simple Living, Still: The Slow Home, Style: The Art of Creating a Beautiful Home and her latest book Home by the Sea as well as her much-loved podcast Imprint with Natalie Walton and Substack This Creative Life with Natalie Walton with over 20,000 readers in 131 countries.

She now offers one to one mentoring for creative business owners, drawing on her business, publishing and design experience. 

Connect with Ruby: https://www.instagram.com/rubykmarsh/ Creator Club Business Coaching

#200 – Creativity over consumption: Alyssa Beltempo wants to help you find your style by shopping your closet 15 Oct 202500:53:40

Alyssa is a slow fashion content creator and stylist who believes everyone can be creative. Her proven Shop Your Closet method was one of the first to encourage underconsumption, and she continues to celebrate creativity instead of overconsumption through her Youtube Channel, virtual events, and working with individual clients. Her approach to personal style is comprehensive, fun, and compassionate. Alyssa believes that by loving who we are and what we already have, we can make better choices for our style, and the planet. Find her on Youtube, on Instagram and at her live virtual events.

Connect with Alyssa:

Website: https://msbeltempo.com/ YouTube: https://www.youtube.com/@AlyssaBeltempo Instagram: https://www.instagram.com/msbeltempo/ Substack: https://alyssabeltempo.substack.com/

Connect with Ruby: https://www.instagram.com/rubykmarsh/ Creator Club Business Coaching

#199 – When your mission is calling you closer: Tiffany Tate didn't have a business plan but she had holy clarity09 Oct 202500:50:58

Tiffany Tate is a designer who offers branding experiences for mystics, healers & visionaries. Through a process of excavation, refinement, and embodiment, she helps business owners create a home and temple for their energy to serve in devotion to love. Branding that feels like you. Not just good design, but an energetic match.

Connect with Tiffany:  https://www.ionacreativestudio.com/ https://www.instagram.com/iona.vision/

Connect with Ruby: https://www.instagram.com/rubykmarsh/ Creator Club Business Coaching

#198 – The fear of losing a part of who you once were (solo episode)02 Oct 202500:14:12
#197 – When life in Provence opens the door to a new chapter: Lucy Werner wants to help you own your unique story25 Sep 202500:58:31

Lucy Werner is a writer, strategist, and advocate for the self-employed community. Her mission is to help bring big agency thinking to small businesses. After moving to rural Provence, she’s redefined what success looks like as a solo business owner through the tales she shares in her Substack Hype Yourself 2.0, which also serves as a vibrant, collaborative network for helping you find the quiet confidence to talk about your work in a way that feels good for you.

Connect with Lucy: Substack: https://hypeyourself.substack.com/ Instagram: https://www.instagram.com/lucywernerpr/ Website: https://www.hypeyourself.com/pr-lucy-werner

Connect with Ruby: https://www.instagram.com/rubykmarsh/ Creator Club Business Coaching

#196 – How navigating change becomes a creative process and why the clarity is in the quiet with Amy Keller18 Sep 202501:02:28

Amy Keller a.k.a Gaia & baby Niko’s mom is the creator, producer, editor and contributing writer of The Mothership. Her devotion to esoteric and mystery school teachings combined with her love of storytelling has been the motivation behind her work. Her credits include Co-Creating & Publishing Amber, a limited-run newspaper meets workbook, and the women’s marketing community and course, Mega Magnetic Storytelling. She lends her past experience as a NYC Fashion & Beauty Publicist for brands such as, Ralph Lauren and L'Oreal, to her current client & creative work.

Connect with Amy:

https://mothershipcollective.substack.com/

https://mothershipcollective.substack.com/p/social-media-is-becoming-more-feminine

Instagram: https://www.instagram.com/missamykeller/

Connect with Ruby:

https://www.instagram.com/rubykmarsh/ Creator Club Business Coaching

#195 – Making friends with strangers: Emily Shimwell is reimagining the dining experience11 Sep 202500:54:55

Emily Shimwell is a Yorkshire-born storyteller, experience designer, mom of two small humans, and lifelong gatherer - now rooted in Squamish, BC. As the founder of Graze Wilder and Diner Wilder, she believes in the power of gathering.

What we explore:

  • How she knew as a young girl what her mission was and that she’d be an entrepreneur but didn’t know exactly what it would look like 
  • Where her obsession with service came from
  • Closing the gap between idea to action
  • Why the dinner table is the symbol of connection
  • The power of making mistakes and learning from feedback
  • Finding mentors as you build your business  
  • Being ambitious and a big dreamer as a mother 

Connect with Emily: Website: https://dinewilderevents.com/ IG: https://www.instagram.com/emily_wilder/ and https://www.instagram.com/dine.wilder/

Connect with Ruby:

https://www.instagram.com/rubykmarsh/ Creator Club Business Coaching

#194 – A new chapter for the podcast (solo episode)10 Sep 202500:11:24

Welcome back to a new season of the podcast. Ruby shares what themes she'll be exploring with guests and what inspired her to take this new direction.

#193 – All the things you need to know about starting a podcast for your small business with Kim Kerton09 Dec 202401:17:05

Kim Kerton is the Founder of Good Side of the Bed, a boutique consulting firm that specialises in the education and strategic ideation of podcasting for brands, marketers and business owners

With both Content and audience-first thinking, local and international cultural insights and positive impact through story-telling is at the heart as well as the ability to find the commercial potential in content.

In this conversation, Kim and I discuss:

  • Her journey starting a podcast
  • "Build in public" as a strategy. What are the pros and con's and how she's warmed up to being more vulnerable
  • The nuts and bolts around building a podcast and what to consider in the early days to make your show stand out

Connect with Kim on LinkedIn: https://www.linkedin.com/in/kim-kerton/ Connect with Kim on Instagram: https://www.instagram.com/goodsideofthebed_/ Good Side of the Bed Website: https://goodsideofthebed.com.au/ Unemployed and Afraid Instagram: https://www.instagram.com/unemployedandafraid/

Watch Emails that Sell Masterclass on demand and learn how to sell through story-based emails that your audience will want to open

Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

#192 – Money goals that match your values with Rebecca Mansfield of Fruitful Endeavours25 Nov 202401:05:11

Rebecca Mansfield is a self-confessed numbers nerd and has a personal interest in property. She chose to become a broker as hit a sweet spot between her passion for finance and love for helping people. With her accounting background, she's able to break down complex scenarios into clear, easy to understand, achievable steps for clients.

In this conversation we explore:

  • Growing up in rural Australia and how her childhood impacted her values
  • How knowing your values helps you make sound financial decisions
  • Building out your network as a business owner and how to make it feel less like sales
  • How understanding your client's story is key to becoming a powerful service provider

Connect with Rebecca on LinkedIn Fruitful Endeavours website Fruitful Endeavours Instagram

Watch Emails that Sell Masterclass on demand and learn how to sell through story-based emails that your audience will want to open

Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

#191 – A life without regret and saying yes to all the opportunities with artist Prudence De Marchi11 Nov 202400:43:58

Prudence De Marchi is a former Assistant Principal turned full-time artist. While on maternity leave, she found time to dedicate to her first passion – painting which she has built into thriving business since the birth of her son. Predominantly working with acrylics on canvas, Prudence is influenced by nature, architecture, design, music and fashion. She creates abstract paintings that vary from fervent strokes of colour to more controlled geometric and organic forms.

Her works are currently available through private commission, website, Jumbled Online, Greenhouse Interiors and other stockist throughout Australia.

Shop Prudence's artwork: https://www.prudencedemarchi.com/

Follow her on Instagram: https://www.instagram.com/prudence.demarchi.art/

Learn more about Creator Club business coaching and resources to help you in your marketing:

Watch Emails that Sell Masterclass on demand and learn how to sell through story-based emails that your audience will want to open

Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

#190 – Sharing your story is the key to growing an audience of people who care with brand and web designer Ashley Izsak 24 Oct 202400:59:56

Ashley founded her design business as the culmination of her passions for business, elevated visual experiences and styling anything and everything. Stemming from her early days as a blogger, Ashley's work is deeply rooted in storytelling and shares her ever evolving story on Instagram at @ashleyizsak. In the past two years, Ashley has earned multiple accolades, including being featured on the cover of Ottawa Magazine.

Website: https://www.ashizsakstudio.com/ Instagram personal: https://www.instagram.com/ashleyizsak/ Instagram business: https://www.instagram.com/ash.izsak.studio/ LinkedIn: https://www.linkedin.com/in/ashleyizsak/

Learn more about Creator Club business coaching and resources to help you in your marketing:

Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

#189 – The pursuit of more or better in small business15 Oct 202400:23:17

Learn more about Creator Club business coaching and resources to help you in your marketing:

Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

Get your copy of the 13 content prompts to build your world by clicking here

https://www.creatorclub.link/our-philosophy

#188 – How to do content that doesn't drain your soul with modern-day acupuncturist Dr Blanche Cruz10 Oct 202400:59:26

Blanche Cruz is a visionary business owner and a modern-day acupuncturist who has seamlessly integrated her extensive experience in the fitness industry with traditional Chinese medicine. With over 20 years in fitness, Blanche combines her expertise in exercise, nutrition, and holistic health to provide a comprehensive approach to wellness.

As a dedicated mother of four daughters, Blanche balances her professional life with her role at home, bringing a nurturing and practical perspective to her work.

In this conversation we explore:

  • The lessons she took from the fitness industry into a completely new business
  • Relatability and being a modern acupuncturist
  • Social media strategy - with limited time and wanting to be present for family, how she stays consistent

Connect with Blanche here:

https://www.instagram.com/acupuncturebyblanche/ https://acupuncturebyblanche.com/

Learn more about Creator Club business coaching and resources to help you in your marketing:

Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

Get your copy of the 13 content prompts to build your world by clicking here

#187 – Marketing strategies that make sense for you and your business with Tahneé Sanders 25 Sep 202401:06:00

Tahnée Sanders is the founder of The Strategy Studio and a former journalist turned Messaging Expert, Marketing Strategist, and Copywriter. She specialises in helping service-based business owners who feel overwhelmed by marketing to clearly communicate their value and charge what their expertise is worth. Through her approachable and realistic methods, Tahnée provides actionable strategies and compelling copywriting that empower entrepreneurs to connect with their ideal clients and run more enjoyable, profitable businesses.

Connect with Tahnee:

https://www.instagram.com/thestrategystudio/ https://www.linkedin.com/in/tahnee-sanders/ https://thestrategystudio.com.au/

Connect with Ruby and learn more about Creator Club and our work with service businesses:

Learn more about Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

Get your copy of the 13 content prompts to build your world by clicking here

#186 – Create somewhere they can go deeper into your business world (thoughts on email, podcasting and Substack)20 Sep 202400:29:05

A few thoughts on why having a long form place like email, podcasting, YouTube or Substack may be the secret to the engagement and community (and possibly even revenue) that so many of us desire in our business.

Connect with Ruby and learn more about Creator Club:

Get your copy of the 13 content prompts to build your world by clicking here

Learn more about Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

#185 – Are your relationships doing the marketing for you? with Bookkeeper and Nutrition Coach Amanda Findlay14 Sep 202400:49:35

From the front desks of doctor’s surgeries to the owner of Complete Bookkeeping Concepts, Amanda's vision was clear: start my own business, set my hours, and embrace total flexibility. Despite the hectic pace, the flexibility to work around her family’s schedule was invaluable. Fourteen years later, she has a team of 6 and in 2023, decided to pursue another passion - nutrition. In becoming a nutrition coach she opened up her books to one to one coaching with a mission to support business owners to be both financially fit, healthy in their mind and body.

Connect with Amanda here:

Bookkeeping: https://www.cbcbookkeeping.com.au/ Nutrition coaching: https://aboveaveragenutrition.com.au/services/

Connect with Ruby and learn more about Creator Club:

Get your copy of the 13 content prompts to build your world by clicking here

Learn more about Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

#184 – How to start thinking about your business like a world with John Marsh04 Sep 202400:34:25

Helping people to buy, without ‘selling’ them, is the ultimate power. Clients engage in your service with pleasure. They are drawn to how your ‘business world’ makes them feel. They are pulled in by their own desire, not pushed by marketing tactics.

These are the principles of world building for business.

Just released this week, 'Book of Worlds' is the ultimate guide to more creativity, fun, and revenue in your service business. Grab your copy by clicking here.

In this conversation with John (my dear husband) we talk about his new book, what world building looks like for a service business, and some easy ways to get started so you can bring out your world in your marketing.

#183 – I'm too old to start over24 Aug 202400:13:13

If you listen to this podcast, my guess is this ain't your first rodeo. You've probably changed careers at least once, pivoted or started a business at a time when most of your friends are at the height of their corporate careers. And that feeling of starting again, can be daunting to say the least.

In this episode, I give my personal thoughts on being a business owner in a time where teenagers are making serious bank with YouTube or being an 'influencer' which can make you question whether you got what it takes.

Connect with Ruby:

Watch the replay any time: Build Your Unique Marketing Plan

Get your copy of the 13 content prompts to build your world by clicking here

Learn more about Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

#182 – Using body wisdom over magic pills to help you thrive in business with Amy Lea 16 Aug 202400:59:48
<h4>Amy Lea is a Leadership Coach, Business Mentor, Human Design & Astrology Educator, & Founder of My Constellation. Through her courses and programs, she helps business owners, CEOs and leaders work smarter, not harder, become more of who they really are and tap into their most aligned and enriching potential.</h4>

In this conversation we dive into: • Success with short form (social media), to embarking on a new journey with podcasting • Human Design as a system of embodiment • Why body-led wisdom is foundational to you running a business • Clues we're showing up as our ‘not-self’ up in business • Not forcing/timing offers & launching new things

Use the special code TRUETOYOU10 for 10% off a human design report from Amy.

Check out Amy's work here: Amy Lea Instagram: @amylea.co My Constellation Instagram: @myconstellation.co

Amy Lea website: www.amylea.com.au My Constellation website: www.myconstellation.com.au 

Connect with Ruby:

Watch the replay any time: Build Your Unique Marketing Plan

Get your copy of the 13 content prompts to build your world by clicking here

Learn more about Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

#181 – Is the future intimate and exclusive offers or marketing?06 Aug 202400:32:21
#180 – You can be introverted and market your business with Pooja Arshanapally of The Content Repurposer 23 Jul 202400:48:25

Wouldn't marketing be easier if you could create once and then make multiple pieces of content from there? That's the dream right?

Pooja Arshanapally is the owner of The Content Repurposer where she helps authors, thought leaders, content creators position themselves as experts by repurposing their previous content into different mediums.

In this episode, we dive into how she works with clients to get the most out of their long form content whether it's a book, podcast or video. Pooja also shares her journey with entrepreneurship and how she's allowed her introversion to become a strength rather than hold her back.

Hang out with Pooja and find out more about her work:

Website: thecontentrepurposer.com Instagram:

Resources to help you with marketing your small business:

Get your copy of the 13 content prompts to build your world by clicking here

Learn more about Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

#179 – The one thing people don't talk about that could really help your marketing14 Jul 202400:17:57

Get your copy of the 13 content prompts to build your world by clicking here

Learn more about Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

#178 – We lift the lid on digital marketing in 2024 with Kaitlyn and Sarah from The Social Haus05 Jul 202401:11:47

Founded in 2020, The Social Haus is a boutique digital marketing agency led by Sarah Cutts and Kaitlyn Johnson providing services across email marketing, social media, Meta ads, website design and SEO strategies.

In this episode, we dive into what they see working on Instagram in 2024, how to make the most out of paid ads (even some real talk on the numbers), what makes their business partnership work and where we need to go with personal brands if we want to see more engagement.

Head over and give Kaitlyn and Sarah a follow:

https://www.instagram.com/thesocialhaus_/ https://thesocialhaus.com.au/

_____

Get your copy of the 13 content prompts to build your world by clicking here

Learn more about Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

#177 – Seeking truth and beauty in your work and the world28 Jun 202400:42:06

How we can navigate a highly digitised and overwhelming world in a way that allows us to be our most creative and benefit the people we want to world with?

Get your copy of the 13 content prompts to build your world by clicking here

Learn more about Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

#176 – The art of blending business, passions and family together with Jeanne Poché of Ten Acre Woods20 Jun 202401:27:51

Jeanne Poché is a founder of Ten Acre Woods - a family-run endeavour by Jeremy, Jeanne, and their three daughters. They blend the artistry of nature with the joy of creating, forming a unique family-centered experience.

Their mission is to nurture growth, confidence, wonder, and a sense of community through engaging online content and immersive on-site experiences. They have a very holistic approach to the way they live their life: raising children, following passions, providing financially - they all seem to blend into one another.

For anyone that is contemplating big changes in their life or business, this episode is surely going to support you to move in the direction of your dreams.

Where to find and follow Jeanne and her work:

Ten Acre Woods

Subscribe to Jeanne's Substack

Jeanne's Instagram

Dream Big Investment Group

Learn more about Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

#175 – 3 Things we don't do in our business (that may surprise you)16 Jun 202400:32:50

On this podcast, I share a lot of examples of other business owners doing things differently, I thought it about time I pointed the spotlight back on us. If you want to throw out some of the 'norms' or ick tactics you're seeing when it comes to marketing and sales, this episode is for you.

Learn more about Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

#174 – The new creatives and becoming a 'Renaissance' woman with Roberta Vommaro08 Jun 202401:01:57

Roberta Vommaro Renaissance introvert, high-achiever and serial entrepreneur with a calling to support people in owning and celebrating ALL that they are.

This is the third time Roberta's been on the show and today we dive deep in to the concept of being a 'Renaissance woman' and becoming a much more integrated and creative human in business or career.

Website: https://robertavommaro.com/

Instagram: https://www.instagram.com/roberta.vommaro/

Find out more about Creator Club 1:1 business coaching by clicking here .

Follow Ruby on Instagram

Download the 'Six Emails You Need to Create More Vision and Sales' free guide HERE.

#173 – Private luxury, exclusivity, 'tight' worlds and more freedom in your marketing30 May 202400:59:07

Learn more about Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

Amy Odell Substack (check out the comments) Tom Ford documentary

#172 – The making of Kate & Kole with Sara Spence and Madalynne Clifton22 May 202400:59:41

Kate & Kole was founded in 2015 by two friends, Sara and Maddy, with the goal of creating sustainable, quality, design-led fine jewellery. What started as a side-project from a home studio in Newcastle, has evolved into a fully-fledged Australian-born ring concierge and jewellery brand, with signature collections, engagement and wedding suites and a custom jewellery design service.

In this conversation, we dive into the story of Kate & Kole, how they build their business around their core values, creating a personalised experience through every touchpoint, building an amazing team, and their experience of raising a family alongside a growing business.

Kate and Kole Website Kate and Kole Instagram

Learn more about working with Ruby through Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

#171 – A simple content strategy so you're still marketing when life & business is crazy 16 May 202400:23:45

Grab your journal and calendar of choice, and dive into this strategy with Ruby that will allow you to produce some content do keep up with marketing even when life and business get busy.

Learn more about Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

#170 – Leaning into your point of difference & creative style with photographer Jemma Darling10 May 202400:56:40

Jemma Darling is a passionate creative and lover of visual arts who started her business journey nearly two decades ago with her husband. Always the one with a camera in hand it wasn't until a little over 2 years ago, that she decided to pursue a career in photography full-time. In a short time, Jemma's unique style which blends her love of the ocean had become sought after by local small business owners.

In this conversation, we talk about finding your unique style as a creative in business, her small business journey, balancing a business and family, supporting your mental health as a mum and going all in on a passion and turning it into a viable business.

Website: https://jemmadarling.com.au/ Instagram: https://www.instagram.com/jemmadarlingcreates/

Learn more about Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

#169 – What's your uniqueness factor? (and an update from our world)03 May 202400:34:49

How do you stand out in a crowded market? As Marty Neumeier would say ‘when everybody zigs, zag’.

You go the opposite way to create a unique point of difference or what we'd call your 'uniqueness factor'.

In this episode, we explore what it means to 'zag', when to start thinking about it and how you can define what that is for you.

Mentioned in this episode:

Learn more about Creator Club and our 1:1 business coaching program

Connect with Ruby on Instagram

#168 – Following a vintage homewares dream with Alicia Doyle of Ramble Interiors25 Apr 202401:08:11

Alicia Doyle boasts over 17 years experience as an interior designer, spanning across residential and commercial design sectors both locally and abroad.

At some point after the birth of her first child, she realised she'd outgrown the corporate environment, the volume of construction waste and fast pace of the commercial world. Alicia knew there had to be a better fit, and decided it was time to launch Ramble Interiors.

In this conversation, we explore Alicia's story, her upbringing in rural NSW and the journey to following her heart and beginning Ramble. She shares her product development process and some of the less conventional ways she's created awareness around the brand which has seen her pieces featured around the world in residential and commercial settings.

https://rambleinteriors.com.au/ https://www.instagram.com/rambleinteriors/

Learn more about how Creator Club and how our coaching & strategy can help you grow your business as a coach or consultant by clicking here

Follow Ruby on Instagram - https://www.instagram.com/rubykmarsh/

#167 – Why nostalgia is trending and creating obsessive fans through your content 17 Apr 202400:32:26

Why are we so obsessed with nostalgic brands right now? What is it about their marketing that creates a certain feeling? Why do we 'have' to have what they're selling?

Recently, I had the same questions and thought I'd take a deep dive into the content marketing strategy of one of my "so hot right now" brands - Cognilio Palm Beach to see what they're doing right, and why tapping into nostalgia is key.

Cognilio Palm Beach makes a cheeky appearance in this episode which you can listen to after - Ep. 163 - The soft sell, seduction and spicing up your content

Learn more about how Creator Club and how our coaching & strategy can help you grow your business as a coach or consultant by clicking here

Follow Ruby on Instagram - https://www.instagram.com/rubykmarsh/

#166 – Growing an award-winning podcast and having the confidence to speak up with Caitlin Judd12 Apr 202400:58:37

Caitlin is a founder, facilitator and coach and host of the award winning entrepreneurship podcast and community lady-brains.

With a deep love for helping women find their purpose and confidence and over 10+ years experience in the media, branding, community and positive psychology space, Caitlin has helped to build multimillion-dollar businesses across Australia, US, Canada, Singapore and Europe. She is also the host of the Female Founder workshops on confidence, courage, strengths, brand and storytelling.

In our conversation we dive into:

  • Choosing the non-linear path and not having a clear vision for your career
  • How working and living in Miami opened her eyes up to entrepreneurship
  • Starting the LadyBrains podcast and it’s phenomenal success
  • Building your confidence to speak in public and share your story
  • Finding the marketing medium that suits your personality

You can connect with Caitlin here:

www.caitlinjudd.com www.ladybrains.com https://www.instagram.com/caitjudd/

Learn more about how Creator Club and how our coaching & strategy can help you grow your business as a coach or consultant by clicking here

Follow Ruby on Instagram - https://www.instagram.com/rubykmarsh/

#165 – How to make marketing fun again (and is this why funnels aren't working?)05 Apr 202400:34:28

In this episode Ruby shares some research on the state of marketing, funnels and how we can make it fun again.

Learn more about how Creator Club and how our coaching & strategy can help you grow your business as a coach or consultant by clicking here

Follow Ruby on Instagram - https://www.instagram.com/rubykmarsh/

#164 – Death of the girl boss, relationship marketing and learning from Taylor Swift with Mary Margaret Skelly29 Mar 202400:51:29

Excited to welcome back Mary Margaret Skelly to the show for the third time and this time you get an insight into some of the behind the scenes conversations we have in our DM's.

Mary Margaret has been in leadership advisory for 14 years, and have coached, interviewed and placed hundreds of leaders across industries.

Today she works with professionals across industries as they seek to develop as leaders, grow into larger roles, plan major career shifts, and manage their energy. She also guide CEOs of startups and their leadership teams to work effectively together to drive rapid growth.

In this conversation we dive into:

  • How her coaching practice has changed post-pandemic and what her clients are focussed on most
  • Taylor Swift's crazy schedule and moving away from girl boss era
  • Gen Z and the influencer culture
  • Energy, emotional fatigue, money and the recession
  • Growing your business with relationship building

Click here to learn more about Mary Margaret and her coaching

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Learn more about how Creator Club and how our coaching & strategy can help you grow your business as a coach or consultant by clicking here

Follow Ruby on Instagram - https://www.instagram.com/rubykmarsh/

#163 – The soft sell, seduction and spicing up your content 19 Mar 202400:28:11

As a small business owner who's not a born and bred marketing expert, feeling like you constantly have to keep up with tactics to grow your audience is exhausting.

At the same time, when we're putting out the the same content over and over it's easy to get board - am I right? So how do we stay inspired to keep marketing? What's a way to inject some fun into our work?

In this episode, I'm sharing a strategy that will have you feel excited about creating content, through more experiential marketing that taps directly into how your market wants to feel and what they're buying right now.

Mentioned in this episode:

  • Art of Seduction by Robert Greene
  • Coniglio Palm Beach
  • Love Shack Fancy
  • The Story of Lululemon by Chip Wilson

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Learn more about how Creator Club and our coaching & strategy can help you grow your business as a coach or consultant by clicking here

Follow Ruby on Instagram - https://www.instagram.com/rubykmarsh/

#162 – Taking up space, self acceptance and building a creative career with Anneli Hansson 11 Mar 202401:09:39

Anneli Hansson is an award-winning Brand strategist based out of Stockholm, Sweden. With her 20+ years of experience in Brand strategy, design thinking, and marketing she holds a unique position in the market.

Throughout her career she's worked with international brands like Coca-Cola, Levi's, Polaroid, John Deere, and Volvo to innovative organic food brands from Sweden with a focus on sustainability.

This is one of those rare conversations with a creative who has a depth of expertise, and equally unafraid to share openly about her career journey. From working inside large organisations in CBO and CMO roles, to running a boutique agency to branching out into teaching and coaching, Anneli is a clear example of someone who has done both the inner and outer work required to thrive as a creative in the modern economy.

Connect with Anneli on Instagram: https://www.instagram.com/theannelihansson Website: https://www.annelihansson.com/ LinkedIn: https://www.linkedin.com/in/theannelihansson/ YouTube: https://www.youtube.com/@annelihansson5883

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Learn more about how Creator Club and our coaching & strategy can help you grow your business as a coach or consultant by clicking here

Follow Ruby on Instagram - https://www.instagram.com/rubykmarsh/

#161 – We're back baby! and doing things differently in 202404 Mar 202400:16:11

Welcome back to the 2024 season of the True to You Podcast with Ruby Marsh.

Last year I started to notice a shift happening in the worlds of many women in business. A shift that's exciting and empowering. Today I'm sharing what this discovery led me to realise about the podcast moving forward and the sorts of conversations (& doorways) I want it to open up for you in 2024 and beyond.

Learn more about how Creator Club and our coaching & strategy can help you grow your business as a coach or consultant by clicking here

Follow Ruby on Instagram - https://www.instagram.com/rubykmarsh/

#160 – Decoding the body-mind connection to help you make money with ease (Part Two with Linda Helistö) 08 Nov 202301:12:16

This is the second time we have Linda Helisto back on the show and this time we're diving into the world of money mindset and it's connection with our emotions, somatic response and the nervous system.

Linda is a former IT startupper and Sales Executive who got tired of constantly working on the verge of burnout and hiding behind other people’s dreams. Taking the leap to the unknown, she followed her life-long dream, leaving her life in Finland and moving into an RV on a small island in the wild and luscious Canadian Pacific Northwest.

Studying and working alongside some of the greatest minds in modern stress research and body-mind science, she now coaches and advises high-performing executives and business owners on how they can take their business and performance to the next level.

www.lindahelisto.com Instagram @lindahelisto LinkedIn @lindahelisto

Listen to Linda's previous episode: Ep.157 - How to sell with ease and scale your business your way (Part One)

Resources to help you in your business growth:

Want help with your writing? Download our free guide "Story driven content prompts that connect with your audience" - CLICK HERE to grab yours

Dive into the Creator Club Article Vault by clicking here

Join the waitlist for our next intake into Creator Club and get 1:1 support to grow your business click here

#159 – Three Unexpected Marketing Lessons from Beyonce's Renaissance Tour25 Oct 202300:37:06

As small business owners who are marketing our services, we can learn a lot from creatives in other industries. Today, I wanted to share three observations from watching Beyoncés recent Renaissance world tour blasted out across social media and how she squeezed every bit of juice out of marketing and selling this tour.

To go deeper into character work check out these episodes:

Ep. 127 - Thinking about your personal brand like designing a character

Ep. 140 - Becoming more confident to bring out more of your &#x27;character&#x27;

Resources to help you in your business growth:

Want help with your writing? Download our free guide "18 Copywriting Tips to juice up your content" - CLICK HERE to grab yours

Dive into the Creator Club Article Vault by clicking here

Learn more about Creator Club click here

#158 – The fashion world, your spiritual practice and creative mentors with photographer Olga Poppius 19 Oct 202301:17:02

Olga Poppius is a photographer, designer and mentor who has shot campaigns and editorials for multinational brands, and record companies, been published in ELLE, Vanity Fair, and Cosmopolitan.

She's also had several art exhibitions all over the world from Japan, Russia, New York, and Europe. Creating a high-end portraiture business for celebrity clients and also normal everyday people and businesses.

Learn more about Olga's work:

Join Masters of Light: https://www.mastersoflightacademy.com - Use code RUBY for 500 Euro discount!

Mentoring: https://www.olgapoppius.com/mentoring

Instagram: https://www.instagram.com/olgapoppius/

Resources to help you in your business growth:

Want help with your writing? Download our free guide "18 Copywriting Tips to juice up your content" - CLICK HERE to grab yours

Dive into the Creator Club Article Vault by clicking here

Learn more about Creator Club click here

#157 – How to sell with ease and scale your business your way with Linda Helistö (Part One)18 Sep 202300:59:53

Linda is a former IT startupper and Sales Executive who got tired of constantly working on the verge of burnout and hiding behind other people’s dreams. Taking the leap to the unknown, she followed her life-long dream, leaving her life in Finland and moving into an RV on a small island in the wild and luscious Canadian Pacific Northwest.

Studying and working alongside some of the greatest minds in modern stress research and body-mind science, she now coaches and advises high-performing executives and business owners on how they can take their business and performance to the next level.

www.lindahelisto.com Instagram @lindahelisto LinkedIn @lindahelisto

Resources to help you in your business growth:

Want help with your writing? Download our free guide "18 Copywriting Tips to juice up your content" - CLICK HERE to grab yours

Dive into the Creator Club Article Vault by clicking here

Join the waitlist for our next intake into Creator Club and get 1:1 support to grow your business click here

#156 – Why trust is your most valuable currency in the digital age (and four ways to deepen it)09 Sep 202300:36:26

For several years, we've been told that we're in an attention economy - the more attention and engagement you get, the easier it is to 'win' in business. While you do need some feedback to show your marketing is resonating, gaining a lot of attention doesn't automatically result in more clients. The bigger question your audience is asking now is: "can I trust this person?".

In this episode, we dive into four strategies to create more trust with your audience both online and offline so you become their first choice when they want to engage with your service like yours.

Resources to help you in your business growth:

Want help with your writing? Download our free guide "18 Copywriting Tips to juice up your content" - CLICK HERE to grab yours

Dive into the Creator Club Article Vault by clicking here

Join the waitlist for our next intake into Creator Club and get 1:1 support to grow your business click here

#155 – Building your emotional intelligence to create the kind of success you want - with Nerida Bint30 Aug 202300:53:59

In this episode we're bringing back a past guest - Nerida Bint who has had a major transformation in her business and personal life since we spoke back in 2020.

Nerida's work now centres around coaching woman and men in emotional intelligence so they can play bigger in their business and relationships.

If you feel like your emotions are running you and you want a little more ease in your life you'll thoroughly enjoy this conversation.

For more information on her work, you can connect with Nerida here: https://www.instagram.com/neridabint/

Resources to help you in your business growth:

Want help with your writing? Download our free guide "18 Copywriting Tips to juice up your content" - CLICK HERE to grab yours

Dive into the Creator Club Article Vault by clicking here

Join the waitlist for our next intake into Creator Club and get 1:1 support click here

#154 – Two beliefs that will radically change how you feel about selling your service17 Aug 202300:27:23

Today's episode is all about selling! I'm sharing two belief shifts that radically changed how I felt about selling in the last two years. Shifting these beliefs allows us trust the process and feel more confident next time you go to talk about your pricing or make offers to new clients.

Want help with your writing? Download our free guide "18 Copywriting Tips to juice up your content" - CLICK HERE to grab yours

Dive into the Creator Club Article Vault by clicking here

Join the waitlist for our next intake into Creator Club and get 1:1 support click here

#153 – How do I actually 'find my voice' and transform my writing or speaking?12 Aug 202300:22:30

What if instead of trying to find your voice was not a mysterious process but something you find by using it?

In this conversation, Ruby shares 3 tools that will help you discover your unique voice whether you're looking to write or speak more.

Want help with your writing? Download our free guide "18 Copywriting Tips to juice up your content" - CLICK HERE to grab yours

Learn more about how you can grow your service business through Creator Club Business Coaching Membership by clicking here

#152 – What nobody talks about when it comes to a magnetic personal brand03 Aug 202300:34:37

When we think about personal brand it's easy to think that it's all about the look and feel, but compelling personal brands or compelling characters go much deeper.

In this conversation, Ruby shares 3 things you can start to bring in to your personal brand so you're more magnetic to your audience.

Want help with your writing? Download our free guide "18 Copywriting Tips to juice up your content" - CLICK HERE to grab yours

Learn more about how you can grow your service business through Creator Club Business Coaching Membership by clicking here

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