The Media Mix with Claire Atkinson – Détails, épisodes et analyse

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The Media Mix with Claire Atkinson

Situation Room Studios

News

Fréquence : 1 épisode/17j. Total Éps: 23

Host Claire Atkinson (Business Insider, NBC News, New York Post) brings exclusive conversations with big thinkers in media, tech, and marketing. The podcast will break and bridge new insights into the most important stories of the week, while looking at media and marketing news and trends from a global perspective. The Media Mix was co-created by Claire Atkinson and Jamie Maglietta. Hosted by Claire Atkinson. Executive Producers are Claire Atkinson, Jamie Maglietta, and Situation Room Studios. Edited and Produced by Situation Room Studios.

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🇬🇧 Grande Bretagne - businessNews
26/03/2025
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16/09/2024
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🇬🇧 Grande Bretagne - businessNews
15/09/2024
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https://knightfoundation.org/
7 partages
https://sonoromedia.com/
6 partages
https://outliermedia.org/
6 partages

https://twitter.com/claireatki?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor
1 partage

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Qualité du flux RSS

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Score global : 48%

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How Artificial Intelligence is Being Used in Local Journalism Plus Optimism in the News-Desert

Saison 3 · Épisode 8

mardi 2 juillet 2024 • Durée 37:02

“I am very optimistic about local journalism,” says Informed California Foundation CEO Geoffrey King, but why? On this episode of The Media Mix, Claire Atkinson talks with Jim Brady of the Knight Foundation and two leaders his organization supports. What Candice Fortman, the Media Executive Director for Outlier, is doing to create text-based news. Plus the impact of student journalists and how artificial intelligence is being used in local news reporting. For more on this and other media topics subscribe to The Media Mix newsletter on Substack. The Media Mix is also are looking for sponsors and fresh guest bookings for 2024, so email us at themediamixUS@gmail.com You can also find Claire Atkinson on X @claireatki or pitch her Executive Producer jamie@oncamready.com To learn more about the guests visit this websites: Knight Foundation: https://knightfoundation.org/ Informed California: https://informedca.org/ Outlier Media: https://outliermedia.org/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Disney’s Rita Ferro On The Future of Customization in Streaming, Disney’s AI Use & Sports Innovation

Saison 3 · Épisode 7

jeudi 27 juin 2024 • Durée 27:49

The Media Mix continues to break down topics from Cannes Lions. On this episode Claire Atkinson talks with Disney’s President of Global Ad Sales, Rita Ferro. What stood out to her from Cannes, the future of streaming, and “creative versioning” on Disney+. Plus Disney’s strategy around Presidential Debates, with this week’s CNN Debate in mind. For more on this and other media topics subscribe to The Media Mix newsletter on Substack. The Media Mix is also are looking for sponsors and fresh guest bookings for 2024, so email us at themediamixUS@gmail.com You can also find Claire Atkinson on social media @claireatki or pitch her Executive Producer at jamie@oncamready.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Could Donald Trump be President Again?

Épisode 12

mercredi 22 novembre 2023 • Durée 28:11

Axios’ Sara Fischer and The Daily Beast’s Lachlan Cartwright discuss the 2024 media landscape and whether a Trump comeback could change everything. The two media reporters share the inside track on the stories they’re watching from AI and lay-offs to what happens at the top of ABC News. To stay in the mix subscribe to The Media Mix newsletter. Have guest ideas or want to sponsor a segment email us at themediamixUS@gmail.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Corporations, Colleges, and the Media under the spotlight on Israel/Hamas conflict.

Épisode 11

mercredi 15 novembre 2023 • Durée 31:56

Is journalism’s credibility at an “all-time low?” That’s what Stagwell CEO Mark Penn says. He talks with Claire Aktinson about reporting around the war and the handling of misinformation. Penn also calls out The New York Times and the “mainstream media” over its handling of reports from the region. Plus Stagwell Vice Chair Ray Day passionately says how amid the rush for clicks, communicators need to “take a step back… and remember our first obligation to report the truth.” For more, be sure to subscribe to the podcast and newsletter, TheMediaMix.Substack.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

From 90' Sitcoms to "Peaky Blinders," How Successful Producer Caryn Mandabach Became Her Own Boss and Survived Sexism in Hollywood to Reach the Top of Her Field.

Épisode 10

mercredi 30 août 2023 • Durée 31:02

Award-winning producer of "That Seventies Show," "Roseanne," "The Cosby Show," & "Peaky Blinders," Caryn Mandabach talks with Claire Atkinson about why she chose to remain an independent creator and hold on to her rights. UK-based Mandabach shares her career journey, fighting sexism in Hollywood and her thoughts on the writers' strike. Mandabach's recipe for TV success - look for what's not out there. For more, be sure to subscribe to the podcast and newsletter, TheMediaMix.Substack.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

What Letters Reveal about Rupert Murdoch

Épisode 9

mercredi 23 août 2023 • Durée 45:43

Australian author Walter Marsh talks to Claire Atkinson about his new book “ Young Rupert: The Making of the Murdoch Empire.” Marsh talks about how he dug up old correspondence from the 1950s to paint a vivid portrait of Rupert’s young adult life and the beginnings of the newspaper business he inherited and rapidly grew after his father’s death. Marsh also finds new information about Rupert’s left-leaning years at Oxford and how he learned the tricks of the trade. To stay in the mix, be sure to subscribe to this podcast and the newsletter, TheMediaMix.substack.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

How one big Super Bowl ad agency is embracing A.I.

Épisode 8

mercredi 16 août 2023 • Durée 37:38

AI is coming to next year's Super Bowl commercials. Claire Atkinson turns to Goodby, Silverstein & Partners, a creative agency based out of San Francisco and New York, and talks with co-chair Jeff Goodby and Chief Creative Officer, Margaret Johnson. Here's what they have to say about how the Hollywood strikes are impacting SuperBowl and how AI will hit entry level jobs in the industry. They also share what it was like recreating Salvador Dali, plus why they aren't impressed with Threads. For more from The Media Mix subscribe to the podcast and substack click on the link. You can also reach the team to pitch ideas at themediamixus@gmail.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

How Will Smith is building the "biggest indie studio" out there.

Épisode 7

mercredi 9 août 2023 • Durée 29:51

Claire Atkinson takes a look at how Will Smith's production company, Westbrook Media, makes social media a priority, the impact of the notorious Oscar slap, and the possible AI "hype cycle." Westbrook Media's Brad Haugen talks about the writer strike impact, Barbie branding, and the aftermath of Will Smith's slap moment, Then Jasmine Enberg with Insider Intelligence talks about the future of social media and gives her thoughts on how social media creators don’t need brands but brands need creators. To stay in the mix subscribe to The Media Mix newsletter and follow this podcast. Be sure to subscribe to the podcast and Substack Newsletter https://themediamix.substack.com/. If you have guest ideas email The Media Mix at themediamixUS@gmail.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Did Barbie Media Change the Future of Film Marketing?

Épisode 6

mercredi 2 août 2023 • Durée 42:53

Chief Marketing Officer of IMAX, Denny Tu and The Quorum's David Herrin talk with Claire Atkinson about the Barbie movie's impact on media, marketing, and movies. Herrin explains how Barbie is a "watercooler movie." Plus Tu talks TikTok and why he believes, "AI is going to unlock new opportunities and also new risks." That's on this episode of The Media Mix. Be sure to subscribe to the podcast and Substack Newsletter https://themediamix.substack.com/. If you have guest ideas email The Media Mix at themediamixUS@gmail.com Stay connected to media and remain in the mix by subscribing to the podcast and newsletter Learn more about your ad choices. Visit megaphone.fm/adchoices

Veteran Magazine Editor Graydon Carter on Power, Politics and Parties.

Épisode 5

mardi 25 juillet 2023 • Durée 33:44

Claire Atkinson talks with former Vanity Fair editor-in-chief Graydon Carter, who is now the co-editor of Air Mail. On The Media Mix, the legendary editor shares his thoughts on Donald Trump and why he believes the White House should have a younger occupant. Plus Carter dishes on famous Oscar parties and shares his secrets for a great party. Stay connected to media and remain in the mix by subscribing to the podcast and newsletter https://themediamix.substack.com/. Learn more about your ad choices. Visit megaphone.fm/adchoices

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