In the season finale of The Press Office, host Marisa Jayne is once again joined by Kate Keane, Founder & Director of KateCo. PR, for a special reflection on the highlights of Season 5. Over the past 25 episodes, we've had incredible guest interviews and shared invaluable insights into the world of public relations.

In this episode, Marisa and Kate take a look back at some of the most memorable moments. They also dive into the new mini-episode format and how your feedback has shaped the season.

Hopefully we will see you for a Season 6 but it is a ciao for now. Catch the finale NOW, and make sure to stay connected for updates on what's next for The Press Office!

Join host Marisa Jayne for an inspiring conversation on portfolio careers with Hannah Furst on The Press Office with Kate Co. PR! Hannah, a freelance marketer specializing in social and content strategy, podcaster and writer, shares her journey and insights into the world of portfolio careers.

Hannah discusses all about how she has formed such a diverse career path for herself and gives practical advice for listeners on building a fulfilling and dynamic career.

After working with a career counsellor, Hannah also shares how she learnt she was best suited for a portfolio career, and dives into both the pros and cons of embracing this multifaceted approach to work for any of those considering adopting this new way of working.

Don't miss this empowering episode and as always, if you enjoy the episode, please like and subscribe on your favourite podcast app.

Learn the art of curating the perfect guest list with the latest mini episode of The Press Office, featuring host Marisa Jayne and Kate Keane, Founder and Director of KateCo. PR. This episode builds on our previous discussion with Tiffany Farrington, an expert on all things EVENTS.

Join Kate and Marisa as they dive into the complexities of creating an ideal guest list for events, discussing the importance of including a mix of up-and-comers and established celebrities. Discover why a diverse room is essential for success and gain insights from their experiences with high-profile events like at the Birdcage during the Melbourne Cup Carnival and the Myer fashion launches.

The duo also unpacks the politics behind seating charts, revealing the strategic considerations that go into every placement.

Tune in NOW for exclusive tips on event planning and guest list curation, and learn how to make your next event a standout success. As always, if you enjoy the episode, please subscribe on your preferred podcast platform.

Join us on this week's episode of The Press Office with KateCo. PR as host Marisa Jayne welcomes Tiffany Farrington, the mastermind behind Social Diary. With 20 years of events expertise, Tiffany shares her insights on crafting the perfect PR party.

Throughout the episode, learn all about the significance of events within the world of public relations and why they're essential for brand visibility and an important part of your marketing and communications plan.

Tiffany unveils the golden rules for hosting memorable events that leave a lasting impression and shares her strategies for curating exclusive experiences that everybody wants to be a part of. She also shares insider tips on seating arrangements, spotting unwanted guests (ie. GATECRASHERS) and creating thoughtful giftbags.

Listen today to gain some foresight into emerging event trends and strategic event planning in the ever-evolving PR landscape, and as always if you enjoy the episode, please subscribe now on your preferred podcast platform.

Learn all about influencer marketing and gifting strategies with the latest mini episode of The Press Office, featuring host Marisa Jayne and Kate Keane, Founder and Director of KateCo. PR. This episode is on the back of our previous episode with Taryn Williams, an expert in influencer marketing..

Join Kate and Marisa as they delve into their extensive background in working with influencers, uncovering the intricate process of building successful partnerships in the digital age. The duo share their firsthand experiences and highlights the importance of influencer marketing in amplifying brand visibility and engagement.

Kate & Marisa also discuss the art of gifting influencers as a strategic marketing tool, especially for emerging brands looking to make a splash in the competitive marketplace.

Tune in to NOW to gain exclusive insights into the evolving landscape of influencer marketing and gifting, and learn how to harness the power of digital influencers to propel your brand to new heights. As always if you enjoy the episode, please subscribe now on your preferred podcast platform.

In this episode of The Press Office with Kate Co. PR, host Marisa Jayne is joined by the dynamic Taryn Williams, founder and CEO of The Right Fit, The Influencers Agency, and #Gifted. Delve into the world of influencer marketing with a true industry trailblazer.

Discover the origins of Taryn's groundbreaking influencer-aligned ventures and the foresight that propelled her into the influencer marketing space, while also gaining insights into the evolving influencer landscape.

During the episode Taryn reveals the the intricacies of gifting influencers and how to navigate the balance between contra and paid arrangements. She also offers invaluable advice for PR professionals on optimizing gifting strategies.

Make sure you listen along to unlock the power of influencer engagement TODAY.

Step into the world of styling and PR with the latest mini episode of The Press Office featuring host Marisa Jayne and Kate Keane, Founder and Director of KateCo. PR. This episode delves into the pivotal role stylists play in shaping public relations strategies, an aspect that a publicist may not initially think about.

Join Kate and Marisa as they reveal the often-overlooked importance of stylists in the PR industry, from curating the perfect red carpet look to navigating the intricate dance between personal style and brand representation. They share interesting anecdotes from their time in PR, including a chilling horror story that would make any publicist want to cry!

Drawing inspiration from the iconic Barbie movie and red carpet circuit, the hosts explore the significance of red carpet dressing in conveying brand identity.

Tune in today to gain exclusive insights into the importance of stylists within PR, and discover how the magic behind the scenes transforms into captivating media narratives. Don't miss out – subscribe now on your favorite podcast platform!

Today, on The Press Office with KateCo. PR, host Marisa Jayne is joined by fashion icon and stylist Anthea O’Connor. Anthea's illustrious career spans over a decade as the former Melbourne Editor of Vogue Australia and now as a sought-after fashion stylist.

In this episode, Anthea delves into uniform dressing and why the notion is in fashion, both for getting ready for the office and enjoying your down time.

Anthea break down the essence of uniform dressing and its relevance for professionals, breaking down its simplicity and practicality. Exploring the versatility within this concept, Anthea shares how uniform dressing can align with personal style and it's not just monochromatic tailoring. 

Another key benefit Anthea touches on is the intrinsic link between uniform dressing and sustainability, sharing we should buy less but buy better.

Make sure you listen along to start your own personal branding refresh via curating your wardrobe and to learn more, be sure to follow Anthea on her socials and website: https://www.instagram.com/antheaoconnor/ and https://www.antheaoconnor.com/ 

Dive into the intricate world of media strategy in PR during this mini episode of The Press Office with hosts, Kate Keane, Founder and Director of KateCo. PR and Marisa Jayne. This conversation follows the episode with media buyer Elise Hedley Dale.

In this episode, Kate and Marisa dissect the essential components of effective media strategy, highlighting the relationship between traditional and digital platforms. Both Kate & Marisa offer firsthand insights into the dynamic landscape of traditional media, and why it is so important in multifaceted PR campaigns in order to target multiple markets.

Kate also shares a recent influencer campaign crafted for Penfolds, showcasing how a brand is required to meet their target audience on platforms which they are predominantly engaging with.  

As always if you enjoy the episode, please subscribe now on your preferred podcast platform.

In this week’s episode of The Press Office with Kate Co. PR, host Marisa Jayne delves into the world of traditional media and integrated marketing campaigns with Elise Hedley Dale, the founder of media buying agency Media Words.

Elise shares her wealth of experience working with A-list clients and household brands like SONOS, Bic, and Ocean Spray, offering invaluable insights into effective media planning strategies.

For those new to the marketing and communications industry, Elise sheds light on the role of a media buyer and the significance of traditional media in today's digital landscape. Discover why a traditional media buy is crucial for new businesses and how audience-first approaches drive successful campaigns.

Elise shares a terrific example along the way of a traditional media buy done well, which was a campaign for Bic featuring none other than Snoop Dogg and Martha Stewart. You can find more information on that campaign here: https://mediawords.com.au/bic-ez-reach/

At the conclusion, Elise also shares the dos and don'ts of media buying in today's dynamic landscape.

To learn more about Elise and Media Words, visit their website at https://www.mediawords.com/ and make sure you're following The Press Office on your preferred podcast platform.

Join Kate Keane, Founder & Director of KateCo. PR, and host Marisa Jayne for a conversation on the pivotal role of celebrity and influencer gifting in PR strategy.

Throughout the episode, Kate and Marisa delve into contra versus paid gifting and the importance of aligning brand values with gifted individuals. From identifying the perfect recipients to seizing the perfect moment, the pair provide invaluable insights into optimizing gifting strategies for maximum reach, engagemeent and impact.

Tune in now to discover the keys to success in celebrity and influencer gifting, and ensure to subscribe on your preferred podcast platform for more expert advice.

In this week's episode of The Press Office with KateCo. PR, host Marisa Jayne sits down with the creative visionary Rochelle Gregory, founder and designer of Rocky Rafaela.

Int his episode, Rochelle dives into her fashion design journey, from narrowly missing out on a prestigious New York internship with Alexander Wang to launching her own label in 2016. Rochelle shares how she turned setbacks into stepping stones towards success.

Learn how Rochelle first started gaining traction for her brand and the strategies she employed to get noticed in the competitive fashion industry, leaning on celebrity connections and brand storytelling.

Discover the story behind one of Rocky Rafaela's key moments; getting her leather jacket featured on Ruby Rose in a Maybelline commercial. Rochelle shares insights into this exciting collaboration and how it unfolded.

Additionally, Rochelle discusses her collaboration with Alana Hadid, gifting to the elite in the fashion world and the importance of relationships with stylists in the fashion world.

To learn more about Rochelle and Rocky Rafaela, visit their website at https://www.rockyrafaela.com/ and make sure you're following The Press Office on your favourite podcast platform.

In this week's episode of The Press Office, host Marisa Jayne welcomes back Kate Keane, Founder & Director of KateCo. PR, for an insightful discussion on the pathways into the PR industry. Building on the previous episode with Sarah Baker from LCI Melbourne, this conversation explores whether a university degree in PR is essential, or if hands-on experience and internships hold more value in today’s job market.

Kate shares her thoughts on the relevance of higher education for aspiring publicists and why gaining tangible, real-world experience can often outweigh formal study. They also discuss the importance of internships as a gateway into the industry and how maturity and the way you carry yourself can make a lasting impression when applying for roles at PR agencies.

Tune in NOW for practical advice on how to get started in public relations, and don't forget to subscribe on your preferred podcast platform to stay updated with the latest episodes from The Press Office.

In this mini episode of The Press Office, Kate Keane, Founder & Director of KateCo. PR, and host Marisa Jayne delve deeper into the world of social media marketing following the previous interview with special guest Nat Welfare from SZN social.

Marisa & Kate discuss their own experiences with social media and going viral, including insights on leveraging TikTok and harnessing social trends. Tune in for valuable tips on amplifying your online presence!

In this week's episode of The Press Office with Kate Co. PR, host Marisa Jayne sits down with Nat Welfare, the creative genius behind SZN Social, a premier marketing agency shaking up the scene in Melbourne.

With a client roster boasting the likes of Aje Athletica, Novo, and Tony Bianco, Nat and her team have mastered the art of going viral on social media platforms such as Instagram and Tik Tok to drive sales.

Join Marisa & Nat as the duo delve into the world of social marketing, exploring what exactly constitutes as 'viral' in today's digital landscape. From dissecting the essentials of crafting a killer social strategy aimed at selling products to uncovering the secrets behind increasing engagement and going viral, Nat leaves no stone unturned.

When it comes to social media, it's not all about following trends; Nat emphasizes the importance for brands to carve out their own unique path in the crowded social sphere. Drawing from her experiences, she shares insights on why thinking outside the box is crucial for long-term success.

To find out more about Nat and her work at Szn Social, head to https://www.sznsocial.com/, and make sure you are following The Press Office on your favourite podcast platform.

In this mini episode of The Press Office, Kate Keane, Founder & Director of KateCo. PR, and host Marisa Jayne discuss previous guest Rachelle Unreich's publicity strategy for her book, 'A Brilliant Life: My Mother's Inspiring Story of Surviving the Holocaust.'

Rachelle utilised a number of PR tactics, including hosting unique and intimate events at her mother's home, leaning on her relationships from her career as a journalist, pitching around significant dates and attending writer's festivals.

Listen now and make sure to follow on your favourite podcast app.

To find out more on Rachelle, head to https://www.rachelleunreich.com/ and to purchase a copy of her book, 'A Brilliant Life: My Mother's Inspiring Story of Surviving the Holocaust', head to https://www.hachette.com.au/rachelle-unreich/a-brilliant-life-my-mothers-inspiring-story-of-surviving-the-holocaust. 

 

In this week's episode of The Press Office with Kate Co. PR, we welcome a guest we've eagerly awaited since our early days - celebrated journalist turned author, Rachelle Unreich. Known for her work in prestigious publications like Harper’s Bazaar, Elle, and the Sydney Morning Herald, Rachelle has recently transitioned into the realm of authorship with her debut book, "A Brilliant Life: My Mother's Inspiring Story of Surviving the Holocaust."

In this episode, we delve into Rachelle's remarkable journey from chronicling the lives of others to penning her own family's history. We explore the challenges and revelations she encountered during this transition and discuss the unexpected impact her book has had, reaching audiences beyond her expectations in the UK and US.

From navigating the competitive literary scene to having her work featured in publications like the New York Post, Rachelle shares insights into the process of bringing her deeply personal story to the world stage.

Discover the behind-the-scenes process of writing her book and learn about the special connection between narrator and Actress Rachel Griffiths and Rachelle's mother, Mira, in bringing the audiobook to life.

To find out more on Rachelle, head to https://www.rachelleunreich.com/ and to purchase a copy of her book, "A Brilliant Life: My Mother's Inspiring Story of Surviving the Holocaust", head to https://www.hachette.com.au/rachelle-unreich/a-brilliant-life-my-mothers-inspiring-story-of-surviving-the-holocaust. 

In the first-ever mini-episode of The Press Office, Kate Keane, Founder & Director of KateCo. PR, and host Marisa Jayne break down the idea of authenticity on social media.

The conversation stems from our previous episode with Bessie Kay, who discussed all about being authentic to herself when it comes to her work life and finding valued aligned work, so make sure you listen to that first.

In this chat, Kate & Marisa break down what is currently trending on social media, what is working for creators and for brands and why it is so important to create real and genuine spaces on the likes of TikTok and Instagram.

Listen now and make sure to follow on your favourite podcast app.

 

 

In this episode of The Press Office with KateCo. PR, we sit down with Bessie Kay, a former professional dancer turned TV producer and the now founder of Abundance the Movement. Bessie's journey has been one of diverse career transitions, highlighting the importance of aligning work with personal values and identity.

From her beginnings in dance to her tenure in the media industry and her eventual return to her passion for dance through Abundance the Movement, Bessie shares her insights into navigating these transitions and finding fulfilment along the way.

We delve into Bessie's experiences of burnout and career setbacks, exploring the moments that prompted her to reassess her path and realign with her values. Bessie discusses the challenges of feeling disconnected from her values while working in the media and how she overcame these obstacles to pursue a more fulfilling path.

Listeners will gain valuable advice on rebuilding confidence after hitting rock bottom and finding work that resonates with their values. Bessie also shares the inspiration behind Abundance the Movement and the transformative power of positivity through dance.

Join us for an insightful conversation on navigating career transitions and finding abundance in work and life with Bessie Kay.

For more details on Bessie's Abundance the Movement, head to https://abundancethemovement.com/

Today on The Press Office with Kate & Co. PR, host Marisa Jayne is joined by the visionary founder and director of Kate & Co. PR, Kate Keane.

With over a decade of experience, Kate Keane has been at the forefront of the PR industry, steering the agency to new heights of innovation and success.

In this episode, Kate reflects on her top five events of the past twelve months, revealing trade secrets and behind-the-scenes stories behind these iconic PR moments. Aspiring publicists, industry enthusiasts, and curious minds alike will relish in these insider stories and gain invaluable insights into the intricate world of PR.

Throughout the episode, Kate discusses what it was like managing PR for the likes of Penfolds Venture Beyond, the relaunch of Epzen, Melbourne Fashion Week, the agency's LA Fashion Showings, Moomba Festival and The LUME Connection Launch.

As always, if you enjoy the episode, pleas like and subscribe.

In this week's episode of The Press Office with Kate & Co. PR, host Marisa Jayne sits down with none other than Luke and Sassy Scott, the iconic Melbourne brothers who have taken the TikTok universe by storm.

Get ready to dive headfirst into their captivating journey as we uncover hilarious moments, personal anecdotes, and those unexpected plot twists that have elevated them to household names on the internet.

In this conversation, the dynamic duo break down the origins of their viral success. From the sparks of inspiration that led them to create their first TikTok videos, to the astounding growth that followed, tune in to learn how two brothers transformed their sibling dynamics into comedy gold. The pair share some iconic and hilarious stories including how they recently FaceTimed with Rita Ora and accidentally ended up hosting The Summer I Turned Pretty Season 2 launch in the US.

As always, if you find yourself entertained by this episode, don't forget to hit that like button and subscribe to our channel..

 

In this week's episode of The Press Office with Kate & Co. PR, host Marisa Jayne is joined by event extraordinaire Georgina Damm, the owner and director of Damm Fine Food Co.

A trailblazer in the catering and events industry, Georgina's journey is one of passion, purpose, and creativity. With a keen eye for detail and a heart committed to sustainability, she has carved a niche for herself and her company in crafting events that are not only visually stunning but also deeply meaningful.

Beyond the sumptuous feasts and artful presentations, Georgina and Damm Fine Food Co. stand out for their commitment to corporate social responsibility and sustainability, especially within the world of culinary artistry and event orchestration.

As always, if you enjoy the episode, please make sure to like and subscribe.

In this week's episode The Press Office with Kate & Co. PR, host Marisa Jayne, sits down with a very special guest - Elleni Pearce, the brilliant mind behind the renowned event and creative agency, LENZO, as well as the innovative preserved floral brand, Everbloome.

You've probably seen LENZO's stunning Instagram feed (@partywithlenzo), showcasing their socially captivating events, from show-stopping collaborations with Pandora to the awe-inspiring Juddchella that truly took Melbourne by storm!

In this exciting podcast, Marisa and Elleni delve into the fascinating world of creating Instagrammable events, unveiling the secrets to mastering the art of creativity, and uncovering the strategies for building successful businesses that leave social media audiences spellbound.

Whether you're an event enthusiast, a creative entrepreneur, or simply love getting inspired by remarkable success stories, this episode has something special for you.

Please don't forget to show your love and support by liking and subscribing if you enjoy this episode.

During this week's episode of The Press Office with KateCo. PR, join host Marisa Jayne as she interviews Sarah Baker from LCI Melbourne on the secrets to creative entrepreneurship!

Join the duo as they discuss the landscape of higher education, the power of creative entrepreneurship and the ever-important balance between artistic expression with business understanding.

During the episode, Sarah also shares her valued perspective as an artist herself on the essential considerations for students choosing the right course or program in higher education when it comes to pursuing creative fields. She also provides tangible advice for creative entrepreneurs to thrive in today's dynamic industry, and gain practical advice for aspiring creatives.

As always, if you enjoy the episode, please like and subscribe on your favourite podcast app.

 

In this week's episode of The Press Office with Kate & Co. PR, host Marisa Jayne sits down with Rachel Collister, a former publicist of the agency who has just embarked on fulfilling one of her biggest career goals - forging a PR path in New York City.

Rachel is now living her dream in the iconic concrete jungle but of course, it wasn't all glitz and glamour, despite what her Instagram might have suggested! It has taken a lot of grit and hustle to land a job and start working her way to the top in a brand-new city. In this episode, Rachel candidly unveils the challenges and triumphs she encountered while transitioning her flourishing career from Melbourne to the bustling streets of NYC.

If you've ever yearned for a fresh start or fantasized about living your very own "Sex and the City" adventure, this one is a must-listen. 

As always, please like and subscribe if you enjoy this episode.

Welcome back to another episode of The Press Office with Kate & Co. PR, with today’s episode featuring Jordan Turner, the creative force behind Mr Turner.

Mr Turner is a menswear digital space that showcases Jordan’s impeccable style and extensive knowledge of the fashion world.

Jordan is true fashion lover, arts appreciator, and avid reader, and his passion for the creative industries is evident in everything he does. 

Today we discuss his career, how he got to where he got today, advice for aspiring fashion content creators and his creative process.

In this week's episode of The Press Office, host Marisa Jayne is joined by Bec and Marissa, the twin sisters behind the influential fashion and lifestyle platforms, Twice Blessed. With a love for fashion and styling, they have created a thriving community of followers who eagerly await their content and style inspiration. Collaborating with renowned local and international brands, their timeless, tailored, and versatile style has left a lasting impression on the industry.

In addition to their content creation, Bec and Marissa have ventured into the world of entrepreneurship with the launch of MAJ'R, a luxury womenswear brand. 

In this episode, we delve into their journey as influencers and entrepreneurs, discussing the evolution of Twice Blessed and the experiences they share with their audience. From their creative process to engaging with followers, they offer valuable insights for aspiring content creators and fashion enthusiasts. 

As always, please like and subscribe if you enjoy this episode.

 

 

Welcome back to The Press Office with Kate & Co. PR, where today, host Marisa Jayne is joined by Sarah Seddon, the mastermind behind Cite 360 and founder and director of Sabre Collective.

Sarah is a true visionary, leveraging technology to overcome challenges. During the Covid-19 pandemic, she created Cite 360—a groundbreaking product that enables businesses to stay open 24/7 with a 360° immersive experience in a 3D digital model.

Sarah's leadership has revolutionized how businesses operate, bridging the physical and digital worlds. As the founder of Sabre Collective, she fosters innovation, shaping the future of immersive experiences.

Join us as we delve into Sarah Seddon's inspiring journey, exploring her challenges, successes, and lessons learned. 

And as always, if you enjoy the episode, please like and subscribe.

In this week's episode of The Press Office with Kate & Co. PR, host Marisa Jayne is joined by Astrid Kelaher, a true trailblazer in the marketing industry. From her career at Treasury Wine Estate, where she revolutionized the Yellowglen brand for a younger demographic, to her role at Lavazza, managing sponsorships and making international connections, Astrid has left a memorable mark.

Most recently, Astrid's path led her to an exciting opportunity as Group General Manager - Marketing & Communications at Public Hospitality Group.

Join us as Astrid shares her invaluable insights on building and leading teams, her current role at Public Hospitality Group, and her journey on how she got to where she is today. 

As always, if you enjoy the episode, please remember to rate, review and subscribe.

In this episode of The Press Office with Kate & Co. PR, we are thrilled to welcome Erin Holland as our special guest. Erin is a talented content creator, brand ambassador, and media personality who has made a remarkable impact in the media industry.

 Erin burst onto the scene as Miss World Australia, but her journey didn't stop there. From her humble beginnings in Cairns, Erin has navigated the often tumultuous waters of the media world, overcoming scrutiny and carving out a successful career on her own terms.

Tune in as Erin shares her invaluable insights on building a successful media career and navigating the ever-changing landscape of social media. She also reveals how she selects the brands she collaborates with, emphasizing the importance of aligning with her values.

As always, if you enjoy the episode, please make sure you like and subscribe!

 

Welcome back to The Press Office with Kate & Co. PR where today, host Marisa Jayne has the privilege of chatting to Christie Cooper, a renowned reporter from 7 News and Sunrise. 

Christie shares her insights and advice for both aspiring journalists and publicists, offering a behind-the-scenes look at the world of news reporting. We chat about balancing the positive and negative stories of the news and how important it is for a reporter's opinion to be kept out of the story.

Beyond the newsroom, Christie is also a devoted mother, navigating the challenges of balancing such a demanding profession with the responsibilities of raising a family and I really loved her take on this topic. 

As always, if you enjoy the episode, please make sure to like and subscribe.

In this week's episode of The Press Office with Kate & Co. PR, host Marisa Jayne has the pleasure of sitting down with Megan Hustwaite, a prominent journalist in the world of sports media. 

Megan is passionate about, and has long championed, women’s sport and women in sport, namely the WNBL where she is a respected reporter, host and presenter.

Megan takes us on a captivating journey through her career, sharing the challenges she has faced while forging her career path as a woman in sports media, alongside the triumphs that have led her to where she is today. 

During our conversation, we also delve into Megan's ever-evolving relationship with publicists and how she works closely with them in a multitude of ways.

If you enjoy this episode, please remember to like and subscribe.

Welcome back to The Press Office with Kate & Co. PR, where we're joined today by the talented and accomplished Iantha Yu. 

Iantha is a freelance beauty editor who has made a name for herself in the beauty industry through her exceptional work and keen eye for detail. In this episode, Iantha shares her insights and expertise on how to make your beauty-related pitching stand out in a crowded market and the do’s and don’ts she recommends when sending products to media, as well as giving us a peek into her life as a content creator.

If you're an aspiring beauty writer, content creator, or simply someone who wants to know more about the beauty industry, then this is the podcast episode for you. 

In this episode of The Press Office with Kate & Co. PR, host Maria Jayne chats with Maria Thattil, a media personality, influencer, content creator, author, writer, presenter, and former Miss Universe Australia.

Maria uses her platform as a force for social change, and we discuss her impactful use of it. We also delve into her career in the media industry, her book "Unbounded," and what exciting plans she has for the rest of 2023.

Listen now for an empowering conversation with Maria Thattil as she inspires us with her journey and shares insights into her multifaceted career in the media industry.

In this week's mini episode of The Press Office, host Marisa Jayne welcomes back Kate Keane, Founder & Director of KateCo. PR to build on the previous episode with renowned journalist Kim Wilson. Following Kim's insights into her experiences with publicists, Marisa and Kate delve deeper into the crucial role of fostering strong relationships with journalists.

Kate shares her expert knowledge on crafting effective public relations plans and constructing a robust media matrix. The discussion sheds light on the intricacies involved in PR strategy and the importance of maintaining solid media connections.

Tune in NOW to gain valuable insights into the world of PR planning and media relationships. As always, if you enjoy the episode, please subscribe on your preferred podcast platform.

In this week's episode of The Press Office with Kate & Co. PR, host Marisa Jayne has the pleasure of speaking with Carina Rossi, the Editor of 9Product Reviews.

Carina has had an impressive career in the media industry and shares her journey to where she is today, from her role as Style and Beauty Editor at 9Honey to her new position at 9Product Reviews. Her tenacity and determination are inspiring and will have anyone dreaming of a career in the heyday of magazines listening in awe.

Aspiring journalists and publicists will gain valuable insights from Carina as she discusses what it takes to stand out in a crowded industry and how to navigate the ever-changing media landscape. Tune in to this episode of The Press Office with Kate & Co. PR to learn from a true powerhouse in the industry.

Welcome to this week’s episode of The Press Office with Kate & Co. PR, where host Marisa Jayne sits down with Justine Cullen, the current CCO at True North Media and Editor in Chief at InStyle Australia. 

Justine truly needs no introduction to any of those with an interest in the fashion industry, truly being an expert in the world of fashion media, with over two decades of experience in the industry. Throughout her career, she has worked for various publications, including Shop Til You Drop, Cosmopolitan and Elle Australia, and has made significant contributions to the growth and evolution of the Australian fashion and lifestyle scene.

In this episode, Justine shares her insights on the current state of media and how she sees the digitisation of magazines playing out in the future. She discusses the challenges and opportunities presented by the digital age and how she and her team at InStyle Australia are adapting to these changes.

Justine also talks about her career journey, from her early days as a writer to her current position as CCO at True North Media. She provides invaluable advice for aspiring editors and writers, drawing on her own experiences to offer insights into the industry and the qualities necessary for success.

Join us as we delve into the fascinating world of fashion media with Justine Cullen and gain a unique perspective on the current state and future direction of the industry.

Welcome back to The Press Office with Kate & Co. PR, where we are thrilled to be joined by the talented and beloved Kate Waterhouse. Kate is a well-known media personality, fashion blogger, and writer who has made a name for herself in the Australian entertainment, racing and fashion industries.

Over the years, Kate has established herself as a respected authority on fashion, beauty, and lifestyle, contributing to various publications such as Sydney Morning Herald and Vogue Australia, and working with the likes of Channel 7 as a racing reporter, tying into her well-known involvement to the industry.

In this episode, we dive into Kate's fascinating career journey, exploring her experiences as a media personality, fashion blogger, and racing enthusiast. Kate shares her insights into the fashion industry, discusses the challenges she's faced along the way, and provides advice for those looking to follow in her footsteps.

 

Welcome back to another episode of The Press Office with Kate & Co. PR. Today we are joined by the Lifestyle Editor of POPSUGAR Australia and The Latch, Sangeeta Kocharekar.

Sangeeta has had a really interesting career trajectory in the world of journalism, finding her way to Sydney from the US and working her way from freelance writing to now securing such a coveted role at two of the top female interest platforms.

This episode is a must-listen for any future journalists out there and as always, if you enjoyed the episode, please like and subscribe. 

In this week's episode of The Press Office with Kate & Co. PR, we are joined by girl-boss, designer to the stars and also a long-term client of the agency, Caz Rowland from Cazinc the Label.

Caz launched Cazinc the Label in 2018, setting out to create items for a useful, wearable wardrobe that make planning a stylish outfit a breeze and also are ethically made to last.

Caz chats with us all about her PR and marketing strategies as a brand killing it on social media and her journey into getting where she is today. 

 

 

In this week's episode of The Press Office with Kate & Co. PR, we are joined by renowned PR expert and talent manager Pru Corrigan.

Pru spent 22 years in the Fashion, Beauty & Lifestyle Public Relations industry, before December 2022, when she decided to close her PR & Events division at One Daydream to focus on the boom of the Creator Economy. She now manages the Dream Team which started in 2018 and has offices based in Sydney & Melbourne. 

Pru manages a number of dynamic talent, including some of the biggest local names on Tik Tok, so we just had to chat to her about the growing social platform, her transition from PR to talent management and how we can all benefit from the creator economy in our roles.

 

 

In this week's episode of The Press Office with Kate & Co. PR, we are joined by Jacqui Felgate, one of Australia’s best-known personalities with close to 20 years of experience across print, radio and broadcast media.

Jacqui is currently the fill-in host of the top-rating 3AW Breakfast program and can be heard hosting Friday Night Football on 3AW. She also appears weekly on breakfast as the station’s food reviewer. As well as co-hosting “The House of Wellness”, she is known for her popular Instagram page @jacquifelgate, which has over 233,000 engaged followers and regularly sets the news agenda for the week.

Jacqui was our first-ever guest on the podcast and today, we chat all about her transition from a full-time role at Channel 7 to paving her own way via social media, podcasting and an abundance of jobs in the media.

It is officially the Season 3 finale of The Press Office with Kate & Co. PR and to celebrate, we just had to invite the very best in the influencer and media business, Nikki Phillips. Before being one of the top followed creators on social media here in Australia, Nikki first started out as an International Model, hailing from New Zealand and working with powerhouse fashion labels such as Versace, Dior and Dolce and Gabanna. Her journey has been incredible and throughout the episode, she shares some hearty advice for those wanting to join the industry.   

In this week's episode of The Press Office with Kate & Co. PR, we host our very own Daniella Sorace, General Manager - Culture & People and Amanda Grainger, General Manager - Strategy & Marketing.

It has been an exciting year at Kate & Co. PR and the pair reflect on some of their highlights over the past 12 months as well as share advice for budding publicists who are eager to take the next step in their career.

On this week’s episode of The Press Office with Kate & Co. PR, we are joined by Holly Berckelman, the Social Media and Online Producer for Body & Soul and Stellar. This episode is particularly insightful for those studying media and communications or journalism as Holly shares how she got her foot firmly in the door and has been making waves in the industry ever since. 

During this week's episode of The Press Office with KateCo. PR, host Marisa Jayne is joined by renowned Melbourne Journalist Kim Wilson to explore the ever-evolving relationships between a publicist and a journalist.

With over 25 years of experience in news, features, and lifestyle reporting, Kim shares invaluable insights into building genuine connections between PR professionals and journalists and the evolving dynamics of PR-media relationships in today's digital age.

During the episode, Kim shares personal experiences and perspectives on the importance of fostering authentic relationships between PR professionals and journalists, as well as providing practical advice for navigating the delicate balance between building strong connections and maintaining journalistic integrity and objectivity.

As always, if you love this episode featuring Kim Wilson, please make sure to like and subscribe via your favourite podcast app.

In this week’s episode of The Press Office with Kate & Co. PR, we are joined by Stephanie Vigilante, the social media editor at one of the most popular digital media outlets - Broadsheet. Broadsheet is the ultimate guide to Australia’s cities and is filled with the best places to eat, drink and travel to, so it was great chatting with Steph to learn all about how she brings the content from the website to life on their social platforms and how Broadsheet plans to take on TikTok in the near future. This is definitely a must-listen for anyone who works with social platforms in their job.

On this week's episode of The Press Office with Kate & Co. PR, we are joined by someone who truly needs no introduction - Gorgi Coghlan. Gorgi is a TV Presenter most well-known for her reign as a panellist on The Project, a singer, performer, and owner of her very own boutique hotel, The Provincial Ballarat, and restaurant Lola. In this episode, Gorgi shares so many great insights in this chat, including how tough it was leaving a dream job and how PRs can sustain long and authentic relationships with those in the media.   

On this week's episode of The Press Office with Kate & Co. PR, we chat to a name that is synonymous with the Melbourne events industry, none other than Bruce Keebaugh. Bruce is the founder of The Big Group, which is no ordinary catering and events company as they are constantly at the forefront of creating unforgettable experiences. During COVID, Bruce really became a spokesperson for those in the struggling hospitality and events sectors and like us, he couldn’t be more excited for big events to be back in the country, including today’s Lexus Melbourne Cup.

In today's podcast episode of The Press Office with Kate & Co. PR, we are joined by one of our very own clients, Jess Minear, who is the Public Relations Manager at Penfolds Australia.    Penfolds is the naming rights sponsor for one of the greatest events on the Melbourne calendar, Penfolds Victoria Derby Day, and we are counting down the days until we can help bring the sponsorship to life alongside Jess and her team.   

In this interview, Jess shares her fascinating start to her career in PR and offers some really tangible advice for all those wanting to work in the field.