Explorez tous les épisodes du podcast The Industry Icon Podcast with Abbie Radford

Struggling to sell multiple offers because they all sound... kind of the same?

In this episode of The Industry Icon Podcast, we dive into how to clearly differentiate your offers so your audience knows exactly which one is for them - so they can hit buy.

If your clients can’t tell the difference between your programs (except pricing and proximity), they won’t pick any of them. I break down the exact questions to ask, how to position each offer around a clear, visible problem, and why most offers start blending together.

I also share BTS of my own offer suite (cause your girl loves an example)

In this ep you'll learn:
→ Why your offers are blending together (and how to stop it)
→ The biggest mistakes in positioning multiple offers
→ How to differentiate your offers (from each other and everyone elses)
→ How to create messaging that makes decision-making easy for your ideal clients

If you struggle to differentiate your offers except the price + proximity of them - this ep is for you. Dive on in.

Find me on Instagram ⁠HERE⁠

Nail your messaging, for free inside my free 5-day email course ⁠HERE⁠

Become an industry Icon with your iconic offer & messaging strategy ⁠HERE⁠

Create your ICONIC content strategy that gets more eyes on your content + signs clients faster ⁠HERE

If you’re posting multiple times a week, adding a call to action at the end of every caption, and still not making the sales you want - this episode is for you.

We’re talking about why relying on IG captions alone is capping your growth (and your sales), and exactly what you need to do instead to bring in daily leads.

Inside this episode, I break down:
→ Why captions alone don’t build trust or get you discovered
→ The power of discoverable and bingeable content (and the difference between them)
→ How to create a full content strategy that actually sells for you - smarter not harder honeys
→ Why your lead magnet is important AF (and why most are too vanilla to convert)
→ Examples of content and strategic tweaks to make immediately to your content to get more eyes on it

If you’re ready to stop relying on last-minute captions to do all the heavy lifting - and build a brand that’s actually seen, remembered, and chosen - dive in babe.

Find me on Instagram HERE

Nail your messaging, for free inside my free 5-day email course HERE

Become an industry Icon HERE

Create your ICONIC content strategy that gets more eyes on your content + signs clients faster HERE

You’re posting content, you’re showing up - but your sales aren't a match for the effort you're putting in - let's change that, k?

In this episode, we’re digging into why your content isn’t converting more clients - even if you’re consistent.

Inside this episode I'm talking about:

• The difference between messaging and content (and which one is your blindspot right now)

• My content strategy in 2025 - what I post + why - and how I use the IG edits app to plan

• How to post like a business owner with influence vs an influencer

• What you need to stop doing so your content is more creative and actually stands out so you can stop being hidden by the algorithm

  
  

  Links for you:

  My Instagram

  Iconic Messaging 101 free course

  Industry Icon 6-week 1:1 accelerator

  30-day Iconic Content Revival Intensive

Tired of spending hours creating content that still doesn’t convert? In this episode, I’m breaking down exactly how I use AI tools like ChatGPT to save 12+ hours a week in my content creation process - while still sounding like me.

We’re talking:
→ How to use AI to generate ideas, outlines, and repurpose content
→ Why AI won’t work if your messaging is fluffy
→ What to delegate to AI (and what still needs your brain)
→ How this saves you time and helps you make more money

If you're a coach, strategist, or online expert who wants to use AI as a smart support tool, this episode is giving you all the tea you need.

Links for you:

⁠My Instagram⁠

⁠Iconic Messaging 101 free course⁠

⁠Industry Icon 6-week 1:1 accelerator⁠

⁠30-day Iconic Content Revival Intensive

OK we need a quick catch up - how I'm feeling this year and what's changed, why I chose to become ICONIC + why you should to

Want to become ICONIC?

Follow me on IG HERE

Join my 6-week 1:1 industry accelerator HERE

Have an iconic messaging intensive with me HERE

Join your ICONIC year workshop HERE

Inside this episode I'll be sharing how you can take everything from episodes 1-4 and put it into your own roadmap to becoming an Iconic Industry Icon

Ready to sign more clients into your signature offers + become an Iconic sought-out industry leader.

Find me on Instagram ⁠⁠⁠HERE⁠⁠⁠

Iconic Messaging Intensives⁠⁠⁠ HERE⁠⁠

1:1 6-week accelerator ⁠⁠HERE⁠

In this episode I'll be sharing where to focus with your content to cut through the noise and position yourself as an industry leader by creating iconic, intentional content that is aligned with your message and method, and powerfully selling your offers - so you can stop blending in and sounding like everyone else

Find me on Instagram ⁠⁠HERE⁠⁠

Iconic Messaging Intensives⁠⁠ HERE⁠

1:1 6-week accelerator ⁠HERE

In this episode I'm sharing where to focus to create a streamlined and intentional suite of iconic offers that showcases your unique method, provides clear, results-driven solutions for your clients and creates your most profitable szn yet

Find me on Instagram ⁠⁠HERE⁠⁠

Iconic Messaging Intensives⁠⁠ HERE⁠

1:1 6-week accelerator ⁠HERE

Inside this episode you're going to learn how to craft a powerful, specific, and compelling message that connects the dots between your unique method and your highest level clients, positioning you as the go-to expert and making your clients think, "this is exactly what + who I need."

Find me on Instagram ⁠⁠HERE⁠⁠

Iconic Messaging Intensives⁠⁠ HERE⁠

1:1 6-week accelerator ⁠HERE

Inside this episode I'm going to be sharing how to design your unique, signature system - your Iconic Method - that showcases your expertise, solves your client problems in a one-of-a-kind way, and positions you as an industry leader in your field

Find me on Instagram ⁠⁠HERE⁠⁠

Iconic Messaging Intensives⁠⁠ HERE⁠

1:1 6-week accelerator ⁠HERE

In this episode I'll be sharing what we're going to be covering inside the private podcast + what it really looks like to become an Industry Icon

Find me on Instagram ⁠HERE⁠

Iconic Messaging Intensives⁠ HERE

1:1 6-week accelerator HERE

In this episode I'm sharing my birth story and how I'm not navigating coming back to work and motherhood.

My incredible yoga & hypnobirthing teacher's Instagram - https://www.instagram.com/betterbirthcompany/

My instagram HERE

To discuss any of the offers mentioned in this episode DM me over on IG

In this episode I share some of the common blocks I see with clients in stopping them from stepping into their authority - and how to move through them.

In this episode I talk:

• Your CEO Authority mindset shift
• Owning your expertise
• Backing your opinions no matter what
• Being relatable and a leader
• The characteristics of leaders
• How to navigate mindset blocks and your ego




Enjoyed this ep? Find more JUICE over on Instagram - https://www.instagram.com/thisisabbieradford/

Ready to have premium clients sitting up & listening to what you're saying?

In this episode I share where to focus to build WARMTH & momentum in your audience.

There is a myth that peoples attention spans means people aren't consuming, but they are just not spending time consuming things that aren't RELEVANT. In this episode I share how to create so you have your premium clients lapping up what you're putting out.

Want to hear more on attracting premium clients? Find me on Instagram HERE

In this episode we're talking profitable product suites. Anyone can create an offer - but want to make it profitable and scaleable? Dive inside this episode.

I share where to focus to create profitable, scaleable and brand building offers that LINK to scale your brand, increase client retention and attract premium clients only.

Ready to make the shift for a profitable product suite of your own? CLICK HERE to see my profitable product suite intensives.

My instagram - https://www.instagram.com/thisisabbieradford/

In this episode I talk about the areas to focus on to build real WARMTH & MOMENTUM before the new year and lock in RR for 2024.

I share:

• Where to focus to build REAL momentum & warmth
• Forward planning & what will make the biggest difference
• Locking in RR and putting things in place to enter 2024 ready to rock
• How to hone in on your message for maximum impact

Want to make the changes NOW to benefit in 2024? Take a look at my profitable product suite intensives HERE

My instagram - https://www.instagram.com/thisisabbieradford/

In this episode I'm joined by Food & Freedom Coach Nuna Kamhawi

Nuna share's her own experience with her relationship with food and how after years of binge eating and negative self talk the shifts to access her power and potential.

In this episode we talk about:

• The link between mind, body and freedom
• Generational healing around food
• The media and what's seen as *normal*
• Unlocking your potential and power through healing
• & how to remove the feeling of power from food




Nuna is running a free masterclass 'Flow with Food' here - https://nunasnutrition.mykajabi.com/flow-with-food

You can find Nuna below:

Nuna's Food & Freedom Coaching - https://www.instagram.com/nuna.mindbodyme/

Nuna's personal IG - https://www.instagram.com/iamnunakam/

My instagram - https://www.instagram.com/thisisabbieradford/

In this episode I'm sharing how I've simplified my business ahead of my maternity leave and entering motherhood.

Talking positioning shifts, simplifying my content, product suite and pre-selling.

Plusss talking about how I've been preparing myself emotionally, physically and mentally for this new journey into motherhood.

My instagram - https://www.instagram.com/thisisabbieradford/

Hypnobirthing book I've been reading

My amazing yoga teacher I mentioned - https://www.instagram.com/betterbirthcompany/

In this episode I'm joined by Jools McKeown, Hypnotherapist & Psychotherapist. We have a JUICY conversation all about managing the mind and working WITH it.

Being a business owner can bring up all kinds of feelings of stress, anxiety and worry - things are never linear. And in this episode Jools explains our minds, what we can do to manage this and shares how focusing on SOLUTIONS can change the game.

Having being a previous client of Jools I can vouch for this.

In this episode we talk:

• Why we worry - the BTS of our brain
• 3 things we can focus on as business owners to manage stress
• The power of hypnotherapy
• Managing your nervous system
• And practices we can do to bring in calm to everyday

You can find Jools at on Instagram here

& find me on Instagram here

In this episode I am joined by my incredible client Rach, a Marketing Coach, who supports rockstar wedding suppliers with marketing strategy to access premium bookings.

In this episode we talk about the HUGE transformation Rach has been on this year that has resulted in her:

>> Hitting her highest quarter yet (£20k)

>> Feeling the BEST her business has ever felt

>> Working with the DREAMIEST of humans inside her offers

>> Consistent enquires & bookings

>> & the mindset work to step FULLY into her power & expertise

>> All alongside finding out she was pregnant, navigating big life changes & having to take time off due to being unwell

A real life superwoman.

Hear all about what REALLY made the difference in this episode.

Find Rach here on Instagram

Find me on Instagram here

IN DEMAND the MiniMind

In this episode I share the process of diving into what your clients ACTUALLY want and what makes them move.

Ready to get clear AF in your brand & offer positioning so you can attract ready to move clients, CLEAR AS DAY messaging & become TOP OF MIND for what you do...

Join us inside the IN DEMAND MiniMind - all the details here -https://thisisabigailjane.thrivecart.com/in-demand/

Find me on Instagram here

In this episode I share what meant that I found myself feeling like I wanted to quit.

I talk:

• How I almost quit
• Processing my emotions and truly FEELING
• Navigating the identity shifts in pregnancy
• Reconnecting to your voice & power
• Trusting your voice
• Connecting to your emotions to connect to other people's emotions
• How things have shifted now & what I did to do that.




Power to lead masterclass - https://thisisabigailjane.thrivecart.com/power-to-lead/

IN DEMAND MiniMind - https://thisisabigailjane.thrivecart.com/in-demand/

My instagram - https://www.instagram.com/thisisabbieradford/

In this episode I have a big ol discussion about money (& especially money with women)

I talk:

My take on using money in your marketing

How the narrative around money online is not always helpful

Unlocking and unblocking making more money in your business

& The balance of detachment and energy

I shared also about my RICH GIRL ERA masterclass if you haven’t watched this one would HIGHLY recommend. Click here for free instant access

Want to discuss this further? Dive into my DMs here.

We won't grow without discomfort, but it's uncomfortable right? In this episode I share how to reframe discomfort and really lean in for massive growth.

I also share some of the things I'm currently navigating that are uncomfortable, or have been uncomfortable and how I move through these.

The Art of Selling FREE masterclass - https://thisisabigailjane.thrivecart.com/the-art-of-premium-selling/

My Instagram - https://www.instagram.com/thisisabbieradford/

In this episode I share 4 types of content to be incorporating into your strategy to attract LFG clients and build a HOT community.

I give tangible examples and how to use each one:

• Storytelling Selling
• Thought Leadership
• Inspirational/Aspirational Content
• High value selling

Has this landed & you want to chat further on ways to elevate the way you share online. Let's chat here - https://www.instagram.com/thisisabbieradford/

In this episode I speak about making BIG changes in your business and a process I take myself and clients in times of change & I cover:

• How to make space for big change
• Shifting from month-to-month mentality
• Long term thinking in your business
• Bottlenecks holding you back
• How I'm preparing my business for maternity leave

Premium Positioning Early-bird - https://thisisabigailjane.thrivecart.com/premium-positioning/

My Instagram - https://www.instagram.com/thisisabbieradford/

1:1 90-minute Power Positioning session - https://thisisabigailjane.thrivecart.com/power-positioning/

Ready to get off the rollercoaster of up & down income and lock in consistent recurring revenue?

This episode is for you. Inside I cover:

• The 3 things that make the BIGGEST difference with signing premium clients into your offer
• Where to focus in your product suite to raise your recurring revenue
• How to raise your recurring revenue by bringing premium clients into all your offers
• The steps to take to raise your recurring revenue, stat.




Find me on Instagram HERE

Premium Positioning EARLY BIRD

In this episode I am joined by one of my business besties Juliet Tripp, Business Mentor & Speaker. At the time of recording this Juliet was 24 weeks pregnant, and I was 14 weeks. We had an incredible conversation on navigating it all, having it all and surrendering to the journey.

Juliet found out she was pregnant 10 days into full-time entrepreneurship and she shares what she went through and how now she is building her EMPIRE, while growing a baby.

This conversation is raw, honest and open - I forgot at times we were recording this.

Find Juliet on Instagram here -https://www.instagram.com/juliettrippevents/

My Instagram here - https://www.instagram.com/thisisabbieradford/

In this episode I share allll the details on the past 3 months, finding out I'm pregnant, navigating the first trimester, surrendering and talking my journey with my decision with entering motherhood.

Jools hypnotherapy - https://www.instagram.com/discovery_hypnotherapy/

My Instagram - https://www.instagram.com/thisisabbieradford/

In this episode I talk through 3 things to focus on to create content that LANDS with your dreamy AF clients & makes content creation SO MUCH EASIER.

I shared my upcoming 2-day live training, Elevated positioning. Sounding like a bit of you? Click here to secure your spot

Follow me on Instagram here

In this episode I talk that period between where you are and where you want to be, where you are building momentum and KNOWING that something big is about to happen.

So much sense masterclass - sign up here for free

Follow me on instagram here

In this episode I share the questions I always ask myself before making an investment, plus I talk the fear of failure and fear of success that can come up.

*SO MUCH SENSE* masterclass - Click here to sign up

Come join the party over on Instagram here

In this week’s episode I am joined my nutritionist, entrepreneur and gut health queen Kristen from @thatnextlevel girl

I ask all the questions on what is impacting our gut health, which we all now has an effect on our mood, energy and overall health. This was such a juicy conversation we talk oat milk, coffee, sleep, exercise - she's JUICY.

We also finished up with talking about being yourself on social media, growing your brand and going after what TF you want.

Thank you so much for listening & ENJOY!

Find Kristen on IG here -https://www.instagram.com/thatnextlevelgirl/

Find me on instagram here - https://www.instagram.com/thisisabbieradford/

I know you're ready to head into Q2 & be making more money in your business. In this episode I share the process I use for planning for a new quarter.

EMPIRE MASTERMIND, it's not too late to join us >>> https://thisisabigailjane.com/empire

My instagram - https://www.instagram.com/thisisabbieradford/

In this episode I got into the notion of going FIRST, self-trust and detaching from the results. So you can continue to move and become a match for what you want STAT.

I also share the point where things shifted for me and exactly what that was.

The EMPIRE mastermind details here

The Evolution free masterclass details here

My instagram here

In this week's episode I'm talking PRODUCT SUITES and how you can scale through intentionally expanding your product suite in a way that honours your own journey and raises your impact, income and brand so you can become KNOWN for what you do.
THE EVOLUTION FREE MASTERCLASS, CLICK HERE

TOP OF MIND THE MASTERMIND WAITLIST

This episode was an interview I did over on Amy's podcast, The Soul Shift's podcast on building a business you're obsessed with & fulfilling your potential.  We talk mission, purpose, product suite expansion and detaching from the results. This is juicy AF.

Empire mastermind, click here

Amy's The Soul Shift's podcast, click here

Amy's Instagram, click here

My instagram, click here

In this episode we go DEEP into your purpose, fulfilment and figuring out what you want after an evolution. Plus I share my story to here on fulfilment and creating my business. If this has landed I would love to hear from you! - My instagram - https://www.instagram.com/thisisabbieradford/
TOP OF MIND THE MASTERMIND WAITLIST

In this episode I chat with my business bestie Alicia May on what it takes to scale multi 6-figures. We talk our first group programme experiences, intuitive launching, belief systems, scaling to 5, and 6 figure months and abundance money mindset.

This is SO juicy.

Links

The EMPIRE mastermind

Alicia's Instagram

My Instagram

In this juicy episode I'm joined by Jade, award-winning make up artist and her own empire inc make-up training academy and business mentorship.

We chat allll the things. Money mindset, corporate culture, trusting the universe, navigating grief, moving in your purpose and we celebrate Jade's incredible transformation in over the past few months. 

Find Jade on Instagram here & here

My instagram here

Ready to sky rocket this year? The EMPIRE mastermind is kicking off in March,  click here for all the details

In this episode I share How I organise my week & get sh*t done. I cover planning, priorities and non-negotiables and my planning hacks.

EMPIRE mastermind, click here

My Instagram 

Superhuman app

The Pilates Class

In this episode I share IMO how you can become consistent AF w/ content, your message, enquires and income

Power to lead free masterclass replay, access here 

Empire mastermind, all the details here

Follow me on Instagram here

In this episode I share how to build a HOT community online in 3 steps

Power to lead FREE masterclass - https://thisisabigailjane.thrivecart.com/power-to-lead/

1000 true fans - https://kk.org/thetechnium/1000-true-fans/

My instagram - https://www.instagram.com/thisisabbieradford/

In this episode I share my top tips for how to kick start your year and build momentum in your business, including how to step into your CEO mode.

Power to lead masterclass - https://thisisabigailjane.thrivecart.com/power-to-lead/
My instagram - @thisisabbieradford

10 hot and rich girl habits I'm adopting in 2023.

Enjoy this episode? It would make my day if you left me a review on whatever platform you're listening on.

Follow me on Instagram - @thisisabbieradford

Apply for the EMPIRE mastermind here.

In this episode I'm having a real, honest and raw conversation with Amy, a Mindset & Marketing Coach who helps women be unapologetic AF online.

Amy shares about gaining clarity after a pivot, being a human being online, overconsumption and showing UP. 

Eek such a powerful conversation.

Follow Amy on Instagram here - https://www.instagram.com/amysaunds/
My instagram - https://www.instagram.com/thisisabbieradford/

In this episode I share the BTS of a £70k cash year in 2022. I share the highs, the lows and what REALLY made the difference. If this resonated I would LOVE to hear from you. Slide on in to my DMs here - @thisisabbieradford

Jay Shetty YouTube channel here - https://www.youtube.com/@jayshettypodcast5080

Sign up to the weekly scoop here - https://courses.thisisabigailjane.com/the-weekly-scoop

Register your interest for the EMPIRE mastermind here - https://hello.dubsado.com:443/public/form/view/63a0a77ed08281ac3a593205

In this final episode I talk about owning what you want & fully claiming it

If things don't feel right - you can change them, and this is a great time to reflect on what you want and what you don't want.

At the end of this episode I also shared further details of my 1:1 Private Coaching. If you are feeling ready for your next steps and to kick start 2023 with support, DM me over on Instagram HERE - it's going to be a wild ride!

Wowza what a year it has been. In this episode I'm sharing the biggest lessons from 2022

I would love to hear if any one of this landed, lmk over on Instagram here

Join the EMPIRE mastermind here

In this episode I'm sharing the 4 steps to having your most powerful & potent year EVER.

The steps

1. The celebration

2. The energy clear

3. The game plan

4. The commitment

 DM me over on Instagram

Apply for the EMPIRE mastermind here

FREE Masterclass - £32k in 30 days here