From potential future orthopedic surgeon to a passionate advocate for medical sales professionals, this episode is my personal narrative laid bare. During my college days at UC Riverside, shadowing doctors made me realize surgery wasn't my calling, leading me to a research job that ultimately opened the door to an entirely new world. Listen as I recount the decisions that set me on a transformative journey into medical sales.

Discovering a new method of empowered thinking, I transitioned into biotech, helped patients, doubled my income, and ignited a desire to help others achieve their highest levels of success. This passion led to the founding of Samuel's Self-Help Sales Coaching Company, and despite early setbacks, the realization of a significant need for career guidance birthed "Evolve Your Success." Hear stories of individuals we've helped transition into and thrive within the medical sales industry, and learn about the broader impact of our programs during the challenges of the COVID-19 pandemic.

One of the most poignant moments in this journey was the loss of a dedicated employee who aspired to be our VP. Her passing not only affected our team deeply but also catalyzed a renewed focus on our mission to improve patient outcomes through world-class training. From leveraging social media to creating impactful programs, our efforts have reached thousands, helping them achieve remarkable career milestones. Join me as I reflect on this very human experience, the evolution of "Evolve Your Success," and my unwavering commitment to helping others be their best.

It's an incredibly important episode in the history of The Medical Sales Podcast.

Connect with me: https://www.linkedin.com/in/samueladeyinka/

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/5sgapw

 Unlock the secrets to mastering medical sales and marketing in our latest episode featuring TJ Quigley, Marketing expert. TJ brings a wealth of knowledge about targeting emergency department doctors through precise messaging, the significance of measuring marketing outcomes, and the dynamic strategies his team employs based on real-time feedback. His insights into the role of digital marketing in the respiratory healthcare space are invaluable for anyone looking to elevate their marketing game.

Discover impactful strategies for sales success as we tackle the challenges of excessive spending and the expectations of new buyers. TJ shares eye-opening stories about the importance of transparency and data-driven presentations in negotiations. From securing high-stakes meetings to crafting memorable leave-behinds, TJ's tips are essential for overcoming hurdles in the healthcare sector. You'll also learn about the value of clinical support and the art of aligning your product with specific hospital needs.

Finally, we dive into the evolving landscape of digital marketing for medical devices, the critical balance between clinical knowledge and sales skill, and the future trends that will shape the industry. TJ offers practical advice on driving traffic to sales booths, engaging healthcare professionals online, and leveraging AI for more effective marketing strategies. Don't miss this episode packed with actionable insights and forward-thinking perspectives that will leave you better equipped to succeed in the competitive world of medical sales and marketing.

Meet the guest:

TJ Quigley's career is marked by driving growth through strategic marketing and the development of innovative training programs. His approach integrates sophisticated CRM systems to optimize customer engagement, as showcased by the transformative project at Iterative Scopes, which resulted in a 10X site expansion.

With a keen eye for market trends and a talent for empowering sales teams with effective collateral, TJ's efforts have consistently translated into measurable sales growth. The success is underpinned by a commitment to continuous learning and leveraging healthcare technology to achieve outstanding results.

Connect with him: https://www.linkedin.com/in/quigleytj/

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/di2w1h

Unlock the secrets to a thriving career in medical sales as we chat with Sam Cooper from InMode. From understanding the intricate dynamics of sales teams to mastering the art of selling high-value equipment, Sam shares invaluable insights that will guide you to success in the aesthetic industry. Discover the crucial roles played by sales reps, managers, directors, clinical specialists, and marketing teams, and learn how perseverance and strategic career planning can set you apart in this competitive field.

Get ready for some laughs and personal anecdotes as Sam discusses common cosmetic procedures for men and his unique bond with his twin brother, Jack. Learn about their entertaining journey from selling everyday items like copiers and toilet paper to making waves in plastic surgery sales. Hear their stories of switching places in meetings and the unexpected paths that led them to their current roles, adding a humorous twist to their professional lives.

Looking to the future, we tackle some thought-provoking questions about plastic surgery and its intersection with biohacking. Could we soon maintain a youthful appearance for decades? Sam explores the latest advancements in the aesthetics industry, the societal pressures driving people towards surgery, and the ethical implications of influencers promoting surgical enhancements. Tune in to uncover the resources at Evolvesuccess.com that can help you advance your career in medical technology sales and gain insights into achieving executive leadership.

Meet the guest:

Sam Cooper is an accomplished professional in the medical device industry, specializing in the aesthetics sector. With extensive experience in non-invasive treatments and connections with celebrity plastic surgeons, Sam brings valuable insights into the evolving world of plastic surgery. He emphasizes the importance of hard work, networking, and achieving natural-looking results. Sam is also passionate about the integration of biohacking and aesthetics, advocating for self-worth and positive affirmation in the decision-making process. His forward-thinking perspective and dedication to the field highlight the significance of supportive team dynamics and the increasing number of men seeking aesthetic procedures.

Best Book -

Outlive: The Science and Art of LongevityBook by Bill Gifford and Peter Attia

Best Restaurant -

Joe Fortes Seafood & Chop House

Connect with him:

https://www.linkedin.com/in/inmodescoop/

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/aiz62b_

Sam Cooper, the senior district Sales Manager for InMode, joins us to share his
remarkable journey from copier sales to becoming a leading figure in the aesthetic
medical sales industry. Hear about his engaging experiences with celebrity plastic
surgeons in Los Angeles and his insights into the Medical Sales Career Builder
program, which aims to help candidates stand out in this highly competitive field. We
explore the increasing popularity of non-invasive procedures and the advantages they
offer over traditional surgeries, alongside Sam's personal anecdotes of working with
high-profile clients.

We delve into the intricacies of various cosmetic surgeries, including facelifts, tummy
tucks, and the ever-popular mommy makeover, offering a detailed look at their financial
implications and what patients should realistically expect. Sam demystifies common
stereotypes associated with plastic surgeons and highlights the importance of choosing
qualified practitioners to ensure optimal results. The conversation also shifts to the
rising trend of men seeking cosmetic procedures, breaking down societal stereotypes,
and discussing the evolving perspectives on male cosmetic surgery.

In the final segment, we emphasize the critical role of personal responsibility in
achieving successful long-term surgical outcomes. Maintaining a healthy lifestyle and
having realistic expectations are key, and Sam shares why some candidates might be
turned away by surgeons. We wrap up with a discussion on the ethics of cosmetic
surgery certification, stressing the importance of selecting board-certified professionals
for procedures like Brazilian Butt Lifts. Don't miss this comprehensive look into the world
of medical sales and aesthetic medicine, designed to inspire and educate anyone
interested in this dynamic industry.

Meet the guest:

Sam Cooper is an accomplished professional in the medical device industry,
specializing in the aesthetics sector. With extensive experience in non-invasive
treatments and connections with celebrity plastic surgeons, Sam brings valuable
insights into the evolving world of plastic surgery. He emphasizes the importance of
hard work, networking, and achieving natural-looking results. Sam is also passionate
about the integration of biohacking and aesthetics, advocating for self-worth and
positive affirmation in the decision-making process. His forward-thinking perspective
and dedication to the field highlight the significance of supportive team dynamics and
the increasing number of men seeking aesthetic procedures.

Best Book -
Outlive: The Science and Art of LongevityBook by Bill Gifford and Peter Attia
Best Restaurant -
Joe Fortes Seafood & Chop House

https://www.linkedin.com/in/inmodescoop/

Unlock the secrets to transforming your career in medical sales as we sit down with Kendy Elmore, the visionary founder of The Lobby.

 Learn how Kendy went from being a seasoned medical sales rep to creating a game-changing platform that connects and empowers professionals in the industry.

 Discover how The Lobby's live events, now spanning 22 cities, including one in Canada, have become indispensable for networking, professional growth, and community building within the medical sales world. Explore the pivotal moment when Kendy's journey took a dramatic turn during the COVID-19 pandemic, leading him to become a recruiter and entrepreneur.

 With newfound free time and a desire to help others, Kendy launched The Lobby, focusing on supporting medical sales reps through career transitions and resume building. Gain insights into his entrepreneurial strategies, the role of vision boards, and the significance of customer feedback in shaping a successful business. Peek into the daily life of a passionate entrepreneur as Kendy shares his rigorous routine and the philosophy that drives him.

 With inspiration from John Maxwell's thoughts on success versus significance, Kendy reveals how he balances early morning workouts, strategic meetings, and personal time to maintain his well-being. Hear about his favorite ways to unwind in Charleston and the crucial role of community engagement and networking events.

 Don't miss our upcoming episode where we feature innovative professionals set to shake up the medical technology industry!

Meet the guest

 Passionate about helping current and aspiring medical sales professionals reach their career goals.

 Kendy Elmore founded The Lobby with the goal of building a national medical sales networking organization. They currently have over 20+ Chapters in the US and Canada with many additional locations coming soon!

 These live events are for individuals in the medical sales community to connect with local reps, learn from industry leaders, and grow in their careers.

 The Lobby helps source top talent for med device companies to fill ASR, Clinical Specialists, and Medical Sales Positions throughout the US. Reach out and let us know how we can assist you with your career goals. (https://www.thelobbyjobs.com)

The Lobby Link - https://www.thelobbynetwork.com/

LinkedIn - https://www.linkedin.com/in/kendy-elmore/

Book Link - Ikigai: The Japanese Secret to a Long and Happy Life

Join us for an insightful conversation with Vendela Martin, a trailblazing medical sales rep and LinkedIn content creator who transitioned from B2B sales at ADP to an impactful role in medical device sales, specializing in minimally invasive surgery for GYN surgeons.

Vendela shares her journey and the pivotal moments that validated her career change, offering a glimpse into the importance of her product and the collaborative dynamics of her team.

This episode is a must-listen for anyone looking to understand the complexities and rewards of a career in medical sales. Gain an exclusive peek into the world of LinkedIn content creation as Vendela talks about her inspirations and the challenges she overcame to build a strong professional network.

From early morning surgeries to strategic planning sessions, Vendela walks us through her daily routine, highlighting the dedication required to succeed in this demanding field. She even shares her latest literary and cinematic inspirations, including "The Confident Mind" by Nate Zinsser and the movie "Cabrini," adding a personal touch to her professional narrative. Finally, we explore the power of personal branding on social media and how Vendela's experiences in Florida have fueled her drive and ambition.

Discover the innovative strategies she uses to stand out in the medical sales industry and learn how you too can climb the ranks to executive-level leadership. Whether you're an aspiring medical sales professional or a seasoned veteran, Vendela's insights and advice will leave you feeling motivated and ready to take your career to the next level.

Meet the guest

Vendela Martin is a dedicated medical device territory manager and innovative content creator who has made significant strides in the industry. Specializing in minimally invasive surgery, she collaborates closely with a team of account managers and clinical specialists. Vendela transitioned from B2B sales at ADP to medical sales, driven by a pivotal moment in her second job that highlighted the impactful nature of her work. Emphasizing the importance of standing out in the competitive medical sales landscape, she began creating content on LinkedIn about a year ago, inspired by Omar Khatib's program. This venture has not only allowed her to connect with surgeons in novel ways but also opened up valuable networking and career opportunities. Vendela is passionate about encouraging others to overcome their fears and pursue content creation to enhance their professional journeys.

Connect with her:

https://www.linkedin.com/in/vendelamartin

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/mgh1kr

Medical sales expert Emma Sturtevant! join us to unpack the transformative potential of personal stories in the competitive field of medical sales. With her rich background in public health, psychology, and communication, Emma offers invaluable insights into how crafting a compelling personal narrative can differentiate you in job interviews and provide ongoing motivation in your career. She shares actionable advice on overcoming common objections and creating effective resumes that resonate with hiring managers, helping numerous candidates land their dream jobs within an average of 89 days.

Through Emma's lens, discover the profound impact of supportive networks and targeted coaching in the Evolve Your Success (EYS) program. Emma passionately recounts the journeys of students who, despite initial setbacks, found their passion and success through the program's community and her dedicated coaching. Her empathetic approach and personal experiences illustrate the importance of aligning your career with your values and aspirations, showing how a strong support system can turn uncertainty into professional triumph.

We also get a glimpse into Emma's personal favorites and cherished memories, adding a delightful personal touch to our conversation. From her top book pick, "Maybe in Another Life" by Taylor Jenkins Reid, to her best dining experience at Bosa in Bend, Oregon, Emma's vibrant personality shines through. Hear about her unforgettable trip to Europe with her mom and how these experiences have shaped her perspective. Join us for an episode that not only equips you with career-changing strategies but also inspires you with Emma's journey and commitment to helping others succeed.

Meet the guest:

Emma Sturtevant is a medical device sales representative and medical sales career coach, passionate about personal branding and helping aspiring reps stand out and land their dream job in the incredibly rewarding industry of medical sales. She is EYS' Personal Branding Coach, and helps transform student's personal stories in the interview process to confidently show how their true strengths and unique backgrounds bring value to their dream companies.

Connect with her:

https://www.linkedin.com/in/emma-sturtevant-b746a4116/

https://www.tiktok.com/@emmacareercoach

https://www.instagram.com/emmurs/

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/vq0paw

Join us for a captivating conversation with Dr. Vishal Rekhala, a double board-certified interventional pain physician, as he unveils the cutting-edge advancements in pain management. Dr. Rekhala shares his expertise on innovative treatments like spinal cord stimulation, regenerative medicine injections, and ultrasound-guided injections, providing a thorough understanding of how these procedures are transforming patient care. We also tackle the pressing issue of chronic pain management in the wake of the opioid crisis and explore the potential of medical marijuana in offering new hope to patients in New York.

For our aspiring medical professionals, Dr. Rekhala offers invaluable insights into the financial and professional challenges faced by new doctors. He explains the industry dynamics that push many young physicians toward guaranteed contracts with large medical groups, rather than venturing into private practice. Discover a comprehensive support service designed to help doctors establish their own practices, covering everything from office setup to marketing and revenue management, ensuring they have the tools and confidence to succeed independently.

The episode takes an engaging turn as we highlight the pivotal role of medical representatives in healthcare. Dr. Rekhala discusses what makes a rep truly valuable, from keeping abreast of the latest technologies to integrating smoothly with healthcare teams. We also explore his personal life, including his favorite pastimes like reading "Harry Potter" with his daughter and dining at Manhattan's Nobu 57. Finally, we wrap up with Dr. Rekhala's reflections on his professional journey and his ongoing efforts to guide fellow physicians towards successful private practices. Don't miss this episode packed with insights and inspiration!

Meet the guest:

Dr. Vishal Rekhala is a dedicated double board-certified physician in Physical Medicine & Rehabilitation (PM&R) and Pain Management. He has a double fellowship training in interventional pain and palliative care, along with being certified in musculoskeletal ultrasound. He has over 15 years of experience in effectively treating patients with painful conditions, and he brings a wealth of expertise to every case. He is currently serving as a partner on the managing board at Orthopedic Associates of Dutchess County, specializing in pain management and sports medicine. Dr. Rekhala is deeply committed to providing comprehensive care and improving patient outcomes. Additionally, he proudly serves on the advisory board of Independent Practice Partners, where their mission is to empower physicians in reclaiming control of their professional careers by establishing their own private practices. He is passionate about delivering exceptional care, advancing healthcare and supporting fellow physicians.

Connect with him:

LinkedIn - https://www.linkedin.com/in/vishal-p-rekhala-79a71069/

https://ipracticepartners.com/

Unlock the secrets of simplifying complex medical procedures and fast-track your career in the competitive medical sales industry. In this enlightening episode, we sit down with Josh Reynolds, the Area Vice President of Sales in the Southeast for OrthoFundamentals, to explore the innovative landscape of SI joint fusion. Discover how OrthoFundamentals is redefining industry standards with their streamlined processes and cutting-edge products. Josh also shares invaluable advice for newcomers, emphasizing the importance of starting out with larger companies to build a solid foundation of experience.

Journey with us through Josh's fascinating career path, from his early dreams of becoming a professional baseball player to his significant achievements in medical sales. Learn how a serendipitous summer with a host family in Colorado pivoted his career aspirations towards medical sales, leading to impactful roles with industry giants like Smith & Nephew. Josh provides a compelling comparison between orthopedic and pharmaceutical sales, offering a nuanced understanding of the unique challenges and rewards of each field.

Finally, delve into the entrepreneurial spirit that drives Josh's success. Hear firsthand about the emotional challenges and strategic decisions involved in founding his own distributorship and leading a sales team at OrthoFundamentals. Josh emphasizes the critical role of networking in securing career opportunities and shares heartwarming personal news about his growing family. Don't miss this comprehensive discussion that combines professional insights with personal anecdotes, offering a complete picture of the medical sales landscape and the entrepreneurial journey.

Meet the guest

As the Area Vice President of Sales - Southeast at OrthoFundamentals, LLC, Josh Reynolds leads a team of high-performing sales professionals who provide cutting-edge orthopedic solutions to surgeons, ASC's and hospitals across the region. With 10 years of successful medical sales experience, Josh has a proven track record of exceeding sales expectations, developing new territories, and managing multiple direct reports.

Josh's core competencies include sales operations, sales management and social networking, which he leverages to create and execute effective sales strategies, build strong relationships with key stakeholders, and deliver value to our customers and partners. His mission is to drive growth and innovation in the pain management and spine space, where he has expertise in offering innovative products and technologies that improve patient outcomes and quality of life. He is passionate about learning new trends and developments in this field, and he is always looking for new opportunities to expand his knowledge and skills.

Connect with him: https://www.linkedin.com/in/josh-reynolds-44a4a58a

Learn more about OrthoFundamentals: https://orthofundamentals.com/

Unlock the secrets to thriving in the specialized field of wound care diagnostics with insights from Zac Dotinga, Assistant Regional Manager at Advanced Pathology Solutions.

 This episode promises to illuminate the intricacies of working with podiatry offices and wound care centers, sharing how pathology services, like confirming fungal infections, play a pivotal role.

 From identifying decision-makers in clinics to managing a vast territory that includes Washington, Oregon, and parts of Idaho, you'll gain a comprehensive understanding of the unique aspects of diagnostics sales.

 But that's not all—Zac's journey into medical sales is as inspiring as it is instructive. Learn how resilience, people skills, and a passion for relationship-building are key to success in this dynamic field.

Hear about the serendipitous encounter that led Zac to his current role and his use of the Med Reps website to make a career shift. Plus, get a glimpse into his life beyond the professional realm, including his love for basketball, hiking, and college football, along with his top book and TV recommendations.

 Join us for an engaging conversation that blends career insights with personal passions, offering a window into the lifestyle of a dedicated medical sales professional.

 Meet the guest:

 Zac Dotinga is an assistant regional manager with Advanced Pathology Solutions, specializing in podiatric and wound care pathology. In his role, Zac works closely with independent podiatry groups and wound care centers, providing essential pathology services including PCR wound swabs and diagnostic confirmations. He combines the skills of both acquiring new accounts and offering continued support to existing clinics, emphasizing the importance of trust, reliability, and accountability. Known for his resilience, dedication, and excellent interpersonal skills, Zac excels at building strong relationships within the medical community. Passionate about his work, he finds joy in his career and feels it never truly feels like work. Outside of his professional life, Zac enjoys playing basketball, hiking, backpacking, and attending college football games.

 Connect with him: https://www.linkedin.com/in/zac-dotinga-94b42b85/

 Best Food/Restaurant - "315 Cuisine" Restaurant in the Greenbriar Inn in Coeur d'Alene, Idaho (https://www.315Cuisine.com)

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/dh06lb

Unlock the secrets to a successful career in medical sales with insights from Chris Reese, the US Vice President of Sales for Medtronic's ENT division.

From his early days at Boston Scientific to his current executive role, Chris shares his journey, including the strategic planning and mentorship that catapulted his career. Learn how to navigate the complexities of leadership, balance priorities, and the importance of adaptability in the ever-evolving medical sales landscape.

Step into the multifaceted world of a US Vice President of Sales and discover the breadth of responsibilities beyond just revenue generation. Chris provides a candid account of the emotional weight of leadership, emphasizing the well-being of team members and the far-reaching impact of his decisions. Gain a realistic view of the challenges and rewards that come with steering a large division, including collaboration with various departments and international partners.

Explore the essential qualities needed for success in medical sales, from resilience and a passion for patient outcomes to the ability to adapt in a constantly changing field. Chris debunks the myth that advancements in technology will replace human skills, highlighting the irreplaceable value of medical sales professionals.

Hear about the promising future of ENT technology, the importance of mentorship, and Chris's personal experiences that shaped his career. This episode is packed with actionable advice and inspiring stories for anyone in or aspiring to join the medical sales industry.

Meet the guest:

Chris Reese is the US Vice President of Sales for the ENT Group at Medtronic, with extensive experience in the medical sales field. Starting his career as a sales director, Chris has risen through the ranks thanks to his strong work ethic, leadership skills, and a passion for patient care. He is known for his strategic vision, ability to lead diverse teams, and commitment to personal and professional growth. Chris emphasizes the importance of staying connected with both customers and industry advancements, particularly in the rapidly evolving ENT sector. His insights and leadership continue to drive innovation and success within Medtronic's ENT Group

Connect with him: https://www.linkedin.com/in/chris-j-reese/

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/0jm10w

When Cory Hutchins swapped the physical therapy clinic for the dynamic world of health tech sales, he didn't just change careers—he transformed his entire life. 

Our latest episode shines a spotlight on Cory's inspiring story, as he shares the rich details of his transition supported by the Medical Sales Career Builder program. Discover how he now excels as a Sales Development Representative at WebPT, where his love for technology and clinical acumen converge to empower medical practices with cutting-edge software solutions. 

Navigating a career pivot can be daunting, but Cory's journey from clinician to medical sales maven is nothing short of motivational. He opens up about facing burnout and the relentless search for a better work-life balance, which ultimately led him to a fulfilling role that aligns with his passion and grants the freedom of remote work. As listeners, we get an insider's view of the challenges and triumphs in the healthcare industry and how personal interests can lead to an invigorating professional rebirth. 

Wrapping up the conversation, we celebrate Cory's successes both within and beyond the office walls. He shares his latest cultural indulgences, from impactful literature to cinematic masterpieces; his story is a powerful reminder of the possibilities that await when we embrace change and seize the guidance of mentors. 

So, if you're seeking a career that promises not just prosperity but personal growth and passion, Cory Hutchins' journey is one you won't want to miss.

Meet the guest:

Cory is a Doctor of Physical Therapy & technology nerd that helps bridge the gap between technology & rehab. Cory has worked in multiple settings as a clinician and always stays up to date with the latest tech that is emerging in the healthcare sector. Cory is competitive, sincere, and has a genuine curiosity for the Cloud, big data and the artificial intelligence/machine learning space which he hopes to have a big influence in due to his knowledge and background. On Cory's free time, you can find him relaxing on the beach, collecting new vinyls, and searching the next restaurant he wants to try in the world!

Connect with him: https://www.linkedin.com/in/hutchinsch/

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/pemrzl

Unlock the secrets to excelling in medical sales! This episode promises to inspire and educate as we welcome Jon Alwinson, a veteran in the endoscopy sector, to share his remarkable career journey. Delve into Jon's personal story, from the influence of his author father to his own four-year endeavor of writing a book aimed at guiding future medical sales reps. Gain firsthand insights into the nuances of working with gastroenterologists, the dynamics of outpatient surgery centers, and the profound impact of patient care through feedback from healthcare providers.

His career path was anything but predictable, and he opened up about the valuable lessons learned from launching a footwear manufacturing venture with his brother before pivoting to the medical device industry. From his early days at Stryker to achieving milestones at EndoChoice, the shared experiences highlight the importance of persistence, adaptability, and a commitment to lifelong learning. Listen as we unpack the motivations and challenges behind writing his book and discuss how these experiences have shaped his professional journeys.

For those eager to up their sales game, this episode is packed with actionable strategies and time management tips. Discover the essential elements that can catapult you to the top tier of medical sales, including meticulous pre-call planning and balancing professional and personal life. We also tackle the common challenges in the field, the role of mentorship, and the importance of self-confidence. Round off your listening with details about an innovative program designed to elevate your medical sales career, and stay tuned for more insightful interviews in upcoming episodes.

Meet the guest:

Jon Alwinson boasts more than 15 years of sales experience, serving as both an individual sales contributor and a regional manager. Throughout his career, he has won numerous awards and has played a pivotal role in guiding his team and other individuals to secure them as well. Every year, Jon mentors one or more territory managers to reach the prestigious Presidents Club. Residing in Atlanta, Georgia, with his wife Sandra and their two children, 7-year-old Ansley and 5-year-old Easton, Jon describes his family as the source of his greatest happiness.

ATLANTA, GA

AVAILABILITY

Available and flexible for interviews

Eastern time zone

Available by phone at 407-625-7223

Social Media

Facebook

LinkedIn

X: @RelentlessSales

Website: jonalwinson.com

Email: jon@alwinsonbooks.com

His book:

Relentless Sales: The Skills, Mentality, & Faith Needed to Be Great in Sales  (https://www.amazon.com/dp/B0CMPBZ165/ref=cm_sw_r_cp_ud_dp_Y0MGE7A50FBHK4EWZ2TT?skipTwisterOG=1)

Best Book - The Book on Mental Toughness by Andy Frisella  

Best Food/Restaurant -  South City Kitchen, in Atlanta GA — Fried Chicken or Steak

A Mother's Day special!

Join us as we sit down with Sydney Selby, the innovative Vice President of Sales, Marketing, and Medical Education at Renata Medical, during a week when we honor mothers and the gifts they bring into our lives.

Sydney illuminates the often-invisible struggles within pediatric congenital heart disease treatment, revealing how Renata Medical's Minima Renata stent system is revolutionizing care for the tiniest hearts.

With a blend of technical savvy and personal anecdotes, she underscores the critical need for devices that adapt to growing children, the hurdles faced by clinicians, and the passion that fuels progress in medical sales.

Sydney and I peel back the layers of our career journeys, sharing how personal challenges and family experiences not only shape our aspirations but also drive our pursuit of passion in the medical sales field.

From my own start as a surgical sales representative to Sydney's leadership in a startup environment, we exchange stories of resilience and adaptability that are essential for anyone aiming to leave their mark in this industry.

We stress that the key to success lies in starting somewhere, building upon each opportunity, and relentlessly following your career dreams.

As we wrap up our conversation, the spotlight turns to Sydney's personal joys and professional accomplishments. In a rapid-fire Q&A, we discover the simple pleasures that bring her fulfillment outside work, as well as the strategic mindset that has fueled her rise to the top.

We close by encouraging you to forge your own path in medical sales, offering a glimpse into Evolveyoursuccess.com and how it might support your journey from entry-level aspirations to executive leadership.

Be inspired by Sydney's story and take that first step toward shaping your future in the thriving field of medical sales.

Meet the guest:

Sydney Selby, a dynamic leader with a passion for impactful innovation in healthcare, brings a wealth of experience and insight to her role as Vice President of Sales, Marketing, and Medical Education at Renata Medical. With a career trajectory marked by excellence and adaptability, Sydney's journey from her early days in cardiac surgery sales to her pivotal leadership positions at Medtronic, Abbott, and now Renata Medical reflects her unwavering commitment to patient-centric care and transformative medical technology. Sydney's leadership style, rooted in a fact-based approach and a dedication to collaborative problem-solving, has propelled her through various challenges, from pioneering pivotal trials for transcatheter aortic valve implantation to navigating the complexities of global sales strategies. Her leadership philosophy emphasizes the importance of uniting teams around a common mission, fostering open communication, and continuously learning from both successes and setbacks. With Sydney at the helm, Renata Medical stands poised to revolutionize pediatric congenital heart disease treatment and improve outcomes for countless young patients worldwide.

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/wup7as

Connect with her: https://www.linkedin.com/in/sydneyselby

Learn more about Renata Medical: https://www.renatamedical.com/

The world of medical sales is undergoing a seismic shift, and at the heart of this transformation is Paul Hoffschmidt, the brains behind Alpha Sophia.

Pull up a chair as we chat with this trailblazing entrepreneur about how his commercial intelligence software is equipping sales reps with the kind of data-driven insights that are nothing short of revolutionary.

Picture a tool that does more than just scratch the surface; we're talking about a deep dive into healthcare practitioners' activities, from the operating room to prescription trends. And it's not just about the numbers—Paul and I tackle the ethical considerations and privacy implications that come with wielding such a powerful platform in the medical field.

Shifting gears, Paul takes us on a journey through his entrepreneurial ventures in healthcare tech, drawing a vivid parallel between the grit demanded by an Ironman race and the tenacity it takes to excel in medical sales.

This episode isn't just a behind-the-scenes look at innovative technology; it's about the human story of ambition, the strategy behind success, and the unique satisfaction derived from bringing state-of-the-art medical products to the marketplace.

We'll debunk myths about transatlantic business relations and celebrate the thrill of turning a fledgling idea into a game-changing resource.

Join us for a conversation that's as rich in personal anecdotes as it is in industry insights.

Meet the guest:

Paul-Lukas Hoffschmidt is the Founder and CEO of Alpha Sophia, the leading healthcare intelligence platform for MedTech startups and SMBs. The defining line in Paul's path has been his passion for bringing a data-driven approach to various industries. Over the past decade, he has been a regular angel investor and company builder, typically focusing on data-driven topics. As a long-time consultant at Oliver Wyman, he worked with manufacturers and retailers to improve processes and unlock efficiencies in the consumer goods industry. Alpha Sophia serves as a similar enabler for the MedTech sector, making it affordable and easy for innovative companies to strategize and execute their go-to-market activities.

Connect with Paul on LinkedIn https://www.linkedin.com/in/hoffschmidt/

Learn more about Alpha Sophia at www.alphasophia.com

Best Book Read - The Sun Also Rises by Ernest Hemingway; Also titled 'Fiesta' when published in London.

Here's the CMEFy verbatim 

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/1q4fa4

Unlock the secrets of thriving in the cutthroat realm of vaccine sales with Jerome Pinson
from CSL Seqirus as he shares potent strategies for standing out among industry
behemoths.

With his seasoned expertise, he paints a vivid picture of a day in the life of a medical
sales pro, from the meticulous crafting of pre-call plans to the artful communication
required to resonate with diverse healthcare audiences.

This episode promises to distill the essence of Jerome's wisdom, offering you the keys
to catapult your own sales prowess to new heights. Navigating the intricate challenges
of the medical sales industry requires more than just knowledge—it demands passion
and a knack for strategy.

Jerome reveals how the competitive landscape of influenza vaccine sales is constantly
reshaped by both established players and emerging market dynamics. Listen closely as
we dissect the impact of COVID-19 on the industry, probe into the importance of understanding customer needs, and explore the fine balance between professional
ambition and personal well-being, all through the lens of Jerome's prolific career.

Concluding with a treasure trove of personal anecdotes, Jerome offers a glimpse into
his life beyond the boardroom. From his favorite reads that sharpen his sales acumen to
leisurely pastimes that recharge his batteries, he exemplifies how to maintain
equilibrium amidst a demanding career.

And for those itching to leap into the medical sales arena, we provide actionable steps
to fast-track your journey, a sneak peek into the supportive programs on offer, and a
promise of more inspiring conversations to fuel your ascent in the high-stakes world of
medical technology sales.

Meet the guest:

Jerome Pinson is a Sr Vaccine Account Consultant at CSL Seqirus. He is an award
winner with experience in pharmaceutical and biologic sales. He has a proven
successful track record involving multiple new product launches in a variety of different
therapeutic divisions.

Jerome has a proven ability to identify and capitalize on market opportunities to drive
revenue while capturing market share. He is a strong closer with a challenger mindset
who consistently exceeds targets in a consultative sales environment with the ability to
build long lasting relationships.

This is a "late" special episode for the World Immunization Week!

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/m1oL3t

Amazing episode to celebrate the National Nurses Week!

Unlock the secrets to a thrilling career leap from the frontlines of nursing to the cutting edge of medical sales with our guest, Aaron Kravitz, who brings firsthand insights on making this bold transition. This episode is a treasure trove of advice for nurses seeking to leverage their clinical expertise beyond bedside care, as Aaron outlines how he parlayed his background into a successful role as an Account Executive with 3M. His story illustrates the power of understanding patient needs and product intricacies, proving invaluable for those aiming to consult and influence healthcare decisions on a larger scale.

Navigate the intricate world of medical sales through Aaron's journey from direct patient care to strategic account management. Discover the wide array of opportunities that await those ready to step out of the hospital ward and into a role that balances the rush of sales with the satisfaction of impacting patient outcomes. Aaron's candid sharing of his experience offers a blueprint for healthcare professionals to harness their clinical knowledge, demonstrating its importance in advising on product choices that resonate across the healthcare spectrum.

Prepare to be inspired by the possibilities that beckon to nurses in the terrain of medical sales, where the pursuit of improved patient care meets the thrill of business success. Whether you're enticed by the dynamic nature of OR-based roles or the consultative approach of longer sales cycles, this conversation with Aaron provides a glimpse into a world where clinical skills and sales acumen intersect. So, tune in and set your sights on a profession where your influence extends from individual patient interactions to shaping the broader healthcare landscape.

About the guest:

Results-driven Clinical-Sales Professional with over 15 years of experience in driving new business development, building relationships, business analytics and strategic planning. Proactive and insightful, with a proven ability to prioritize, identify customer needs, and implement effective solutions to deliver consistent results.

Clinically working as a Registered Nurse in Intensive Care Units, Emergency Departments, Organ Procurement, and Cardiac Cath Labs for many years, has made the transition to Medical Sales through Healthcare Value Analysis.

Now a successful Medical Device Healthcare Account Executive.

Connect with him on LinkedIn

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/3czu1h

Unlock the secrets to thriving in the intricate dance of medical sales with insights from
Dr. Abhineet Chowdhary a distinguished neurosurgeon with a wealth of knowledge on
the clinician-sales rep dynamic. Prepare to have your perspective transformed as we
dissect the crucial elements of trust, preparedness, and communication that define
successful collaborations. Dr. Chowdhary pulls from his vault of experience to guide
medical sales professionals in making a genuine impact, discussing the fine balance
between presenting product value and respecting competitors, as well as the nuances
of interaction within the bustling environment of the OR.

Embark on a thought-provoking exploration of the future that awaits medical sales
representatives, delving into the changing roles, the rise of specialized knowledge, and
the anticipation of industry certifications. The conversation with Dr. Chowdhary
illuminates the complexities of product implementation, navigating the maze of hospital
bureaucracy, and the shifting paradigm toward Ambulatory Surgery Centers. This
episode is your compass to understanding the evolving healthcare landscape and
establishing enduring relationships with medical professionals.

Experience a candid reflection on the personal and professional journeys of surgeons,
from the evolving culture of orthopedics to the introspective world of neurosurgery.This
episode is not just a learning opportunity—it's an invitation to peer through the lens of a
seasoned surgeon and grasp the profound connections between individual growth,
patient care, and the art of medical sales.

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/hlsH16

When Bryan Lorden's life was touched by tragedy, it sparked a mission: to prevent others from experiencing the same heartache. That's what led Bryan, a military veteran, to create Vesta Sleep, a life-saving app we dive into in our latest episode.

This innovative tool, designed for wearable tech, doesn't just track sleep—it also has the potential to alert users and their emergency contacts during critical medical situations, a feature born from the devastating loss of Bryan's friend. Listen in as we discuss the journey from concept to reality, the app's wide appeal from young to old, and the exciting prospects of future enhancements, including a direct 911 calling function.

In the world of medical tech, patient empowerment is key, and we're showcasing an app that's a game-changer for those with sleep apnea.

By integrating with wearable devices, it simplifies monitoring and encourages proactive health management with a sleep score system, prompting users to seek medical advice when necessary.

Drawing from my own transition from sales to the med-tech industry, we explore how personal experiences can fuel a dedication to innovation and significantly improve health outcomes.

Tune in as we also preview what's on the horizon for our podcast, with a nod to next week's episode that promises to be just as enlightening for anyone interested in the nexus of sales and medical technology.

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Join the conversation as Chelsea Root, a powerhouse in ophthalmic medical device sales, steps into our studio to share her unprecedented journey from dental dreams to dominating the cataract surgery sales scene. With her at the helm, listen as we dissect the intricacies of ophthalmology and the indispensable role sales professionals occupy in this high-stakes field. Chelsea not only takes us through the day-to-day of managing a robust team across the eastern United States, but she also imparts her wisdom on nurturing surgeon relationships and fostering a team environment primed for success in the competitive realm of medical sales.

Throughout the podcast, Chelsea illuminates the striking similarities between ophthalmology sales and other patient-paid medical sectors, revealing the precision and steady hand required to excel. The discussion delves into the personal and professional harmony that can be achieved in medical sales, providing a glimpse into the life of a leader balancing high travel demands and team development. Get ready to be inspired by Chelsea's story and gain actionable insights that could set you on a path to making your mark in the transformative world of medical device sales.

Also, you can reach out to her by Instagram @chelsearoot

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Embark on a journey into the heart-pounding, adrenaline-charged world of medical sales with your host, Samuel Adeyinka, and special guest, Chad Casey, VP of Sales at Zimmer Biomet. Chad is currently the Vice President of Sports Medicine, Extremities, Trauma, and ASC strategy for Zimmer Biomet Carolinas. He is a successful sales executive with over 23 years of experience. 

Discover what it takes to make it in the high-stakes arenas of sports medicine, trauma, and orthopedics. In this episode, we navigate the challenges and triumphs within these specialties, shedding light on the evolving influence of Ambulatory Surgery Centers and Medicare on the sales landscape. As we dissect the demands of the job, from the urgency of trauma care to the precision of foot and ankle surgery, we uncover the strategies that enable sales professionals to excel in this dynamic field.

The path to success in medical device sales is not for the faint of heart, as we candidly discuss the grit and commitment required to forge a career in this industry. We confront the myth of easy success head-on, highlighting the steep personal and financial investments needed. This conversation delves into the complexities of proving one's worth in a fiercely competitive environment and the increased expectations from today's sales reps. By demystifying the sales process, we reveal how top performers use storytelling, build trust, and demonstrate the value of lifelong learning and mentorship.

Chad Casey shares his own remarkable career trajectory, from military service to his rise through the medical device sales ranks, embodying the virtues of resilience and adaptability. We discuss the delicate balance between professional ambitions and personal life, offering listeners valuable advice for maintaining that equilibrium. Whether you're intrigued by the nuances of working for large versus small companies or seeking mentorship for your own career advancement, this episode is packed with insights from a seasoned expert who understands the transformative power of dedication and genuine connection in the healthcare sales industry.

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Unlock the secrets of thriving in the competitive world of medical sales with Eddie Cortez of Integra Life Sciences' Neurosurgery West Division. Join us as Eddy, with his 14 years of experience, shares the journey from the front lines in the operating room to leading a sales team, providing a rare glimpse into the dynamic space of neurosurgical product sales. Learn about the delicate balance of spending time in the OR versus the ICU, and get a behind-the-scenes look at the sales strategies for both capital and disposable products in this high-stakes field.

Experience the adrenaline-fueled environment of medical sales where the relentless pursuit of goals and the resilience to bounce from one quarter to the next are not just desired but required. In our latest episode, we discuss the crucial qualities that define top performers and how overconfidence can be your downfall in an industry that prizes adaptability and continuous learning. Eddy and I also delve into the personal growth that accompanies professional advancement, sharing stories that range from MMA fighting to balancing a demanding career with a vibrant family life.

The power of diversity in transforming teams takes center stage as Eddy and I highlight the importance of cultural, racial, gender, and generational differences in driving performance and innovation. We wrap up with a call to action for all aspiring medical sales professionals looking to make their mark and remind our listeners that embracing diversity isn't just a nice-to-have – it's a strategic imperative. Tune in to gain a mentor through your speakers and take the next step towards a flourishing career in the fascinating realm of medical sales.

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When Brooke Elliott got the chance to mentor medical sales reps to become the industry's next-generation leaders, she found fulfillment in becoming a full-time coach. In her desire to help even more people, she decided to start BE Complete Coaching & Consulting. In this special episode for Women's History Month and International Women's Day, Brooke joins Samuel Adeyinka to share how she brings out the best in medical sales reps today. She explains how to deal with your inner critic, build a healthy organizational culture, become an effective CEO, and create a truly harmonious life.

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Anne Saulnier, the trailblazing CEO of Hex IQ, joins us to reveal how reimbursement data is revolutionizing healthcare sales. With her unique expertise in both marketing and enterprise software, Anne sheds light on the groundbreaking changes brought about by the 2020 law that mandates insurance companies to disclose negotiated rates. This newfound transparency empowers medical sales reps to showcase ROI compellingly, target the right customers, and accelerate their sales cycles. From Hex IQ's innovative solutions to the enthusiastic reception from healthcare professionals, Anne shares the journey of bringing actionable reimbursement data to the forefront of the industry.

Anne's story of founding Hex IQ is a testament to vision and perseverance. We explore her background, the pivotal moment that led to Hex IQ's creation, and the competitive edge the company offers in making healthcare data transparent and actionable. The episode delves into the challenges of market awareness and the positive impact Hex IQ's solutions have had on medical sales reps and physicians alike. Anne takes us through the user-friendly features of their software that streamline access to complex data and optimize sales strategies.

But Anne is more than just a pioneering CEO; she's also a hobby farmer, mother of three, and stand-up comedian. We get an inside look at how she balances these roles and what drives her to excel both professionally and personally. From high-risk hobbies to the future of AI in healthcare, Anne's multifaceted life offers a rich tapestry of insights and inspiration. This episode also tackles the critical issue of data security, emphasizing the measures needed to protect business transactions in the healthcare sector. Join us for an engaging and enlightening conversation that spans the realms of data science, personal passions, and industry innovation.

Meet the guest:

Anne Saulnier is a data nerd, a comedian, a hobby farmer, a former skydiver, and the CEO of a data science company called HexIQ. She and her team are on a mission to disrupt healthcare by revealing how money flows between major payers (such as Blue Cross Blue Shield, United, Cigna, and Aetna) and medical practices, health systems, and private equity firms.

Visit: https://hexiq.com/podcast/

Best Book - Blink by Malcolm Gladwell (https://www.amazon.com/Blink-Power-Thinking-Without/dp/0316010669)

Best Food/Restaurant - Halibut Fish at Scales Restaurant in Portland, Maine (https://www.opentable.com/scales?ref=1068)

Best TV Show - Old Man (https://www.imdb.com/title/tt5645432/)

Watch Anne's Stand-up comedy snippets on her TikTok Account - https://www.tiktok.com/@annesaulnier

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In this compelling episode of The Medical Sales Podcats, join Samuel Adeyinka and his
special guest, Adam Mostafa, a titan in the field of healthcare sales and Managing
Director of Business Development at TruVeta, as he delves into the data revolution
transforming the medical device industry. With over a decade of rich experience that
stretches from pharmaceuticals to medical devices and now healthcare data analytics,
Adam provides unparalleled insights into the power of real-world evidence in driving
sales strategies and regulatory success.

Learn how Adam's innovative mindset and strategic prowess played a pivotal role in
launching the V-Lock suture, propelling it to become the benchmark in robotic surgery.
Discover how TruVeta is shaping the future of healthcare by harnessing EHR-related
data to fuel research and development for medical device companies and
pharmaceuticals alike. Adam's journey from a pharmaceutical representative to a driving
force behind healthcare technology underscores the critical importance of embracing
change and the ever-growing reliance on data in the healthcare sector.

Whether you're a seasoned professional in healthcare sales or simply intrigued by the
integration of data and medical advancements, this episode is an essential listen. Equip
yourself with the knowledge and strategies needed to excel in the fast-paced, data-
driven world of healthcare sales with insights from an industry leader who's not only
witnessed but also shaped its evolution.

Ps: Adam's best book read. Manifest: 7 Steps to Living Your Best Life, Book by Roxie
Nafous.

Additional note from the guest!
"I want to make sure I point out though that when I'm talking about the prostatectomy I mentioned taking out the bladder neck and urethra. That doesn't happen you join the bladder neck and urethra together because you are taking out the prostate creating an anasramosis of the two structures."

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In the dynamic realm of medical device sales, the possibilities are limitless. Dive into the role of a Diabetes Sales Specialist and explore the diverse opportunities that await. In this episode for Black History Month, Samuel Adeyinka interviews District Sales Trainer & Diabetes Sales Specialist, O'Neal Ford, to shed light on his role. Discover the importance of curiosity and adaptability in the field as O'Neal discusses the evolving landscape of endocrinology and the impact of technology on glucose monitoring. Gain valuable insights into O'Neal's journey, his role as a district sales trainer, and his passion for transformative products. If you're considering a career in medical sales, especially in the diabetes specialty, this episode offers essential perspectives and inspiration. Tune in for a deep dive into the dynamic world of medical sales!

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The biggest challenges in our lives should not stop us in our tracks, but rather open up new possibilities for a more meaningful life. Cancer survivor Rob Ciaramirato fully embraced this mindset, unleashing a more purposeful version of himself after going through one of his biggest tests. In this special episode for World Cancer Day, he joins Samuel Adeyinka in looking back how being diagnosed and surviving cancer made him realize the purposeful things he can do through medical sales. Rob also shares what it is like to be in remission for several years, how cancer transformed his sales strategies, and why he wants to be useful for other people in their healthcare experiences.

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Mark Copeland joins Samuel Adeyinka to share his medical sales experience in sterile processing and infection prevention. He explains how selling a suite of products in this space allows operating rooms to solve problems efficiently, make their work easier, and even uncover issues they do not know they already have. Mark discusses the role of value analysis in improving their products and services, allowing them to properly address the ever-changing and specific needs of patients. He also talks about partnering with small businesses and how they are leading the competition in this particular space.

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Are you on the cusp of transitioning to a career in medical device sales but uncertain about the steps to take? This episode could inspire you to finally embark on that transformative journey. Samuel Adeyinka sits down with Aaron Kopfinger, who shares his remarkable journey from pharma to a thriving career in medical device sales. A graduate of the Medical Sales Career Builder Program, Aaron unveils the challenges he faced, the pivotal moments that led him to pursue a change, and the impactful role of mentorship in his success. If you're aspiring to break into the medical sales space or contemplating a career shift, Aaron's story is a beacon of inspiration and practical insights. Tune in for a candid discussion that may just be the catalyst for your own career evolution.

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In the changing balance between innovation and tradition, medical sales succeeds with personal connection, persistence, and the commitment to link technology and patient care. For today's episode, we have Edouard Saget to discuss the big question: Will AI replace medical sales workforce and surgeons? Edouard shares his journey from a 1099 sales rep to the founder of OrthoGrid Systems, a groundbreaking venture to enhance surgical procedures. Edouard explains the challenges and triumphs that led to the creation of this revolutionary medical technology. He then discusses the role that AI plays in the medical field, both at present and in the future. Will AI replace the medical sales workforce and surgeons? Tune in to find out!

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Building relationships is essential in the competitive field of medical device sales. It plays a crucial role in achieving success and turning innovation into life-saving accomplishments. In this episode, Dustin Schelling talks about endoscopy medical device sales. He explores the differences between endoscopy and other medical device sales fields, sharing how intimate relationship-building is essential for success. He also reveals the red hat revelation, the hidden signals of recognition in medical sales, and how they affect competition. Listen as Dustin opens up about his career evolution, the life-changing moments of the industry, and more. Tune in now!

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The magic about medical device sales is that anyone can get into the industry no matter the background; all it takes is having the passion, commitment, and work ethic. This episode's guests have the story to inspire you. At just 19 years old, Travis Harvey has created an entirely new life for himself getting into orthopedic medical device sales under Joey Testa. Now, they are making significant moves and helping others do the same. They join Samuel Adeyinka to share their amazing story and journey in the industry. Plus, they provide great insights into getting a job in orthopedic medical sales. Specifically, they introduce us to a program that could help you become an amazing ortho sales rep. So tune in and discover ways to achieve your dream career!

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Predictive technology is employed in the medical scene to treat certain illnesses before they worsen or cause major complications. Learn all about it from the lens of surgical tech sales with Jennifer McLaughlin. She sits down with Samuel Adeyinka to discuss how this particular healthcare innovation does its wonders, especially for those dealing with chronic pain. Jennifer also shares her inspiring journey in the medical sales industry, breaking down several tips on becoming an effective and relatable brand ambassador.

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There is a myth that medical sales are very hard to get into, but if you put the time and effort into this program, you will get the job that you want. This is what Joseph "Joey" Hutchison learned from his successful journey in medical sales. After going through the Medical Sales Career Builder program, he was able to break into trauma med sales in just three months. In this episode, Joey joins Samuel Adeyinka to share his experience and the top things he learned from the program. Having thought he'd be in B2B sales forever, Joey saw a major career shift that ultimately changed his life. Follow along in this exciting conversation and discover how you, too, could get the career you want.

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Summary:

Dr. Dan McMahon, a general surgeon with a remarkable blend of military service and expertise in surgical technology, joins us to unravel the future of medical sales. COVID-19 has driven a significant transformation in the industry, pushing digital interactions to the forefront. Dr. McMahon provides an in-depth look at how platforms like LinkedIn and podcasts are not just trendy but essential tools for medical sales reps and physicians striving to stay ahead. He emphasizes the delicate balance between human interaction in complex clinical settings and the shift from traditional in-person sales calls, highlighting the need for adaptability and innovation.

From the operating room to the military front lines, Dr. McMahon's journey is nothing short of inspirational. Learn how military scholarships and the invaluable skills gained from service, such as quick decision-making and adaptability, have shaped his professional path. Discover the advancements in surgical robotics, including the potential of A.I. and telesurgery, and their profound impact on the future of healthcare. Dr. McMahon shares his transition from a budding engineer to a passionate surgeon, driven by his love for biology and hands-on problem-solving.

For those eyeing a career in medical sales, this episode is a goldmine. We discuss effective strategies for breaking into the industry, emphasizing the importance of professional networking and continuous learning. Dr. McMahon underscores the necessity for sales reps to understand the significance of scheduled interactions with physicians, the role of human presence in the OR, and the enduring importance of collaboration. Tune in to get practical insights on navigating the rapidly evolving healthcare landscape and making impactful strides in medical sales.

Meet the guest:

Dr. McMahon is a practicing general surgeon at the University of South Alabama, performing a variety of open, laparoscopic, robotic, and endoscopic procedures. He spent 12 years in active-duty service in the U.S. Navy, with a broad range of operational experiences, including flight surgery and aerospace medicine, surface naval operations, subsurface naval operations, special operations support, and various deployments overseas.

Dr. McMahon completed an Executive M.B.A. program at Emory University with a concentration in strategy and finance and he is the founder and President of Delta Medical Consulting, L.L.C. He has a deep interest in medical devices and technologies with experience serving in consulting and advisory roles for product development and commercialization. His specific areas of interests include surgical innovation and soft tissue robotic surgery.

Dr. McMahon enjoys working on projects that advance medical devices and technologies that have a "dual-use" purpose and can serve both the civilian and military sectors. He provides clinical insights to medical device and technology companies in the domains of general surgery, robotic surgery, laparoscopic surgery, and endoscopy and is able to provide advisory services to private equity and venture capital firms investing in the medical technology and life sciences sectors.

Best Book Pick - The Ego is the Enemy

Best Restaurant Pick - Seafood Restaurant in Washington DC, Goat Cheese Ravioli with Lemon Butter Sauce (Ocean Prime - https://www.ocean-prime.com/locations-menus/washington-dc/menus)

Connect with him:

https://www.linkedin.com/in/daniel-mcmahon-md/

Dr Daniel McMahon's Medical Consulting - https://www.deltamedconsulting.com/

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Career success in MedTech is not just about climbing the corporate ladder; it's about relentlessly advocating for patients, embracing change, and, above all, never giving up. Join me on a journey from Europe to the U.S. with Fred Colen as he shares his transformation from an engineer to a MedTech executive.  Fred shares his diverse experiences, from influencing change within organizations to the significance of mentorship in career development. He also shares about his personal life, balancing a thriving career with a family that spans across continents. His journey is a testament of resilience, flexibility, and the pursuit of a global perspective. Tune in now!

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Sales in Biorobotics is not only about selling machines. Our mission is to shape the future of healthcare by fostering visionary connections. For this National Salesperson Day, we will be having a special discussion! Ellis Hatchett is here to feed us information about the vision of Biorobotics for sales. She opens up about her day-to-day life as an ASR (Aquablation Sales Rep) in the field of robotic-assisted surgeries, sharing candidly how patience, perseverance, and a visionary mindset are a must in this field. Ellis also shares stories from the operating room, including life-saving procedures and funny mishaps. She debunks the misconceptions around this career and testifies its true challenges and triumphs. Tune in now and explore the intersection of healthcare, technology, and the human touch.

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Being present is not just a strategy; it's the heartbeat of professional evolution. In this episode, Crystal Sobande, Cardiac Rhythm Clinical Specialist, openly discusses her transition from selling cosmetic dermatology treatments to navigating the ever-changing world of medical devices. Discover the behind-the-scenes hustle and unpredictability as Crystal walks us through the typical day in her life. She discusses the balance between anticipating and adapting to uncertainties in her role, from the moment she wakes up to the rush of managing scheduled procedures. She shines a light on the competitiveness of the market, the preferences of physicians, and even personal growth. Tune in now and discover the world of cardiac rhythm!

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Using innovative AI-assisted devices redefines treatment approaches and envisions a future where technology greatly enhances patient care. In this episode, we have Charles Gellman to talk about the revolutionary world of AI-assisted robotic devices. Join us as Charles explores the game-changing HiDO device, a groundbreaking technology designed to transform patient care and medication management. He discusses how this device empowers patients with chronic diseases, dementia, and stroke. It gives them independence and freedom. Charles discusses the importance of AI in healthcare and how it can collect and analyze real-time data to provide personalized treatment and disease management. Ready to explore the future of healthcare? Tune in now!

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Success in medical sales is not only about knowledge, but also about the application of that knowledge, adapting proactively, and being aware of your impact in the room. In this episode, we have Rob Bahna discuss what truly makes a good medical sales rep. From his early beginnings to climbing the ladder of success, Rob provides a firsthand account of his journey through various leadership positions in medical sales. He shares the key attributes that define a successful candidate aiming for a career in medical sales. Rob's advice is crystal clear: it's not just about having the knowledge; it's about demonstrating a track record of success, even if it's not directly related to the field. His emphasis on giving a hundred percent in everything you do becomes a guiding principle for aspirants. Tune in now and elevate your understanding of what it takes to thrive in medical sales!

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There is no one way when it comes to medical sales. It is ripe with opportunities along with a variety of paths. One of those is sports medicine. How do you break into this field as a medical sales representative and succeed? As we celebrate International Men's Day, Samuel Adeyinka interviews Jordan Rawlins about the world of orthopedics, namely sports medicine. What are you selling? What are the different roles in sports medicine medical sales and what do you need to prepare to ensure success in this space? What are the pitfalls to avoid? Jordan answers these questions and more. Plus, he takes us into his journey into medical device sales, the opportunities he found, and why he fell in love with the field. Whether you are still figuring out if this is the path for you or already on your way, this episode with Jordan is full of wisdom that will have you not only navigate sports medicine medical sales but also thrive!

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Transform your career trajectory by setting your sights on your dream job. Join us in this episode as Eric Johnson shares his transition from car sales to achieving his dream job in surgical medical device sales. Eric's path to success may not be straightforward, but it shows what's possible when you set your sights on a specific goal. Eric explores how the Medical Sales Career Builder program played a pivotal role in his journey, providing professional development and networking opportunities that set him apart from the competition. He reveals what ultimately led him to connect with a Medtronic professional and secure multiple job offers. If you've ever wondered what it takes to land your dream job, then this episode is for you. Tune in now.

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Neuromodulation isn't just about stimulating nerves; it's about awakening hope and transforming lives—one patient at a time. In this episode, Blake Williams takes us on a wild journey through his career as a Field Clinical Engineer (FCE), shedding light on the incredible impact of neuromodulation on the lives of patients. He provides a fascinating glimpse into what it takes to excel in the field of medical device sales, emphasizing the importance of authenticity and passion. His secret to success? The perfect blend of persistent dedication, a heartwarming touch of southern hospitality, and an innate understanding of the needs of both physicians and patients. Blake also reveals an exciting and groundbreaking development: closed-loop stimulation, a true game-changer in the world of spinal cord stimulation. Tune in and discover how one individual's dedication can truly make a difference in the world of healthcare.

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OEM Sales is about creating solutions to win customers and making an impact, one deal at a time. In this episode, we have Sean Pitts from GCX corporation to uncover the ins and outs of OEM Sales. Sean breaks down the acronym, demystifying its meaning while sharing his transition from a lab manager to holding the role of Vice President of Global Sales and Marketing. Sean discusses the critical qualities that make an exceptional OEM sales representative. He highlights the importance of being proactive, money-motivated, and a skillful listener, shedding light on the secrets of his own achievements. Listen in to discover the untold stories of the OEM Sales industry and the extraordinary journey of Sean Pitts. Tune in now!

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Pharmaceutical sales isn't just about selling pills; it's about crafting a winning plan, staying coachable, and asking for help when you need it. A pharmaceutical sales professional with over six years of experience, Zach Caskey joins host Samuel Adeyinka in this episode to discuss how to elevate your performance in pharmaceutical sales. His journey from being an average performer to a two-time President's Club winner is a testament to the power of ambition and the right guidance. Zach dives into the fast-paced and competitive nature of pharmaceutical sales, where success is about more than just having a prescription pad. From the art of creating an impeccable plan to the importance of being coachable and asking for help, Zach shares the valuable lessons that shaped his journey and breaks down the essential qualities needed to succeed in this profession. Hear Zach's story and learn what it takes to be a top-tier performer in pharmaceutical sales.

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Join us for an enlightening conversation with the distinguished Dr. Alejandro Badia, a world-renowned hand surgeon and healthcare advocate. Dr. Badia's journey from his immigrant roots to becoming a leading medical practitioner in Miami is truly inspiring. Learn how a childhood experience with his grandmother's rheumatoid arthritis ignited his passion for hand surgery, leading to his extensive training at N.Y.U. and a transformative fellowship in Pittsburgh. Dr. Badia provides fascinating insights into the evolution of medical practice, the complexities of Medicare and Medicaid, and his relentless pursuit of high-quality healthcare services.

Dr. Badia's transition from group practices to establishing the Badia Hand to Shoulder Center is a tale of perseverance, specialization, and strategic branding. We discussed the challenges he faced when opting for a solo practice model and the importance of fair compensation and specialized outpatient care. Discover the thought process behind the innovative OrthoNOW model, which aims to rectify the inefficiencies of traditional referral systems by providing immediate and specialized orthopedic care. The journey of building a highly efficient surgical center and the significance of having on-site hand therapists for patient recovery are also highlighted.

In this episode, we explore the pricing and operational hurdles of OrthoNOW and its shift to a licensing model for national growth. Dr. Badia shares his valuable insights on the role of social media in patient education, medical sales, and building a successful practice. From his rewarding experiences on medical missions to his advice for aspiring medical professionals and sales reps, Dr. Badia's wisdom is invaluable. Tune in for a lively discussion, including a lightning round on his latest reads, T.V. shows, and dining experiences, and gain practical tips from a seasoned medical expert reshaping the healthcare landscape.

Meet the guest:

Alejandro Badia, MD, F.A.C.S., F.R.C.S.I., is a hand and upper extremity surgeon, author, and healthcare entrepreneur in Doral (Miami), Florida.

Badia studied physiology at Cornell University and obtained his medical degree at N.Y.U., where he also trained in orthopedics. An A.O. trauma fellowship followed a hand fellowship at Alleghany General Hospital in Pittsburgh in Freiburg, Germany.

He runs an international hand fellowship, served on the review board of a hand surgery techniques journal, and previously organized a yearly Miami meeting for surgeons /therapists devoted to upper limb arthroscopy and arthroplasty. This international meeting was held at the renowned Miami Anatomical Research Center (M.A.R.C.), which Badia co-founded in 2005. In 2008 he created the Badia Hand to Shoulder Center, having previously co-founded the Miami Hand Center, and Surgery Center at Doral. In 2010, he launched OrthoNOW®, the first immediate orthopedic care center in South Florida, later franchising the concept, which can now be licensed to orthopedic colleagues and healthcare systems.

He is currently seeking the optimal strategic healthcare partner. He is the past president of the International Society for Sport Traumatology of the Hand (ISSPORTH), is a member of several orthopedic societies (AAOS, A.S.S.H., AAHS, E.W.A.S.), honorary member of more than ten international hand surgery and arthroscopy associations, and served as honored professor at the prestigious Philadelphia Hand Course in 2012. Having lectured in all seven continents, he focuses on improving healthcare delivery in the orthopedics and sports medicine realm.

Dr Badia has outlined his journey and delved into the major challenges and hurdles of delivering Healthcare in the U.S. through his Amazon best-selling book, "Healthcare from the Trenches," published during the COVID-19 pandemic, and similar issues are discussed in his biweekly 20-minute Podcast, Fixing Healthcare…from the Trenches.

Connect with him:

Website - https://drbadia.com/

His book

Amazon - Healthcare from the Trenches: An Insider Account of the Complex Barriers of U.S. Healthcare from the Providers and Patients' Perspective

Audiobook -https://play.google.com/store/audiobooks/details/Dr_Alejandro_Badia_Healthcare_from_the_Trenches?id=AQAAAEAybRItMM&hl=en_US&pli=1

Follow him on:

X - https://x.com/drbadia

TikTok - https://www.tiktok.com/@badiahand?lang=en

LinkedIn - https://www.linkedin.com/in/drbadia/

Instagram -https://www.instagram.com/badiahand/

YouTube and Podcast - https://www.youtube.com/@drbadia

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/m4xctj

The journey is just as important as the destination. Let your passion find your purpose and lead the way. Join us on this inspiring episode as we hear the incredible journey of Jeannie Nguyen, a former nurse turned Women's Health Medical Sales Professional and health promotion advocate. She reveals the pivotal moment that led her to make this career shift, emphasizing the importance of aligning your work with your core beliefs and values. She also shares the challenges she faced during her transition, from managing clinical expectations to finding the perfect work-life balance. Jeannie acknowledges the difficulty for anyone considering a similar path, but she also testifies how much it will all be worth it. She emphasizes the need to set boundaries and learn to think strategically in getting there, too. Listen to Jeannie's story and discover the wonders of pursuing your passion.

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Unlock the secrets to thriving in medical sales with our latest episode featuring Sheila Mallon, a standout graduate of the Medical Sales Career Builder program. Sheila shares her transformational journey from job-seeker to successful territory manager, offering firsthand insights into navigating an uncharted territory near Middletown, New York. Learn how she effectively balances a demanding career with family life while promoting opioid alternatives to a diverse range of medical professionals.

Discover how determination and structured support can dismantle the barriers of ageism and lack of experience. Sheila and other professionals highlight the critical role of precise networking, tailored resumes, and the power of mock interviews in securing desirable roles swiftly. You'll hear about the financial benefits and career growth opportunities in transitioning from physical therapy to medical sales, and the importance of a supportive community and mentorship.

Get inspired by Sheila's anecdotes about her favorite TV show, "The Feud," and her best dining experience at Cosmos in Central Valley, New York. This episode is a rich blend of professional guidance, personal stories, and practical tips to help you break into and excel in the competitive medical technology industry. Don't miss out on learning how to turn setbacks into stepping stones, regardless of your background or age. Tune in to transform your career aspirations into reality!

Meet the guest:

Sheila has built a successful career in physical therapy, dedicated to helping people restore function, independence, and overall well-being. After years of commitment to her patients, she expanded her expertise by earning an MBA, blending her healthcare knowledge with strong business acumen. This combination fueled Sheila's desire for continuous growth and the exploration of new avenues.

Her journey eventually led her to the EYS program, where she connected with mentors and collaborated with peers who helped her refine her skills and build a robust professional network. Through this experience, Sheila discovered a passion for medical device sales—a field where her healthcare background could make a significant impact. By honing her networking and interview skills and crafting a professional profile, she was soon offered a role in medical device sales that perfectly aligns with her talents.

Now, Sheila is making a real impact in her community, ensuring that cutting-edge medical devices reach those who need them most. Whether she's finding new ways to help others or embracing fresh challenges, Sheila remains dedicated to making a meaningful difference.

Best Food/Restaurant - Clams with Linguine at Cosimo's, Central Valley, NY

Best TV Show - Feud on Hulu

Connect with her: https://www.linkedin.com/in/sheilamallondpt-mba/

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/i3s10p

Unlock the secrets to harmonizing marketing and sales in the medical industry with Terrence Wiggins, the Global Marketing Director at Cook Medical. Discover how leveraging diverse marketing channels—from social media to promotional events—can catapult brand awareness and product success. Terrence demystifies the often-contentious relationship between sales and marketing, offering actionable tips for aligning these teams to achieve shared goals and maximize impact. Navigate the post-COVID-19 sales landscape with insights into how medical sales reps have adapted to virtual interactions and conquered communication challenges. Learn about the stabilization of supply chains and the return to in-person engagements, while retaining valuable virtual elements. We also focus on the pivotal role of social media, especially LinkedIn, for enhancing market awareness and engagement, complete with strategies for setting clear goals and metrics for success. Elevate your social media game as a sales rep by understanding company guidelines, crafting engaging content, and maintaining a consistent online presence. From LinkedIn to specialized networks like Vue Medi, explore how different platforms can expand your professional influence and networking opportunities. Whether you're a seasoned sales professional or eyeing a transition into marketing, this episode offers valuable strategies and personal anecdotes to help you excel in the dynamic field of medical sales. Tune in for a wealth of knowledge and practical advice to propel your career forward.

Meet the guest:

Terrence Wiggins is a dynamic leader with over two decades of experience in the MedTech industry and is currently the Global Marketing Director at Cook Medical, a role he has held since December 2021. Known for his passion for marketing and a proven track record of driving market share growth, Terrence has previously served as Global Group Marketing Manager at Terumo Medical Corporation, Marketing Product Manager at Integra LifeSciences, and Product Manager at Stryker. He excels in crafting and executing strategies that enhance brand distinctiveness and deliver strong financial results. A results-driven marketer with deep business acumen, Terrence has led multiple initiatives that have accelerated profitable growth and sustainable business transformations. As a customer-centric executive, he leverages his technical and commercial expertise to create competitive advantages and impactful partnerships. A forward-looking servant leader, Terrence is committed to fostering collaboration, diversity, and work/life balance within high-performing teams.

Best Book Read - Good to Great - by Jim Collins

Best Food/Restaurant - Dragon Roll Sushi at Pod Restaurant in Philadelphia

Best TV show - House of Dragon Season 2 on HBO

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/a2es4u

Unlock the secrets to building trust-based relationships in medical sales and elevate your career in orthopedics with insights from Dr. Diego Lima of Atlantis Orthopedics. Dr. Lima takes us through his journey from medical school to becoming a prominent orthopedic surgeon, emphasizing the critical role of teamwork and meticulous planning. We'll explore the structured yet unpredictable nature of his workweek, where he juggles office days, surgeries, and research projects while managing a cohesive team that ensures smooth operations.

Discover the vital dynamics between surgeons and medical device representatives as Dr. Lima shares personal experiences that underscore the importance of proactive communication and teamwork. He discusses how the best reps anticipate workflow disruptions and offer immediate solutions, highlighting the necessity of building strong, trust-based relationships. New reps looking to establish themselves will find invaluable advice on persistence, reliability, and the significance of being a consistent and helpful presence over time.

Gain a deeper understanding of the multifaceted responsibilities of medical sales reps in the world of orthopedic surgery. Dr. Lima passionately shares his experiences mentoring new reps, emphasizing the impact they can have on the mood and flow of the operating room. We also look ahead to the evolving dynamics between surgeons and reps, considering the potential impact of technology and the need for companies to support innovative reps who drive business growth. This episode is brimming with essential insights for anyone in or aspiring to enter the medical sales industry.

Meet the guest:

Dr. Diego Lima is a highly skilled and accomplished orthopedic surgeon with expertise in various subspecialties, including shoulder and elbow surgery, adult reconstruction surgery, and sports medicine. With extensive training and experience, he performs a wide range of surgeries, including shoulder and elbow arthroplasty and arthroscopy, primary and complex cases, adult hip arthroplasty and fractures, and sports-related injuries involving the pectoralis, triceps, biceps, quadriceps, patellar, and Achilles tendons.

Dr. Lima is a member of the esteemed American Association of Orthopedic Surgeons (AAOS), further highlighting his commitment to professional excellence and staying at the forefront of advancements in orthopedic surgery.

Get to know more about Dr. Diego Lima and book an appointment -

https://www.palmbeachshoulderdoc.com/

Food and Resto - Branzino on a crusty crust at AVA Mediterraegean, https://www.avamediterraegean.com/reserve

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/2ruzvw