"We knew we wanted the best information out there in the space, that's a given, but we wanted this to feel like a family atmosphere." - Molly Pittman

In this episode, Molly and Zach Dampier take you behind the scenes of Smart Marketer Live 2025 from packed roundtables and unforgettable presentations to Denver bowling nights and real-life connections that made it all magic. Whether you were there or tuning in from afar, this recap captures the insight, energy, and community that made Smart Marketer Live 2025 unforgettable.

• Why Smart Marketer Live is unlike any other marketing event
• How the roundtable sessions created powerful business breakthroughs
• The smartest way to gather testimonials and social proof
• What Molly learned from Meta and TikTok Shop insiders
• The secret to running high-impact content collection on-site
• Why this event is a must-attend for remote marketers and entrepreneurs

• Smart Marketer – https://smartmarketer.com
• Mentor Table Mastermind – https://smartmarketer.com/mentor-table
• Molly Pittman – https://mollypittman.com
• Fields of Freedom Dog Rescue – https://www.instagram.com/fieldsoffreedomrescue
• Omnisend – https://smartmarketer.com/omnisend
• Use code SMART for 50% off your first 3 months
• YouTube Channel – https://www.youtube.com/@SmartMarketerYT

00:00 – Welcome and What to Expect
03:55 – Behind the Scenes: Content Creation, Testimonials, and Team Wins
07:08 – Why Live Events Still Matter (and What Made This One Special)
08:41 – Session Highlights: TikTok Shop, Meta Ads, Tactical Baby Gear
09:45 – Roundtable Strategy and Why It Was a Game-Changer
11:00 – Real Talk at the Social Media Table: Misconceptions and Wins
13:46 – The Vibe: Parties, Friendships, and Unexpected Connections
18:50 – What's Next: Tickets for 2026 and Speaker Interviews Coming Soon
20:30 – What's Next: Interviews With Speakers from SML25

If you enjoyed this episode, please take a moment to:

✅ Follow and review us on Apple Podcasts: Click Here
📲 Share this episode on social and tag us using #WeOutHere
💌 Got feedback? Email us at support@smartmarketer.com

Serve the World Unselfishly and Profit. 🎉

(with John Grimshaw, CMO of Smart Marketer)

"Email isn't dead, it's your fastest path to real profit this Q4."
In this episode, John Grimshaw lays out the exact email strategies Smart Marketer is using to maximize results during the busiest time of the year. Learn how to supercharge your automations, craft high-converting messages, and prep your brand for holiday success without spending weeks rewriting flows.

You'll also hear about a game-changing new feature in ChatGPT that's set to shake up eCommerce as we know it: instant checkout. Plus, John shares the highest-performing email format Smart Marketer is using right now (spoiler: it's plain-text and insanely effective).

This is your 60-minute checklist for higher conversions, better inboxing, and more sales fast.

• Why email automation is 25x more profitable than broadcasts (and most brands neglect it)

• How to update your top 3 flows in under an hour: Welcome, Cart Abandon, Product Abandon

• The new "Instant Checkout" inside ChatGPT and why you must optimize for it

• The single email style outperforming all others: the Founder Email

• How to bundle products for better margins and ChatGPT discoverability

• Why design-heavy emails can hurt your deliverability, and what to do instead

• Omnisend (Email & SMS Platform) – smartmarketer.com/omnisend
  Use code SMART for 50% off your first 3 months

• Free Prompt: Plain-Text Founder Email
  See below for the full prompt shared in the episode

• Smart Marketer Blog & Resources – smartmarketer.com/blog

• Smart Marketer YouTube – Andromeda Update Video – Watch here

• Support & Feedback – support@smartmarketer.com

00:00 – Intro: What's in this episode
01:54 – "Profit leaks" in your Q4 email strategy
03:25 – Email is not dead: It's more powerful than ever
06:06 – Email = telling your best friends what to do
08:14 – Automation is 25x more profitable (and ignored)
09:13 – Where to focus first in your flows
10:38 – This Just In: Instant checkout now inside ChatGPT
13:00 – ChatGPT's impact on eCom gifting & bundles
15:43 – Optimize product feeds + create AI-friendly bundles
20:17 – Your 60-minute action plan: 3 automation updates
22:40 – Flow #1: Welcome – what to fix fast
25:48 – Flow #2: Cart Abandon – how to speed it up
28:24 – Flow #3: Product Abandon – recommendations that convert
30:01 – The "one page" traffic strategy for BFCM
32:02 – Why Smart Marketer switched to Omnisend
34:12 – The power of plain-text: Founder Email breakdown
36:35 – Real campaign results from Founder Emails
38:51 – Best practices: subject, tone, structure, CTA
39:39 – The ChatGPT Founder Email Prompt (full version)
42:00 – Why hybrid email design (text + visuals) wins
43:33 – Real brand case study: doubling email revenue
45:16 – Optimize for inboxing: deliverability > design
46:03 – Full checklist: what to do in the next 60 minutes
47:32 – Closing thoughts & CTA to share the show

Plain-Text Founder Email Prompt
Write a plain-text "Founder Email" for my brand during Q4.
Make it sound personal, human, and conversational, like a message from the founder to a loyal customer.
Keep it under 200 words, with one clear CTA and no images or fancy design.

Include:

1. A warm opening (gratitude, reflection, or behind-the-scenes note).

2. A short story or insight that builds connection.

3. A simple offer or bonus (e.g., stackable discount or early access).

4. A friendly close with light urgency ("ends soon" / "thank you for supporting us").

Tone:
Authentic, human, and direct — like a Gmail message from a friend.

Goal:
Drive clicks through trust and relatability, not polish or visuals.

Output Format:
• Subject: [5–7 words, personal & curious]
• From: [Founder Name at Brand]
• Body:

Ask me any questions to help make the results stronger.

Enjoyed this episode? Do us a favor:

• Follow & Subscribe to The Smart Marketer Show on your favorite podcast platform.

• Leave a 5-star review on Apple Podcasts

• Share this episode on social and tag us @smartmarketer using #WeOutHere

• Send your founder email draft to support@smartmarketer.com for feedback

🚀 Email isn't dead, it just needs your attention. Take 60 minutes, follow the plan, and set yourself up for the best Q4 yet.

Your emails might look great, but are they even landing in inboxes?

In this Mentor Table Email Office Hours session, you'll sit in on a real-time troubleshooting call with Heather and Matt from the Smart Marketer email team as they help a founder navigate a frustrating deliverability issue. If you're sending emails and seeing sudden dips in opens, strange bounce patterns, or deliverability issues with major inbox providers then this is for you.

"It's difficult to diagnose any one thing. A lot of it is just making sure you're tightening up sending practices." – Matt

You'll hear common mistakes, how to fix them, and advanced tips to keep your list healthy and compliant so you can keep driving sales.

• How to identify and troubleshoot bounce-related email issues

• The DNS records you must have configured (SPF, DKIM, DMARC—and how to check them)

• What a branded sending domain is and why it's now required by major email providers

• How to use tools like Litmus, MX Toolbox, and Sender Score to test and monitor

• Why exclusion segments and list hygiene matter more than ever

• When to consider switching to a dedicated IP address and how to know if you're ready

• Smart Marketer Mentor Table

• Omnisend for Email & SMS (Use code SMART for 50% off 3 months)

• Litmus Email Testing Tool

• MX Toolbox – DNS & Blacklist Lookup

• EasyDMARC – Email Security Platform

• Sender Score – Email Reputation Check

00:00 – Intro: Mentor Table Email Office Hours
01:12 – Ezra's Omnisend Recommendation
02:16 – The Deliverability Problem: Rising Bounces and Email Errors
04:50 – Policy-Related Bounce Messages Explained
07:15 – Tools to Test Inbox Appearance & Placement (Litmus)
08:53 – How to Check DNS Setup (SPF, DKIM, DMARC)
13:01 – Using Zoho & Klaviyo Separately for Deliverability
15:01 – Exclusion Segments & List Hygiene Tactics
16:06 – Should You Move to a Dedicated IP?
18:35 – Diagnosing Blacklists & Using Lookup Tools
22:04 – Sender Score, EasyDMARC, and MX Toolbox
25:08 – Final Thoughts & Action Plan for Inbox Recovery

Enjoyed this episode? We'd love your support.

• Leave a 5-star review on Apple Podcasts: Click Here

• Share the episode on social media, tag us, and use #WeOutHere

• Feedback or questions? Email us at support@smartmarketer.com

Serve the World Unselfishly and Profit.

This episode gives us access to Ezra Firestone's Blue Ribbon E-Commerce Mastermind. Whether you're already a Founder/Entrepreneur or want to launch your own business one day, there are takeaways, tips, and fun tidbits in this conversation between two heavy-hitters that have recently sold large portions of their boot-strapped businesses.

You'll hear Ezra's chat with Kindred Bravely Founder Garret Akerson as they share their exit stories, reasoning, and what life is like 'on the other side.' 

Also, learn why Garret Aversion thinks you should never start a business without an Exit plan and why Ezra advises you 'get out' when your business is at around 70% of its potential.

"Entrepreneurship is a personal development game, right? Cause you are always the limiting factor no matter what". Garret Akerson

YOUR ENGAGEMENT MATTERS!

Thank you to our listeners for all the 5-Star Reviews and meaningful messages you've sent this year - the Podcast has gone above and beyond what we expected, and we have YOU to thank for that.

It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links:

Garret Akerson on LinkedIn, https://www.linkedin.com/in/garretakerson/

Ezra Firestone on LinkedIn, https://www.linkedin.com/in/ezrafirestone/

The Blue Ribbon Commerce Mastermind, https://smartmarketer.com/mastermind/

Smart Marketer Courses https://smartmarketer.com/courses/

Ep. 144, The MIT Framework For Daily Media Buying Decisions

If you spend any time in Ads Manager, this episode is for you. The CEO of the Smart Marketer Agency (Pepijn Hufen) is back on the show to share the framework he and his team use for their high-level clients. By the end of this episode, you will feel more confident when drawing conclusions and less daunted by the data. You'll learn the best metric for determining business health, how to handle Ads that have been running for less than 72 hours, and more!

"If you are a media buyer, you cannot look at Ads in a silo. You cannot look at Ads in isolation from the whole business. If you are an agency, you are responsible for understanding what is happening in your client's overall business." Pepijn Hufen

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has exceeded what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode on your social media, share your favorite episodes with friends, and tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Pepijn Hufen, on Twitter, https://twitter.com/PepHufen on Instagram, https://www.instagram.com/pep_hufen/?hl=en

More Episodes, https://smartmarketer.com/blog/?cat=podcasts.

The Smart Marketer Agency, https://smartmarketer.com/agency/

How do you make email marketing work for you? Whether you're using chat GPT or not, these 8 principles have not changed!

"If you hold these eight laws in your mind, you are going to be better at email marketing than about 95% of businesses out there." John Grimshaw

Our host John Grimshaw has overseen the sending of half a million emails (so far)! In this flash back episode, he downloads his expertise and explains how applying this knowledge will give you the competitive edge you're looking for. 

You can also find a full video of this on the Smart Marketer YouTube channel, which you can check out here, https://www.youtube.com/@TheSmartMarketer/featured.

PLUS, if you're ready to turn Email into a huge revenue channel for your brand, check out Train My Email Specialist, https://smartmarketer.com/train-my-email-specialist/.

Links:

John Grimshaw, https://www.linkedin.com/in/johnwgrimshaw/

Smart Marketer Courses https://smartmarketer.com/courses/

Train My Email Specialist, https://smartmarketer.com/train-my-email-specialist/ 

YOUR ENGAGEMENT MATTERS! 

Thank you to our listeners for all the 5-Star Reviews and meaningful messages you've sent this year - the Podcast has gone above and beyond what we expected, and we have YOU to thank for that.

It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit.

Today Molly Pittman talks to one of her favorite humans in the world, who happens to be AI Enthusiast Mike Rhodes, Founder of WebSavvy. He doesn't claim to be an expert, but he does know more than most and provides some excellent background information, context, and perspective that will help you feel more able to dive into Chat GPT, Mid Journey, and whatever comes next!

Listen for an optimistic take on what AI means for us, plus an overview of what's coming toward us (at Warp Speed). You'll be encouraged to dive into this rapidly evolving, game-changing technology with reverence and responsibility.

"Your job is to think about how your business could use this for good. How can we use this to empower people and to make us more human? That's the job right now". Mike Rhodes.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Mike Rhodes, https://au.linkedin.com/in/websavvy

Web Savvy, https://www.websavvy.com.au/

Molly Pittman, https://mollypittman.com/

The Smart Marketer Agency, https://smartmarketer.com/agency/

What does the data tell us? The Chat CPT hype train is extremely real, but what can this tool do for us as Marketers? Does it have what it takes to step in and help you with your Email Campaigns?

CMO of Smart Marketer John Grimshaw ran three Email split tests and shares some interesting data in this episode. So whether you are excited to figure out how to use this tool or a skeptic that's a little concerned, listen to this data-backed episode for helpful insights you can apply to your own campaigns.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

John Grimshaw, https://www.linkedin.com/in/johnwgrimshaw/

Smart Marketer Courses https://smartmarketer.com/courses/

Train My Email Specialist, https://smartmarketer.com/train-my-email-specialist/

If you have a demanding full-time job, you might feel that launching a side business is just too difficult. But Kate Matsudaira, the Founder of Ink and Volt, did just this and shares her success story with the CEO of the Smart Marketer Agency. Kate's journey showcases the power of community engagement for product development, knowing when to delegate, and some creative solutions to practical problems. Pepijn Hufen and Kate dive into the numbers, the thinking behind some of Ink and Volt's strategies, and what it's like to work with the Smart Marketer agency (Ink and Volt is a client). 

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Pepijn Hufen, https://www.linkedin.com/in/pepijnhufen/

The Smart Marketer Agency, https://smartmarketer.com/agency/.

Kate Matsudaira, https://www.linkedin.com/in/katemats 

Ink and Volt, https://inkandvolt.com/

Our senior media buyer is back on the show to bring you up to speed on what's working now in Facebook Ads Manager. You can almost hear the media buying community worldwide as they scramble to get to this episode! You'll hear Smart Marketer CEO Molly Pittman talk with Dennis Paskalev about the trends, tips, and tweaks you need to employ to optimize your campaigns. Plus, don't skip the end of the episode, where they talk candidly about the work-life balance challenges (and solutions) that are as crucial for your success as the latest digital marketing strategies.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Molly Pittman, https://mollypittman.com/

The Agency, https://smartmarketer.com/agency/.

Dennis Paskalev, https://www.linkedin.com/in/dennispaskalev/

Molly Pittman recently had the honor of being a guest on the ScaleUp Community podcast (E-Comm Simplified) with Shruti Shah. We're sharing this recording to give you a ton of valuable insights on digital marketing, business growth, and leadership. Plus, find out what kind of products have a competitive edge in 2023.

"Our powers together combined create something much bigger than we could have done on our own." Molly Pittman

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has exceeded our expectations, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

YOUR ENGAGEMENT MATTERS 

We'd also love it if you repost this episode on your social media, share your favorite episodes with friends, and tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit.

Links

Shruti Shah, https://www.linkedin.com/in/shruti-shah-23ba15208/?originalSubdomain=in

Molly Pittman, https://mollypittman.com

More Episodes, https://smartmarketer.com/blog/?cat=podcasts.

Have you wondered what would happen if you got onto Shark Tank? Kim Lewis had that opportunity and talks with Molly Pittman in this episode about what that did (and didn't do) for her business. Listen for Kim's true moments of breakthrough, the keys to her success, and what she wishes she had done earlier.

"A lot of entrepreneurs start businesses because they want to start a business, not because there are people who are willing to pay them for the thing that they want to sell!" Kim Lewis

Listen now to gain valuable insights from Kim's journey and discover how to apply these lessons to your business.

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

YOUR ENGAGEMENT MATTERS 

We'd also love it if you repost this episode on your social media, share your favorite episodes with friends, and tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit.

Links

Kim Lewis, https://kimlewisceo.com

Curl Mix,  https://www.curlmix.com

Molly Pittman, https://mollypittman.com

Blue Ribbon Mastermind, https://smartmarketer.com/mastermind/

More Episodes, https://smartmarketer.com/blog/?cat=podcasts.

For the first time on this show, we're spotlighting the benefits of Podcasting for your brand. If you're considering launching a podcast and want to understand how it could fit into your business, this episode is a great place to start. Our host Molly Pittman has been podcasting since 2015, but in this episode, she talks with Podcast Entrepreneur Anne Claessen, founder of the Podcast Management company, Podcast Babes. They discuss the most powerful benefits of having a podcast, the keys to success, and the current options for monetizing your show. 

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode on your social media, share your favorite episodes with friends, and tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Annes Company, https://thepodcastbabes.com/

Molly Pittman, https://mollypittman.com

More Episodes, https://smartmarketer.com/blog/?cat=podcasts.

Are your product detail pages costing you conversions?

In this episode, Shopify expert Kurt Elster breaks down exactly what makes a high-converting PDP in today's eCommerce landscape. Straight from a Mentor Table session, Kurt shares real examples from Amazon, Walmart, Tactical Baby Gear, and more—along with the essential elements every product page must have to convert browsers into buyers.

"The product detail page... it's where the purchase decision happens." – Kurt Elster

This is one of those episodes you'll want to take notes on. Let's level up your product pages.

• The 6 elements Google requires on your PDP (and why they matter)

• Why stock status should never be hidden (and how Amazon nails it)

• The most overlooked layout improvement that boosts conversion instantly

• What Shopify's new AI + SEO tools mean for your product visibility

• Simple PDP enhancements that 10x perceived value (without new tech)

• Why review photos and breadcrumb trails are gold for usability

• How to apply big-brand best practices to your small store

•  Mentor Table - Apply Today!

• Kurt Elster

• Google Merchant Center PDP Guidelines

• Shopify Knowledge Base App

• Omnisend Offer: https://smartmarketer.com/omnisend (Use code SMART for 50% off 3 months)

• Smart Marketer

00:00 – Intro: Why PDPs Are the Most Important Page in Your Store
01:04 – Ezra's Quick Tip: Why He Always Installs Omnisend First
02:08 – Meet Kurt Elster + Why PDPs Make or Break the Sale
04:47 – Google's Minimum Viable Product Page Checklist
07:04 – Big Box Store Examples: Amazon, Walmart, Best Buy
12:44 – SEO for AI: Myth or Must-Do?
14:27 – Shopify's New AI Search Tool + Structured Data Insights
16:05 – Rich Results: What They Are & Why They Matter
17:37 – Real Example: Tactical Baby Gear PDP Breakdown
19:13 – UX Enhancements: Videos, Tabs, Comparison Charts & Reviews
20:44 – Bonus Example: Harney Tea's Complex Catalog Challenge
21:46 – Final Takeaway: What Truly Makes a PDP Convert
22:10 – Outro: Subscribe and Leave a Review!

Thanks for tuning in! If you enjoyed this episode, please take a second to:

• Follow or subscribe to the Smart Marketer Podcast

• Leave a 5-star review on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407

• Share this episode on social and tag us using #WeOutHere

• Send feedback to support@smartmarketer.com

Serve the World Unselfishly and Profit!

In 17 years of business, none of Ezra's employees have ever quit. Yes, you read that right. If you want to learn how to manage inevitable conflict (and keep your "A Players"), you need to listen to this episode. You will learn how to find out what's really going on among your teams, how to prevent trouble on the ground, and then how to deal with it when it arises.

This recording is an excerpt from the Blue Ribbon Mastermind. For more information on that, visit https://smartmarketer.com/mastermind/.

"What people want is to feel heard, acknowledged, and valued. And it is your job as the leader of the ship to listen to them. And there aren't very many people in the world who actually listen. If you are one of them, you have a superpower." Ezra Firestone.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Ezra Firestone, https://smartmarketer.com/about/

Smart Marketer Courses, https://smartmarketer.com/courses/

At Smart Marketer, we believe all roads lead back to your creative! And we are constantly searching for ways to do that better! Today we've brought on a special guest, Savannah Sanchez. Savannah is one of the most sought-after experts for TikTok advertising and the founder of Social Savannah, an official TikTok creative agency partner. She is passionate about figuring out what creative formats and formulas work best for e-commerce brands. In this episode, she talks through three of her favorite Ad formulas (that work for you wherever you're running ads and no matter what type of business you have).

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode on your social media, share your favorite episodes with friends, and tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Is it too late to make money on Amazon? Good question. The opportunity is different, but some would argue it's better! If you feel you missed the Amazon Gold rush, this episode is for you because Amazon is still 38 to 50% of all e-commerce. Brett Curry, Amber Norell (Director of Amazon, OMG Commerce), and Trenton Bodenbach (Amazon Advertising lead, OMG Commerce) discuss the two paths you can take on this mega platform (and what your focus should ultimately be). 

"Brett Curry and OMG Commerce are hands down the best in the business when it comes to Amazon ads and channel management. They've helped us grow our Amazon business to over 15% of our total yearly revenue (from $0 to $6 million)" Ezra Firestone.

This episode is an excerpt from Smart Marketer's course, Smart Amazon ECommerce. You can check that out here, https://smartmarketer.com/smart-amazon-ecommerce/.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode on your social media, share your favorite episodes with friends, and tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Brett Curry https://www.linkedin.com/in/thebrettcurry/

OMG Commerce https://www.omgcommerce.com/services/google-search?gclid=Cj0KCQiA-oqdBhDfARIsAO0TrGE95-iIoatTwJtW-nirDeHUVtWep6DAS1MHwd9THJAggj0EUl_7a-YaAi-EEALw_wcB

Brett's course with Smart Marketer, https://smartmarketer.com/google-pmax-blueprint/

Molly Pittman, https://mollypittman.com/

What's the Common Thread Among Successful Brands In 2023? You'll find out in this episode with the Entrepreneur behind The Unofficial Shopify Podcast. Kurt Elster talks with Molly Pittman about the unorthodox marketing strategies that set winners apart from the rest. You'll hear his thoughts on the industry, the most critical skills (and practices) for successful marketers today, the keys to storytelling, and more. 

"If everybody could do storytelling easily, then anyone could write a script for a TV show, movie, book, whatever. It's tough, and it gets tougher when it's not fiction". Kurt Elster

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode on your social media, share your favorite episodes with friends, and tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Kurt Elster, https://kurtelster.com

Molly Pittman, https://mollypittman.com

More Episodes, https://smartmarketer.com/blog/?cat=podcasts.

Pepijn Hufen and his team at the Smart Marketer agency dug deep in 2022 and achieved excellent results for their high-level clients. He's back on the show today to let you in on the secrets they've learned and the strategies they employ. Listen to find out the mystery metrics you really need to look at (if you want to get better results from your Facebook Ad campaigns). Pep gets to the point and breaks down what these three (actually four) metrics are, how to calculate them, and how to 'read' them so that you can get the whole picture.

Interested in Train My Traffic Person? Now enrolling >> https://smartmarketer.com/train-my-traffic-person/?gclid=EAIaIQobChMI37nwh5Lu_AIV0AitBh2cWwUbEAAYASAAEgLN4vD_BwE

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode on your social media, share your favorite episodes with friends, and tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Pepijn Hufen on Twitter, https://twitter.com/PepHufen or on Instagram, https://www.instagram.com/pep_hufen/?hl=en

More Episodes, https://smartmarketer.com/blog/?cat=podcasts.

Consider this a Pit Stop for your personal alignment! Ezra Firestone (Founder of Boom, Zipify, Smart Marketer, and now the owner of Overtone) shares the exact process he uses to reflect and set goals for each new year. You'll hear all about Ezra's recent challenges and how he plans to re-align for 2023 - so that you can learn how to tweak your outlook and routines and, in turn, adapt the goals you have for every area of your life.

Want to hear the Business content left out of this podcast episode? You can watch the rest of this webinar here, https://zipify-1.wistia.com/medias/ni6u5l8y19.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit.

Links

Ezra Firestone, https://smartmarketer.com/about/

Smart Marketer Courses, https://smartmarketer.com/courses/

Ezra Firestone (Founder of Boom, Zipify, Smart Marketer, and now the owner of Overtone) talks with our Host (and CEO of Smart Marketer), Molly Pittman, in this encouraging beginning-of-the-year episode. Listen as Ezra throws out some wicked-smart wisdom on life and business, and Molly gets to a core question that she is asked All. The. Time. Together they set the record straight on how to think about Top Of Funnel Return on Ad Spend (ROAS). Ezra and Molly provide a seasoned viewpoint that will help you better think about it, especially if you're drawn to those bigger ROAS numbers. 

"Would you rather have a 10X ROAS? Where you acquire five customers to sell stuff to later and continue to increase their lifetime value, or would you rather have a 1X or 2X ROAS where you've acquired a hundred customers that you get to monetize further? That's what's missing from the ROAS metric; it does not show scale". Molly Pittman.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to… 

Serve the World Unselfishly and Profit.

Links

Mentioned In This Episode, Ezra's Welcome to 2023 Webinar, https://zipify-1.wistia.com/medias/ni6u5l8y19.Ezra Firestone, https://smartmarketer.com/about/

Molly Pittman, https://mollypittman.com

Smart Marketer Courses, https://smartmarketer.com/courses/

Today's episode is taken directly from our leadership course, Smart Business Systems, which Smart Marketer newly launched in 2022. You'll hear Smart Marketer CEO Molly Pittman and CMO John Grimshaw talk about how they operate and scale all things Marketing (by looking at the big picture, acquisitions, and monetization). You'll learn how to prioritize what needs to be done and stay focused on what's truly important.

Check out https://smartmarketer.com/smart-business-systems/, and learn how to manage and scale operations across every department of your business.

Thank you for listening!

YOUR ENGAGEMENT MATTERS

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that.

It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode on your social media, share your favorite episodes with friends, and tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Molly Pittman, https://mollypittman.com/

John Grimshaw, https://www.linkedin.com/in/johnwgrimshaw/

Are you getting started (or scaling) with TikTok Ads yet? As a digital marketer, your plate is full. But mastering new channels is always a bright idea, especially if you're talking about TikTok, which delivers more runway, more reach, and an excellent way to build your audience. We are *republishing* today's episode, which we initially aired in January of 2022 with TikTok expert Maxwell Finn. Listen for the complete run-down on TikTok for brands and businesses. Maxwell's agency (Future Traffik) serves clients with daily ad spend upwards of $50k, and we've boiled down everything you need to know to get started. Listen for tips, examples, and best practices. 

You can also Head over to our site for expanded show notes and the Slide Show on Ep. 86. https://smartmarketer.com/blog/?cat=podcasts.

YOUR ENGAGEMENT MATTERS! 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that.

It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode on your social media, share your favorite episodes with friends, and tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to… 

Serve the World Unselfishly and Profit

Links:

Find Maxwell Finn here, https://www.maxwellfinn.com 

Find Molly Pittman here, https://mollypittman.com/about/

More courses from Smart Marketer, https://smartmarketer.com/courses.

Today's episode is a recording of our hugely successful Team Traffic program. To find out more, check out https://landing.smartmarketer.com/pages/team-traffic.

Was 2022 A Roller Coaster For You Too? Molly Pittman (SM CEO) and John Grimshaw (SM CMO) reflect on a tough (but successful) year and set the tone for 2023.

Spoiler alert, they're not worried! Hear why they're seeing opportunity ahead (and how you can capitalize on it too).

Let us know your favorite 2022 episode(s) in an Apple Podcasts review!

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode on your social media, share your favorite episodes with friends, and tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Molly Pittman, https://mollypittman.com/

John Grimshaw, https://www.linkedin.com/in/johnwgrimshaw/

Smart Marketer Courses https://smartmarketer.com/courses/. 

Want to learn more about how Smart Marketer overcame their 2022 Email Struggles?

Check out Ep. 104, Double Your Email Open Rates (And 4X Your Click-Through Rates) With John Grimshaw and Molly Pittman https://smartmarketer.com/double-your-email-open-rates-and-4x-your-click-through-rates-with-john-grimshaw-and-molly-pittman/.

Facebook ads have changed again. In this episode, Pep Hufen pulls back the curtain on the four simple guidelines Smart Marketer's agency is using right now to spend smarter, scale faster, and stay profitable in 2025.

From building streamlined campaigns that make data crystal clear to using a "Golden Triangle" tracking system, Pep reveals exactly how to keep your top-performing ads alive for months without creative burnout.

"I can guarantee you that you'll look at Facebook ads differently." – Pep Hufen

• How to simplify your campaign structure for faster insights and better control

• Why "one offer per campaign" maximizes budget and diversifies acquisition

• The Golden Triangle of Tracking and how it helps you find the real ROAS

• Creative diversification strategies that keep your ads fresh for months

• The new, smarter way to test creatives without restarting from scratch

• Why your backend numbers, not Ads Manager, should be your source of truth

• Smart Marketer – smartmarketer.com

• Omnisend – smartmarketer.com/omnisend (Use code SMART for 50% off your first 3 months)

• Triple Whale – triplewhale.com

• Northbeam – northbeam.io

• Hyros – hyros.com

• Wicked Reports – wickedreports.com

00:00 Introduction from Anthony and Omnisend sponsor note
01:48 Pep introduces the new way to run Facebook ads in 2025
02:32 Tip #1: Simplifying campaign structures and giving AI room to work
05:44 Tip #2: The Golden Triangle of Tracking (Ads Manager, 3rd-party tool, backend)
09:31 Tip #3: Creative is king, volume, diversification and quality matter more than ever
11:50 Tip #4: Smarter creative testing to keep campaigns running for months
13:01 Wrap-up and applying these strategies to your own ad account

Thank you for tuning in! Your support helps us keep delivering strategies that work in today's fast-changing marketing landscape.

📢 Leave a 5-star review on Apple Podcasts: Click Here
📲 Share this episode on social media, tag us, and use #WeOutHere
💌 Have feedback? Email us at support@smartmarketer.com

Serve the World Unselfishly and Profit! 🚀

In this power-packed episode, Brett Curry shares the "Quick Hit Tips" you'll need under your belt if you want to win with Performance Max in 2023. But there's so much more in his conversation with Molly Pittman. You'll hear how your job as a Marketer is shifting and why that's Okay, and you'll also hear about the mindset you need to find opportunities and thrive. 

YOUR ENGAGEMENT MATTERS  

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode on your social media, share your favorite episodes with friends, and tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Brett Curry https://www.linkedin.com/in/thebrettcurry/

OMG Commerce https://www.omgcommerce.com/services/google-search?gclid=Cj0KCQiA-oqdBhDfARIsAO0TrGE95-iIoatTwJtW-nirDeHUVtWep6DAS1MHwd9THJAggj0EUl_7a-YaAi-EEALw_wcB

Brett's course with Smart Marketer, https://smartmarketer.com/google-pmax-blueprint/

Molly Pittman, https://mollypittman.com/

Is it better to send an email with a lot of images and a little bit of text or an email with a lot of text and just a few images? Does email layout and body even matter?

John Grimshaw has the answer for you in this short shot of an episode! We're bringing you marketing updates and insights right when you need them. John (the CMO of Smart Marketer) shares what he found in a split test they literally just ran this holiday. 

Listen now to find out what he learned (you'll want to tweak your campaigns as soon as possible).

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode on your social media, share your favorite episodes with friends, and tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Connect with John Grimshaw, https://www.linkedin.com/in/johnwgrimshaw/

More Episodes on this subject: 

Ep. 85, Why Email Matters More Than Ever https://smartmarketer.com/why-email-matters-more-than-ever-with-ezra-firestone-and-john-grimshaw/

Ep. 104, Double Your Email Open Rates (And 4X Your Click-Through Rates) With John Grimshaw and Molly Pittman https://smartmarketer.com/double-your-email-open-rates-and-4x-your-click-through-rates-with-john-grimshaw-and-molly-pittman/.

Check out our Smart Marketer Courses https://smartmarketer.com/courses/. 

Are you tired of trading your time for money? Are you killing yourself to scale your business?

If you've recently started listening to the Smart Marketer Podcast, we do NOT want you to miss some of the juicy content we dropped back in the day! Today we have an excerpt from Episode 6. Ezra is one of the pioneers of the E-commerce industry, and he also happens to be the Founder of Smart Marketer (and the Co-founder and CEO of BOOM by Cindy Joseph and Zipify Apps). You'll hear him talk with Molly Pittman about the game he used to play (literally, poker) versus the game he's playing NOW! Not only does he share the real way to generate wealth, but also his take on the root of happiness.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode on your social media, share your favorite episodes with friends, and tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Ezra Firestone, https://smartmarketer.com/about/

More Episodes, https://smartmarketer.com/blog/?cat=podcasts.

Why are Pepijn Hufen and his Media Buyers at The Smart Marketer Agency so excited? They're seeing some significant improvements in their Client accounts. As you have come to expect with this Podcast, we're sharing all the insights with you today so that you can move into 2023 with the best strategies and results possible. 

"If you have something that is already working in your ad account, leveraging these four ways to run your Facebook ads campaigns in 2023 can potentially transform your account". Pepijn Hufen. 

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode on your social media, share your favorite episodes with friends, and tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Pepijn Hufen, https://www.instagram.com/pep_hufen/?hl=en

More Episodes, https://smartmarketer.com/blog/?cat=podcasts.

Our OG Hosts, Molly Pittman and John Grimshaw, are back and excited to celebrate two years of The Smart Marketer podcast! Listen as they share the three most-listened-to episodes of this year (so far), and a few things you'll be glad to learn are in the pipeline.

You'll hear content from Episode 98, 'How To Manage Scale And Think About Your Marketing,'

(https://smartmarketer.com/how-to-manage-scale-and-think-about-your-marketing-and-branding/)

Episode 92, 'Three Facebook Campaigns That Are Working Right Now,'

(https://smartmarketer.com/three-facebook-campaigns-that-are-working-right-now-pepijn-hufen-and-molly-pittman/)

And Episode 94, 'Google Performance Max, A Dream For Digital Marketers?

(https://smartmarketer.com/googles-performance-max-a-dream-for-digital-marketers-with-molly-pittman-and-kasim-aslam/).

Let us know your favorite episode(s) in an Apple Podcasts review!

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode on your social media, share your favorite episodes with friends, and tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Molly Pittman, https://mollypittman.com/

John Grimshaw, https://www.linkedin.com/in/johnwgrimshaw/

More Episodes, https://smartmarketer.com/blog/?cat=podcasts.

This episode is for you if you want to know how to beat Imposter Syndrome, live a happier life, or stay sane in this crazy world. We are re-visiting one of our all-time favorite episodes for Digital Marketers and Entrepreneurs. Why? Because our community needs to hear it! Join our hosts Molly Pittman (SM CEO) and John Grimshaw (SM CMO) as they chat with #1 New York Times bestselling author Gabby Bernstein.

In this Not Business episode, Gabby shares her story to help you become the happiest, most fulfilled, and most balanced individual outside work. Why? Because you matter, you're worth it, AND your personal life will affect the performance of your business. 

"If you're an entrepreneur, your career is a relationship, your business is your relationship, and it's a very intimate relationship. That relationship reveals to you the unresolved parts of your shadow side that need to be healed." Gabby Bernstein.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode on your social media, share your favorite episodes with friends, and tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Gabby Bernstein, https://gabbybernstein.com/

Molly Pittman, https://mollypittman.com/

John Grimshaw, https://www.linkedin.com/in/johnwgrimshaw/

Mentioned In This Episode

EMDR International Association, https://www.emdria.org/

The Body Keeps The Score, https://a.co/7eTXeSA

It's a crazy time for marketers here in Q4, so what better time to drop an episode about the money-making channel, Email? Whether you're new to email marketing or a seasoned entrepreneur, listen to this quick episode with our guru John Grimshaw to ensure you have this powerful channel covered like a pro (and get the most out of your hard-earned list). Listen for the Who, the Why, and the When, an essential Offer Formula, and you'll also hear John's iOS 15 Workarounds.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

John Grimshaw, https://www.linkedin.com/in/johnwgrimshaw/

Smart Marketer Courses, https://smartmarketer.com/courses/

Nish Samantray and his wife took their E-Comm business 'Arrae' from zero to one million dollars in revenue in just eight months. A couple of years later, they're now spending half a million dollars every month (with the Smart Marketer Agency) on paid advertising! How does that even happen? You'll find out exactly how in this episode. Nish and Molly Pittman break it down and marvel at the story. Did they have a head start? Sort of. Did they have an unfair advantage? Not particularly. Find out the exact strategies and steps they took (after investing their whole wedding budget) so that you can glean tips and insights for your own brand and businesses.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Nish Samantray https://www.linkedin.com/in/nishantsamantray/

Nish's Brand, https://www.arrae.com/

Molly Pittman, https://mollypittman.com

Smart Marketer Courses, https://smartmarketer.com/courses/

John is BACK, and in this "Not Business" episode, you'll hear where the heck he went and why. Plus, John and Molly talk about the adjustments you'll need to make if you're going to be able to bring more balance into your life, go with the flow and still succeed professionally. You will also hear Molly's synchronicity story and be encouraged to be flexible and open so that you can better solve problems for your clients (and enjoy the ride)!

"The state of being in thought, in reflection, in waiting is not to be behind or to be lagging, but it is a state of anticipation". John Grimshaw

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Molly Pittman, MollyPittman.com

John Grimshaw, https://www.linkedin.com/in/johnwgrimshaw/

Smart Marketer Courses, https://smartmarketer.com/courses/

Q4 is upon us, and there's no doubt: As a business owner or marketer, the Black Friday/Cyber Monday season is your biggest opportunity in 2022. The good news is you've got time to take action and see your best season yet, and we'll show you how.  

We've broken Ezra's Black Friday Success plan into two parts: October and November (check out Episode 114 if you didn't catch part 1). In this episode, you'll hear the exact breakdown of what Ezra does across his companies (including Boom, Zipify, Smart Marketer, and Overtone) to squeeze the juice out of this sales season.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit.

Links

Ezra Firestone, https://smartmarketer.com/about/

Smart Marketer Courses, https://smartmarketer.com/courses/

Episode 232: From $1/Day to $100,000/Day – Scaling Your Facebook Ad Spend (The Right Way)

Episode Description
Every business starts at zero. In this tactical training, Pepijn Hufen breaks down exactly what it takes to scale from $1/day to $100,000/day in ad spend—based entirely on what's working right now inside Smart Marketer brands.

"If you want to scale your ads, it all comes down to messaging, offers, and tracking." – Pepijn Hufen

Whether you're running ads for the first time or managing big budgets, this episode gives you a clear roadmap to scale responsibly—without burning cash.

You Will Learn

• Why even $1/day ad spend can make a meaningful impact

• The number one focus when you're spending $100/day

• Why "transformation" matters more than features in your ad copy

• What tracking metrics matter most at $1,000/day

• The strategy behind scaling with multiple front-end offers

• What it really takes to manage $100K/day in spend

Links & Resources

• Smart Marketer – https://smartmarketer.com

• Omnisend – https://smartmarketer.com/omnisend (Use code SMART for 50% off 3 months)

• Boom! by Cindy Joseph – https://boombeauty.com/

• Pretty Farm Girl – https://www.prettyfarmgirl.com

• NutriPaw – https://nutri-paw.com

• Watch on YouTube: $1/Day vs. $100,000/Day Facebook Ad Account – https://www.youtube.com/watch?v=OKq0IK7FkT4

Timestamps (Chapters)

00:00 – Intro by Anthony: Why this episode matters now
01:56 – "Every business starts at zero" – Pepijn Hufen
02:43 – Level 1: $1/Day – Boost organic posts or keep ad account active
03:34 – Why even $1/day can reach 72,000 people per year
04:23 – Level 2: $100/Day – "Your only objective is to validate your offer, validate your messaging, and hit a certain cost per outcome that works for your business."
05:14 – "They sell confidence, they don't sell makeup." (Boom Beauty example)
06:44 – Creative tips: "You want to test different hooks with the opening of your ad copy… and as overlays on your ads."
07:30 – Where to send traffic: "You can send your ads to a product page, a pre-sale article or sales page, a collection page… or an opt-in page."
08:16 – Example: Boom's pre-sale article, "5 makeup tips for older women"
09:02 – "For opt-in pages, we're trying to hit a conversion rate between 25 and 40%."
09:52 – Level 3: $1,000/Day – Add robust tracking and creative volume
11:23 – "The backend is the source of truth."
12:12 – Custom tracking sheets: "Without having to look at any tracking tool, I have a fairly good idea how good our business is doing."
13:08 – Meta's advice: "Focus on creative and aim for mixed assets."
13:54 – Level 4: $10,000/Day – Run 2–4 front-end offers to reach more subgroups
14:42 – Level 5: $100,000/Day – "Making a mistake can cost you tens of thousands of dollars."
15:23 – "At some point, they're all just numbers."
16:14 – Creative volume and team: "We were testing 40 to 60 creatives per week."
17:24 – Final takeaway: "The process of analyzing the core principles of messaging are very similar to an ad account spending $10,000 a day."

Your Engagement Matters
Thank you for listening to the Smart Marketer Podcast. If you enjoyed this episode, please follow, review, and share with fellow entrepreneurs and marketers.

Leave a 5-star review on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407
Share this episode on social media and tag us using #WeOutHere
Have feedback? Email us at support@smartmarketer.com

Serve the World Unselfishly and Profit

In this episode, Molly Pittman and Jason Portnoy talk as friends about the Digital Marketing Industry (the good, the bad, and the ugly). You'll also hear their keys to building personal and professional relationships, and Jason also shares what he believes is the secret to his success.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit.

Links

Molly Pittman, https://mollypittman.com/

Jason Portnoy, https://www.jportnoy.com/

Train My Traffic Person, https://smartmarketer.com/train-my-traffic-person/

The Black Friday/Cyber Monday season is your biggest opportunity in 2022 (whether you're an E-Commerce brand or otherwise). The good news is you've got time to take action and see your best season yet; the even better news is that Ezra will show you how.  We've broken Ezra Firestone's Black Friday Success plan into two parts, October and November.

Learn the exact strategy he uses across his companies (including Boom, Zipify, Smart Marketer, and Overtone) to warm up his audiences and prepare for a winning holiday season.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit 

Links 

Ezra Firestone, https://smartmarketer.com/about/

Smart Marketer Courses, https://smartmarketer.com/courses/

If you're looking to break sales records, lower your CPM's and cut your lead costs as we've done at Smart Marketer, you need to listen to this two-part episode. You'll hear the recording of a deep-dive workshop with Molly Pittman and Senior Media Buyer Dennis Paskalev (that was recorded just last week). Listen in as real-live marketers ask questions and the experts respond with golden nuggets to help you with your campaigns. Dennis shares two proven fixes you need for your account structure, reporting, and decision-making framework.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Molly Pittman, https://mollypittman.com/

Dennis Paskalev, https://www.linkedin.com/in/dennispaskalev/

Train My Traffic Person, https://smartmarketer.com/train-my-traffic-person/

This episode is for you if you're looking to optimize your Facebook Ads to bring in better-than-ever sales while reducing your CPMs and lead costs (as we've done at Smart Marketer). You'll hear the recording of a deep-dive workshop with Molly Pittman and Senior Media Buyer Dennis Paskalev. Listen in as real-live marketers ask the questions, and the experts respond with golden nuggets to help you with your campaigns. In this episode, Dennis talks about what to do if your Vertical scaling is not working (or not working fast enough), and he answers a variety of questions at the end.

If you didn't hear Fix#1, go back and check out episode #112 to learn why you shouldn't consolidate your Ad Account structure (despite what Facebook says).

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Molly Pittman, https://mollypittman.com/

Dennis Paskalev, https://www.linkedin.com/in/dennispaskalev/

Train My Traffic Person, https://smartmarketer.com/train-my-traffic-person/

If you're going to scale your business, you've got to be able to delegate important responsibilities and build a strong team. It's every business owner's dream, and it's hard to do. But, the dream IS possible (especially if you pay attention to these strategies). In this episode, we're featuring the C.O.O of Boom by Cindy Joseph, Colleen Taylor. You'll learn how to select your leaders, protect your company culture, help new hires succeed, and more.

Links

Molly Pittman, https://mollypittman.com/

Smart Marketer Courses, https://smartmarketer.com/smart-business-systems/

Collen Taylor, https://www.linkedin.com/in/colleen-taylor-420b961a/

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit.

There are no "Hacks," but there ARE strategies to make your Facebook Ad campaigns work for you post iOS.14.5, and we have the expert tips you need in this episode! You will hear Molly Pittman and the Senior Media Buyer at the Smart Marketer Agency, Vanessa Vega, have a conversation about 'What's Working Now.' Listen for insights on Organically Informed Campaigns, the rising role of ACOS (and other powerful metrics), plus more on iOS-only campaigns and utilizing your comments section.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Molly Pittman, https://mollypittman.com/

Smart Marketer Agency, https://smartmarketer.com/agency/

If you've given up hope in the power of organic Social Media, you need to 1) listen to this episode and 2) give TikTok a second thought. Today Molly Pittman talks with Alejandra Hurtado about how she built her platform to 24,000 followers in just three months and how it's feeding into her agency and her academy in a powerful way. Molly and Ale also discuss being a woman in the digital marketing space, how diversity (on your team) will make you a more effective marketer, and more.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links

Molly Pittman, https://mollypittman.com/

Find Alejandra on Social as @VibeWithAleh or visit www.MajestyAcademy.co

Smart Marketer Courses, https://smartmarketer.com/courses/

If you want to know which Facebook Ad strategies to use and when to use them, these 'What's Working Now" episodes are just what you need. Molly Pittman, Pepijn Hufen, and Dennis Paskalev are back with another episode of insights from their most recent work at the Smart Marketer Agency. You'll hear the latest on iOS Only Campaigns, Offers (Pre-Sell Articles and Product Pages) PLUS some reporting and attribution insights that you can't afford to miss!

"There's probably nothing more important to understand right now regarding Facebook media buying than this. If you're not looking at the right numbers or the clean data at the right time, you might be making decisions that are allowing you not to scale (or to think that something's not working when it actually is)!" Molly Pittman. 

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links 

Molly Pittman, https://mollypittman.com/

The Agency, https://smartmarketer.com/agency/.

Pepijn Hufen, https://www.instagram.com/pep_hufen/

Dennis Paskalev, https://www.linkedin.com/in/dennispaskalev/

Our guest today has helped 48 entrepreneurs scale to 7 figures per year (from scratch). He's helped 68 business owners generate multiple 6-figures per month, And! He's helped several brands reach 8-figures per year. So, of course, we had to get him on the Podcast! It's true that Damien Watts (Infused Traffic Media) is doing more than a few things right, but listen today to glean takeaways that will tip you over the edge and into the success and scalability you've been working toward.

"This is what most people lack. They lack the workflow processes. They lack scalability. They lack backend systems. They lack team members. So we come in, and we give them all of these things within that full-service package so that we can maximize the income potential." Damien Watts

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links: 

Damien Watts, https://www.linkedin.com/in/damienwatts/

Molly Pittman, https://mollypittman.com/

Smart Marketer, https://smartmarketer.com/

The Smart Marketer Agency, https://smartmarketer.com/agency/

Infused Traffic Media, https://www.infusedtrafficmedia.com/new-1

If you have a business with a front-end offer (or you run Ads for one), this episode is really going to help you. Why? Because the way to scale Ad accounts on Facebook has changed dramatically in the last year. 

We have the CEO of The Smart Marketer Agency (Pepijn Hufen) here to share with you what we do, how we do it, and why we do it so that you can apply it to your brand(s). So grab a pen and glean all the insights you can as Pep discusses two 2022 case studies: A low ticket info business and an E-Comm brand.

If you're interested in hiring us to run your ads, head to https://smartmarketer.com/agency/.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

The Smart Marketer Agency, https://smartmarketer.com/agency/.

Pepijn Hufen, https://www.instagram.com/pep_hufen/

For Expanded show notes, check out https://smartmarketer.com/blog/?cat=podcasts. 

Episode 231: How We Doubled Ad Spend in 60 Days (And Boosted Revenue by 65%)

Episode Description
What does it really take to scale your paid ads in 2025? In this behind-the-scenes episode, Molly Pittman breaks down exactly how Smart Marketer doubled ad spend and increased revenue by 65%—with the real ad structures, creative formats, and landing page tactics that made it work. You'll also hear how Boom Beauty raised their AOV from $38 to $78, and how to apply the same framework across any brand.

"If you could spend more money tomorrow and know you were going to make more money, you would. So why aren't you?"
– Molly Pittman

You Will Learn

• The ad account strategy used to profitably double spend in 60 days while increasing revenue by 65%

• How Boom Beauty raised first-order AOV from $38 to $78

• The top-performing ad formats and hooks getting the highest ROI right now

• A creative testing framework you can apply weekly (Discovery > Optimization > Scaling)

• What's changed in Meta campaign structure and why it matters

• How to fight creative fatigue and scale sustainably

From Our Media Buyer, Dominique Noble: 5 Keys to Success
(Starts at 20:39)

1. Funnel Fix – Split new vs. existing customers with proper exclusions

2. Creative Overhaul – New formats and bold ideas to fight ad fatigue

3. Message Testing – Persona-specific copy and angles

4. Budget Smarts – Backend data over Ads Manager alone

5. Landing Page Shift – Switched to evergreen discount collection pages (22% lift)

Links & Resources

Smart Marketer – https://smartmarketer.com
Smart Marketer Summer Sale – https://smartmarketer.com/summer
Boom Beauty – https://boombeauty.com/
Pretty Farm Girl – https://www.prettyfarmgirl.com
Watch on YouTube: The Smart Marketer Show Ep 6 – https://www.youtube.com/watch?v=TPDS6-mjY9Q&t=1s
Omnisend – https://smartmarketer.com/omnisend  Use code SMART for 50% off 3 months)

Timestamps (Chapters)

00:57 – What's Working Now in Paid Ads: Molly kicks off the episode with key themes
01:51 – Case Study: Pretty Farm Girl doubles ad spend and grows revenue by 65%
06:57 – Case Study: Boom Beauty increases AOV from $38 to $78 with one core offer
07:58 – Ad Costs Rising: "CPMs have increased by about 40%" what that means for strategy
11:01 – Instagram SEO update: Why captions, hashtags, and alt text matter more than ever
15:46 – Action of the Month: Giveaway campaigns that build your list and generate ROAS
20:39 – 5 Keys to Success with Dominique: Funnel structure, creative updates, message testing, smarter budget use, and landing page shifts
36:32 – How to analyze what's already working in your ad account
40:29 – Creative Testing Engine: The Discovery > Optimization > Scaling framework
45:56 – Smart Budget Split: Why most brands should be 80% top-of-funnel, 20% retargeting
52:32 – Scaling Criteria: "CPA 50% below target for 7 days" and how to pace your increases
55:27 – Copy This: Boom Beauty's return to pre-sell funnels and value-based messaging
59:27 – "We didn't change anything about the site… just the messaging, the targeting, and the offers"

Your Engagement Matters
Thank you for listening to the Smart Marketer Podcast. If you enjoyed this episode, please follow, review, and share with fellow entrepreneurs and marketers.

Leave a 5-star review on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407
Share this episode on social media and tag us using #WeOutHere
Have feedback? Email us at support@smartmarketer.com

Serve the World Unselfishly and Profit

Whether you've been an avid listener for a while or just tuning in, you'll appreciate Molly's timely check-ins that bring balance to the grind that so many Entrepreneurs, Marketers, and Business leaders find themself stuck in. In this podcast update, you'll hear what's new, what's evolving, and how Molly' rates' the past six months of her personal life.

You'll be inspired to follow your heart so that you can bring renewed energy to your business and relationships.

"I love talking to you guys about stuff that doesn't have to do with business. It reminds me that we are all humans having a really similar experience, and there's so much to life that has nothing to do with business and marketing." Molly Pittman.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links: 

Molly Pittman, https://www.instagram.com/mollypittmandigital/

Molly Pittman, https://mollypittman.com/

Kentucky Saving Them Together, https://www.facebook.com/KSTT.Rescue/

It's time. If you have an email list, you need to reframe, refresh and rebuild your relationship with your email recipients. In this episode, John Grimshaw (CMO of Smart Marketer) and Molly Pittman will explain the why and the how so that you can overcome any email issues you've had this year (and prevent any future hiccups).

"Spam filters are critically important, and this process of 'warming' helps us reset and say, 'let's redo our interaction! Let's hit refresh on this relationship' - and anybody's business can do this!" John Grimshaw.

If this episode inspires you to dive deeper, check out this program from Smart Marketer, https://smartmarketer.com/train-my-email-specialist/. 

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Links: 

John Grimshaw, https://www.linkedin.com/in/johnwgrimshaw/

Molly Pittman, https://mollypittman.com/

We've got a brilliant "NotBusiness" Episode for you today. You'll hear Ezra Firestone's opening session at his Blue Ribbon Mastermind for Entrepreneurs (2022). Whether you're an entrepreneur or not, do yourself a huge favor and listen for quick communication tips (that you haven't heard before) and Ezra's insight on time management and mental consumption.

You will also get life-changing wisdom on what Ezra calls 'the juice of life:' In other words, intimacy, connectedness, and fulfillment.

"Happiness is an inside job, and you can create that for yourself." Ezra Firestone.

YOUR ENGAGEMENT MATTERS 

Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. 

We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere.

Have questions? Please send us an email at support@smartmarketer.com, and don't forget to…Serve the World Unselfishly and Profit.

LINKS

Check out the Blue Ribbon Mastermind, here: https://smartmarketer.com/mastermind/

Ezra Firestone, https://smartmarketer.com/about/