In this episode of The ChatGPT Experiment, Cary welcomes Michael Stelzner, founder of Social Media Examiner and host of the AI Explored podcast. Michael shares his journey from launching Social Media Examiner to becoming a leading voice in helping marketers and entrepreneurs understand and apply AI. They dig into how AI mirrors the early days of social media, the importance of empathy and clarity in podcasting, and how to smartly navigate emerging trends without getting overwhelmed. It's a deep, honest, and practical conversation for anyone looking to stay ahead in a changing world.

• Empathy Leads the Way: Whether podcasting or creating content, always bring it back to the listener's level. Make things clear, practical, and useful—especially when the topic (like AI) can be overwhelming.

• Experiment Before You Invest: Michael's approach to new trends—like AI—is to test, track, and validate before going all in. From podcasts to events, he uses surveys and behavior data to guide decisions.

• Hire for Strategy, Not Just Tasks: Instead of filling a role with one person, think AI-first. Use tools to handle the busywork, and if you do hire, make it someone who can build AI-enhanced systems and strategy.

Michael Stelzner is the founder and CEO of Social Media Examiner, one of the most trusted sources for marketing insights and trends. He's the host of two top-rated podcasts: Social Media Marketing and AI Explored, where he breaks down complex topics into digestible, practical advice. Michael is also the creator of Social Media Marketing World, a major annual event that brings together marketers from around the globe. Known for his deep curiosity and clear teaching style, Michael is a longtime guide for marketers navigating change—now with a strong focus on AI.

Explore more of Michael's work at Social Media Examiner

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

• ChatGPT Podcast Website: www.ChatGPTExperiment.com

• Marketing Podcast: www.PracticalMarketingShow.com

• Cary's Agency Website: www.CMWeston.com

• LinkedIn: Cary Weston

The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
The Chat GPT Experiment Newsletter

The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this solo episode, host Cary Weston dives deep into one of the most commonly asked features about ChatGPT: Memory. As summer winds down and routines return, Cary uses this time to unpack what memory actually is in ChatGPT, how it works, and why it matters. He offers a clear, user-friendly breakdown of how to manage memory settings, the difference between memory and custom instructions, and how to make ChatGPT more helpful and personalized over time. No guest this week—just a practical, detailed walkthrough from Cary to help listeners better use this powerful feature.

• Memory is only available in paid ChatGPT versions and helps the tool remember useful details across conversations—like your name, projects, or how you prefer responses.

• You can view, edit, or delete saved memory from your settings and even prompt ChatGPT directly to remember or forget specific things.

• Memory works best when used alongside custom instructions and projects—each serving a different purpose to enhance how ChatGPT supports your goals.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

ChatGPT Podcast Website: www.ChatGPTExperiment.com
Marketing Podcast: www.PracticalMarketingShow.com
 Cary's Agency Website: www.CMWeston.com
LinkedIn: https://www.linkedin.com/in/caryweston

The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

In this solo episode, Cary Weston dives into how small business owners and entrepreneurs can use ChatGPT to start or grow a business. Speaking from behind the wheel en route to another marketing workshop, Cary outlines five specific ways ChatGPT can support everything from business research to employee hiring. He also revisits a recent episode with guests Mike and Paige, reflecting on how they've integrated ChatGPT into their marketing and communication strategies. If you're thinking about starting a business—or already running one—this episode is packed with practical ideas you can put into play today.

• Use ChatGPT as a strategic partner: Whether it's researching trends, creating business plans, or prepping for funding pitches, Cary lays out specific prompts to make ChatGPT work like an advisor.

• Empathy matters: When crafting marketing or job descriptions, Cary emphasizes putting yourself in your customer's—or future employee's—shoes. Use ChatGPT to simulate their perspective.

• Start smart: From pricing with profit in mind to planning for taxes, Cary shares smart startup advice gathered from his own work helping dozens of businesses.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

ChatGPT Podcast Website: www.ChatGPTExperiment.com
Marketing Podcast: www.PracticalMarketingShow.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear".

EPISODE SUMMARY
In this episode, Cary Weston talks with Paige and Mike Wilcox, owners of Wilcox Wellness & Fitness, about how they've been using ChatGPT to transform their fitness business in Bangor, Maine. From launching successful marketing campaigns to building clear internal systems for coaching, Paige and Mike show how AI can streamline operations and deepen client relationships. They share real examples of how custom GPTs are accelerating their work and bringing more clarity and confidence to their team—and clients.

3 KEY TAKEAWAYS

• Custom GPTs act like team members. Paige and Mike created specialized ChatGPT personas like "Marketing Director" and "Wilcox Wizard" to help with content creation, client engagement, and coaching systems.

• Faster execution. Paige used to spend months launching marketing campaigns. Now, with AI support, she's able to launch a new version of their Kickstart program every 5 weeks—with better results.

• Clarity builds confidence. Mike used ChatGPT to organize years of biomechanics training and client data into a clear, coachable system that's improving team performance and client progress.

ABOUT PAIGE & MIKE WILCOX
Paige and Mike Wilcox are the husband-and-wife team behind Wilcox Wellness & Fitness, a personal training business in Bangor, Maine, with a franchise in Brunswick. Paige leads marketing and business development while Mike focuses on coaching systems and biomechanics training. Their commitment to helping clients move better and feel better shows up in their use of AI—not as a shortcut, but as a tool for clarity, empathy, and deeper human connection.

Learn more about their work at www.wilcoxwellnessfitness.com

In this solo episode, Cary Weston, the ever-curious host of The Chat GPT Experiment, shares his personal and professional origin story; how a love for problem-solving and curiosity led him from deli work to launching his own agency, and eventually starting this podcast. Speaking from the road after his daughter's track meet, Cary opens up about life as a sports dad, learning from failure, launching a business before he was 30, and how discovering ChatGPT blew his mind and redirected his career. It's a reflective, inspiring ride through 30 years of growth, grit, and gratitude, all tied together by curiosity.

• Curiosity is a Superpower: Cary has built his career by staying curious, whether it was learning to type after failing a college paper or diving into ChatGPT after seeing its potential.

• Start Before You're Ready: From launching his agency with no clients to figuring out video production on the fly, Cary's story shows that action often comes before expertise.

• Share What You Learn: Whether it's helping his daughter prep for a job interview using ChatGPT or guiding podcast listeners, Cary believes in using his experience to help others improve and grow.

Cary Weston is a business consultant, coach, and former agency owner who's passionate about helping people use AI and systems thinking to work smarter. With over 30 years of experience, Cary now focuses on one-on-one and group training, helping professionals find practical, real-world ways to use ChatGPT. When he's not podcasting or coaching, he's probably on the road playing sports dad to his three kids. Cary's approachable style and empathy-driven mindset make his insights relatable, actionable, and always grounded in real life.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

ChatGPT Podcast Website: www.ChatGPTExperiment.com
Marketing Podcast: www.PracticalMarketingShow.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear".

EPISODE SUMMARY
In this solo episode, host Cary Weston takes listeners back to one of his most popular and useful frameworks: thinking of AI as your "amazing intern." He shares evergreen advice and practical tips for anyone, whether you're brand new or seasoned with ChatGPT, on how to shift your mindset, get better results, and apply AI in everyday situations. Cary also shares a personal story about helping his daughter prepare for her first job interview using ChatGPT, showing how powerful the tool can be in real-world moments.

3 KEY TAKEAWAYS

• AI as Your Intern: Reframe ChatGPT as your "amazing intern"—capable, eager to help, but in need of clear direction and context to do its best work.

• Talk to It, Don't Prompt It: You'll get better results when you talk to ChatGPT like a real person, offering background, goals, and asking it to clarify anything unclear before it starts working.

• Use It for Real-World Scenarios: Cary's story of helping his daughter role-play for a job interview shows just how practical and comforting ChatGPT can be when used creatively.

About Cary Weston
Cary Weston is the host of The ChatGPT Experiment podcast, a marketing agency owner, and a passionate advocate for helping people unlock the practical power of AI. With a relatable teaching style and focus on real-life applications, Cary helps curious beginners get comfortable and confident with ChatGPT. He offers one-on-one and company-wide training sessions, using the "amazing intern" analogy to help shift how people think about and use AI tools.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

ChatGPT Podcast Website: www.ChatGPTExperiment.com
Marketing Podcast: www.PracticalMarketingShow.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this episode, Cary Weston sits down with Avrum Nadigel, a seasoned marriage and family therapist, author, musician, and self-proclaimed productivity nerd from Toronto. Avrum shares how he combines analog and digital tools—particularly ChatGPT—to track, reflect, and improve both his personal and professional life. From crafting a "board of directors" in ChatGPT made up of his favorite productivity thinkers to uploading journal entries and getting tailored weekly reviews, Avrum offers a fascinating, detailed look into a highly personalized system of digital reflection and growth. His enthusiasm for combining technology with introspection shines, making for a lively and thought-provoking conversation.

• Analog + AI = Powerful Reflection Tool: Avrum blends handwritten notes with AI to track patterns, enhance his weekly reviews, and combat recency bias, creating a living system of self-awareness.

• Productivity Meets Personality: He built a "virtual board of directors" within ChatGPT—including personas like David Allen and Stephen Covey—that debates his weekly performance, adding humor and insight.

• Start with Curiosity: For beginners unsure how to use ChatGPT, Avrum recommends starting with a quirky question or a real-life problem and letting curiosity guide the conversation.

Avrum Nadigel is a marriage and family therapist with over 30 years of experience, an author of three books (one co-written with his psychiatrist wife), and a passionate musician and urban sketcher. His deep interest in productivity and systems thinking led him to explore creative ways to use AI to better understand his own patterns and behaviors. Avrum is also a dedicated journaler who uses both analog tools and ChatGPT to keep track of personal growth, ensuring fun is always part of the process.

Avrum's website: https://www.nadigel.com

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

• ChatGPT Podcast Website: www.ChatGPTExperiment.com

• Marketing Podcast: www.PracticalMarketingShow.com

• Cary's Agency Website: www.CMWeston.com

• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this episode of The ChatGPT Experiment Podcast, host Cary Weston takes a solo deep dive into a powerful real-life coaching session with a business leader he refers to as "Mark."

Mark, the president of a company, struggles with spending too much time crafting thoughtful, relationship-preserving emails—a task that can consume half his day.

Cary walks listeners through the emotional and practical problem Mark faces and how he helped build a simple ChatGPT-driven writing system to relieve that pressure without sacrificing trust or tone. Along the way, Cary also shares listener feedback from across the globe, answers a listener question about ChatGPT's handling of time, and encourages others to reclaim time from low-value tasks.

• Busy professionals like Mark are stuck in a "mental treadmill" of repetitive, low-value tasks that steal time and energy.

• Cary built a purpose-first ChatGPT system to help Mark draft emails faster without compromising on care, tone, or professionalism.

• Listeners are encouraged to find their own "one thing" that ChatGPT could help with—freeing up time and mental bandwidth for more meaningful work.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

• ChatGPT Podcast Website: www.ChatGPTExperiment.com

• Marketing Podcast: www.PracticalMarketingShow.com

• Cary's Agency Website: www.CMWeston.com

• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear.

Episode Summary
In this episode of the ChatGPT Experiment Podcast, host Cary Weston sits down with George B. Thomas—HubSpot expert, content strategist, and passionate advocate for human-centered technology. They dive deep into how AI, especially tools like ChatGPT, can help simplify complex tasks, reclaim time, and amplify impact. George shares his journey of curiosity, how he built the "superhuman framework," and how he used it to create a digital clone of himself that can help others 24/7 with authenticity and purpose. The episode is filled with warmth, insight, and a strong message about using AI to be more human, not less.

Top 3 Takeaways

• Curiosity + Simplicity = Power: George emphasizes the importance of staying curious and simplifying the complex to unlock new possibilities with AI.

• The Superhuman Framework: Built around purpose, passion, persistence, and love—plus ten "H-pillars"—this framework drives George's approach to personal and professional growth.

• AI as a Force Multiplier: George's "clone" project demonstrates how AI can extend your values, knowledge, and personality to help more people, even when you're not physically present.

About George B. Thomas
George B. Thomas is a content strategist, speaker, and AI enthusiast with over a decade of experience helping businesses grow using HubSpot and inbound marketing. Known for his empathetic, practical approach, George has 42 HubSpot certifications and a passion for empowering teams and individuals through frameworks like his "superhuman" method. He also created a digital clone of himself to scale access to his knowledge and personality, blending technology with deeply human values. You can find George at georgebthomas.com, helper.georgebthomas.com, or on LinkedIn.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

ChatGPT Podcast Website: www.ChatGPTExperiment.com
Marketing Podcast: www.PracticalMarketingShow.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this solo episode of the ChatGPT Experiment podcast, host Cary Weston reflects on the feedback he's been receiving from listeners. He shares common themes around how people are using ChatGPT, what they're struggling with, and how it's helping them feel more organized and less overwhelmed. Cary also talks about his personal experiences using ChatGPT while on vacation and announces some exciting upcoming projects like the "ChatGPT Curiosity Club" and a new guide titled From Overwhelm to Organized. This episode is all about community, feedback, and practical ways to make ChatGPT a helpful part of your daily life.

• You're Not Alone: Many people are feeling overwhelmed and are using ChatGPT to get more organized, plan better, and feel more in control of their day-to-day lives.

• Talk to ChatGPT Like a Human: Cary emphasizes treating ChatGPT like an "amazing intern," giving it clear instructions and narrowing the focus for better results.

• Exciting New Resources Are Coming: Cary is launching the ChatGPT Curiosity Club and a new guide designed to help busy professionals use ChatGPT to manage their week more effectively.

Cary Weston is the host of the ChatGPT Experiment podcast. A marketing agency owner and a passionate educator on practical AI use, Cary helps curious individuals and businesses discover simple, effective ways to use ChatGPT to add value in their professional and personal lives. Whether it's through one-on-one training, workshops, or his podcast, Cary's approach is all about making technology feel accessible, practical, and easy to use.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

ChatGPT Podcast Website: www.ChatGPTExperiment.com
Marketing Podcast: www.PracticalMarketingShow.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear".

Cary dives into how he's using ChatGPT not just as a business tool, but as a personal assistant—something he's calling his "second brain." Inspired by a listener named Jessica, he talks about using ChatGPT's memory to create weekly accountability check-ins, organize thoughts, prompt productivity, and even uncover personal blind spots.

Whether you're new to ChatGPT or a curious user trying to level up, this episode is packed with tangible takeaways and free resources designed to help you integrate ChatGPT into your everyday life and work.

3 KEY TAKEAWAYS

• ChatGPT as Your Second Brain: Cary explains how he's using ChatGPT to hold weekly "check-ins" that act like personal accountability sessions—reviewing goals, reflecting on meetings, and even remembering to follow up on specific thoughts or conversations.

• The Power of Prompting: Listeners can grab a free download from ChatGPTExperiment.com that includes prompts for building a voice style, writing authentically, creating content, and more. Cary walks through exactly what's included—spoiler: it's a lot.

• Ask About Your Blind Spots: Cary shares a bold move—asking ChatGPT what it sees as his top five blind spots—and how that insight is helping him grow personally and professionally.

ABOUT CARY WESTON

Cary is a certified marketing coach, business owner, and the host of The ChatGPT Experiment podcast. He's known for making AI tools feel practical, accessible, and actually useful. Whether he's leading presentations for standing-room-only crowds or running one-on-one training sessions, Cary's goal is simple: help people get curious, get confident, and get results using ChatGPT.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

• ChatGPT Podcast Website: www.ChatGPTExperiment.com

• Marketing Podcast: www.PracticalMarketingShow.com

• Cary's Agency Website: www.CMWeston.com

• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear.

Episode Summary:
In this solo episode of The ChatGPT Experiment, host Cary Weston shares a personal and exploratory dive into ChatGPT's growing memory capabilities. Inspired by a LinkedIn post, Cary experiments with using ChatGPT as an accountability and collaboration partner—an idea that feels especially relevant since becoming a one-person business after two decades of co-running an ad agency. He walks listeners through how he asked ChatGPT what it knows about him, how he corrected and added information, and ultimately, how he's testing its ability to proactively check in with him every Monday using a custom agenda. This episode is packed with real talk about habits, self-reflection, and the emotional side of working solo—all through the lens of AI-assisted growth.

3 Key Takeaways:

• ChatGPT's memory can be used to build a personal, proactive accountability partner—Cary demonstrates how feeding it detailed information allows it to better serve ongoing needs.

• Asking ChatGPT "What do you know about me personally and professionally?" is a great first step to understanding and shaping how the tool perceives you.

• Even solo professionals can simulate the benefits of a business partner by using AI to fill gaps in collaboration, accountability, and personal growth.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

ChatGPT Podcast Website: www.ChatGPTExperiment.com
Marketing Podcast: www.PracticalMarketingShow.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear".

In this solo episode, host Cary Weston dives into a batch of real listener questions submitted through the podcast's website. He shares his perspective, tips, and best practices for using ChatGPT effectively—covering everything from voice tone customization to managing complex family schedules. Cary emphasizes the importance of curiosity and how ChatGPT can act as both an intern and a teacher, depending on how you engage with it. Whether you're just starting out or trying to get deeper results, this episode is packed with practical advice.

• Let ChatGPT Play Teacher: You can get better results by asking ChatGPT to evaluate its own work or create prompts for itself—this approach often leads to higher-quality output.

• Feed It What It Needs: For ChatGPT to sound like you or think like you, provide it with background, examples of your tone, or even let it interview you to get context.

• Use ChatGPT to Stay Organized: It can help you plan meals, create shopping lists, analyze your calendar, or even act as a personal accountability partner if you give it the right information.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

ChatGPT Podcast Website: www.ChatGPTExperiment.com
Marketing Podcast: www.PracticalMarketingShow.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: Cary Weston on LinkedIn

The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
The Chat GPT Experiment Newsletter

The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this solo episode, host Cary Weston records from the parking lot during his kids' sports practices and dives into a hands-on tip about creating Custom GPTs—specialized versions of ChatGPT tailored for specific tasks. Cary walks through the step-by-step approach he uses to build and use Custom GPTs that act like focused digital assistants, whether for writing, proposals, or even acting like an ideal customer focus group. It's a great listen for anyone who's curious about going deeper with ChatGPT and turning it into a truly personalized productivity partner.

• Custom GPTs = Specialized Assistants: Cary explains how Custom GPTs can be trained to perform focused tasks like writing in your tone, generating proposals, or role-playing as a best-fit customer.

• Start by Letting ChatGPT Help You First: Before creating a Custom GPT, Cary suggests having a conversation with ChatGPT about your goal and letting it guide you with suggestions and tasks to clarify your needs.

• Capture, Copy, and Paste: Once you're happy with the interaction, you can ask ChatGPT to generate the exact configuration text needed to create a Custom GPT—just copy and paste it in. He's even made a downloadable walkthrough to help with that.

Cary is a business owner, marketing strategist, and the creator and host of The ChatGPT Experiment podcast. He brings a practical, real-world lens to AI, helping professionals and entrepreneurs get the most out of ChatGPT without the tech overwhelm. He's especially passionate about making ChatGPT feel approachable, useful, and personal—just like a member of your team.

Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops..

Podcast Website: www.ChatGPTExperiment.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: Cary Weston on LinkedIn

The Chat GPT Experiment is also a LinkedIn Newsletter:
Subscribe here

In this solo episode of The ChatGPT Experiment, host Cary Weston shares personal updates, answers a listener question, and dives into two powerful tools within ChatGPT: Deep Research and a Custom GPT for Ideal Customers. Cary explores how these tools can help users level up their research, marketing, and customer engagement efforts. From understanding industry trends for a presentation to building a virtual focus group, Cary walks through real-world applications in a casual, relatable way.

Top 3 Takeaways:

• Deep Research is a game-changer: The new tool in ChatGPT (available with the paid version) acts like a research assistant, pulling live data and citing sources—perfect for preparing for important meetings, pitches, or presentations.

• Custom GPT for Ideal Customers: Cary explains how to create a custom GPT that thinks and reacts like your best-fit customer—ideal for marketing, nonprofit outreach, or client-facing communications.

• Preparation = Power: Whether it's a sales pitch or a keynote, Cary reminds us that using tools like Deep Research is like practicing for a "$10,000 putt"—you don't want to just show up unprepared.

About Cary Weston

Cary Weston is a marketing strategist, agency owner, and the host of The ChatGPT Experiment. With a knack for breaking down tech tools into practical uses, Cary helps business owners, marketers, and nonprofits make ChatGPT work for them. Whether he's running client workshops, recording episodes from his truck, or geeking out on prompts, Cary's goal is to make ChatGPT feel less intimidating and way more useful.

Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

🎯 ChatGPT Marketing Strategy Workshop
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner.

📱 ChatGPT Social Media System Workshop
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

CONNECT WITH CARY

Podcast Website: www.ChatGPTExperiment.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this episode, Cary dives into a potentially controversial topic—using ChatGPT for personal advice. Cary emphasizes that ChatGPT should be seen as a tool, not a replacement for professionals, and shares real-world scenarios where it can help with personal counseling, legal understanding, and financial planning.

• ChatGPT as a Thinking Partner: It can help process thoughts, analyze situations, and provide alternative perspectives—but it's not a substitute for a licensed professional.
• Understanding Legal and Financial Concepts: While it can't offer legal or financial advice, ChatGPT can break down complex terms and help users prepare for conversations with experts.
• Using It Responsibly: Be mindful of privacy and avoid sharing sensitive personal or financial data when using ChatGPT for guidance.

Check out Cary's customized, interactive workshops:

🎯 ChatGPT Marketing Strategy Workshop
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner.

📱 ChatGPT Social Media System Workshop
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

🎙 Podcast Website: www.ChatGPTExperiment.com
🌍 Cary's Agency Website: www.CMWeston.com
🔗 LinkedIn: Cary Weston

📩 LINKEDIN NEWSLETTER
The ChatGPT Experiment is also a LinkedIn Newsletter! Subscribe here:
The ChatGPT Experiment Newsletter

🎵 MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this solo episode, host Cary Weston shares his top ChatGPT advice—the tips and principles that consistently get the best reactions in his group presentations and one-on-one coaching. These aren't just specific tactics or prompts, but evergreen strategies to help beginners get the most out of ChatGPT. Cary breaks down the mindset shift needed to use ChatGPT effectively and offers practical ways to refine your prompts and interactions for better results.

• Just Talk to It – Treat ChatGPT like a conversation, not just a software tool. The more naturally and comfortably you communicate, the better the responses.
• Treat It Like an Intern – ChatGPT isn't a mind-reader; it needs direction. The more context and detail you provide, the better the output.
• Have It Ask You Questions – Instead of assuming you've given enough info, tell ChatGPT to ask you clarifying questions. This helps refine responses and improves accuracy.

One of Cary's favorite ChatGPT prompts? "Tell me more." It's a simple way to unlock deeper insights and get richer responses.

Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

🎯 ChatGPT Marketing Strategy Workshop
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner.

📱 ChatGPT Social Media System Workshop
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

Podcast Website: www.ChatGPTExperiment.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: Cary Weston

The ChatGPT Experiment is also a LinkedIn Newsletter! Check it out here:
The ChatGPT Experiment Newsletter

🎵 MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this episode, Cary Weston explores what he calls the "empathetic position" and how it plays a crucial role in writing, problem-solving, and even workplace interactions when using ChatGPT. He shares how taking a step back to consider the audience's perspective—or the perspective of another person in a situation—can lead to better writing, clearer communication, and more effective decision-making.

• Writing with Empathy: Instead of just dumping information, use ChatGPT to analyze the audience's needs, questions, and expectations to make content more valuable.
• Problem-Solving Through Perspective: ChatGPT can act as a sounding board to help understand another person's motivations, concerns, or potential responses in a situation.
• Role-Playing for Real-World Scenarios: Whether dealing with employees, customers, or personal relationships, using ChatGPT to simulate conversations can help prepare for challenges and navigate difficult discussions.

Check out Cary's customized, interactive workshops:

🎯 ChatGPT Marketing Strategy Workshop
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner.

📱 ChatGPT Social Media System Workshop
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

📌 Podcast Website: www.ChatGPTExperiment.com
📌 Cary's Agency Website: www.CMWeston.com
📌 LinkedIn: Cary Weston

The ChatGPT Experiment is also a LinkedIn Newsletter. You can find it here:
The ChatGPT Experiment Newsletter

🎵 MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this episode, Cary Weston dives into how he uses transcriptions with ChatGPT to improve productivity, capture valuable insights, and enhance communication. He shares real-world examples from his recent presentation to 200+ contractors, many of whom were unfamiliar with ChatGPT, and explains how call and video transcriptions can be a game-changer for business efficiency. Cary walks through practical applications of transcriptions, including sales calls, client meetings, and even email analysis, offering strategies to maximize ChatGPT's capabilities.

• Transcriptions help you stay present and capture important details. Whether it's a sales call, a client meeting, or a brainstorming session, recording and transcribing conversations ensures you don't miss critical insights.
• ChatGPT can analyze conversations for patterns, insights, and sentiment. By uploading transcriptions, you can extract key themes, identify pain points, and even gauge shifts in mood throughout a discussion.
• You can use ChatGPT for communication style analysis. By analyzing transcripts over time, you can better understand how clients, employees, or prospects communicate—helping you craft more effective responses and build stronger relationships.

Check out Cary's customized, interactive workshops:

🎯 ChatGPT Marketing Strategy Workshop
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner.

📱 ChatGPT Social Media System Workshop
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

🎙 Podcast Website: www.ChatGPTExperiment.com
🌍 Cary's Agency Website: www.CMWeston.com
🔗 LinkedIn: Cary Weston

The ChatGPT Experiment is also a LinkedIn Newsletter—subscribe for more insights!

🎵 MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington

In this episode, Cary sits down with Jonathan Mast, founder of White Beard Strategies, who helps businesses and teams embrace AI through group coaching and training. Jonathan is passionate about moving people from being skeptical or unsure about AI to confidently using it in their daily work. The conversation covers real-world AI applications, practical training approaches, and how businesses can leverage AI to improve efficiency.

• Most people are still unsure about AI – The average user has likely tried AI tools like ChatGPT but hasn't found a way to make them truly useful yet. The key is to find simple, everyday applications to build confidence.
• AI should be treated like an intern or assistant – Instead of expecting perfect results from the start, AI works best when given clear instructions and iterative feedback, just like working with a real person.
• AI can streamline business operations in unexpected ways – From analyzing meeting notes and filtering job applicants to creating personalized AI models, AI can save businesses time and make work more efficient.

Jonathan Mast is the founder of White Beard Strategies, a company dedicated to helping businesses and professionals integrate AI effectively. Based in Alabama, Jonathan runs a large online community where he shares free resources and training to help people overcome their fear of AI and start using it with confidence. His expertise lies in group coaching, custom AI training, and exploring innovative ways to apply AI to everyday business challenges.

To connect with Jonathan, visit:
🔗 JonathanMast.com/linktree

Check out Cary's customized, interactive workshops:

🎯 ChatGPT Marketing Strategy Workshop
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner.

📱 ChatGPT Social Media System Workshop
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

🔗 Podcast Website: www.ChatGPTExperiment.com
🔗 Cary's Agency Website: www.CMWeston.com
🔗 LinkedIn: Cary Weston

The ChatGPT Experiment is also a LinkedIn Newsletter – Subscribe here:
🔗 The ChatGPT Experiment

🎵 Music Credits
The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this solo episode, host Cary Weston shares a powerful tip and challenge for improving ChatGPT responses. He explores how adding "real-world consequences" to a prompt can lead to more accurate, thoughtful, and thorough AI-generated content.

By reframing instructions and emphasizing the potential consequences of incomplete work, Cary found that ChatGPT provided more detailed and higher-quality responses. He challenges listeners to try this technique and share their results.

• Set Clear Stakes for Better AI Responses – When using ChatGPT, explaining why accuracy matters—especially by adding real-world consequences—can lead to more precise and complete responses.
• The "Busy Middle" is Where AI Saves Time – Breaking work into three phases—ideation, the busy middle, and polishing—helps maximize AI's strengths. Using transcripts and structured input lets ChatGPT handle the "busy middle" and make content creation more efficient.
• Framing AI as an Intern Helps – Treating ChatGPT like an intern, providing clear instructions, background, and expectations, ensures better results. Without proper guidance, the output may be incomplete or generic.

Check out Cary's customized, interactive workshops:

🎯 ChatGPT Marketing Strategy Workshop
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner.

📱 ChatGPT Social Media System Workshop
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

📌 Podcast Website: www.ChatGPTExperiment.com
📌 Cary's Agency Website: www.CMWeston.com
📌 LinkedIn: Cary Weston

📩 The ChatGPT Experiment is also a LinkedIn Newsletter! Subscribe here:
The ChatGPT Experiment Newsletter

In this solo episode, host Cary Weston dives into the process of using ChatGPT as a supportive tool for writing business books. Cary shares insights from his personal experience and from helping others navigate the journey of turning their knowledge, stories, and expertise into written form. Instead of replacing the writer, ChatGPT acts as a collaborative partner, streamlining the process, removing obstacles like writer's block, and bringing ideas to life in a structured, authentic way.

• ChatGPT is a Writing Partner, Not a Replacement: Use it to complement your ideas and expedite the writing process, especially for eliminating the overwhelm of staring at a blank page or blinking cursor.
• Start with a Clear Outline and Detailed Transcripts: Create a structured outline, record your thoughts through audio or video, and use transcripts as the foundation for each chapter. Breaking the process into smaller, manageable parts ensures better results.
• Give ChatGPT Specific Directions: Clearly define the intended audience, voice, tone, and style for your book. Work chapter by chapter to maintain authenticity and avoid generic or surface-level outputs.

Cary Weston is the host of The ChatGPT Experiment podcast and an experienced marketer with a passion for helping others harness the power of AI to enhance their personal and professional lives. His goal is to demystify ChatGPT for curious beginners and empower them to use it effectively. Cary also runs workshops and provides resources for using ChatGPT in marketing, content creation, and beyond.

Check out Cary's customized, interactive workshops:

🎯 ChatGPT Marketing Strategy Workshop
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner.

📱 ChatGPT Social Media System Workshop
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

• Podcast Website: www.ChatGPTExperiment.com
• Cary's Agency Website: www.CMWeston.com
• LinkedIn: Cary Weston on LinkedIn

The ChatGPT Experiment is also a LinkedIn Newsletter! Check it out here.

In this episode of The ChatGPT Experiment, host Cary Weston dives into one of ChatGPT's newer features: Projects. Cary shares tips and insights on how to better organize and manage your ChatGPT conversations using this tool. He also reflects on the challenges of staying organized with ChatGPT, offers practical advice, and discusses how Projects can serve as a simple folder system to store and retrieve conversations. Cary wraps up the episode with updates about his workshops, resources for beginners, and a teaser about exploring ChatGPT's task scheduling feature.

• Projects as Folders: The new Projects feature in ChatGPT acts as a folder system, allowing users to group conversations for easier organization and retrieval.
• Name Your Chats: Renaming chats meaningfully after you're done is a small but crucial habit that can save you time when searching for past conversations.
• Practical Uses for Projects: Projects are especially helpful for client work, ongoing tasks, or any projects involving multiple related conversations.

Cary Weston is the host of The ChatGPT Experiment, a podcast dedicated to helping people understand and maximize ChatGPT for personal and professional use. He brings practical advice, real-world use cases, and a relatable approach to exploring AI tools. Cary is also an experienced workshop facilitator who helps businesses streamline their processes with ChatGPT.

Listeners can learn more about Cary's hands-on workshops and resources on his website: ChatGPTExperiment.com.

🎯 ChatGPT Marketing Strategy Workshop
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner.

📱 ChatGPT Social Media System Workshop
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

• Podcast Website: www.ChatGPTExperiment.com
• Cary's Agency Website: www.CMWeston.com
• LinkedIn: Cary Weston

The ChatGPT Experiment is also a LinkedIn Newsletter! Check it out here: The ChatGPT Experiment on LinkedIn.

Episode Summary 
Cary tackles one of the most common questions he hears in workshops: "Can I trust ChatGPT—or AI in general?" He explains that trust in AI depends on what you're trusting it for, and that the real key is working with AI rather than expecting it to work for you. Using stories, research, and examples, Cary lays out why transparency, verification, and human oversight are essential for responsible AI use. He also shares listener stories of people building AI curriculums for both college students and retirees, showing how curiosity can spread and inspire.

3 Key Takeaways:

• Trust starts with clarity: Always ask, "Trust it to do what?"—the answer changes how you use and verify AI's output.

• Work with, not for you: Treat AI like an eager, capable intern—give it clear instructions, check its work, and add your human insight before using the results.

• Verification isn't optional: No matter how smart AI gets, "trust but verify" ensures accuracy, especially in high-stakes or sensitive situations.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

ChatGPT Podcast Website: www.ChatGPTExperiment.com
Marketing Podcast: www.PracticalMarketingShow.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this episode of The ChatGPT Experiment, Cary dives into how writers—especially traditional copywriters—can use ChatGPT as an accelerator for their work instead of seeing it as a competitor. Cary tackles common concerns about ChatGPT "replacing" writers and offers strategies to use it for tasks like ideation, outlining, and drafting. He emphasizes that ChatGPT is a tool to expedite busy work, allowing writers to focus on their unique skills and creativity.

• ChatGPT as an Accelerator: Rather than fearing ChatGPT as a replacement, view it as a way to fast-track repetitive tasks like outlining and drafting so you can spend more time on what you do best.
• Framework for Personalization: Refer to Episode 21 for tips on teaching ChatGPT to replicate your unique writing voice, tone, and style for more personalized results.
• Effective Communication with AI: Check out Episode 10 for insights on how to engage in conversational prompting with ChatGPT to get better, more nuanced outputs.

🎯 ChatGPT Marketing Strategy Workshop
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner.

📱 ChatGPT Social Media System Workshop
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

Podcast Website: www.ChatGPTExperiment.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: Cary Weston

The ChatGPT Experiment is also a LinkedIn Newsletter, and you can find it here:
The Chat GPT Experiment Newsletter

In this episode of The ChatGPT Experiment, Cary does something unique—he invites ChatGPT itself to be the guest! Through a playful and insightful conversation, Cary explores how ChatGPT can be used effectively for personal and professional tasks. The episode is all about helping listeners see how ChatGPT can be approachable, conversational, and a valuable partner in their daily lives.

• Start with Curiosity: The best way to explore ChatGPT's potential is by asking small, simple questions related to your personal or work needs. It's like chatting with a helpful friend who's ready to brainstorm ideas or answer questions.
• Adjust the Tone: You can shape how ChatGPT responds by asking it to match your preferred tone, whether formal, casual, or tailored to your specific style. Over time, it adapts to your preferences.
• Practical Applications: ChatGPT excels at repetitive tasks like drafting reports, creating templates, brainstorming, or even summarizing conversations. It's a versatile tool for both efficiency and creativity.

ChatGPT is OpenAI's advanced conversational AI model, designed to assist with tasks ranging from brainstorming and drafting content to role-playing conversations and offering personalized recommendations. While it lacks a physical presence, its strength lies in adaptability—it can help users improve workflows, practice communication, and get creative.

Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

🎯 ChatGPT Marketing Strategy Workshop
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner.

📱 ChatGPT Social Media System Workshop
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

• Podcast Website: www.ChatGPTExperiment.com
• Cary's Agency Website: www.CMWeston.com
• LinkedIn: https://www.linkedin.com/in/caryweston

The ChatGPT Experiment is also a LinkedIn Newsletter, and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this episode, Cary Weston reflects on a year of the ChatGPT Experiment by revisiting his original "Guiding Principles" from Episode 1. He reviews each principle, assesses its relevance after a year of hands-on experience, and shares updates to refine the framework. Cary offers listeners practical insights and actionable advice for getting the most out of ChatGPT, emphasizing experimentation, patience, and curiosity as the keys to success.

1. Guiding Principles Evolve Through Experience

   • The original principles—like treating ChatGPT as an "amazing instrument" or an "intern"—remain central but have been refined to reflect a deeper understanding gained through consistent use and experimentation.

2. Practical Frameworks for Effective Use

   • Cary highlights the BDR (Background, Detail, Revision) framework as a cornerstone for clear communication and efficient collaboration with ChatGPT, enhancing productivity and precision.

3. Curiosity Drives Results

   • Maintaining an exploratory mindset allows users to uncover ChatGPT's full potential, leveraging feedback loops like "Tell me more" to dive deeper and achieve better outcomes.

Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

🎯 ChatGPT Marketing Strategy Workshop
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner.

📱 ChatGPT Social Media System Workshop
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

Podcast Website: www.ChatGPTExperiment.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: Cary Weston

The ChatGPT Experiment is also a LinkedIn Newsletter and you can find it here:
The ChatGPT Experiment Newsletter

The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this episode, Cary Weston sits down with Chris Greene, founder of the Flood Insurance Guru, a niche insurance and marketing expert who transformed his business by embracing video content and AI tools. Chris shares his journey of scaling his company with over 5,000 videos, generating millions in revenue, and how he's teaching others to harness the power of video and ChatGPT. The conversation dives into building authenticity, using AI tools for efficiency, and navigating challenges, including his personal journey of losing his vision and adapting his work approach.

1. Niche Focus and Authenticity Drive Success

   • Chris leveraged personal experiences and a deep understanding of flood insurance to create a unique and trusted brand that resonates with customers.

2. AI Tools Amplify Productivity and Creativity

   • By creating custom GPTs and using AI tools like HeyGen and HubSpot integrations, Chris optimized workflows, built targeted content, and improved customer experience.

3. Human Connection through Video Content

   • Personalized video proposals, answering FAQs, and authentic storytelling shortened sales cycles and deepened customer trust.

Chris Greene is the founder of the Flood Insurance Guru, a business built to educate, empower, and assist homeowners in navigating flood insurance policies. Starting his journey after a difficult personal experience with flood insurance, Chris decided to fill the gap in public knowledge through authentic and accessible video content. Beyond his insurance work, Chris has become a sought-after marketing consultant, teaching others how to build niche businesses through video and inbound marketing strategies.

You can learn more about Chris and his work at:

• Flood Insurance Guru YouTube Channel
• Website

Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

🎯 ChatGPT Marketing Strategy Workshop
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner.

📱 ChatGPT Social Media System Workshop
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

Podcast Website: www.ChatGPTExperiment.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: Cary Weston

The ChatGPT Experiment is also a LinkedIn Newsletter and you can find it here:
The ChatGPT Experiment Newsletter

The instrumental music used in this podcast is called "Curious" by Podington Bear.

Episode Summary

In this episode, Cary sits down with Casey Brown, founder of Boost Pricing, who is on a mission to help businesses get paid the prices they deserve. Speaking from her experience as a pricing consultant and speaker, Casey shares valuable insights on how companies can better understand their value, overcome pricing fears, and avoid common pitfalls like undervaluing "hot sauce" services. She discusses the human side of pricing, emphasizing that understanding your audience, using empathy in sales, and practicing key skills can transform how businesses approach pricing and boost both profits and customer loyalty.

3 Key Takeaways

• Value-Based Pricing Over Cost-Based Pricing: Casey emphasizes that pricing should be tied to the value a product or service brings to the customer rather than simply covering costs. Too many businesses leave money on the table by only aiming to break even or match their competition.

• Empathetic Sales Approach: Sales teams need to act as empathetic advisors who truly understand customer needs. This can make a significant difference in both the final sale price and long-term customer loyalty.

• Role-Playing for Sales Confidence: Practicing sales conversations and objection handling—whether with colleagues or AI tools—helps salespeople build confidence, listen more effectively, and handle high-stakes conversations without getting caught off guard.

About Casey Brown Casey Brown is a pricing expert and the founder of Boost Pricing, where she helps companies maximize the value they provide by empowering them to set prices that reflect their quality. As a speaker and consultant, Casey is passionate about helping businesses understand the impact of fair pricing on their growth, teams, and even local communities. With her new book, Fearless Pricing, she offers guidance on breaking out of pricing fear and commanding the value they deserve. Casey's work is mission-driven, grounded in her belief that businesses can positively impact families and communities when they're paid fairly.

• Casey's LinkedIn Profile
• CaseyBrown.com
• BoostPricing.com

+++++++++
Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

🎯 ChatGPT Marketing Strategy Workshop
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner.

📱 ChatGPT Social Media System Workshop
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

CONNECT WITH CARY

Podcast Website: www.ChatGPTExperiment.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: Cary Weston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: LinkedIn Newsletter

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear

In this solo episode, Cary tackles the challenge of feeling stuck when facing major professional or personal roadblocks. Drawing from personal experiences and coaching insights, Cary shares how ChatGPT can serve as a powerful tool for organizing thoughts, identifying barriers, and building action plans to move forward. The episode offers practical tips on leveraging ChatGPT to bring clarity to overwhelming situations and introduces key concepts like narrowing the band, role-playing, and creating custom GPTs for long-term problem-solving.

• Narrowing the Band: Focus ChatGPT on a specific topic or problem by setting clear criteria, so it can effectively help without overwhelming you with unnecessary information.
• Role-Playing as a Problem-Solving Partner: Use ChatGPT as a sounding board to identify issues, uncover barriers, and define success, one step at a time.
• Building a 90-Day Action Plan: Break goals into smaller, manageable steps across three 30-day periods to make consistent progress toward resolving challenges.

PROMPT:

i need help getting through a major professional roadblock for me and i need someone to talk to…would you please help me? I need to identify:

1. what the specific issue really is

2. what's keeping me from making meaningful progress towards solving it

3. what does success look like if I could

Can we work through this one at a time?

Cary Weston, host of The ChatGPT Experiment, is a marketing strategist and business coach dedicated to helping individuals and organizations maximize their potential using ChatGPT and other innovative tools. With a wealth of experience in leadership and problem-solving, Cary specializes in making complex challenges feel approachable and manageable.

Check out Cary's customized, interactive workshops:

🎯 ChatGPT Marketing Strategy Workshop
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner.

📱 ChatGPT Social Media System Workshop
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

Podcast Website: www.ChatGPTExperiment.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: https://www.linkedin.com/in/caryweston

The Chat GPT Experiment is also a LinkedIn Newsletter, and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this episode, Cary welcomes Steven Bross, an experienced art educator with a dynamic background in design and teaching. Steven teaches visual communication at Central Monaco Technical High School and is developing a platform called Odd Fish, which offers specialized online coursework for design students. 

• Scalable Curriculum Creation: Steven leverages ChatGPT to streamline the creation of detailed course materials, allowing him to generate custom content quickly and serve different student learning levels.
• Empowering Students with AI Tools: Odd Fish combines Steven's real-world design experience with AI resources, helping students learn marketable skills in areas like graphic design, video editing, and freelancing.
• AI in Education: Steven shares insights into AI's role in modern education, from simplifying complex concepts to adapting teaching methods to suit various learning styles, making his curriculum more inclusive.

Steven is a seasoned educator with over two decades of experience in visual communication. He started as a creative professional in the design industry before shifting to teaching, where he found a passion for mentoring students. Now, he teaches at Central Monaco Technical High School, where he focuses on building practical skills in design, visual communication, and freelancing. Through his platform Odd Fish, he aims to provide flexible, online design courses for students and teachers alike, integrating technology to inspire the next generation of creatives.

Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

🎯 ChatGPT Marketing Strategy Workshop
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner.

📱 ChatGPT Social Media System Workshop
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

CONNECT WITH CARY

• Podcast Website: www.ChatGPTExperiment.com
• Cary's Agency Website: www.CMWeston.com
• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter, and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this episode, Cary sits down with Jim Sterne, a seasoned marketing consultant, speaker, and author known for his work in web analytics, marketing technology, and the impacts of generative AI on business. 

About Jim Sterne:
Jim Sterne has spent more than 35 years selling and marketing technical products. He began his career helping people understand Visicalc at a time when "personal computer" was an oxymoron. He sold business computers to companies that had never owned one in the 1980s, consulted and keynoted about online marketing in the 1990's, and founded a conference and a professional association around digital analytics in the 2000's. He is currently focused on the application of artificial intelligence and machine learning to marketing.

• Jim's LinkedIn Profile
• Jim's Company Website
• Marketing Analytics Summit

Are you interested in becoming more efficient and productive with ChatGPT? Check out these workshops from Cary:

🎯 ChatGPT Marketing Strategy Workshop
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner.

📱 ChatGPT Social Media System Workshop
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

• Podcast Website: www.ChatGPTExperiment.com
• Cary's Agency Website: www.CMWeston.com
• LinkedIn: Cary Weston on LinkedIn

The Chat GPT Experiment is also a LinkedIn Newsletter, and you can find it here:
The Chat GPT Experiment on LinkedIn

The instrumental music used in this podcast is called "Curious" by Podington Bear. You can contact the artist here.

In this episode, Cary dives ChatGPT's new web-based "Search" feature and Anthropic's AI assistant, Claude.

Are you interested in becoming more efficient and productive with ChatGPT? Check out these workshops from Cary:

🎯 ChatGPT Marketing Strategy Workshop 
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner: 

📱 ChatGPT Social Media System Workshop 
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

CONNECT WITH CARY

• Podcast Website: www.ChatGPTExperiment.com
• Cary's Agency Website: www.CMWeston.com
• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear".
You can contact the artist here

In this episode, Cary welcomes Lori Highby, founder of the digital marketing agency Keystone Click, for a practical and lively discussion about using AI tools like ChatGPT and others in daily business. 

Are you interested in becoming more efficient and productive with ChatGPT? Check out these workshops from Cary:

🎯 ChatGPT Marketing Strategy Workshop 
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner: 

📱 ChatGPT Social Media System Workshop 
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

CONNECT WITH CARY

• Podcast Website: www.ChatGPTExperiment.com
• Cary's Agency Website: www.CMWeston.com
• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear".
You can contact the artist here

Episode 80 Summary:
In this solo episode, host Cary Weston shares stories from a recent trip to the National Sports Card Collecting Show in Chicago with his 14-year-old son—a heartwarming moment that sets the tone. Cary then dives into a hodgepodge of updates and insights, including a helpful listener tip about ChatGPT task scheduling, details about the upcoming automation workshop, and two recent experiments using ChatGPT to assist with software specs and NDAs. He wraps up by answering common questions about the differences between ChatGPT's free and paid versions and how to navigate some of its newer features.

3 Key Takeaways:

• Tasks Tip: If you're experimenting with ChatGPT's task scheduling feature, go directly to chatgpt.com/schedules to view, edit, or manage what you've set up.

• Roleplaying for Clarity: Cary used ChatGPT to roleplay both a client and a programmer to build more thorough custom software specs, demonstrating how ChatGPT can bridge communication gaps in complex projects.

• ChatGPT Modes Explained: From memory and web browsing to the new "Study and Learn" tool, Cary walks through what's available in the paid version of ChatGPT and how each feature can help users be more productive.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions.
Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

• ChatGPT Podcast Website: www.ChatGPTExperiment.com

• Marketing Podcast: www.PracticalMarketingShow.com

• Cary's Agency Website: www.CMWeston.com

• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear.

[Note - prompt discussed in episode is available at www.ChatGPTExperiment.com]

In this episode, Cary Weston walks listeners through the process of identifying their ideal customers using ChatGPT. 

Are you interested in becoming more efficient and productive with ChatGPT? Check out these workshops from Cary:

🎯 ChatGPT Marketing Strategy Workshop 
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner: 

📱 ChatGPT Social Media System Workshop 
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

CONNECT WITH CARY

• Podcast Website: www.ChatGPTExperiment.com
• Cary's Agency Website: www.CMWeston.com
• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear".
You can contact the artist here

In this episode of The ChatGPT Experiment, Cary Weston reflects on insights gained during a marketing conference, where he led a breakout session about using ChatGPT. He focuses on the concept of "narrowing the band" to make ChatGPT more effective by customizing its focus and inputs, thus delivering better results for various practical tasks. Whether you're a complete beginner or someone already familiar with ChatGPT, this episode offers simple strategies to refine how you use the tool.

🎯 ChatGPT Marketing Strategy Workshop 
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner: 

📱 ChatGPT Social Media System Workshop 
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

CONNECT WITH CARY

• Podcast Website: www.ChatGPTExperiment.com
• Cary's Agency Website: www.CMWeston.com
• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear".
You can contact the artist here

In this episode of The ChatGPT Experiment, I'm joined by Jeremy Somers, founder of the AI-assisted creative agency NotContent.ai. Simply put, this is an absolutely fascinating conversation. 

In our talk, we dive into how AI is revolutionizing the world of creative work, from advertising campaigns to product photography, enabling brands to drastically reduce time and costs while amplifying output. Jeremy shared with me the challenges and triumphs of integrating AI into the creative process, and how his agency is shaping the future of digital content.

About Jeremy

• Website: http://www.notcontent.ai
• LinkedIn: https://www.linkedin.com/in/jeremy-somers/

🎯 ChatGPT Marketing Strategy Workshop 
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner: 

📱 ChatGPT Social Media System Workshop 
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

CONNECT WITH CARY

• Podcast Website: www.ChatGPTExperiment.com
• Cary's Agency Website: www.CMWeston.com
• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear".
You can contact the artist here

In this episode, I sit down with Mike Kaput from Marketing AI Institute to talk about the real-world impact of ChatGPT and AI on businesses. Mike shares insights on how beginners can start using ChatGPT, common misconceptions, and practical tips to make the most out of AI tools. Whether you're curious about AI's role in your job or how it's shaping industries, Mike's straightforward approach makes it easy to understand and apply.

Connect with Mike Kaput

• LinkedIn: https://www.linkedin.com/in/mikekaput/
• Website: Marketingaiinstitute.com

🎯 ChatGPT Marketing Strategy Workshop 
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner: 

📱 ChatGPT Social Media System Workshop 
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

CONNECT WITH CARY

• Podcast Website: www.ChatGPTExperiment.com
• Cary's Agency Website: www.CMWeston.com
• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear".
You can contact the artist here

Ever wondered how ChatGPT can really impact education and career preparation? In this episode, we sit down with John Garten, Director of Career Development at Northern Arizona University. From his diverse career background, including coaching national championship rowing teams to diving deep into AI tools, John brings a wealth of experience and unique perspectives. We'll explore how ChatGPT is transforming the way students prepare for their careers, the innovative ways educators are integrating AI into their curriculum, and the broader implications of these technologies on the future workforce. Join us for a fascinating discussion that blends practical insights with inspiring stories.

• LinkedIn: https://www.linkedin.com/in/john-g-gartin
• Website: www.johngartin.com 
• Career Development Prompts: https://www.johngartin.com/career-prompts
• Leadership Prompts: https://www.johngartin.com/leadership-prompts

🎯 ChatGPT Marketing Strategy Workshop 
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner: 

📱 ChatGPT Social Media System Workshop 
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

CONNECT WITH CARY

• Podcast Website: www.ChatGPTExperiment.com
• Cary's Agency Website: www.CMWeston.com
• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear".
You can contact the artist here

Have you ever wondered if ChatGPT could predict your fantasy football lineup or even tell you the air quality at the Statue of Liberty? In this episode, we sit down with Greg, the mastermind behind Gimmee Info, to dive into the fascinating world of AI and ChatGPT. Join us as Greg shares his incredible journey from the early days of AI in the 1980s to the revolutionary impact of ChatGPT today. It's a fun and engaging conversation that will spark your curiosity and show you how ChatGPT can transform your business and daily life.

Connect With Greg

• LinkedIn: https://www.linkedin.com/in/gimmeeinfo/

Resources Shared By Greg

• - the fantasy football service is Basement-Brewed Fantasy Football: https://basementbrewedff.com
• air quality GPT: https://chatgpt.com/g/g-p6tbi7o2v-gimmee-air-quality
•  API catalog: there are several but I love Rapid API. They have an API Hub that listeners can go into to look at 40,000+ different APIs for ideas: https://rapidapi.com/products/api-hub/

🎯 ChatGPT Marketing Strategy Workshop 
Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner: 

📱 ChatGPT Social Media System Workshop 
Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop
Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop
Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop
Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

CONNECT WITH CARY

• Podcast Website: www.ChatGPTExperiment.com
• Cary's Agency Website: www.CMWeston.com
• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear".
You can contact the artist here

Curious about how ChatGPT can make your work easier? Today, we're chatting with Mollie Williams from Harvard Medical School about how she uses ChatGPT in her daily work. Mollie shares how this powerful tool can simplify tasks, improve productivity, and boost overall efficiency. From streamlining grant writing to planning research projects, Mollie provides insights on integrating ChatGPT into various aspects of her job.

Whether you're new to ChatGPT or looking for fresh ideas, join us for some practical tips and strategies to help you succeed!

• Introduction to Mollie Williams and her work in public health
• The impact of AI tools like ChatGPT on nonprofit operations
• Practical applications of ChatGPT in grant writing and fundraising
• Using ChatGPT for content analysis and research projects
• Personal experiences and challenges in adopting new AI technologies

1. Efficiency in Grant Writing: Learn how ChatGPT can streamline the grant writing process by generating tailored content, improving proposal quality, and saving valuable time.
2. Versatile Thought Partner: Discover the various ways ChatGPT can serve as a thought partner in brainstorming, writing, and planning research projects.
3. Adaptability and Continuous Learning: Understand the importance of experimenting with AI tools and adapting their use to fit specific organizational needs, ensuring continuous improvement and innovation.

• [00:00:00] - Introduction and initial setup
• [00:03:00] - Welcoming Mollie Williams and her background
• [00:04:30] - Discussion on the role of mobile clinics and public health initiatives
• [00:09:00] - Introduction to ChatGPT and initial experiences
• [00:12:00] - Practical uses of ChatGPT in nonprofit grant writing
• [00:21:30] - Challenges and strategies in content analysis using ChatGPT
• [00:28:00] - Personal reflections on AI and its impact on thinking and writing
• [00:36:00] - Utilizing ChatGPT for interviewing and scope of work preparation
• [00:38:00] - Closing thoughts and advice for beginners

Mollie Williams is a public health professional with over 25 years of experience. She currently leads two programs at Harvard Medical School: The Family Van, a mobile clinic serving Boston's underserved communities, and Mobile Health Map, a national network of mobile clinics focused on evaluation and research. Mollie is passionate about using innovative solutions like ChatGPT to enhance the impact of public health initiatives.

Connect with Mollie:

• LinkedIn - https://www.linkedin.com/in/molliewilliams/
• Website - https://www.mobilehealthmap.org/

Resources:

Mollie mentioned a prompt sheet in the episode. You can view the document here.

Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified "They Ask You Answer" coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary:

• Podcast Website: www.ChatGPTExperiment.com
• Agency Website: www.SutherlandWeston.com
• LinkedIn: https://www.linkedin.com/in/caryweston

The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

The instrumental music used in this podcast is called "Curious" by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

Today, I'm chatting with William A. Adams, a technologist, engineering trailblazer, and philanthropist. With over 35 years in the tech industry, William has done it all—from running his own company to being recorded in the Computer History Museum. He even served as the first Technical Advisor to Microsoft's current CTO, Kevin Scott.

William breaks down AI in simple terms, calling it an "amazing instrument." He shares how tools like ChatGPT can simplify tasks, such as writing memos or planning marketing strategies. He also introduces the concept of custom GPTs, specialized versions of ChatGPT for specific tasks, like his CNC router projects.

William's journey at Microsoft included founding and overseeing global initiatives, from early XML technologies to the Leap program, which focused on diverse hiring and was named Microsoft's D&I Program of the Year in 2020. Now, he's focused on "Tequity," which aims to create intergenerational wealth for women and minority-owned businesses through equity-based shares in technology.

Starting with tech from day one is key, says William. Even beginners can boost their productivity and creativity with ChatGPT. He offers tips on training ChatGPT to be even more helpful, making it user-friendly for everyone.

We also explore the future of AI and how different systems can work together. William's insights show how AI can enhance our creativity and simplify complex tasks.

Main Topics Covered

• Introduction to William A. Adams and his tech journey
• Simplifying tasks with AI tools like ChatGPT
• The concept and benefits of custom GPTs
• Integrating tech from day one in business ventures
• Practical tips for beginners on using ChatGPT effectively

Key Insights and Takeaways

1. AI as a Tool: William emphasizes that AI, especially tools like ChatGPT, is an "amazing instrument" that can help simplify everyday tasks, from writing memos to planning marketing strategies.
2. Custom GPTs: Learn how to create and use custom GPTs tailored to specific needs, enhancing productivity and making complex tasks manageable.
3. Tech Integration: William advises incorporating technology from the start in any business venture, highlighting the importance of learning and leveraging AI tools early on.

 ABOUT WILLIAM A. ADAMS

William A Adams is a technologist, engineering trailblazer, and philanthropist. With over 35 years in the tech Industry, William has run his own company, been recorded in the Computer History Museum, and served as the First Technical Advisor to Microsoft's current CTO Kevin Scott.

William has founded and overseen global initiatives at Microsoft from XML technologies as early as 1998, to DE&I initiatives in 2015. The Leap program, with a focus on diverse hiring, was named Microsoft's D&I Program of the year in 2020.

Today, William is focused on Tequity; the creation of intergenerational wealth, through equity based shares of technology, for women and minority owned businesses. He is turning his years of experience and wisdom into actionable tools for the creation of modern tech centered businesses.

Connect with William:

• William Adams requests@william-a-adams.net  
• Website: http://william-a-adams.com/   
• LinkedIn: https://www.linkedin.com/in/thewilliamaadams  
• Twitter: @LeapToTech https://twitter.com/LeapToTech  
• Instagram: thewilliamaadams  
• Facebook:William A. Adams  
• Phone: +1 (425) 906-3555  

ABOUT THE AUTHOR
Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified "They Ask You Answer" coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations.
Connect with Cary:

• Podcast Website: www.ChatGPTExperiment.com
• Agency Website: www.SutherlandWeston.com
• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS The instrumental music used in this podcast is called "Curious" by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

In this episode of 'The ChatGPT Experiment', host Cary Weston delves into a variety of useful ChatGPT prompts. Designed for beginners, this episode offers practical insights into how you can leverage ChatGPT for travel planning, graph creation, business research, and more. Cary provides detailed explanations and examples, making it easy for anyone to follow along and start using these prompts in their daily lives.

Main Topics Covered:

1. Planning travel itineraries with ChatGPT prompts
2. Creating graphs and charts using ChatGPT
3. Developing executive briefing prompts for business research
4. Generating detailed alt text for images
5. Utilizing custom GPTs for complex tasks

Key Insights:

1. Learn how to create comprehensive travel itineraries using a detailed ChatGPT prompt that asks all the right questions.
2. Discover the wide range of graphs and charts that ChatGPT can generate, complete with descriptions and best use cases.
3. Understand how to compile an executive briefing for any business quickly, using a step-by-step ChatGPT prompt.

EPISODE INDEX

• Introduction

  • [00:00:00] Introduction to the episode and overview of what will be covered.

• Travel Planning Prompt

  • [00:01:11] Discussing a prompt for planning travel itineraries using ChatGPT.
  • [00:06:29] Explanation of the travel prompt in detail and a request for listener feedback.
  • [00:10:00] Discussing the methodology behind creating the travel prompt and how it can be adapted for other use cases.

• Graph and Chart Generation

  • [00:01:52] Exploring how ChatGPT can generate various types of graphs and charts.
  • [00:14:11] Sharing insights about ChatGPT's ability to create graphs and charts, along with the types of graphs available.

• Business Executive Briefing Prompt

  • [00:02:17] Introducing the business research prompt for executive briefings.
  • [00:14:50] Business executive briefing prompt details and how it can be used for company research.
  • [00:16:38] Explanation of the comprehensive approach taken to create the business executive briefing prompt.
  • [00:26:00] A listener's feedback on using the business executive briefing prompt and the introduction of the prompt GPT.

• Alt Tags for Images

  • [00:18:59] Discussion about the use of alt tags for images and how to create detailed descriptions.
  • [00:20:10] Prompt for generating detailed alt text for images, including an example and how to use it.

• Custom GPT for Complex Prompts

  • [00:02:52] Highlighting a custom GPT designed to create complex prompts through a guided interview process.
  • [00:23:30] Introduction to custom GPTs and how they can streamline repetitive tasks.
  • [00:24:49] Description of the prompt GPT that helps create detailed prompts by interviewing the user.

• Interactive Workshop Invitation

  • [00:03:00] Invitation to an interactive workshop for sales and marketing professionals on June 13th.
  • [00:28:48] Conclusion and encouragement for listeners to experiment with the prompts and share feedback.
  • [00:29:00] Reminder about the upcoming interactive workshop and closing thoughts on the importance of curiosity in using AI tools effectively.

ABOUT THE AUTHOR
Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston.
He is a certified "They Ask You Answer" coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results.
His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges.
Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations.
Connect with Cary:

• Podcast Website: www.ChatGPTExperiment.com
• Agency Website: www.SutherlandWeston.com
• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear.
You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

In this episode of 'The ChatGPT Experiment,' host Cary Weston sits down with Tom Wardman to discuss practical ways beginners can use ChatGPT to enhance their personal and professional lives. Designed for those just starting with ChatGPT, this episode demystifies the tool and offers straightforward advice on integrating it into your daily routine for improved efficiency and content creation.

Main Topics Covered

• Introduction to Tom Wardman and his background with ChatGPT
• Tom's initial experiments and learnings with ChatGPT
• Using ChatGPT to overcome common content creation challenges
• Practical applications of ChatGPT for personal branding
• Understanding varying comfort levels with ChatGPT among users
• Tips and strategies for beginners to get started with ChatGPT

Key Insights or Takeaways

1. Getting Started with ChatGPT: Understand how to begin using ChatGPT effectively, even if you're new to the tool.
2. Enhancing Content Quality: Learn how ChatGPT can help identify gaps and improve the quality of your content.
3. Efficiency Tips: Discover practical ways to use ChatGPT to save time on repetitive tasks and enhance your productivity.

 Episode Index

• [00:00:00] Introduction and Tom Wardman's background
• [00:05:39] Tom's journey with ChatGPT and initial experiments
• [00:07:00] Practical uses of ChatGPT in marketing and personal branding
• [00:10:40] Teaching clients to use ChatGPT and addressing skepticism
• [00:13:29] Using ChatGPT to overcome the curse of knowledge in content creation
• [00:16:00] Analyzing websites with ChatGPT and competitive research
• [00:20:30] Setting up LinkedIn posts and personal branding with ChatGPT
• [00:27:29] Handling ChatGPT's limitations and ensuring consistency
• [00:32:00] Advice for beginners: Treating ChatGPT as a learning tool
• [00:35:40] Fun and surprising uses of ChatGPT outside of work
• [00:37:41] Final thoughts and takeaways from Tom Wardman
•  

About Tom Wardman

Tom is a renowned content marketing specialist and "They Ask, You Answer" Certified Coach, known for boosting productivity and driving revenue growth in sales and marketing teams. With vast experience in-house and with agencies, he's also the author of The Marketing BLUEPRINT™, a strategic framework guiding businesses in creating impactful, results-driven marketing plans. His approach emphasizes measurable and achievable strategies, ensuring that every step taken is aligned with the overarching goal of driving business success. Tom's expertise and innovative methodologies make him a leading figure in the content marketing industry.

In the episode, Tom mentions his use of a plugin called "Web Pilot" for web browsing. At the time of the interview, ChatGPT had not released 4.o that allows for real time web browsing.

Information about the Web Pilot plugin can be found here; https://www.webpilot.ai/home?lang=en-US

Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified "They Ask You Answer" coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary:

• Podcast Website: www.ChatGPTExperiment.com
• Agency Website: www.SutherlandWeston.com
• LinkedIn: https://www.linkedin.com/in/caryweston

The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

The instrumental music used in this podcast is called "Curious" by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

n this episode, Cary talks with Bill Gross, CIO of the Nuclear Energy Institute (NEI). Bill shares the story of how his CEO tasked him with preparing their 100+ person organization for an AI-powered future. With a background in computer science but little hands-on AI experience, Bill dove headfirst into learning—and then teaching—ChatGPT use cases across NEI. They dig into OpenAI's "Projects" feature, how NEI structures AI training, and the cultural shifts that come with rolling out a new technology at scale.

• Projects in ChatGPT are game-changing: Bill highlights how uploading shared context files to a Project makes it easy to run multiple threads with consistent knowledge, offering more dynamic support than Custom GPTs alone.

• Champion programs work—but need structure: NEI's internal "JEDAI" champions (cute, right?) helped spread AI adoption, but Bill notes the importance of setting clear expectations and ensuring they get leadership support and time to follow through.

• Start at the top: Bill prioritized executive buy-in, doing hands-on ChatGPT sessions with leadership early on, which paid off by fostering a culture of experimentation and support from the highest levels.

Bill Gross is the Chief Information Officer (CIO) at the Nuclear Energy Institute, where he's leading the charge to integrate AI tools—especially ChatGPT—across the organization. With a technical background and a fresh curiosity about modern AI, he's become both a student and a teacher, guiding NEI's staff through training, use-case discovery, and cultural change. Bill's practical approach—focused on upskilling, real-world applications, and cross-team collaboration—offers a blueprint for any organization trying to responsibly and effectively adopt AI tools.

If you want to connect with Bill, you can reach him by email at wrg@nei.org.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

ChatGPT Podcast Website: www.ChatGPTExperiment.com
Marketing Podcast: www.PracticalMarketingShow.com
Cary's Agency Website: www.CMWeston.com
LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS
The instrumental music used in this podcast is called "Curious" by Podington Bear".

In this solocast episode of 'The ChatGPT Experiment', we're diving into a topic that will save you significant time and make your work life easier: handling documents with ChatGPT. We'll explore how to create, analyze, and sift through documents efficiently using ChatGPT's latest updates. If you've ever felt bogged down by repetitive document tasks, this episode is for you.

• Introduction to ChatGPT's new document handling features
• Practical examples of creating and analyzing documents
• How to use ChatGPT for document comparison and analysis
• Tips for using ChatGPT to summarize lengthy documents
• Training and teaching others using ChatGPT-generated guides

1. Efficiency in Document Handling: Learn how ChatGPT's new updates can streamline your document-related tasks, making repetitive processes quicker and easier.
2. Enhanced Document Analysis: Discover how to use ChatGPT to extract key insights from documents, compare multiple documents, and even analyze transcripts for deeper understanding.
3. Training and Knowledge Sharing: Find out how to leverage ChatGPT to create training documents and guides that help others understand and replicate your processes effectively.

00:00 Introduction to the episode and its focus on saving time with document handling

00:30 Cary discusses the frustrations of repetitive document tasks and introduces ChatGPT's new update

01:40 Personal anecdotes about recent travel and baseball tournaments

03:40 Using ChatGPT for document creation and analysis, including RFPs

07:00 Benefits of linking ChatGPT with cloud storage like Google Drive and OneDrive

08:30 Combining meeting transcripts with RFPs for deeper insights

12:00 Practical examples of using ChatGPT to summarize lengthy documents and analyze spreadsheets

18:00 How to use ChatGPT for creating training guides and teaching others

24:00 The importance of not becoming overly dependent on ChatGPT, encouraging critical thinking

31:00 Final thoughts on the power of ChatGPT for document handling and encouraging curiosity

Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified "They Ask You Answer" coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations.

Connect with Cary:

• Podcast Website: www.ChatGPTExperiment.com
• Agency Website: www.SutherlandWeston.com
• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

The instrumental music used in this podcast is called "Curious" by Podington Bear. You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

In this episode of "The ChatGPT Experiment," Cary Weston sits down with Drew McClellan, CEO of Agency Management Institute, to discuss the crucial role of AI in the advertising industry. Recorded in the vibrant French Quarter of New Orleans, this conversation delves into how agencies can embrace AI tools like ChatGPT to enhance their operations, compete effectively, and stay ahead in a rapidly evolving market. Whether you're a small business owner or part of a large agency, this episode offers valuable insights on integrating AI to boost efficiency and innovation.

Step 2: Main Topics Covered

• The impact of AI on the advertising industry.
• Approaching AI with a mindset of abundance vs. scarcity.
• Practical examples of AI applications in small and large agencies.
• The importance of experimentation and curiosity with AI tools.

Step 3: Key Insights

1. AI as an Equalizer: Smaller agencies can leverage AI to level the playing field with larger competitors by improving efficiency and expanding capabilities.
2. Mindset Matters: Agencies that adopt an abundance mindset view AI as an opportunity for growth and innovation, while those with a scarcity mindset may fall behind.
3. Experimentation is Key: The current stage of AI development is about exploring possibilities and experimenting with tools like ChatGPT to discover new ways to solve problems and enhance business operations.

Step 4: Episode Index

• [00:00:00] Introduction: Cary introduces the episode and guest, Drew McClellan.
• [00:00:23] Conversation Start: Discussing the importance of integrating AI in agency toolsets.
• [00:02:00] AI in the Creative Industry: How AI is changing the business side of creative agencies.
• [00:03:00] Meeting Drew McClellan: Background on Drew and the Agency Management Institute.
• [00:05:00] Benefits of AMI Membership: Personal testimonials and the value of finding a business tribe.
• [00:08:15] AI as a Threat or Opportunity: Differing perspectives on AI within the industry.
• [00:12:00] Specific AI Applications: Examples of how small and large agencies are using ChatGPT.
• [00:20:00] Experimenting with AI: Encouraging businesses to explore and play with AI tools.
• [00:25:00] Practical Use Cases: Real-world applications of ChatGPT for hiring and difficult conversations.
• [00:36:00] Expanding Possibilities with AI: Final thoughts on the importance of curiosity and experimentation.

Step 5: About The Guest Drew McClellan is the CEO and co-owner of Agency Management Institute, which serves advertising, marketing, PR, and media buying agencies worldwide. He helps agencies run their businesses more effectively by providing tools, resources, and support. Drew is recognized as one of the top voices in marketing and branding and has been featured in major publications like Entrepreneur, New York Times, Forbes, and Wall Street Journal.

ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified "They Ask You Answer" coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges.

Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations.

Connect with Cary:

• Podcast Website: www.ChatGPTExperiment.com
• Agency Website: www.SutherlandWeston.com
• LinkedIn: Cary Weston

LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: LinkedIn Newsletter

MUSIC CREDITS The instrumental music used in this podcast is called "Curious" by Podington Bear. You can contact the artist here: Podington Bear

In this episode of the Chat GPT Experiment Podcast, host Cary Weston engages with Sammy Sweet Spirit, a multi-talented singer, songwriter, and author who utilizes ChatGPT to enhance her creative and everyday activities despite her visual impairment.

The conversation offers an enlightening perspective on the versatile uses of AI tools like ChatGPT in personal and professional realms, particularly for individuals with disabilities.

• Personal Background and Challenges: Sammy shares her life story, emphasizing her early birth and subsequent blindness.
• Utilization of ChatGPT and Other Technologies: Insights into how Sammy uses ChatGPT and the "Be My Eyes" app to navigate and create more effectively.
• Impact of AI on Life and Work: Discussion on how AI technologies have transformed Sammy's approach to music and writing.
• Perceptions and Misconceptions of Blindness: Sammy addresses common stereotypes and provides education on the capabilities of visually impaired individuals.

1. Adaptive Use of Technology: Sammy illustrates how she adapts various technologies, including ChatGPT, to overcome the challenges posed by her blindness, turning potential obstacles into tools for creative and practical solutions.
2. Educational Perspective on Blindness: Through her personal experiences, Sammy educates listeners on the reality of living as a blind individual, challenging common misconceptions and highlighting the normalcy and potential of lives lived differently.
3. AI as an Empowering Tool: The discussion reinforces the idea of AI as a significant empowering tool that can transcend traditional limitations, providing new ways for individuals with disabilities to engage with the world and express themselves creatively.

• [00:04:00] Introduction of Sammy Sweet Spirit as a guest.
• [00:06:10] Sammy shares her origin story of being born prematurely.
• [00:12:10] Discussion about using Chat GPT and Be My Eyes for visual assistance.
• [00:18:20] Sammy discusses using Chat GPT as a Google alternative for quick information.
• [00:22:50] How Chat GPT provides personalized assistance recognizing Sammy's blindness.
• [00:25:10] Sammy explains how she uses Chat GPT to assist with her writing and editing.
• [00:27:20] Discussion on the misconception of AI replacing human capabilities.
• [00:30:00] Sammy shares the mission and message of her book.
• [00:34:10] Sammy discusses the importance of conversation and understanding different perspectives.
• [00:37:30] Closing remarks and promotion of Sammy's book and music.

Sammy Sweet Spirit is an artist and author who, despite being blind, has developed unique methods to utilize technology for personal and professional growth. Her work, including music and literature, focuses on bridging the gap between different life experiences and fostering understanding and connection.

Connect with Sammy here: https://www.sammysweetspirit.com

ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified "They Ask You Answer" coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary:

• Podcast Website: www.ChatGPTExperiment.com
• Agency Website: www.SutherlandWeston.com
• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called "Curious" by Podington Bear". You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

In this episode of the ChatGPT Experiment podcast, host Cary Weston explores the dynamic world of custom GPTs designed to cater to specific tasks. Through sharing his own experiences and learnings, Cary aims to equip listeners with the knowledge needed to effectively use and customize GPTs for more efficient and targeted outcomes, making this episode especially beneficial for those curious about optimizing their interactions with AI tools.

Main Topics Covered:

• Overview of custom GPTs and their applications
• Insights from past episodes on using and setting up GPTs
• Practical demonstrations on creating, refining, and utilizing custom GPTs for various tasks including document generation and editing

Key Insights/Takeaways:

1. Customization is Key: Custom GPTs allow for tailored interactions and outputs, making them highly efficient for repeated tasks and specialized content creation.
2. Iterative Refinement: Continuously refining the setup and feedback of a custom GPT enhances its effectiveness and accuracy, emphasizing the importance of detailed, specific instructions and feedback.
3. Practical Applications Enhance Efficiency: Cary shares real-world applications of custom GPTs, demonstrating their utility in generating structured outputs such as recap memos and show notes, significantly speeding up routine tasks.

Episode Index:

• 00:00 - Introduction and personal anecdotes
• 01:00 - Introduction to custom GPTs
• 03:40 - Insights from past episodes on GPT usage
• 08:00 - Basic setup and configuration of custom GPTs
• 14:00 - Practical applications in creating recap memos
• 17:20 - Using custom GPTs for generating podcast show notes
• 19:00 - Tips on creating content outlines
• 23:50 - Discussion on authentic content creation
• 26:00 - General tips on custom GPT usage
• 28:00 - Specific customization tips
• 30:00 - Editing and feedback strategies using custom GPTs
• 33:00 - Additional insights on refining GPT setups
• 36:00 - Real-world applications for content creation
• 39:00 - Using frameworks to guide GPT setup
• 42:00 - Encouraging community interaction and feedback

ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified "They Ask You Answer" coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary:

• Podcast Website: www.ChatGPTExperiment.com
• Agency Website: www.SutherlandWeston.com
• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called "Curious" by Podington Bear". You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/