Explorez tous les épisodes du podcast The Little Marketing Small Business Podcast
| Titre | Date | Durée | |
|---|---|---|---|
| Drive more profit by marketing to your existing customers | 09 Apr 2026 | 00:06:40 | |
Are you leaving money on the table by only focusing on new clients? In this episode, I dive into how small business owners can drive more profit by marketing to their existing customers. We talk about communication frequency, touchpoints you can use from emails to SMS to personal calls and why your current clients are often your hottest leads. Learn practical ways to stay top of mind, add value and turn past customers into repeat buyers.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Small business social media made simple | 01 Apr 2026 | 00:06:55 | |
Feeling overwhelmed by social media for your small business? You’re not alone. In this episode, I break down exactly how to make social media work for you, without the stress. We chat about picking the right platforms, creating content that actually connects and why engagement beats follower counts. Simple, practical and completely doable.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Strategy and execution for your 2026 small business marketing | 21 Jan 2026 | 00:05:30 | |
Creating content doesn’t have to be overwhelming. In this episode, we break down how small businesses can produce marketing content that builds authority, trust and engagement, all while supporting your positioning and driving results in 2026.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Turning your small business marketing reset into a plan that actually works | 14 Jan 2026 | 00:07:23 | |
Ready to turn your marketing reset into action? This episode shows small business owners how to take their positioning and clarity from last week and build a simple, realistic marketing plan that’s easy to execute without overwhelm. Focus on consistency, structure and strategy for 2026.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| How to reset your marketing without starting from scratch | 07 Jan 2026 | 00:05:51 | |
Start the year strong with your small business marketing. In this episode, we break down why January isn’t about starting over, it’s about resetting, refining, and recommitting to clarity, positioning and consistency.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Kickstart Your Small Business Marketing for 2026 | 18 Dec 2025 | 00:07:39 | |
The new year is here — is your marketing ready? In this episode, we walk you through how Australian small businesses can start 2026 strong: from clarifying your positioning and planning your marketing calendar, to showing up consistently and leveraging seasonal opportunities. Learn practical tips for combining quick wins and long-term strategies so your marketing finally drives results this year.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Habit Stacking: The Secret to Making Your Marketing Actually Happen | 17 Dec 2025 | 00:08:17 | |
Habit stacking isn’t just a productivity hack, it’s one of the simplest ways to make your marketing consistent, sustainable, and part of your daily rhythm. In this episode of the Little Marketing Podcast, we break down how small business owners can finally keep their marketing on track by pairing marketing activities with everyday habits. From posting on socials before opening your inbox, to writing SEO content while you heat up your lunch, habit stacking makes your marketing almost automatic. We also explore how to use the Christmas and New Year period as a natural reset, a perfect time to build better routines, strengthen discipline, and set your marketing up for a stronger, more structured 2025. If you struggle with consistency, rely on bursts of motivation, or constantly fall off the wagon with your marketing… this episode is here to change that.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Why Consistency in Your Marketing Message Matters for Small Businesses | 16 Dec 2025 | 00:06:48 | |
Consistency isn’t flashy, but it works. In this episode of the Little Marketing Podcast, we unpack why consistency in your marketing message is one of the most powerful (and underrated) drivers of growth for small businesses. Using a real client story, we explore how staying clear on your positioning and showing up consistently over time can turn marketing from a frustrating expense into a long-term asset. If you’ve ever felt like your marketing “isn’t working” or you’ve found yourself jumping from one tactic to the next, this episode is a reminder that clarity, focus and repetition are what truly cut through.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Why Australian Small Businesses Need a Strong Brand Positioning | 11 Dec 2025 | 00:07:10 | |
Why does positioning matter for Australian small businesses and why is it even more critical heading into Christmas? In this episode, we break down what positioning really is, why so many businesses blend into the noise and how you can create a clear point of difference that builds trust, cuts through the competition and drives sales. Plus, we share practical tips on testing, reinforcing and communicating your positioning so your marketing works harder and smarter all year round.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Your Small Business Christmas Marketing Blueprint | 04 Dec 2025 | 00:07:40 | |
Christmas is around the corner and if you’re a small business, this is not the time to slow down. In this episode, I walk you through exactly how to market your small business in the lead-up to Christmas so you can maximise sales, enquiries and visibility. We cover: Whether you're a product or service-based business, this episode gives you clear, practical steps you can implement today without adding chaos to your plate. Perfect for any small business wanting to make the most of the busiest buying period of the year.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| 4 Hacks to Build Credibility & Get Chosen | 27 Nov 2025 | 00:08:29 | |
“I’m not sure I can trust you.” That’s often the real reason customers hesitate and the fix is simpler than you think. In this episode, we share four practical hacks to build credibility in your business and brand so your audience feels confident choosing you: ✔ Real reviews We’ll walk you through how small businesses can leverage these strategies, build trust and stand out in a crowded market.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Google Ads for Small Business: What You Need to Know | 19 Nov 2025 | 00:06:17 | |
Want fast leads for your small business, but not sure if Google Ads is right for you? In this episode, we break down exactly how Google Ads works, how much it costs and the mistakes to avoid so you don’t waste time, money, energy or skills. You’ll learn:
Perfect for Australian small business owners looking for clear, practical advice to make their marketing work.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Marketing isn't a cost - it’s an investment in your small business | 25 Mar 2026 | 00:07:53 | |
So many Australian small business owners view marketing as an expense that needs to justify itself immediately. “Is it working yet?” “Why haven’t we seen results?” “Should we try something else?” But what if that mindset is the real problem? In this episode, I unpack why marketing should never be treated as a short-term cost and why the most successful small businesses approach it as a long-term investment in brand value, trust, stability and profitability. We talk about: • Why chasing quick wins can weaken your brand If you want sustainable growth, not just short-term spikes, this episode will help shift the way you think about marketing in your business.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Stop Marketing Before You’re Ready: The Power of Positioning | 12 Nov 2025 | 00:07:29 | |
Are you wasting time, money and energy on marketing that doesn’t work? In this episode, we dive into one of the most common mistakes small business owners make: jumping into marketing before defining their positioning. Learn what positioning really means, why it’s critical for Australian small businesses and how to craft a clear, memorable message that sets you apart from the competition. Plus, we share common positioning mistakes and actionable tips to get it right before you spend another dollar on marketing. #SmallBusinessMarketing #Positioning #MarketingStrategy #LittleMarketing #AustralianSmallBusiness
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| The Power of Consistency: Why EDMs still work for small business | 05 Nov 2025 | 00:08:05 | |
Email marketing might not sound exciting but it still works. In this episode, we talk about why EDMs are one of the most underrated tools in small business marketing, how consistency beats perfect design and how one of our clients in the container transport industry landed new work just by showing up in inboxes regularly. You’ll learn how to grow your list, what to include in your emails and how to turn 'just another update' into a powerful connection with your customers. Because when it comes to small business marketing, it’s not about being everywhere it’s about showing up consistently where it counts.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| What customers really want in 2025 | 15 Oct 2025 | 00:08:36 | |
Customers in 2025 expect more than just good products... They want fast, personal and values-driven experiences. In this episode, we chat about how Aussie small businesses can meet those expectations without overcomplicating things - from replying faster and personalising your marketing, to adding small touches that make customers feel seen and valued. Simple, practical stuff that makes your business more likeable, and way more memorable.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Your roadmap to small business social media without the burnout | 29 Sep 2025 | 00:07:37 | |
Social media shouldn’t feel like a second job. In this episode I walk you through how to stay consistent on social media without burning out. From choosing the right platforms to creating a simple content plan, batching, repurposing and tracking the numbers that matter. Whether you’re a café owner, a tradie or a service provider, these strategies will help you save time and still connect with your customers.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| How to Make Your Aussie Small Business Truly Valuable | 23 Sep 2025 | 00:08:17 | |
🎙️ New Podcast Episode – How to Make Your Small Business Truly Valuable Want to build a business that’s worth more? Whether you plan to sell it one day or simply create more freedom for yourself. In this episode, I share a proven formula for making your small business super profitable and in turn, far more valuable. We’ll chat about: ✅ Why profit margin is the real measure of value Profit isn’t just about cutting costs, it’s about knowing your value and backing it. 👉 Listen now on Spotify, Apple Podcasts and YouTube and please share this episode with fellow business owners who want to grow a business that’s both profitable and truly valuable. #SmallBusinessMarketing #AussieSmallBiz #Profitability #MarketingMadeSimple
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| The New Rules of Hashtags for Aussie Small Businesses | 10 Sep 2025 | 00:10:23 | |
Hashtags aren’t dead, but they’re no longer your growth engine. In this episode, I break down how hashtags really work in 2025, which platforms still benefit from them and why keyword rich captions and connection are now more powerful than endless tags. You’ll also hear real Aussie small business examples, plus simple tips to help you post with purpose without the overwhelm. 👉 Tune in now on Spotify, Apple Podcasts and YouTube. 💡 Please share this episode with fellow business owners who might find it helpful!
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Why Perfection Is Holding Your Small Business Back | 02 Sep 2025 | 00:05:49 | |
Too many Aussie small business owners hold back on marketing because they want it to be “perfect.” The truth? Consistency is what actually gets results. In this episode, I share real examples from local cafés, tradies, florists and gyms. Plus practical tips to help you show up regularly without the stress. #SmallBusinessMarketing #MarketingTips #AussieSmallBiz
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Branding + Marketing: What’s the Difference? | 26 Aug 2025 | 00:07:05 | |
Small business owners often confuse branding and marketing thinking they're the same thing. But they’re not. In this episode, I break down what branding is, what marketing is and how they work together to help your small business grow. From real life Aussie small business examples to simple exercises you can do today, this episode will help you get clear on your brand and make your marketing so much easier.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Positioning: The Marketing Foundation Your Small Business Needs | 19 Aug 2025 | 00:08:09 | |
In this episode of The Little Marketing Podcast, Bri dives into one of the most powerful (yet often overlooked) tools in small business marketing: positioning. Learn what it is, why it matters and how to create a clear, memorable message that cuts through the noise. Whether you're just starting out or if you're an existing business, this episode will help you build a stronger marketing foundation.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Marketing In The Chaos | 04 Aug 2025 | 00:07:24 | |
In this episode of The Little Marketing Podcast, Bri shares 5 simple, high impact marketing strategies for busy small business owners in Australia. If you’re juggling multiple roles and struggling to find time for marketing, this one’s for you!
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| How to Hit 15,000+ Marketing Touchpoints in a Year | 19 Mar 2026 | 00:07:10 | |
Ever wondered how some small businesses seem to be everywhere online and in your community? It’s not magic. It’s about touchpoints. Every post, email, SMS, ad or event is a tiny nudge reminding people you exist. In this episode we break down how Aussie small businesses can use social media, emails, SMS, paid ads, partnerships and even events to consistently connect with customers. Learn practical, simple ways to build trust, recognition and sales, one small action at a time. 🎧 Listen to the full episode on Spotify, Apple Podcasts or YouTube!
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| 1000 ways to market your small business | 28 Jul 2025 | 00:16:18 | |
“What should I be doing for my marketing?”
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| 5 ways to market your small business as an expert | 21 Jul 2025 | 00:09:10 | |
Want to increase your profit margins? Start with your positioning. In this episode, we break down the connection between positioning and profitability, and share 5 clear behaviours to help you position yourself as the expert in your field. Because when customers see you as the expert, you can charge properly and grow your margins. Stop blending in. Start standing out. #smallbusiness #smallbusinessmarketing #smallbusinessmarketingconsultant #expertpositioning #profitstrategy
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| 9 ways to create a point of difference for your small business | 14 Jul 2025 | 00:09:50 | |
If you want to beat your competition, you need more than just a good product or service, you need a real point of difference. In this episode, we cover 9 powerful ways to separate your business from the pack. From positioning yourself as an expert to narrowing your focus on the right audience, this is about becoming the obvious choice.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| 4 ways to ensure your small business marketing effort pays off | 07 Jul 2025 | 00:09:54 | |
Small business owners are time poor, energy poor, investment poor and skill poor.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Why certainty, control and convenience are your biggest marketing tools | 30 Jun 2025 | 00:13:26 | |
In this episode, we break down the three most underrated drivers of marketing success - certainty, control and convenience. These are the real tools that shape customer decisions and drive sales. We’ll show you how to build trust, lead with clarity and remove friction so your business becomes the obvious choice. Whether you're a seasoned business owner or just starting out, this episode will shift how you see marketing forever. Hit play and sharpen your edge.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Why consistency is the secret weapon in small business marketing | 23 Jun 2025 | 00:11:24 | |
In this episode of The Little Marketing Small Business Podcast, we dive into 5 key areas on the power of consistency. Learn why showing up regularly in your marketing makes all the difference – even when results aren’t instant. We discuss why and how frequency builds momentum, what to do when you feel like giving up and how consistency builds trust and a strong brand. If you’re a small business owner wondering why your marketing isn’t working or how to build trust with potential clients, this one’s for you. As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible marketing advice to help your small business to achieve great results. In providing practical marketing advice, marketing plans and consulting on these plans for small businesses since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, our podcasts and videos are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| The best marketing mindset to get more customers | 16 Jun 2025 | 00:14:06 | |
In this episode of The Little Marketing Small Business Podcast, we break down the 4 key areas every small business must focus on to get a return on their marketing investment.
As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible marketing advice to help your small business to achieve great results. In providing practical marketing advice, marketing plans and consulting on these plans for small businesses since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, our podcasts and videos are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| How to market your small business and grow in 2025 | 02 Jun 2025 | 00:21:38 | |
What’s the difference between a successful business owner and a failed one? Amongst other things, does their mindset differ when it comes to marketing? Does your mindset need a shift when it comes to thinking about marketing? In this week’s episode, we go through 10 client case studies and talk through the mindset of each one when it comes to marketing.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| 3 ways to help your small business marketing work | 26 May 2025 | 00:14:14 | |
Marketing your small business is pretty simple. As a small business owner, it's easy to overcomplicate things and get in your head. These thoughts create roadblocks and stop you from taking action. In this week's episode, we discuss 3 key areas to help you taking action and make your small business marketing work in 2025. As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible marketing advice to help your small business to achieve great results. In providing practical marketing advice, marketing plans and consulting on these plans for small businesses since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, our podcasts and videos are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| 5 Tangible Tips for marketing your small business in 2025 | 19 May 2025 | 00:12:52 | |
Does your marketing feel like it's not working and NOT MAKING AN IMPACT? Are you sending the right message to the right people so that you give them no choice but to choose you? In this week's episode, we talk about being effective in your marketing and how being obvious in how you talk to the right audience makes a HUGE IMPACT.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Your Website Might Be Letting You Down... Here’s Why | 12 Mar 2026 | 00:09:42 | |
If you’ve ever looked at your website and thought, “It looks fine, but it’s just not doing anything,” this episode is for you. In this week’s episode we’ll chat about: So grab a coffee, and let’s talk about how to make your website your hardest-working employee. 🎧 Tune in now on Spotify, Apple Podcasts or YouTube
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Helpful marketing advice for your small business in 2025 | 12 May 2025 | 00:15:03 | |
Your marketing success comes down to your positioning. In this episode, we discuss 6 key reasons why positioning is so important and the impact it has on all aspects of your business and not just on your marketing. As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible marketing advice to help your small business to achieve great results. In providing practical marketing advice, marketing plans and consulting on these plans for small businesses since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, our podcasts and videos are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| How to create a marketing plan in 5 simple steps for your small business | 05 May 2025 | 00:17:48 | |
We know time is of the essence for small business owners. So from our experience in working with small business owners for 17 years, we also know that by having some structure around their marketing will give it the best chance of success. How do you create structure? Create a marketing plan. In this episode, we talk you through the best way to create a marketing plan in 5 simple steps.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| 5 ways to unleash your small business marketing | 26 Apr 2025 | 00:12:58 | |
In dealing with small business owners for over 17 years, there's 5 common obstacles that handcuff your marketing...and the best thing about it, they are SO, SO EASY to overcome. In this weeks' episode, I discuss what they are and how you can EASILY overcome them and start marketing today! As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible marketing advice to help your small business to achieve great results. In providing practical marketing advice, marketing plans and consulting on these plans for small businesses since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, our podcasts and videos are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| 7 things you need to know about small business marketing results | 21 Apr 2025 | 00:14:32 | |
Running a small business is hard enough without having to think about what your marketing approach should look like. We've seen it all over 17 years, so we know that following an approach that is proven is one good way to achieve success. In this weeks' episode, we talk through 7 things you need to know and deliver to give your marketing the best chance of success. As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible marketing advice to help your small business to achieve great results. In providing practical marketing advice, marketing plans and consulting on these plans for small businesses since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, our podcasts and videos are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| Marketing actions to help your small business in 2025 | 14 Apr 2025 | 00:17:36 | |
Hey everyone, welcome back to this week's episode of the Little Marketing podcast, providing small businesses across the globe with smart and tangible marketing advice. In today's episode, we discuss the great marketing actions 5 extraordinary, profit focused small businesses have taken to be the busiest they have ever been, and the fundamentals that keep them driving forward every single day. As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible marketing advice to help your small business to achieve great results. In providing practical marketing advice, marketing plans and consulting on these plans for small businesses since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, our podcasts and videos are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| The ultimate small business marketing guide in 15 minutes | 07 Apr 2025 | 00:18:39 | |
Marketing is overwhelming, we get it. That's why in this episode, we take you through the ultimate small business marketing guide! This guide is based on our recent #1 Amazon Best Selling Book "Small Business Marketing DECLUTTERED". We take you through key actions from the book that you can take away and implement immediately. You also buy our book here: Buy our #1 Amazon Best Selling Book “Small Business Marketing DECLUTTERED” here As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible marketing advice to help your small business to achieve great results. In providing practical marketing advice, marketing plans and consulting on these plans for small businesses since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, our podcasts and videos are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| The 10 step process marketing plays in buying decisions | 30 Mar 2025 | 00:15:25 | |
When marketing your small business, it's easy to lose sight of why people would choose you and the process they go through to make a decision. In this weeks' episode, we dig deep into the process people go through and the critical role marketing ultimately plays in this process...and how you can control the outcome to drive more profit. As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible marketing advice to help your small business to achieve great results. In providing practical marketing advice, marketing plans and consulting on these plans for small businesses since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, our podcasts and videos are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations.
Little Marketing - Australia's leading marketing consultancy for small business.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| 10 secret marketing actions that can work for your small business | 23 Mar 2025 | 00:21:25 | |
In this weeks' episode, we share the secrets behind 10 marketing actions we've taken over the last 17 years to ensure a long term, sustainable and profit making business. As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible marketing advice to help your small business to achieve great results. In providing practical marketing advice, marketing plans and consulting on these plans for small businesses since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, our podcasts and videos are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations.
Little Marketing - Australia's leading marketing consultancy for small business.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| 5 ways to build trust and credibility in your small business | 09 Mar 2025 | 00:14:24 | |
Trust and credibility are big reasons as to why consumers choose one particular business or brand over another. As a business owner, do you put yourself in the shoes of your customers to see if you're giving off trust? In this week's episode, we discuss 5 ways to build trust and credibility in your small business. These tools and tips will help you overcome any perceived lack of trust and give your business the best chance to win more customers. As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible marketing advice to help your small business to achieve great results. In providing practical marketing advice, marketing plans and consulting on these plans for small businesses since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, our podcasts and videos are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations.
Little Mark
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| 5 steps to help rejuvenate your small business marketing | 02 Mar 2025 | 00:16:59 | |
Do you feel like the marketing of your small business is ineffective or you just really don't know where to start to make sure that it works for you to drive profit? In this episode, we talk through a 5 step approach to rejuvenate your marketing (and your mindset) to give your marketing the best chance of success for your bottom line. As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible marketing advice to help your small business to achieve great results. In providing practical marketing advice, marketing plans and consulting on these plans for small businesses since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, our podcasts and videos are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations.
Little Marketing - Australia's leading marketing consultancy for small business.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| 4 ways to stand out in a crowded market as an Australian small business | 04 Mar 2026 | 00:05:24 | |
Standing out in a crowded market doesn’t have to mean shouting the loudest. In this episode, we break down four key ways small business owners can position their brand to cut through the competition: 1️⃣ Know your audience: the more specific, the better. Whether you’re just starting out or looking to grow your presence, this episode gives you actionable strategies to make your marketing work smarter, not harder.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| 5 marketing activities that could work for your small business | 24 Feb 2025 | 00:19:56 | |
The most common question we get asked is "what marketing activities will work best for me??". As you can imagine, it's not a one size fits all approach, so what we discuss in this episode is 5 key activities that we see most often, their pros and cons, the investment required in time, money, energy and skills, all so that you can start to figure out what suits you best based on your individual circumstances. As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible marketing advice to help your small business to achieve great results. In providing practical marketing advice, marketing plans and consulting on these plans for small businesses since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, our podcasts and videos are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations.
Little Marketing - Australia's leading marketing
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| The 7 step guide to ensure marketing makes your small business more valuable | 17 Feb 2025 | 00:15:39 | |
One of the key obstacles for a small business is to figure out how they can make more money, more profit and just be more valuable. In this newest episode, I show you how marketing makes your small business more valuable with this great formula and equation. As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible marketing advice to help your small business to achieve great results. In providing practical marketing advice, marketing plans and consulting on these plans for small businesses since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, our podcasts and videos are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| A real life Australian small business marketing success story | 10 Feb 2025 | 00:13:08 | |
In this newest episode of the Little Marketing podcast, we take you through a real life Australian small business marketing success story of one of our clients. We take through what the process has looked like for Matt, from the very beginning working with him to now 5 years on, outlining the details of his marketing journey and what his successful business now looks like. It's the reward for his consistency and sticking to the process.
Little Marketing
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||
| What a successful marketing journey looks like for your small business | 03 Feb 2025 | 00:13:35 | |
Feel stuck in your small business marketing? Not sure where to start or where to go to get the results you and your small business deserve? In this weeks' podcast episode, we take you through some real life small business journeys that our successful small business clients go through to ensure their marketing is successful to ultimately help their business grow, drive revenue and build profit. As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these videos to provide smart and tangible marketing advice to help your small business to achieve great results. In providing practical marketing advice, marketing plans and consulting on these plans for small businesses since 2008, we’ve learnt so much about small business owners, their mindset, what works and what doesn’t. We know it’s more than just a business, it’s your livelihood. Based on that experience, our podcasts and videos are in line with the Little Marketing vision of helping small businesses achieve the best possible results for their organisations. Little Marketing - Australia's leading marketing consultancy for small business.
Little Marketing - Australia's leading marketing consultancy for small business.
Send an email: ask@littlemarketing.com.au Thanks for listening! As always, be sure to share our marketing for small business advice content with other smart and ambitious Australian small business owners just like you. | |||