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TitreDateDurée
This COO's Path to Building Three Sellable Companies01 Jul 202501:05:10

In this episode of The Art of Succession podcast, host Barrett Young interviews David Forster, a serial entrepreneur who successfully built and sold three companies ranging from landscaping services to a retail bike shop. Listeners gain valuable insights into how relationship-focused leadership, proper systems, and life transitions drive successful business exits and career pivots.

From The Farm to First Business Exit

David's entrepreneurial journey began with his farm upbringing, leading him naturally into the landscape industry. His first real business was a landscape maintenance and design company started in his early twenties to provide for his new family. Despite having no formal exit strategy, David built the company through exceptional work ethic and a relational approach, treating employees and customers as equals. After four successful years, an unexpected dream led to selling the business to a local competitor who valued their unique customer relationship approach and company culture over just the contract base.

Learning and Growing Through Multiple Ventures

After working for someone else and maturing personally, David started a second landscape company focused on residential design and build projects. This venture taught him to price properly, think systematically, and build intentional processes from the start. The business grew to similar team size but double the revenue of his first company. Around the four-year mark, feeling burned out, David discovered cycling during a week off and realized he wanted to share that stress-relief experience with other business owners, leading him to open a bike shop.

The Bike Shop Years and Life-Changing Events

David ran his bike shop for over seven years, learning retail operations, inventory management, and building community around cycling. However, his world changed dramatically when he became a father at 40 after discovering he and his wife had the MTHFR gene mutation affecting fertility. Tragedy struck when his wife's sister died unexpectedly two weeks after their daughter was born, followed by David's father's death nine months later. These profound losses forced David to reevaluate priorities, recognizing that retail hours weren't compatible with being the father and husband he wanted to be.

Transition to Fractional COO

David sold the bike shop to another dealer and eventually embraced fractional COO work after initially resisting the idea. His approach typically begins with a 6-12 week deep dive to establish core systems, followed by either training internal team members or providing ongoing part-time support. David focuses on overcoming team resistance by addressing consultant skepticism upfront, emphasizing he's there to make lives better through systems that create freedom rather than restrictions. His philosophy centers on checklists and processes that allow both new employees to learn and experienced ones to maintain focus when interrupted.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-david-forster

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

Navigating Succession: The Future Of The Show And Our Own Transformation17 Jun 202500:55:39

In this episode of The Art of Succession podcast, host Barrett Young reflects on a year of transformation and previews the future of both the show and GWCPA. Listeners will gain real-world insights into how succession planning is being put into practice inside an 80-year-old, multi-generational CPA firm.

Facing the Realities of Succession

Barrett shares the ongoing challenges GWCPA has faced in leadership transition, from unexpected health events to the loss of key staff and the pressures of staying independent in a market increasingly dominated by private equity. He discusses the importance of having a robust succession plan—not just for the business, but for the peace of mind of employees and families.


Strategies for Sustainable Business Transition

This season, Barrett and his team experimented with new approaches to client engagement, pricing, and internal systems. He details how GWCPA implemented engagement letters for every client, shifted to project-based profitability, and restructured roles to better serve clients and prepare for future leadership. The firm also began adopting the Entrepreneurial Operating System (EOS) to systematize processes and ensure the business can thrive beyond its current leaders.


Lessons Learned and the Road Ahead

Barrett reveals the outcomes of these changes, including improved client retention, higher revenue, and a renewed focus on building a business that can outlast any one individual. He announces that future episodes will provide quarterly updates on GWCPA’s real-time succession journey, offering listeners a transparent look at the challenges and victories of preparing the next generation of leaders.

For more resources and to follow GWCPA’s ongoing succession story, subscribe to our show.

🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-season-2-wrap

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

He Watched Dad Bet Too Much On The Business Sale03 Jun 202501:00:04

In this episode of The Art of Succession podcast, host Barrett Young interviews Nick Garofalo, founder of OpenHanded Wealth and former executive at Court Solutions, a payment processing company for traffic court fines that was successfully sold in 2017.

Building a Business That Solves Real Problems
Nick's father, though not tech-savvy himself, built an innovative payment processing company that transformed how people paid traffic tickets. "This internet thing is really cool," Nick recalls his father thinking, "it makes so much sense for people to be able to file court paperwork online instead of having to come stand in line." The company's success came from deeply understanding their customers' unique challenges and creating solutions that made court clerks' lives easier. "The real money comes from rich relationships with those customers, knowing the nuance of their particularities," Nick explains.

The Acquisition Journey
After Nick and his brother decided against taking over the family business, they prepared for an external sale. "We had to do a lot of cleanup and structure building to make the company appealing to an acquirer," Nick shares, noting they needed to formalize many aspects of the business that were previously based on handshakes. After rejecting an unfavorable initial offer, they connected with a consolidator who purchased the entire operation. Nick stayed with the acquiring company for nearly seven years, developing valuable skills in a corporate environment while supporting his growing family.

The Entrepreneur's Retirement Gap
Nick's experience watching his father bet everything on the business sale led him to identify a critical problem many business owners face: the post-sale income gap. "You're company's making 5 million, you're taking home 500,000... you sell it for two or three million and now you're going to have 80 or 120 grand a year in 4% income. What are you going to do?" This realization, combined with seeing his father miss opportunities for retirement planning, ultimately inspired Nick to launch his financial planning practice focused on helping entrepreneurs. "If you got into business, it wasn't so that you could work 90 hours a week at the expense of your family and friends," he advises.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-nick-garofalo

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

I'm looking to hear from 5 listeners via Zoom as I start to plan for Season 3 https://calendly.com/beygwcpas/aos-feedback

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

How a Failed Franchise Launched a 30-Year Business Success Story20 May 202500:55:58

In this episode of The Art of Succession podcast, host Barrett Young interviews Charles Read, CEO of Get Payroll in Dallas, Texas, who shares his 30-year entrepreneurial journey and succession planning strategy. Listeners will gain valuable insights into business transitions, strategic specialization, and creating a meaningful exit plan.

From Corporate World to Business Ownership

Charles, a CPA with 47 years of experience, spent 15 years in the corporate world before purchasing an accounting franchise called Financial Express in 1991. When the franchise company went bankrupt a year later, Charles simply changed the name and continued operations independently. He and his wife built the business together, primarily serving business clients rather than individual tax returns, and eventually brought on a partner named Robert to handle the increasing workload.

Strategic Specialization and Business Division

About ten years ago, Charles made the strategic decision to split the business, selling the accounting practice to his partner while retaining the payroll operations. Unlike most CPAs who typically shed payroll services, Charles found payroll more interesting and complex. The transition was amicable, with both parties continuing to refer clients to each other and even sharing office space for years afterward.

Get Payroll specifically targets businesses with fewer than 20 employees, which represent 95% of all US businesses. Charles avoids competing with industry giants like ADP and Paychecks for larger clients, criticizing their aggressive sales tactics and price increases. Technological advancements have made payroll processing more efficient and profitable, allowing the company to handle more clients with fewer staff.

Marketing Evolution and Succession Planning

Despite being a CPA with limited marketing experience, Charles recognized his limitations and hired marketing professionals. The company now focuses on digital marketing through social media platforms and email campaigns rather than traditional methods. For succession, Charles plans to transition ownership to his employees by the end of next year, preferring this approach over selling to a competitor. After 25 years with some staff members, he wants to give them the opportunity to own the business while he receives an income stream for life.

🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-charles-read

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

I'm looking to hear from 5 listeners via Zoom as I start to plan for Season 3 https://calendly.com/beygwcpas/aos-feedback

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

The Unexpected Value - and Timing - of Keeping Your Business06 May 202500:56:00

In this episode of The Art of Succession podcast, host Barrett Young interviews Nesha Pai, founder of Pai CPA and international public speaker. Nesha shares her journey of building a successful CPA firm and her decision to turn down an acquisition offer despite receiving her asking price, revealing important lessons about business value beyond financial metrics.

Building a Valuable Business
After being denied a raise due to a "mom gap" in her resume, Nesha quit her job at a local CPA firm in 2011 and started her own practice. Over 14 years, she built a firm serving 75 clients with monthly bookkeeping and advisory services. With remote operations, recurring revenue, and established processes, her business became an attractive acquisition target, especially after experiencing significant growth during the pandemic.

The Decision to Stay
When approached by a broker in early 2024, Nesha received her asking price of two times revenue but declined when the deal required a 10-year seller financing note. Shortly after, personal tragedies—her sister's sudden death and a breast cancer diagnosis—transformed her perspective. Her business became her anchor during these difficult times, providing stability when pursuing her speaking career alone would have been unsustainable.

Renewed Vision and Strategy
Nesha now plans to invest 8-10 more years in growing her firm before considering selling again, focusing on expanding advisory services and ending her three-year hiring freeze. Her experience taught her to trust her gut when evaluating buyers and prioritize culture fit over the highest offer. She's found balance between running her firm and pursuing speaking opportunities, recognizing that sometimes the best succession decision is choosing to stay and build further value.

🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-nesha-pai

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

I'm looking to hear from 5 listeners via Zoom as I start to plan for Season 3 https://calendly.com/beygwcpas/aos-feedback

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

25 Years of IT Transformation: Thriving Through the DotCom Bust, Recession, and Pandemic15 Apr 202500:57:24

In this episode of The Art of Succession podcast, host Barrett Young interviews Mike Ritsema, CEO of i3 Business Solutions in Grand Rapids, Michigan. Listeners gain valuable insights into business acquisition, strategic pivots, and leadership succession planning.

Surviving Economic Turbulence

Mike purchased 21st Century Computer Specialists in January 2001, just before the dot-com bust and 9/11 economic crisis. After mortgaging his house and depleting resources, the company nearly failed until two large orders in October 2001 saved the business. This experience taught Mike valuable lessons about entrepreneurial resilience.

Business Model Transformation

During the 2007-2008 recession, Mike pivoted from IBM hardware and consulting to a managed services provider (MSP) model with recurring revenue. This transformation positioned i3 to become the IT department for over 100 small businesses in West Michigan. The company later shifted focus from cloud services to cybersecurity, adapting to evolving industry trends.

Growth and Leadership Evolution

Strategic acquisitions fueled i3's growth to 44 employees today. As the company expanded, Mike faced the challenge of transitioning from hands-on owner to strategic leader. Working with an EOS coach, he's navigating the difficult process of "letting go" while developing a management layer. Mike candidly discusses working with his son in the business, taking a measured approach to succession planning.

The Power of Peer Networks

Throughout his journey, Mike emphasizes the importance of finding mentors and joining peer groups. His participation in industry-specific technology peer groups for over 15 years provided valuable benchmarking and strategies that guided his company through multiple economic cycles.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-mike-ritsema

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

I'm looking to hear from 5 listeners via Zoom as I start to plan for Season 3 https://calendly.com/beygwcpas/aos-feedback

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

Bridging the Valuation Gap: Building A Company Your Employees Want to Buy01 Apr 202500:59:37

In this episode of The Art of Succession podcast, host Barrett Young interviews Tom Gledhill, a former business owner, broker, and author who has successfully built and scaled four businesses. Listeners gain valuable insights into business scaling, valuation, and exit planning from his decades of experience spanning from early technology adoption to sophisticated exit strategies.

From Engineer to Software Entrepreneur

Tom shares his journey from electrical engineer to software entrepreneur in the healthcare industry during the 1970s, when computers were still large and uncommon. His company developed administrative software for outpatient clinics, facing initial challenges selling technology to medical practices unfamiliar with computers. Tom describes overcoming the "selling a rifle to a caveman" challenge through persistent cold calling and building referrals. The introduction of the IBM PC in 1980 was transformative, allowing smaller practices to afford their networked systems. By focusing on recurring revenue through maintenance contracts and continuously improving their product based on customer feedback, they eventually grew to 3,000 clients across the Northeast.

The Business Broker Perspective

After selling his software company (which was later acquired by a private equity group and eventually General Electric), Tom transitioned to business brokerage. During his first year, he spoke with nearly a thousand business owners, quickly learning that approximately 80% of businesses that go to market don't sell. Tom explains the common disconnect between what owners believe their businesses are worth versus market reality. Many owners base their valuation on what they need for retirement rather than what buyers are willing to pay—an "inside-out" perspective that leads to disappointment.

Creating Transferable Business Value

Tom distinguishes between different buyer types: corporations seek innovative systems and synergistic products; private equity groups want good management and recurring revenue; while lifestyle buyers look for businesses they can operate themselves. Creating a sellable business requires developing systems that can operate without the owner's constant involvement. Tom emphasizes that businesses heavily dependent on the owner's relationships or technical expertise are significantly less valuable. He recommends cleaning up financial statements, developing management teams, and creating documented processes that allow the business to run independently—ideally starting this preparation years before selling.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-tom-gledhill

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

The 25-Year-Old CEO: When Succession Comes Too Soon18 Mar 202500:56:47

In this episode of The Art of Succession podcast, host Barrett Young interviews Garrett Noach, president of Lamothermic, a casting manufacturer in New York. At age 25, Garrett unexpectedly took over the family business following his father's passing in 2022, offering valuable insights into both emergency succession and intentional business transformation.

Navigating Sudden Succession
Without a formal succession plan in place, Garrett transitioned from manufacturing engineer to company president of the $12 million operation. Despite having no formal business leadership training, he maintained stability by leveraging experienced management teams and focusing on learning critical business operations. Remarkably, the company retained all customers and employees during this challenging transition.

Implementing Strategic Changes
Garrett's first major decision involved a $750,000 investment in modernizing their production facility, requiring a ten-day shutdown. This bold move, though initially stressful, proved successful and established his leadership capability. He's now pursuing ISO 9001 certification and implementing new quality management systems, marking a significant evolution from traditional manufacturing practices.

Building a Culture of Excellence
Under Garrett's leadership, Lamothermic is developing a culture focused on continuous improvement and employee development. His approach emphasizes hiring "hungry, humble, and smart" team members while creating an environment where people want to come to work. This cultural transformation, combined with enhanced customer service standards and strategic planning, positions the company for sustainable growth.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-garrett-noach

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

She Secured Above Average Client Retention Buying an Insurance Agency04 Mar 202501:02:31

In this episode of The Art of Succession podcast, host Barrett Young interviews Nakeia Mack, who transitioned from an accounting degree to owner of Oliver Mack Insurance through an unexpected opportunity to purchase an established insurance agency. Her story offers valuable insights into succession planning, leadership development, and building a sustainable insurance business.


Despite having no prior insurance experience, Mack purchased a 36-year-old insurance book of business in 2021. The transition began with a single four-hour meeting with the previous owner, followed by a rigorous carrier approval process. Her accounting background, while seemingly unrelated, provided a strong foundation for understanding risk management and policy details.


From day one, Mack prioritized building an all-female team focused on client education and support. She implemented a unique management approach, working directly with clients during morning hours while dedicating remaining time to strategic planning and team development. This balanced approach has proven successful, with less than 2% client turnover during the ownership transition.


Her client-centered philosophy emphasizes protection over sales, demonstrating how combining professional expertise with genuine care for clients and employees can create a successful business transition. Looking ahead, Mack plans to expand her business while maintaining her commitment to both insurance and accounting services.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-nakeia-mack

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

Breaking Free from Hustle Culture: The True Cost of Growth18 Feb 202500:59:27

In this episode of The Art of Succession podcast, host Barrett Young interviews Adam Shay, who shares his comprehensive journey from founding a CPA firm in 2010 to its successful sale in 2023 and his subsequent transition. This conversation offers valuable insights into the full lifecycle of entrepreneurship, from startup through exit and beyond.

Building and Scaling the Business
Starting his firm just weeks before his first child was born, Adam grew the practice from a solo operation to nearly 20 employees. The firm established itself in Wilmington, NC through early digital marketing adoption, strong networking, and reputation building. Over time, they evolved from purely transactional tax work to include advisory services and recurring revenue streams.

As the firm expanded, Adam faced increasing challenges with staffing and retention, particularly during the pandemic. The constant cycle of hiring, training, and managing staff began taking its toll, though he didn't recognize his burnout until after the sale. When his minority partner expressed interest in leaving the tax practice, it catalyzed the decision to explore exit options.

The Exit Process and Transition
After entertaining multiple acquisition offers, Adam sold to a searcher through an SBA-backed deal in 2023. The transition included staying on as Director of vCFO and Advisory Services to ensure a smooth handover and maximize the earnout potential. This period brought unexpected challenges as he adjusted to no longer being the ultimate decision-maker.

Post-Exit Insights and New Direction
Only after the sale did Adam recognize signs of burnout that had been present for years, including unhealthy coping mechanisms he had previously rationalized as normal entrepreneurial behavior. He's now developing a new venture focused on helping other business owners maintain better work-life balance and avoid the pitfalls he encountered.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-adam-shay

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

The Art of Military Succession According To The US Air Force04 Feb 202501:07:32

In this episode of The Art of Succession podcast, host Barrett Young interviews Joe Bogdan, a retired Chief Master Sergeant in the US Air Force, who shares insights on leadership transitions from military to civilian contexts.

After transitioning from an intense Korean assignment to leading 600 people in Germany, Joe faced unexpected challenges when reduced workload led to personnel issues. He discovered four capable but disconnected managers working inefficiently, creating an unintentionally toxic environment.

Joe's approach balanced adaptability with consistent standards through his "two-but rule" for handling disagreements and the "Protect the Family Name" campaign to unify the team. He implemented a 90-day change strategy, emphasizing making people feel "seen, heard, understood, and valued" (SHUV) while creating sustainable processes and data-driven tracking systems.

The transformation resulted in improved team engagement and more effective leadership time allocation, demonstrating that successful organizational change requires clear communication and measurable goals.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-joe-bogdan

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

Turning Life Experience Into Subject Matter Expertise21 Jan 202501:11:56

In this episode of The Art of Succession podcast, host Barrett Young interviews Manasa Nadig, a cross-border tax expert and owner of MN Tax and Business Solutions. Listeners will gain valuable insights into transitioning from employee to specialized practice owner while navigating the complexities of succession planning and niche development.

Selling Off Your Way To A Niche
After moving from India to the US, Manasa discovered her passion for tax preparation while helping friends with their returns. She partnered with mentor Kay Harris in 2016, managing both a traditional tax practice (Harris Nadig LLC) and her specialized cross-border tax firm (MN Tax). By 2021, the overwhelming volume of work led her to realize she needed to restructure her practice to maintain quality and focus on her international tax specialty.

Becoming The Subject Matter Expert
Manasa built her expertise through strategic content creation, launching the "Buzz About Taxes" blog in 2013 and co-hosting the "International Money Cafe" podcast. She carefully structured the sale of her traditional tax practice, including formal agreements and non-compete clauses. Her focus on cross-border taxation, particularly with India, UK, and Germany, allowed her to develop deep expertise while building strong referral relationships with other professionals. The implementation of FATCA regulations created increased demand for her specialized services.

It's Yours, Now What?
The journey revealed important lessons about control, professional growth, and the value of specialization. Manasa learned that while specialization offers distinct advantages, it requires careful planning and the wisdom to know when to take on clients versus referring them to other specialists. She emphasizes that success comes not from trying to do everything yourself, but from building efficient systems and delegating effectively.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-manasa-nadig

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

My Partner Overcame Their Objections Until They Couldn't Say No Any Longer07 Jan 202500:58:13

In this episode of The Art of Succession podcast, host Barrett Young interviews Samantha Bowling, managing partner here at GWCPA, who shares her remarkable journey from being told "we don't have women partners" to transforming an 80-year-old accounting firm's culture and leadership.

Her innovative approach to firm management continues to influence the accounting profession's evolution toward more sustainable practices.

Becoming So Good They Can't Ignore You
Samantha's story unfolds in two distinct but interconnected parts. First, she details her strategic rise to partnership, leveraging technology and innovation to prove her value despite initial resistance. Rather than accepting the status quo, she methodically implemented changes that demonstrated clear efficiency improvements, building credibility through successful technological implementations while maintaining respect for traditional practices.

Change Starts With Us
The conversation then shifts to how she's using her leadership position to revolutionize the firm's culture. Challenging the industry's "client first at any cost" mentality, Samantha shares how she's creating a sustainable business model that prioritizes both employee wellbeing and client service. Through innovative programs like "Foresight Fridays" and strategic implementation of AI, she's proving that public accounting firms can thrive with 40-hour workweeks while maintaining high service standards.

This episode offers valuable insights for professionals seeking to drive change in traditional industries, leaders working to create sustainable business cultures, and anyone interested in the future of professional services. Samantha's journey demonstrates that with strategic thinking, patience, and clear vision, even the most established firms can evolve to meet modern workplace demands while improving client service.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-samantha-bowling

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

Season Finale & Best Moments17 Dec 202400:35:10

In this episode, host Barrett Young reflects on The Art of Succession’s first season, sharing memorable moments, lessons learned, and a preview of what’s to come in season two.

Barrett highlights the emotional depth of season one, from Lisa’s resilience after a failed acquisition to Curtis’s appreciation for working alongside his grandfather. These stories showcase the challenges and triumphs of small business succession, emphasizing the importance of relationships, leadership, and legacy.

Looking ahead, season two launches in January with a fresh episode format: YouTube content split into two shorter parts released Tuesdays and Thursdays, while full audio episodes remain weekly. The season kicks off with a special interview featuring Barrett’s partner, Samantha Bowling.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-season-1-wrap

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

She Sold Her Niched Law Firm To The First Choice On Her List03 Dec 202400:36:21

In this episode of The Art of Succession podcast, host Barrett Young interviews Jillian Sidoti, founder of Crowdfunding Lawyers and creator of Last Life Ever. The discussion focuses on Jillian’s journey of building a niche law firm, selling it for seven figures, and how systems and branding can lead to successful business transitions.

Building and Scaling a Niche Business
Jillian shares her story of founding her law firm at her kitchen table in 2007. By networking extensively, she grew the practice to a multi-million-dollar operation specializing in crowdfunding and securities law. Her journey into specialization began with a securities fraud case, which led her to develop expertise in raising capital legally. Jillian emphasizes that narrowing her focus allowed her to build a standout brand, Crowdfunding Lawyers, which resonated strongly with her target audience.

Preparing to Sell: Systems, Branding, and Emotional Readiness
Jillian highlights that having robust systems and a transferable brand name were critical in selling her firm. She advises against naming businesses after the founder, as it complicates succession. Instead, descriptive and "sticky" brand names enhance sellability. Jillian also notes the importance of systematizing operations, from client management to marketing, which adds intrinsic value for potential buyers. Emotionally, she faced challenges in stepping back but found clarity in prioritizing her family's and employees' futures.

Creating a Legacy Beyond Business
Post-sale, Jillian focused on empowering others through her platform, Last Life Ever, where she helps individuals live their best lives. She underscores that financial freedom and solid systems in business provide the foundation for pursuing personal passions. Jillian’s story exemplifies how careful planning, both structurally and emotionally, enables entrepreneurs to transition successfully and create lasting impacts.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-jillian-sidoti

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

Her Systems Took This Recruiting Agency From Launch To Rapid Exit19 Nov 202400:55:49

In this episode of The Art of Succession podcast, host Barrett Young interviews Alanna Thomas, founder of Aligned Recruitment and Thomas Media Agency. The discussion dives into Alanna’s impressive journey, from founding a recruitment company to scaling it for rapid profitability, bringing in a business partner, and successfully exiting—all within 13 months. Listeners will gain valuable insights on growth strategies, partnership dynamics, and building systems for seamless transitions.

Starting from Scratch to Rapid Growth
Alanna shares her early career experiences in recruitment and project management, which laid the foundation for her entrepreneurial journey. Inspired to create a scalable, team-driven business model, she founded Aligned Recruitment in April 2023. The company quickly gained traction by leveraging existing networks and a strategic focus on tech recruitment. Within just four months, she brought in a partner, Julia, to complement her operational expertise with sales acumen.

Strategic Partnerships and Complementary Roles
The partnership allowed the company to grow rapidly, reaching six employees and aiming for seven-figure revenue in its first year. Alanna and Julia’s complementary strengths—Alanna’s operational efficiency and Julia’s sales leadership—were key to the company’s success. However, their equally strong leadership ambitions led to challenges in decision-making, eventually prompting Julia to propose buying out Alanna’s shares.

A Smooth Exit and New Beginning
Despite initial plans to co-lead for the long term, Alanna recognized the benefits of an amicable split. Her systems-oriented approach had already set the company up for sustainable operations, making the transition seamless. Shortly after exiting, Alanna launched Thomas Media Agency, fulfilling her passion for social media management and content creation. With a team of seven, she’s thriving in her new venture.

🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-alanna-thomas

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

These Partners Stepped In To Rescue A Buddy's Hearing Aid Store After A Text05 Nov 202400:52:28

In this episode, host Barrett Young interviews Jarom Rogers, a partner at Legacy Hearing Professionals. They discuss Jarom's experience in taking over and revitalizing a struggling business, navigating financial crises, and dealing with underperforming partners.

Background and Initial Challenges
Jarom describes the early stages when his friend, who owned the hearing aid company, faced severe issues due to a non-contributing partner. This partner neglected financial obligations, resulting in unpaid rent and looming eviction. Jarom and his business partner intervened to buy out the troubled partner, settle debts, and take control of the company.

The Buyout Process
Jarom elaborates on how he and his partner negotiated the buyout. They capitalized on the partner’s desperation, securing a favorable deal by paying less than the business's potential value. This strategic move involved a thorough review of revenue, net profit, and liabilities. The buyout was executed swiftly to prevent further disruption.

Key Lessons on Partnership Oversight
The discussion emphasizes the importance of financial transparency and routine oversight in partnerships. Jarom shares that if a partner overlooks financial details or relies solely on another’s assurances, it can lead to serious issues. He recommends partners share the responsibility of reviewing finances regularly to avoid unexpected crises.

Jarom’s story is a testament to the value of proactive leadership, the importance of due diligence before engaging in partnerships, and the benefits of having trusted advisors and integrators in business operations.

🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-jarom-rogers

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

This Rapid Growth CPA Firm Has Gone From Dad's Living Room to 30 Employees15 Oct 202401:04:15

In this episode of The Art of Succession podcast, host Barrett Young interviews Mike Libbey, the Chief Operating Officer of YBL, an accounting firm based in Ontario, Canada. Mike shares his journey of joining the family business, which was founded by his father, and discusses the transition of leadership and the growth of the firm over the years. Listeners will gain valuable insights into the challenges of balancing family and professional relationships, succession planning, and scaling a business.

The Origins of YBL and Mike's Entry into the Business
Mike's father, a CPA, started YBL (formerly known as Your Bottom Line) as a side business while working full-time in corporate finance. Over time, YBL grew, and in 2010, Mike joined the firm as its first official employee. Interestingly, there was no grand plan for Mike to take over the business. Initially, he considered working elsewhere after college, but after multiple job interviews, he realized the potential of his father's firm and decided to join. This natural evolution led to Mike working alongside his father, slowly taking on more responsibilities in bookkeeping, personal and corporate taxes, and operations.

Growing the Firm and Scaling Operations
Under Mike’s leadership, YBL has grown significantly since he joined in 2010. When he started, the firm was a small, sole proprietorship with only a handful of subcontractors. Over the years, YBL expanded from working out of his father's living room to having its own office space. By implementing new systems and embracing technology, Mike helped streamline operations, allowing the firm to scale effectively. Today, YBL is a team of about 30, with plans for further expansion through natural growth and acquisitions.

Balancing Family Dynamics and Business Growth
A key theme in the interview is the balance between family relationships and business growth. Mike shares that neither he nor his father initially pushed for him to take over the business, and they were more focused on making thoughtful decisions for the company's future. This approach has allowed them to maintain a healthy personal relationship while successfully running and growing YBL. Mike also reflects on the importance of not forcing succession on his children, emphasizing that it should happen naturally, much like his own journey with the firm.

🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-mike-libbey

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

Leaving The Family Business Prepared Her To Take Over This Third Generation Auto Recycler01 Oct 202401:10:55

In this episode of The Art of Succession podcast, host Barrett Young interviews Amber Kendrick, the owner of Pete's Auto Parts, an auto parts recycling yard near Grand Rapids, Michigan. Amber’s journey through the family business provides an insightful perspective on modernizing a legacy while honoring its history—offering valuable lessons for those navigating similar paths in family-owned enterprises.

The Origins of Pete's Auto Parts
Amber's grandfather founded Pete's Auto Parts in the 1950s when he was struggling to make ends meet as a farmer. Starting with a homemade tow truck, he began towing abandoned cars, eventually turning the growing collection into an official salvage yard. Pete’s Auto Parts originally operated as a salvage and towing operation, evolving into a full-service used auto parts recycling facility. Amber shares how her grandfather’s persistence laid the foundation for a multi-generational family business and how her father eventually focused the business entirely on used parts, ending the towing services to streamline operations.

Growing Up in the Family Business
Amber recounts her early years working at Pete’s Auto Parts. Like many children in family-run businesses, she was tasked with some of the least appealing jobs—sweating it out in warehouses and handling inventory. Despite these initial hardships, Amber gained invaluable experience, which later helped her professionally. After completing her degree and spending time in condominium management, where she learned essential financial and management skills, Amber realized her passion lay in growing businesses and leading teams, experiences that indirectly prepared her for returning to her family's business.

Transforming the Business Model
When Amber officially joined Pete's Auto Parts in 2006, she noticed several inefficiencies, such as sending all financial records to an external accountant instead of hiring in-house. She introduced significant changes, focusing on modernizing inventory processes and improving internal operations. The yard transitioned from a simple pick-and-pull junkyard into a professional used auto parts recycling facility. Amber highlights how they now manage inventory, photograph parts, and use trained technicians to ensure that each part meets quality standards before being sold. Under Amber’s leadership, Pete’s Auto Parts has tripled in size, focusing on customer service and transforming their salvage yard into a full-service, professionally managed recycling center.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-amber-kendrick

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

She Learned Resilience Losing Their Travel Agency, And Now Helps Others17 Sep 202401:05:36

In this episode of "The Art of Succession" podcast, host Barrett Young interviews Lisa Dare, an executive coach and leadership practitioner based in Calgary, Alberta. Lisa shares her candid story about purchasing a family-owned travel and tour agency in 2016 and the valuable, painful lessons she learned from ultimately closing the business.

The Decision to Buy
Lisa and her husband bought the travel agency in 2016 after discovering it was up for sale by the founding family. With over 40 years of history and a strong client base, the business seemed like a solid investment. Lisa recounts her initial excitement about becoming a business owner and diving into the travel industry, but the reality of running a legacy business soon surfaced.

Challenges with Inherited Liabilities
One of the biggest challenges Lisa faced was the inherited liabilities. While the business had pre-sold tours and booked sales, it was carrying significant financial burdens beneath the surface. The outdated business model, combined with the rise of online competition and social media marketing, made it increasingly difficult to keep up with the changing landscape of the travel industry. Lisa reflects on the hard truths she uncovered and the obstacles that made profitability almost impossible.

The Tough Decision to Close
Ultimately, after years of navigating these challenges, Lisa made the tough decision to close the business. She opens up about the emotional struggles that come with closing a company and the stigma of business failure. However, she views this experience as an important learning opportunity, and she hopes that sharing her story will help other entrepreneurs avoid some of the same pitfalls.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-lisa-dare

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

Unbeatable Opportunity: How A Text Led These Chiropractors To Business Ownership!03 Sep 202401:03:11

In this episode of The Art of Succession podcast, host Barrett Young interviews Dr. Tatiana Barrera and Dr. Michael Vega, the engaged couple behind Move Forward Chiropractic in Tampa, Florida. They share their story of unexpectedly purchasing and transforming a chiropractic practice, highlighting their journey from employees to business owners.

From Employees to Entrepreneurs
Tatiana and Michael both worked in different chiropractic practices before deciding to take the leap into business ownership. Tatiana, initially content with her job, received a text from a friend about a practice for sale at an incredibly low price. Despite having no previous intention of owning a practice, she decided to check it out. The offer was too good to pass up, leading her to buy the practice with Michael’s support.

Challenges in Starting Up
Tatiana had only 30 days to learn and do everything necessary to take over the practice, all while still working full-time at her previous job. She quickly realized that the business knowledge she had gained in school was not sufficient, and she had to rely heavily on her CPA, mentors, and real-world experience to navigate the transition.

After acquiring the practice, they discovered that the original name was causing confusion due to its similarity to another nearby chiropractic clinic. This prompted them to rebrand the practice as Move Forward Chiropractic. The rebranding process was rapid, driven by their desire to establish a unique identity and avoid further confusion. Within a short period, they developed a new brand identity that resonated with their patients and community.

Partnership and Future Plans
Tatiana and Michael emphasize the importance of organic growth and maintaining control over their practice's direction. They partnered with Honeybadger, a group of coaches and business owners who helped them tailor their business model to their vision. This partnership allowed them to grow their practice without compromising their values or approach to patient care.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-barrera-vega

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

Working With His Grandfather Was This CPA's Unfair Advantage20 Aug 202401:02:21

In this episode of The Art of Succession podcast, host Barrett Young interviews Curtis Hardwick, who shares his journey of taking over his grandfather's CPA firm in Georgia. Curtis provides insights into the challenges and rewards of inheriting a business and making it his own.


Beginning the Journey
Curtis's grandfather, Joe "Pop" Hardwick, started the CPA firm in 1974, and Curtis began working there in 2010 while still in college. Initially aiming to become a civil engineer, Curtis had switched paths after struggling with calculus, guided into accounting by his grandfather. Curtis enjoyed the work and excelled in his accounting courses, with both his professor and grandfather mentoring him toward the CPA route.

Mentorship and Transition
As Curtis progressed in his career, his grandfather provided him with significant autonomy, allowing Curtis to implement new ideas and modernize the firm. The firm was small, with only four employees, and was using outdated accounting software. Curtis led efforts to transition clients to QuickBooks Desktop and eventually to their cloud-based QuickBooks Online, despite initial resistance from his grandfather.

Curtis proposed additional significant changes, such as increasing prices and focusing on value-based pricing instead of hourly billing. His grandfather was initially hesitant, reflecting the generational gap between them. However, over time, Curtis earned his grandfather’s trust, and he was given more responsibility in running the firm.

The Transition to Leadership
By 2019, Curtis was making key decisions about the firm's direction, focusing on reducing the number of clients while deepening relationships and increasing profitability. This approach required difficult conversations and strategic decisions, but Curtis was determined to create a sustainable business model that aligned with his vision.


BONUS CONTENT: Barrett and Curtis go through the Client Assessment that Curtis used for his client list, and Curtis has kindly allowed me to provide this Assessment to our listeners.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-curtis-hardwick

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

They Overhauled A 20 Year-Old Online Course That Had Zero Recurring Revenue06 Aug 202400:45:11

In this episode of "The Art of Succession" podcast, host Barrett Young talks with Peter Wietmarschen, a partner at The Author’s Voice. Peter shares the story of how he and his partners took over and transformed a self-publishing support business.

The Origins of The Author’s Voice

Peter Wietmarschen’s journey began about eight years ago when his mother, Colleen, took the Certified Professional Author Assistant Course. At the time, Colleen was looking to pivot from medical transcription to a new career path. She applied for and received a scholarship to take the course, which laid the foundation for their first business, Your Literary Pros. Together, they helped self-published authors with services traditionally provided by publishing companies, such as editing, book design, and marketing.
 
In 2021, Peter and Colleen were offered the chance to purchase the courses they had once taken. Recognizing a unique opportunity, they acquired the intellectual property and began rebranding the courses as The Author’s Voice. This acquisition included not just the courses but also the established user base and reputation.

Challenges and Changes

One of the major challenges they faced was re-engaging the existing user base. The list of potential course participants was extensive but not actively engaged. They had to reconnect with previous participants and update them about the new ownership and course enhancements. This required substantial effort in marketing and communication to rebuild trust and interest.

A pivotal moment was bringing on Candy, a long-time colleague and experienced marketer. Candy’s expertise in marketing and her own experience as an author added valuable insights to their team. Together, they aimed to update and expand the course offerings to better serve the needs of self-published authors and professional author assistants.

Updating and Enhancing the Courses

Their first major step was migrating the courses to a more advanced platform, Go High Level, which provided better tools for course management and user engagement. This new platform allowed for more automation and a self-guided experience, making it easier for participants to track their progress and complete certifications.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-peter-wietmarschen

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

A Cancer Diagnosis Gave This CPA Firm Clarity On Client Selection16 Jul 202400:37:45

In this episode of The Art of Succession podcast, host Barrett Young sits down with Jim Morrow, the CEO of Agency CPAs. Jim's story offers a compelling look at the complexities and triumphs of succession planning, particularly within a family-run business. Agency CPAs specializes in tax planning, CFO, and accounting services for digital agencies, but the journey to this niche was filled with personal and professional challenges.

Taking Over the Family Business

Jim's path to leadership began unexpectedly. His father, who ran a small bookkeeping firm, encouraged Jim to enter the field of accounting. After starting his career at Big Four firms, Jim's direction changed when Superstorm Sandy led him to reassess his career goals. He returned to help his father's business, a move initially driven more by familial duty than financial interest.

In 2017, Jim's father received a severe cancer diagnosis, which catalyzed Jim's deeper involvement in the firm. This period was marked by Jim's realization that the business needed a strategic overhaul. His father had managed the firm more as a social endeavor, often prioritizing relationships over profitability. Jim recognized that to ensure the firm's survival, he needed to implement more rigorous financial management practices.

Jim's initial steps involved collecting outstanding accounts receivable and shedding clients who were not financially viable. This shift allowed the firm to stabilize its cash flow and begin growing. Jim's focus on turning the firm around led to the introduction of higher-level services, including CFO advisory work, which differentiated the firm from its competitors.

Rebranding and Niching Down

A pivotal moment in the firm's transformation was the decision to rebrand as Agency CPAs, focusing on digital marketing agencies. This niche focus allowed Jim to tailor services specifically to the needs of these clients, creating a competitive edge. Jim attended a marketing conference to promote the new brand, which quickly garnered interest and led to significant growth.

Jim's leadership was bolstered by a key partnership with Tiffany, an employee who had been with the firm through its toughest times. Recognizing her contributions, Jim made Tiffany a partner, creating a strong leadership team. Together, they fostered a culture of support and experimentation, which was crucial for the firm's evolution.

Lessons in Profitability

Throughout this journey, Jim learned valuable lessons about balancing high-level advisory work with essential bookkeeping services. Initially focusing solely on advisory services proved unprofitable, highlighting the need for a stable revenue base from consistent bookkeeping work. This balance was key to maintaining the firm's financial health and growth.

Looking ahead, Jim and Tiffany are committed to growing the firm's client base in this deeper niche. They focus on creating a sustainable, supportive environment for their team and clients. Jim emphasizes the importance of life insurance and succession planning to ensure continuity in case of unforeseen events. He also discusses the potential for hiring internationally, particularly from the Philippines, to support growth.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-jim-morrow

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

He Bought Dad's CPA Firm And Built A Powerful Community16 Jul 202400:54:30

In this debut episode of The Art of Succession podcast, host Barrett Young interviews Jason Blumer, CEO of Blumer CPAs and the Thriveal CPA Network, to discuss his journey of taking over his father's bookkeeping firm and transforming it into a specialized accounting firm for design, marketing, and creative agencies.

The Early Days: Joining and Leading the Family Firm

Jason's father started a small bookkeeping firm in 1997, a year before Jason entered public accounting. By 2003, Jason decided to join his father in running the firm. Despite his father's lack of funds to pay him, Jason was eager to bring in new clients and grow the business. His entrepreneurial spirit led him to introduce new strategies and higher-value services, marking the beginning of significant changes in the firm.

Challenges and Changes in Leadership

Jason faced numerous challenges, including managing clients who were accustomed to his father's way of doing business. He focused on rebranding the firm, raising prices, and enhancing the firm's image with new logos and letterheads. This period of transition required Jason to balance maintaining existing clients with attracting new ones who aligned with his vision. Over time, he gradually took over more of the firm's operations and ownership, eventually leading to his father's retirement around 2010.

Establishing Thriveal: A Community for Entrepreneurial CPAs

In 2010, Jason founded Thriveal, a network for entrepreneurial CPA firms. This initiative stemmed from his need for a supportive community of like-minded professionals. Thriveal provided a platform for CPAs to connect, learn, and grow together. The community's success highlighted the importance of collaboration and shared knowledge in the accounting industry.

Partnership and Growth with Julie

A significant turning point in Jason's journey was forming a partnership with Julie, who initially joined Blumer CPAs to handle administrative tasks. Recognizing her capabilities and complementary skills, Jason made Julie a partner. Their partnership allowed them to divide responsibilities effectively, with Jason focusing on visionary leadership and Julie on operations. This dynamic helped the firm grow exponentially, leveraging their combined strengths to build a robust and innovative organization.


🎙️Full show notes, guest information, and video version of this episode available at https://gwcpas.com/blog/aos-jason-blumer

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

The Art of Succession Trailer28 Jun 202400:01:43

Stepping into the role of business owner is one of the most challenging endeavors you'll undertake. Buying that business from someone you already know amplifies the risk of mistakes. On The Art of Succession Podcast, you'll hear from entrepreneurs who've successfully transitioned from employee to owner by acquiring businesses from parents, former bosses, or co-founders.

Together, we'll explore how they navigated the complex blend of emotions and strategic decisions required to honor the past while forging a new and vibrant future. Your host, Barrett Young, a fellow traveler in the succession plan of a 75+ year CPA firm, invites his guests to reflect on the mindset shifts, challenges, and triumphs that have empowered them to build on their established foundations.

Whether you're just starting out or already envisioning your own succession plan, you will find insights and actionable advice to guide your journey.


🎙️Full show notes, guest information, and video versions of each episode available at https://gwcpas.com/podcast

✍️ Leave feedback for the show. I’d love to hear your input https://quark-fir-a64.notion.site/1d9dd04222f380ae96c9caae27bc1c66?pvs=105

The Art of Succession Podcast is brought to you by GWCPA. Twice a month on https://www.youtube.com/@gwcpas, CPA and Partner Barrett Young explores the emotional and strategic challenges of leadership transition, offering honest insights and actionable advice for successors and founders. 

If you've enjoyed this episode, please share it with others. It truly helps.

Disclaimer: This podcast is for informational purposes only and does not constitute legal, tax, or accounting advice. You should consult your own advisors before making decisions related to your situation. If you don’t have an advisor yet, reach out!

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