Explorez tous les épisodes du podcast The Growth Pod
| Titre | Date | Durée | |
|---|---|---|---|
| Case Study: How PodMatch Became an Industry Leader (with Alex Sanfilippo) | 02 Jan 2025 | 00:40:07 | |
Join us as Alex Sanfilippo, founder of PodMatch, shares his journey of creating a platform that connects podcast guests and hosts, addressing the critical need for finding the right match in the podcasting world. He discusses the initial challenges he faced, including the importance of launching quickly and learning to prioritize user feedback over perfection. Specifically, Alex shares:
Mentioned in This Episode:
About Alex: Alex Sanfilippo is a podcaster and the founder of PodMatch.com, a platform that automatically matches podcast hosts and guests for interviews. Through PodMatch and his podcast titled Podcasting Made Simple, Alex helps independent podcasters grow their influence and revenue so they can better serve their listeners! Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| The Power of the Master Mind (with Jeremy Shapiro) | 31 Dec 2024 | 00:19:29 | |
Masterminds are powerful tools for business growth, and in this episode, Jeremy Shapiro shares insights on how they can unlock new levels of potential for entrepreneurs. Specifically, Jeremy shares:
Mentioned in This Episode:
About Jeremy: Jeremy B. Shapiro is a serial entrepreneur with a focus on software as a service (SaaS), technology, and information marketing. In his role as a mentor and coach to entrepreneurs, Jeremy has helped small business owners make the transition from “solopreneur” to “business owner” – an important distinction that many entrepreneurs can easily miss when working “in” their business instead of “on” their business. Since 1998, Jeremy has been helping entrepreneurs discover the core strengths in themselves and their business, and realize their true potential combining passion and expertise to grow their businesses and attain the freedom they deserve. Through structured masterminding, one-on-one coaching, and consulting work, Jeremy is able to uncover hidden opportunities within individual businesses that provide the maximum profit for the business owner. Jeremy has been interviewed extensively by the media for his expert opinions on the real estate market and business and has been interviewed and featured on NPR Morning Edition, the Boston Business Journal, Fox News, ABC, NBC, PBS, the Boston Globe, New England Cable News, The Australian, California Biz Journal, Market Watch, and was even interviewed by the Toyo Keizai – the Business Week of Japan. When not helping other entrepreneurs take their businesses to the next level, you’ll likely find Jeremy traveling the world with his family, soaking up language and culture like a sponge, climbing mountains, cycling unreasonably long distances for fun, running, or playing in the kitchen. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| When to Add Headcount for Sustainable Growth | 06 Nov 2024 | 00:07:37 | |
Many founders think adding headcount is the solution to their growth challenges. However, growing headcount doesn't always equate to business growth. In this episode, Angela discusses why adding headcount isn't the solution you've been looking for and how to know when it's the right time for a full-time hire. Specifically, Angela shares:
Mentioned in This Episode: Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Why Social Media is NOT a Marketing Strategy (with Ruthie Sterrett) | 05 Nov 2024 | 00:22:39 | |
Social media alone is not a marketing strategy, but what do you need to create a high-performing marketing strategy for your brand? In this episode of The Growth Pod, Ruthie Sterrett breaks down the key components of social media and content marketing. Specifically, Ruthie shares the:
Mentioned in This Episode: About Ruthie: Ruthie Sterrett is the Founder and CEO of The Consistency Corner, a full-service marketing agency that provides CMO-level strategy and done-for-you implementation for service-based businesses. With 15+ years of experience and wins, such as taking a $20M retail brand to $100M, Ruthie is uniquely qualified to help CEOs take off the marketing hat and get back to leading their company and serving their clients. She is known for her optimistic and upbeat personality and a solution-finding growth mindset. Ruthie loves cheering on the Purdue Boilermakers in her spare time while raising her family in sunny Florida. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. | |||
| The Growth Dilemma: Choosing Between Marketing and Sales | 30 Oct 2024 | 00:08:19 | |
Should you focus more on sales or marketing to grow your brand? In today's episode, Angela discusses the pros and cons of sales- and marketing-driven organizations and how she combines the two to create supercharged growth for clients. Specifically, Angela shares:
Mentioned in This Episode:
Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. | |||
| How Leveraging SDRs Can be a Catalyst for Growth (with Gabe Lullo) | 29 Oct 2024 | 00:14:37 | |
SDRs (sales development representatives) have been Angela's secret weapon when scaling growth teams, but how do you know if an SDR makes sense for your brand? In this episode of The Growth Pod, Gabe Lullo shares the ins and outs of supercharging your pipeline with SDRs. Specifically, Gabe shares:
Mentioned in This Episode: About Gabe: Gabe Lullo is the CEO of Alleyoop, a sales development agency working with industry giants such as ZoomInfo, Salesloft, and Adobe. He has trained over 8,000 salespeople across diverse businesses and, during his tenure in Alleyoop, he has personally hired and managed more than 1,500 SDRs. With over two decades of experience in sales, marketing, and executive recruitment, his strategies have significantly driven Alleyoop’s growth and shaped its corporate culture. Beyond his career accomplishments, Gabe graduated from the Barney School of Business at the University of Hartford and his leadership ethos is rooted in cultivating environments that prioritize both professional development and individual success. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| I've Fixed Dozens of Bad Marketing Strategies. Here's How. | 23 Oct 2024 | 00:08:42 | |
One of the biggest misconceptions in marketing is that you can have profitability or growth, but you can't have both. Today, Angela shares why that's not true and how you can create a simple strategy that achieves both. Specifically, Angela shares:
Mentioned in This Episode: Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Strategies to Keep Your Business in the Green (with Chidi Egbujie) | 22 Oct 2024 | 00:14:11 | |
Smart financial management is key to creating successful growth strategies for your brand. In this episode of The Growth Pod, Angela is joined by startup accountant Chidi Egbujie to learn the key reasons why businesses fail and how you can set financial strategies for growth. Specifically, Chidi shares:
Mentioned in This Episode:
About Chidi: Chidi Egbujie is driven by a deep passion for uncovering the hidden levers that propel businesses forward. His journey into business growth and tax efficiency wasn't just by chance; it was a path carved out by his curiosity and the desire to make a tangible difference in the entrepreneurial landscape. Over the last three years of working closely with startups and established businesses, Chidi has been privileged to witness companies fail and contribute to the transformative journeys of successful businesses. The outcomes have been both rewarding and profound, from restructuring operations for efficiency to devising tax strategies that safeguard profits. These experiences have equipped him with a wealth of insights and practical tips he's eager to share. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. | |||
| The End of Cold Emails: How to Attract Customers Authentically | 16 Oct 2024 | 00:07:23 | |
Tired of the generic spammy emails you get in your inbox every day? So are your prospects. In this episode of The Growth Pod, Angela shares why cold outbound marketing is dead and what you can do to get better results in your marketing. Specifically, Angela shares:
Mentioned in This Episode: Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. | |||
| Creating a Social Media Strategy that Sells (with Jessica Wikingellis) | 15 Oct 2024 | 00:14:26 | |
When done right, social media is a powerful marketing channel. That's where Jessica Wikingellis comes in. Today, she's sharing her method for creating a social media marketing strategy that sells. Specifically, Jessica shares:
Mentioned in This Episode:
About Jessica: Jessica Wikingellis, co-founder of Love Wild Rivers, brings over a decade of expertise in marketing at Corporate Global companies and Agencies, with a specialized focus on social media strategy and management. Her adventurous spirit and entrepreneurial savvy have seen her launch three successful businesses across various countries, gathering unique insights and inspirations along the way. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. | |||
| Your Ad Agency Sucks. Here's What to do About It. | 09 Oct 2024 | 00:11:34 | |
Digital advertising can be one of the trickiest marketing channels to master. In this episode, Angela shares her strategy for analyzing and improving paid ads performance and remedying agency relationships. Specifically, Angela shares how to:
Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. | |||
| How Podcasting Can Fix Your Marketing Budget (with Nicole Grinnell) | 08 Oct 2024 | 00:17:00 | |
Trying to get the most from your marketing budget? Guesting on podcasts might be the solution! Today, Nicole Grinnell shares her step-by-step strategy for getting more business by becoming a podcast guest. Specifically, Nicole shares how to:
Mentioned in This Episode:
About Nicole: Nicole Grinnell is a two-time business owner who founded Mic'd Up Booking. Driven by her firsthand experience of the power of podcasting, she desires to extend this powerful tool to fellow entrepreneurs and business owners. Nicole comes from a long line of entrepreneurs and small business owners. She launched her first business, Bosun Solutions, in 2017. As the daughter of a Small Business Owner turned Corporate Executive Support- she has a unique insight into the needs that Entrepreneurs & CEOs face when scaling their business. Her entire career has been laced with finding family-life balance, from working for her family business to getting married and having kids while climbing the corporate ladder. She now has a marriage and two teenage children and has grown her business to $2 million in revenue. Her goal is to help other small businesses succeed. She is a client of her services and firmly believes that podcasting is a form of marketing that can lead to great networking opportunities and business success. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. | |||
| The Secret to Painless Business Growth (with Mark Gray) | 17 Dec 2024 | 00:23:30 | |
intro Specifically, Mark shares:
Mentioned in This Episode:
About Mark: Mark Gray is an Online Personal Trainer originally from Ireland. After spending eight years in London, where he began his career as a personal trainer in 2016, Mark now resides in Barcelona. With nearly a decade of coaching experience, Mark is passionate about helping entrepreneurs and business owners achieve healthier, stronger, and more fulfilling lives. As a pain-free performance specialist, he focuses on helping clients overcome pain and build energetic, resilient bodies, empowering them to approach their entrepreneurial endeavors with greater confidence and vigor. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Unlocking Revenue: How Customer Feedback Can Transform Your Marketing | 02 Oct 2024 | 00:16:35 | |
We've all heard "the customer is always right" at least once in our life. And while that might not always be the case, we all know that without customers, our businesses wouldn't exist. So, how can we learn from our customers and improve not only our products and services but our marketing? In this episode, Angela shares how to:
Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. | |||
| Unlocking Growth with Masterminds (with Meghan Lamle) | 01 Oct 2024 | 00:27:48 | |
Masterminds can be a powerful tool for business growth, but should you host a mastermind or be a guest? In today's episode, Meghan Lamle shares exactly what you need to know to effectively use masterminds as a growth tool for your business. Specifically, Meghan shares:
Mentioned in This Episode:
About Meghan: Meghan Lamle is a corporate dropout turned multiple six-figure business owner. After taking the last $200 in her bank account and creating a multiple six-figure businesses in her first year, she learned the power of sales. Meghan has taught sales to over 200+ entrepreneurs in the last three years, has had $100k+ launches, and has over 8 years of experience in the sales space. Meghan blends the power of sales psychology and behavioral economics to teach entrepreneurs how to scale their businesses and master their sale. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. | |||
| Future-Proofing Your Marketing Strategy | 25 Sep 2024 | 00:07:50 | |
You've probably heard that marketing is "constantly evolving." So, as we create our strategic plans for 2025 and beyond, what should we keep in mind to "future-proof" our strategies? In today's episode, I'm sharing how you can create growth strategies that work now and in the future. Specifically, I share:
Mentioned in This Episode:
Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. | |||
| The Power of PR: How to Get Your Business Noticed (with Jill Lublin) | 24 Sep 2024 | 00:19:15 | |
When you're considering launching a new marketing channel, public relations (PR) might be one of the last things that comes to mind. However, in today's episode of The Growth Pod, Jill Lublin shares why you might want to think of PR first and how you can leverage it successfully to grow your business. Specifically, Jill shares:
Mentioned in This Episode: About Jill: Jill Lublin is a 25+ year Media Magnet. She is a world-renowned publicity expert, international speaker and 4x Best Selling author. Jill has made thousands of stage appearances alongside celebrities such as Tony Robbins, Jack Canfield and Barbara Corcoran, to name a few. She has worked with over 100,000 clients implementing her signature formula for getting media attention, creating next-level visibility in the marketplace that results in boosted sales. These lead and profit generating formulas are included in her signature program, the Publicity Breakthrough Bootcamp and her monthly Kindness Circles. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. | |||
| The Key to Using Promotions Strategically (aka How to Escape Discount Dependence) | 18 Sep 2024 | 00:11:31 | |
Running a promotion is one of the most powerful tools for business growth, but when done wrong, promotions can seriously harm your business. That's why, in today's episode of The Growth Pod, I'm sharing my exact strategy for growing a business with successful promotions. Specifically, I share:
Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. | |||
| What Small Businesses Can Learn from Jeff Bezos (with Steve Anderson) | 17 Sep 2024 | 00:20:26 | |
Jeff Bezos built Amazon into a $2T company--but what can small businesses learn from a company of this size? In today's episode, Steve Anderson (author of The Bezos Letters) shares how small businesses can take lessons from Amazon and apply them to their growth. Specifically, Steve shares:
Mentioned in This Episode: Download your FREE digital copy of The Bezos Letters: 14 Principles to Grow Your Business Like Amazon.
About Steve: Steve Anderson is an expert in strategic risk and business growth. Drawing on decades of experience in the insurance industry, he wrote The Bezos Letters: 14 Principles to Grow Your Business Like Amazon, which has become a Wall Street Journal, USA Today, and international bestseller. With hundreds of thousands of followers, Steve has been handpicked by LinkedIn as one of the world's most influential thought leaders. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Revenue Recovery: Strategies to Revive Your Marketing | 11 Sep 2024 | 00:14:29 | |
What do you do when a marketing channel isn't performing like it used to? In this episode of The Growth Pod, Angela shares how you can apply Revenue Recovery to your marketing to get back into growth mode ASAP. Specifically, Angela shares:
Mentioned in This Episode: Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. | |||
| Steps to Clearly Define a Marketing Strategy (with Sara Nay) | 10 Sep 2024 | 00:16:50 | |
Are you focusing on tactics instead of strategy in your marketing? In this episode of The Growth Pod, Sara Nay shares how you can create a clearly defined marketing strategy that improves the ROI of your marketing efforts in a way that's clear and understandable. Specifically, Sara shares:
Mentioned in This Episode:
About Sara: Sara Nay is the chief operating officer at Duct Tape Marketing. With over thirteen years working in the small business space, her passion is to install marketing and operating systems for small business owners so they can get more clarity and freedom in their lives. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| BONUS: Your Marketing Ecosystem [Full Audiobook] | 04 Sep 2024 | 01:04:53 | |
A complete guide for business owners, founders, and corporate leaders who are frustrated with marketing and want a straightforward and profitable marketing strategy. How can you market less and sell more? By leveraging the power of a marketing ecosystem, a strategy that connects an organization’s marketing channels into a system where the sum of all marketing efforts is greater than its parts. This book was written to help:
With this book, you will be able to:
Marketing ecosystems have dramatically improved my client’s businesses, generating millions of dollars and creating profitable marketing programs. I am confident it will improve your business as well. Mentioned in This Episode:
Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| How Podcasting Can Unlock Business Growth (with Karen Roberts) | 03 Sep 2024 | 00:21:00 | |
As a podcast listener, you understand the value of podcasting. But this episode takes it to the next level. Karen Roberts shares why starting your own podcast can be the growth unlock you've been looking for in your business. Specifically, Karen shares:
Mentioned in This Episode: About Karen: Karen Roberts is a seasoned fitness industry veteran with over 25 years of experience who made a bold leap into the digital space. After successfully guiding coaches through the transition to online entrepreneurship, she hosted her inaugural online summit in 2020. Mintwave Radio recognized her expertise and invited her to launch a weekly show, 'A Coffee with Karen - a cup of positivity with just a sprinkling of wu wu podcast,' breaking free from the constraints of traditional radio. Having interviewed countless coaches, consultants, therapists, and healers, Karen uncovered a common thread: the power of sharing personal stories to expand influence and audience reach. In 2021, she took charge of the station, founding the Raising Vibrations Podcast Network, driven by the realization that providing a platform was insufficient. Karen identified a need for a comprehensive strategy, leading her to join forces with Evans Putman the founder of Podcast Profit School. Currently residing in the top 1% of podcasts globally, Karen empowers others with coaching services and comprehensive post-production support through her business, ensuring her clients not only reclaim their time but also achieve a tangible return on investment for their podcasting efforts. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Revenue Isn't Everything: Financial Metrics Every Founder Should Know (with Samantha Eck) | 10 Dec 2024 | 00:13:35 | |
Unlocking business growth starts with understanding your numbers, and in this episode, Samantha Eck, dives deep into how financial insights can help you hit your growth goals faster. Specifically, Samantha shares:
Mentioned in This Episode:
About Samantha: Samantha Eck is a bookkeeper for creatives and a coach for bookkeepers looking to build their business. Using her corporate background and education in accounting she focuses on helping creatives read the story their numbers are trying to tell them so that they can utilize them to grow their business to unexpected heights. When not crunching numbers Samantha can be found spending time with her husband Justin and dog Vivi usually reading, gaming or cross stitching while watching a good show. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Slash Your Marketing Budget to Make More $$$ | 28 Aug 2024 | 00:09:52 | |
If you've been in growth mode for a while, your marketing systems might be messier than you'd like. In this episode, Angela shares how you can use the power of a marketing ecosystem to spend less on your marketing while making more revenue. Specifically, Angela shares:
Mentioned in This Episode:
Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Transform a Dull Blog into a Traffic Magnet (with Jon Clemence) | 27 Aug 2024 | 00:13:46 | |
Blogging is an important part of a successful acquisition strategy. Not only do blogs create educational opportunities for your prospects, but they can be an important source of sales for your brand. In this episode of The Growth Pod, content expert Jon Clemence shares exactly how you can take a dull blog and turn it into a traffic magnet. Specifically, Jon shares:
Mentioned in This Episode: About Jon: Jon Clemence is a professional proofreader, editor, and writer. He runs an editing and writing agency that helps businesses improve their written content to attract more people to their websites and convert them into new clients. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Unlocking Profitable Growth with a Marketing Ecosystem | 21 Aug 2024 | 00:05:36 | |
We chat a lot about the power of a marketing ecosystem on this podcast. But what does one look like in practice? In this episode, Angela takes you step-by-step through a real-world example of implementing a marketing ecosystem. Mentioned in This Episode:
Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Beyond Time Management: Streamlining for Success (with Eric Williams) | 20 Aug 2024 | 00:23:33 | |
If you're feeling overwhelmed and stuck in your business, there's a few simple changes you can make to help you solve the cause of your overwhelm. In this episode, operations expert, Eric Williams shares how you can reclaim your time, streamline your operations, and unlock your next level of business growth. Specifically, Eric shares:
Mentioned in This Episode: About Eric: Founder and CEO of Willity. After 20+ years leading teams, hiring, training, and managing 1,000+ employees, and advising 300+ entrepreneurs, leaders, and executives, he started Willity to help overwhelmed leaders get their businesses and lives back on track by streamlining their operations and aligning their behaviors. Eric focused on three key areas: the mechanics of their schedule and operations, their leadership skill sets, and honing their identity and personal superpowers as a leader. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Understanding Consumer Behavior (with Sunny Dublick) | 15 Aug 2024 | 00:19:10 | |
Tap into your customer's psyche to increase sales. Consumer insights expert Sunny Dublick shares how you can bridge the gap between consumer behavior, data, AI, and your business. Specifically, Sunny shares:
Mentioned in This Episode:
About Sunny: Sunny Dublick is an award-winning marketing specialist and founder of Sunny Dublick Marketing. Originally from New Jersey, Sunny has spent over 15 years in the marketing and advertising industry, working with high profile clients such as the Philadelphia 76ers and HanesBrands, as well as small and medium-sized businesses spanning the hospitality, retail and professional services industries. After spending the first 9 years of her career working for various advertising agencies and corporate marketing departments in the greater Philadelphia area, Sunny set out on her own, forming Sunny Dublick Marketing in 2017 to provide transparent and effective marketing solutions to businesses nationwide. A self-proclaimed marketing revolutionary + ‘Pink Starburst’ of Marketing Experts, her strategies are designed to inspire creativity and divergence in the way you approach your marketing, marrying the art + the science of the industry to enable you to truly grow the best, most authentic version of your brand. While Sunny's 9-5 passion lies in helping brands find marketing success, she is also an avid painter, taco fanatic, beach bum and book nerd. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| 10 Lessons from Spending $10M+ on Digital Ads | 14 Aug 2024 | 00:10:58 | |
I've spent over $10M on digital ads and am sharing the exact reasons why campaigns underperform, where you can lean in to find growth, and how to get more performance from your digital ads. Specifically, Angela shares:
Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. | |||
| The Secret to a High-Impact Website (with Lindy Nowak) | 13 Aug 2024 | 00:17:58 | |
We all know our websites are important. But what can we do to ensure that our websites are set up for conversions? In this episode of The Growth Pod Lindy Nowak shares easy, high-impact changes that can improve your conversions. Specifically, Lindy shares:
Mentioned in This Episode:
About Lindy: Lindy Nowak spent over 15 years as a creative director in New York City, working for multiple brands, including L’Oréal, Bon Appetit, Entertainment Weekly, and Women’s Health Magazines. Today, she is the founder and CEO of Up in a Day, a turnkey website product that helps CPAs, mortgage brokers, restaurant owners, therapists, and tech start-ups get a great website up and running quickly, on budget, and with very little effort from them. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Setting Your Business Up for Financial Success (with Sarah Webb) | 08 Aug 2024 | 00:18:21 | |
One of the most difficult things to get right in business is money management. Join fCFO Sarah Webb, as she shares how you can get the basics right and set your business up for financial success. In this episode, Sarah shares:
Mentioned in This Episode: About Sarah: Sarah Webb is a forward-thinking fractional CFO dedicated to helping attorneys run profitable and efficient businesses. Sarah founded Webb CFO to provide accounting assistance and long-term financial planning guidance to licensed professional clients and their private practice small businesses. Though Sarah and her team are happy to address the fundamental aspects of day-to-day accounting, such as cash flow management and budgeting, they take client financials a step further by adopting a strategic approach: leveraging numerical data for forecasting and planning and offering a broader management-oriented perspective. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| The Hidden Advantages of Bootstrapping Your Business | 07 Aug 2024 | 00:05:16 | |
In this episode, Angela shares how bootstrapping your business sets you up for success (and how comparing yourself to venture-backed companies can be dangerous for your business). Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. | |||
| Eliminating Cash Flow Problems (with Christian Brim) | 06 Aug 2024 | 00:16:11 | |
Cash flow problems can be a huge problem for small businesses, and can lead to serious outcomes. Join Christian Brimm to learn how Profit First principles can benefit your business and eliminate the stress of balancing your books. Specifically, Christian shares:
Mentioned in This Episode:
About Christian: Christian Brim, CEO of CORE Group, specializing in providing creative business owners, and marketing agencies with vital financial services such as accounting, bookkeeping, tax planning, tax preparation, and wealth management. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Avoiding Tax Debt: Tax Tips for Small Businesses (with Morgan Anderson) | 03 Dec 2024 | 00:21:03 | |
Tax debt can be a challenge for many business owners, but understanding how to manage it effectively can make all the difference. In this episode of The Growth Pod, we're joined by tax debt expert, Morgan Anderson, to learn her strategies for avoiding costly tax traps. Specifically, Morgan shares:
Mentioned in This Episode: About Morgan: Morgan Q. Anderson, EA, has been relentlessly representing her clients before the IRS and state tax agencies for over 25 years. During that time, she has resolved thousands of clients' personal and business tax debt issues for income, payroll, and sales taxes. To say she has handled pretty much any tax debt problem you can imagine is an understatement! Her experience and knowledge have led to her publishing a book called "Tax Debt Rule #1... There's ALWAYS a Solution!" that individuals and tax professionals can use as a guide for identifying where they are in the tax debt collection process and the steps they can begin to take to move towards a resolution. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| How to Build an Audience of Your Dream Customers (with Rich Brooks) | 01 Aug 2024 | 00:21:12 | |
Are you sick of attracting bad-fit customers and clients? It might be your content! In this episode of The Growth Pod, Rich Brooks shares a clear roadmap for creating a content strategy that attracts your dream customers. Specifically, Rich shares:
Mentioned in This Episode:
About Rich: Rich Brooks is the founder and president of Flyte New Media, a digital agency in Portland, Maine, that's been in business for over 25 years. He is a nationally recognized speaker on entrepreneurship, digital marketing, and social media. He founded The Agents of Change, an annual conference and weekly podcast that focuses on search, social & mobile marketing. He co-founded Fast Forward Maine, a podcast and workshop series for growing Maine businesses. Rich is the author of The Lead Machine: The Small Business Guide to Digital Marketing, a popular and well-received book that helps entrepreneurs and marketers reach more of their ideal customers online. He has appeared in Inc. Magazine, The Huffington Post, FastCompany.com, CNN.com, The Social Media Examiner, and many other news stories on digital marketing. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. -- Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Explode Your Brand’s Growth with Marketing MVPs | 31 Jul 2024 | 00:06:02 | |
Learn how you can take Silicon Valley's favorite acronym (MVP) and apply it to marketing in your business. In this episode, Angela shares:
Click HERE to get weekly marketing tips & podcast roundups in your inbox! Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. | |||
| How to Create an Extraordinary Strategy for Winning (with John Hewitt) | 30 Jul 2024 | 00:22:11 | |
John Hewitt is the "Hewitt" in "Jackson Hewitt Tax Service," and today, he's sharing his extraordinary strategy for winning with you. John has helped thousands of people become entrepreneurs and he knows what works and what doesn't work. This is an episode you do NOT want to miss. In this episode, John shares:
Mentioned in This Episode:
About John: John Hewitt is the "Hewitt" in "Jackson Hewitt Tax Service," after which he founded "Liberty Tax Service" with over 6,000 offices. John sold his interest in Liberty for nearly 500 million dollars. Now John and his partners and friends are helping Entrepreneurs discover how to become CEOs - "Building Their Empires" for the King of Kings. He is the author of the fascinating book iCompete and the CEO of Loyalty Brands. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. -- Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Escaping the Owner Prison (with Richard Walsh) | 25 Jul 2024 | 00:21:43 | |
Feeling stuck on the hamster wheel of running your business? Like you're always on and can never take a break? You may be trapped in The Owner Prison. In today's episode of The Growth Pod, Richard Walsh shares actionable tips to escape the owner prison, gain freedom, and live a more balanced life. Specifically, Richard shares:
Mentioned in This Episode:
About Richard: Richard is a 30-year seasoned entrepreneur. He’s the best-selling author of Escape the Owner Prison, the contractor's new way to scale, regain control, and fast-track growth while loving life. A speaker and podcast host, he’s a husband and father of six children, a US Marine, champion boxer, black belt, and an internationally recognized steel sculptor. His expertise lies in combining both the strategic and the tactical. He's able to deliver immediate, problem solving results (tactical), along with strategic, long term implementation of systemization and scalability. With over 30 years in business himself, Richard has embraced time compression, sharing the secrets and strategies that bring rapid and lasting results to the companies he works with. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. -- Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| The Power of Personal Branding (with Michelle McCarthy) | 23 Jul 2024 | 00:21:52 | |
Branding powerhouse Michelle McCarthy is breaking down the exact steps you need to take to create a personal brand that takes you from invisible to in-demand. Specifically, Michelle shares:
Mentioned in This Episode: About Michelle: Michelle McCarthy is a personal brand strategist with 15 years of experience working with everyone from solopreneurs to tech giants. Michelle's passion lies in helping successful women with bold ambitions step out from the confines of their current roles and build authentic personal brands. She's developed a personal branding framework that guides women who want more by establishing themselves as the go-to in their industry. With a knack for spotting untapped potential and a genuine desire to spark change, Michelle guides her clients to embrace their uniqueness so they have an unforgettable impact. Her approach is all about keeping it real and aligning personal values with over-the-top professional goals. Her framework is designed to help these powerhouse women launch themselves into the spotlight, selling books, booking keynotes, and becoming established thought leaders. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. -- Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| How to Stand Out by Being a Published Author (with Mike Capuzzi) | 18 Jul 2024 | 00:20:00 | |
Writing a book is the #1 way to position your business as the authority in your niche. The good news? It doesn't need to be difficult to write a book! In this episode, Mike Capuzzi shares how you can create a short, helpful book (a Shook™) in a few easy steps and begin leveraging the power of authorship for your business! Specifically, Mike shares:
Mentioned in This Episode: ** Get Your Free Gift from Mike HERE **
About Mike: Mike Capuzzi is an Amazon bestselling author, publisher, and coach for business owners and sharp, aggressive entrepreneurs looking to get to the next level in their business. Throughout his 27 years in marketing and 24 years as a consultant, Mike's diligent and innovative use of High Impact Marketing has consistently surpassed the expectations and outcomes of "traditional" corporate marketing concepts and business strategies for his clients. This expertise has led him to be a guest speaker on the stages of some of the world's foremost marketing experts, including Dan Kennedy, Bill Glazer, Rory Fatt, Ed Rush, and Julie Steinbacher. To date, Mike has helped thousands of business owners create more profitable marketing. In 2019, Mike launched Bite Sized Books, a new publishing venture founded on his proven formula for creating short, helpful books (known as shooks) for business owners, entrepreneurs, and CEOs. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. -- Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Championing the Underdog: How Small Businesses Can Change the World (with Tyler Copenhaver-Heath) | 17 Jul 2024 | 00:23:03 | |
This is an episode that you DON'T want to miss. From humble beginnings on welfare with a father in prison, Tyler Copenhaver-Heath transformed his challenges into entrepreneurial triumphs and shares how you can overcome adversity in your own life and achieve new greats. Specifically, Tyler shares:
Mentioned in This Episode:
About Tyler: Tyler Uriah Copenhaver-Heath, a biochemist and MBA graduate, is a beacon of resilience and transformative success. From humble beginnings on welfare with a father in prison, Tyler transformed his challenges into entrepreneurial triumphs. He founded APEX Customs, evolving it from a garage startup to a multi-million-dollar enterprise, later selling it and several other businesses in under a decade. Beyond his business milestones, Tyler's heart beats for the underdog. Having assisted over 100 new or struggling entrepreneurs without charge, he's a living testament to the power of giving back. His latest venture, Glaive, aims to level the playing field for small businesses and budding entrepreneurs. An international MMA connoisseur, long sword practitioner, and published author, Tyler's journey is rich and varied. Through his blog, podcast, and docuseries, he inspires and supports those with big dreams, emphasizing the transformative power of small businesses in communities. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. -- Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Master LinkedIn and Become a Client Magnet (with Naomi Rose Everly) | 11 Jul 2024 | 00:21:35 | |
LinkedIn expert Naomi Everly lays out the path to mastering LinkedIn and becoming the ONLY person your prospects want to work with. Join Angela and learn how you can improve your LinkedIn presence and attract more clients. Specifically, Naomi shares:
Mentioned in This Episode:
About Naomi: Naomi-Rose Everly is an Expert LinkedIn Profile Writer and Strategy Coach, who has spent the last 12 years helping people position themselves as the ‘go to’ expert within their industry and structuring their business so prospects come to them pre-sold and ready to buy. She is the founder of TheProfile.Company and author of Magnetise Your Expertise on LinkedIn, What to Put on Your LinkedIn Profile and Grassroots to Green Shoots. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. -- Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Unlock The Power of YouTube Lead Generation (with Sean Tepper) | 09 Jul 2024 | 00:19:44 | |
Can YouTube really be a substantial source of leads for your business? On today's episode of The Growth Pod, Angela sits down with Sean to learn how he leveraged organic YouTube growth to attract new customers and grow Tyker to over 9,000 customers across 50 countries. Specifically, Sean shares:
Mentioned in This Episode: About Sean: Sean Tepper is the founder and CEO of Tykr, a stock screener and education platform all-in-one that helps you manage your own investments with confidence. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Kick Start Your Next Launch with Crowd Funding (with Aurora Winter) | 04 Jul 2024 | 00:21:02 | |
Today, we're welcoming Aurora Winter back to The Growth Pod to learn the ins and outs of running a successful crowdfunding campaign. Learn how other companies were able to make millions leveraging crowdfunding and how you can replicate their success in your own business. Specifically, Aurora shares:
Mentioned in This Episode:
About Aurora: Aurora Winter, MBA, is a successful entrepreneur, bestselling author, TV writer-producer and the founder of www.SamePagePublishing.com. Using her expertise in film and neuroscience, she helps people tell memorable stories that build brands, books, and businesses. Experts turn their words into wealth. Winner of the Outstanding Nonfiction Book of the Year Award, Aurora’s book “Turn Words Into Wealth: Blueprint for Your Business, Brand, and Book" shares 7 ways to generate 7 figures. Aurora will share how the right words can dramatically increase income, impact, and influence. Everybody needs a bit of magic in their life. Aurora’s new fantasy series, “Magic, Mystery and the Multiverse” is a fun, fast-paced adventure for young adults. It won the Readers’ Choice award, Best Teen book. Aurora loves to talk about issues that matter and create engaging and entertaining content that adds value. Business topics: the neuroscience of communication, marketing, pivoting, and creating multiple streams of income. Creative topics: how to turn books into movies, lessons learned writing fiction and non-fiction, publishing, and more. A popular media guest, Aurora has been featured on ABC-TV, CBS-TV, KTLA-TV, Huffington Post, Elle magazine, Oprah Radio, The Rebel Author podcast, and more. To learn more, visit: www.AuroraWinter.com/media. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| Why Every Brand Needs a Podcast (with Isabella Sanchez) | 26 Nov 2024 | 00:18:38 | |
Podcasting is an excellent way to grow the relationship you have with prospects and customers, but how does that translate to business growth? In this episode of The Growth Pod, Isabella Sanchez Castaneda shares how podcasting can grow your brand. Specifically, Isabella shares:
Mentioned in This Episode: About Isabella: Isabella Sanchez Castañeda is an award-winning podcast strategist and producer for expert personal brands. Isabella is the CEO and founder of Isa Media Inc, a digital marketing agency focused on helping you grow your visibility and revenue through podcasting. Combining her background in journalism, dedication to marketing, and years in podcasting, Isabella is here to help you know exactly what to say in your next podcast episode. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| My 7 Keys to Marketing Success | 03 Jul 2024 | 00:10:37 | |
Transform your marketing with my 7 Keys to Marketing Success. These are the exact keys that have helped my business and my client's businesses create profitable marketing strategies that cost less and generate more revenue. In this episode, I'm breaking down:
Improve your marketing strategy: My new book - Your Marketing Ecosystem - is a complete guide for business owners, founders, and corporate leaders who are frustrated with marketing and want a straightforward and profitable marketing strategy.
Mentioned in This Episode: Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| How to Write Your Weekly Emails Without Going Insane (with Tanya Brody) | 02 Jul 2024 | 00:28:25 | |
Do you struggle with writing your weekly emails? In this episode, you will learn how you can take the guesswork out of starting an email list and the pain out of writing weekly emails. Join Angela as she chats everything email with Tanya Brody in today's episode of The Growth Pod. Specifically, Tanya shares:
Mentioned in This Episode:
About Tanya: Tanya Brody is a Full-Stack Direct Response Copywriter and Email Marketing Consultant. She has worked with numerous marketing technology companies, information marketers, and other small to medium-sized businesses to improve their email marketing and overall messaging. Tanya works with business owners to help them write their regular nurture emails, so they can grow their relationships with their subscribers, get more sales, and create happy, loyal customers. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||
| 7 Ways to Make 7 Figures as a Thought Leader (with Aurora Winter) | 18 Jun 2024 | 00:20:27 | |
Leverage your personal brand to become a thought leader (and make a lot of money doing it)! Join our guest, Aurora Winter, as she shares the 7 ways you can make 7 figures as a thought leader. Specifically, Aurora shares:
Mentioned in This Episode:
About Aurora: Aurora Winter, MBA, is a successful entrepreneur, bestselling author, TV writer-producer and the founder of www.SamePagePublishing.com. Using her expertise in film and neuroscience, she helps people tell memorable stories that build brands, books, and businesses. Experts turn their words into wealth. Winner of the Outstanding Nonfiction Book of the Year Award, Aurora’s book “Turn Words Into Wealth: Blueprint for Your Business, Brand, and Book" shares 7 ways to generate 7 figures. Aurora will share how the right words can dramatically increase income, impact, and influence. Everybody needs a bit of magic in their life. Aurora’s new fantasy series, “Magic, Mystery and the Multiverse” is a fun, fast-paced adventure for young adults. It won the Readers’ Choice award, Best Teen book. Aurora loves to talk about issues that matter and create engaging and entertaining content that adds value. Business topics: the neuroscience of communication, marketing, pivoting, and creating multiple streams of income. Creative topics: how to turn books into movies, lessons learned writing fiction and non-fiction, publishing, and more. A popular media guest, Aurora has been featured on ABC-TV, CBS-TV, KTLA-TV, Huffington Post, Elle magazine, Oprah Radio, The Rebel Author podcast, and more. To learn more, visit: www.AuroraWinter.com/media. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase... | |||
| Why Writing a Book is the Ultimate Marketing Strategy (with Becky Warrak) | 11 Jun 2024 | 00:19:49 | |
Are you looking for THE edge you need to stand out from the crowd? In this episode of The Growth Pod, Becky Warrak shares the nitty-gritty of why writing a book could be the competitive edge that you've been looking for. Specifically, Becky shares:
Mentioned in This Episode:
About Becky: Becky is the owner of Raven Crest Books, a publisher for business owners and entrepreneurs in the online coaching space. She also mentors online coaches to write and publish their own work in order to grow their authority and build their businesses. Let’s Connect! Work With Me: growthdirective.com About Angela Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies. Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love. Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support! | |||