The Children's Book Marketing Podcast – Détails, épisodes et analyse
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The Children's Book Marketing Podcast
Micaela S. Benn, Marketing Consultant | Content Creator | Author
Fréquence : 1 épisode/69j. Total Éps: 27

The Children’s Book Marketing Podcast teaches self-published children’s book authors how to use branding to connect with readers, leverage content to sell more books, and grow a business that goes beyond the book.
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🇫🇷 France - marketing
10/11/2025#83🇫🇷 France - marketing
09/11/2025#63🇫🇷 France - marketing
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See all- https://quickbooks.intuit.com/
439 partages
- https://www.avalara.com/us/en/index.html
97 partages
- https://www.xero.com/us/
66 partages
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How To Expand Your Reach By Partnering with Dynamic Bookstores
Saison 2 · Épisode 25
jeudi 3 avril 2025 • Durée 50:02
In this episode of the Children's Book Marketing Podcast, I have a conversation with Kanika Mobley about her online bookstore, Stories of A Colorful World. Its unique presence as a champion for diverse children’s books is extended both to events that draw local and national audiences, as well as corporate partners. Tune in to discover how getting into dynamic bookstores such as this can be a huge benefit when expanding your reach and your sales.
For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes
Children's Book Author's Dilemma: To Vend or Attend - Deciding with Intention
Saison 2 · Épisode 24
mardi 19 mars 2024 • Durée 22:56
In this episode, learn how to define with intention your preference to vend at events or attend events as a participant. Plus, stick around till the end for a super helpful segment called the "Tip of the Week" where you’ll receive one simple piece of advice that you can use immediately for making the most of your event plans.
For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes
Ep 15: The 3 Must-haves That Serve As The Basis Of Your Children’s Book Messaging Strategy
Saison 2 · Épisode 15
mercredi 23 mars 2022 • Durée 22:41
In this episode of The Children's Book Marketing Podcast, you'll learn where your message strategy begins, and what appeals to the reader, but not just any reader...Your Ideal Readers. Plus, you'll find out about a dynamic resource that will make it possible for you to choose who's your Ideal Reader.
Additional resources you may want to check out that were mentioned this episode:
- The Blog Article I referred to that explains one of the characters in my children's book in detail. It's titled, "How The Title For My Children’s Book Came Into Existence 25 Years Before It Was Published"
- Get Into Communications With Your Ideal Reader Using Content Prompts 365
- Grab The Guide, 3 Simple Steps To Find The Right Readers For Your Children's Book
For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes
Ep 14: Content Creation Without The Chaos, Shortcuts You Can Start Using Today
Saison 2 · Épisode 14
vendredi 4 mars 2022 • Durée 21:51
Welcome to Season 2, Episode 14 where you will discover how you can save time with content creation using shortcuts that I use every day. To make it easy, I'm sharing the system and tools that will help you manage content creation and sharing.
Also, learn why you must resist the urge to be everywhere at once on social media, and when's the best time to release your content so that you get the greatest visibility from your readers.
Additional resources you may want to check out that were mentioned this episode:- Looking for my short-cut to engaging social media content? Get Content Prompts 365
- Schedule a Marketing Audit to gain insights on how you can improve your content plan
For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes
Ep 13: 5 Ways To Deliver Digital Content About Your Children’s Books
Saison 2 · Épisode 13
jeudi 20 janvier 2022 • Durée 31:31
This episode provides an overview of the 5 different ways to deliver digital content to people who will read your children’s books, and guidance to select the right digital platform for you to connect with them.
Listen to my explanation on why content and messaging are essential to reaching readers that will not only buy but will also recommend your children’s books. Plus, receive a breakdown of the 5 ways to deliver impactful content to your readers that helps you build relationships that ultimately can result in book sales and collaborations.
Additional resources you may want to check out that were mentioned this episode:- Grab The Guide, 3 Simple Steps To Find The Right Readers For Your Children's Book.
- Interested In Appearing As A Guest on The Children’s Book Marketing Podcast? Schedule Your 20-Minute Marketing Audit
For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes
Ep 12: Lessons Learned From The First Season Of Hosting The Children's Book Marketing
Saison 2 · Épisode 12
vendredi 3 décembre 2021 • Durée 22:35
Now that the podcast has officially crossed the one-year old threshold, I’ve learned a lot about how to proceed. In this episode, I share what’s to expect for the upcoming season and what brought about the shift. Also, I explain the fun new interactive, free coaching opportunities that are on deck that will even further prepare you to gain control of marketing and distribution for your children’s book.
Check it out!
Additional resources you may want to check out that were mentioned this episode:- Episode 009: Breaking down the launch of your children’s book starting with Pre-marketing
- Episode 010: What to do as you move into the Pre-sale Stage of Your Book Launch
- Grab The Guide, 3 Simple Steps To Find The Right Readers For Your Children's Book
- Interested In Appearing As A Guest on The Children’s Book Marketing Podcast? Schedule Your 20-Minute Marketing Audit
For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes
Ep 11: Now, You’re Ready To Launch, It’s Time To Release Your Children’s Book
Saison 1 · Épisode 11
mardi 9 novembre 2021 • Durée 21:36
In this episode, I go behind the scenes of The Children’s Book Launch Stages. This last one is simply called the Launch Stage. This is the third stage, designed to help you release your children’s book with a clear understanding of what to do, where, and how to make the magic happen. There’s a clear point in time when your self-publishing journey pivots from Pre-Sell into Launch Stage. Launching a children’s book is often considered a one-time event that happens on a specific day. In this episode, though, you’ll learn that is not the case at all.
Additional resources you may want to check out that were mentioned this episode:
- Work With The Children's Book Marketing Co
-
Grab Your Free Download of The Children's Book Marketing Launch Checklist Today
For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes
Ep 10: What to do as you move into the Pre-sale Stage of Your Book Launch
Saison 1 · Épisode 10
jeudi 29 juillet 2021 • Durée 21:42
In this episode, I go behind the scenes of the Pre-Sell Launch Stage. This is the second of three stages designed to help you manage your children’s book launch without fear, hesitation, or confusion. There’s a clear point in time when your self-publishing journey pivots into Pre-Sell Launch Stage. This is when you can definitively say that books are on the way and you may begin taking orders with a degree of confidence that the hardest parts of putting your ducks in a row are behind you.
Grab a free download of The Children's Book Marketing Launch Checklist Links mentioned in this episode:
- Book A Discovery Session
- The Kickstarter Campaign for My Book
- Grab a free download of The Children's Book Marketing Launch Checklist
For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes
Ep 9: Breaking Down Your Launch Starting With Pre-Marketing
Saison 1 · Épisode 9
jeudi 20 mai 2021 • Durée 31:55
In this episode, I go behind the scenes of a proven marketing approach to make sure your children’s book launch is manageable and free from chaos. Pre-marketing Stage is the first of 3 stages, and that’s what is covered here.
Links mentioned in this episode:For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes
Ep 8: Why You Should Definitely Release Your Children's Books As A Series
Saison 1 · Épisode 8
mardi 13 avril 2021 • Durée 38:54
In this episode, learn 7 reasons why you should definitely release your children’s book as a series, when you should release the books in the series, and what my two main goals are for choosing to do so. If you’ve ever considered whether to release your children’s book on its own or create from your first book a series of children’s books to follow, then this episode is for you.
Links mentioned in this episode:For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes









