Episode Overview
AI-powered research platform Conveo transforms market insights through AI-moderated video interviews, delivering deeper consumer understanding at scale.
Episode Highlights
The Future of Data Collection: How AI moderators are revolutionizing consumer research by conducting natural video conversations that capture not just what people say, but how they say it and what they show
Multimodal Analysis Breakthrough: Advanced AI capabilities that analyze facial expressions, emotions, environments, and brand detection alongside transcripts—providing the 93% of meaning beyond words
Research Team Transformation: Why AI tools are empowering researchers rather than replacing them, enabling the 90% of research projects that teams wish they could run but couldn't due to time constraints
From Insights to Impact: Real examples of how AI-generated research travels directly to revenue-generating functions, convincing retailers and driving shelf placement decisions
The Talent Multiplier Effect: How research technology acts as a talent acquisition tool, allowing teams to scale expertise without scaling headcount while maintaining research rigor
Beyond "Qual at Scale": Moving past traditional research categories toward rapid iterative insights that compound knowledge across multiple studies and markets
About the Guests
Hendrik van Hove is Chief Product Officer at Conveo, the AI-powered research platform. A former McKinsey consultant who studied AI before ChatGPT's launch, Hendrik co-founded Conveo after Y Combinator and focuses on customer-driven product development.
Niels Schillewaert is Head of Research and Methods at Conveo and former co-founder of Human8 Insights Consulting. With decades of experience in digital research transformation, Niels brings deep methodological expertise to AI-powered consumer insights.
Learn more about the impact of technology and AI on research, insights & analytics at Insight Platforms.
