The Strategy Skills Podcast: Strategy | Leadership | Critical Thinking | Problem-Solving – Détails, épisodes et analyse

Welcome to Strategy Skills episode 491, an interview with the author Directional Living: A Transformational Guide to Fulfillment in Work and Life, Megan Hellerer. 

In this episode, Megan shares her experience as an executive at Google and how she realized the misalignment in her career path, which led to physical and mental health issues. She also discusses how she navigated through it by listening to her inner voice and experimenting with new paths. Additionally, Megan explains how she built her coaching practice, how to find clients that are a good fit for you, the common issues clients face, and how to help them solve those issues.

Megan Hellerer is a career coach and the founder of Coaching for Underfulfilled Overachievers. She has led hundreds of women, including Representative Alexandria Ocasio-Cortez, to transform their lives by transforming their careers. After checking all the traditional boxes of success—graduating at the top of her class from Stanford University and spending eight years as a Google executive—and still deeply unhappy, she quit her great-on-paper job with no plan. Now her mission is to provide others with the support and guidance that she needed when she herself was struggling. Megan has been featured in New York, Vogue, The Wall Street Journal, CNBC, and The Times. She lives with her husband and daughter in the Hudson Valley, New York.

Get Megan's book here: https://shorturl.at/Icv8w

Directional Living: A Transformational Guide to Fulfillment in Work and Life

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Welcome to Strategy Skills episode 492, an interview with the co-author of the book Personalized: Customer Strategy in the Age of AI, David C. Edelman. This book is a playbook for delivering true personalization at scale that will help executives learn how to put personalization at the center of their strategy and accelerate growth. BCG's Mark Abraham and HBS's David C. Edelman describe five promises of personalization: Empower Me, Know Me, Reach Me, Show Me, Delight Me.

David C. Edelman is a senior lecturer at Harvard Business School, an executive adviser and board member to brands and technology providers, and an adviser to BCG. Previously, David was chief marketing officer at Aetna and has worked with dozens of companies on personalization, AI, and agile marketing at BCG and Digitas. Forbes has repeatedly named him one of the Top 20 Most Influential Voices in Marketing, and Ad Age has named him a Top 20 Chief Marketing and Technology Officer.

Get David's book here: https://shorturl.at/Qj6Ys

Personalized: Customer Strategy in the Age of AI

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Welcome to Strategy Skills episode 493, an interview with the coauthor of the book Personalized: Customer Strategy in the Age of AI, Mark Abraham. 

In this episode, we explore the rise of personalization through digital tools and AI, and how companies and organizations are leveraging it to build connections and engage with their customers. We discuss companies that excel in this area, such as Starbucks with its personalization engine, and Spotify with its tailored music recommendations. Personalization is not just about data; it's also about responding effectively to customer insights, enhancing customer experiences, and driving growth.

Mark Abraham is a senior partner at BCG and the founder of the firm's Personalization business, which he has built into a global team of more than 1,000 agile marketers, data scientists, engineers, and martech experts. He and his team have accelerated the personalization efforts of more than a hundred iconic brands (including Starbucks, The Home Depot, and Google) and built some of BCG's largest ventures and AI platforms, including Fabriq by BCG for personalization. Currently, Mark leads BCG's North American Marketing, Sales & Pricing practice and is reenergizing the growth and development of talent in what is one of the firm's largest regional practices.

Get Mark's book here: https://shorturl.at/Qj6Ys
Personalized: Customer Strategy in the Age of AI

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Welcome to Strategy Skills episode 494, an interview with the author of Mindshift: Transform Leadership, Drive Innovation, and Reshape the Future, Brian Solis. In this episode, Brian discusses the concept of 'Mindshift'—moving beyond industrial-era, business-as-usual mindsets to become a visionary for a future that has yet to emerge. He also explores the importance of a beginner's mind, emphasizing the need for curiosity and awareness in leadership, which opens the door to new possibilities and fosters innovation.

Brian Solis is a world-renowned futurist, keynote speaker, and author of over 60 industry-leading research publications and 8 best-selling books exploring disruptive trends, corporate innovation, business transformation, and consumer behavior.

Forbes has called him "one of the more creative and brilliant business minds of our time" and The Conference Board described Brian as "the futurist we all need now."

Brian serves as the Head of Global Innovation at ServiceNow where he leads vision, strategy, and program innovation for the company's global Innovation Centers. Brian also studies disruptive technologies, emergent trends, and market shifts to advise business executives on innovation and transformation strategies. 

Brian continues to publish business and technology thought leadership in industry publications such as CIO, Forbes, and Worth, and has consistently been recognized as one of the world's leading thinkers in innovation, business transformation, and leadership for over two decades.

Get Brian's book here: https://shorturl.at/KHi7j

Mindshift: Transform Leadership, Drive Innovation, and Reshape the Future

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Welcome to Strategy Skills episode 495, an interview with healthcare visionary, Eugene Litvak. In this episode, Eugene discussed the challenges in global hospital management, highlighting overcrowded emergency departments, nursing shortages, rising healthcare costs, and mismanaged surgery schedules leading to delays and increased mortality. Eugene discussed ways to improve the current healthcare system to save millions of dollars for each hospital while improving patient satisfaction and outcomes, nurse retention, hospital efficiency, and addressing healthcare disparities and inequities.

Eugene Litvak, PhD is President and CEO of the nonprofit Institute for Healthcare Optimization. He is also an Adjunct Professor in Operations Management in the Department of Health Policy & Management at the Harvard School of Public Health (HSPH). He was a co-founder and director of the Program for the Management of Variability in Health Care Delivery at the Boston University (BU) Health Policy Institute. Since 1995, he has led the development and practical application of innovative approaches for managing patient flow variability, first introduced by him and his fellow co-founder Michael C. Long, MD, for cost reduction and quality improvement in health care delivery systems.

Get Hospital, Heal Thyself here: https://shorturl.at/6kevO

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Welcome to Strategy Skills episode 496, an interview with the author of Hospital, Heal Thyself, Mark Taylor. In this episode, we explore the challenges and potential solutions in the healthcare industry, focusing on Dr. Litvak's methods. The discussion highlights the inefficiencies in hospital operations, such as overcrowding and unnecessary expenditures, and the reluctance of hospital CEOs and surgeons to adopt more efficient practices. Dr. Litvak's methods, which involve optimizing surgical schedules, have been successfully implemented at many top 12-ranked hospitals to save hundreds of millions of dollars and countless thousands of patient lives.

Mark Taylor is a veteran healthcare journalist who has covered health and medicine for newspapers and business publications for decades. He is the recipient of Kaiser and Knight fellowships and is a co-founder of the Association of Health Care Journalists. Taylor is a former steelworker, taxicab driver, waiter, and lifeguard who lives in a Northwest Indiana suburb of Chicago.

Get Mark's book here: https://shorturl.at/6kevO

Hospital, Heal Thyself: One Brilliant Mathematician's Proven Plan for Saving Hospitals, Many Lives, and Billions of Dollars

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Welcome to Strategy Skills episode 497, an interview with the author of 12 Questions for Love: A Guide to Intimate Conversations and Deeper Relationships, Topaz Adizes. 

Topaz After a decade of exploring human connections through 1,200+ conversations in his Emmy Award-winning experience design studio, Topaz Adizes founder of The Skin Deep, popular on TikTok (1.2M) and Youtube (905k), is bringing his knowledge of the power of questions to the workplace.

In this episode, Topaz shares his filmmaking journey leading to creating "The And," a project focused on deep, human conversations. He emphasizes that in order to have meaningful conversations, we need to consider giving well-constructed questions, avoiding binary ones, and fostering a safe space for dialogue. Topaz also touched on creating impactful conversations by setting intentions, using connective questions, and ensuring participants feel safe and heard. He also highlights the significance of deep listening, which involves engaging the whole body and feeling, and how these types of conversations enhance relationships and personal growth.

Topaz Adizes is an Emmy Award-winning writer, director, and experienced design architect. He is an Edmund Hillary fellow and Sundance/Skoll stories of change fellow. His works have been selected to Cannes, Sundance, IDFA, and SXSW; featured in New Yorker magazine, Vanity Fair, and the New York Times; and have garnered an Emmy for new approaches to documentary and Two World Press photo awards for immersive storytelling and interactive documentary. He is currently the founder and executive director of the experience design studio The Skin Deep. Topaz studied philosophy at UC Berkeley and Oxford University. He speaks four languages and currently lives in Mexico with his wife and two children.

Get Topaz's book here: https://shorturl.at/lj2Ro

12 Questions for Love: A Guide to Intimate Conversations and Deeper Relationships

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Welcome to Strategy Skills episode 498, an interview with the coauthor of Triple Fit Strategy: How to Build Lasting Customer Relationships and Boost Growth, Christoph Senn. 

In this episode, Christoph introduces us to the concept of the "Triple Fit Strategy," a groundbreaking approach to strategy and sales with the power to transform businesses. It replaces the traditional single product-market fit with a three-fold alignment: planning, execution, and resource fit.

Christoph Senn is an adjunct professor of marketing at INSEAD, one of the world's leading and largest graduate business schools. He is also Codirector of the INSEAD Marketing & Sales Excellence Initiative (MSEI). He frequently works with leading companies, including BASF, Coca-Cola, General Electric, Hoffmann-LaRoche, Konica Minolta, Maersk, Microsoft, Otis, Pfizer, Schindler, Sonos, Vodafone, and many more. He is also Chairman of boutique consultancy AMC and the founder and CEO of Valuecreator, a software startup advancing the practice of value co-creation.

Get Christoph's book here: https://shorturl.at/n70UA

Triple Fit Strategy: How to Build Lasting Customer Relationships and Boost Growth

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Welcome to Strategy Skills episode 499, an interview with the author of Strategy and Leadership as Service, Sara Daw. Her new book provides businesses with access to the complete range of functional, emotional, and collective intelligence at the C-suite level by moving their positions from the "pay-roll" to an "access-role."

In this episode, Sara discussed strategies for advancing a career to the C-suite, including joining the right organization with clear career paths and development opportunities, and how to find a mentor and a sponsor within the organization to help open doors and realize career ambitions.

Sarah took us on her journey to becoming a fractional CFO and finding her first few clients, a motivational story of persistence and not giving up. Additionally, Sara shares her advice on marketing strategies, time management, and maintaining a balance between work and personal life.

Sara Daw is an entrepreneur, researcher, writer, speaker and future of work expert. Listed in the 2024 E2E Female 100, Sara is passionate about designing the future of work for C-level talent and organizations. As well as publishing the first research on the Access Economy for C-suite talent in her second book, Strategy and Leadership as Service, she is Co-Founder and Group CEO of The CFO Centre and The Liberti Group, the global number one provider of part-time and fractional C-suite professionals. Sara is a graduate in Chemistry from Oxford University, a Chartered Accountant, holds an MBA from The London Business School, and a Mastère Spécialisé® in Consulting and Coaching for Change, run jointly by Oxford University (Saïd Business School) and HEC Business School in Paris.

Get Strategy and Leadership as Service here: https://shorturl.at/I3TSS

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Welcome to Strategy Skills episode 500, an interview with an entrepreneur and global thought leader in high-performing teams and Chairman of Ferrazzi Greenlight and its Research Institute, Keith Ferrazzi.

In this episode, Keith takes us through his inspiring journey from a challenging childhood in a poor immigrant family to becoming a global leader in relationship-building and team performance.

Keith introduces us to the concept of teamship, a profound shift from today's hierarchical model to sharing the load among a team that elevates one another and the organization to achieve exponential results. He shared the 10 critical shifts to teamship and how to adopt these transformative practices to build high-performing teams.

Keith Ferrazzi, a #1 New York Times Bestselling Author of Never Eat Alone, Leading Without Authority, Competing in the New World of Work, and his newest book, Never Lead Alone: 10 Shifts from Leadership to Teamship. Keith is an acclaimed global executive team coach, who stands at the forefront of transformative leadership having coached the transformation of Fortune 500 corporations, the World Bank, fast growth Unicorns and even governments of entire countries. The founder of Ferrazzi Greenlight, Keith spearheads behavioral shifts in leadership and high impact teams, empowering organizations to thrive in the ever-evolving landscape of business.

Keith's research can be found in prestigious publications including Harvard Business Review, Forbes, The Wall Street Journal, Fortune, Fast Company, and Inc. Magazine, where his columns serve as valuable insights for business leaders.

Get Keith's new book here: https://shorturl.at/DNHur

Never Lead Alone: 10 Shifts from Leadership to Teamship

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