Explorez tous les épisodes du podcast The Business of Basketball Podcast
| Titre | Date | Durée | |
|---|---|---|---|
| How to Become a FULL-TIME Basketball Trainer (What Most Trainers Don’t Know) | 11 Apr 2026 | 00:33:12 | |
Want to turn basketball training into a real career?
In this episode, I sit down with Justin Bright, founder of Humble Development, who recently opened a 15,000 sq ft training facility in Brooklyn in partnership with Made Hoops.
He breaks down what it actually takes to build a career in basketball beyond playing — from becoming a skills trainer, to leading a team, to scaling a business in the industry.
From what separates great trainers from the rest, to why most training doesn’t actually translate to the game, this episode gives a practical look at how to build something sustainable in basketball.
Chapters
00:00:00 Intro + meeting Justin Bright
00:02:20 Growing up in Brooklyn + community influence
00:04:15 Visiting Jamaica + learning from his father’s legacy
00:07:15 What makes a great trainer?
00:11:50 What’s missing in basketball training today
00:13:20 What parents should look for in a trainer
00:13:52 U.S. vs overseas development systems
00:16:22 What separates high-level athletes from everyone else
00:21:31 When Justin knew he could do training full-time
00:22:47 How the Made Hoops partnership came together
00:25:52 What it takes to lead a team
00:30:08 Advice for trainers trying to grow
📲 Follow The Business of Basketball:
Instagram -https://www.instagram.com/businessofbasketballpod/
YouTube - https://www.youtube.com/@UC6Bwr2Tyx3vuNNSfqdR5rUg
📲 Follow Justin:
Instagram -https://www.instagram.com/humblestudd/
🎯 About the show:
The Business of Basketball is the podcast that helps you land your dream job in basketball by breaking down real pathways, strategies, and stories from people working in the game. | |||
| How One Woman Is Saving Women’s Basketball History | 13 Dec 2025 | 00:48:22 | |
Cultural archivist, artist, and coach Jeannine Kayembe Oro is building something the basketball world has never had: a museum dedicated to Black women’s basketball history — from the Tribune Girls and early Philly basketball to the WNBA era and beyond.
In this episode, Jeannine explains why preserving this history matters, how coaching young Black girls exposed a deeper problem of representation beyond the athlete, and what it really takes to build an institution without a blueprint and finding funding to execute the vision.
Jeannine breaks down:
◼️ How her immigrant upbringing shaped her mindset
◼️ What the museum will be
◼️ The decades the museum will cover
◼️ The nuance behind records and recognition — including the conversation around Lynette Woodard and the NCAA timeline
◼️ Grant-writing best practices: how to be specific about audience, impact, and execution
0:00 The Need for a Black Women's Basketball Museum
0:59 Introducing Guest Janine Kayembe Oro
1:12 Early Life and Childhood Influences
1:44 The Spark: A WNBA Family Member and First Collection Piece
5:25 Immigrant Background and the Spirit of Service
8:53 The Pivotal Moment: Coaching and Inequity in Women's Basketball
11:44 Challenges of Building a Black Initiative and Fundraising
14:29 Vision for the Black Women's Basketball Museum
18:57 Uncovering 100 Years of Black Women's Basketball History
25:01 Unsung Heroes and Legacy Builders in Basketball
26:50 The Business Behind the Museum: Funding and Grants
30:26 Grant Writing Best Practices and Narrative Change
32:28 Elements of a Successful Museum
34:25 Basketball's Impact on Identity and Culture
38:48 Creative Pathways in Basketball: Beyond the Traditional
41:47 An Inspiring Message to Young Black Girls in Basketball
43:01 How Basketball Saved My Life
45:20 Support the Black Women's Basketball Museum
Support + Follow Jeannine
◼️ Instagram: @bwbbmuseum
◼️ Donate to the museum - https://gofund.me/583ca6c8f
Want more behind-the-scenes + extended moments?
Join The Business of Basketball Patreon for:
◼️ Behind-the-scenes clips from recordings
◼️ Extended cuts + moments that didn’t make the public episode
◼️ Early episode drops + guest reveals
◼️ Private community discussions
◼️ Episode breakdowns (lessons + takeaways)
👉 Join here: https://www.patreon.com/businessofbasketball?vanity=user | |||
| NIL Strategies for Athletes: How to Make Money in College | 12 Mar 2025 | 00:36:26 | |
In this episode of The Business of Basketball, host Misha Horsey sits down with Rashad Campbell, a financial educator, NIL strategist, and COO of Advance NIL. With over a decade of experience guiding 50,000+ athletes, Rashad shares crucial insights on how athletes can navigate NIL opportunities, avoid financial pitfalls, and make smart investment decisions.We break down:✅ The biggest financial mistakes athletes make with NIL deals✅ The truth about NIL taxes and what athletes need to know✅ The role of Athlete CEOs and managing personal brands✅ Red flags to watch for in NIL contracts and business deals✅ The future of NIL how it is shaping college recruiting, the WNBA and more!Plus, Rashad shares his personal journey from Division I athlete to financial educator, offering invaluable advice for athletes looking to take control of their financial futures.📌 Listen now to learn how to turn NIL deals into long-term financial success!🎯 Connect with Rashad Campbell & Advance NIL:🔗 Website: https://www.advancenil.com/📚 Courses: https://courses.advancenil.com/📎 LinkedIn: / rashadcampbell 📲 Instagram: @RashadCampbellSC🎧 Connect with The Business of Basketball Podcast:🏀 Instagram: @businessofbasketballpod🏀 Website: The Business of Basketball🏀 Subscribe & Leave a Review: Apple Podcasts | Spotify | YouTube🎧 If you enjoyed this episode, share it with a teammate, coach, or parent who needs to hear it! Don't forget to leave a review so more athletes can level up their NIL knowledge. #BusinessOfBasketball #NIL #AthleteFinance #FinancialEducation #SportsBusiness | |||
| The Role of an Athletic Director: Hiring, Recruitment, and NIL w/ Donna Woodruff | 28 Jan 2025 | 00:36:15 | |
Athletic directors balance it all: budgets, athletes, and the future of their institution. In this episode, Donna Woodruff offers insight into her role as Assistant Vice President and Athletic Director at Loyola University. She highlights the challenges and rewards of running an athletic department, from hiring coaches to recruitment and scholarships. We discuss college coaching contracts, how the NIL and AAU are shaping college athletics, the rise of women's sport, and more. Whether you're an athlete, coach or aspiring administrator, our conversation will help you navigate your journey in sports! Topics discussed in this episode: Donna's path from athlete to administrator Key skills and responsibilities of an athletic director Finding the right fit during recruitment How the NIL has impacted college athletics The role of AAU and recruitment challenges Scholarships and the recruitment process Hiring and contracts: sustaining a career as a college coach The growth and visibility of women's sports | |||
| Inside the Unrivaled 3v3 Basketball League: Structure, Pay & Top Investors | 21 Jan 2025 | 00:35:05 | |
The next era of basketball starts now with the Unrivaled League. In this episode, my new co-host Max Donches and I discuss how this women’s league is changing the game and creating new opportunities both on and off the court. We break down the Unrivaled League’s three-on-three structure, its groundbreaking one-on-one tournament, and star-studded roster. Join us to learn how it’s helping athletes earn more at home, opening new career paths, promoting representation and driving sustainable growth in women’s sports! Topics discussed in this episode:
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| Day in the life of working in the NBA #podcast #basketball #nba | 12 Dec 2024 | 00:01:01 | |
| How to Land a Job in the NBA | 11 Dec 2024 | 00:33:33 | |
How do you go from basketball fan to key figure in NBA player development? In this episode, discover how Ricki Dean became the Senior Director of Player Engagement for the National Basketball Players Association. We go behind the scenes of her career, from early days in college sports to now traveling the world and working with NBA legends. Ricki highlights the skills that helped her rise to the executive level, the strategies she used to build important industry connections, and the once-in-a-lifetime moments she's experienced — including a memorable meeting with Allen Iverson. She also unpacks the nuances of player development, from the unique responsibilities to how the NBPA empowers players both on and off the court. Tune in to learn more and find out how you can break into the industry! Topics discussed in this episode:
Connect with Ricki Dean: https://www.linkedin.com/in/rickicdean/ Stay connected with Business of Basketball: https://www.businessofbasketball.co/ https://www.instagram.com/businessofbasketballpod/ https://www.youtube.com/channel/UC6Bwr2Tyx3vuNNSfqdR5rUg
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| How to Become a Professional Basketball Player: Practical Advice to get Contracts! | 12 Nov 2024 | 00:48:53 | |
Turning pro is just the beginning — what does it take to stay in the game? From physical preparation to mental resilience, today’s conversation with Shante Evans unpacks the realities of becoming a professional basketball player and building a long-term career.
Shante shares her insights and tips on choosing a college, finding the right agent, making smart financial decisions, and more. We discuss why a lot of Americans struggle to sustain their career overseas, and what players can do to avoid these common pitfalls. Tune in to learn the steps you need to take to go pro, how to earn more on a European team, and stay on top of your game!
Topics discussed in this episode:
Transitioning from college into a pro basketball career
The lifestyle of an international professional athlete
Tips for finding a good agent and negotiating contracts
Best practices for managing finances and taxes
How to get around American player limitations
American versus European basketball
What it takes to sustain a long-term pro basketball career
How to improve your chances of going pro
Grateful to the Game
Stay connected with Business of Basketball:
https://www.businessofbasketball.co/
https://www.instagram.com/businessofbasketballpod/
https://www.youtube.com/channel/UC6Bwr2Tyx3vuNNSfqdR5rUg
This episode was produced by Podcast Boutique https://www.podcastboutique.com | |||
| How to Turn Your Counseling Degree Into a Career with Basketball Athletes! Practical Tools to Start! | 30 Oct 2024 | 00:34:36 | |
Youth sports shape young talent, but at what cost? This episode explores the connection between mental health and athletic performance in youth sports, highlighting the intense pressure young athletes face from coaches, parents, and even social media — and what we can do to address this growing concern. Enter the NUI app, founded by Julie Korioth to support the mental health and performance of young athletes. Julie shares her experience carving out a career in sports and the journey to create NUI, from securing funding to forming partnerships. We also discuss what’s fueling the current mental health crisis among athletes, tools for building confidence and mental resilience, and what it takes to create a sustainable career in the field of sports psychology. Join our conversation now! Topics discussed in this episode: The mental health crisis in youth sports How self-doubt impacts performance and how to address it Creating the NUI app and community Key resources and features of the NUI app How social media and athlete rankings affect young athletes Strategies to build confidence and resilience How coaches and parents can better support athletes Tips for landing your dream job in mental health and sports Download the NUI app from the Apple App Store or Google Play! http://www.getnui.com/ Connect with Julie Korioth and NUI: / julie-korioth-65623a105 / juliekorioth / nuicommunity julie@getnui.com Stay connected with Business of Basketball: https://www.businessofbasketball.co/ / businessofbasketballpod / @businessofbasketball Transcript | |||
| Master Sponsorships and Marketing: How to Pitch and Land Major Brand Deals | 24 Sep 2024 | 00:31:56 | |
When you think of careers in sports, two paths probably come to mind: coaching or corporate. But there’s a whole world of opportunities in basketball, and Mike Morak is proof that you can carve out a niche in the industry that leverages your skills and passion for the game. From organizing community-driven events like the Danny Rumph Classic to launching products with PUMA, he’s built his own brand and a sustainable career in basketball. In this episode, Mike dives into the role of a sports marketing consultant, the key differences between branding and marketing, and his strategies for securing partnerships with major brands like Red Bull and Foot Locker. Tune in for tips on how to build strong relationships, pitch to brands, and craft compelling decks to land sponsorships! Topics discussed in this episode:
Don’t miss the Daniel E. Rumph Foundation’s free health screening on Saturday October 5th! Learn more here: https://danielerumphii.com Follow Danny Rumph Classic and Victory in NORF: https://www.instagram.com/rumphclassic https://www.instagram.com/victoryinnorf Stay connected with Business of Basketball: https://www.businessofbasketball.co/ https://www.instagram.com/businessofbasketballpod/ https://www.youtube.com/channel/UC6Bwr2Tyx3vuNNSfqdR5rUg
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| Mike on Breaking into Sports Marketing and Landing Sponsorships with Red Bull and More– Learn How! | 24 Sep 2024 | 00:33:57 | |
When you think of careers in sports, two paths probably come to mind: coaching or corporate. But there’s a whole world of opportunities in basketball, and Mike Morak is proof that you can carve out a niche in the industry that leverages your skills and passion for the game. From organizing community-driven events like the Danny Rumph Classic to launching products with PUMA, he’s built his own brand and a sustainable career in basketball.
In this episode, Mike dives into the role of a sports marketing consultant, the key differences between branding and marketing, and his strategies for securing partnerships with major brands like Red Bull and Foot Locker. Tune in for tips on how to build strong relationships, pitch to brands, and craft compelling decks to land sponsorships!
Topics discussed in this episode:
Mike’s journey into basketball marketing
The role of a sports entertainment marketing consultant
Founding his own brand, M3 Ideas
Effective pitching and building relationships
Marketing versus branding
The Danny Rumph Classic
Strategies to land brand sponsorships
What makes a good sponsorship deck
How basketball skills translate into real-life success
Don’t miss the Daniel E. Rumph Foundation’s free health screening on Saturday October 5th! Learn more here: https://danielerumphii.com
Follow Danny Rumph Classic and Victory in NORF:
https://www.instagram.com/rumphclassic
https://www.instagram.com/victoryinnorf
Stay connected with Business of Basketball:
https://www.businessofbasketball.co/
https://www.instagram.com/businessofbasketballpod/
https://www.youtube.com/channel/UC6Bwr2Tyx3vuNNSfqdR5rUg | |||
| The secret to growing a non profit in 2024 #podcast #basketball #2024 | 18 Sep 2024 | 00:00:37 | |
| What are your thoughts? #basketball #nba #sports | 28 Oct 2025 | 00:00:32 | |
| [DELETED ON YOUTUBE] Day in the life of a college coach #coaching #basketball #college #collegecoach | 10 Sep 2024 | 00:00:31 | |
@BusinessofBasketball SUBSCRIBE. | |||
| The truth of how to grow a small business #entrepreneur #2024 | 10 Sep 2024 | 00:00:27 | |
@BusinessofBasketball SUBSCRIBE. | |||
| How to build a career in basketball #basketball #futureofbasketball | 10 Sep 2024 | 00:00:42 | |
@BusinessofBasketball | |||
| How To Raise $43 Million: The Hidden Secrets to Building a Successful Non Profit Organization ft. Kenny Holdsman | 10 Sep 2024 | 00:33:35 | |
It started with a love for basketball and a desire to uplift young people in the community: Philly Youth Basketball was founded to empower youth and bring opportunity to underserved communities in Philadelphia. Co-founder Kenny Holdsman joins me to share PYB’s origin story and discuss how their programs and local partnership are making an impact in the community. In this episode, you'll learn how to build a nonprofit from the ground up, from strategies to secure funding and generate revenue to prioritizing representation across all levels of an organization. Kenny also gives insight into what it takes to stand out from the competition and build a sustainable plan for the future. Find out how Philly Youth Basketball is using youth sports to help their community! Topics discussed in this episode:
Connect with Philly Youth Basketball: https://www.instagram.com/phillyyouthbasketball https://www.facebook.com/phillyyouthbasketball/ https://www.linkedin.com/company/philadelphia-youth-basketball/ https://www.tiktok.com/@phillyyouthbasketball https://twitter.com/PhillyYouthBB https://www.youtube.com/channel/UCj5NYOiJqrXyiyV5yWoTIkA Learn about Philly Youth Basketball’s volunteer and employment opportunities! https://www.phillyyouthbasketball.org/ Stay connected with Business of Basketball: https://www.businessofbasketball.co/ https://www.instagram.com/businessofbasketballpod/ https://www.youtube.com/channel/UC6Bwr2Tyx3vuNNSfqdR5rUg
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| How to Build a Basketball Non Profit from Scratch | 10 Sep 2024 | 00:35:34 | |
It started with a love for basketball and a desire to uplift young people in the community: Philly Youth Basketball was founded to empower youth and bring opportunity to underserved communities in Philadelphia. Co-founder Kenny Holdsman joins me to share PYB’s origin story and discuss how their programs and local partnership are making an impact in the community.
In this episode, you'll learn how to build a nonprofit from the ground up, from strategies to secure funding and generate revenue to prioritizing representation across all levels of an organization. Kenny also gives insight into what it takes to stand out from the competition and build a sustainable plan for the future.
Find out how Philly Youth Basketball is using youth sports to help their community!
Topics discussed in this episode:
Founding Philly Youth Basketball
How Philly Youth Basketball ensures representation
Steps to building a nonprofit organization
Challenges in building a nonprofit organization
Strategies for nonprofit fundraising and generating revenue
Philly Youth Basketball’s programming and plans to scale
Bringing opportunity to local black-owned businesses
How to ensure sustainability in a nonprofit organization
Key elements for a successful nonprofit organization
Connect with Philly Youth Basketball:
https://www.instagram.com/phillyyouthbasketball
https://www.facebook.com/phillyyouthbasketball/
https://www.linkedin.com/company/philadelphia-youth-basketball/
https://www.tiktok.com/@phillyyouthbasketball
https://twitter.com/PhillyYouthBB
https://www.youtube.com/channel/UCj5NYOiJqrXyiyV5yWoTIkA
Learn about Philly Youth Basketball’s volunteer and employment opportunities!
https://www.phillyyouthbasketball.org/
Stay connected with Business of Basketball:
https://www.businessofbasketball.co/
https://www.instagram.com/businessofbasketballpod/
https://www.youtube.com/channel/UC6Bwr2Tyx3vuNNSfqdR5rUg | |||
| How to Find Your Passion Job in Basketball | 31 Aug 2024 | 00:32:39 | |
It’s not just a love for the game that sustains a career in basketball, but a blend of passion and strategic skills. In this episode, I speak to Mihai Raducanu, who’s leveraged his business knowledge and coaching expertise to secure multiple dream roles in the industry — head coach, professor, and founder of No Limit Performance, just to name a few. Mihai reflects on the key skills that helped him scale his basketball training business, excel as the Senior Development Specialist at Mohawk College, and build a global reputation for player development. From leadership coaching to education, he sheds light on the various opportunities available in the basketball industry. Tune in to hear his insights on finding your passion job in basketball! Topics discussed in this episode:
https://www.instagram.com/mihairaducanuofficial/ Stay connected with Business of Basketball: https://www.businessofbasketball.co/ | |||
| "I Found My Dream Job in Basketball" | 28 Aug 2024 | 00:34:10 | |
It’s not just a love for the game that sustains a career in basketball, but a blend of passion and strategic skills.
In this episode, I speak to Mihai Raducanu, who’s leveraged his business knowledge and coaching expertise to secure multiple dream roles in the industry — head coach, professor, and founder of No Limit Performance, just to name a few.
Mihai reflects on the key skills that helped him scale his basketball training business, excel as the Senior Development Specialist at Mohawk College, and build a global reputation for player development. From leadership coaching to education, he sheds light on the various opportunities available in the basketball industry.
Tune in to hear his insights on finding your passion job in basketball!
Topics discussed in this episode:
The ups and downs of starting his training business
Working as the Business Dev & Ops Consultant with Ganon Baker
Important skills that advanced his career
Developing an online curriculum
How he landed the role of adjunct professor
Career opportunities in education
His role as a Senior Development Specialist
Leadership and coaching opportunities
Creating a sustainable career in basketball | |||
| "I made a bag for the NBA" - Here's How | 13 Aug 2024 | 00:30:23 | |
Mike Sala didn’t sweat the hustle; instead he embraced it to grow his shoe accessory company, SolePack. From brainstorming the initial concept to navigating the industry with zero design experience — all while working as a physical therapist, Mike's journey is a testament to perseverance, hard work, and the support within the basketball community.
In this episode, Mike talks about the struggle to find a manufacturer, get a patent, fund growth, and market a product that was the first of its kind. He also shares the partnerships that helped elevate SolePack, including working with the NBA and being featured on Showtime’s The Chi.
Join our conversation to hear how Mike turned his passion for the basketball culture into a thriving business!
Topics discussed in this episode:
The initial concept and creation of SolePack
Early struggles in manufacturing and product development
How Mike gives back to his community
Funding the business and outside investment
Loan options for small businesses
Mentorship and community support
Leveraging social media and grassroots marketing strategies
Balancing the business and his career as a physical therapist | |||
| Unlocking NBA Partnerships: The Secrets Behind SolePack's Success in the Sports Bag Industry | 13 Aug 2024 | 00:24:36 | |
Mike Sala didn’t sweat the hustle; instead he embraced it to grow his shoe accessory company, SolePack. From brainstorming the initial concept to navigating the industry with zero design experience — all while working as a physical therapist, Mike's journey is a testament to perseverance, hard work, and the support within the basketball community. In this episode, Mike talks about the struggle to find a manufacturer, get a patent, fund growth, and market a product that was the first of its kind. He also shares the partnerships that helped elevate SolePack, including working with the NBA and being featured on Showtime’s The Chi. Join our conversation to hear how Mike turned his passion for the basketball culture into a thriving business! Topics discussed in this episode:
Stay connected with Business of Basketball: https://www.businessofbasketball.co/ https://www.instagram.com/businessofbasketballpod/ https://www.youtube.com/channel/UC6Bwr2Tyx3vuNNSfqdR5rUg | |||
| [DELETED ON YOUTUBE] "I Got A Division I Coaching Job" - Here's How | 30 Jul 2024 | 00:28:34 | |
How does a professional player who never wanted to coach end up the Director of Player Development at Temple University? Khalif Wyatt’s story shows how passion for the game can lead to unexpected opportunities and a career in college coaching.
In this episode, I speak to Khalif about his journey from player to coach and how he landed the role of Director of Player Development. He shares the realities of working in college basketball, from mentoring players and collaborating with coaches to recruiting and more. We also discuss how the transfer portal and NIL are affecting the game and influencing recruitment strategies.
Tune in to hear his insights on what it takes to succeed in college basketball and tips for aspiring coaches!
Topics discussed in this episode:
Transitioning from player to Director of Player Development
How to build a successful career as a college coach
Resources for aspiring college coaches
Common mistakes of aspiring coaches
The challenges of mentorship in the coaching industry
Key qualities of a college coach candidate
Balancing coaching responsibilities and family life
The realities of being a college coach
How the transfer portal has impacted college basketball
Navigating NIL as a college coach | |||
| Did you hear about this league? What are your thoughts? #basketball #sports #women #podcast | 25 Oct 2025 | 00:01:05 | |
| How to Become a Division I Coach w/ no Interview | 30 Jul 2024 | 00:26:38 | |
How does a professional player who never wanted to coach end up the Director of Player Development at Temple University? Khalif Wyatt’s story shows how passion for the game can lead to unexpected opportunities and a career in college coaching. In this episode, I speak to Khalif about his journey from player to coach and how he landed the role of Director of Player Development. He shares the realities of working in college basketball, from mentoring players and collaborating with coaches to recruiting and more. We also discuss how the transfer portal and NIL are affecting the game and influencing recruitment strategies. Tune in to hear his insights on what it takes to succeed in college basketball and tips for aspiring coaches! Topics discussed in this episode:
Connect with Khalif Wyatt: https://www.instagram.com/leafbuck1?igsh=bTBhY2l5YmphdWgy https://www.linkedin.com/in/khalif-wyatt-0baa0128b/ Stay connected with Business of Basketball: https://www.businessofbasketball.co/ | |||
| Navigate the Job Search | 12 Jul 2024 | 00:04:42 | |
| Welcome to The Business of Basketball | 11 Jul 2024 | 00:00:47 | |
| Coaching Style | 04 Jul 2024 | 00:04:35 | |
| Develop players like a pro | 04 Jul 2024 | 00:05:22 | |
| Know the upcoming talent | 04 Jul 2024 | 00:03:03 | |
| Know the landscape | 04 Jul 2024 | 00:06:11 | |
| Truth: How to Become a Division 1 College Coach | 03 Jul 2024 | 00:22:08 | |
In this exclusive video, we dive deep into the essential steps and strategies for becoming a Division 1 college coach. If you're passionate about coaching at the highest level in college basketball, this episode is a must-watch.
Discover how joining key coaching associations, building a reputation, and leveraging networking events can significantly boost your career prospects.
Learn from real-life examples and get practical advice on how to navigate the competitive landscape of college basketball coaching.
Don't miss out on Khalif Wyatt’s tips and journey to become a college coach!
#Division1Coach #CollegeCoaching #BasketballCoach #CareerAdvice #Basketball | |||
| Trailer: The Business of Basketball Podcast | 27 Apr 2024 | 00:00:46 | |
So many of us don’t know what’s next when the ball stops bouncing. Many times, you don’t even know where to begin. Great news, this podcast will give you exposure to various career opportunities in the game so you can find out what your next chapter looks like. | |||
| Join our patreon today! #basketball #podcast #sports #hiphop #inspiration | 22 Oct 2025 | 00:00:54 | |
| AND 1 is back? #basketball #sports #podcast #hiphop | 10 Oct 2025 | 00:00:58 | |
| “Philly is a women’s sports town.” #podcast #basketball #interview #sports | 10 Oct 2025 | 00:00:56 | |
Learn how Jen Leary turned one idea into a thriving women’s sports community. | |||
| How to Turn Fandom into a Basketball Career | 10 Oct 2025 | 00:41:35 | |
⏱️ Timestamps
00:02 Meet Jen Leary: Building a Women's Sports Movement in Philly
00:53 The Birth of Watch Party PHL: From COVID Isolation to Community Hub
03:30 Overcoming Doubt: Jen's Journey from Past Startup to Women's Sports Advocate
04:54 The Entrepreneurial Spirit: Creating a Welcoming Space for All Sports Fans
06:29 Building Community: Creating a Safe and Inclusive Space for Women's Sports
09:26 Vision for the Future: Building a Women's Sports Hub Beyond a Bar
11:56 From Watch Parties to a Hub: Securing Investment and Building the Dream
15:26 Securing Investment: Building a Strong Team and Showcasing Authenticity
19:51 Navigating Business Logistics: Team Building, Planning, and Investor Relations
23:09 Philly's W-N-B-A Team: Preparing for the Future of Women's Sports
26:51 Building Community Through Social Media: Jen's Tips for Success
31:38 Sustainability in Women's Sports: Balancing Passion with Career
33:28 The Future of Watch Party PHL: Remaining Authentic to Philly's Culture
34:04 Basketball's Impact: Finding Community and Making New Friends
35:05 Advice for Launching a Sports Business: Build Trust and Community First
36:46 Going Viral: How a Shirt Became a Symbol of Philly's Women's Sports Scene
Episode Summary
In this episode of The Business of Basketball, host Misha Horsey sits down with Jen Leary, founder of Watch Party PHL — Philadelphia’s first women’s sports bar and community hub.
What started as small monthly watch parties quickly became a city-wide movement. Jen has raised nearly $100,000 in crowdfunding, earned Best of Philly 2025, and is preparing to launch a permanent hub in spring 2026 — all while helping position Philly for the arrival of its new WNBA team in 2030.
Together, Misha and Jen break down the mindset, strategy, and business behind turning a passion for women’s sports into a sustainable brand and thriving community.
🔑 You’ll Learn
How to turn an idea into a movement – from grassroots events to a recognized brand.
The business behind women’s sports culture – what it takes to build something sustainable.
Why Philly is ready for its WNBA moment – and how Watch Party PHL is shaping that future.
🧠 Episode Highlights
The moment Jen realized Philly needed a women’s sports space.
The power of community funding and authentic storytelling.
Why basketball and the WNBA are leading the women’s sports movement.
How to pitch investors and position your vision for long-term success.
What to expect from the Watch Party PHL Hub launching in 2026.
👇 Connect with Jen Leary
🌐 Website: watchpartyphl.com
📸 Instagram: @watchpartyphl | |||
| Inside the AND1 Comeback: How Streetball Built Basketball Careers | 25 Jun 2025 | 00:39:01 | |
⏱️ Timestamps
2:25 Choosing to Work in Basketball
3:42 How The Rucker brand led to a job with Converse
6:32 Joining AND1 during their reintroduction phase
7:31 AND1’s partnership with Walmart
10:55 How AND1 is Backing HBCUs
12:58 AND1 expansion into women's hoops
14:37 How to Build Your Brand in 2025
17:07 And 1's plan for growth
18:51 The meaning behind AND1’s logo
22:00 What they look for in new talent
26:37 Rucker Park’s legacy and growing The Rucker brand
29:38 The skills that helped him build his career
31:57 Grateful for the game segment
36:06 AND1 tour and upcoming events
Who remembers waiting for the next AND1 mixtape to drop? Or proudly repping the OG trash talk tees and red Tai Chi shoes? In this episode of The Business of Basketball, we're talking about AND1's legacy and how they're keeping the movement alive for a new generation.
Brand director of AND1, Dexter Gordon, shares how streetball culture has changed, how their marketing and branding has evolved with it, and what they're doing next — from partnerships with HBCUs to investing in women's streetball. You’ll also hear how worked his way up in the industry to work with multiple iconic brands like Converse and Rucker Park, and the moves that’ll help you do the same!
Connect with Dexter Gordon: https://www.instagram.com/d_gordon33/
Connect with AND1:
Website: https://and1.com
Instagram: https://www.instagram.com/and1/?hl=en
TikTok: https://www.tiktok.com/@and1
YouTube: https://www.youtube.com/@and1basketball
#podcast #streetball #basketball #education #career | |||
| The Business Behind Basketball Products | 13 Jun 2025 | 00:35:39 | |
The hardest part about making your own basketball? Knowing where to start. This episode with Tari Wright, founder of Not Wright Brand, gets into the process, the challenges, and the mindset it took to launch a new product. From funding to manufacturing, he breaks down how he brought his vision to life and built the first Black-owned basketball business.
We talk about the move that gave Not Wright Brand real momentum, what it takes to land partnerships, and how he got people to pay attention to his brand without a big budget. Listen now to learn how to break into a tough industry your own way!
Topics discussed in this episode:
Not Wright Brand’s origin story
First steps to creating a basketball product
Setbacks in the manufacturing and certification process
Funding and cost of development
How he landed his first partnerships
Distribution, retail and wholesale pricing
Marketing strategies and self-promotion
Growing the brand with more products
Tips to secure funding and store placement
How to overcome self-doubt and skepticism
Shop Not Wright Brand: https://notwrightbrand.com/
Connect with Not Wright Brand on Instagram: https://www.instagram.com/notwrightbrand/
Get in touch with Tari Wright: notwrightbrand@gmail.com | 267-455-7366
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