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TitreDateDurée
How to Get Better Results with Comprehensive SEO Strategies: The SEO Mad Scientist Episode 1112 Jul 202400:11:36

🔬 Read the Full Test: https://web20ranker.com/seo-test/how-strong-is-the-impact-of-citations-and-signals-in-map-rankings/


🔍 Explore more SEO tests & submit your own test ideas: https://web20ranker.com/seo-mad-scientist/


🛠️ Tools We Used in Testing:

Local Viking: https://localviking.com/

SERPResults: https://serpresults.com/


Products Discussed...

Custom Signals: https://web20ranker.com/custom-link-building/


Welcome to the SEO Mad Scientist podcast, where we dive deep into testing SEO theories so you don't have to!


In this episode, Mike dives into our latest test to uncover "How effective is landing page optimization for your GBP listings?" Discover how we set up our test website, analyze GeoGrid data, and see the impact of on-page optimization on local SEO rankings. Mike also explores the role of AI-generated content, the correlation between brand terms and rankings, and the influence of small business-related keywords.


00:00 Introduction and Lack of Major Updates

01:28 The Importance of Single Variable Tests

03:18 The Impact of On-Page and Listing Optimization

06:03 The Value of Proper Optimization and Branding for Listings

08:21 The Effectiveness of Custom Signals

11:06 The Changing Landscape of SEO

Enhance Local SEO w/ AI Content, On-Page SEO & Competitor Insights: The SEO Mad Scientist Episode 1019 Jun 202400:20:35

Highlights From Episode 10 - The SEO Mad Scientist:

  • The episode explores the impact of AI-generated content on Google Business Profile (GBP) rankings, highlighting a test where AI-created landing page content significantly influenced local SEO performance.
  • A detailed analysis reveals the role of competitor parity and domain changes in SEO strategies, showing how these factors affect rankings and the importance of content structure and headings.
  • The findings emphasize actionable insights and tips, including optimizing content beyond competitor metrics, understanding the importance of organic and local SEO alignment, and the impact of on-page updates on search engine visibility.

Read the full GBP Landing Page Onsite Test here: https://web20ranker.com/seo-test/google-business-profile-website-url-impacts/

🔍 Explore more SEO tests & submit your own test ideas: https://web20ranker.com/seo-mad-scientist/

🛠️ Tools We Used in Testing:

Local Viking: https://localviking.com/

SERPResults: https://serpresults.com/

Products Discussed:

On-page SEO: https://web20ranker.com/perfect-on-page-seo/

SEO Discussion: Mike Milas

0:00 Test introduction 

01:00 Impact of AI-generated content tests

02:20 Effects of keyword-targeted content 

03:40 Increasing competitor parity metrics

04:42 Heading changes on SEO rankings

06:58 Ranking impact of changing the domain

10:45 Organic rankings impact on local rankings

14:07 Considerations for Competitor Parity

Press Tests & YouTube Signals for Stronger Local Rankings: The SEO Mad Scientist Episode 121 Feb 202400:36:12

Highlights From 1 Episode - The SEO Mad Scientist:

  • As Mike and Sophie discussed, the podcast is now SEO Mad Scientist, focusing on data-driven testing for real SEO results.
  • They highlighted updates to the dashboard and tools, aiming for seamless integration for user convenience.
  • They stressed the importance of strategic testing, sharing insights from press release and YouTube video ranking tests. Understanding interlinking and anchor text, they emphasized, is crucial for effective SEO.

🔍 Explore more SEO tests & submit your own test ideas: https://web20ranker.com/seo-mad-scientist/

🛠️ Tools We Used in Testing:

Local Viking: https://localviking.com/

SERPResults: https://serpresults.com/

Products Discussed:

Press Releases: https://web20ranker.com/web-2-0-press-release-service/

SEO Discussion with Mike Milas + Sophie Allen:

00:00 Introduction

02:20 Updates on Dashboard and Tools

04:45 Press Test Review

14:45 Testing YouTube Videos for Local Rankings

19:18 Observations So Far

25:11 Interlinking and Anchor Text Test

31:15 Importance of Granular Testing

35:37 Conclusion

The SEO Vault Episode 13722 Apr 202200:52:13

The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

This Week's Podcast, Featuring Mike Milas, & Bucky Helms.

  • Infographics Service launched this week. It includes linkbuilding too. We have a 50% off discount for this.
  •  Larger Google Search Ranking Algorithm Update On April 20th & 21st
  • Google Search Console Sending Notices For Intrusive Interstitials

6:09 Web 2.0 Ranker Weekly Update

  • We’ll be announcing some of the speakers next week for this year’s Local Marketing Mastermind. Early bird discounted tickets (15-25% off) are live now till about June. The mastermind will be at St. Petersburg, Florida on September 16th, 17th and 18th.
  • Infographics Service launched this week. It includes linkbuilding too. We have a 50% off discount for this.
  • Voice Search and NewsMax has been added to our PR services.
  • Our FREE link recs we started are going great! 

31:50 SEO News For The Past Week

  • Spring Break Google Search Ranking Algorithm Update - April 18th
  • Larger Google Search Ranking Algorithm Update On April 20th & 21st
  • Google Search Console Sending Notices For Intrusive Interstitials
  • Google Site Kit Now Has Question Hub Data

 SERP Changes

  • Google Search Tests Side Bar Navigation
  • Google "Found In Related Search" Returns
  • New Google Featured Snippet: "From The Web" & "Other Sites Say"
  • Google Tests What People Are Saying Search Results
  • Google Local Listing "At This Place" Shows Businesses At Venues

 Google Says

  • Google On CSS .Class Selector

 SEO Discussion

36:07 Any funnel fluctuations after the latest Google update?

43:05 SEO Mad Scientist update.

Q&A

23:51 Struggling to figure out the best content strategy for clients in the health space (chiro, physio, natural path, etc). What do you do in terms of content strategy for these clients? Is it worth it spending much time here on unique content?

41:00 What is the quickest way for a client to see results while waiting for main results in the campaign?

Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

The SEO Vault Episode 13615 Apr 202200:49:48

The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

This Week's Podcast, Featuring Mike Milas, Bucky Helms & Sophie Allen.

  • The egg hunt is live on our website from today till 19th The 1st person to find the Egg each day will win a $50 Amazon git card AND a $50 store credit. Whoever finds the egg on the final day of the sale will win a $100 Amazon gift card AND $100 store credit!
  • Google’s 3rd version of the product review update fully rolled out
  • Comparisons Trigger The Google Product Reviews Algorithm

05:55 Web 2.0 Ranker Weekly Update

  • We are running our Spring SEO Sale up to 19th Save 25% sitewide, with different daily deals.
  • The egg hunt is live on our website from today till 19th The 1st person to find the Egg each day will win a $50 Amazon git card AND a $50 store credit. Whoever finds the egg on the final day of the sale will win a $100 Amazon gift card AND $100 store credit!
  • The 2022 early bird (20-25% off) Mastermind tickets are on sale now on https://localmarketingmastermind.live/ or on the main menu on web20ranker.com under LMM tickets. It will be at St. Petersburg, Florida.
  • Our Infographic service is launching on Tuesday.
  • Free link recs are live!
  • Review management as part of the monthly campaign services will be launched soon.

23:09 SEO News For The Week

  • Google’s 3rd version of the product review update fully rolled out
  • Google On Writing You Tested A Product With The Product Review Update
  • Not All Product Comparisons Trigger The Google Product Reviews Algorithm
  • Google Search Console Will Show Links From A Redirected Domain To New Domain

SERP Updates

  • “Highly Cited” Label In Google Search Tops Stories Now Live
  • Google Search Showing Image Results In Weird Snippet Location
  • Google Search Product Comparison Gains Compare With More Products

Google Says

  • Google Now Says Automatically Generated Content Against Guidelines When Intended To Manipulate Search Rankings
  • Google: No Technical Method To Gain Featured Snippets In Google Search

SEO Discussion

14:00 How to do review and reputation management for your clients.

26:02 Google being against using AI content to manipulate search rankings.

28:01 Google will only trust reviews where you post unique pictures and results of the product and not just on text for ranking.

39:38 SEO Mad Scientist update.

Q&A

17:10 How do you set up your review gate?

33:01 Having difficulties with WordPress when moving from an old site to a new site since the subpages are in HTML. If so, I’ll have to do a 301 redirect. Will that cause me to lose rankings? What type of builder would be best to use? What are your thoughts on link wheels and tier link building with web2.0s to your money page? Would such a strategy get your site penalised by Google as being something similar to a PBN?

Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

The SEO Vault Episode 13508 Apr 202200:52:31

The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

This Week's Podcast, Featuring Chaz Edward, Mike Milas, Bucky Helms & Sophie Allen.

– Weekend deal: 20% cashback on links, and 10% link recs coupon, after the FREE link recommendations launch. Save 30%.

– Immense Google Search Ranking Volatility; The Tail End Of The Product Reviews Update?

– New Recycling Attribute For Google Business Profiles

– Overview of the new GMB Dashboard.

05.49 Web 2.0 Ranker Weekly Update

– We’re adding voice search and NewsMax to our press release syndication.

– We will launch review management at the end of the month, which will be without additional monthly fee.

– Weekend deal: 20% cashback on links, and 10% link recs coupon, after the FREE link recommendations launch. Save 30%.

– Early bird tickets for Local Marketing Mastermind to be at St. Petersburg, Florida, are live now! The event will be on September 16, 17 and 18th. There’re 10 speaker spots. We’ll announce the speakers in 45 days. Day one we’ll discuss SEO tactics.

– Infographics Service is being launched soon.

– SERP Results beta testing will be live next week.

21:23 SEO News For The Past Week

– Immense Google Search Ranking Volatility; The Tail End Of The Product Reviews Update?

– New Recycling Attribute For Google Business Profiles

– Google Help Doc Adds In-Store Products Helps With Local Visibility

– Google My Business App Going Away

– Google Business Profile Review Tool Now Works For Larger Accounts

SERP Changes

– Google Expands Automotive Search Comparisons?

Google Says

– Google: Thin Content Issues Are Site Specific, Not Always Page Specific

– Word count is not a good metric to determine thin content on a site level.

SEO Discussion

28:25 Overview of the new GMB Dashboard.

32:40 Update on the Google Analytics 4 app.

42:33 John Mueller mentioning that AI generated content being penalized.

46:52 SEO Mad Scientist update.

Q&A

37:51 What services would you recommend for me to offer from your company to a client in-home the home service niche to a tank on local and regional (solar, roofing, HVAC)?

41:39 What are custom signals?

The SEO Vault Episode 13401 Apr 202200:52:00

The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

This Week's Podcast, Featuring Chaz Edward, Mike Milas, Bucky Helms & Sophie Allen.

  • Weekend deal: Get $40 off all new Monthly GBP SEO Campaigns.
  • We have a launch date for the review management system without monthly fee.
  • Google: Keep Old Redirected URLs In Sitemaps Files Temporarily

4:04 Web 2.0 Ranker Weekly Update

  • Local Marketing Mastermind will be at St. Petersburg, at The Hilton on September 16, 17 and 18th. Early bird tickets will be available from 4th We have a limited number of exclusive level tickets, for the private roundtable.
  • We have a launch date for the review management system without monthly fee.
  • The Free Quarterly Webby was yesterday for getting Fast wins. Replay will be available from next week.
  • Weekend deal: $40 off new Monthly GBP SEO Campaigns.
  • The first SEO testing quarterly report will be up next week.

13:40 SEO News For the Past Week

  • For Google Updates, The Product Reviews Update III Is Not That Huge - So Far
  • Now Seeing Volatility For The Google Product Reviews Update (v. March 2022)
  • Google Now Using MUM For Detecting Personal Crisis Searches & BERT For Detecting Shocking Content
  • Google Audio Knowledge Panel To Listen In Your Language

SERP Changes

  • Google Continues Expandable Tab Search Result Snippets Test
  • Google Search Local Pack Refine Query & Location Search Box
  • Google Search Highly Cited Stories & Come Back Later For Evolving Results

Google Says

  • Google: It's Best To Have Google Discover New Sites With External Links Over URL Submission
  • Google: Keep Old Redirected URLs In Sitemaps Files Temporarily
  • Google: Nofollow Is Not A Dampening Factor

SEO Discussion

18:05 Rollback in the local with partial match or exact match brands.

24:01 SEO Mad Scientist Update

Q&A

36:25 Do you have any info on text markup (inline) content?

38:02 I have a local client with 3 listings: Her name, her training school, and her clinic.

She's closing her massage clinic and just focusing on the training school. The one with her name just shouldn't exist.

All with the same address and phone number. Name & clinic go to the same website, training school goes to the only website she's keeping.

Should we merge all 3? Or "close" 2 and keep 1?

44:41 I think one of my websites is not indexing, slowly being removed from the index because of duplicate content. The city pages are too similar. Are there tools that can show me what I need to remove for duplicate content penalty?


Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

The SEO Vault Episode 13325 Mar 202200:53:38

The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

This Week's Podcast, Featuring Chaz Edward, Mike Milas, Bucky Helms & Sophie Allen.

- LMM Tickets will be live on April 4th. Sign up for early bird discount tickets. There will be virtual tickets after the early bird special.

- Weekend deal: Get $100 credit for additional on-page optimization for all new managed search and managed link building campaigns.

- Google: We Reduced Irrelevant Search Results By 50% & Made 5,000 Changes In 2021

5:04 Web 2.0 Ranker Weekly Update

- Local Marketing Mastermind location confirmed to be at St. Petersburg, Florida. Specific place to be announced in a week or so. Dates: September 16, 17, 18.

- LMM Tickets will be live on April 4th. Sign up for early bird discount tickets. There will be virtual tickets after the early bird special.

- Weekend deal: Get $100 credit for additional on-page optimization for all new managed search and managed link building campaigns.

- Message threads update on SEOReports for all our clients.

- Employee spotlight: John Pim, our linkbuilding manager.


12:26 SEO News For The Past Week

- March 2022 Google Product Reviews Update Rolling Out - Everything We See So Far

- Google Search With Discount Coupon Codes In Shopping Pack

- Microsoft Bing On This Page SERP Feature

- New Google Partners Directory Now Live


Google Says

- Does Redirecting Links That Lead To 404 Pages Gain Google SEO Value?

- Google: We Reduced Irrelevant Search Results By 50% & Made 5,000 Changes In 2021

- John Mueller: Links to 404 pages are not counted because a link needs to have a page that it’s linking from and a page that it’s leading to, to be counted as a link.


SEO Discussion

17:46 Product Review Update

20:46 Do people still optimize for Microsoft Bing?

25:22 SEO Mad Scientist Update


Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

The SEO Vault Episode 13218 Mar 202200:52:43

The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

This Week's Podcast, Featuring Chaz Edward, Mike Milas, Bucky Helms & Sophie Allen.

  • Weekend deal at Web20Ranker – Get $20 off press links and $20 off custom signals
  • Google Search Ranking Update Weirdness on March 11th
  • Google Page Experience Update Metrics Can Be Split Into Sections Of Your Site
  • Reviews In Google Local Going Missing Recently

Web 2.0 Ranker Weekly Update

  • We had the exclusive LMM roundtable yesterday (16th March)
  • Save The Date (September 16, 17, 18) for the Local Marketing Mastermind 2022 in Florida. We will confirm location in a week’s time. Reserve early bird tickets.
  • Free Webby on the 30th. Theme is launching new campaigns.
  • 20/21 SEO Testing summary reports are live.
  • Free Link Recommendations start next week at web20ranker.com

SEO News For The Past Week

  • Google Search Ranking Update Weirdness on March 11th
  • Google Page Experience Update Metrics Can Be Split Into Sections Of Your Site
  • Reviews In Google Local Going Missing Recently
  • Google Search Console URL Inspection Tool Not Fully Fixed Yet
  • Google Adds Business Profiles Managers Controls In Web Search

SERP Changes

  • Refine This Search & Broaden This Search Now Live In Google Search
  • Google Search Local Business Listing Tests More About Button

Google Says

  • John Me Google: We Don’t Use User Engagement As A Search Ranking Factor

SEO Discussion

31:19 Google Reviews going missing

40:55 SEO Mad Scientist Update

SEO Q&A

17:05 Do you guys care much about SERP results for home services companies these days?

23:11 How accurate is local Viking in Canada?

39:57 Has anyone tested or doing reverse driving directions still in your post?


Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

THE SEO Vault Episode 13112 Mar 202200:48:52

The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

This Week's Podcast, Featuring Chaz Edward, Mike Milas, Bucky Helms & Sophie Allen.

  • Weekend deal at Web20Ranker- You’ll get a free Google News Link with $300 purchase.
  • New features coming up on Local Viking
  • SEO Claims Higher Rankings Without Content Hidden In Tabs Again.

Web 2.0 Ranker Weekly Update

  • We offer free SEO audits for your campaigns.
  • Weekend deal – Free Google News approved guest post link with $300+ purchase
  • Save The Date: (September 16, 17, 18) for the Local Marketing Mastermind in Florida. Sign up for the early bird list.
  • SERP Results beta pushed back to end of March.
  • New features on Local Viking coming up, like shared local voice, expanded matrix, and the mobile app (Mobile Viking).
  • Quarterly Testing Report to be released.

SEO News For The Past Week

  • Can You Gain More Intended Google Search Results With Subdomains?
  • Connect Your Google Business Profiles To Woo Promo
  • Google Web Stories Test URL In Footer & Tips

SERP Changes

  • Google Ads Testing Lighter Parts URLs
  • Google People Also Ask Displaying Two Or More Times On A Page

Google Says

  • John Mueller Gives A Hard Lesson To An SEO On Google Ranking & Spam
  • Google: We Mostly Just Ignore Widget Links And Not Penalize For Them

SEO Discussion

34:00 SEO Claims Higher Rankings Without Content Hidden In Tabs Again

SEO Q&A

10:43 What are your thoughts on changing old GMB that was a storefront to an SAB? Will we lose the product category?

15:28 Does having keyword-rich questions and answers on your Google My Business listing help with ranking?

21:35 Do products help increase your relevancy?

26:44 Risks of verifying 2 listings at the same address, but utilizing a Suite A/B setup?

40:36 Does not responding to your client reviews in a timely manner actually have an impact?

42:46 Should my product/service descriptions across 4 GMBs be spun or if they are identical, it’s not a big deal?

46:28 How to force clients to sign up for directories that require owner-verification?

Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

The SEO Vault Episode 13004 Mar 202200:48:55

The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

This Week's Podcast, Featuring Chaz Edward & Mike Milas

  • Weekend deal at Web20Ranker – You’ll get FREE Access to “Invite Only” Courses at Local Client Takeover
  • Google Business Profiles May Require Additional Verification
  • IndexNow Doesn’t Lead To More Traffic Or Improved Crawl Efficiency
  • and much more!

Web 2.0 Ranker Weekly Update

  • Join Us In Florida (September 16, 17, 18) for The Local Marketing Mastermind 2022
  • Weekend deal at Web20Ranker – You’ll get FREE Access to “Invite Only” Courses at Local Client Takeover

SEO News For The Past Week

  • Google Business Profiles May Require Additional Verification
  • IndexNow Added To Duda, All In One WordPress & Rank Math SEO Plugins
  • Google Local Panel Showing Confirmed By Phone Call (Duplex Related)
  • Google Search Console URL Inspection Tool Errors
  • Yoast Founder: IndexNow Doesn’t Lead To More Traffic Or Improved Crawl Efficiency

SERP Changes

  • Google Tests Removing Estimated Number Of Search Results

Google Says

  • Google: CSS Colors Are Not A Google Ranking Factor…
  • Google Does Not Use Disavow Files To Target Link Networks

SEO Discussion

11:10 GMB Verification just got a lot harder?

44:00 SEO Mad Scientist Update

SEO Q&A

26:55 How exactly do you find Search Intent? Can you show an example of a keyword “Art Classes Calgary”

Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

The SEO Vault Episode 12925 Feb 202200:43:08

The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

This Week's Podcast, Featuring Chaz Edward, Mike Milas, Sophie Allen & Bucky Helms

  • Google Page Experience Update For Desktop Rolling Out
  • Google Strengthens The Pirate (DMCA) Penalty Algorithm
  • Free guest post with Targeted Media Outreach
  • and much more!

Web 2.0 Ranker Weekly Update

  • TBA Somewhere in Florida LMMastermind September 16, 17, 18
  • Free guest post with Targeted Media Outreach – Get in front of thousands of USA journalists (Forbes, Business Journal, Regional and National Exposure)
  • FREE Link Recommendation will be Launching Next Week

SEO News For The Past Week

  • Google Page Experience Update For Desktop Rolling Out
  • Google Strengthens The Pirate (DMCA) Penalty Algorithm
  • Google Shopping Experience Scorecard Will Promote Merchants In Search That Provide Excellent Customer Service

SERP Changes

  • Google Image Search Tests Rounded Corners On Images

Google Says

  • Google’s John Mueller On When You Should Make A Blog

SEO Discussion

13:33 Ranking Fluctuations

16:28 DMCA Penalty Algorithem

21:25 SEO Mad Scientist Update

SEO Q&A

32:30 Any new patterns that trigger Video Verifications? Certain Categories? Different IPs?

Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

THE SEO VAULT EPISODE 12818 Feb 202200:45:32

The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

This Week's Podcast, Featuring Chaz Edward, Mike Milas, Sophie Allen & Bucky Helms

  • Local Marketing Mastermind Early Bird Signup (Sign-up to get notified when the discounted tickets are LIVE!)
  • – Google Search Ranking Algorithm Update Coming Soon?
  • Google Search Asks Do You Own This Product Before Reviewing It
  • Google Business Profiles Manager Removes Appointment Link
  • and much more!

Web 2.0 Ranker Weekly Update

  • 5000 Member Giveaway on on Local SEO Community FB Group
  • Don’t forget to get benefit from our FREE Campaign Recommendation. Also Link Recommendation will be launched in a week or so.
  • Local Marketing Mastermind Early Bird Signup (Sign-up to get notified when the discounted tickets are LIVE!)
  • NewsMax and Voice Search is coming soon as a PR addon

SEO News For The Past Week

  • Is Google Search Ranking Algorithm Update Coming Soon?
  • Google Search Asks Do You Own This Product Before Reviewing It
  • Google Business Profiles Manager Removes Appointment Link
  • Google Quickly Processing Discover & Google News Manual Actions
  • Google Business Profiles New Business Calls API
  • Google Tests Bulleted Descriptions In Search Ads

Google Says

  • Google: There Is No Snippet Wide Ban

SEO Discussion

22:55 Link building to your GMB Listing

SEO Mad Scientist Update

Last Week Test: Do a bunch of Changes on a GMB listing and Saw significant movements, now testing them individually to see which have more impact.

Next Week Test: Hot-linking Images from Authority Sites.

SEO Q&A

13:10 I have a client that wants to open another location in a city about 100 miles away. What’s the best practice for keeping the same website, but still having effective SEO for the new location?

34:55 Any recommendation on how to Rank barbershop?

40:30 I have a solid GMB, ranking well but now need to change address. Any ideas on most effective way of doing this without tanking it?


Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

Shifting to SEO Testing Focus + New Schema & Proximity Test: SEO Vault Episode 22507 Feb 202400:45:26

Highlights From The Episode:

  • Mike, Sophie, and Alex delve into various SEO tests we have conducted, including:
  • Local proximity test
  • YouTube strategy for local rankings
  • Anchor text of local for geographical relevance
  • They also discuss advanced techniques such as:
  • Domain authority stacking
  • Entity stacking
  • Use of terms like link wheels and broken link wheels.
  • They show the importance of defining terms in SEO and the relevance of different contexts.

SEO Discussion:

0:00 Introduction

03:08 Cross linking and Google stacking tests in the Local Proximity Test

09:29 Testing the Anchor Text of Local for Geographical Relevance

13:14 Discussion on Correlation vs Causation

23:41 Schema Markup and Topical Relevance

31:59 Difference between white label and arbitrage

35:05 Importance of relevance and context in SEO

44:14 Upcoming tests and video recaps

45:06 Closing remarks

The SEO Vault Episode 12711 Feb 202200:53:42

The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

This Week's Podcast, Featuring Chaz Edward, Mike Milas & Bucky Helms

  • Valentine’s Day Sale Starts – 25% off Site wide – Coupon Code: LOVE
  • Reviews are now indexed in Search
  • Google Local Pack With Double Ad Placement Bug?
  • and much more!

Web 2.0 Ranker Weekly Update

  • Valentine’s Day Sale Starts – 25% off Site wide
  • Annual Testing Report will be ready at the end of Feb
  • Chaz’s LIVE Local Page Audit Video published https://www.youtube.com/watch?v=LEX2pk7lbpg

SEO News For The Past Week

  • Reviews are now indexed in Search
  • Google Search Console Performance Report Suffered A Data Loss Again
  • Google Local Pack With Double Ad Placement Bug?
  • Google Chrome Journeys Rolling Out
  • Google Tests Larger Fonts In Desktop Search Bar
  • Google Tests Bulleted Descriptions In Search Ads

Google Says

  • Google: Code To Text Ratio Is Not & Has Never Been An SEO Factor
  • Google: CTAs Above The Fold Is Not Bad For Google Search Or SEO
  • Google: Links With UTM Parameters Are Not By Default Paid Links

SEO Discussion

14:50 Reviews are now indexed in Search

44:44 Update on Local SEO Course 2.0

SEO Mad Scientist Update: Adding a Product to a GMB Listing

SEO Q&A

19:50 Latest GMB update has placed a LOT of emphasis on external factors, like maybe aged citations, and is relying much less on on-page factors which are easy for anyone to manipulate. Thoughts?


Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

THE SEO VAULT EPISODE 12604 Feb 202200:53:36

The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

This Week's Podcast, Featuring Chaz Edward, Mike Milas, Sophie Allen & Bucky Helms

  • Weekend Deal at Web 20 Ranker – 20% off Site wide & 15% cash back to use at Freshlinks
  • Google Maps Details Review Spam Policy Enforcement Systems
  • Google is promoting the Pointy “Help customers find products they need” by connecting your in-store product inventory with Google Search and Maps.
  • Google: We Don’t Count Links On Domain Level
  • And much more!

Web 2.0 Ranker Weekly Update

  • Weekend Deal at Web 20 Ranker – 20% off Site wide & 15% cash back to use at Freshlinks
  • Less than 150 members until we reach 5k on Local SEO Community FB Group – we will do a big giveaway then!
  • Chaz’s LIVE Local Page Audit Video published https://www.youtube.com/watch?v=LEX2pk7lbpg
  • SERP Results beta group is ALMOST FULL GET IN NOW BEFORE BETA IS CLOSED FOR GOOD
  • We also want to start offering a deep dive into one of your sites and LIVE review as well as audit that brand on the SEO vault and you could even get some free or greatly reduced services to help you guys if you want to have one of your brands looked at!

SEO News For The Past Week

  • Google Help Doc Goes Deeper On SafeSearch With Troubleshooting Section
  • Both Google Ads & Microsoft Bing Ads Revenues Up 32%
  • Google May Share Your Google Discover Likes Anonymously With Publishers
  • Google Ads Can Auto Apply Recommendations & New Recommendations For Discovery Campaigns
  • Google Local Pack Listen & Translate Feature
  • Google Maps Details Review Spam Policy Enforcement Systems
  • Google is promoting the Pointy from Google solution in Google Business Profiles dashboard, Colan Nielsen explained on Twitter. Google is placing this box that says “Help customers find products they need” by connecting your in-store product inventory with Google Search and Maps.
  • Google Search Console Domain Properties Can Now Be In Search Results
  • The New Google Partners Program Is Here

SERP Changes/Test

  • Google Tests Lens Button In Search Bar On Desktop Search

Google Says

  • Google: We Don’t Count Links On Domain Level
  • Google: We Do Not Give Full Weight To All Links

SEO Discussion

19:35 New Google Partners Program

22:45 Google Promotes Pointy From Google In Business Profiles

28:00 Google Maps Details Review Spam Policy Enforcement Systems

35:38 Google Don’t Count Links On Domain Level

32:23 SEO Mad Scientist Update: Wrapping Up Product, Google Site and Spamming a GMB Tests

SEO Q&A

41:18 Is it better to purchase 10 hours of custom signals alone for the $189 or to purchase 5 hours of custom signals with AI article submissions for $178? The goal is local optimization for map ranking. Your answer was 10 hours because they’ll start w local and niche signals which tend to be most impactful… Is this still being seen now

46:00 About GMB/GBP, you used to be able to fiddle around the options in the support portion of the console to contact GMB support via chat.. Has anyone had luck with that recently?

48:25 Search Console has External Links & Internal Links. Why are Internal links in the panel if Google doesn’t see value in them


Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

The SEO Vault Episode 12528 Jan 202200:59:19

The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

This Week's Podcast, Featuring Chaz Edward, Sophie Allen & Bucky Helms

Co-Host: Bucky Helms + Sophie Allen

  • January 22nd MORE Unconfirmed Google Search Ranking Update
  • Google Maps “Updates From Customers” A Nightmare For Business Listings?
  • Targeted Media Release Buy 2 Get 1 Free
  • The Beta Group for SERP Results (the rank tracker we built) is also half full! You can sign-up for our beta test to try it FREE before anyone else.

Web 2.0 Ranker Weekly Update

  • Local Page Audit Blog Post – 18 point
  • Text Deals Offer is up on the site:
  • SERP results beta group is ALMOST FULL GET IN NOW BEFORE BETA IS CLOSED FOR GOOD
  • New video explaining our Targeted Media in-depth: https://www.youtube.com/watch?v=Xj6r8-3O19o
  • 2020/2021 Testing Report and it is available for download on the site now! Over 100 Pages and Super Actionable
  • We are still revamping the Agency Partnership Program a touch and those changes will come as we add new integrations in the dashboard as well so keep an eye out for messages from our team concerning The Agency Partnership Program, you may be surprised at the discounts that you already are approved for and just haven’t known about!
  • We also want to start offering a deep dive into one of your sites and LIVE review as well as audit that brand on the SEO vault and you could even get some free or greatly reduced services to help you guys if you want to have one of your brands looked at!

SEO News For The Past Week

  • Google Maps “Updates From Customers” A Nightmare For Business Listings?
  • Google “People Search Next” Search Refinements
  • Google Page Experience & Core Web Vitals Label Probably Won’t Go Live
  • Multiple Google Search Console Properties For Same Site Is Okay
  • New Google Robots Tag indexifembedded: Control Indexing With Embedded Content

SERP Changes/Test

  • January 22nd MORE Unconfirmed Google Search Ranking Update

Google Says

  • Multiple Google Search Console Properties For Same Site Is Okay
  • Business Name “Keyword Near Me” Might Not Be A Great Idea
  • Google On Redirect Pull Backs Plus Signal Consolidation

SEO Q&A

18:25 I have a GMB for a window replacement business that is a residential home located in the main city I want to rank for. We don't work out of that house its just for the GMB and it is steadily in the 3 pack. We opened up a showroom in a town about 10 miles away and I want a GMB for there too. I don't want to give up the other one in the MAIN CITY. But I would also like one if I can get one for the showroom 10 miles away.

42:40 Is it possible to rank 1 page sites that contain quality content?

47:12 Can you talk a bit more about your anchor ratio strategy and its effectiveness?

50:25 How do I rank for a city in organic results – no GMB. I want to create locally oriented sites and flip them

Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

#seo #seolive #seopodcast #theseovault

THE SEO VAULT EPISODE 12421 Jan 202200:48:27

The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

This Week's Podcast, Featuring Chaz Edward, Sophie Allen & Michael Milas

  • Another Unconfirmed Google Search Ranking Update (January 19th & 20th)
  • Our New Targeted Media Release (Buy 2 Get 1 Free)
  • The Beta Group for SERP Results (the rank tracker we built) is also half full! You can sign-up for our beta test to try it FREE before anyone else.

Web 2.0 Ranker Weekly Update

  • SERP Results Beta Group (50% Seats Reserved)
  • Text Deals Offer is up on the Site
  • Targeted Media Release Buy 2 Get 1 Free (33%)
  • 900 Hours of Custom Signal Building – New Milestone Achieved
  • Just added the 2020 Testing Report and it is available for download on the site now! Over 100 Pages and Super Actionable
  • Sale Credits and Benefits/Bonuses are actively being tabulated and sent out. Thank you for your patience as it is a manual process!
  • We are still making big updates in the SEOreports.Agency Dashboard and are excited to announce that we’ve only had a handful of minor issues since the integration!
  • We are still revamping the Agency Partnership Program a touch and those changes will come as we add new integrations in dashboard as well so keep an eye out for messages from our team concerning The Agency Partnership Program, you may be surprised at the discounts that you already are approved for and just haven't known about!
  • We also want to start offering a deep dive into one of your sites and LIVE review as well as audit that brand on the SEO vault and you could even get some free or greatly reduced services to help you guys if you want have one of your brands looked at!

SEO News For The Past Week

  • Google Business Profile Edit Large Overlay In Search Results
  • Desktop Page Experience Report Now In Google Search Console
  • Recipe Schema Markup No Longer Supports Ranges For Cook, Prep & Total Time
  • Google Local Service Ads Allows Alternative Background Checks Process
  • Another Unconfirmed Google Search Ranking Update (January 19th & 20th)

SERP Changes/Test

  • Google Maps Pins With Review Snippets

Google Says

  • John Mu: Google: Do Not Use Commas, Brackets Or Non-Standard URL Encoding For Faceted Navigation
  • Will Google Target Fluff Content In Search?
  • Dan Sulivan and John Mu: Google: We Don’t Push Out Search Algorithm Rollouts Right Before Weekends
  • John Mu: Google Reiterates That A Spike In Crawling Unrelated To Upcoming Algorithm Updates
  • John Mu: Google: We Don’t Understand If Content Is Equivalent When In A Different Language

SEO Discussion

28:35 SEO Mad Scientist Update

36:10 Make sure to take advantage of our Free SEO Audit in resources tab!

SEO Q&A

14:10 Any Update on the New Local SEO Course 2.0?

38:15 For your location pages would you recommend doing neighborhoods within a city. i.e. Boston has about about 25 different neighborhoods. (Beacon Hill, Back bay, South Boston, West End…. etc.) Would you create a location for each neighborhood within a city?


Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

Interested in being a guest on the vault!? Sign up now: https://forms.gle/ae5Dh575BqYieDBEA

#seo #seolive #seopodcast #theseovault

The SEO Vault Episode 12315 Jan 202200:51:18

The SEO world is always changing. Google is constantly making adjustments to make the platform more user-friendly and smarter, while SEO experts try to keep up with the constant changes to their system. As a company and also as individuals, we are always trying to improve our expertise. Our hope is to share our experiences and challenges in this journey.

We keep up with the SEO News, analyze it, and look for ways to position ourselves better with this new information.

Episode 123 Table Of Contents

Co-Host: Michael Milas + Bucky Helms

  • Text Deals Optin Offer is up on the site
  • Google Search Ranking Update On January 11th (Unconfirmed)
  • Google: Manual Actions Backlogged & Delayed Responses
  • Google Business Profile Makes New Mangers & Owners Wait 7 Days To Manager Profiles
  • And much more!

Web 2.0 Ranker Weekly Update

  • Text Deals Offer is up on the site:
  • Just added the 2020 Testing Report and it is available for download on the site now! Over 100 Pages and Super Actionable
  • Sale Credits and Benefits/Bonuses are actively being tabulated and sent out. Thank you for your patience as it is a manual process!
  • We are still making big updates in the SEOreports.agency Dashboard and are excited to announce that we’ve only had a handful of minor issues since the integration!
  • We are still revamping the Agency Partnership Program a touch and those changes will come as we add new integrations in dashboard as well so keep an eye out for messages from our team concerning The Agency Partnership Program, you may be surprised at the discounts that you already are approved for and just havent known about!
  • The FREE Training that Chaz & Jessie are building out is on hold for a bit as we work on making sure its solid and ready. We’re also super busy with our brands and trainings tend to take a back seat when we are making things better for you guys!
  • Make sure to take advantage of our Free Campaign Recommendations in resources tab!
  • We also want to start offering a deep dive into one of your sites and LIVE review as well as audit that brand on the SEO vault and you could even get some free or greatly reduced services to help you guys if you want have one of your brands looked at!

SEO News For The Past Week

  • Google: Manual Actions Backlogged & Delayed Responses
  • Google Business Profile Makes New Mangers & Owners Wait 7 Days To Manager Profiles
  • Google Search Ranking Update On January 11th (Unconfirmed)

SERP Changes

  • Google Page Experience Update Coming To Desktop Soon
  • Google Local Search Results Grouping, Carousels & Count Labels

Google Says

  • Google: Fluff Content Hard For Search Engines To Understand & Maybe Rank
  • Do Not Block Slow Countries To Improve Your Google Core Web Vitals
  • Google: Links Have To Be On Indexed Pages To Be Counted & Not All Indexed Links Are Counted
  • Google Still Recommending Disavowing Whole Domains With Machete

SEO Q&A

39:58 Optimizing a Homepage – Sending a main keyword link to the homepage on the homepage?


Join us every week for the latest SEO news and Q&A session with Chaz, founder of Web 2.0 Ranker, with his group of panelists, where we try to answer all your SEO Questions.

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

Interested in being a guest on the vault!? Sign up now: https://forms.gle/ae5Dh575BqYieDBEA

#seo #seolive #seopodcast #theseovault

The SEO Vault Episode 12211 Jan 202201:03:41

Episode 122 Table Of Contents

Co-Host: Michael Milas + Sophie Allen

  • Sale Credits and Benefits/Bonuses are being sent out
  • GMB Update: Lot of Fluctuations & Suspensions
  • Site Speed Service is in Beta – Launch Soon
  • Google: Pages That Look Like Error Pages Can Be Considered Soft 404s
  • And much more!

Web 2.0 Ranker Weekly Update

  • Chaz released 1st 9 videos of updated Local SEO Course
  • https://seovault.com/ Launched
  • Sale Credits and Benefits/Bonuses are being sent out, so keep your eye out for those codes in the coming days.
  • Targeted Media Outreach to 1,000 Contacts Launched
  • We are actively making big updates in the SEOreports.Agency Dashboard
  • Revamping the Agency Partnership Program – keep an eye out for updates.

SEO News For The Past Week

  • GMB Update: Lot of Fluctuations & Suspensions
  • Multi Business OR Multi Location Businesses hit hardly with new GMB Update
  • IndexNow WordPress Plugin Released By Microsoft Bing

SERP Changes

  • Google Search Tests Blue Header
  • Google Local Results Displays Bike & Car Charging Icons In Local Results
  • Google People Also Ask With Read Full Answer Button
  • Google Tests New Visual Stories Designs
  • Google Discover Tests New Look For Trending Searches

Google Says

  • Google: Pages That Look Like Error Pages Can Be Considered Soft 404s
  • Advice: Don’t Migrate Domains & Drop Google AMP The Same Time
  • Google: Stock Levels Should Not Impact Search Rankings
  • Google: Rel Sponsored Not Needed For Internal Links To Affiliate Product Reviews

SEO Q&A

12:54 Is there an internal initiative to get campaigns caught up on monthly deliverables?

25:13 Any info on the Auto categories that keep being changed to the wrong category?

46:24 Do google my maps embeds with driving directions from the suburbs to the city center ever REALLY help with proximity in GBP?


Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

Interested in being a guest on the vault!? Sign up now: https://forms.gle/ae5Dh575BqYieDBEA

#seo #seolive #seopodcast #theseovault

The SEO Vault Episode 12111 Jan 202200:53:34

Episode 121 Table Of Contents

Co-Host: Michael Milas

  • Year End Holiday Sale
  • Semrush: December The Most Volatile Month For Google Search Of 2021
  • Google: No Difference In SEO Value Between Nofollow, UGC Or Sponsored Link Attributes
  • Google’s John Mueller Pays For Screaming Frog
  • And much more!

Web 2.0 Ranker Weekly Update

  • Local SEO Course is Live Now on Local Client Takeover
  • Year End Holiday Sale

SEO News For The Past Week

  • Google December Product Reviews Update Affects More Than English Language Sites?
  • Semrush: December The Most Volatile Month For Google Search Of 2021
  • December 27 & 28 Google Search Ranking Algorithm Jolt?
  • Google Business Profile Products “Mark As Special” For Top Placement

Google Says

  • Google: No Difference In SEO Value Between Nofollow, UGC Or Sponsored Link Attributes
  • Google’s John Mueller Pays For Screaming Frog

SEO Mad Scientist Update

  • GMB Optimization Test and our Findings

SEO Q&A

10:25 What is best way to use reoccurring GMB posts on localviking? I assume it is bad to have same post repeating weekly or something like that

14:52 Would you recommend or could you do a video on keyword/topic clustering. I have looked at KeywordCupid but it would be helpful to see a video on how to implement it on your SOP

21:30 Why doesn’t web20 offer content writing services?


Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

Interested in being a guest on the vault!? Sign up now: https://forms.gle/ae5Dh575BqYieDBEA

#seo #seolive #seopodcast #theseovault

The SEO Vault Episode 12011 Jan 202201:07:24

Episode 120 Table Of Contents

Co-Host: Michael Milas + Sophie Allen + Bucky Helms

  • The Year End Sale IS LIVE
  • Google Confirms Links To 404 Pages Are Not Counted
  • Google: 100,000 URLs Usually Won’t Impact Crawl Budget
  • And much more!

Web 2.0 Ranker Weekly Update

  • The Year End Sale IS LIVE https://web20ranker.com/year-end-seo-sale/
  • Dec 21st Webby
  • Dashboard Integration
  • Merged Agency Partnership And Platinum Group Discount (Got Rid of Platinum Code in Favor of Agency Partnership)
  • Press Release Service Relaunch
  • Targeted Media Outreach
  • Replay Offer (45mins 1 on 1 coaching w the local seo wizard) for 1 person that buys Philadelphia Local Marketing Mastermind Replays

SEO News For The Past Week

Google Says

SEO Mad Scientist Update

Previous Test: Subdomains and Subdirectory on a Mass Page Site & Redirect Test

Black Friday Sale Winner

37:00 Devon Eddy – 9k Grand Prize Winner!

SEO Q&A

52:05 GBP Webinar – When will the Replay will be Up?

1:08:58 Does Web 20 Ranker and Freshlinks Coordinate to Provide best Anchor Text Analysis

1:11:26 GBP Accelerator and SEO Accelerator – Which one do you Recommend for a Client?


Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

Interested in being a guest on the vault!? Sign up now: https://forms.gle/ae5Dh575BqYieDBEA

#seo #seolive #seopodcast #theseovault

The SEO Vault Episode 11911 Jan 202200:51:18

Episode 119 Table Of Contents

Co-Host: Michael Milas + Sophie Allen + Bucky Helms

  • Our Press Release Service Relaunch
  • Google Indexing Issue today
  • Google Product Review Update Rolling Out Up to Christmas
  • Local Maps Update?
  • And much more!

Web 2.0 Ranker Weekly Update

  • Dec 21st Webby 1pm est
  • Dashboard Integration
  • Merged Agency Partnership And Platinum Group Discount (Got Rid of Platinum Code in Favor of Agency Partnership)
  • Press Release Service Relaunch
  • Targeted Media Outreach
  • Extended Replay Offer (45mins 1 on 1 coaching w the local SEO Wizard) for 1 person that buys Philadelphia Local Marketing Mastermind Replays

SEO News For The Past Week

  • Google Indexing Issue today
  • Google Product Review Update Rolling Out Up to Christmas
  • Local Maps Update?

Google Says

  • Google: Special Characters Do Not Affect Google Search
  • Google: We Won’t Penalize Your Site For Not Nofollowing Affiliate Links
  • Google: Links Are Not Mandatory For Ranking In Google Search

SEO Mad Scientist Update

Previous Test: Update on Emoji Test

This Weeks Tests: Indexation Test by Mike and Some Small tests in Progress by Chaz

SEO Vault Giveaway

46:40 Lucky Winner of this Episode


Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/

Interested in being a guest on the vault!? Sign up now: https://forms.gle/ae5Dh575BqYieDBEA

#seo #seolive #seopodcast #theseovault

The SEO Vault Episode 11811 Jan 202200:51:07

Episode 118 Table Of Contents

Co-Host: Michael Milas + Sophie Allen + Jessie Taylor

  • How Crypto is going to Impact Digital Land
  • Google Local Search Ranking Algorithm Update Last Week
  • Two Google Ads In Local Pack
  • Targeted Media Outreach at Web 20 Ranker Launched
  • And much more!

Web 2.0 Ranker Weekly Update

  • New Campaign Strategies, everything from KW Research to Local On-Page is getting an Update Local Points of Interest/Local News of Interest/Entity Data Pages/Locations and Areas Served Hub Pages
  • Targeted Media Outreach: Publishing a news story, syndicating that as a press release and then email outreach to 1000 targeted industry journalists
  • Extended Replay Offer (45mins 1 on 1 coaching w the local seo wizard) for 1 person that buys Philadelphia Local Marketing Mastermind Replays
  • Webby Replay Monday or Tuesday

SEO News For The Past Week

  • Google Local Search Ranking Algorithm Update Last Week
  • Google Business Profile Adds Accepted Health Insurance Option
  • Google Search Console Performance Report Updated For Google News Impression Changes

SERP Changes

  • Two Google Ads In Local Pack
  • Google Tests New Suggested Clips Video Feature Snippets Layout
  • Google Ads Image Extensions Come To Desktop & More

Google Says

  • John Muller Confirmed: Googlebot Not Crawling Over HTTP/3 Yet

SEO Q&A

40:20 We have a large state wide client that we are trying to stand up new SAB’s for areas that they have team memebers in. Google has suspended each one and states they are ineligable for Google maps. We have filed DBA’s and google will not allow them to go live. What is the safest way to create new SAB’s without getting imediatly flagged. Should we use a seperate email for each new GMB as we stand them up and consolidate through localviking.


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AI’s Role in the Future + New Tools & Trainings for 2024: SEO Vault Episode 22431 Jan 202400:49:17

Highlights From The Episode:

  • Mark, Mike, and Sophie dive into the latest AP program and dashboard updates, unveiling tier discounts and signup notifications.
  • Explore the impact of AI on search and Google's future moves, while tackling the smart home privacy debate.
  • Question Google's tech trajectory and embrace the importance of taking shots and learning from failure.

SEO Discussion:

00:00 Introduction

02:08 Tiered discounts coming back to APP

06:15 Upcoming Valentine's Day Sale 

09:32 Better campaign recommendations with our new tool

17:35 Training plan updates for 2024

21:04 Google’s AI-powered Chrome update

28:55 The Role of AI in Reviews and Local Search

32:18 Smart Home Automation with AI & Privacy 

40:41 Google's successes and failures in recent years

45:47 Closing Remarks

Recent SEO News:


The SEO Vault Episode 11711 Jan 202201:04:49

Episode 117 Table Of Contents

Co-Host: Sophie Allen + Bucky Helms and Benjamin Olson

  • Google Maps Update Going On – unconfirmed
  • December 2021 Google Product Reviews Update Rolling Out – What We See So Far
  • 60% Of SEOs Saw No Changes With The Google November Core Update
  • And much more!

Web 2.0 Ranker Weekly Update

  • Web 20 Ranker: BLACK FRIDAY Over (Prizes going out)
  • Google Maps Update All About GBPs : https://web20ranker.com/gmb-google-business-profile-changes/
  • Philadelphia Local Marketing Mastermind Replays

SEO News For The Past Week

  • Google Maps Update Going On unconfirmed
  • December 2021 Google Product Reviews Update Rolling Out What We See So Far
  • 60% Of SEOs Saw No Changes With The Google November Core Update

Google Says

  • John Mu: Google Doesn’t Index Parts Of A Page Separately Unless It’s Embedded Content
  • John Mu: Links To Or From Small Or New Sites Is Fine
  • John Mu: Google: URL Changes From A Year Ago Not The Reason For Your SEO Decline
  • John Mu: Human-Readable List Of Links Like Sitemaps Not Always Necessary
  • John Mu: Our Product Experts Don’t Get A Ranking Boost Or Ranking Secrets

SEO Q&A

15:50 Are we gonna talk about that On-Page Optimization Post you just Posted?

28:24 Do you ever hotlink POI Images from Google?

38:23 I have a friend/realtor who is not able to get a google my business because she runs her realty group [compass realty] INSIDE another brokerage firm [ULTIMA REALTY] The agent my friend has been in communication with google even over the phone and google keeps saying because of the fact her ERRORS AND OMISSIONS insurance says she Works for Compass Realty which is a dba of Ultima realty. So as far as google is concerned, they are indexing ULTIMA REALTY AT that specific address I was thinking, she should get a virtual address in the town and work towards moving that google my business into the 3-pack. What would you say?

42:40 How do you know if you have an Agency Account OR Not?

43:50 Do I have to make a new email to make that an agency account?

49:50 I have client site that has 161 keywords ranking on Google Page ONE position 1 to 3 organically and all of a sudden in Search Console/Coverage it is showing almost all of the pages having been marked NO INDEX when they are NOT and never have been. HOWEVER, The over all Visibility is still showing as 97%. Should I be concerned about the marked as NO INDEX issue in Search Console?


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The SEO Vault Episode 11611 Jan 202201:05:26

Episode 116 Table Of Contents

Co-Host: Mike Milas + Jessie Taylor + Bucky Helms and Eldar Cohen

  • Web 20 Ranker: BLACK FRIDAY 25% Off Storewide
  • 50% Of SEOs Not Seeing Impact From Google November 2021 Core Update
  • Google Search Console New Design Interface Now Live
  • And much more!

Web 2.0 Ranker Weekly Update

  • Web 20 Ranker: BLACK FRIDAY – 25% Off Storewide Code: BFdeals is LIVE https://web20ranker.com/black-friday-holiday-sale/
  • GBP SEO Monthly live on the site! $60 off for all existing gmb monthly campaigns!
  • Philadelphia Local Marketing Mastermind Replays. Buy a virtual ticket and we will send you the recordings now as well as access to the Agency Sales System
  • 25% Off coupon is good on the Mastermind Recordings

SEO News For The Past Week

  • 50% Of SEOs Not Seeing Impact From Google November 2021 Core Update
  • Google Search Console New Design Interface Now Live
  • Google Structured Data Markup Helper Is Outdated
  • Google Local Business Photos Lead To Blank Images On Desktop Search
  • Googlebot Slow Crawling The Web From November 11 November 17?
  • Google Confirmed Crawling Bug But Said There Were No Negative Effects
  • Bing Finally Launches Page Insights Lightbulb Search Results Feature

SERP Changes

  • Google Image Search Tests New Related Image Carousel

Google Says

  • Google: We Don’t Hold A Grudge For Technical Issues
  • Google Generally Has Different Crawl Capacities For Your Images Hosted On A CDN

SEO Vault Giveaways: Winner Announced

33:55 Dave Kava $99 Guest Post (Min 1k Traffic)

56:48 Brian McDaniel Technical SEO Audit

1:01:36 Steven Vasquez GBP Basic Campagin

SEO Q&A

49:02 Upgrading from an Old GMB Campagin to a New GBP Campagin with Black Friday Deal? What’s the best Way


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The SEO Vault Episode 11511 Jan 202200:56:55

Episode 115 Table Of Contents

Co-Host: Mike Milas + Sophie Allen + Bucky Helms 

  • GBP SEO Monthly live on the Site!
  • Google November Core Update Yesterday
  • Revamped Google PageSpeed Insights Is Live
  • Google Says It Is Promoting More Local News In Search Results
  • And much more!

Web 2.0 Ranker Weekly Update

  • GBP SEO Monthly live on the Site!
  • Philadelphia Local Marketing Mastermind DONE – Replays Will be available tomorrow.
  • Weekend Deal – $60 Off any New Monthly GBP SEO campaigns (Coupon will be live Tomorrow)

SEO News For The Past Week

  • Google November Core Update Yesterday
  • Revamped Google PageSpeed Insights Is Live
  • Google now provides and SEO checklist
  • New Google Help Docs On Translated Search Results & Ad Networks With Google Translate

SERP Changes

  • Google Search “”Found In Video”” Carousel Results
  • More Seeing Product Images In Google Desktop Search Result Snippets
  • Google Feeling Curious Search Results

Google Says

  • Google Says It Is Promoting More Local News In Search Results
  • 30 Articles On Your Site Won’t Make Your Site Authoritative in Google Search
  • Google: Leaving Old XML Sitemaps Up After URL Migration Will Have Minimal Effect

SEO Q&A

12:00 Do you Still use Oviond for reporting?

14:25 Wondering if I should switch out my current custom campaigns with the new GBP

16:50 I have 1 client whose budget can handle the upgrade. Others that cant.

18:35 Looking at getting Niche Networks (4-5) to boost Ecomm specific category and product pages. Thoughts?

32:45 Website clicks off Local Maps (Search) platform aren’t redirecting to the site

42:24 What are ya’ll seeing with the current update rolling out?

48:55 Google removes Categories from GMB Listings


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The SEO Vault Episode 11411 Jan 202200:53:51

Episode 114 Table Of Contents

Co-Host: Mike Milas + Sophie Allen + Bucky Helms And Jessie Taylor

  • Google November Spam Update
  • Google May Use IndexNow Protocol For Instant Indexing
  • Philadelphia Local Marketing Mastermind Replays Will be available next week.
  • And much more!

Web 2.0 Ranker Weekly Update

  • Philadelphia Local Marketing Mastermind DONE Replays Will be available next week.
  • Weekend Deal Early Black Friday Special

* New GMB Campaigns Last Chance to get Current Monthly Packages Coming Soon Once Launch New Campaign, Won’t be any more Current Monthly.

* Early Bird Black Friday Sale 27.5%

SEO News For The Past Week

  • Google November Spam Update
  • Google May Use IndexNow Protocol For Instant Indexing
  • PSA: Google Ads Account Suspensions Over Violating Webmaster Guidelines
  • Google Business Profile Name Live
  • Googlebot’s IP Addresses In JSON File Officially From Google

Google Says

  • Google: You Shouldn’t Be Creating Links To Your Site
  • Google says it does not use CTR for ranking

SEO Q&A

17:33 I have a client that previously set up 2 GMB’s for his business with slightly different spellings for both businesses. He also created 2 websites for both, however, one of the websites inner pages are all pointed to the original site. Both offices are about 50 miles apart, so they are serving 2 different areas. Should he just rename one of the GMBs to the original name and get rid of the secondary home page and add a service area page instead?

31:40 Should every GMB Posting post contain new content all the time. Does it hurt alot to use the same 2-3 times

35:08 Are you still finding geo-tagging on images in GMB posts to work on areas where you want to rank?

38:54 We’ve noticed that some businesses lose their Google Guaranteed badge/checkmark on certain days and their LSA profile gets “”demoted”” further down the LSA results. Is this caused by them exhausting their set budget or maxing out on the leads they want to get from LSA?

45:44 Can I Pay to Watch the Mastermind Videos?


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The SEO Vault Episode 11305 Nov 202101:09:23

Episode 113 Table Of Contents

Co-Host: Mike Milas + Sophie Allen

 

3:06 Web 2.0 Ranker Weekly Update

– Philadelphia Mastermind IS November 5th – 7th – Speakers and Itinerary Announced

– Interactive Mastermind Format – 2 Full Days Of Sessions (Saturday & Sunday) – Hands-On Workshops – Highest Access Level Comes With EXCLUSIVE 12 Month Discord Group To Work On More Advanced Topics (Agency Automation & Sales + More)

– One Topic Presented By Victor – Local SEO Strategies For Long Term Rankings – Avoiding Cheap Tactics That No Longer Work But Are Still Commonly Used – Using An Analytical Approach To Guide A Campaign – When To Use Data From A Tool Vs Voiding Misinformation – How Campaigns Should Differ From Each Other + More!

– Dynamic Event – Can Fit 3x The Previous Amount Of People

– You Will Leave With The Pieces Of YOUR Agency That You Need!

– At Certain Access Levels You Gain “Accountability”

– 12 Month Group Comes With Networking & Quarterly Calls

– Learn More About The Mastermind Here: Local Marketing Mastermind

– Confirmed Speakers – Chaz Edwards – Jessie Taylor – Mike Milas – Mike Rayburn – Eldar Cohen – Bucky Helms – Sophie Allen – Jon Kaufman – Traci Rayburn – Jason Guy – Victor Perez + James

– Not Just Web20 Team – All Speakers Will Be In The Exclusive Access Group

– To Learn More About The Weekend Update Subscribe To Web20Ranker: Subscribe

– YouTube Is Now Live With The SEO Vault On YouTube (Thursdays Around 4ish): SEO Vault Archives

– Weekend Deal: 7 Day Coupon For 25% Off If You Buy The Mastermind Virtual Or Entry Level Ticket

– New Blog Post On Indexation: – “Custom Signals

– New White Label SEO Manager – Ben Olsen

– Dashboard Updates Coming Soon!

 

45:18 SEO News For The Past Week

– New Google My Business Messaging Read Receipts Setting

SERP Changes/Tests

– Google Removes Some HowTo, QAPage & Special Announcement From Help Documents

– Google Search App Adds Recent Queries Card

– New Format For Google Search Snippets Tags / Labels

Google Says

– Google Said The Penguin Algorithm May Not Just Ignore Links, It May Target Whole Site

– Google: We Use Many Signals To Detect Guest Posts, It’s Not Just Link Anchor Text

 

Q&A:

 

24:55 Has anyone seen big drops in map views and searches in your GMB and this is with all my clients. They are all still ranking great but it looks like Google is cleaning some backend stuff up. Any thoughts?

41:50 I wonder how this will affect brand searches if employees are searching just to make edits?

51:30 a theme I am working with now has 2 sets of menus (HTML code has the URL for the navigation menu in the header twice) one for desktop and one for mobile. will this impact the rankings? as in the source code has more “words” containing keywords. any tests that can offer an idea? or should I run Cora or POP to see if this is a no-no or not? thank you

55:38 what schema would you use on a site like Zillow – a real estate portal site? the same as for a real estate agency?

59:08 In your GMB listing, for a service-based business, does it matter, for SEO purposes, what categories would you upload your photos to?

1:03:01 how do you appear in predictive suggested search in Google with a little logo?

1:03:28 Would you say that branded searches are more beneficial to product searches rather than service-related businesses?

https://web20ranker.com/seo-vault-question-submission/

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The SEO Vault Episode 11229 Oct 202100:51:36

Episode 112 Table Of Contents

Co-Host: Mike Milas + Jessie Taylor

3:06 Web 2.0 Ranker Weekly Update

– Philadelphia Mastermind IS November 5th – 7th – Speakers and Itinerary Announced

– Interactive Mastermind Format – 2 Full Days Of Sessions (Saturday & Sunday) – Hands-On Workshops – Highest Access Level Comes With EXCLUSIVE 12 Month Discord Group To Work On More Advanced Topics (Agency Automation & Sales + More)

– One Topic Presented By Victor – Local SEO Strategies For Long Term Rankings – Avoiding Cheap Tactics That No Longer Work But Are Still Commonly Used – Using An Analytical Approach To Guide A Campaign – When To Use Data From A Tool Vs Voiding Misinformation – How Campaigns Should Differ From Each Other + More!

– Dynamic Event – Can Fit 3x The Previous Amount Of People

– You Will Leave With The Pieces Of YOUR Agency That You Need!

– At Certain Access Levels You Gain “Accountability”

– 12 Month Group Comes With Networking & Quarterly Calls

– Learn More About The Mastermind Here: Local Marketing Mastermind

– Confirmed Speakers – Chaz Edwards – Jessie Taylor – Mike Milas – Mike Rayburn – Eldar Cohen – Bucky Helms – Sophie Allen – Jon Kaufman – Traci Rayburn – Jason Guy – Victor Perez + James

– Not Just Web20 Team – All Speakers Will Be In The Exclusive Access Group

– To Learn More About The Weekend Update Subscribe To Web20Ranker: Subscribe

– YouTube Is Now Live With The SEO Vault On YouTube (Thursdays Around 4ish): SEO Vault Archives

– Weekend Deal: Halloween Sale – Use Code Spooky21 For 25% Off

– New Blog Post On Indexation: – “Indexation Write Up

– Halloween Contest 2021!

– New White Label SEO Manager – Ben Olsen

– GMB With Jessie – Google Added A Map Error Reporting Function – Tele Atlas Being Replaced With Googles Data

 

11:14 SEO News For The Past Week

SERP Changes/Tests

– Google Search Console API Gains Discover & Google News Data With Regex Support

Google Says

–  Google Says Non-AMP Page Throttling & Other AG Paxton’s Claims Are Baseless

– Google: We Won’t Confuse Titles In SVG Images With Page Titles

– Google: Using Admin Or Author For Author Name On Articles

– Google: We Don’t Classify Sites By Technology Platform Or Infrastructure

– Google: Trust Is Not A Matter Of Just Links Pointing To A Site

– Google: Sometimes Black Hat SEO Works & You Don’t Get Caught But…

– Google: We Don’t Hard Code YMYL Categories Into Our Algorithm

– Google: Author Not A Direct Ranking Factor

– Google Asks How You’d Use More Exportable Data From Search Console

Q&A:

18:25 Guys, how long does it take for google to reinstate?

32:14 Any tips on SEO for seasonal pop-up shops that don’t always have the same address.

37:28 What success is your team having when utilizing Patch for clients in cities that are not specifically listed on the patch site?

Submit Your Questions For The SEO Vault!

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The SEO Vault Episode 11122 Oct 202101:10:33

Episode 111 Table Of Contents

Co-Host: Bucky Helms + Mike Milas + Sophie Allen

2:22 Web 2.0 Ranker Weekly Update

- Philadelphia Mastermind IS November 5th - 7th - Speakers and Itinerary Announced

- Interactive Mastermind Format - 2 Full Days Of Sessions (Saturday & Sunday) - Hands-On Workshops - Highest Access Level Comes With EXCLUSIVE 12 Month Discord Group To Work On More Advanced Topics (Agency Automation & Sales + More)

- One Topic Presented By Victor - Local SEO Strategies For Long Term Rankings - Avoiding Cheap Tactics That No Longer Work But Are Still Commonly Used - Using An Analytical Approach To Guide A Campaign - When To Use Data From A Tool Vs Voiding Misinformation - How Campaigns Should Differ From Each Other + More!

- Dynamic Event - Can Fit 3x The Previous Amount Of People

- You Will Leave With The Pieces Of YOUR Agency That You Need!

- At Certain Access Levels You Gain "Accountability"

- 12 Month Group Comes With Networking & Quarterly Calls

- Learn More About The Mastermind Here: Local Marketing Mastermind

- Confirmed Speakers - Chaz Edwards - Jessie Taylor - Mike Milas - Mike Rayburn - Eldar Cohen - Bucky Helms - Sophie Allen - Jon Kaufman - Traci Rayburn - Jason Guy - Victor Perez + James

- Not Just Web20 Team - All Speakers Will Be In The Exclusive Access Group

- 2 Exclusive Access Tickets Left! - GHL Snapshot Worth 3x The Value

- To Learn More About The Weekend Update Subscribe To Web20Ranker: Subscribe

- YouTube Is Now Live With The SEO Vault On YouTube (Thursdays Around 4ish): SEO Vault Archives

- Weekend Deal: 20% Off On-page and Technical SEO Recently Revamped Both! - THIS WEEKEND ONLY

- New Blog Post On Press Release Distribution: - "The Best Press Release Distribution"

- Halloween Contest 2021!

- New White Label SEO Manager - Ben Olsen

Q&A:

22:47 What will be the best way to compete against exact name match domain and GMB name?

32:20 Hey Guys ... Your Opinion .....On Web2.0 site What program would I Or what you recomend to choose for a TRI- County Roofer Client. What are some actionable tips on how to scale up a high-impact link building program while lowering the risks of getting penalized?

42:07 Would you create a location page for each category you want to rank? Ie roofing contractor Boston, siding contractor Boston, window contractor Boston or just 1 location page and include all categories??

57:01 “How to get more reviews from real customers” and How to increase the success rate of GMB reviews from real customers with low trust on their gmails?”

Submit Your Questions For The SEO Vault!

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The SEO Vault Episode 11015 Oct 202100:52:11

Episode 110 Table of Contents

Co-Host: Bucky Helms + Jessie Taylor


- John Mueller - "SEO is all about not requiring search engines to read your mind"

- John Mueller - "basic SEO does not equal easy SEO"

- Google Merchant Center Allows One Feed For All Countries

- Google Tests Query Based Google Suggest Footers


And So Much More!


3:06 Web 2.0 Ranker Weekly Update

- Philadelphia Mastermind IS November 5th - 7th - Speakers and Itinerary Announced

- Interactive Mastermind Format - 2 Full Days Of Sessions (Saturday & Sunday) - Hands-On Workshops - Highest Access Level Comes With EXCLUSIVE 12 Month Discord Group To Work On More Advanced Topics (Agency Automation & Sales + More)

- One Topic Presented By Victor - Local SEO Strategies For Long Term Rankings - Avoiding Cheap Tactics That No Longer Work But Are Still Commonly Used - Using An Analytical Approach To Guide A Campaign - When To Use Data From A Tool Vs Voiding Misinformation - How Campaigns Should Differ From Each Other + More!

- Dynamic Event - Can Fit 3x The Previous Amount Of People

- You Will Leave With The Pieces Of YOUR Agency That You Need!

- At Certain Access Levels You Gain "Accountability"

- 12 Month Group Comes With Networking & Quarterly Calls

- Learn More About The Mastermind Here: Local Marketing Mastermind

- Confirmed Speakers - Chaz Edwards - Jessie Taylor - Mike Milas - Mike Rayburn - Eldar Cohen - Bucky Helms - Sophie Allen - Jon Kaufman - Traci Rayburn - Jason Guy - Victor Perez + James

- Not Just Web20 Team - All Speakers Will Be In The Exclusive Access Group

- 3 Exclusive Access Tickets Left!

- To Learn More About The Weekend Update Subscribe To Web20Ranker: Subscribe

- YouTube Is Now Live With The SEO Vault On YouTube (Thursdays Around 4ish): SEO Vault Archives

- Weekend Deal: Custom Signals Sale - Save 30% Off Citations (Niche, Free NAP Update, Free Unique Content) - https://web20ranker.com/product/niche-citation-options/ - THIS WEEKEND ONLY

- New Blog Post On Linkbuilding - "Does Scholarship Linkbuilding Still Work?"

- Halloween Contest 2021!


10:57 SEO News For The Past Week

- Google Merchant Center Allows One Feed For All Countries

SERP Changes/Tests

- Google Search Console Core Web Vitals Report Adds Granular Scores

- Google Tests Short Videos On Desktop Results

- Google Search Interactive Guitar Tuner

- Google Has Introduced 2 New Help Documents

- Google Has Updated Three Of Its Public-Facing Search Console Tools

- Google Tests Query Based Google Suggest Footers

- Google Displaying Two Local Screened Ads & Scrollable Local Reviews


Google Says

- Google To Ban Climate Change Deniers From Advertising And Publishing

- Google Responds To Crawled Not Indexed Errors Saying "It's Just A Delay"

- John Mueller - "SEO is all about not requiring search engines to read your mind"

- John Mueller - "basic SEO does not equal easy SEO"

Q&A:

17:12 What makes a good meta description?

22:32 What's on the horizon for some new guides, blog posts, or local client takeover GMB specialist training updates? Anything to look forward to soon?

Submit Your Questions For The SEO Vault!


https://web20ranker.com/seo-vault-question-submission/


Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube


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The SEO Vault Episode 10908 Oct 202101:09:03

Episode 109 Table Of Contents

Co-Host: Bucky Helms + Mike Milas + Sophie Allen

– Google: Directory Article Submissions And Bookmarking Links Are Against The Webmaster Guidelines

– Google Hotel Listing Gains Eco-Certified Badges

– Google SearchOn Event

– Large Algorithm Update (October 2nd & 3rd)

And So Much More!

2:57 Web 2.0 Ranker Weekly Update

– Philadelphia Mastermind IS November 5th – 7th – Speakers and Itinerary Announced

– Interactive Mastermind Format – 2 Full Days Of Sessions (Saturday & Sunday) – Hands-On Workshops – Highest Access Level Comes With EXCLUSIVE 12 Month Discord Group To Work On More Advanced Topics (Agency Automation & Sales + More)

– One Topic Presented By Victor – Local SEO Strategies For Long Term Rankings – Avoiding Cheap Tactics That No Longer Work But Are Still Commonly Used – Using An Analytical Approach To Guide A Campaign – When To Use Data From A Tool Vs Voiding Misinformation – How Campaigns Should Differ From Each Other + More!

– Dynamic Event – Can Fit 3x The Previous Amount Of People

– You Will Leave With The Pieces Of YOUR Agency That You Need!

– At Certain Access Levels You Gain “Accountability”

– 12 Month Group Comes With Networking & Quarterly Calls

– Learn More About The Mastermind Here: Local Marketing Mastermind

– Confirmed Speakers – Chaz Edwards – Jessie Taylor – Mike Milas – Mike Rayburn – Eldar Cohen – Bucky Helms – Sophie Allen – Jon Kaufman – Traci Rayburn – Jason Guy – Victor Perez + James

– Not Just Web20 Team – All Speakers Will Be In The Exclusive Access Group

– To Learn More About The Weekend Update Subscribe To Web20Ranker: Subscribe

– YouTube Is Now Live With The SEO Vault On YouTube (Thursdays Around 4ish): SEO Vault Archives

– Weekend Deal: Custom Signals Sale – Save 30% Off Citations (Niche, Free NAP Update, Free Unique Content) – Niche Citations – THIS WEEKEND ONLY

– New Blog Post On Linkbuilding – “Does Scholarship Linkbuilding Still Work?”

– SPECIAL EPISODE DEAL Save 20% (1 Time) on Accelerated GMB campaigns with coupon code: accelerate109 – Google My Business SEO Accelerated Campaigns

 56:13 SEO News For The Past Week

– Google Hotel Listing Gains Eco-Certified Badges

SERP Changes/Tests

– Google SearchOn Event – More On Googles MUM, and redesigns to the Google Search Experience.

– Google Search Drops Support For Internet Explorer 11

– Chrome Testing Side-By-Side Search And Journeys

– Large Search Algorithm Update (October 2nd & 3rd)

 

Google Says

– Google: Directory Article Submissions And Bookmarking Links Are Against The Webmaster Guidelines – John Said that directory submissions, article submissions, and bookmarking links are generally against Google’s webmaster guidelines

– Google: Case Sensitive Characters And URLs Does Effect The URL Itself – John Mueller from Google posted a video on URL case-sensitivity and said “another place where the exact URL plays a role is robots.txt.”

 

Q&A:

 

16:58 Do you have any issues with keyword cannibalization when creating blog posts like “10 tips for finding a roofer in Cleveland Ohio”? I love creating the geo-relevancy but sometimes worry it’ll actually take away from the rankings of a key location page.

34:03 Is anyone else seeing long-term rank drops from the June algorithm update? A couple GMBs with nothing spammy going on had drastic drops and since are struggling to recover.

The SEO Vault Episode 10801 Oct 202101:00:31

Episode 108 Table Of Contents

Co-Host; Mike Milas + Jessie Taylor + Sophie Allen

4:34 Web 2.0 Ranker Weekly Update

- Philadelphia Mastermind IS November 5th - 7th - Speakers and Itinerary Announced

- Interactive Mastermind Format - 2 Full Days Of Sessions (Saturday & Sunday) - Hands-On Workshops - Highest Access Level Comes With EXCLUSIVE 12 Month Discord Group To Work On More Advanced Topics (Agency Automation & Sales + More)

- One Topic Presented By Victor - Local SEO Strategies For Long Term Rankings - Avoiding Cheap Tactics That No Longer Work But Are Still Commonly Used - Using An Analytical Approach To Guide A Campaign - When To Use Data From A Tool Vs Voiding Misinformation - How Campaigns Should Differ From Each Other + More!

- Dynamic Event - Can Fit 3x The Previous Amount Of People

- You Will Leave With The Pieces Of YOUR Agency That You Need!

- At Certain Access Levels You Gain "Accountability"

- 12 Month Group Comes With Networking & Quarterly Calls

- Learn More About The Mastermind Here: https://web20ranker.com/local-marketing-mastermind-and-seo-conference/?fbclid=IwAR1rUCj4d550ZDWd_qyYytMdItMu2h06D9RseJnyaykrJ8PJVyVVueja-A8

- Confirmed Speakers - Chaz Edwards - Jessie Taylor - Mike Milas - Mike Rayburn - Eldar Cohen - Bucky Helms - Sophie Allen - Jon Kaufman - Traci Rayburn - Jason Guy

- Not Just Web20 Team - All Speakers Will Be In The Exclusive Access Group

- To Learn More About The Weekend Update Subscribe To Web20Ranker: https://web20ranker.com/category/seo-news/

- YouTube Is Now Live With The SEO Vault On YouTube (Thursdays Around 4ish): https://youtu.be/J9TCo9PvRYQ

- Agency Growth Webinar Has Been Rescheduled to October 5th, at 1 PM EST

- Weekend Deal: Custom Signals Sale - Save 25% On The First Month For Monthly Custom Signals - THIS WEEKEND ONLY

- New Case Study On Local SEO - Strategies For Multi-Location Businesses

- Last Weeks SEO Mad Scientist Test On Unicode - This Weeks Test Is Continuing With Unicode

27:40 SEO News For The Past Week

- GMB Added Latino-Owned Attributes

SERP Changes/Tests

- Google Tests Seller Rating Product Star Reviews Box Interface

- Google Local Pack Header Can Show Brands Over Keywords In Search

- Google Adds Booking Links And More Information For Points of Interest

Google Says

- Google: Sitemap Location In Robot.txt Inconsequential - John Was Asked A Question About The Location Of The Sitemap In Robot.txt And If Where It Is Located Matter - He Stated, No

- Google: Best Not To Have Category Pages That Contain Sponsored Products

- Google: We Licensed The Automobile Data In Search, It Does Not Come From The Web - Danny Sullivan

- Google: 200+ Ranking Signals Figure Is Misleading - John Mueller Stated That It Was Misleading In The Sense That It Is Hard To Quantify The Number Of Ranking Signals Google Uses

- Google's Query Interpretation May Shift Over Time As Searcher Intents Change - John Stated That He Imagines That The Intent Shifts Automatically Over Time

How AI Integrations Impact You + SERP Changes & Content v Links SEO Test: SEO Vault Episode 22324 Jan 202400:44:57

Highlights From The Episode:

  • Mike and Sophie divulge invaluable insights into the evolution of the SEO mindset.
  • Unravel the mysteries behind recent Google updates, including the introduction of the new phone number button in search results.
  • Explore how technologies like ChatGPT and the Rabbit AI device are revolutionizing the SEO industry.

SEO Discussion:

0:00 Introduction

01:10 Mindset in SEO

04:14 Dashboard developments with the Algomatic & Free APP Level

10:01 Content and On-Page vs. Links SEO Test

14:02 Click to Call Button Redesign in Search Results

18:09 Google Testing Snippets for Product Listings and Local Images

19:50 How AI in Search Impacts You

33:31 Rabbit AI Device

40:07 Future Implications of AI Integration

Recent SEO News:

The SEO Vault Episode 10724 Sep 202100:55:37

Episode 107 Table Of Contents

Co-Host: Mike Milas + Bucky Helms

3:31 Web 2.0 Ranker Weekly Update

- Philadelphia Mastermind IS November 5th - 7th - Speakers and Itinerary Announced

- Interactive Mastermind Format - 2 Full Days Of Sessions (Saturday & Sunday) - Hands-On Workshops - Highest Access Level Comes With EXCLUSIVE 12 Month Discord Group To Work On More Advanced Topics (Agency Automation & Sales + More)

- Dynamic Event - Can Fit 3x The Previous Amount Of People

- You Will Leave With The Pieces Of YOUR Agency That You Need!

- At Certain Access Levels You Gain "Accountability"

- 12 Month Group Comes With Networking & Quarterly Calls

- Learn More About The Mastermind Here: https://web20ranker.com/local-marketing-mastermind-and-seo-conference/?fbclid=IwAR1rUCj4d550ZDWd_qyYytMdItMu2h06D9RseJnyaykrJ8PJVyVVueja-A8

- Confirmed Speakers - Chaz Edwards - Jessie Taylor - Mike Milas - Mike Rayburn - Eldar Cohen - Bucky Helms - Sophie Allen - Jon Kaufman - Traci Rayburn - Jason Guy

- Not Just Web20 Team - All Speakers Will Be In The Exclusive Access Group

- To Learn More About The Weekend Update Subscribe To Web20Ranker: https://web20ranker.com/category/seo-news/

- YouTube Is Now Live With The SEO Vault On YouTube (Thursdays Around 4ish): https://youtu.be/J9TCo9PvRYQ

- Agency Growth Webinar Has Been Rescheduled to October 5th, at 1 PM EST

- Weekend Deal: Niche Edit Sale - For Every 5 Niche Edits OR 5 Guest Posts They Buy They Get 10 Tier 2 PBN’s For Free - THIS WEEKEND ONLY

- New Case Study On Local SEO - Strategies For Multi-Location Businesses

15:01 SEO News For The Past Week

- Firefox Is Testing Switching Their Default Browser To Bing For 1% Of Users

SERP Changes/Tests

- Google Maps Adds New Image Carousel Overlay For Businesses

- Unconfirmed Google Algorithm Update - 16th Through 17th

- Google Update Upsets Automobile Industry - Displaying Automobile Information Without Sourcing Where It's From

- Google Hotel Search Bug - Visit Website Button Disappeared

Google Says

- John Mueller - If You Have A Product With Zero Reviews, It Is Okay To Use Product Schema

- John Mueller - Adding Canonicals Can Help Solve Small SEO Issues

- John Mueller - He Recommended To Not Remove Old News From Your News Site For SEO Reasons

- John Mueller - He Stated That There Is A Great Importance To Using Bylines In Articles - Builds Users Trust

- Google: Now Using Titles 87% Of The Time Instead Of 80% - This Is To Help Creators With Issues They May Not Realize That They Are Having With Their Titles

- Google: Accessibility Site Changes Aren't Against Our Webmaster Guidelines

- Google: Intrusive Mobile Elements Won't Impact Indexing But Can Impact Ranking

- Google: We Don't Do Anything Special For All-Caps Headings

- Google: Changing WordPress Themes Can Impact Rankings - This Depends On What Is Being Changed With The Website

- Google Aims To Make Search Help Documentation Clearer And Direct

- Google: It's Not Terrible To Have Related Links Dynamically Change All The Time - This Also Depends On The Situation

Submit Your Questions For The SEO Vault!

https://web20ranker.com/seo-vault-question-submission/

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube

https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook

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The SEO Vault Episode 10616 Sep 202100:56:36

Episode 106 Table Of Contents

Co-Host: Jessie Taylor + Bucky Helms + Mike Milas

3:18 Web 2.0 Ranker Weekly Update

- Web 2.0 Ranker Weekend Deal - Access To Agency Growth Call On 9/21 (1 PM EST) - This Weekend (Last Weekend To Gain Access) Spend More Than 500$ To Gain Access + Additionally 20% Cashback

- Every 4-6 Months There Is An Agency Growth Call - This Is To Share New Systems and Strategies that are Working in Agencies - This is Then Presented To Agency Partners

- New SEO Manager At Web20Ranker - Ben Olsen

- Philadelphia Mastermind IS November 5th - 7th - Speakers and Itinerary To Be Announced

- Interactive Mastermind Format - 2 Full Days Of Sessions (Saturday & Sunday) - Hands-On Workshops - Highest Access Level Comes With EXCLUSIVE 12 Month Discord Group To Work On More Advanced Topics (Agency Automation & Sales + More)

- Dynamic Event - Can Fit 3x The Previous Amount Of People

- You Will Leave With The Pieces Of YOUR Agency That You Need!

- At Certain Access Levels You Gain "Accountability"

- 12 Month Group Comes With Networking & Quarterly Calls

- Learn More About The Mastermind Here: https://web20ranker.com/local-marketing-mastermind-and-seo-conference/?fbclid=IwAR1rUCj4d550ZDWd_qyYytMdItMu2h06D9RseJnyaykrJ8PJVyVVueja-A8

- Confirmed Speakers - Chaz Edwards - Jessie Taylor - Mike Milas - Mike Rayburn - Eldar Cohen - Bucky Helms - Sophie Allen - Jon Kaufman - Traci Rayburn - Jason Guy

- Not Just Web20 Team - All Speakers Will Be In The Exclusive Access Group

- Labor Day Sale Is Now Live! - Daily Sale

- To Learn More About The Weekend Update Subscribe To Web20Ranker: https://web20ranker.com/category/seo-news/

- YouTube Is Now Live With The SEO Vault On YouTube (Thursdays Around 4ish): https://youtu.be/J9TCo9PvRYQ

- The Main Web20Ranker Website Is Being Combined With The SEO Reports Dashboard

23:49 SEO News For The Past Week

- Google Ads Search Terms Report Gains 6.5x More Query Data

- Microsoft Announced - Microsoft Start - Google's Equivalent Is Google Discover

SERP Changes/Tests

- Google Is Testing Embedding Links Again In Featured Snippets

- Google My Business Removes Site Manager User Role

Google Says

- Google: CTAs Can Sometimes Be Seen As An Ad

- Google: Content Visibility CSS Won't Impact Google Search

- Google: Site Quality Is Not About The Pages Missing From The Google Index

- Google: Website Quality Can't Be Fixed By Technical Changes

- Google: Have Dedicated Pages For Seasonal Sales Events

- Google: Image Uniqueness Isn't Equivalent To Higher Quality

- Google: If You Want To Rank For Those Queries Don't Syndicate Or Republish

- Google Crawl Rate Setting Takes A Day To Work

- Google: We Do Not Differentiate Between Category, Filter, Tag, Or Search Pages

Q&A:

10:59 Have A Dental client that moved into a suite that a previous Dentist was located. Still can not get it live. Any thoughts on how we can get his GMB Active? The previous Dentist had a lot of bad reviews...

21:30 The Pbn links that you offer. Do you physically own those sites?

35:16 How much time or content are you guys spending on the free google website in the GMB?

44:33 I'm Curious How Much Domain Authority Influences GMB Ranking?

52:44 what service with Web 2.0 would you recommend for products for sale for ECommerce?

Submit Your Questions For The SEO Vault!

https://web20ranker.com/seo-vault-question-submission/

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube

https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook

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Interested in being a guest on the vault!? Sign up now

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The SEO Vault Episode 10510 Sep 202100:54:38

Episode 105 Table Of Contents

Co-Host: Bucky Helms + Sophie Allen + Mike Milas

4:50 Web 2.0 Ranker Weekly Update

- Philadelphia Mastermind IS November 5th - 7th - Speakers and Itinerary To Be Announced

- Interactive Mastermind Format - 2 Full Days Of Sessions (Saturday & Sunday) - Hands-On Workshops - Highest Access Level Comes With EXCLUSIVE 12 Month Discord Group To Work On More Advanced Topics (Agency Automation & Sales + More)

- Dynamic Event - Can Fit 3x The Previous Amount Of People

- You Will Leave With The Pieces Of YOUR Agency That You Need!

- At Certain Access Levels You Gain "Accountability"

- 12 Month Group Comes With Networking & Quarterly Calls

- Learn More About The Mastermind Here: https://web20ranker.com/local-marketing-mastermind-and-seo-conference/?fbclid=IwAR1rUCj4d550ZDWd_qyYytMdItMu2h06D9RseJnyaykrJ8PJVyVVueja-A8

- Confirmed Speakers - Chaz Edwards - Jessie Taylor - Mike Milas - Mike Rayburn - Eldar Cohen - Bucky Helms - Sophie Allen - Jon Kaufman - Traci Rayburn - Jason Guy

- Not Just Web20 Team - All Speakers Will Be In The Exclusive Access Group

- Labor Day Sale Is Now Live! - Daily Sale

- To Learn More About The Weekend Update Subscribe To Web20Ranker: https://web20ranker.com/category/seo-news/

- YouTube Is Now Live With The SEO Vault On YouTube (Thursdays Around 4ish): https://youtu.be/J9TCo9PvRYQ

- The Main Web20Ranker Website Is Being Combined With The SEO Reports Dashboard

- Local Viking Update - White Label Has Been Resolved And The Other Option Is Now Live!

- New Blog Has Been Published: https://web20ranker.com/backlink-audit-cleanup-step-by-step/

29:03 SEO News For The Past Week

- Bing Content Submission API Is Now Available To All

- Microsoft: 20% Of Bing Results Offer Direct Answers

SERP Changes/Tests

- Google Page Experience Update Fully Live As Of September 2nd (for Search & Top Stories)

- Chatter In The Community Over A Possible Unconfirmed Update (Tools Were Seeing Spikes) - Could Be A Result Of The Page Experience Update

Google Says

- Google: Changing An IP Addresses Something That Is Not An Issue, But This Then Can Impact Crawl Rates

- Google: Prerendering With GoogleBot You Don't Need All Your Sites Functionality To Work

- Google: Don't Put To Much Content On Category Pages

- Google May Automate The Removal Of Recipe Rich Results For Listicles

- Google: Avoid Using Knowledge Graph IDs For SameAs Property

- Google: URL Parameters Don't Make Links Unnatural

Q&A:

15:24 Do you guys think that on the GMB postings that Google will start reviewing them before the post is approved just like they do with edits? I heard this in a couple of groups.

19:00 If you have a knowledge panel for a keyword, are they locked in?

24:00 I've never dealt with anything close to banking-type clients. How you would answer that question when you are competing with the big banks?

37:12 What if you don't use the cheap one, but actually rent an office from them?

41:13 Does Web20 monthly GMB services cover updates to schema and stuff as Google's rules change?

Submit Your Questions For The SEO Vault!

https://web20ranker.com/seo-vault-question-submission/

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube

https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook

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Interested in being a guest on the vault!? Sign up now

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The SEO Vault Episode 10404 Sep 202100:50:36

Episode 104 Table Of Contents

Co-Hosts: Mike Milas + Bucky Helms

4:10 Web 2.0 Ranker Weekly Update

- Philadelphia Mastermind IS November 5th - 7th - Speakers and Itinerary To Be Announced

- Interactive Mastermind Format - 2 Full Days Of Sessions (Saturday & Sunday) - Hands-On Workshops - Highest Access Level Comes With EXCLUSIVE 12 Month Discord Group To Work On More Advanced Topics (Agency Automation & Sales + More)

- Dynamic Event - Can Fit 3x The Previous Amount Of People

- You Will Leave With The Pieces Of YOUR Agency That You Need!

- At Certain Access Levels You Gain "Accountability"

- 12 Month Group Comes With Networking & Quarterly Calls

- Learn More About The Mastermind Here: https://web20ranker.com/local-marketing-mastermind-and-seo-conference/?fbclid=IwAR1rUCj4d550ZDWd_qyYytMdItMu2h06D9RseJnyaykrJ8PJVyVVueja-A8

- Confirmed Speakers - Chaz Edwards - Jessie Taylor - Mike Milas - Mike Rayburn - Eldar Cohen - Bucky Helms - Sophie Allen - Jon Kaufman - Traci Rayburn - Jason Guy

- Not Just Web20 Team - All Speakers Will Be In The Exclusive Access Group

- Labor Day Sale Is Now Live! - Daily Sale

- To Learn More About The Weekend Update Subscribe To Web20Ranker: https://web20ranker.com/category/seo-news/

18:59 SEO News For The Past Week

- Google's Titles Are Being Switched Out - 77% are Being Replaced With The H1 Tag

- Jessie Taylor Revolving Around The Fact That GMB Is Now Making Comparisons Between Places You’ve Visited And Places You’re Thinking About Visiting She Stated

"I’m thinking this will eventually impact rankings as well. They will be more personalized and based on individual interests, a customized feed of local results...How will this affect Local SEO?"


SERP Changes/Tests

- Google Search Tests Double Indented Results

- Google Tests Expandable Search Snippet Carousels

Google Says

- Googles John Mueller Stated, "just because one algorithm selects something as a title doesn't mean it's a better title." "There are certainly also situations where maybe Google's algorithms select the worse title and where you want to keep the one that you had there,". This Means, That John Mueller Recommends You To Not Just Blindly Replace Your HTML Title Tags With Googles Titles

- John Mueller Also Stated That Generally, Removing Your AMP Page Shouldn't Result In Search Ranking Decline

- John Mueller Stated That Keyword Rich Domains For Your Website Won't Help You Rank

- John Mueller Then Stated That Lighthouse Scores Do Not Affect Your Website

- John Mueller Lastly Stated That Content Behind Paywalls Isn't Immediately Thin Content

Q&A:

32:20 I've seen more than a few whining about GMBsuspensions and connecting it to LV. I haven't lost any. Have yall see more?

39:30 What do you guys use to geotag images? And are they sticking or is it a waste of time....?

Submit Your Questions For The SEO Vault!

https://web20ranker.com/seo-vault-question-submission/

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube

https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

Don't Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook

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The SEO Vault Episode 10328 Aug 202100:55:12

Episode 103 Table Of Contents

Co-Host: Sophie Allen + Mike Milas + Bucky Helms

7:50 Web 2.0 Ranker Weekly Update

- Philadelphia Mastermind IS November 5th - 7th - Early Bird Discount is NOW LIVE! - Speakers and Itinerary To Be Announced

- Interactive Mastermind Format - 2 Full Days Of Sessions (Saturday & Sunday) - Hands-On Workshops - Highest Access Level Comes With EXCLUSIVE 12 Month Discord Group To Work On More Advanced Topics (Agency Automation & Sales + More)

- Dynamic Event - Can Fit 3x The Previous Amount Of People

- You Will Leave With The Pieces Of YOUR Agency That You Need!

- At Certain Access Levels You Gain "Accountability"

- 12 Month Group Comes With Networking & Quarterly Calls

Check Out Ticket Prices (Early Bird Discount Until End Of August!): https://web20ranker.com/local-marketing-mastermind-and-seo-conference/

- Early Bird Discount Ends In 1 Week! - Take Advantage Of The Discount Now!

- Cleaning Up The Web 2.0 Website - Currently Doing Research On The Customer Side (User Experience)


31:28 SEO News For The Past Week

- Google Posts Can Now Appear On Third-Party Sites Without Your Knowledge - Google My Business Posts - Google Will Notify You When Your Posts Are On Google Services And Third Party Sites

- Google Ads Update - New Redesign For Campaign Wizard

- Recent Bug Lead To Impression Declines


SERP Changes/Tests

- Google Continuing To Test "People Also Ask" And "People Also Search For" -

- Tests For Multiple Types Of Carousels - "People Also Research" And "People Also Shop For In Similar Products"

- Google Confirms Titles Did Change - Google Stated That They Are Not Using The Searchers Query

- Google Link Spam Update Complete

- Google My Business Products Now Need to be Reviewed


Google Says

- Danny Sulivan Confirms That Personalization Is Not A Huge Part Of SERPS And Rankings

- John Mueller Stated That There Are No Plans To Separate Indexing

Q&A:

4:50 How Many Citations Are Included In The Web 2.0 Citation Cleanup?

12:23 We Have A GMB That Is Ranking Better Outside The Service Area Then Inside, actually by far, Any Idea How Or Why That Happens?

15:44 My Clients GMB Got Instantly Suspended For Appliance Repair Company. It's A Real Business And Real Address... Does Anyone Have Any Ideas Why?

17:22 I Have A Landscaper Client And Google Keeps Making A Massive Amount Of Suggestions To The Categories. What Should I Do? I Declined The Changes And Google Keeps Adding Them.

20:55 Postcard Verification Is Still The Gold Standard Though?

24:57 When Analyzing Competitors URL Structure And All The Top Results are using older methods like "location + kw" pages instead of internally linking location pages to non-geo service pages, do you replicate the SERPs old structure or use cleaner method w internal linking?

29:00 Do You Still Believe In Reverse Driving?

44:28 I Saw A Lawyer Putting His Services Into Products. You Think Google Will Dump On That?

Submit Your Questions For The SEO Vault!

https://web20ranker.com/seo-vault-question-submission/

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube

https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA

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The SEO Vault Episode 10220 Aug 202101:05:37

Episode 102 Table Of Contents

Co-Host: Jessie Taylor + Sophie Allen + Mike Milas

3:19 Web 2.0 Ranker Weekly Update

- Philadelphia Mastermind IS November 5th - 7th - Early Bird Discount is NOW LIVE! - Speakers and Itinerary To Be Announced

- Interactive Mastermind Format - 2 Full Days Of Sessions (Saturday & Sunday) - Hands-On Workshops - Highest Access Level Comes With EXCLUSIVE 12 Month Discord Group To Work On More Advanced Topics (Agency Automation & Sales + More)

- Dynamic Event - Can Fit 3x The Previous Amount Of People

- You Will Leave With The Pieces Of YOUR Agency That You Need!

- At Certain Access Levels You Gain "Accountability"

- 12 Month Group Comes With Networking & Quarterly Calls

Check Out Ticket Prices (Early Bird Discount Until End Of August!): https://web20ranker.com/local-marketing-mastermind-and-seo-conference/

- 2021 Q3 State of Local SEO Webinar - 100% Free To Join! - Limited Seating Event For The Web 2.0 Ranker / Local Client Takeover / Local SEO Community FB Group - What's Working Now In Local SEO Plus Q&A Session - The Updated Signals, Tactics, And Strategies That Are Having The Largest Ranking Impact In The Local SERPs - August 25, 2021, 1:00 pm EST

- Signup Link For The Webinar: https://us02web.zoom.us/webinar/register/WN_yuSWgogrSFW_4Zesk-UYWA

- Fully Rebuilt Press Release Distribution Platform - New Syndication Partners, 4x The Amount of Do-Follow Links Available, Real Regional News Channels, Google News Networks and Guarantee!

- Weekend Deal - 25% Cash Back On All Stand-Alone Account Building Services (Socials, Citations, Brand Accounts) - This Is The Foundation To Start Your Entity Optimization For Local Brands

- Local Viking Update - Whitelabel Instances Are Going Live - Rebuilt Support System (Faster Support And Turn Around Times)

- Entity Optimization - Google Has An Entity Engine - Influences Local (Local Is An Entity)

35:20 SEO News For The Past Week

- Google Link Spam Update - Guest Posts And Affiliate Links Are Being Targeted If They Are Not Relay Sponsored

- Google Ads Update - Paid For By Label Added To All Political Ads

SERP Changes/Tests

- Unconfirmed Google Update (August 14th) - SEO's and SEO Related Tools Were Seeing Fluctuations - Danny Sulivan of Google stated that the “Link Spam Update” is still rolling out, so there is a possibility that those fluctuations (from August 14th) are the tail end of the Link Update

- Google Search Adds 3D & AR Periodic Table

- Google Opens Up Indexing Bug Reporting Tool To Search Console Users

- Google Local Result With Reviews From "The Web" & "Independent Sites" - Someone “spotted Google showing not just the number of reviews with the review summary in stars, but where Google labels if the reviews are "from the web" or from "independent sites.".

- Top Stories In Google Search Appearing Blank - Google Has Confirmed That This Was A Bug On Their End

Google Says

- Google Looking To Improve Knowledge Panel Edit Requests - Danny Sulivan Of Google Stated That Google Is Looking To Improve Their Response Times When It Comes To Knowledge Panel Edit Requests

- Google: Cover All Your Bases With Searcher Intent & Your Content - John Mueller Responded That It "makes sense to create content that covers “both possible intents.” - So You Want To Create Content That Covers All Types Of Intent That Your Company Can Provide.

- Google: We Will Retry Old Redirect URLs For Years - John Mueller Confirmed That Google Will Continue To Retry Old, Redirected URLs For Years If The Redirect Remains In Place For A Long Time

The SEO Vault Episode 10119 Aug 202100:57:36

Episode 101 Table Of Contents

Co-Host: Sophie Allen + Bucky Helms

4:24 Web 2.0 Ranker Weekly Update

- 2021 Q3 State of Local SEO Webinar - 100% Free To Join! - Limited Seating Event For The Web 2.0 Ranker / Local Client Takeover / Local SEO Community FB Group - What's Working Now In Local SEO Plus Q&A Session - The Updated Signals, Tactics, And Strategies That Are Having The Largest Ranking Impact In The Local SERPs - August 25, 2021, 1:00 pm EST

- Signup Link For The Webinar: https://us02web.zoom.us/webinar/register/WN_yuSWgogrSFW_4Zesk-UYWA

- Philadelphia Mastermind IS November 5th - 7th - Early Bird Discount is NOW LIVE! - Speakers and Itinerary To Be Announced

- Interactive Mastermind Format - 2 Full Days Of Sessions (Saturday & Sunday) - Hands On Workshops - Highest Access Level Comes With EXCLUSIVE 12 Month Discord Group To Work On More Advanced Topics (Agency Automation & Sales + More)

- Dynamic Event - Can Fit 3x The Previous Amount Of People

- You Will Leave With The Pieces Of YOUR Agency That You Need!

- At Certain Access Levels You Gain "Accountability"

- 12 Month Group Comes With Networking & Quarterly Calls

Check Out Ticket Prices (Early Bird Discount Until End Of August!): https://web20ranker.com/local-marketing-mastermind-and-seo-conference/

- New Blog Post Out On The Web 2.0 Ranker Website - Google Link Building Blog Related Post - Niche Guest Posts, Affordable PBN's, Good Guest Posts, and Premium Outreach Links - Also Launching NEW Niche's

- NEW Weekend Deal! - All Press Services (Except Bulk) are 25% Off Starts This Friday!

- Custom Built Press Syndication Platform - Premium Press With AP News - Go Check It Out Now!

- Version 2.0 Press Syndication Will Have Whitelabel Instances For Agency Partners

- New Link Management Dashboard - To Ensure Better Quality Of Bought Links

26:23 SEO News For The Past Week

- Possible Problem With Indexation - Pages Are Dropping In And Out Of The Index - None Persistent Issue, and Google Has Yet To Confirm If It Is An Issue

- Google Sharing Data Handling Details On Search Console Insights Reporting - Published A Blog Post, With New Details On How Data Security Is Tailored To Content Creators And Website Owners

SERP Changes/Tests

- Google New Affordable Picks Carousel Showing In Mobile Search - Google Is Now Showing A New Carousel To “help shoppers find lower-cost, cheaper and more affordable products.”.

- Google To Restrict Ad Targeting On Children - Google Recently Listed Changes It Is Making Around Children And Search - SafeSearch Assistant Will Be Automatically Enabled For Accounts 18 And Under

- Unconfirmed Google Search Ranking Algorithm - The SEO Community and Certain Tools Are Seeing Fluctuations - Google Has Yet To Confirm Anything

- Google Enforcing Some Physical Addresses For Some Google My Business Listings - Google Is Now Requiring Some Businesses To Add A Physical Address And Not Be A Service Area Business In Google My Business


Google Says

- Google: Linking To Lesser Websites Doesn't Make Your Site Less Relevant - John Mueller Of Google Stated "Does a link to a “lesser” website makes a result less relevant? Do links on Wikipedia make it less useful? Not at all.”. Now if links are spammy and manipulative then Google won’t trust said links.

- Google Search Console Doesn't Filter Out All Bot Traffic - John Mueller confirmed that the Google Search Console does not filter out all bot traffic.

- Google: Alt Text Is Important For SEO - Google’s Martin Splitt said that “alt text is important for SEO too.”

- Google: Each Core Update Can Affect Search Rankings Differently - John Mueller clarified that when Google pushes out new core updates that each one can impact Google’s core rankings differently. - Each Update Could Impact Your Site Differently, Or It Could Not


The SEO Vault Episode 10006 Aug 202101:30:23

Episode 100 Table Of Contents

Co-Host: Mike Milas + Jessie Taylor + Bucky Helms + Danielle Windsor

17:07 Web 2.0 Ranker Weekly Update

- Philadelphia Mastermind IS November 5th - 7th - Early Bird Discount is NOW LIVE! - Speakers and Itinerary To Be Announced

- Interactive Mastermind Format - 2 Full Days Of Sessions (Saturday & Sunday) - Hands-On Workshops - Highest Access Level Comes With EXCLUSIVE 12 Month Discord Group To Work On More Advanced Topics (Agency Automation & Sales + More)

- Dynamic Event - Can Fit 3x The Previous Amount Of People

- You Will Leave With The Pieces Of YOUR Agency That You Need!

- At Certain Access Levels You Gain "Accountability"

- 12 Month Group Comes With Networking & Quarterly Calls

Check Out Ticket Prices (Early Bird Discount Until End Of August!): https://web20ranker.com/local-marketing-mastermind-and-seo-conference/

1:02:18 SEO News For The Past Week

SERP Changes/Tests

- Google Removes Safe Browsing As A Google Ranking Signal - This Comes From The Google Page Experience Update

- Google Testing Discussions Carousel - Google Is Testing A New Design Layout For Displaying Forums In The Search Results

Google Says

- Google: Try To Use One Sitemap File For Google News

- Danny Sulivan - Confirmed That Google Core Updates Can Sometimes Impact Both Image Search & Local Search Results

- Google: If You Remove A Part Of Your Website You Will Rank Differently - John Mueller Confirmed

- Google Says Coming Back In Search Is Faster Than Dropping Out In Search After Downtime

Q&A:

9:56 Do you know if it's possible to get a due follow link from my maps? Or did Google close that one? Is it still worth getting?

25:02 Chaz - I'm linking my social profiles, my press releases, and my guest posts, should i link "web20" links? the links I find when i do a brand search?

30:10 AP News - Is This US Specific?

33:09 Chaz - I've looked at some past posts from you (Web20Ranker) regarding CTR manipulation. In some you indicate that it's legit, and it's something that web20ranker.com does, and in others you say it's overrated, can you clarify?

47:28 Tier 2 links. How many tier 2 links to a GP and what metric do you use to decide how many you link to a GP; DR? RD? Traffic? Keywords?

49:24 I have 3 websites, 2 of them i've used ALL of your GMB services (they were all pieced together), for my third website, what service/option is there to encompass all of them?

51:47 A client has a car rental company near the Toronto airport (despite the airport address actually being in the connecting city of Mississauga). The client has an affiliation with a European vehicle rental company too. The problem is...a) my client's GMB address is in "Mississauga". b) the affiliate also has a GMB at the exact same address as our client - but with " - Toronto" added to the GMB name. If I search the area for "car rental mississauga" or even "car rental" my client comes up. But if I search for "car rental toronto" the European affiliate comes up. I'd rather my client show up for "car rental toronto" since that is a way more popular kw. Anything I can do to help get my client showing up for "car rental toronto" related kws?

1:06:09 Speaking of YouTube when you put on the subtitles on your videos do you think Google is picking that wording up for keywords?

1:08:47 Do you take a different approach ranking a local service business that is commercial only? But that does 0 residential?

1:14:40 Is there any value in doing multi-language websites if you live on the border?

Submit Your Questions For The SEO Vault!

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The SEO Vault Episode 9930 Jul 202100:54:37

Episode 99 Table Of Contents

Co-Host: Sophie Allen + Bucky Helms + Mike Milas

2:01 Web 2.0 Ranker Weekly Update

- AP News Brand Feature Is Officially LIVE!

- Philadelphia Mastermind IS November 5th - 7th - Early Bird Discount is NOW LIVE! - Speakers and Itinerary To Be Announced

- NEW GIVEAWAY For The 100th Episode! - Ticket To The Mastermind - Giveaway Will Be Live On The Vault! - Agency Level Giveaway - EXCLUSIVE LEVEL Includes 12 Month Exclusive Consulting

36:54 SEO News For The Past Week

- Google Link Spam Update - Could Be The Cause Of Any Recent Changes

SERP Changes/Tests

- Google Local Business Listing In Search Displays Areas Served - Shows What Regional Areas Businesses Serve

- Google Changes Eligilibility For Fact Check Rich Results - New change Makes It So You Can Only Have 1 "Rich Result" Per Page

- Google Removed Where Your Business Is Located At

- Review Stars Are Back In SERPS

Google Says

- John Mueller On The Recent Google Link Spam Update - "You Don't Have To Change Your Links To No Follow and Sponsored"

- John Mueller - Google Does Not Ignore All EDU Links

- John Mueller On Google Page Experience Update - Google Page Does Like To Have Duplicated Codes

- John Mueller Says Try Google Shopping Feed - Now Free Google Shopping That People Can List

Q&A

8:11 in GMB is a mobile service-based business better off having a fixed address that services x amount of areas or just have it as a serviced area business with no fixed address. Will either option make it rank better or in more areas?

16:32 Do you think you can rank for a highly competitive keyword organically without having a verified GMB?

21:01 I understand SEO citations for local are critical but how many should you start with? Any Testing on that?

26:06 I understand citations for local are critical. How many citations should you start with?

27:57 Do you guys think doing affiliate SEO or Rank N Rent selling leads is better or more profitable for your experience?

Submit Your Questions For The SEO Vault!

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Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube

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The SEO Vault Episode 9822 Jul 202101:07:50

Episode 98 Table of Contents

Co-Host: Mike Milas

Special Guest: Jessie T.

5:25 Local Viking Input

- Local Viking *What's Happening* - Rolling out Whitelabeled Private Instances With Local Viking - Fully Whitelabeled Under Your Brand

- Features Are Being Developed - Geogrid Updates - SERP Tracking - Almost Done

12:01 Web 2.0 Ranker Weekly Update

- NEW 100% Free Neat Content Upgrade On All Account Building - Price is The Same as Before - AI Generated Content On All Socials!

- Upgrade to Hand-written is Available

- NEW Premiere Niche Guest Posts For Tech Websites - Hand Selected Target List!

- Philadelphia Mastermind IS November 5th - 7th - Early Bird Discount is NOW LIVE! - Speakers and Itinerary To Be Announced

- NEW GIVEAWAY For The 100th Episode - Ticket To The Mastermind - Giveaway Will Be Live On The Vault!

47:41 SEO News For The Past Week

- NEW features for Google Maps - One is allowing users/searchers to leave more detailed reviews for Restaurants

- Updates with Covid Congestions Reports in More Areas

- Google My Business Supporting Hours Of Operations Details

SERP Changes/ Tests

- Google Drops The AMP Label In The Mobile Search Results

- Google is Testing NEW Local Map Layouts!

- NEW Timestamp Ability On Your Own Webpages!

- Google Released A Post About Search Operators and Their Limitations - Confirming That Search Operators Have Their Limitations

Google Says

- John Mueller - No Results Found Response Can Lead To Soft 404s In Google Search Console

- Gary Illys - Google: Redirects Signals Stick With Destination URL After A Year

- All Redirects Will Stick For Technically 2 years

- Google Core Updates Could Impact (PAA) Section, and Other Search Features

Q&A:

17:48 Hey hey. I have a question. I just acquired a new client. They are in the mortgage industry and have a GMB called Arizona Lending Group. When you type in "Arizona Lending Group" into Google, their business GMB doesn't show up and their website URL doesn't show up on the first page either. They launched both their website and GMB about 4 months ago. They have done almost zero SEO. My question is, how can their business name/website URL/GMB show up at the top of Google when you type in their business name into Google? I'm guessing domain age, proper indexing, and GMB optimization might play a factor. I plan on outsourcing their GMB SEO to you guys, so maybe you guys can look into it more when I send all the details. thanks, guys!

23:25 is there any way of preventing others from suggesting an edit to our GMB listing?

26:00 I'm seeing Google Map listings in some local searches with only 2 results in the Maps area... Is this something new? Are they gonna slowly roll out the Google 3 pack?

30:50 1 More ..... Have a client. I have a strange one here.. Maybe someone can give some insight. When I go to the 3 pack for my GMB I don't show up, however when I click more I show number #3 yet I'm not #3 in the 3 pack on the Google search page

35:49 hey, I have a client where an employee moved the pin with his personal email. I fixed it in the GMB but he isn't showing on google anymore. it does 2 things show driving directions or if I misspell it will show him. any ideas. he already had a gstack.

39:37 Are citations still effective in ranking a GMB? How about using the CID as the web link? Any benefits? Also how important are citations with spun content? Is Google getting pickier about citation descriptions now? Are NAPs with a copy/paste description not enough anymore?

Submit Your Questions For The SEO Vault!

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Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube

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Better Understand SEO Campaigns w/ Algorithm Annotations & Robust Data Views: SEO Vault Episode 22217 Jan 202400:39:17

In episode 222, Mike and Sophie discuss real life uses for custom GPTs, the importance of data visualization and the benefits data views bring to SEO analysis.. Web 20 Ranker (Nate) is continuing to build out new features to the dashboard with a big update on the horizon - overlaying algo updates, product purchases, and custom annotations over Google Search Console data.

Mike then discusses his recent deep dive into our Custom Signals test, the impact of citations on local rankings, and interesting insights we plan to test in the future.

They also explore the new free APP level launching soon, which will be the centralized location for tools and resources. Finally, they touch on AI advancements and the exciting year of SEO tests ahead.

The SEO Vault Episode 9716 Jul 202100:52:53

Episode 97 Table of Contents

Co-Host: Sophie Allen + Bucky Helms

1:32 Web 2.0 Ranker Weekly Update

- NEW VAULT GIVEAWAY - Due Follow Press Release

- Press Dashboard has been re-engineered, Due Follow Releases are now LIVE!

- 20% OFF AP News Brand Features - are live on the site; Press Release Syndication has been rebuilt

- Philadelphia Local Marketing Mastermind - November 5th Through 7th - Check It Out Here: https://web20ranker.com/local-marketing-mastermind/

- Episode 100 MID-LEVEL TICKET GIVEAWAY! - Mid-Level Ticket Giveaway of the Upcoming Philadelphia Mastermind

23:33 SEO News Discussion

- July Core Update Effectively Complete as of July 12th

SERP Changes/ Tests

- Google Testing Big "Carousel" For more Specific Searches

- Google Editorial Content Policies for Job Postings Coming Soon!

- Google Local Ranking Changes With The Core Update

- Google is Discontinuing Posting in the Knowledge Panel

Google Says

- Can SEO's Give Timelines For Ranking & Indexing Issues in Google Search?

- John Mueller states that some Change-Timelines can be well estimated

- John Mueller Also States that simply it depends if the client is willing to also update their site

Q&A:

16:49 Question from the Local SEO Community FB Group: I am talking to a prospect that has 2 locations around the same big city, about 20 miles apart. He has 2 GMB's. Both link to the home page, despite him actually having some pretty nice location pages built out.

The main location in the heart of the big city is coming up #1 all over a geogrid. I have not yet checked the other location.

Should I leave the GMBs to point to the homepage if they are doing quite well?

27:34 What are you doing to combat it?

46:26 Have you seen the creation of a GMB site completely replace the companies domain in all the SERPs where the domain was previously ranking #1 for over a year

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube

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The SEO Vault Episode 9609 Jul 202101:04:00

Episode 96 Table of Contents

Co-Host: Sophie Allen + Mike Milas + Bucky Helms

6:30 Web 2.0 Ranker Weekly Update

- 25% OFF 4th of July Sale ends TODAY, so make your purchases to be entered into the $10k drawing!

- NEW VAULT GIVEAWAY - Random Giveaway! Comment during the show and we will give away a prize to a random person in the comments.

- AP News Brand features are live on the site

- Press release syndication has been rebuilt and better sites added.

- Philadelphia Local Marketing Mastermind will be on November 5th, 6th, and 7th. - next week more updates on speakers and topics

- We are hiring https://web20ranker.com/careers/

12:38 SEO News for The Past Week

- Core Update

SERP Changes/ Tests

- Google Testing sticky footer with related searches on Chrome mobile

Google Says

- 3rd party metrics, what john muller says

- Don’t link all your pages to all your pages says John Muller

- Machine Learning takes care of obvious spam - Search off the record podcast Duy Nguyen

- Don’t worry about spammy links from going viral said John Muller

SEO News Discussion

15:40 Don’t worry about spammy links from going viral said John Muller

19:00 3rd party metrics, what john muller says

25:55 Core Update

33:05 SEO Mad Scientist Update

Q&A:

11:52 All USA OR any Canadian sites for the Press Releases?

37:22 Were those GMBs that dropped using names with a dash like " name - geo" or words like "name in geo"

41:38 Did the CTR test do anything?

44:36 Lost ranking for a site that's brand is like "City Commercial Cleaners" ("City" being the actual word "City" and NOT the city name). I wondered if that was hurting them too. Being too generic, keyword-rich, even though it is their actual company name.

46:25 Is it most ideal to set up a general location page or do you recommend geo+kw pages as the primary location page?

50:48 Can you tell me, how to index citation links currently it’s getting really hard to index them naturally in Google/ using the indexer tool.

55:21 Reviews seem to be a GMB rankers these days?

59:25 GMB Spam Fighting as an SEO service for clients? Thoughts?

1:00:50 What happens if a business on GMB moves to a new location that needs re-verification? Does the existing map with rankings get de-indexed during the verification process?

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube

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The SEO Vault Episode 9509 Jul 202100:59:16

Episode 95 Table of Contents

Special Guest: Jessie

Co-Host: Sophie Allen + Mike Milas

4:07 Fourth of July Holiday - Check Web 2.0 for ongoing sales

4:37 GMB Talk with Jessie

- 300 recurring monthly + 200 monthly campaigns, hands-on in a lot of niches and countries

- GMB has to "keep up" because Google is changing recurringly

- Latest change was an Algorithm Update (As of July 1st)

- Google is shifting towards more authoritative and trustworthy brands, Google is attempting to get rid of spam listings

- You must have a "consistent" presence online for Google to even verify you on GMB

- Increase in brand building

- Seeing improvements in listings that have built said brands

- "Quick fixes" will usually lead to a suspension or filtering

- Google considers putting "city" names in your listings as "keyword stuffing"; overall this is not a "good" "quick fix"

- Think of a brand name and use a keyword, use "puns" to your advantage

19:28 GMB Campaign Updates

- A great deal of focus on brand building

- More quality signals, and more signals that are prominent for that brand (Niche-Specific)

- Custom signals package has launched, available as an add-on

- Revamped GMB campaigns, made simpler

- Article publishing and additional unique brand building that is more customer-specific

- They review your specific Niche and do what they can for your brand

Brand Updates

- 4th of July Sale Started Today!

- 10k in SEO Services

- Giveaway To Philadelphia Mastermind (Tickets for hotel and flight)

- Bigger Mastermind

- Rebuilt press release syndication platform, syndicated to more and better platforms

Ap News Feature

- Brand write up article that will be published on the associative press website

SEO News for the Past Week

- Part 2 Final Update (Spam Update)

- No Major Changes

- Google is depreciating broadcast modifier;(its already changed)

- Google announced that they had used M.U.M in more complex search understandings

- Google may be testing some forum listings in search

- Google Says - Google updated their help document with redirects, John Mueller made comments about search counsel. He responded with if they are important pages and they are not indexed then it is a problem.

Q&A:

24:51 If you are doing working for a GMB national company do you stay away from putting all of USA as the service areas

30:10 Would it be a good idea to remove the phone numbers that are on my existing posts?

33:45 If a GMB location had a lot of citations to it, and another business came into that office/suite, does the new business have to get all of those old citations deleted for it to rank well for the new business

41:29 Do you think putting the phone number in the title tag will hurt the brand?

55:07 What about pushing traffic to increase CTR?

Also, Catch us Live on YouTube at 4 pm EST on the Web 20 Ranker YouTube

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