From selling ties out of a suitcase to building a 50M+ view YouTube channel, Ben shares the story behind My Nice Tie—his journey from missionary work in Russia to web developer to full-time content creator in men’s fashion. We dive into style tips, business lessons, and what it really takes to build a personal brand from scratch. Subscribe to MyNiceTie: https://www.youtube.com/@MyNiceTie

Unlock the Power of Klaviyo A/B Testing! In this video, we’re breaking down how to run high-impact A/B tests in Klaviyo that actually move the needle. From subject lines and send times to creative, segmentation, and automation flows — learn how to set smart hypotheses, avoid common mistakes, and make data-backed decisions that drive serious results. Whether you're a beginner or scaling 7-8 figure brands, this one’s for you.

Imagine transforming a local fishing brand into an e-commerce powerhouse—growing sales by over 200% in just one year. Sounds impossible? That’s exactly what we did at Breadloaf with Everglades Fishing Co. (EFC), and in this video, I’ll break down exactly how we made it happen.

From securing lost digital assets to launching high-performance ad campaigns, leveraging influencer content, and running record-breaking product drops, we helped EFC scale to a thriving seven-figure e-commerce brand—all while staying profitable and bootstrapped.

If you're looking to grow your own brand with expert marketing strategies, book a call with us using the link below. We’d love to audit your business and see how we can help.

✅ Elevate your brand’s Email & SMS marketing: https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com

🚀 Discuss your growth strategy: https://calendly.com/markmilutin/retention-audit-kick-off?month=2025-02

If you're running a premium eCommerce or CPG brand and you're not targeting HENRYs (High Earners, Not Rich Yet), you're leaving money on the table. These aspirational, high-income consumers are willing to spend on quality, exclusivity, and status-driven brands—but only if you market to them the right way.

Whether you're in fashion, beauty, wellness, or luxury DTC, dialing in your strategy for HENRYs can increase customer LTV, brand loyalty, and revenue long-term.

✅ Elevate your brand’s Email & SMS marketing: https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com

🚀 Discuss your growth strategy: https://calendly.com/markmilutin/retention-audit-kick-off?month=2025-02

If you're using Klaviyo for email and SMS marketing, chances are you're making at least one of these costly mistakes—and they could be hurting your revenue. But don’t worry, I’ve got you covered! After auditing hundreds of Klaviyo accounts, I’m breaking down the biggest mistakes brands make and exactly how to fix them. Watch now to optimize your flows, increase engagement, and boost sales!

✅HOW THE AUDIT WORKS: https://www.youtube.com/watch?v=dhTO1kw8ABw&t=31s

✅ Elevate your brand’s Email & SMS marketing: https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com

🚀 Discuss your growth strategy: https://calendly.com/markmilutin/retention-audit-kick-off?month=2025-02

Expo West 2025 was absolutely INSANE – over 85,000 people, 3,500+ exhibitors, and some of the most groundbreaking innovations in food, wellness, and CPG. If you missed it, don’t worry—I’ve got you covered!

In this video, I break down: - The hottest trends (zero-proof beverages, GLP-1s, prebiotic sodas & more!) - The brands to watch (SuperGut, Hi-O, Bloom, O Positive Health, Chomp’s & more) -  My personal highlights from 20 years of attending Expo West

This event is shaping the future of CPG, and I’ll be back next year to do it all again!

✅ Elevate your brand’s Email & SMS marketing: https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com

🚀 Discuss your growth strategy: https://calendly.com/markmilutin/retention-audit-kick-off?month=2025-02

What happens when an iconic airline partners with an aviation collectible brand? A product launch that rewrites the rules of direct response marketing. 

In this video, we break down how PlaneTags and Qantas Airlines turned retired Boeing 747 skin into a must-have collectible—and generated an 11.36x ROAS in the process.

From paid social strategies to brand partnerships, this campaign proved that great storytelling and strong collaborations drive massive results.

If you're a brand looking to scale like this, let’s talk. 👇

🔗 https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com

🚀 Discuss your growth strategy: https://calendly.com/markmilutin/retention-audit-kick-off?month=2025-02

Planetags: https://planetags.com/?srsltid=AfmBOoqF_vzuFKJiknBSUy_50SFKtPBRQd4whbGDsP0MuIV2-wvRzcen

Qantas: https://www.qantas.com/au/en.html

I just had a full conversation with Sesame AI, and my mind is officially blown 🤯. This AI isn’t just answering questions—it feels like talking to a real person. From discussing life and emotions to AI’s role in business and ethics, Maya (the AI) had some wild responses.

Could AI like this revolutionize customer support, sales, and even personal interactions? I think so. Imagine instant, human-like chats for e-commerce, support, or even personal assistants. The future is happening right now.

🚀 Check out Sesame AI and see for yourself. 🔗 https://www.sesame.com/

Let me know in the comments—what do you think about AI like this? Would you use it for your business or just for fun? 👇

✅ Elevate your brand’s Email & SMS marketing: https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com

🚀 Discuss your growth strategy: https://calendly.com/markmilutin/retention-audit-kick-off?month=2025-02

Just checked your Klaviyo bill and noticed a price jump? 😱 You’re not alone! Klaviyo just rolled out a major pricing update, and if you're not careful, you could be paying for inactive profiles, checkout abandoners, and unengaged subscribers!

🔍 In this video, I’ll break down: ✅ What’s changing with Klaviyo’s pricing model (and why it matters) ✅ How auto-upgrades & flexible sending work (and how to avoid surprise charges) ✅ The #1 way to keep your costs down—list cleaning & smart billing settings ✅ The secret “sunset flow” that helps cut costs & improve email performance

💥 FREE Klaviyo Audit ($4K Value!) 💥 Want my team to audit your Klaviyo account for FREE and find hidden optimizations? We normally charge $4K for this, but for a limited time, it’s yours free. Click below to claim it!

👇 Claim Your Free Klaviyo Audit Now! 👇 https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com

✅ Elevate your brand’s Email & SMS marketing: https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com

🚀 Discuss your growth strategy: https://calendly.com/markmilutin/retention-audit-kick-off?month=2025-02

🚀 STOP Sending One-Size-Fits-All Emails! Klaviyo Segments Explained 🎯

Are you sending emails, getting some opens, maybe even a few clicks—but it still feels like you’re shouting into the void? The truth is, most of your list shouldn’t even be receiving your emails in the first place!

In this video, I’m breaking down 4 powerful Klaviyo segmentation strategies that will transform your email campaigns from meh to money-making machines: ✅ Behavioral Segmentation – Target users based on their actions (like viewing a product but not buying). ✅ Purchase History Segmentation – Send the right offers at the right time for maximum conversions. ✅ Engagement-Based Segmentation – Focus on your VIPs & re-engage the ghosts. ✅ Predictive Analytics Segmentation – Use Klaviyo’s AI to predict buying behavior & automate emails.

🔥 FREE Klaviyo Audit ($4K Value!) 🔥 Want me and my team to audit your Klaviyo setup? We’re offering a 28-point retention marketing audit—completely FREE for a limited time! Click the link below to start your audit.

👇 Claim Your Free Klaviyo Audit Now! 👇

https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com

✅ Elevate your brand’s Email & SMS marketing: https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com

🚀 Discuss your growth strategy: https://calendly.com/markmilutin/retention-audit-kick-off?month=2025-02 In this Figma email design tutorial, I walk you through creating email layouts, choosing fonts and colors, and optimizing for mobile.

Whether you’re designing marketing emails, newsletters, or promotional campaigns, this Figma email design guide will help you create professional and effective emails.

Learn how to use Figma for email design, improve your email conversion rates, and master email UX design in 2025.

✅ Elevate your brand’s Email & SMS marketing: https://breadloaf.typeform.com/to/rot...

🚀 Discuss your growth strategy: https://calendly.com/markmilutin/rete...

How I Sailed For 2 Weeks And Run My Ad Agency Remotely

In this video I share how I sailed for two weeks from San Diego to Cabo San Lucas while running my ad agency remotely.

I break down exactly how I managed my business operations offshore during Q4, the busiest time of the year for ecommerce brands.

I also dive into the details of the Baja Ha-Ha, a famous sailing rally that helps cruisers move their boats down the coast of Mexico.

If you’re interested in remote work, digital nomad life, offshore sailing, or running an online business while traveling, this video is for you.

This video also covers: How I Sailed For 2 Weeks And Run My Ad Agency Remotely,I Sailed For 2 Weeks And Run My Ad Agency,sailing while running a business,how to run an ad agency remotely,digital nomad ad agency,remote work while sailing,Baja Ha-Ha sailing rally,running a business offshore,work and travel entrepreneur,location independent agency,sailing and working remotely,manage business while traveling,start a remote ad agency,sailing entrepreneur lifestyle,work online while sailing

When Colorado’s coolest outdoor brand joined forces with its most iconic beer, magic happened. 

This is the inside story of how Yo Colorado and Coors Banquet launched the most epic ski suit collab of the year — and how Breadloaf helped make it a sellout success. From concept to giveaway to a legendary event at Golden Mill, here’s how we turned a killer idea into a viral moment and a massive e-comm win.

✅ Elevate your brand’s Email & SMS marketing: https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com

🚀 Discuss your growth strategy: https://calendly.com/markmilutin/retention-audit-kick-off?month=2025-02

✅ Elevate your brand’s Email & SMS marketing: https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com

🚀 Discuss your growth strategy: https://calendly.com/markmilutin/retention-audit-kick-off?month=2025-02 Twitter: https://x.com/jasonportnoy Linkedin: https://www.linkedin.com/in/jason-portnoy/?originalSubdomain=ca

In this episode, I explore Klaviyo’s game-changing B2C CRM—designed specifically for direct-to-consumer (DTC) brands. This all-in-one platform seamlessly integrates marketing, customer service, and analytics, empowering brands to deliver hyper-personalized experiences through email, SMS, push notifications, and social media.

I break down how real-time customer data, AI-driven automation, and predictive analytics can help brands improve retention, maximize engagement, and drive more revenue. Plus, I’m offering a free retention audit (normally $4,000) to help you optimize your Klaviyo setup or transition from another ESP.

✅ Elevate your brand’s Email & SMS marketing: https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com

🚀 Discuss your growth strategy: https://calendly.com/markmilutin/retention-audit-kick-off?month=2025-02

🚀 Want to Grow Your Brand with Email & SMS? Work with my team at Retention Lab 👉 https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com

Check out my Ad Agency Bread Loaf: https://www.webakebread.com/

Check out Retention Labs (Our retention marketing division of Bread Loaf): https://www.retention-lab.com/

Comprehensive Coaching Program: https://www.thebrandmarketer.com/welcome

🚀 Want to Grow Your Brand with Email & SMS? Work with my team at Retention Lab 👉 https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com

Check out my Ad Agency Bread Loaf: https://www.webakebread.com/ 

Check out Retention Labs (Our retention marketing division of Bread Loaf): https://www.retention-lab.com/ 

Comprehensive Coaching Program: https://www.thebrandmarketer.com/welcome Spiritme: https://spiritme.tech/ PhotoAI: https://photoai.com/ Joggai: https://www.jogg.ai/ RepAI: https://www.hellorep.ai/ GPT-4: https://openai.com/index/gpt-4/

🚀 Want to Grow Your Brand with Email & SMS? Work with my team at Retention Lab 👉 https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com

Check out my Ad Agency Bread Loaf: https://www.webakebread.com/

Check out Retention Labs (Our retention marketing division of Bread Loaf): https://www.retention-lab.com/

Comprehensive Coaching Program: https://www.thebrandmarketer.com/welcome

🚀 Want to Grow Your Brand with Email & SMS? Work with my team at Retention Lab 👉 https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com

Check out my Ad Agency Bread Loaf: https://www.webakebread.com/

Check out Retention Labs (Our retention marketing division of Bread Loaf): https://www.retention-lab.com/

Comprehensive Coaching Program: https://www.thebrandmarketer.com/welcome

Frank's Linkedin: https://www.linkedin.com/in/frank-sanchez-71992312/ elk Marketing: https://elkhq.com/

🚀 Want to Grow Your Brand with Email & SMS? Work with my team at Retention Lab 👉 https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com Check out my Ad Agency Bread Loaf: https://www.webakebread.com/ Check out Retention Labs (Our retention marketing division of Bread Loaf): https://www.retention-lab.com/ Comprehensive Coaching Program: https://www.thebrandmarketer.com/welcome

✅ Want Me To Grow Your Brand with Email, SMS, PUSH, & Direct Mail? Get started with a brand retention audit: https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com Check out my Ad Agency Bread Loaf: https://www.webakebread.com/ Check out Retention Labs (Our retention marketing division of Bread Loaf): https://www.retention-lab.com/ Comprehensive Coaching Program: https://www.thebrandmarketer.com/welcome

✅ Want Me To Grow Your Brand with Email, SMS, PUSH, & Direct Mail? Get started with a brand retention audit: https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com Check out my Ad Agency Bread Loaf: https://www.webakebread.com/ Check out Retention Labs (Our retention marketing division of Bread Loaf): https://www.retention-lab.com/ Comprehensive Coaching Program: https://www.thebrandmarketer.com/welcome

✅ Want to Grow Your Brand with Email & SMS? Click here: https://www.retention-lab.com/homepage Comprehensive Coaching Program: https://www.thebrandmarketer.com/welcome

In 2025, massive tariff hikes on Chinese imports are shaking the e-commerce industry to its core. From skyrocketing costs to halted inventory, brands are scrambling to survive. In this video, we break down what's happening, who’s being hit hardest, and what e-commerce businesses must do to adapt—fast. If your brand manufactures in China, this is your wake-up call.

✅ Want to Grow Your Brand with Email & SMS? Click here: https://www.retention-lab.com/homepage

How To Operate An E-Commerce Store In 2025

In this video, I dive into how to operate an e-commerce store in 2025 by reflecting on lessons learned in 2024 and the emerging trends shaping the future of online business.

We discuss strategies for staying competitive, optimizing operations, and adapting to new e-commerce technologies and platforms.

You’ll learn about effective e-commerce store management, digital marketing tactics, and how to prepare for changes in customer behavior and marketplace dynamics.

This conversation is packed with actionable insights for e-commerce store owners looking to grow and thrive in 2025.

=============================== 🔗 - LinkedIn:   / https://www.linkedin.com/in/markmilutin/  📸 - Instagram:   / https://www.instagram.com/mmilutin/ 📘 - Facebook:   / https://www.facebook.com/Mark.A.Milutin  🎥 - TikTok:   / https://www.tiktok.com/@brandbuildingpodcast

Comprehensive Coaching Program: https://www.thebrandmarketer.com/welcome

Who am I and why should you listen to me? I’m Mark Milutin, a seasoned e-commerce growth expert with over 15 years of experience in driving revenue for brands of all sizes. My unique approach integrates retention marketing, media buying, and conversion rate optimization to craft marketing strategies that not only attract customers but keep them coming back. Whether you’re aiming to refine your Google and Meta ad strategies or to overhaul your customer retention approach, I provide the insights and tactics that will propel your business to the next level.

✅ Want to Grow Your Brand with Email & SMS? Click here: https://www.retention-lab.com/homepage

Predictions for Ecommerce Trends in 2025

The e-commerce landscape is evolving faster than ever. If you’re still relying on 2024 strategies, you’re already behind. In this video, I share 17 game-changing trends that will define e-commerce in 2025, helping you navigate disruptions and position your brand for success.

From the rise of social shopping to the importance of profit over growth, discover actionable insights on how to adapt to new consumer behaviors, leverage platforms like TikTok Shop, and utilize micro-influencers before they become too expensive. I’ll also cover the resurgence of direct mail, the role of AI in content creation, and why building your brand identity is more critical than ever.

With over 15 years in the e-commerce industry, I’ve seen how fast trends can shift. In this video, I break it all down so you can prepare, adapt, and profit in the coming year.

=============================== 🔗 - LinkedIn:   / https://www.linkedin.com/in/markmilutin/  📸 - Instagram:   / https://www.instagram.com/mmilutin/ 📘 - Facebook:   / https://www.facebook.com/Mark.A.Milutin   🎥 - TikTok:   / https://www.tiktok.com/@brandbuildingpodcast 

Comprehensive Coaching Program: https://www.thebrandmarketer.com/welcome

Who am I and why should you listen to me? I’m Mark Milutin, a seasoned e-commerce growth expert with over 15 years of experience in driving revenue for brands of all sizes. My unique approach integrates retention marketing, media buying, and conversion rate optimization to craft marketing strategies that not only attract customers but keep them coming back. Whether you’re aiming to refine your Google and Meta ad strategies or to overhaul your customer retention approach, I provide the insights and tactics that will propel your business to the next level.

✅ Want to Grow Your Brand with Email & SMS? Click here: https://www.retention-lab.com/homepage

Email Marketing For Ecommerce In 2025 (Full Tutorial)

In this video, I share a complete tutorial on email marketing for ecommerce in 2025, covering strategies to grow your online store and boost conversions.

You’ll learn how to create effective email campaigns, optimize email deliverability, and craft subject lines that increase open rates.

I also dive into segmentation, automation, and best practices for building a profitable email marketing strategy tailored to ecommerce businesses.

If you want to maximize your revenue through email marketing in 2025, this step-by-step guide has everything you need.

=============================== 🔗 - LinkedIn:   / https://www.linkedin.com/in/markmilutin/ 📸 - Instagram:   / https://www.instagram.com/mmilutin/ 📘 - Facebook:   / https://www.facebook.com/Mark.A.Milutin 🎥 - TikTok:   / https://www.tiktok.com/@brandbuildingpodcast

Comprehensive Coaching Program: https://www.thebrandmarketer.com/welcome

Who am I and why should you listen to me? I’m Mark Milutin, a seasoned e-commerce growth expert with over 15 years of experience in driving revenue for brands of all sizes. My unique approach integrates retention marketing, media buying, and conversion rate optimization to craft marketing strategies that not only attract customers but keep them coming back. Whether you’re aiming to refine your Google and Meta ad strategies or to overhaul your customer retention approach, I provide the insights and tactics that will propel your business to the next level.

✅ Want more ECOM Sales? Click here: https://www.retention-lab.com/homepage

2024 BFCM Was Crazy! Here's What I Learned

In this video, I share my biggest takeaways from BFCM 2024 and the strategies that worked best during this record-breaking shopping event.

I break down key lessons learned from Black Friday and Cyber Monday campaigns, including insights into ad performance, conversion rates, and customer behavior.

Whether you’re an e-commerce brand or a marketer preparing for next year, these tips will help you optimize your sales strategy for future BFCM success.

=============================== 🔗 - LinkedIn:   / https://www.linkedin.com/in/markmilutin/ 📸 - Instagram:   / https://www.instagram.com/mmilutin/ 📘 - Facebook:   / https://www.facebook.com/Mark.A.Milutin   🎥 - TikTok:   / https://www.tiktok.com/@brandbuildingpodcast  

Comprehensive Coaching Program: https://www.thebrandmarketer.com/welcome

Who am I and why should you listen to me? I’m Mark Milutin, a seasoned e-commerce growth expert with over 15 years of experience in driving revenue for brands of all sizes. My unique approach integrates retention marketing, media buying, and conversion rate optimization to craft marketing strategies that not only attract customers but keep them coming back. Whether you’re aiming to refine your Google and Meta ad strategies or to overhaul your customer retention approach, I provide the insights and tactics that will propel your business to the next level.

✅ Want more ECOM Sales? Click here: https://www.retention-lab.com/homepage

This Is Why You Should Do IRL Events As An ECOM Brand

In this video, I share why every e-commerce brand should consider hosting IRL events to connect with their audience.

I dive into the story of PlaneTags, an e-commerce company that hosted an incredible event and the surprising impact it had on their brand.

You’ll learn how in-person experiences can drive customer loyalty, create buzz for your products, and lead to meaningful engagement beyond the digital space.

If you’re looking for ways to stand out as an e-com brand, IRL events might be the strategy you need to explore.

=============================== 🔗 - LinkedIn:   / https://www.linkedin.com/in/markmilutin/  📸 - Instagram:   / https://www.instagram.com/mmilutin/  📘 - Facebook:   / https://www.facebook.com/Mark.A.Milutin  🎥 - TikTok:   / https://www.tiktok.com/@brandbuildingpodcast

Comprehensive Coaching Program: https://www.thebrandmarketer.com/welcome

Who am I and why should you listen to me? I’m Mark Milutin, a seasoned e-commerce growth expert with over 15 years of experience in driving revenue for brands of all sizes. My unique approach integrates retention marketing, media buying, and conversion rate optimization to craft marketing strategies that not only attract customers but keep them coming back. Whether you’re aiming to refine your Google and Meta ad strategies or to overhaul your customer retention approach, I provide the insights and tactics that will propel your business to the next level.

✅ Grow Your Brand with Email, SMS, Push, & Direct Mail! 🚀 Apply Our Strategies: https://www.retention-lab.com/homepage

Creating a Klaviyo Campaign Calendar for ECOM Stores

In this video, I show you how to create a Klaviyo campaign calendar specifically designed for ecommerce stores.

You’ll learn how to plan your email marketing campaigns effectively to drive more sales and engagement.

This step-by-step guide will help you optimize your Klaviyo strategy and stay consistent with your email campaigns throughout the year.

Watch the full video to master campaign planning for your ecommerce business using Klaviyo.

=============================== 🔗 - LinkedIn:   / https://www.linkedin.com/in/markmilutin/ 📸 - Instagram:   / https://www.instagram.com/mmilutin/ 📘 - Facebook:   / https://www.facebook.com/Mark.A.Milutin   🎥 - TikTok:   / https://www.tiktok.com/@brandbuildingpodcast

Comprehensive Coaching Program: https://www.thebrandmarketer.com/welcome

Who am I and why should you listen to me? I’m Mark Milutin, a seasoned e-commerce growth expert with over 15 years of experience in driving revenue for brands of all sizes. My unique approach integrates retention marketing, media buying, and conversion rate optimization to craft marketing strategies that not only attract customers but keep them coming back. Whether you’re aiming to refine your Google and Meta ad strategies or to overhaul your customer retention approach, I provide the insights and tactics that will propel your business to the next level.

✅ Want more ECOM Sales? Click here: https://www.retention-lab.com/homepage

Customer Acquisition on TikTok with TikTok Lives

In this video, I reveal the best way to get customers from TikTok in 2025 by leveraging TikTok Lives for ecommerce success.

You’ll learn how to use livestreaming to engage your audience, showcase products, and drive conversions directly from TikTok.

I break down proven strategies to increase visibility, build trust, and turn viewers into paying customers on TikTok Live.

If you’re an ecommerce brand looking to grow, this guide will help you master TikTok’s algorithm and create a live shopping experience that works.

=============================== 🔗 - LinkedIn:   / https://www.linkedin.com/in/markmilutin/  📸 - Instagram:   / https://www.instagram.com/mmilutin/ 📘 - Facebook:   / https://www.facebook.com/Mark.A.Milutin   🎥 - TikTok:   / https://www.tiktok.com/@brandbuildingpodcast

Comprehensive Coaching Program: https://www.thebrandmarketer.com/welcome

Who am I and why should you listen to me? I’m Mark Milutin, a seasoned e-commerce growth expert with over 15 years of experience in driving revenue for brands of all sizes. My unique approach integrates retention marketing, media buying, and conversion rate optimization to craft marketing strategies that not only attract customers but keep them coming back. Whether you’re aiming to refine your Google and Meta ad strategies or to overhaul your customer retention approach, I provide the insights and tactics that will propel your business to the next level.

✅ Want more ECOM Sales? Click here: https://www.retention-lab.com/homepage

How To Prevent Your Meta Account From Getting Hacked

In this video, I share essential tips to protect your Meta ad account from getting hacked and avoid losing access to your campaigns.

You’ll learn about common security vulnerabilities in Facebook Ads Manager and how to secure your account with advanced tools and settings.

I also cover best practices for managing permissions, recognizing phishing attempts, and safeguarding your ad budget.

If you’re running Meta ads, this guide will help you keep your account secure and your business safe.

=============================== 🔗 - LinkedIn: https://www.linkedin.com/in/markmilutin/ 📸 - Instagram: https://www.instagram.com/mmilutin/ 📘 - Facebook: https://www.facebook.com/Mark.A.Milutin 🎥 - TikTok: https://www.tiktok.com/@brandbuildingpodcast

Comprehensive Coaching Program: https://www.thebrandmarketer.com/welcome

*Who am I and why should you listen to me?* I’m Mark Milutin, a seasoned e-commerce growth expert with over 15 years of experience in driving revenue for brands of all sizes. My unique approach integrates retention marketing, media buying, and conversion rate optimization to craft marketing strategies that not only attract customers but keep them coming back. Whether you’re aiming to refine your Google and Meta ad strategies or to overhaul your customer retention approach, I provide the insights and tactics that will propel your business to the next level.

✅ Want more ECOM Sales? Click here: https://www.retention-lab.com/homepage

How to Audit a Klaviyo Account to Maximize Shopify Store Revenue

In this video, I walk you through the exact process of auditing a Klaviyo account to maximize revenue and retention for Shopify stores. Whether your account is underperforming or you want to ensure it’s set up for long-term growth, I’ll show you how to uncover low-hanging fruit and hidden opportunities that can transform your email marketing strategy.

Discover how to analyze your 30-day revenue snapshot, optimize email flows like abandoned cart and post-purchase sequences, and ensure your campaigns are driving maximum results. Learn the importance of list growth, SMS integration, and maintaining email deliverability through proper domain setup and best practices. I’ll also discuss advanced tactics like integrating loyalty programs, referral systems, and Tapcart mobile commerce for an additional boost to your retention strategy.

If you’re struggling with email performance or need guidance on retention strategies, this audit framework will help you identify actionable improvements to scale your Shopify store. Ready to take your email marketing to the next level?

=============================== 🔗 - LinkedIn:  https://www.linkedin.com/in/markmilutin/  📸 - Instagram:  https://www.instagram.com/mmilutin/ 📘 - Facebook:  https://www.facebook.com/Mark.A.Milutin  🎥 - TikTok:  https://www.tiktok.com/@brandbuildingpodcast  

Comprehensive Coaching Program: https://www.thebrandmarketer.com/welcome

Who am I and why should you listen to me? I’m Mark Milutin, a seasoned e-commerce growth expert with over 15 years of experience in driving revenue for brands of all sizes. My unique approach integrates retention marketing, media buying, and conversion rate optimization to craft marketing strategies that not only attract customers but keep them coming back. Whether you’re aiming to refine your Google and Meta ad strategies or to overhaul your customer retention approach, I provide the insights and tactics that will propel your business to the next level.

✅ Want more ECOM Sales? Click here: https://www.retention-lab.com/homepage

How To Create A HIGH Converting Post-Purchase Flow (Klaviyo Tutorial!)

In this video, I’ll show you step-by-step how to create a high-converting post-purchase flow using Klaviyo.

Learn the best practices for setting up a post-purchase email sequence that maximizes customer retention and increases your repeat purchase rate.

I’ll cover how to set up automated emails in Klaviyo, what key messages to include, and how to personalize your emails for better engagement.

If you want to improve your Klaviyo email marketing strategy and boost sales with a powerful post-purchase flow, this tutorial is for you.

=============================== 🔗 - LinkedIn:   / markmilutin   📸 - Instagram:   / mmilutin   📘 - Facebook:   / mark.a.milutin   🎥 - TikTok:   / brandbuildingpodcast  

Comprehensive Coaching Program: https://www.thebrandmarketer.com/welcome

Who am I and why should you listen to me? I’m Mark Milutin, a seasoned e-commerce growth expert with over 15 years of experience in driving revenue for brands of all sizes. My unique approach integrates retention marketing, media buying, and conversion rate optimization to craft marketing strategies that not only attract customers but keep them coming back. Whether you’re aiming to refine your Google and Meta ad strategies or to overhaul your customer retention approach, I provide the insights and tactics that will propel your business to the next level. Prijepis

I went to the original Fyre Festival in 2017 — yes, that Fyre Festival. This is my full story: the chaos, the drama, and the wild ride from booking $400 “luxury” tickets to arriving on the island and realizing we were part of the most infamous scam in festival history. I’ll also share what I learned about marketing, how influencer hype fueled the madness, and why I’ll never go to Fyre Festival II (yes, it’s apparently happening). If you’ve ever wondered what it was really like to be there, this is the inside scoop.

Hey everyone! In today’s video, I’m breaking down the five essential tips for successful direct mail marketing for BFCM (Black Friday/Cyber Monday) this year. Let’s dive into how you can create a winning strategy to drive major revenue through direct mail in Q4.

1. Start with a Solid Strategy:

📬 Top 5 Direct Mail Tips for BFCM Success

Hey everyone! Today, I’m sharing five essential tips for successful direct mail 📪 marketing for BFCM (Black Friday/Cyber Monday) this year. Let’s dive into how you can create a winning strategy and drive big revenue 💸 through direct mail in Q4.

1. Start with a Solid Strategy 🎯 Your direct mail needs a media plan, just like digital ads. Begin with a clear goal and budget (e.g., $3-10K) 💰. Identify key audience segments: VIPs, past customers not subscribed to email, or those who bought during BFCM last year but haven’t opened an email recently. Platforms like PostPilot (my go-to) make organizing and executing a direct mail plan easy within Shopify 🛍️.

2. Get the Timing Right ⏰ Timing is everything! Aim for your direct mail piece to arrive in mailboxes a week or two before your public BFCM sale. This builds anticipation, putting your brand top-of-mind 🧠 before the sale starts, especially for customers who already know and love 💖 your brand.

3. Nail the Messaging & Creative ✏️ Keep it simple. A 4x6 postcard has limited space, so focus on your offer, timing, and a clear call-to-action like a QR code 📲. Less is more! Highlight what’s special and why they should take action early ⏳.

4. Personalize Your Message 👋 Use customer names and past purchase behavior to make your message personal and relevant. A friendly “Hey [Name], our biggest sale of the year is coming up, and we want you to get early access!” can make customers feel valued ❤️.

5. Keep the Offer Consistent 🔄 Don’t confuse customers with multiple promo codes for the same offer. Stick to one code, track performance on the backend, and remember all channels are working together for a seamless experience 🤝. This consistency is essential for longer campaigns like BFCM.

If you’re ready to maximize 📈 direct mail, I’m offering a free audit for brands looking to improve. Schedule a 15-minute call 📞 HERE (https://calendly.com/markmilutin/retention-audit-kick-off?month=2024-10), and I’ll create a custom roadmap to help you make the most of direct mail this season.

Hey, what's up, guys! It's Mark. Today, I'm breaking down the top four retention channels that will keep your customers coming back again and again. 🔄 These are the exact strategies I’ve spent the last 9 years mastering with my clients.

We’re talking email marketing (still the highest ROI activity), SMS, push notifications, and even direct mail. 📧📱 I’ll walk you through how to use them, the tech behind it, and why these are a must for scaling your eCommerce business in 2024.

If you want to crush it this Q4, this is for you. Let’s dive in!

Hey guys, want to make more money with Klaviyo in 2024? It all starts with fixing your email deliverability, and I’ve got 7 steps to show you how.

Step 1: Focus on list management. Most Klaviyo users don't properly manage their lists. You need someone consistently reviewing your list to keep engagement high without hurting deliverability.

Step 2: Scrub your list regularly—2 to 4 times a year. Use tools like Emailable to clean dead emails, spam traps, and inactive subscribers that drag your performance down.

Step 3: Set up a sunset flow to remove disengaged contacts after 90-120 days. Offer them a chance to re-engage or say goodbye—it’ll keep your list healthy and improve performance.

Step 4: Monitor your DNS and domain performance monthly. Tools like MX Toolbox and Google Postmaster can help ensure your domain's in good standing.

Step 5: Track your core KPIs—open rates, bounce rates, spam rates. Regular analysis ensures you’re always optimizing for deliverability.

Step 6: Run email deliverability tests with tools like Litmus to avoid ending up in spam.

Step 7: Send weekly campaigns with relevant content. Keep your list engaged and treat it like a media company, offering value beyond just "buy my stuff."

Want help? My team offers a free audit to get your Klaviyo email game on point. Click the link (https://calendly.com/markmilutin/retention-audit-kick-off?month=2024-10) and let's make 2024 your best year yet! ✌️

Here are my top 5 tips to creating images based emails that convert 

1. Make every image clickable 

2. Add alt text to each image 

3. Dont make it too long 

4.  Eliminate as many small images in the footer as possible  

5.  Compress / export images and Gifs built in Photoshop and Figma. 

FREE Audit Video Link: https://www.youtube.com/watch?v=dhTO1kw8ABw&t=6s

Schedule a Call with me: https://calendly.com/markmilutin/retention-audit-kick-off?month=2024-08

Join us for a recap of Amazon Prime Day 2024, one of the biggest shopping events of the year! From record-breaking sales of $16.8 billion to surprise best-sellers and a strong focus on small businesses, we break down all the key moments. Discover how Amazon met customer expectations, navigated logistics, and impacted online shopping trends. We also look ahead at the future of retail in a competitive landscape. Don't miss out on this insightful analysis of Prime Day's success!

In this conversation, I chat with Neal from Tapcart about our journeys in e-commerce. Neal shares his experiences working with Shopify merchants, emphasizing the motivation he gets from helping brands grow. He talks about his role at Tapcart, focusing on customer retention and enhancing user experiences.

We discuss how both of us started in the industry, with Neal launching a brand on Shopify and me starting a wine business out of college. Despite the challenges, these experiences fueled our passion for D2C businesses. Neal's insights into the evolving e-commerce landscape and the importance of small tech and agency partners resonate with my own experiences at Bread Loaf.

I also highlight how Tapcart has become an integral part of our retention strategy, alongside email, SMS, and direct mail. This conversation showcases our shared commitment to driving innovation and growth for our clients in the e-commerce space.

Hey everyone! Today, I’m super excited to unbox one of my favorite brands, LMNT. 

In this video, I’ll walk you through the unboxing of a recent purchase. The packaging is sleek and high-end, which immediately shows their commitment to quality.

LMNT has been a game-changer for me, especially during my spearfishing trips. I used to get seasick a lot because I was dehydrated, even though I was drinking water all day. Adding LMNT to my water has made a huge difference, helping me stay hydrated and enjoy my dives without feeling sick.

I’m a big fan of their watermelon salt and mango chili flavors, and I’m looking forward to trying out some margaritas with them! I hope you enjoy the unboxing, and I can’t wait to share more about why I love LMNT. Stay salty, and see you in the next video!

Klaviyo’s analytics capabilities provide invaluable insights into your marketing performance. Regularly monitoring these metrics is crucial. Key data points include revenue attribution from Klaviyo, broken down by automation flows, email, and SMS. These insights allow you to make data-driven decisions, optimize your strategies, and ensure you’re on track to meet your business goals. 

In this episode, I go back and talk about what happened during the 2nd quarter of 2024 and what we'll see during the 3rd quarter of this year. Why you should invest in more omni channels and how Meta support isn't as reliable as it should be.

Amazon just released the dates for Prime day 2024

Mark your calendars 📆 … Prime day is coming up on July 16 & 17.

Last year, Amazon generated over 12.9 billion on prime day alone, selling over 300 million products.

This prime day will be the biggest we’ve ever seen and if your running a brand this is the perfect peak opportunity to piggy back on the prime event.

Schedule a call with me HERE: https://calendly.com/markmilutin/retention-game-plan-call-clone?month=2024-07

Say goodbye to hours spent writing emails, texts, and push notifications. In this video, I’m unveiling the Retention Labs AI Agent — a FREE custom GPT that helps eCommerce and CPG brands generate high-performing retention marketing copy in seconds. 

Whether it’s email, SMS, push, or direct mail, this tool is built to save you time and boost your results. Watch as I walk through a real demo, share campaign examples, and show how you can start using it today.

✅ Elevate your brand’s Email & SMS marketing: https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com 

🚀 Discuss your growth strategy: https://calendly.com/markmilutin/retention-audit-kick-off?month=2025-02 

✅ Retention Labs AI Agent: https://chatgpt.com/g/g-67e057c06c7481919147824f2e6229d5-retention-labs-ai-agent 

In this video, I talk about the 10 reasons why you should work with me and my agency Bread Loaf. If you think we're the right fit for you give me a call. Let's chat more about it! https://calendly.com/markmilutin/rete... = BOOK A CALL WITH ME HERE

In this, episode I talk about how I worked with Star Wars and Inkkas Shoes on licensing deals.

In this video I talk about Brand Marketer Growth and how it works. Brand Marketer Growth is a program i created to help YOU with every aspect of your business. Brand Marketer Growth program: https://www.thebrandmarketer.com/welcome

How I Landed Marcus Lemonis' as a client 

- Met David in Jon Loomers Facebook Advertising Group

- Started Working on Flex Watches with Travis Lubinsky 

- Then landed Inkkas Shoes 

- From there, we worked on over 30 brands that were launched through the show the profit or incubated at ML Creative / ML Fashion Group / ML Food Group 

Who is Marcus Lemonis? He is the CEO of Camping world & RV World among other businesses.