How can you find your voice through writing in different genres and mediums over the years? How can you shift your mindset around book marketing, whatever your age? Betsy Lerner shares her experience of writing and books over decades in the publishing industry. In the intro, Going Local: Authors on the payoffs and pitfalls of […]

The post Finding Your Voice, Writing Across Genre And Loving Book Marketing With Betsy Lerner first appeared on The Creative Penn.

How will generative AI change search and book discoverability in the years ahead? How can you make sure your books and your author website can be found in AI tools like ChatGPT? Thomas Umstattd Jr. joins me to discuss Generative Engine Optimisation (GEO) and how it will replace traditional SEO marketing. I first covered this […]

The post Book Discoverability In An Age Of AI. GEO For Authors With Thomas Umstattd Jr. first appeared on The Creative Penn.

What are the different ways you can distribute and monetise your ebooks and audiobooks through Kobo Writing Life? How can you market them more effectively and reach more readers? With Tara Cremin. In the intro, the potential impact of tariffs and what to do about it [Self Publishing Advice]; Pep talk for authors during chaotic […]

The post Ebook Sales, Subscriptions, Audiobooks And Book Marketing With Tara Cremin From Kobo Writing Life first appeared on The Creative Penn.

In this solo episode, I talk about my lessons learned from 12 years as a full-time author entrepreneur. You can read/listen to previous updates at TheCreativePenn.com/timeline. In the intro, Finding readers [ALLi blog]; Writing the Shadow Kickstarter. Today's show is sponsored by ProWritingAid, writing and editing software that goes way beyond just grammar and typo checking. […]

The post Lessons Learned from 12 Years as an Author Entrepreneur first appeared on The Creative Penn.

What's the difference between an audio book and an audio drama? What are the steps to write a script and produce it? Joanne Phillips gives her tips. In the intro, Amazon KDP's new AI content guidelines; AI at the heart of what Amazon does [The Verge]; Writing the Shadow Kickstarter; 1000 Libraries Kickstarter; Today's show […]

The post Writing And Producing Audio Drama With Joanne Phillips first appeared on The Creative Penn.

How can you expand the possibilities of book cover images with AI? What are some of the controversies and how can authors and designers work together with AI tools to create original design? Book cover designer Damon Freeman discusses his views. There are lots of links in the show notes below to specific resources, but […]

The post Using AI Images In Your Book Cover Design Process With Damon Freeman first appeared on The Creative Penn.

How might thinking differently help you create clarity in our noisy world? How can you produce a high-quality print book — and successfully fund it on Kickstarter? Holger Nils Pohl discusses these things and more. In the intro, Copyright in an age of AI [Self Publishing Advice, Monica Leonelle, Ars Technica, The Verge, The Atlantic; […]

The post Producing Visual, High Quality Books, Thinking Differently, and Kickstarter Lessons With Holger Nils Pohl first appeared on The Creative Penn.

How can you stop self-censoring your writing and share the deepest aspects of yourself with your readers? How can you break poetry out of the restraints that many try to put upon it? Stephanie Wytovich talks about these things and more. In the intro, 5 trends that are shifting the future of publishing with Monica […]

The post Writing Poetry In The Dark With Stephanie Wytovich first appeared on The Creative Penn.

How can you build an author business for the long term, and not just for the launch of one book? How do you ensure secure cash flow and profits, instead of focusing on short-term spike sales? Joe Solari discusses key aspects of your author business. In the intro, Kobo Plus expands to audiobooks in Australia […]

The post Build A Successful Author Business For The Long Term With Joe Solari first appeared on The Creative Penn.

How can you create a book series that children love — and that you can expand into multiple streams of income? How can you offer a fantastic experience to schools — and get paid well for your time? Tonya Duncan Ellis gives her tips. In the intro, investment firm KKR will buy Simon & Schuster […]

The post Publishing Books For Children And Profitable School Visits With Tonya Ellis first appeared on The Creative Penn.

How can AI tools help authors who struggle with energy and time because of disability, chronic pain, health conditions, post-viral fatigue, or other unavoidable life issues? Steph Pajonas explains why AI is important for accessibility and more. Today's show is sponsored by my wonderful patrons who fund my brain so I have time to think […]

The post How AI Tools Are Useful For Writers With Disabilities And Health Issues With S.J. Pajonas first appeared on The Creative Penn.

How can you shift your mindset in order to reach more readers with your books? How can you leverage the tools available for authors to sell more copies? Ricci Wolman from Written Word Media gives her tips. In the intro, The Hotsheet useful newsletter; Book publishing is broken; In the US, the Federal Trade Commission […]

The post The Marketing Mind Shift And The Power Of Ad Stacking With Ricci Wolman first appeared on The Creative Penn.

How can you write fast but also make your creative process sustainable for the long term? How can you collaborate effectively with other authors in your genre? Dan Willcocks talks about his creative and business approach. In the intro, Draft2Digital acquires SelfPubBookCovers; Different types of creative energy [Self Publishing Advice]; Twitter becomes X [The Verge]; […]

The post Writing Fast, Collaboration, And Author Mindset With Daniel Willcocks first appeared on The Creative Penn.

What’s the difference between telling a story on screen and on the page? How does indie film production overlap with indie publishing—and what can writers learn from the world of filmmaking? Why might a producer choose creative freedom over big studio deals, and what does that mean when it comes to book marketing? Gretchen McGowan […]

The post Writing Memoir From A Life In Film With Gretchen McGowan first appeared on The Creative Penn.

How can you use what you're scared of to write better stories that resonate with readers? How can you acknowledge your shadow side and bring aspects of it into the light in a healthy way that serves you and your customers? Michaelbrent Collings talks about his experiences — and you can do my Shadow Survey […]

The post Writing From Your Shadow Side With Michaelbrent Collings first appeared on The Creative Penn.

What are the pros and cons of traditional publishing vs self-publishing? How can you combine multiple options for a more creatively satisfying — and profitable — author career? Rachael Herron gives her tips. In the intro, Power Thesaurus and editing tips for audio; How Writers Fail — Kris Rusch; Finishing energy; Sidekick for Shopify; Shadow […]

The post Your Publishing Options With Rachael Herron first appeared on The Creative Penn.

How can you exploit the unique in your stories, as well as amp up the conflict? John Gaspard gives writing and creative business tips based on movies and TV. In the intro, Meta launches Threads, the new Twitter-like app — you can follow me @jfpennauthor; Possible Podcast episode with Ethan Mollick; Moonshots and Mindsets podcast […]

The post Writing Tips From The Movies With John Gaspard first appeared on The Creative Penn.

Four years ago, in July 2019, I put out a podcast episode that went through the 9 disruptions I saw coming for authors and publishing in the next decade. It turns out that most are happening faster than even I expected. In this episode, Nick Thacker and I discuss some of the main points. In […]

The post 9 Ways That Artificial Intelligence (AI) Will Disrupt Authors And The Publishing Industry. An Update With Joanna Penn And Nick Thacker first appeared on The Creative Penn.

How can fiction authors use Sudowrite to assist with writing tasks they need help with? What functionality does Sudowrite have that will be useful to different types of writers? Amit Gupta gives his tips in this interview. I use and recommend Sudowrite as part of my creative process. You can try Sudowrite through my affiliate […]

The post Using Sudowrite For Writing Fiction With Amit Gupta first appeared on The Creative Penn.

How can you stand out in a crowded market of non-fiction books? How can you build a business around your central topic? How can you deal with failure to move on to success? Stephanie Chandler shares her experience and tips. In the intro, HarperCollins and KKR make bids for Simon & Schuster [The Hotsheet]; more […]

The post The Craft And Business Of Writing Non-Fiction Books With Stephanie Chandler first appeared on The Creative Penn.

How can Bookfunnel help authors reach more readers, sell more books, and sell direct? Damon Courtney outlines features of Bookfunnel that you might not know about. In the intro, Hello Books and Written Word Media have joined forces for promo stacking; Call to Action (CTA) tips [ALLi]; my free Author Blueprint; Bundle for writers [Storybundle]. […]

The post How Authors Can Use Bookfunnel To Reach Readers And Sell Direct With Damon Courtney first appeared on The Creative Penn.

What are some of the most effective ways to market your book? What strategies have remained the same despite the rise of new tactics? What are the best ways to reach a Christian audience? Thomas Umstattd Jr. gives plenty of tips in this interview. In the intro, Freedom, fame, or fortune — what do you […]

The post Novel Marketing And Christian Publishing With Thomas Umstattd Jr. first appeared on The Creative Penn.

Memoir can be one of the most challenging forms to write, but it can also be the most rewarding. Marion Roach Smith talks about facing your fears, as well as giving practical tips on structuring and writing your memoir. In the intro, Amazon's category changes [KDP Help; Kindlepreneur; Publisher Rocket]; Book description generation with AI; […]

The post Writing Your Transcendent Change: Memoir With Marion Roach Smith first appeared on The Creative Penn.

What are the crucial linchpin moments in your novel and how can you keep a reader turning the pages? John Fox gives fiction writing tips in this interview. In the intro, writing and publishing across multiple genres [Ask ALLi]; Pilgrimage and solo walking [Women Who Walk]; My live webinars on using AI tools as an […]

The post Crafting Your Novel’s Key Moments With John Matthew Fox first appeared on The Creative Penn.

What are some ways you can market a book during a launch period using audio, video, and text? What does my JFPenn voice clone sound like narrating the first two chapters of my thriller, Death Valley? J.F. Penn is the Award-winning, New York Times and USA Today bestselling author of thrillers, dark fantasy, crime, horror, […]

The post Death Valley Audiobook Chapters And Book Marketing Tips With J.F Penn first appeared on The Creative Penn.

How can we write about places that inspire us in an authentic way even when they are not our own country? Tony Park gives his tips for writing setting, and also outlines how his publishing experience has changed over the last two decades. In the intro, KDP printing costs are changing from 20 June; plus, […]

The post Writing Novels Inspired By Place With Tony Park first appeared on The Creative Penn.

What are some of the common mental health issues that writers face? How can we use writing to help us process our problems, and turn our life into art through our books? Author and mental health therapist Toby Neal shares her thoughts and tips. It's Mental Health Awareness Week here in the UK with a […]

The post Making Art From Life. Mental Health For Writers With Toby Neal first appeared on The Creative Penn.

AI tools can generate words, but the human intention behind it, as well as the skill of the author, drives the machine. Stephen Marche talks about the creative process behind Death of an Author, 95% written by AI, out now from Pushkin Industries. Today's show is sponsored by my wonderful patrons who fund my brain […]

The post Intentionality, Beauty, and Authorship. Co-Writing With AI With Stephen Marche first appeared on The Creative Penn.

What are the implications of generative AI for the indie author community? How can we make choices for our own creative business while respecting the decisions of others? Dan Wood (Draft2Digital) and Michael Anderle (20BooksTo50K, LMBPN) and I discuss our recommendations for the way forward. In the intro, Ingram Spark offers free title setup and […]

The post Generative AI And The Indie Author Community With Michael Anderle And Dan Wood first appeared on The Creative Penn.

What is the AI-Assisted Artisan Author? How can we use AI tools in our creative and business processes while still keeping our humanity at the core of our books? As generative AI development continues apace and new possibilities emerge every week, the focus of AI discussions in the author community has been centered around productivity […]

The post The AI-Assisted Artisan Author With Joanna Penn first appeared on The Creative Penn.

How can we build a creative life based on following our curiosity? What are some important attitudes to hold that will help us with a sustainable life and career? Kevin Kelly shares some Excellent Advice for Living. In the intro, author newsletter tips [BookBub]; Mark Dawson's 20+ year writing journey; Thoughts on 20Books Seville and […]

The post Excellent Advice For Living With Kevin Kelly first appeared on The Creative Penn.

How can publicity form part of your book marketing strategy? How can you research the best media and craft a pitch or a press release that might get you and your book some attention? Why is publicity still useful in an age of pay-per-click direct advertising? Halima Khatun shares her valuable tips and experience. In […]

The post Book Marketing: How To Get Publicity For Your Book With Halima Khatun first appeared on The Creative Penn.

What are the most important aspects of becoming a successful publisher? Jon Barton talks about his lessons learned and how to avoid the pitfalls. In the intro, Amazon AWS Bedrock for generative AI; Impromptu: Amplifying our Humanity Through AI by Reid Hoffman and co-written with GPT4; reflections on the fantastic 20BooksSpain Seville conference; Ideas and […]

The post The Challenges Of Small Press Publishing With Jon Barton first appeared on The Creative Penn.

You cannot see many of the problems with your own writing, as you are so close to the manuscript. ProWritingAid can help you self-edit your work before you take it on to a human editor, so they can focus on the bigger issues. In this episode, Chris Banks, the CEO of ProWritingAid talks about how […]

The post How To Use ProWritingAid To Improve Your Writing With Chris Banks first appeared on The Creative Penn.

How can we bring a place alive in our writing? How can we tackle the challenges of writing different types of books at different times in our writing career? Merryn Glover talks about her experience in this episode. In the intro, Kobo launches Kobo Plus in the US and UK; Amazon is closing Book Depository; […]

The post Writing Nature Memoir With Merryn Glover first appeared on The Creative Penn.

What's the difference between writing a book and writing a screenplay? What are the different business models? If you've written a screenplay, how can you get it read? TD Donnelly talks about the challenges and rewards of screenwriting, as well as his first thriller novel. In the intro, ProWritingAid spring sales 25% off; Key takeaways […]

The post From Hollywood To Novels: TD Donnelly On Screenwriting, Adaptation, and Storytelling That Lasts first appeared on The Creative Penn.

As generative AI tools continue to expand the possibilities for creators, what does this mean for aspects of copyright? Intellectual property lawyer, Kathryn Goldman, talks about the possible ramifications. In the intro, Ben's Bites newsletter, Microsoft Co-Pilot for Office tools [The Verge]; Canva Create AI-powered design tools; Adobe Firefly for generative images; OpenAI ChatGPT Plugins […]

The post Legal Aspects Of Generative AI And Copyright With Kathryn Goldman first appeared on The Creative Penn.

My Kickstarter campaign for my travel memoir, Pilgrimage, funded within minutes and raised over £26,000 (over US$31,000) for a niche book in a new market. In this episode, I share my lessons learned and tips for a successful campaign. In the intro, I mention the 6 Figure Author Podcast, The Writers Well Podcast, and Reid […]

The post Lessons Learned And Tips From Pilgrimage, My First Kickstarter Campaign first appeared on The Creative Penn.

If you want a long-term successful career as an author, you need to learn the craft and the business of writing. Joseph Nassise talks about his writing process, how he diversifies his business across different publishers, different products, and different technologies, as well as how he is embracing new options for his books. In the […]

The post Prolific Writing, Diversification, And Using Emerging Technologies With Joseph Nassise first appeared on The Creative Penn.

We all use tools to help us improve our skills, and in this episode, Leanne Leeds explains how she uses the generative AI tool, Sudowrite, to write better books and serve her readership more effectively. In the intro, OpenAI launches GPT4, and how it can be used for accessibility with Be My Eyes. Other tools […]

The post Writing Fiction With Sudowrite With Leanne Leeds first appeared on The Creative Penn.

Writers and readers are a diverse bunch, and we all want to do our best to make sure our content is accessible to all. But how do we do that when it seems like a huge (and time-consuming) challenge for an individual creator? Jeff Adams gives some tips for getting started. In the intro, making […]

The post Content For Everyone: Accessibility For Authors With Jeff Adams first appeared on The Creative Penn.

What are the core fundamentals of a successful independent author business? How can you focus on writing, as well as sell more books, and stay healthy? Prolific fantasy author Lindsay Buroker shares her tips. In the intro, YouTube gets into audio-only podcasts; Seth Godin's book marketing for The Song of Significance; How to make more […]

The post Writing And Investing For A Long Term Indie Author Career With Lindsay Buroker first appeared on The Creative Penn.

Write and publish what you want, get paid every day for your books, and control your customer data and relationships. It's possible if you sell direct, as Pierre Jeanty talks about in this interview. In the intro, the author income survey [ALLi]; publishing clauses to avoid [Writer Unboxed; Writer Beware]; copyright registration for AI-assisted comic […]

The post How To Build A Seven Figure Book Business Selling Direct To Readers With Pierre Jeanty first appeared on The Creative Penn.

After many years of people saying, “AI can never be creative, AI could never write fiction (i.e. make things up), it's now evident that the generative AI tools make a lot up — and we need to be aware of the potential ramifications. How can we use the tools to achieve our creative purpose in […]

The post The Tsunami Of Crap, Misinformation, And Responsible Use Of AI With Tim Boucher first appeared on The Creative Penn.

How can you create a universe big enough for multiple series? How can you co-write successfully? How can you pivot your business model to achieve your creative, financial, and lifestyle goals? Martha Carr talks about these things and more. In the intro, Simon & Schuster is back up for sale [Reuters, Episode 662 with Jane […]

The post Co-Writing In A Shared Universe And Changing Indie Business Models With Martha Carr first appeared on The Creative Penn.

How can you embrace book marketing as a creative part of your author business? How can you effectively market your backlist over time? How can you tap into ambition and drive your author business onward and upward? Honoree Corder talks about all this and more. In the intro, Draft2Digital add a new library marketplace [D2D]; […]

The post Book Marketing Mindset, Ideas, And Ambition With Honoree Corder first appeared on The Creative Penn.

How can we avoid the mistake of comparing our first drafts with the finished books we love? How can we improve our manuscripts? Kristopher Jansma gives his tips. In the intro, Finding your deepest reason to write [Ink In Your Veins]; London Book Fair, AI audio and ‘vibe coding' [Self Publishing with ALLi]; Pirated database […]

The post How Ordinary Drafts Become Extraordinary Books. Revisionaries With Kristopher Jansma first appeared on The Creative Penn.

Who are the Choctaw people and how can authors write authentic Native Americans in their books? How can we research diverse characters and include a diverse cast without worrying about cancel culture? Sarah Elisabeth Sawyer talks about how her Choctaw heritage influences her books. In the intro, the Pilgrimage Kickstarter is done — thanks to […]

The post Writing Choctaw Characters And Diversity In Fiction With Sarah Elisabeth Sawyer first appeared on The Creative Penn.

What are the benefits of selling direct? Why might using your face to advertise your books be a good idea? What might be the future of selling direct? Steve Pieper talks about these things and more. In the intro, ACX lowering audiobook prices, Chokepoint Capitalism, Audiblegate, Copyright valuation [Dean Wesley Smith]; courses on copyright; Happy […]

The post The Empowerment Of Selling Books Direct To Your Readers With Steve Pieper first appeared on The Creative Penn.

What do you need to consider when writing travel memoir? How fear of judgment and fear of failure are real issues even for established authors, and more in these selected excerpts from interviews with J.F. Penn around Pilgrimage: Lessons Learned from Solo Walking Three Ancient Ways. In this episode, I talk about: I have a […]

The post Writing Travel Memoir, Fear Of Judgment, Fear Of Failure, And Journaling With J.F. Penn first appeared on The Creative Penn.