The AdExpert Podcast – Détails, épisodes et analyse

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The AdExpert Podcast

Sam

Business & Entrepreneuriat

Fréquence : 1 épisode/4j. Total Éps: 106

Step behind the scenes of digital marketing with Sam Ashrafi, founder of AdExpert.io. In this podcast, Sam shares real-world strategies, SEO secrets, and Google Ads insights that drive results for local businesses, e-commerce brands, and service providers across the U.S. From campaign breakdowns and industry updates to client stories and conversion-boosting tactics, this is your no-fluff guide to mastering modern marketing. Whether you’re a business owner or a fellow marketer, you’ll walk away with actionable ideas in every episode.

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https://adexpert.io
119 partages
https://adexpert.io/smart-campaigns-vs-full-google-ads-accounts-pros-and-cons/
2 partages
https://adexpert.io/google-avoids-chrome-breakup-but-whats-next-for-search-and-seo/
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https://www.instagram.com/adexpert.io
106 partages

https://adexpert.io/how-to-retarget-across-youtube-search-and-display
1 partage

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How to Maximize Conversion Value Using GA4 Audience Data for Better ROI

samedi 2 mai 2026 • Durée 19:57

In this episode, we break down how to maximize conversion value using GA4 audience data to improve your Google Ads performance and drive higher revenue from your campaigns.

You’ll learn:

Why GA4 is essential for tracking user behavior and identifying high-value audiences
How audience segmentation helps you target users based on behavior, demographics, and past actions
What predictive metrics are, and how they help you focus on users most likely to convert
How to link GA4 with Google Ads to improve targeting and remarketing campaigns
Why assigning values to conversions helps you understand what drives real revenue
How data-driven attribution gives credit to every touchpoint in the customer journey
Best practices for updating audience segments and testing campaigns regularly
How to track key metrics like conversion rates and revenue per user for better decision-making

Whether you're running small campaigns or scaling your ad strategy, this episode will show you how to use GA4 insights to increase conversion value, reduce wasted spend, and get better results from your ads.

Blog Link: How to Maximize Conversion Value Using GA4 Audience Data

Thanks for listening to The AdExpert Podcast.
If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing.

📍 Based in Los Angeles | 🌐 Serving clients nationwide
🌐 Visit our site: AdExpert.io
📱 Follow us on Instagram: @adexpert.io

Let’s grow your brand with purpose-driven marketing.

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Local SEO Checklist for Los Angeles Service Companies: Boost Rankings and Get More Leads

samedi 2 mai 2026 • Durée 16:43

In this episode, we break down a complete local SEO checklist for Los Angeles service companies to help you improve your local search presence, attract more customers, and increase conversions.

You’ll learn:

How to fully optimize your Google Business Profile for better visibility
Why accurate business details, categories, and customer reviews improve rankings
How LocalBusiness schema markup helps search engines understand your business
The importance of creating city-specific landing pages with strong keywords
How to build local backlinks through directories, partnerships, and community involvement
Why mobile optimization is critical for local search success
How to track performance using Google Search Console and Analytics
Best practices for collecting and responding to customer reviews
Common mistakes to avoid, like inconsistent business information and outdated listings

Whether you're a contractor, home service provider, or local business in Los Angeles, this episode will help you strengthen your local SEO strategy and turn searches into real customers.

Blog Link: Local SEO Checklist for Los Angeles Service Companies

Thanks for listening to The AdExpert Podcast.
If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing.

📍 Based in Los Angeles | 🌐 Serving clients nationwide
🌐 Visit our site: AdExpert.io
📱 Follow us on Instagram: @adexpert.io

Let’s grow your brand with purpose-driven marketing.

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Google Local Service Ads Charging for Existing Clients? What Advertisers Need to Know

lundi 9 mars 2026 • Durée 01:31

In this episode, we break down a surprising situation where a business was reportedly charged nearly $400 for a phone call from an existing client through Google Local Service Ads and what this means for advertisers managing LSA campaigns.

You’ll learn:

How Google Local Service Ads determine when a phone call counts as a billable lead
Why calls from an existing client can still be classified as a new lead
How Google evaluates the first interaction through the platform rather than your CRM data
The difference between category searches and direct business searches in Local Services Ads
When Google may prompt users to confirm they are a returning customer
Why LSA calls can become expensive in competitive industries like legal or home services
Practical ways businesses can reduce accidental charges from returning clients

If you rely on Local Services Ads to generate leads, this episode explains how Google tracks calls, why some leads may be disputed, and what advertisers should watch to protect their ad budgets.

Blog Link: Google Local Service Ads May Charge for Calls From Existing Clients: What Advertisers Need to Know

Thanks for listening to The AdExpert Podcast.
If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing.

📍 Based in Los Angeles | 🌐 Serving clients nationwide
🌐 Visit our site: AdExpert.io
📱 Follow us on Instagram: @adexpert.io

Let’s grow your brand with purpose-driven marketing.

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Top Digital Marketing Strategies for LA Service Businesses in 2025

samedi 19 avril 2025 • Durée 10:04

📝 Episode Description:

In this episode, we share the most effective digital marketing strategies Los Angeles service businesses should be using in 2025. Whether you're in home services, healthcare, legal, or local retail—this guide is packed with practical tips to help you grow smarter this year.

What we cover:

Local SEO tips to boost visibility in Google Search & Maps
Smart PPC strategies for Google Ads and social platforms
What content and video types are performing best
How to build trust through reviews and online reputation
Social media tactics that actually convert followers into customers
When and why to partner with a digital marketing agency in LA

If you're running a business in Los Angeles, you don't want to miss this one. These strategies are working right now and can give you a major edge in a competitive market.

📍 Serving all local service businesses in LA and Southern California
🔗 Learn more at: The Best Digital Marketing Strategies for LA Service Businesses in 2025

Thanks for listening to The AdExpert Podcast.
If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing.

📍 Based in Los Angeles | 🌐 Serving clients nationwide
🌐 Visit our site: AdExpert.io
📱 Follow us on Instagram: @adexpert.io

Let’s grow your brand with purpose-driven marketing.

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Google Aligns Merchant Center Clicks with Google Ads: What It Means for You

samedi 19 avril 2025 • Durée 06:46

In this episode, we break down Google’s latest update: aligning click reporting between Google Merchant Center and Google Ads. Starting April 21, 2025, this shift brings consistency to how clicks are tracked across platforms—reducing confusion and improving reporting accuracy.

We’ll cover:

What’s changing in Google’s reporting structure
Why this matters for e-commerce advertisers
How to prepare for the transition
What to expect in your analytics post-update
Steps you should take right now to adapt your reporting

If you run Shopping campaigns or use both platforms to track performance, this episode is a must-listen.

🔗 Learn more at: Google Aligns Merchant Center Click Reporting with Google Ads

Thanks for listening to The AdExpert Podcast.
If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing.

📍 Based in Los Angeles | 🌐 Serving clients nationwide
🌐 Visit our site: AdExpert.io
📱 Follow us on Instagram: @adexpert.io

Let’s grow your brand with purpose-driven marketing.

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Google Ads Double Serving: What It Means for CTR & Impressions

samedi 19 avril 2025 • Durée 09:45

In this episode, we explore Google’s new Double Serving Experiment and how it might impact your ad performance. With two ads from the same advertiser now appearing on the same search results page, CTR and impression metrics may shift—for better or worse.

We cover:

What the Double Serving Experiment is and why it matters
How it could increase impressions but cannibalize clicks
Best practices to protect CTR and performance
Tips for monitoring and adjusting your ad strategy
What we recommend for staying competitive during this test

If you're running Google Ads and want to stay ahead of changes, this episode is for you.

🔗 Learn more at: Google Ads Double Serving Experiment May Affect CTR and Impressions

Thanks for listening to The AdExpert Podcast.
If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing.

📍 Based in Los Angeles | 🌐 Serving clients nationwide
🌐 Visit our site: AdExpert.io
📱 Follow us on Instagram: @adexpert.io

Let’s grow your brand with purpose-driven marketing.

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Why SEO Fundamentals Are 10x More Vital with Google Ads

samedi 19 avril 2025 • Durée 11:21

In this episode, we explore why strong SEO fundamentals are critical to making your Google Ads campaigns work smarter—not harder. From landing page optimization to keyword synergy and analytics, we dive into how SEO directly improves your ad quality score, cost-per-click, and long-term performance.

What you'll learn:

Why SEO makes Google Ads more cost-effective
How to optimize landing pages for both ads & rankings
The link between organic trust and ad conversion
How keyword research fuels both SEO and PPC
Tips for aligning your Google Ads strategy with SEO insights

If you want your paid traffic to perform better and build a more sustainable online presence, this episode is for you.

📍 Serving Los Angeles businesses & beyond
🔗 Learn more at: SEO Fundamentals Are 10x More Vital with Google Ads

Thanks for listening to The AdExpert Podcast.
If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing.

📍 Based in Los Angeles | 🌐 Serving clients nationwide
🌐 Visit our site: AdExpert.io
📱 Follow us on Instagram: @adexpert.io

Let’s grow your brand with purpose-driven marketing.

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How to Use Google Ads and GA4 to Target High-Value Customers

Saison 1 · Épisode 1

samedi 19 avril 2025 • Durée 15:52

In this episode, we break down how to combine Google Ads with GA4 to reach your most valuable customers and increase ROI. Using real-world strategies from an e-commerce brand, we explain how to define high-value segments, build smarter audiences, and optimize Performance Max campaigns.

You'll learn:

How to set up GA4 and link it with Google Ads
Ways to identify and segment high-value users
Tips for maximizing conversion value in PMax
How to apply geo-targeting for better returns
Smart audience expansion strategies without wasting ad spend

If you're ready to scale smarter and get more out of your advertising budget, this episode is packed with actionable insights.

🔗 Learn more at:

How to Use Google Ads and GA4 to Target High-Value Customers

Thanks for listening to The AdExpert Podcast.
If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing.

📍 Based in Los Angeles | 🌐 Serving clients nationwide
🌐 Visit our site: AdExpert.io
📱 Follow us on Instagram: @adexpert.io

Let’s grow your brand with purpose-driven marketing.

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Local SEO for Service-Based Businesses Explained: Boost Your Local Leads

vendredi 6 mars 2026 • Durée 10:59

In this episode, we break down how service-based businesses can use local SEO to rank higher, attract more leads, and grow their presence in their service area.

You’ll learn:

How to optimize Google Business Profiles with accurate contact info, photos, and relevant categories
Why using local keywords in titles, headings, and content improves visibility in nearby searches
How encouraging and responding to customer reviews builds trust and boosts local rankings
The importance of consistent business listings across directories for better search credibility
How combining website optimization with social media activity strengthens your online presence
Why tracking calls, clicks, and local performance helps refine your strategy over time

Whether you run a plumbing, electrical, landscaping, or other service-based business, this episode shows how to make your company stand out in local search results and attract qualified leads consistently.

Blog Link: Local SEO for Service-Based Businesses Explained

Thanks for listening to The AdExpert Podcast.
If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing.

📍 Based in Los Angeles | 🌐 Serving clients nationwide
🌐 Visit our site: AdExpert.io
📱 Follow us on Instagram: @adexpert.io

Let’s grow your brand with purpose-driven marketing.

Lire plusRéduire

Why CRO (Conversion Rate Optimization) Drives SEO and Ads Success

vendredi 6 mars 2026 • Durée 08:23

In this episode, we explore why conversion rate optimization (CRO) is essential for boosting both SEO rankings and paid ad performance.

You’ll learn:

How CRO improves user behavior signals like bounce rate and engagement, helping boost SEO rankings
Why optimized landing pages and strong calls to action turn ad clicks into higher conversion rates
How session recordings and analytics reveal visitor actions to refine pages and increase results
Why does a better user experience on product and landing pages drive more organic traffic and ad ROI
Key tactics for effective CRO, including content optimization, clear calls to action, and continuous A/B testing
How integrating CRO with your marketing strategy ensures long-term growth for both organic and paid channels

Whether you’re looking to improve your website conversions or maximize ROI from SEO and ads, this episode shows how CRO can make every visitor interaction count.

Blog Link: Why CRO (Conversion Rate Optimization) Drives SEO and Ads Success

Thanks for listening to The AdExpert Podcast.
If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing.

📍 Based in Los Angeles | 🌐 Serving clients nationwide
🌐 Visit our site: AdExpert.io
📱 Follow us on Instagram: @adexpert.io

Let’s grow your brand with purpose-driven marketing.

Lire plusRéduire

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The AdExpert Podcast – Détails, épisodes et analyse

Détails du podcast

Classements récents

Apple Podcasts

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Liens partagés entre épisodes et podcasts

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Qualité et score du flux RSS

Historique des publications

Derniers épisodes publiés

Podcasts et contenus similaires

Podcasts Similaires Basées sur le Contenu

Apple Podcasts

Spotify

Podcasts Similaires Basées sur le Contenu

Other99+

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