Explorez tous les épisodes du podcast The Health of Business

In this episode of The Health of Business, Danielle speaks with physiotherapist, yoga teacher, and online educator Audriana Monteiro about building an online business as a healthcare practitioner.

Audriana shares her path from private practice and pediatrics into chronic pain care, trauma-informed yoga, and online education. The conversation explores YouTube, Insight Timer, Instagram, online courses, accessibility, content creation, burnout, evidence-based messaging, and how to build a business that feels aligned instead of draining.

They also discuss why Audriana decided to step back from her podcast, how online work can create more accessible care, and what a healthy online business looks like through the lens of joy, values, creativity, and sustainability.

Learn more about Danielle: https://www.danielleboyd.caLearn more about Audriana: https://www.empoweredmovement.ca

Timestamps

0:00 Introduction1:11 Audriana’s path into physiotherapy, pediatrics, and chronic pain4:52 What made chronic pain work feel meaningful7:01 Why online business matters for physios and healthcare providers8:07 Audriana’s online business, platforms, and content ecosystem12:38 Insight Timer as an underrated platform for health professionals17:06 YouTube, trauma-informed yoga, and long-form content19:51 How much time online content creation really takes23:53 Why Audriana decided to end her podcast32:58 Trauma-informed care and online messaging36:20 The problem with social media algorithms and health misinformation42:20 Staying in integrity as an online creator44:20 Advice for healthcare practitioners starting online48:18 Accessibility, chronic pain education, and online courses50:37 Where to find Audriana online52:14 What a healthy online business looks like57:03 Closing

Keywords:

physiotherapy business, online physio business, healthcare content creation, chronic pain education, trauma-informed yoga, trauma-informed care, Insight Timer, YouTube for healthcare professionals, online courses for healthcare, accessible healthcare education, physiotherapy entrepreneurship, content creation for physios, healthcare marketing, evidence-based health content, chronic pain physiotherapy, nervous system education, sustainable business, burnout prevention, online healthcare business, health business podcast

In this episode, I sit down with Jeff and Vania, co-owners (along with their other 2 business partners) of Physio Collective, to talk about what culture actually means in a clinic and what it takes to build and lead a team of 40+ staff.

This is a grounded, honest conversation about clinic ownership, leadership, and growth. We get into the real work behind building a strong team, navigating challenges with multiple partners, and creating a culture that actually holds as your business scales.

Jeff and Vania share their journey from clinicians to owners, how they structured their roles as a leadership team, and the lessons they’ve learned over nearly a decade in business.

We also talk about:
• What culture really is and how it shows up day-to-day• Hiring for self-awareness and growth mindset• Navigating difficult conversations as a leader• Dividing roles across multiple business partners• Scaling a clinic while maintaining team alignment• Lessons from past clinic environments and what they chose to do differently• Industry shifts, including insurance and active rehab changes

If you’re a clinic owner, aspiring owner, or just trying to understand how to build something sustainable in healthcare, this episode is for you.

Timestamps:

00:00 – Episode begins: meet Jeff and Vania01:00 – Their paths into physio and kinesiology05:00 – Starting Physio Collective08:00 – Why culture mattered from day one11:00 – Building core values and early planning15:00 – Co-owning with four partners19:00 – Balancing clinical work and leadership23:00 – Personal growth as business owners28:00 – Scaling to 40+ staff32:00 – Hiring for self-awareness36:00 – Culture starts at the top41:00 – Lessons from past clinics47:00 – Industry challenges and insurance shifts55:00 – Collaboration across professions01:05:00 – Final reflections

Keywords:

physio business, physiotherapy clinic ownership, clinic culture, healthcare leadership, private practice physio, kinesiology clinic, clinic growth, healthcare entrepreneurship, team culture, clinic hiring, physio podcast, business of physio, active rehab BC, clinic management

In this episode, Danielle sits down with Dr. Ashley Burton to unpack a contract dispute that turned into a stressful three-year legal battle early in Ashley’s career. Ashley shares how one clinic contract, combined with the chaos of COVID, exposed major issues around payment structure, termination clauses, and contractor rights. Together, they break down what practitioners should look for before signing an agreement, why clear exit clauses matter, and how little business and legal education most health professionals receive before entering practice. This is a must-listen for chiropractors, physios, RMTs, and any practitioner working in a clinic setting.

Work with Danielle: danielleboyd.ca

Work with Ashley: drashleyburton.com

Instagram: @fern_drashleyburton

Podcast: Fern Rising with Dr. Ashley Burton

Timestamps
00:00 Introduction
00:25 Ashley’s background in chiropractic, fitness, and nutrition
02:47 Why this story matters
05:00 Signing her first clinic contract as a new grad
07:55 How COVID triggered the dispute
12:32 The withheld paycheck and rent issue
14:38 The termination clause problem
22:05 Contractor hours and control
27:52 Being served legal papers
30:00 The emotional toll of working through litigation
31:22 The court outcome
44:17 What Ashley now looks for in a healthy contract
48:08 The lack of business education in practitioner training
01:07:18 Why everything needs to be in writing
01:08:27 Final lessons and takeaways

Keywords
Dr Ashley Burton, clinic contract red flags, contractor agreement, healthcare contracts, new grad practitioners, chiropractic business, physiotherapy business, contract negotiation, contractor termination clause, clinic ownership, legal lessons for practitioners, business education for health professionals, independent contractor risks, reading clinic contracts, health of business podcast, danielle boyd, physio contract, physiotherapy contract, clinic contract mistakes, physio business,, clinic owner tips, healthcare business, independent contractor physio, physio legal issues, clinic ownership, health business podcast, physiotherapy canada, private practice physio, business of physio, contract dispute healthcare, physio entrepreneur, chiro clinic, chiro contract, chiro canada

In this solo episode, Danielle shares an opinionated, practical breakdown of why the fee split independent contractor model is no longer working in clinics. As overhead rises and clinics add more systems, expectations, and KPIs, the “contractor” arrangement often stops resembling true independence.

Danielle explains the core mismatch: clinic owners typically carry fixed overhead, administrative responsibility, marketing, and continuity of care, while income becomes unpredictable when contractors reduce hours, take vacations, or go on leave. Many owners then try to regain control over hours, vacation, and performance, which can blur the CRA contractor vs employee line and put both the clinic and clinicians at risk in an audit.

You’ll also hear the alternatives that create cleaner alignment: employee models (hourly, commission, or hybrid) and true contractor models built on rent (base rent, or base rent plus commission). Danielle also touches on multidisciplinary clinic considerations and why rent can be the cleanest structure when you cannot bill on behalf of other professions.

If you want help pricing rent, planning a transition, or stress testing your current structure, Danielle offers consulting support: danielleboyd.ca

Danielle's course, The Business of Physio 101 is essential learning for anyone considering clinic ownership or becoming an IC

danielleboyd.ca/business-of-physio-101

Timestamps

00:00 Intro and why this is an opinion piece
02:12 Part 1: why fee split IC is not working anymore
03:10 What an IC model is supposed to be in theory
03:38 What is happening in reality: rising overhead and increased clinic control
04:59 The leave and vacation problem: no rent paid when away
05:54 The core issue: financial risk sits with the clinic owner
07:14 Income variability vs true financial risk for clinicians
08:12 Administrative burden and continuity of care impacts
09:06 The control problem: owners cannot mandate hours or coverage in a true IC model
10:28 Why this creates double risk for owners
10:57 Unpredictable income vs fixed overhead: why it destabilizes clinics
12:23 Patient access and continuity risks when schedules gap
13:20 Fee for service can work for employees too
13:44 CRA risk: when owners try to control ICs, the model blurs
15:08 Incentives, mentorship, and culture creep into employee territory
16:27 “House of cards” warning: audit risk if done incorrectly
17:22 Why this matters: stress, burnout, toxicity, and profession wide reputational risk
18:49 Clinician risk: reclassification can trigger taxes, lost write offs, and penalties
20:17 Why owners are not always malicious: business is not taught
21:13 Why clinicians must understand this too
22:11 Patient transparency and access considerations
23:33 The alternatives: stop living in the gray zone
24:02 Lean one way: employee model vs rent model
25:02 Empowered interviews: questions clinicians should ask
25:31 Option 1: employee model (best for early career clinicians)
26:29 Hourly employees: how unbooked time can be used
27:25 Employee commission models and hybrids
28:24 Benefits: predictable cashflow and clarity for owners and staff
29:51 Option 2: pure rent model (cleanest contractor model)
30:20 Multidisciplinary clinics and billing limitations: why rent is clean
31:14 How rent protects fixed costs and shares risk
32:09 Base rent plus commission as a transition model
33:31 Why base rent helps demonstrate independence to CRA
33:59 The warning: fee split favors clinicians but can still hurt them in an audit
34:27 Closing: choose clarity, raise business knowledge, prepare for change (HPOA)

Keywords:

clinic staffing models, physiotherapy clinic business, employee vs contractor healthcare, clinic rent model, healthcare business structure, contractor vs employee CRA, clinic operations, physiotherapy practice management, clinic ownership, healthcare consulting

In this episode of The Health of Business, Danielle sits down with Vince Cunanan, physiotherapist, new clinic owner in Kelowna, outgoing President of PABC, and advocate for mental health.

Vince shares his 25-year journey from Saskatoon to Kelowna, his rapid early clinical development, and over two decades of professional volunteer leadership. He opens up about:

• Taking over an established clinic after a succession plan fell through

• The emotional reality of leaving a team you love

• What it actually feels like to step into ownership

• Why systems and process matter more than people think

• Organic growth without spending on marketing

• Burnout in physiotherapy and the importance of life outside clinic walls

• The evolving role of PABC and what members need to understand about HPOA

• Why physiotherapists must stand tall and value their education

Vince speaks candidly about leadership, vulnerability, and why a healthy business is one rooted in love.

If you are a clinic owner, aspiring owner, or simply navigating your own career path in physiotherapy, this conversation will resonate deeply.

And - a huge note of gratitude for Vince's service as PABC Board President.

Learn more about Vince's clinic: https://www.vinnyandassociatesphysio.com/

Work with Danielle: www.danielleboyd.ca

Friends of Felix: https://www.instagram.com/friendsoffelixbrand/

Timestamps:

00:00 – Welcome + Vince’s 25-year journey into physiotherapy
03:00 – Moving from Saskatchewan to Kelowna
06:00 – The decision to open a clinic
09:00 – Taking over an existing practice and rebranding
12:00 – Early operational challenges and learning curves
17:30 – Emotional challenges of leaving a previous clinic
20:00 – Real estate realities in Kelowna
22:00 – Direct billing, insurers, and administrative hurdles
23:30 – Growing organically without marketing
26:00 – Leadership philosophy and service
31:00 – Mental health advocacy and burnout
35:00 – The Kelowna business landscape
42:00 – Why Vince joined PABC
45:00 – Diagnostic imaging, scope, and advocacy
52:00 – Public physio roles and top-of-scope practice
56:00 – How members can get involved with PABC
1:05:00 – Legacy, systems, and succession planning
1:10:00 – Wearing multiple hats and avoiding burnout
1:12:00 – What makes a healthy business

Keywords:

Physiotherapy leadership Clinic ownership BC Kelowna physiotherapy PABC Health Professions and Occupations Act Diagnostic imaging physiotherapy Physio burnout Men’s mental health Healthcare entrepreneurship Private practice physiotherapy Physiotherapy advocacy Business of physio Physiotherapy career paths Canadian physiotherapy

In this episode of Health of Business, Danielle Boyd sits down with Dana Tostensen, founder of Pursuit Physiotherapy in Victoria, BC, to unpack what it really takes to build a healthy, sustainable physiotherapy clinic.

Dana shares his journey from private practice physio to clinic owner, including why he took a gradual approach to ownership, how early missteps shaped his leadership style, and why culture and mentorship have become the foundation of his clinic.

They dive into the realities of clinic ownership that no one teaches in school, including marketing, systems, contracts, clinician expectations, and the mental load of entrepreneurship. Dana also breaks down his structured, year-long mentorship program, why unstructured mentorship often fails new grads, and how investing in clinicians ultimately strengthens patient care and clinic sustainability.

This conversation is a must-listen for clinic owners, aspiring owners, and physiotherapists who want to understand the long game of building a values-driven healthcare business.

• Dana’s path from physio to clinic owner
• Why easing into ownership can prevent burnout
• Lessons learned from early staffing challenges
• Marketing, SEO, and business skills physios never learn in school
• Why clinicians, not patients, are the tightest bottleneck in clinics
• How culture attracts and retains great practitioners
• Designing clinic spaces that support nervous system regulation
• Building a structured, evidence-based mentorship program
• The emotional cost of ownership and separating self-worth from business outcomes
• What a truly healthy business looks like

Pursuit Physiotherapy
https://pursuitphysiotherapy.ca

Danielle’s course Business of Physio 101 walks through the foundations of clinic ownership, contracts, systems, and sustainable growth.
https://danielleboyd.ca/business-of-physio-101

TIMESTAMPS:

00:00 Welcome and why clinic owners feel so isolated
02:05 Dana’s origin story and choosing physio over medicine
05:20 Moving west and landing in Victoria
07:35 Testing the waters before full clinic ownership
10:45 The opportunity that led to starting Pursuit Physiotherapy
14:05 Hiring early and realizing the weight of ownership
18:00 Why straddling two clinics did not work
21:10 Ego, rejection, and learning marketing the hard way
25:10 Business education gaps in physio training
28:30 Contracts, compliance, and questioning inherited systems
33:05 Opening the clinic space and early renovations
37:15 Building systems before scaling the team
41:30 Why the first year is about survival, not profit
45:00 The mental load of entrepreneurship
49:40 Detaching self-worth from business outcomes
54:00 Contractors, expectations, and clinician autonomy
58:20 Why culture is the real competitive advantage
01:02:40 Attracting clinicians in a tight labor market
01:07:00 Community involvement and giving back
01:12:30 Short-term profits vs long-term impact
01:17:10 Dana’s structured mentorship program explained
01:25:10 Teaching confidence instead of certainty
01:31:00 Evidence-based practice and real-world application
01:37:10 Clinic design, nervous system safety, and space psychology
01:44:30 Who clinic ownership is actually for
01:50:20 What defines a healthy business
01:53:20 How to connect with Pursuit Physiotherapy

KEYWORDS:

physiotherapy clinic ownership
physio clinic culture
physiotherapy mentorship program
clinic owner journey
private practice physiotherapy
physio business systems
healthcare entrepreneurship
BC physiotherapy
Victoria physiotherapy clinic
Canadian physiotherapy business
new grad physiotherapy mentorship
clinic culture and retention
sustainable healthcare business
Health of Business podcast
Danielle Boyd
Dana Tostensen
Pursuit Physiotherapy

In this technical but essential episode of Health of Business, Danielle walks through a deliberately conservative, compliance-focused interpretation of a major blind spot for many BC clinic owners and incorporated health professionals: what a health profession corporate permit can actually bill for.

If you operate a permitted health profession corporation in British Columbia (physio, chiro, RMT, naturopath, etc.), your billing and revenue streams are far more restricted than most people realize. Danielle explains why this is not a CRA or tax issue, but a college and legislation compliance issue, and why taking a permission-based reading of the legislation (what is clearly authorized, not what is simply not prohibited) matters, especially as BC transitions to the Health Professions and Occupations Act (HPOA) on April 1, 2026.

This episode intentionally takes a cautious, regulator-aligned lens. The focus is on what legislation and bylaws clearly permit, rather than relying on historical tolerance, informal college guidance, or common industry practice. The goal is not to say what clinics “can get away with,” but to help owners understand where real compliance risk exists so they can make informed decisions.

You’ll learn:

• ​The three most common business structures in private practice
• ​Why billing multiple professions under one entity is not clearly authorized in BC today
• ​Where the true grey zones live
• ​Common compliant workarounds, including rent models and parallel corporate structures
• ​Why enforcement has historically been quiet, and why that may change under HPOA

This episode is for clinic owners, corporate permit holders, and practitioners who want to understand who is billing for their them, who they are paying, and what regulatory risk may exist beneath common clinic models.

Important note: Danielle shares a practical, conservative interpretation of publicly available legislation, bylaws, and college guidance. She is not a lawyer or accountant. This episode is educational only and does not constitute legal or tax advice. Any restructuring should involve qualified legal and accounting professionals.

References

Health Professions Act, RSBC 1996, c. 183 (Part 4 – Health Profession Corporations).

Health Professions and Occupations Act (Bill 36, 2022) — in force April 1, 2026.

College of Health and Care Professionals of British Columbia. Bylaws (effective June 28, 2024; amended through April 11, 2025), Part 12 – Health Profession Corporations.

College of Physical Therapists of British Columbia. Health Profession Corporation Guide: A Resource for Physical Therapists (updated April 2024).

Business Corporations Act, SBC 2002, c. 57 (BC).

Partnership Act, RSBC 1996, c. 348 (BC). Canadian Alliance of Physiotherapy Regulators.

Is It Physical Therapy? Tool to Consider Emerging Practices (2017).

Timestamps:

00:00 Why this topic matters

02:15 Not legal or tax advice

04:05 Regulatory compliance vs CRA

06:10 Three common clinic structures

08:05 Sole proprietorships and dissolving a corporation

11:00 What a permitted health profession corporation is

13:10 What non-permitted corporations cannot do

15:05 One permit, one profession, narrow allowable income

18:10 Products and “directly associated services”

21:15 Why multidisciplinary clinics get stuck in BC

24:00 Rent models for other disciplines

26:30 Parallel corporate structures

29:10 Receipts, Jane setup, patient clarity

31:20 Enforcement reality under HPA

34:10 What the college may review

36:20 Possible outcomes of investigation

38:25 HPOA changes and increased risk

42:10 Duty to report and tribunal concerns

45:20 The optimistic note

47:10 Practical takeaways

Keywords:

BC corporate permit, health profession corporation BC, physiotherapy, clinic billing compliance BC, multidisciplinary clinic, healthcare clinic, fee split vs rent model, HPOA, Health Professions Act BC, Health Professions and Occupations Act BC, insurer audit clinic billing, Jane App, clinic owner compliance BC

Fan favourite Andrea Mendoza is BACK for Round 2!

In this episode of Health of Business, Danielle Boyd sits down with Andrea Mendoza to explore what clinicians should consider before specializing or niching in physiotherapy.

Andrea shares how her early work in pediatrics and scoliosis led to a focused practice, and walks through the personal, clinical, and business factors that matter most when deciding whether to specialize. From market research and demographics to recruitment, marketing, and operational costs, this conversation offers a grounded look at what specialization actually requires behind the scenes.

Whether you are a new grad, an experienced clinician feeling pulled toward a focus area, or a clinic owner considering a specialty service, this episode will help you think more clearly before making the leap.

LinkedIn Andrea Mendoza

Andrea's Website

Work with Danielle

Timestamps:

• 00:01 Welcome back and episode focus on specializing

• 00:50 Andrea’s path from pediatrics to scoliosis and Schroth training

• 03:10 Launching a focused practice and community demand

• 05:23 What “specialty” really means in physiotherapy

• 06:27 Should you specialize? Key personal and clinical considerations

• 10:47 Using a SOAP-style framework to evaluate specialization

• 12:07 Market research, demographics, and prevalence data

• 15:29 When to move forward and the different ways to specialize

• 19:23 New grad vs experienced clinician considerations

• 22:30 Common ways clinicians choose a niche

• 25:58 Starting narrow before expanding your services

• 30:07 Risks of overspecializing and market limitations

• 36:20 Business reality #1: recruitment and training

• 41:15 Business reality #2: marketing and advocacy

• 45:11 Business reality #3: operational systems and costs

• 50:27 How to work with and follow Andrea

  
  

  Keywords:

  physiotherapy specialization | niche physiotherapy practice | should physios specialize | specialty physiotherapy clinic | physiotherapy business strategy | Canadian physiotherapy practice | BC physiotherapy business | physiotherapy in British Columbia | Health of Business podcast

This is a short, informal episode where I walk through my upcoming course, Business of Physio 101!

Early bird pricing is on until Jan 15, 2026, classes start March 11m, 2026.

Canadian physio programs don’t teach contracts, compensation models, billing, or how clinics actually operate. This course is designed to bridge that gap for final-year students, new grads, and early-career clinicians.

In this episode, I explain who the course is for, what’s covered, how it’s structured, and why I created it.

Full details and registration at danielleboyd.ca/courses.

Building a physiotherapy clinic that protects and empowers both clients and clinicians requires more than good intentions. It requires structure, clarity, and leadership that is willing to do the hard work.

In this episode of Health of Business, Danielle Boyd speaks with Anniken Chadwick, founder of The Cheerful Pelvis, about how she built one of Canada’s most thoughtful pelvic health clinics using trauma-informed care, employee-based models, and outcome-driven systems.

Connect with Anniken: https://www.annikenchadwick.com/

The Cheerful Pelvis: https://www.thecheerfulpelvis.com/

Work with Danielle: https://www.danielleboyd.ca/

What we cover in this episode:

• Why burnout is driven more by emotional weight than workload

• How clinician self-awareness improves patient outcomes

• The Cheerful Pelvis client-clinician matching system

• Protecting new grads with tiered caseloads and mentorship

• Weekly in-services and consistent feedback culture

• Using policies as support, not control

• Commissioned employee models and outcome-based compensation

• Why tracking discharge outcomes beats productivity metrics

• Leadership mistakes and lessons learned the hard way

• How tiered pricing protects staff and empowers clients

• What defines a truly healthy business

Timestamps:

00:00 Introduction and why this conversation matters
02:55 Danielle’s business pivot and why business literacy matters in physio
06:05 Anniken’s journey from the NHS to Canadian private practice
12:30 Solo practice, waitlists, and opening a clinic just before COVID
15:45 Why “The Cheerful Pelvis” name matters and centering emotion in care
18:40 Trauma, emotions, and the unseen weight clinicians carry
21:30 What actually causes burnout in physiotherapy
28:00 Client–clinician matching and why it improves outcomes
31:45 Protecting new grads and supporting learning curves
35:30 Hiring for values instead of autonomy
41:10 Weekly in-services, mentorship, and feedback culture
47:00 Using policies as support, not control
49:15 Who supports the clinic owner and leadership coaching
53:30 Commissioned employee models and compensation philosophy
59:00 Tracking outcomes instead of productivity metrics
01:05:30 Leadership mistakes and hard-earned lessons
01:10:45 Tiered clinicians, pricing transparency, and client choice
01:16:00 What Anniken is most proud of as a clinic owner
01:18:00 Coaching other clinics and clinicians
01:22:40 Advice for opening a values-driven clinic
01:25:50 What defines a healthy business
01:27:00 How to connect with Anniken Chadwick

Keywords:

Keywords

healthcare, pelvic health, burnout, client experience, education, clinic management, emotional awareness, team building, physiotherapy, wellness, team cohesion, clinician support, leadership, compensation models, client outcomes, clinic ownership, mentorship, healthcare, business strategy, professional development

trauma-informed physiotherapy clinic,values-driven healthcare business,client-centered physiotherapy care,physiotherapy clinic ownership,employee-based physio clinic,burnout prevention in physiotherapy,healthcare leadership and clinic culture,pelvic health physiotherapy leadership,sustainable physiotherapy practice,women in healthcare leadership

In this episode of the Health of Business podcast, Danielle Boyd breaks down the real story behind physiotherapy fees in British Columbia and why the new PABC 2025 Fee Guide matters for every clinic owner, practitioner, and patient.

Work with Danielle: danielleboyd.ca

Danielle revisits her widely shared BC Physio article and dives into the five key themes that shape the economic reality of running a physiotherapy clinic today. You will learn why fees in BC have not kept pace with rising costs, how undervaluation by insurers and government is impacting clinics, and what a sustainable future for the profession can actually look like.If you are a physio, clinic owner, student or health professional in BC, this is essential listening. Learn the numbers, understand the advocacy, and explore real strategies to raise fees in a thoughtful, ethical and client-centered way.

Chapters include:

• Why BC physios need a raise

• What the real clinic numbers look like

• Why insurers and government undervalue physiotherapy

• How to raise your rates without losing clients• The future of physiotherapy in BC

If you want to support clinic sustainability, better access to care, and improved working conditions for physiotherapists, this episode is for you.

Learn more at danielleboyd.ca.

Timestamps

00:00 Welcome to the episode

01:05 Why this topic matters and background on the BC Physio article

03:10 Why physiotherapists in BC need a raise

06:25 The fears and resistance clinic owners have about raising rates

09:40 How undervaluation from insurers and government impacts clinics

13:15 Primary care vs allied health and the perception problem

16:58 The current financial reality of clinic ownership

21:40 Breaking down the clinic profit and loss numbers

24:55 How the PABC 2025 Fee Guide was created and why it matters

27:48 Why MSP rates and public access must be part of the conversation

30:10 The case for expanded public funding for physiotherapy

33:22 Strategies for raising your clinic fees without losing trust

36:18 How to communicate fee increases to clients

38:40 Sliding scale options, group programs and alternative models

41:05 Why aligning as a profession is essential

43:10 What the future of physiotherapy in BC could look like

46:45 Final thoughts and a call to action for PABC advocacy

Keywords:

physiotherapy BC BC physio fees PABC fee guide physiotherapy clinic business physiotherapy rates BC how to raise physiotherapy fees physio clinic operations BC physio undervaluation physiotherapy billing BC PABC advocacy physiotherapy business model clinic owner BC physiotherapy insurance BC MSP physiotherapy rates extended health physiotherapy clinic revenue BC BC physio salary physiotherapy burnout BC health care business podcast Danielle Boyd Health of Business

Physiotherapist and clinic designer Meg MacPherson is on a mission to prove that your space is not an afterthought. As co-founder of Articulate Design Co, Meg helps health and rehab clinic owners turn blank commercial boxes into intentional, experience-driven spaces that attract both clients and clinicians.

In this conversation, we unpack how Articulate was born out of an opportunity to shake up the status quo of rehab spaces, why your waiting room and washroom are secret marketing tools, and how to think about every square foot of your clinic or studio space as either experience building or income generating. Meg also shares openly about burnout, motherhood, business partnership with Neena Folliott, and why most clinicians should have more than one career path.

If you are dreaming of opening a clinic, planning a renovation, or just curious how design, nervous system regulation and brand identity all intersect, this episode will give you both permission and practical ideas to reimagine what a healthy clinic space can be.

Time Stamps:

• 00:00 Meeting Meg and how Articulate Design Co came to be

• 05:39 From clinician to clinic designer and the first “guinea pig” project

• 09:10 Finding Neena, building a complementary partnership and working as a team

• 13:19 Burnout, motherhood and creating a more flexible career mix

• 18:07 Why Meg thinks most clinicians should have at least two career paths

• 21:30 Reverse-engineering design skills and owning her “spatial superpower”

• 24:32 What makes a clinic layout intentional instead of random

• 26:46 Maximizing every square foot for experience and revenue

• 32:04 Waiting rooms as nervous system regulators, not chair parking lots

• 37:13 Washrooms, lighting and other overlooked design moments that matter

• 40:27 Case studies: bookish sports clinic and the lifestyle sports med space

• 46:39 Brand identity first: why you should not start with paint colors

• 49:57 Design as optimization, not a frill, in a competitive experience economy

• 55:53 Leasing, negotiating and what to look for in a commercial shell

• 1:02:12 How Meg and Neena structure Articulate, roles, splits and communication

• 1:06:56 Packages, pricing and how clients actually work with Articulate

• 1:14:43 Advice for first-time clinic owners facing sticker shock and risk

• 1:17:51 Meg’s definition of a healthy business

• 1:19:30 Where to find Meg and Articulate Design Co online

  
  

  
  

  Keywords:

  physio clinic design, healthcare interior design, rehab clinic branding, Articulate Design Co, Meg MacPherson, Neena Folliott, clinic layout, treatment room design, waiting room ideas, medical clinic renovation, physiotherapy business, wellness space design, brand identity for clinics, clinic owner tips, maximizing clinic square footage, virtual admin for clinics, QR code check in, clinician burnout, flexible physio careers, partnership in business, Health of Business podcast, Danielle Boyd, sports medicine clinic design, patient experience, nervous system informed design, starting a physiotherapy clinic

Please welcome clinic owner and educator Dave Leyland to The Health of Business! He pulls back the curtain on what it really took to build and scale his clinic Coast Performance Rehab. We get into smart leases, hidden build-out costs, and how to hire with practical interviews that actually reveal skill. Dave walks through culture across multiple locations, leading with transparency, and the tough lessons from insurer policy shifts that disrupted PTSW models in BC. We talk strategy for repurposing gym space, creating time freedom as an owner, and growing revenue through practitioner education like his education company Loaded Manual Therapy. Real numbers, real tradeoffs, and a clear playbook for physios who want to grow, innovate and lead.Coast Performance Rehab: https://www.coastperformancerehab.com/Loaded Manual Therapy: https://www.loadedmanualtherapy.com/Work with Danielle: https://danielleboyd.caTimestamps00:00 Welcome, setup, and Dave’s intro02:45 Family, life balance, and clinic realities06:30 Dave’s background and the origin of Coast Performance Rehab11:50 Manual therapy philosophy and integrating movement16:40 Opening clinics 1 to 4: lessons, leases, and build-out costs20:55 Advice for first-time clinic owners and starting smaller22:50 Culture, hiring for fit, and practical interviews27:35 Squamish market differences and work-life balance norms29:50 Org chart, leadership roles, and delegation35:35 Biggest challenges of ownership and people-pleasing45:00 Insurer policy shifts, PTSW impact, and clinic pivots55:10 The upside of ownership: freedom, earnings, and growth1:01:00 Clinician education and the Loaded Manual Therapy model1:08:00 Balancing clinics, education, and family1:10:00 Leadership philosophy and growing people1:12:10 What a healthy business looks like1:13:20 Where to find Dave and CoastKeywords:bc physio, PABC, Canada physio, physiotherapy business, clinic ownership, Coast Performance Rehab, Dave Leyland, Loaded Manual Therapy, BC physiotherapy, physiotherapy culture, hiring physiotherapists, practical interview physio, clinic startup costs, lease negotiation clinic, HVAC build-out costs, Squamish physio, North Vancouver physio, Kitsilano physio, kinesiology programs, PTSW insurance changes, Pacific Blue Cross physio, gym utilization clinic, clinic org chart, leadership in healthcare, mentorship for physios, manual therapy education, online physio courses, Danielle Boyd podcast

In this episode of The Health of Business, Danielle Boyd sits down with consultant and global health leader Jo-Ann Bateman, whose career spans from Canadian sport medicine and clinic operations to international work in Uganda. Together they explore how physiotherapy and allied health clinics can thrive by combining values-based leadership, data-driven decision-making, and authentic relationships with referring physicians.

They unpack:

• How to use EMR data and patient feedback to guide growth and advocacy

• Why relationship-based marketing outperforms traditional branding in healthcare

• Lessons from global health that apply to Canadian clinic leadership

• The importance of aligning your clinic’s why, culture, and community impact

• How collaboration between GPs and allied health can strengthen primary care

Jo-Ann also shares insights from her nonprofit work in Uganda, her consulting practice Afya Consulting, and her new initiative building communities of practice between GPs and allied health professionals in Victoria.

Connect with Jo-Ann: afyaconsulting.ca
Connect with Danielle: danielleboyd.ca

Chapters

00:00 Creating a Change Makers Community

01:13 Jo-Ann's Journey in Healthcare

02:51 Consulting in Healthcare: A New Role

04:08 Startup Phase: Key Considerations

06:47 Vision and Values in Clinic Management

11:23 Challenges in the Healthcare Sector

14:06 Data-Driven Patient Care

18:06 Building Relationships with Referring Physicians

21:17 Advocacy and Integration in Healthcare

24:54 Marketing and Branding in Healthcare

35:33 Reflecting on Progress and Achievements

42:42 The Importance of Collaboration in Healthcare

49:14 Exploring Global Health Initiatives

56:03 The Role of Physiotherapy in Global Health

01:03:25 Cultural Perspectives in Healthcare

01:07:57 Connecting and Collaborating for Better Healthcare

Keywords:

physiotherapy business, clinic operations, EMR data, Jane App, patient outcomes, referral marketing, GP collaboration, primary care networks, allied health consulting, values based leadership, clinic KPIs, MSK care, advocacy healthcare, global health Uganda, Victoria BC, Kamloops, physio clinic startup, healthcare branding, relationship marketing, patient feedback, data driven healthcare, Canadian healthcare, community of practice

In this episode, Danielle sits down with Andrea Burton, CEO of the Physiotherapy Association of British Columbia (PABC), for a candid look at where the profession is headed. From tough negotiations with PBC and ICBC and working with WorkSafeBC to the rollout of the new Health Professions and Occupations Act, Andrea shares the wins, the challenges, and the bold advocacy needed to protect and elevate physiotherapists in BC.

Together, they unpack fee structures, MSP, ICBC treatment plans, and the politics of working with insurers, while spotlighting why it’s time for physiotherapists to step out of reactive mode and into proactive leadership. This conversation is a call to action: know your value, engage with your MLAs and be part of shaping a stronger, braver future for the profession.

Become a PABC Member: www.bcphysio.org

Work with Danielle: danielleboyd.ca

02:57 The Role of Physiotherapy in Healthcare Advocacy

05:54 Empowering Physiotherapists: The Need for Bravery

09:01 Shifting from Reactive to Proactive Approaches

11:48 Valuing Expertise: The Importance of Physiotherapy Fees

14:58 The Impact of Regulation Changes on Physiotherapy

18:05 Building Relationships with Insurers and Stakeholders

20:40 Challenges and Opportunities in Physiotherapy Practice

29:14 Understanding Scope of Practice vs. Coverage

31:53 The Impact of Insurance on Physiotherapy Fees

35:30 Negotiating Fair Rates in Physiotherapy

39:10 The Role of Physiotherapists in Urgent Care

41:35 ICBC Service Terms and Advocacy Efforts

49:07 Shifting from Reactivity to Proactivity in Physiotherapy

55:26 WorkSafe Contract Review and Future Directions

01:02:52 Addressing the Challenges of MSP and Public Access to Care

01:04:50 Navigating the Health Professions and Occupations Act

01:05:04 The Rapid Legislative Changes in Healthcare

01:08:13 The Impact of Self-Regulation on Healthcare Professions

01:10:09 Navigating the New Governance Structure

01:12:30 Understanding Anti-Discrimination Practices

01:15:18 The Challenges of the New Health Professions Act

01:19:06 The Role of Colleges in Healthcare Regulation

01:21:40 Advocacy and Communication in the Healthcare Sector

Keywords

physiotherapy, healthcare, advocacy, ICBC, WorkSafe, regulation, fees, scope of practice, professional insights, advocacy, healthcare, physiotherapy, negotiation, treatment plans, Health Professions and Occupations Act, self-regulation, compliance, professional responsibility, HPOA

Independent contractor agreements, employee models, contracts - it can all feel like a compliance maze!

In this episode, I’m breaking down the 6 key questions the CRA considers when deciding if someone is truly an Independent Contractor or if they’re actually in more of an employee relationship.I share real examples of what proper IC setups look like, where clinic owners often slide into employee territory without realizing it, and what you can do to protect yourself. This isn’t legal or accounting advice—I’m not a lawyer or accountant—but I’ve lived these challenges as a clinic owner, and I want to help you understand what’s at stake so you can make confident choices for your business.If you’ve ever wondered whether your IC agreements would hold up under an audit, or you just want to make sure your contracts are solid, this episode is for you.

Want to work together on your clinic's staffing models?

Reach out today at danielleboyd.ca/contact

Keywords

independent contractors, healthcare, physiotherapy, CRA, business model, financial risk, clinic owners, employee vs contractor, marketing, legal compliance

In this episode, Danielle discusses the complexities of direct billing in private health care clinics in BC and Canada, emphasizing the importance of consent forms, understanding the differences between scope of practice and coverage, and the administrative burdens that come with direct billing. She highlights the legal and financial responsibilities of clinic owners, the necessity of being aware of audit terms from insurers, and encourages engagement from the community regarding their experiences and opinions on direct billing.

Chapters:

00:00 Understanding Direct Billing: A Personal Perspective

00:57 (1.) Scope of Practice vs. Scope of Coverage - What is the Difference?

07:41 (2.) Understanding Who is Responsible Financially and Legally in an Insurance Audit

08:25 (3.) Do You Have Consent Documented for Direct Billing?

18:56 (4.) Do you Have Administrative Capacity for Direct Billing?

23:25 (5.) Are you Familiar with Audit Terms for Insurers?

28:27 Balancing Risks and Benefits of Direct Billing

Keywords:

direct billing, consent forms, scope of practice, insurance audits, clinic management, administrative burden, patient communication, healthcare compliance, financial responsibility, insurance coverage, bc physiotherapy, clinic owner, bc physio, PABC, business of physiotherapy, physical therapy, business of physical therapy

Please welcome Neil Nijjar of District Physio!

Neil is a wealth of leadership knowledge and strong advocate for the profession and business of physiotherapy. This episode is an incredible source of education and a deep dive into what strong leadership and team building looks like and he shares his strong views on what the profession of physio should strive for in the coming years.

Neil's clinic - District Physio: districtphysio.ca

Work with Danielle: danielleboyd.ca

Summary:

In this conversation, Neil Nijjar of District Physio discusses his journey as a physiotherapist, his new clinic opening, and the importance of operational roles and leadership in clinics. He emphasizes the significance of client management, communication, and patient care in building caseloads. The discussion also covers advocacy for the physiotherapy profession, the future of healthcare, and the need for policy changes. Neil shares insights on hiring practices, team dynamics, and the role of physiotherapy in healthcare, concluding with a definition of a healthy business as one that fosters a sense of community.

Takeaways:

Neil Nijjar emphasizes the importance of community within a clinic.

Operational roles in clinics are crucial for effective management.

Building rapport with clients is essential for caseload management.

Physiotherapists should be seen as healthcare leaders.

Advocacy is necessary for the advancement of the physiotherapy profession.

Hiring should focus on personality fit over just skills.

The healthcare system needs to adapt to include physiotherapists in non-traditional roles.

Communication is key in patient care and management.

The profession needs to push for better compensation and policy changes.

A healthy business fosters a sense of community among staff and clients.

Chapters:

00:00 Introduction

02:53 Building Community in Physiotherapy

05:01 Neil's Background and New Clinic Opening

11:00 Operational Insights in Clinic Management

13:53 Understanding Client KPIs and Business Decisions

20:00 Case Management Skills for Success

23:42 Setting Clear Expectations for Patient Care

25:50 Navigating Financial Conversations with Patients

27:36 The Evolving Patient Experience

29:33 The Importance of Soft Skills in Healthcare

31:52 Building Trust and Patient Relationships

33:32 Customizing KPIs for Clinicians

36:53 Hiring for Culture and Fit

39:56 The Role of Leadership in Mentorship

51:34 Being Present as a Leader

53:06 Staff Retention and Value in Healthcare

56:02 Advocacy and Professional Involvement

59:52 Challenges in Physiotherapy Compensation

01:05:12 Changing Perceptions of Physiotherapy

01:16:55 The Future of Physiotherapy as Healthcare Leaders

Keywords:

physiotherapy, clinic management, patient care, advocacy, healthcare leadership, community building, caseload management, professional development, hiring practices, healthcare policy

Please welcome, the incredible Brian Woltz to the podcast this week.

Brian's Clinic: Parkway Physiotherapy - https://parkwayphysiotherapy.ca/

Work with Danielle! danielleboyd.ca/contact

Summary:

In this conversation, Brian and Danielle discuss the challenges of balancing personal and work life as entrepreneurs, the launch of a new podcast focused on business and advocacy, and the journey of clinic ownership. They delve into the importance of mentorship and education in building a supportive work culture, the necessity of financial literacy for business success, and the interconnectedness of emotional intelligence and financial outcomes in healthcare. In this conversation, Brian shares insights on the journey of business growth, emphasizing the importance of learning, transparency, and financial literacy in running a successful clinic. He discusses the realities of clinic ownership, the necessity of understanding financial health, and the significance of building a strong organizational structure. Brian also highlights his leadership philosophy, focusing on team growth and the definition of a healthy business, which includes both profitability and employee happiness.

Chapters

00:00 Launching the Podcast: Conversations on Business and Advocacy

04:26 The Journey of a Clinic Owner: From Vision to Reality

09:33 Mentorship and Education: Building a Learning Culture

14:55 Expanding the Clinic: Lessons in Business Management

18:54 The Responsibility of Business Owners

19:39 Understanding Financial Literacy

21:04 The Importance of Profit and Loss Statements

22:43 Patient Care and Financial Success

24:24 Coaching and Team Development

26:32 The Role of Emotional Intelligence

28:52 Learning Resources for Financial Literacy

31:53 Transparency in Business Operations

35:51 Difficult Conversations in Business

41:30 Income Security for Staff

45:51 Navigating Imposter Syndrome and Growth

47:31 Understanding Business Valuation and Owner Revenue

48:47 The Importance of Financial Literacy in Business

53:18 The Role of Accountants and Financial Advisors

57:50 Organizational Structure in a Growing Clinic

01:02:49 Leadership Development and Career Growth Opportunities

01:08:44 Embracing Transparency and Collaborative Learning

01:11:30 Defining a Healthy Business: Profit and Happiness

Keywords

entrepreneurship, business, financial literacy, mentorship, podcast, clinic ownership, emotional intelligence, healthcare, community, advocacy, business growth, financial transparency, clinic ownership, leadership, organizational structure, financial literacy, team happiness, healthcare business, operational efficiency, professional development

What a joy to have Cassie on the pod! She has some incredible insights into the profession in both the UK and Canada and is passionate about expanding the scope of practice and responsibility for physiotherapists in BC.

Cassie's clinic - Agile Integrated Health: https://www.weareagile.ca/

Want to work with Danielle? Reach out at www.danielleboyd.ca

In this conversation, Cassie Adams-Johnson shares her experiences as a physiotherapist in both the UK and Canada, highlighting the differences in education, practice models, and the challenges faced in the Canadian healthcare system. She emphasizes the importance of collaboration among healthcare professionals, the need for expanded scope of practice for physiotherapists, and the role of advocacy in shaping the future of the profession. The discussion also touches on the impact of insurance on physiotherapy practice and the necessity of building a strong community to support these changes.

"We need to change the exam process."

"We need to advocate for our worth."

"We need to be licensing more physios."

Chapters

00:00 Introduction and Background

02:47 Physiotherapy Education and Practice in the UK

05:38 The Collaborative Model of Care

08:37 Challenges in the Canadian Healthcare System

11:57 The Role of Insurance in Physiotherapy

14:34 Returning to Victoria and Opening a Clinic

17:44 Innovative Practices in Physiotherapy

20:47 Advocacy for Expanding Scope of Practice

23:46 Conclusion and Future Directions

35:11 Advocating for Physiotherapy in Healthcare

37:42 Innovative Practices in Physiotherapy

41:18 Building a Stronger Physiotherapy Community

43:33 Education and Training in Physiotherapy

50:41 Critical Thinking in Physiotherapy

01:00:30 Challenges in the Physiotherapy Profession

01:07:46 The Future of Physiotherapy Advocacy

Keywords

physiotherapy, healthcare, UK, Canada, advocacy, insurance, education, community, scope of practice, collaboration

Please welcome Evan Thomas to the pod! Co-owner of Dockside Physio in Victoria BC, Evan brings a wealth of insight and perspective to this episode!

Evan's Clinic Dockside Physiotherapy: https://docksidephysio.com/

Work with Danielle: danielleboyd.ca/contact

In this conversation, Evan Thomas shares his experiences in the healthcare field, particularly focusing on truth and reconciliation efforts with Indigenous populations. He discusses his journey to becoming a physiotherapist, the challenges of clinic ownership, and the impact of COVID-19 on his practice, including the shift to telehealth. The conversation also delves into the current hiring landscape for physiotherapists and the importance of building a supportive clinic culture. In this conversation, Evan Thomas and Danielle Boyd discuss various aspects of running a physiotherapy clinic, including employee compensation models, the challenges of hiring and retaining staff, the impact of rising costs, and the importance of creating a positive workplace culture. They also touch on the significance of becoming a certified green business and the need for ongoing professional development within the physiotherapy community. The discussion highlights the evolving scope of physiotherapy practice and the necessity of educating the public about the value of physiotherapy services.

Chapters

00:00 Exploring Truth and Reconciliation in Healthcare

09:21 Evan's Journey to Becoming a Physiotherapist

18:19 Building a Successful Clinic Amidst Challenges

23:10 Adapting to COVID-19: Innovations in Telehealth

25:38 Navigating Telehealth Transition

30:17 The Financial Impact of COVID-19

35:24 Balancing Family and Business

41:20 Challenges in Hiring Physiotherapists

48:15 Navigating Employee Compensation Models

51:09 Understanding Contractor vs Employee Dynamics

54:17 Challenges in Hiring and Retaining Physiotherapists

58:18 The Impact of Licensing on Clinic Operations

01:01:12 Becoming a Certified Green Business

01:09:13 Involvement in the Ortho Division and Advanced Practice

01:10:18 Navigating Professional Involvement

01:14:26 Revitalizing Manual Therapy Perspectives

01:18:49 Challenges in Continuing Education

01:20:02 Advanced Practice Physiotherapy Conversations

01:23:37 Public Perception and Access to Physiotherapy

01:30:11 Defining a Healthy Business in Physiotherapy

Keywords

truth and reconciliation, healthcare, Indigenous relations, physiotherapy, clinic ownership, telehealth, COVID-19, hiring challenges, DEI, cultural sensitivity, physiotherapy, employee compensation, clinic operations, hiring challenges, green business, professional development, advanced practice, business culture

In this conversation, Danielle Boyd and Lauren Sutherland discuss Lauren's journey into physiotherapy, the evolution of her business, Core Connection, and the unique challenges and benefits of mobile physiotherapy practice. They explore the importance of client-centered care, the dynamics of remote work, and the financial challenges faced by physiotherapy professionals. Lauren shares her leadership philosophy, the significance of community support through her nonprofit initiatives, and her optimism for the future of the profession.

Lauren's Clinic Core Connection: https://coreconnectionphysio.com/

Work with Danielle: danielleboyd.ca/contact

00:00 Lauren's Journey to Becoming a Physio

01:23 Transitioning to Mobile Physiotherapy

04:05 Building Core Connection: The Business Model

07:10 Navigating Remote Work and Team Dynamics

10:10 The Logistics of Mobile Physiotherapy

13:21 Sustainability and Work-Life Balance in Practice

16:19 Compensation Models and Business Growth

19:25 Transparency and Collaborative Leadership

25:28 Leadership Philosophy and Challenges

28:33 Measuring Business Health and Success

32:12 Client-Centered Care and Feedback Mechanisms

35:59 Challenges in the Allied Health Profession

40:17 Innovative Solutions for Affordability

48:48 Community Initiatives and Nonprofit Work

53:57 Defining a Healthy Business

56:57 Optimism for the Future of the Profession

Keywords

physiotherapy, mobile practice, business growth, leadership, client care, nonprofit, pelvic health, team dynamics, healthcare challenges, community support

Please welcome Alexi Bergeron to the show - Alexi is driven, well spoken and takes no BS. This episode is juicy and reveals a LOT of valuable takeaways.

Links:

Capitol Physio: https://www.capitolphysio.com/

Work with Danielle: danielleboyd.ca/contact

Summary:

In this conversation, Danielle Boyd and Alexi Bergeron discuss the challenges of balancing parenthood with business ownership, the importance of advocacy in the physiotherapy profession, and the implications of new healthcare regulations. They delve into the complexities of working with ICBC, the evolution of physiotherapy fees, and the need for reform in physiotherapy education and licensing exams. Alexi shares his personal experiences, including navigating open heart surgery during his studies, and emphasizes the importance of compassion and support in healthcare education.

Sound bites:

"Advocacy work is crucial for the physiotherapy profession."

"Physiotherapy fees have not kept pace with advancements."

"The licensing exam process needs reform."

Chapters:

00:00 Balancing Parenthood and Business Ownership

02:33 Advocacy in Healthcare: Insights from the Ministry

05:40 Navigating ICBC: Challenges and Opportunities

11:40 The Evolving Landscape of Physiotherapy Fees

17:41 Personal Journey: From Business to Physiotherapy

31:33 Navigating the Interview Process

32:10 Expectations vs. Reality in Physio School

34:03 The Culture of Physiotherapy Education

36:50 Personal Challenges During Physio School

39:24 The Impact of COVID-19 on Education

41:46 Compassion in Healthcare Education

46:01 Advocating for Change in Physiotherapy

47:41 The Licensing Exam Experience

54:12 Reevaluating Physiotherapy Education Standards

58:53 Expanding the Scope of Physiotherapy Practice

Keywords:

physiotherapy, healthcare advocacy, ICBC, insurance, physiotherapy fees, physiotherapy education, licensing exam, open heart surgery, scope of practice, parenthood and business

Meet Andrea Mendoza!

Andrea owns The ScoliClinic in Vancouver, BC and has a strong knowledge set where it comes to running a clinical business. I am thrilled to welcome Andrea as a regular guest on The Health of Business.

Links:

- Andrea Mendoza LinkedIn: https://www.linkedin.com/in/andreamendoza21/

- The ScoliClinic: https://scoliclinic.ca/team-member/andrea-mendoza/

- Danielle Boyd: danielleboyd.ca

Summary:

In this conversation, Danielle and Andrea explore the journey of building a successful physiotherapy clinic, focusing on the treatment of scoliosis. They discuss the transition from clinician to CEO, the importance of understanding the seven systems of a clinic, and the significance of operational efficiency, leadership, financial health, compliance, marketing, and professional advocacy. The dialogue emphasizes the need for continuous improvement and adaptation in the healthcare business landscape.

Chapters:

00:00 Introduction and Background

03:07 The Evolution of a Scoliosis Clinic

06:17 Transitioning from Clinician to CEO

09:26 Defining a Healthy Clinical Business

11:43 The Nervous System of Clinical Services

13:10 Operational Systems and Workflows - The MSK of a business

33:36 The Privilege and Responsibility of Business Ownership

34:42 Leadership and Culture: The Endocrine System of Business

40:18 Signs of a Struggling Culture

42:58 Financial Health: The Cardiovascular System of Business

47:52 Compliance and Risk Management: The Immune System

56:29 Marketing and Branding: The Integumentary System

01:02:16 Professional Advocacy: The Respiratory System

01:12:28 Looking towards the future of healthcare business.

Keywords; physiotherapy, scoliosis, clinic management, healthcare business, operational systems, leadership, marketing, compliance, financial health, professional advocacy, clinic ownership

Welcome to the launch of The Health of Business Podcast!

We are diving head first with some of my big lessons in this episode - let's jump in!

Visit: danielleboyd.ca to work with me

Summary:

In this inaugural episode of The Health of Business podcast, Danielle Boyd shares her journey as a physiotherapist and business owner, detailing the challenges and triumphs she faced while building a unique healthcare model. She discusses the impact of insurance scope of coverage changes on her business, the emotional toll of as a result, losing a thriving practice and her subsequent pivot towards advocacy and consulting for fellow clinic owners. Danielle emphasizes the importance of community support and the need for better resources in the physiotherapy field, while introducing her framework of the seven systems of a healthy clinic that will guide future episodes.

Chapters:

00:00 Introduction to The Health of Business Podcast

02:45 The Journey of a Physiotherapist

06:02 Challenges Faced in the Business Model

10:07 Navigating Loss and Grief in Business

14:00 Finding New Directions and Opportunities

18:25 Advocacy and Support for Clinic Owners

22:03 The Seven Systems of a Healthy Clinic

26:26 Current Endeavors and Future Aspirations

Keywords:

physiotherapy, business model, clinic management, healthcare, insurance compliance, professional advocacy, business growth, mental health, community support, podcast

Welcome to The Health of Business with Danielle Boyd...

The Health of Business is the podcast for clinic owners, operations managers, and solo practitioners navigating the complex world of private healthcare in BC and beyond. Hosted by physiotherapist, consultant, and clinic owner Danielle Boyd, this show dives deep into what it really takes to build and sustain a healthcare clinic that works—for patients, your team, and yourself.

This isn’t about chasing followers or flashy growth hacks. It’s about the real conversations—on burnout, cashflow, compliance, and culture—that determine whether your clinic thrives or barely survives. Danielle breaks the business down into seven core systems and explores how each one affects the health of your clinic, just like systems in the human body.

Expect honest stories, smart interviews, and actionable tools you can actually use.

Subscribe now and get ready to rethink the way you run your clinic.