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TitreDateDurée
006 Will AI Replace Golf Club Staff? The Role of AI vs. Human Expertise13 Jan 202500:33:18

📞 Want to start tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you and your staff maximize your productivity with ChatGPT (or your preferred alternative) —whether you’re brand new to it or already using A.I. Just let our A.I. Receptionist know that's why you are calling and we will get you the guide right away.

Golf has long been a sport steeped in tradition, where personal connections, customer service, and attention to detail define the experience.

As artificial intelligence (AI) continues its rapid advancement across industries, many golf club managers and professionals are asking: Will AI replace golf club staff?

The short answer: AI won’t replace most roles, but it will transform them.

AI also won’t replace people, but people who don’t know how to use AI will definitely be replaced by people who do.

Listen to this episode and let us know on social media what you think about it? We'd love to hear from you.

005 Risks and Benefits of Being First Movers On AI For Golf10 Jan 202500:46:45

📞 Want to start tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you and your staff maximize your productivity with ChatGPT (or your preferred alternative) —whether you’re brand new to it or already using A.I. Just let our A.I. Receptionist know that's why you are calling and we will get you the guide right away.

Welcome to the AceCall.ai Podcast—where we help Golf Club Managers Win With AI.

Running a golf club today is harder than ever, so we created simple AI solutions and a podcast to make it easier for you.

Host's Brad and Clayton bring a mix of entrepreneurial innovation and decades of golf club management experience to help you optimize your club, increase profitability, and elevate the member experience.

In this episode we'll explore the Risks and Benefits of Being First Movers On AI For Golf.

And also the risks and benefits of hugging tightly to the old tech and doing nothing as AI continues its rapid growth.

In this short episode we’re tackling a huge question: Should your golf club be an early majority adopter of AI, or should you hold back in the late majority or laggard camps and see how it plays out in the long term first?”

Benefits of Being AI First Movers

  • Be a trendsetter in the golf club industry.

  • Gain competitive advantage and member loyalty.

  • Maximize member and staff satisfaction and retention maximizing ROI on your investment.

  • Attract tech-savvy, younger members while also delivering better service to the more low-tech legacy members.

  • Case study and marketing opportunities to showcase your club’s innovation.

  • Positive word-of-mouth buzz from visiting guest players back in their home clubs will win new members from those clubs.

  • Be known forever as the one who pioneered this service-transforming software and proactively sought to make a more memorable and high-level member experience.

  • All the other clubs will be playing catch up with you instead of you with them.

004 AceCall.ai Basic vs Advanced Mode: What's The Difference?08 Jan 202500:47:51

📞 Want to start tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you and your staff maximize your productivity with ChatGPT (or your preferred alternative) —whether you’re brand new to it or already using A.I. Just let our A.I. Receptionist know that's why you are calling and we will get you the guide right away.

This post is about AceCall.ai, but it is also a general Voice AI 101 crash course to gain some basic understanding of this very new Voice AI tech.

Whether you opt for Basic or Advanced Mode with us or another vendor, you’re making a strategic decision to streamline your call management and member interactions.

And we want to help you learn exactly what you need to know to make an informed decision you feel good about.

By the end of this podcast, you will know something new about Voice AI and how it can help you in golf management.

003 Why Voicemail Is Dead In Golf (And Every Industry)06 Jan 202500:50:10

📞 Want to start tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you and your staff maximize your productivity with ChatGPT (or your preferred alternative) —whether you’re brand new to it or already using A.I. Just let our A.I. Receptionist know that's why you are calling and we will get you the guide right away.

Voicemail vs Voice AI: Compare & Contrast The Old and New Missed-Call Management

For as long as anyone can remember, voicemail has been a thing.

But in today’s fast-paced, tech-driven world, voicemail is becoming obsolete.

Enter Voice AI—a revolutionary technology that is rapidly reshaping phone-based customer service and missed-call management.

All customer service-centric business - especially golf clubs - that want to stay ahead of the curve must act accordingly.

Those who innovate early, instead of clinging to outdated systems, reap many rewards of their risk and bias for action.

In this podcast we talk about why voicemail is dead, how Voice AI is upping the bar and customer service standard for golf clubs, and why every business using phones must integrate this cutting-edge technology sooner rather than later.

002 The State of Golf Club Management in 202503 Jan 202501:00:06

📞 Want to start tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you and your staff maximize your productivity with ChatGPT (or your preferred alternative) —whether you’re brand new to it or already using A.I. Just let our A.I. Receptionist know that's why you are calling and we will get you the guide right away.

🎙️ The State of Golf Club Management in 2025: Trends, Challenges & Opportunities for General Managers Today

The golf industry is evolving rapidly, and 2025 is shaping up to be a pivotal year for club managers navigating new challenges and opportunities. In this episode of The AceCall.ai Podcast, we take a deep dive into the current state of golf club management, discussing the key trends, emerging technologies, and strategic insights that every General Manager needs to stay ahead.

Tune in as we explore:

The biggest trends shaping golf club operations – From AI-driven automation to evolving member expectations.
Challenges facing General Managers – Labor shortages, rising costs, and the push for more data-driven decision-making.
How technology is transforming club management – The role of AI, voice assistants, and automation in streamlining operations.
Opportunities for growth in 2025 and beyond – How GMs can leverage new tools and strategies to increase efficiency, improve member satisfaction, and future-proof their clubs.

If you’re a General Manager, golf industry professional, or club leader, this episode is packed with actionable insights to help you navigate 2025 with confidence and make smarter business decisions.

📞 Want to stay ahead with AI? Call +1 (866) 838-8581 to claim your free copy of The Golf Club AI Amplifier™—your go-to guide for leveraging ChatGPT to maximize productivity and efficiency at your club.

🎧 Listen now and get the insights you need to thrive in 2025!

🔔 Subscribe to The AceCall.ai Podcast for more expert discussions on how AI is helping golf club managers win in today’s competitive landscape.

💬 Have thoughts on this episode? Call us today—we’d love to hear from you!

001 Welcome to The AceCall.ai Podcast01 Jan 202500:34:16

📞 Want to start tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you and your staff maximize your productivity with ChatGPT (or your preferred alternative) —whether you’re brand new to it or already using A.I. Just let our A.I. Receptionist know that's why you are calling and we will get you the guide right away.

Meet the Hosts & Our Mission to Help Golf Club Managers Win With AI

A New Era for Golf Club Management

Welcome to The AceCall.ai Podcast—your go-to resource for winning with AI in golf club management.

Whether you’re a General Manager, Club Owner, or Golf Industry Professional, our goal is to equip you with cutting-edge insights, strategies, and AI-driven solutions to enhance efficiency, boost profitability, and deliver an exceptional member experience.

The golf industry is evolving, and we’re here to help you stay ahead of the curve. To confidently set the trend, instead of play catchup with it.

In this show we will how technology, innovation, and forward-thinking leadership can shape the future of the golf club member and staff experience everywhere.

009 The Generational Gap In Golf Grows (And What This Means For Club Managers)20 Jan 202500:31:02

📞 Want to get started tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you and your staff maximize your productivity with ChatGPT (or your preferred alternative) —whether you’re brand new to it or already using A.I. Just let our A.I. Receptionist know that's why you are calling and we will get you the guide right away.

Are you struggling to attract younger golfers to your club?

The generational shift in golf is bigger than ever, and if you’re not adapting, you’re losing out.

In this episode Clayton and Brad break down the widening cultural and generational gap between Baby Boomers, Gen X, Millennials, and Gen Z—and what that means for golf course managers.

We’ll uncover why younger players aren’t joining traditional clubs, what they actually want from the game, and how successful clubs are evolving to meet their expectations.

From flexible membership models to social-friendly events and digital engagement, we’re giving you actionable strategies to modernize your club and future-proof your business.

If you want to keep your course relevant and thriving in the years ahead, this episode is a must-listen. Tune in now! 🎙️⛳ #GolfClubManagement #GolfIndustry #FutureOfGolf

008 21 Voice AI Use Cases in Golf Clubs: What's Possible Today and Tomorrow17 Jan 202500:38:07

📞 Want to get started tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you and your staff maximize your productivity with ChatGPT (or your preferred alternative) —whether you’re brand new to it or already using A.I. Just let our A.I. Receptionist know that's why you are calling and we will get you the guide right away.

In this episode we briefly explore 21 of the best use cases for Voice AI in golf club management.

The purpose of this episode is not to go deep into any one of these, but to expand your understanding of what is possible now and in the future with Basic and Advanced Mode AceCall.ai and really all Voice AI tech.

If you are already use AceCall.ai, take note of the top 5 use cases you’re most interested in and let us know so we can put them on our ideas board and feature road map.

All customers will be able to add to and vote on our ideas board and decide which Advanced Features we will focus on building first.

And if any of these use cases appeal to you, whether you are a customer or not, let us know and we can do a full episode and deep dive into any of these topics.


  1. VIP member support.

  2. General FAQ handling.

  3. Lost and found inquiries.

  4. Dining and catering reservations.

  5. Staff scheduling and coordination.

  6. Personalized member notifications.

  7. Health and safety protocol updates.

  8. Pro lesson bookings and schedules.

  9. Membership sign-ups and renewals.

  10. Event and tournament management.

  11. Emergency alerts and communication.

  12. Driving range bookings and instructions.

  13. Pro shop inquiries and inventory checks.

  14. Payment processing and billing inquiries.

  15. Course availability and tee-time scheduling.

  16. Feedback collection and satisfaction surveys.

  17. Weather updates and course condition alerts.

  18. Automated booking and reservation handling.

  19. Marketing promotions and member engagement.

  20. Data collection and analytics for decision-making.

  21. AI-Powered Concierge Services

007 The 3 Critical Phone Call Fail Points for Golf Clubs (And How Voice AI Can Fix Them)15 Jan 202500:26:04

📞 Want to start tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you and your staff maximize your productivity with ChatGPT (or your preferred alternative) —whether you’re brand new to it or already using A.I. Just let our A.I. Receptionist know that's why you are calling and we will get you the guide right away.

In this podcast, we’ll explore the three biggest phone call fail points for golf clubs and how Voice AI can fix them, making your club run more smoothly while significantly improving the member experience.

Because running a golf club is a constant balancing act.

General Managers, Golf Pros, F&B Managers, and owners all juggle multiple responsibilities—keeping members happy, ensuring smooth operations, and growing revenue. 

And one area that often gets overlooked is phone call management.

Missed calls, long hold times, and inefficient voicemail systems lead to frustrated members, overworked staff, and lost revenue opportunities.

Traditional phone and voicemail systems are outdated and struggle to handle the volume and complexity of golf club inquiries.

But what if there was an intelligent solution that could solve these problems effortlessly?

Enter AceCall.ai’s Voice AI—a game-changer that eliminates inefficiencies and streamlines communication in golf clubs.


010 How To Maximize Staff Satisfaction and Retention At Your Golf Club22 Jan 202500:46:32

📞 Want to get started tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you and your staff maximize your productivity with ChatGPT (or your preferred alternative) —whether you’re brand new to it or already using A.I. Just let our A.I. Receptionist know that's why you are calling and we will get you the guide right away.

Employee satisfaction and retention are critical factors in the success of any golf club.

The hospitality, service, and grounds keeping aspects of the golf industry rely heavily on dedicated, well-trained staff who interact with members and guests daily.

Yet, many golf clubs struggle with high turnover rates, seasonal employment challenges, and a lack of career progression for employees.

A revolving door of staff can lead to a decrease in service quality, an inconsistent guest experience, and increased recruitment and training costs.

On the other hand, a satisfied, motivated workforce contributes to a welcoming atmosphere, efficient operations, and a superior customer experience that keeps golfers coming back.

This podcast will explore various strategies that golf club owners and managers can implement to create a workplace that attracts and retains top talent.

We’ll cover how to build a strong workplace culture, offer competitive compensation, provide career growth opportunities, and implement effective communication and employee recognition programs.

By the end of this podcast, you’ll have a roadmap for fostering a positive and supportive work environment that will not only enhance employee satisfaction but also lead to long-term retention and overall club success.

Reflection Questions

  1. What are the biggest employee retention challenges currently faced by your golf club?

  2. How much does employee turnover cost your golf club in terms of hiring and training?

  3. What do you believe is the most important factor in keeping employees happy?

026 The Benefits Of Becoming The AI-Savvy General Manager16 Apr 202500:38:14

📞 Want to start tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.

Just let our AI Receptionist know that's what you are calling for and we will send it over to you right away.

And test our "AceCall Golf Club" receptionist while you're at it—ask it anything a caller might ask a semi-private, year-round golf club. You'll be amazed at what Voice AI can do for your operation.

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🎙️ ACPC - Ep. 026 INTERVIEW - The Benefits Of Becoming The AI-Savvy General Manager

In this forward-looking episode of The AceCall.ai Podcast, co-hosts Clayton Elliott and Brad Milligan dive into the growing gap between traditional golf club operations and those embracing AI to stay ahead.

Together, they explore what it means to be an AI-savvy General Manager—someone who uses Voice AI and smart automation to do more with less, improve member satisfaction, reduce staff burnout, and reclaim precious time to reinvest in member-facing experiences.

Drawing from real conversations with GMs across North America, Clay and Brad unpack:

  • How AI helps alleviate staffing constraints and enhance customer service
  • The concept of “digital teammates” for your staff
  • The compounding advantage of early adopters vs. those who wait
  • Real-world examples of AI answering calls, booking tee times, and handling tasks 24/7
  • The overlooked benefit of staff morale and budget savings with AI
  • The importance of fostering team buy-in and identifying a “Tech Champion” internally
  • How even the most tech-resistant managers can get started with small, easy wins


Whether you're a private, semi-private, or public golf club, this episode will show you how becoming AI-savvy isn't about replacing your people—it’s about supporting them to do their best work.

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👉 Call the demo receptionist now at 1-866-838-8581 and see how it works.
Then book a discovery call with the AceCall.ai team to see how this works at your club.

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👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert insights on AI in golf club management!

🔗 Listen on Apple, Google, and all other podcast players here: https://acecall.ai/podcast

🔊 Listen Now and Take Your Club to the Next Level!

#GolfPodcast #GolfClubManagement #GolfLeadership #GolfBusiness #GolfOperations #AIForGolf #VoiceAI #GolfTech

025 INTERVIEW: John Caven - GM, St. George’s Golf and Country Club - Investing in People, Benchmarking Beyond Golf, Continuous Learning, and Staying Curious with AI14 Apr 202501:10:05

📞 Want to start tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.

Just let our AI Receptionist know that's what you are calling for and we will send it over to you right away.

And test our "AceCall Golf Club" receptionist while you're at it—ask it anything a caller might ask a semi-private, year-round golf club. You'll be amazed at what Voice AI can do for your operation.

-------------------------------------------------------------------

In this episode of The AceCall.ai Podcast, we sit down with John Caven, the esteemed General Manager of St. George’s Golf and Country Club, one of Canada’s most prestigious private clubs and the host of the 2022 RBC Canadian Open.

With a rich background that spans across Scotland and Canada, John shares the lessons he's learned from a global career in golf club management—including key takeaways from his time at the world-class Loch Lomond Golf Club.

We dive deep into the evolution of the GM role, the challenges facing modern clubs, and how top-tier leadership balances tradition with innovation.

We also explore:

  • The power of cultivating an “owner mindset” among members and staff

  • Creative capital planning and facility upgrades that protect club longevity

  • The realities of post-COVID staffing and what works to attract top talent

  • Why AI will play a pivotal role in personalizing the member experience and supporting frontline teams

  • How small details—like remembering how a member takes their coffee—can make world-class impressions

If you’re a current or aspiring General Manager, this is a masterclass in thoughtful leadership, operational excellence, and adapting to a fast-changing industry—straight from someone who’s done it at the highest level on both sides of the pond.


👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert insights on AI in golf club management!

🔗 Listen on Apple, Google, and all other podcast players here: https://acecall.ai/podcast

🔊 Listen Now and Take Your Club to the Next Level!

#GolfPodcast #GolfClubManagement #GolfLeadership #GolfBusiness #GolfOperations #AIForGolf #VoiceAI #GolfTech

016 Dynamic Pricing, Predictive Analytics, and the Future of Tee Times and How AI is Transforming Revenue Management07 Mar 202500:35:34

📞 Want to get started tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.

Golf club managers, are you leaving money on the table with outdated pricing strategies?

⛳ AI-powered dynamic pricing and predictive analytics are transforming the way clubs optimize tee times, increase revenue, and enhance the player experience.

In this episode of the AceCall.ai Podcast, Clayton Elliott (AI tech guy) and Brad Milligan (golf industry veteran) dive deep into:
✅ How dynamic pricing works for golf clubs – and why it’s the future for some (many?) clubs 🚀

✅ Real-world case study: How Pebble Beach Golf Links successfully implements AI-driven pricing 📊

✅ The biggest challenges golf clubs face when rolling out dynamic pricing – and how to overcome them 🏌️‍♂️

✅ What clubs must have in place before implementing AI-powered pricing ⚙️

✅ The 10 essential questions to ask vendors before investing in dynamic pricing software 🤖💡

💡 Key Takeaway: Dynamic pricing isn’t just about raising rates—it’s about maximizing tee sheet occupancy, offering competitive pricing, and boosting customer satisfaction with data-driven decisions.

🚀 BONUS: Free Resource! Want to make sure you’re asking the right questions before choosing AI-driven pricing software? Call 1-866-838-8581 and ask for our Free Gift Resource with all the best vendor questions! 📞🎁

🔗 Listen Now and discover how to make data work for your club—because the future of golf management is AI-powered.

🎧 Subscribe, rate, and review the show to never miss an episode!

#GolfManagement #AIforGolf #DynamicPricing #GolfRevenue #TeeTimeOptimization #GolfClubTech

015 INTERVIEW: Ted Pease - GM, Tarandowah Golfers Club - Timeless Management Precepts & Principles, Leading Through Crises, Leveraging Intergenerational Wisdom05 Mar 202501:14:19

📞 Want to get started tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.

In this inaugural guest interview episode of The AceCall.ai Podcast, we sit down with Ted Pease, General Manager of Tarandowah Golfers Club, to explore the enduring principles of golf club management that stand the test of time.

Ted shares invaluable insights on:

Timeless leadership precepts – The fundamental management principles that never go out of style.
Leading through crises – Lessons learned from navigating challenges and ensuring club resilience.
Intergenerational wisdom – ideas and insights for bridging the gap between seasoned industry veterans and the next generation of golf club staff, management, and leaders.

This episode is packed with great stories, real-world strategies, and practical advice to help you elevate your club’s operations, foster strong leadership, and future-proof your management approach.

Whether you're a seasoned GM or an aspiring club leader, Ted’s perspective offers something for everyone.

You can follow Tarandowah Golfers Club on FacebookX, and Instagram.

📞 Ready to see AceCall.ai in action? Call +1 (866) 838-8581 today to test-drive our AI Voice Receptionist and book a demo call!

🎧 Listen now and discover how AI can revolutionize your club’s operations!

🔔 Subscribe to The AceCall.ai Podcast for more insights on how AI can help golf club managers win in today’s competitive landscape.

💬 Got questions? Want to share your thoughts? Drop us a message—we’d love to hear from you!

014 Crash Course In AI For Golf Management03 Mar 202500:29:44

📞 Want to get started tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.

AI is no longer just for Silicon Valley—it’s transforming golf club management in ways you never imagined.

From optimizing tee time scheduling and automating course maintenance to improving member engagement, AI is the key to running a more efficient and profitable golf club.

But what exactly is AI, and how can club managers take advantage of it today?

In this episode of The AceCall.ai Podcast, co-hosts Clayton Elliott, an AI tech entrepreneur, and Brad Milligan, a seasoned golf pro, break down everything you need to know about AI in golf management.

They start with the basics—what AI is and how it works—before diving into the key components of AI that are already reshaping golf course operations.

🔹 What you’ll learn in this episode:

✅ What AI is and how it applies to golf management
✅ The 5 key components of AI that golf clubs can use today
✅ How AI-powered tee time scheduling can reduce no-shows and maximize revenue
✅ The role of predictive analytics in course maintenance and staff management
✅ How AI personalizes the member experience to drive engagement and retention

📞 Ready to see AceCall.ai in action? Call +1 (866) 838-8581 today to test-drive our AI Voice Receptionist and book a demo call!

🎧 Listen now and discover how AI can revolutionize your club’s operations!

🔔 Subscribe to The AceCall.ai Podcast for more insights on how AI can help golf club managers win in today’s competitive landscape.

💬 Got questions? Want to share your thoughts? Drop us a message—we’d love to hear from you!

013 Crafting a 5-Star Member Experience: What the Best Clubs Do Differently28 Feb 202500:55:05

📞 Want to get started tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you and your staff maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.

What separates an average golf club from an elite, five-star experience?

Today’s episode of The AceCall.ai Podcast breaks down exactly what the best clubs do differently to create an unparalleled membership experience that keeps members engaged, loyal, and actively referring new guests.

Join Brad, a seasoned golf pro, and Clay, an AI tech expert, as they dive into the key strategies top-tier clubs use to elevate their service and create a club atmosphere that members never want to leave.

🔹 In This Episode, You’ll Learn:

✔️ Why first impressions matter – The importance of a well-structured onboarding process that makes new members feel like VIPs from day one.

✔️ How to master white-glove service – What it takes to anticipate member needs, deliver proactive hospitality, and create an experience members rave about.

✔️ The power of exclusivity – How the best clubs offer meaningful perks, luxury facilities, and continuous upgrades to keep members invested.

✔️ Why a sense of community is critical – How top-tier clubs build a culture that fosters deep connections, networking, and long-term retention.

✔️ How to implement all of this in your club – Actionable strategies you can start using today to create a truly five-star member experience.

🚀 PLUS: Want to experience next-level member engagement at your club?

Call 1 (866) 838-8581 now to test-drive our AI Voice Receptionist and see how it can enhance customer service, automate bookings, and improve efficiency.

Book a follow-up with us today to learn how AceCall.ai can help you elevate your club’s operations.

012 How To Win A New Member For Life With Exceptional Onboarding - Master the First Impression By Creating a VIP Onboarding Experience26 Feb 202500:43:54

📞 Want to get started tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you and your staff maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.

The secret to securing a lifelong member for your golf club isn’t just in the amenities or the course—it’s in the experience you create from day one.

A world-class onboarding process sets the tone for engagement, retention, and a lasting emotional connection to your club.

In this episode of The AceCall.ai Podcast, we break down exactly how to create a VIP onboarding experience that turns new members into raving fans.

From the moment they inquire about joining to their first tee time, every touchpoint matters.

We’ll explore:

✅ The psychology of a great first impression and why it’s make-or-break
✅ How to design a white-glove onboarding journey that feels effortless yet exclusive
✅ Personalization strategies that make every member feel like a VIP
✅ Common onboarding mistakes that push new members away (and how to avoid them)
✅ 100 creative ways to wow your new members from day one

First impressions matter more than ever.

If you want to maximize retention and create an onboarding experience that builds lifelong loyalty, this episode is for you.

💬 Want our full list of 50 VIP onboarding ideas?

Just call +1 (866) 838-8581 today and ask our AI agent for it, and we’ll send it your way!

🔔 Subscribe & follow The AceCall.ai Podcast for more insights on elevating your club’s membership experience.

011 Creating a Strong Membership Referral Culture24 Jan 202500:37:06

📞 Want to get started tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you and your staff maximize your productivity with ChatGPT (or your preferred alternative) —whether you’re brand new to it or already using A.I. Just let our A.I. Receptionist know that's why you are calling and we will get you the guide right away.

Welcome to another episode of The AceCall.ai Podcast, where we help golf club managers win with AI!

In today’s episode, hosts Clayton Elliott and Brad Milligan dive deep into the art of turning your club’s members into passionate brand ambassadors through a strong membership referral culture.

Building a membership base through referrals isn't just an effective way to grow—it’s the best way to attract high-quality members who already share your club's values. But many clubs rely on passive word-of-mouth, hoping referrals will happen by chance.

In this episode, we explore how to make referrals a consistent and intentional part of your membership growth strategy.

What You’ll Learn in This Episode:

🏌️‍♂️ Why referrals are the best source of new members: Understand how referrals can bring in engaged, long-term members who are more likely to contribute positively to your club’s culture.

🎯 Turning members into brand ambassadors: Discover practical ways to encourage your members to actively promote your club, from casual conversations to special “Bring a Friend” events.

💡 Incentives that actually work: Learn why cash incentives often fail and how to create compelling experiential rewards that motivate your members to refer their friends.

🔥 The power of exclusivity: Find out how making referrals feel like an invitation-only privilege can drive higher-quality leads and create a sense of prestige around your membership.

👏 Celebrating member referrals: Understand how public recognition and appreciation can create a ripple effect, encouraging even more members to get involved in the referral process.

📋 Implementation made easy: Get a step-by-step guide to launching a “Members Bring Members” campaign that makes referrals a natural, ongoing part of your club’s culture.

Whether you’re starting from scratch or looking to enhance an existing referral program, this episode will provide you with actionable insights to transform your membership referral process into a powerful growth engine for your golf club.

Connect With Us

If you want to see how AI can streamline your club operations and transform the member experience, try our AI Voice Receptionist for yourself! Call 1-866-838-8581 to experience it in action or book a demo today to learn more about how we can help your club win with AI.

Don’t forget to subscribe to the AceCall.ai Podcast so you never miss an episode, and if you enjoyed today’s conversation, please leave us a rating and review. Your feedback helps us continue to deliver value to golf club managers like you.

#GolfClubManagement #MembershipGrowth #GolfMarketing #PrivateGolfClubs #GolfClubSuccess

024 INTERVIEW: Brad Burgart – GM, Rosedale Golf Club – Leading With Culture, Enhancing Member Experience, and Embracing AI To Reduce Friction and Elevate Service02 Apr 202500:59:53

📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.

Just let our AI Receptionist know that's what you are calling for and we will send it over to you right away.

And test our "AceCall Golf Club" receptionist while you're at it—ask it anything a caller might ask a semi-private, year-round golf club. You'll be amazed at what Voice AI can do for your operation.

-------------------------------------------------------------------🔊 Episode Description:

Welcome to another episode of The AceCall.ai Podcast, where we help golf club managers win with AI!

In this episode of The AceCall.ai Podcast, we sit down with Brad Burgart, the General Manager of Rosedale Golf Club—one of Canada’s most prestigious and storied private clubs.

With more than 25 years in the PGA of Canada and leadership roles at Fairview Mountain, Predator Ridge, and Capilano, Brad brings deep insight into what it takes to run a world-class club in a modern era.

We explore:

  • What sets Rosedale apart and how it maintains its prestige in a changing world
  • The biggest challenges facing private clubs today—and what forward-thinking GMs are doing to solve them
  • The importance of frictionless member experiences and how small touchpoints create lasting impact
  • How AI can streamline club operations without sacrificing tradition or service
  • The future of food & beverage service, staff onboarding, and member personalization through intelligent tech
  • Why culture and team alignment remain the cornerstone of great golf club leadership


Whether you're managing a public, semi-private, or private club, Brad’s wisdom around balancing innovation with tradition will inspire you to think bigger about your club’s potential.

👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert insights on AI in golf club management!

🔗 Listen on Apple, Google, and all other podcast players here: https://acecall.ai/podcast

🔊 Listen Now and Take Your Club to the Next Level!

#GolfPodcast #GolfClubManagement #GolfLeadership #GolfBusiness #GolfOperations #AIForGolf #VoiceAI #GolfTech

023 INTERVIEW: Rich Morel - GM, Carrying Place Golf & Country Club - His Crisis to Comeback Story As a GM, Building a Club Culture Nobody Wants to Leave, And How AI Will Change The Game24 Mar 202501:08:35

📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.

Just let our AI Receptionist know that's what you are calling for and we will send it over to you right away.

-------------------------------------------------------------------

Welcome to another episode of The AceCall.ai Podcast, where we help golf club managers win with AI!

In today’s episode, we’re sitting down with Rich Morel, General Manager of Carrying Place Golf and Country Club, to explore what it takes to turn around a struggling golf club—and how disciplined leadership, smart systems, and personal connection can transform a club’s future.

Rich took the reins at Carrying Place when it was teetering on financial collapse. Under his leadership, the club not only survived—but thrived. He shares the exact approach he used to stabilize operations, create a culture of accountability, and build a loyal, growing membership base.

We also dive into Rich’s playbook for improving profitability in traditionally challenging areas like Food & Beverage, why most clubs underestimate their revenue leaks, and how AI is about to reshape club operations forever.

In This Episode, You’ll Learn:

✅ How to lead a club out of crisis with clarity and control
✅ The biggest revenue leaks golf clubs face—and how to plug them
✅ How to create deeper member loyalty by focusing on what makes your club unique
✅ Why most clubs lose money in F&B (and what Rich did differently)
✅ How AI can save time, improve service, and support lean teams
✅ What it takes to build a team culture that consistently wins

Whether you're facing financial challenges, team struggles, or are just looking to future-proof your club—this episode is packed with insights you can implement today.

📞 Want to supercharge your club operations with Voice AI? Call us at +1 (866) 838-8581 to learn how our Voice AI-powered solutions can boost engagement, reduce missed calls, and help you run a tighter, more responsive club.

👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert insights on growing and scaling your business!

🔗 Listen on Apple, Google, and all other podcast players here: https://acecall.ai/podcast

🔊 Listen Now and Take Your Club to the Next Level!

#GolfPodcast #GolfClubManagement #GolfLeadership #GolfBusiness #GolfOperations #AIForGolf #VoiceAI #GolfTech

022 How to Increase Membership Retention in a Competitive Market21 Mar 202500:33:53

📞 Want to start tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI. Just let our AI Receptionist know that's what you are calling for and we will send it over to you right away.

----

Welcome to another episode of The AceCall.ai Podcast, where we help golf club managers win with AI!

Are you struggling to keep your golf club members engaged and renewing year after year? ⛳🏌️‍♂️

In today’s ultra-competitive market, member retention is more crucial than ever.

It’s not just about acquiring new golfers—it’s about creating an experience so valuable they never want to leave.

In this episode of The AceCall.ai Podcast, Co-Hosts Clayton Elliott and Brad Milligan break down proven strategies to reduce churn, increase engagement, and build a thriving club community that keeps members loyal for the long haul.

We’ll also explore how AI and automation are changing the game for golf club management, making retention easier and more predictable than ever before.

In This Episode, You’ll Learn:

✅ The top reasons golf club members leave (and how to prevent it)

✅ How to create an exceptional, personalized member experience

✅ The power of flexible membership options to meet diverse golfer needs

✅ How events, social engagement, and exclusivity keep members loyal

✅ Why AI-driven automation can help predict and prevent churn

✅ Actionable marketing and communication tactics to retain more members

Retention isn’t about forcing members to stay—it’s about making your club so engaging, so valuable, that leaving is never an option. 🚀

📞 Want to supercharge your member retention with Voice AI? Call us at +1 (866) 838-8581 to learn how our Voice AI-powered solutions can boost engagement, increase renewals, and transform your golf club’s success.

👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert insights on growing and scaling your business!

🔗 Listen on Apple, Google, and all other podcast players here https://acecall.ai/podcast

🔊 Listen Now and Take Your Club to the Next Level!

#GolfPodcast #GolfClubRetention #GolfBusiness #GolfMarketing #AIForGolf #GolfTech

021 21 Ways Golf Club Managers Can Use ChatGPT to Work Smarter and Faster19 Mar 202500:44:00

📞 Want to start tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI. Just let our AI Receptionist know that's what you are calling for and we will send it over to you right away.

🚀 AI is changing the game in golf club management!

From automating member communications to improving staff training and optimizing event planning, AI-powered tools like ChatGPT are helping General Managers, Golf Pros, Food & Beverage Managers, and other Golf Club Managers save time, boost efficiency, and deliver a better experience for members.

In this episode of The AceCall.ai Podcast, co-hosts Clayton and Brad dive into 21 practical ways golf club managers can use ChatGPT to streamline operations, market their clubs more effectively, and enhance member engagement.

They’ll cover:

✅ How General Managers can automate emails, improve financial reporting, and conduct market research.

✅ How Golf Pros can use AI for lesson planning, club fitting recommendations, and pro shop sales.

✅ How Food & Beverage Managers can optimize menus, social media marketing, and customer feedback responses.

✅ The biggest misconceptions about AI in golf and why clubs that adopt it will have a competitive edge.

✅ Alternative AI tools to ChatGPT that managers should consider.

✅ Expert prompt-writing tips to get the best results from AI.

🎧 Hit play now and start transforming how your golf club operates with AI!

📞 Want even better prompt templates for your library? Call our Voice AI Receptionist at +1 (866) 838-8581 and ask for the The Golf Club A.I. Amplifier™, and we’ll send it to you right away!

📅 Book a free AI demo for your golf club here: https://acecall.ai/demo-cal

📩 Subscribe to our newsletter for AI insights & updates! https://acecall.ai/newsletter

🔗 Follow us on social media for more golf tech content! https://x.com/AceCallAI

#GolfClubManagement #AIforGolf #ChatGPT #GolfPros #GolfBusiness #GolfTech

020 How to Handle Difficult Members and Complaints Like a Pro17 Mar 202500:30:39

Welcome to another episode of The AceCall.ai Podcast, where we help golf club managers win with AI!

In today’s episode, co-hosts Clayton Elliott and Brad Milligan explore ideas and share insights and best practices for neutralizing difficult members.

Because member complaints can be a Golf Club General Manager’s worst nightmare—draining your time, frustrating your staff, and making daily operations way more stressful than they need to be.

Some members are simply impossible to please, and no matter how hard you try, they’ll always find something to complain about.

So, how do you take back control and handle difficult members like a pro?

In this episode, Clayton Elliott and Brad Milligan dive into:

Why member complaints take over your time (and how to stop it)
How difficult members create stress & low morale for staff
5 expert-backed strategies to handle complaints efficiently
✅ The Complaint Funnel system to filter nonsense before it reaches you
How automation & AI can cut complaints in half
✅ Why rewarding great members can shift your club’s culture

📞 Tired of wasting hours on complaints due to your club's missed calls from members?

Try our Voice AI Receptionist today at 1 (866) 838-8581 and see for yourself how it can eliminate and replace your voicemail overnight.

🔊 Listen now & take control of your club’s complaint process!

019 INTERVIEW: Tyler Fitzgerald - Co-Manager, Carleton Golf & Yacht - Embracing and Using AI to Its Full Potential14 Mar 202500:52:43

📞 Want to start tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI. Just let our AI Receptionist know that's what you are calling for and we will send it over to you right away.

In this latest episode of The AceCall.ai Podcast, we sit down with Tyler Fitzgerald, Director of Golf and Co-Manager at Carleton Golf & Yacht Club, to explore how AI is revolutionizing club management and operations.

Tyler shares invaluable insights on:

Embracing AI in golf club management – How Carleton Golf & Yacht Club has leveraged TrackMan technology to open up year-round operations and enhance the member experience. Also, Tyler shares about his own journey with AI and how it is helping him and his staff get more done easier, faster, and better.

Operational efficiency & staff utilization – How AI-driven automation is helping free up staff from administrative tasks, allowing them to focus on member engagement.

Challenges & lessons learned – The biggest roadblocks clubs face when adopting AI and how to get board members, staff, and members on board.

The future of AI in golf – How AI-powered scheduling, food & beverage management, and even agronomy innovations could redefine club operations.

This episode is packed with real-world strategies, first-hand experiences, and practical advice for club managers looking to integrate AI into their daily operations.

Whether you’re a seasoned GM already leveraging AI, or new to the tech and looking for ways to enhance your club’s efficiency, Tyler’s perspective offers valuable insights into the future of golf management.

🎧 Listen now and discover how AI can revolutionize your club’s operations!

🔔 Subscribe to The AceCall.ai Podcast for more insights on how AI is helping golf club managers win in today’s competitive landscape.

💬 Got questions? Want to share your thoughts? Request for an episode topic? Call us today—we’d love to hear from you!

018 INTERVIEW: Matt Savage - GM, Mill Run Golf Club - His Success With Autonomous Pickers + Toptracer12 Mar 202500:59:59

📞 Want to get started tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.

How AI-Powered Range Pickers Are Transforming Golf Course Operations: A Conversation with Matt Savage of Mill Run Golf Club

In this insightful episode of The AceCall.ai Podcast, we sit down with Matt Savage, General Manager of Mill Run Golf Club, to explore how AI-powered automation is revolutionizing golf course operations.

Matt shares invaluable insights on:

✅ The decision to embrace automation – How Mill Run Golf Club transitioned to automated range picking and why it was the right move.
✅ Operational efficiency & staff utilization – How automation has freed up employees for higher-value tasks and improved the golfer experience.
✅ Challenges & lessons learned – The real-world hurdles faced during implementation and how he and the club overcame them.
✅ The future of automation and AI in golf – What’s next for AI-driven operations, including predictive maintenance, autonomous fairway mowers, and member personalization.

This episode is packed with real-world strategies, first-hand experiences, and practical advice for club managers looking to innovate their operations with autonomous range pickers and Toptracer.

Whether you’re a seasoned GM well-verse in the latest tech, or new to the role and exploring how automation and/or AI can enhance your club’s efficiency, Matt’s perspective offers something for everyone.

You can follow Mill Run Golf Club on FacebookX (Twitter) and Instagram for updates on their events, course play, and latest innovations.

📞 Ready to see AceCall.ai in action? Call +1 (866) 838-8581 today to test-drive our Voice AI Golf Club Receptionist and book a demo!

🎧 Listen now and discover how AI can revolutionize your club’s operations!

🔔 Subscribe to The AceCall.ai Podcast for more insights on how AI is helping golf club managers win in today’s competitive landscape.

💬 Got questions? Want to share your thoughts? Call us today and let us know—we’d love to hear from you!

017 INTERVIEW: Steve Grass - GM, St. Andrew's East Golf Club - Balancing Innovation with Tradition, Leveraging and Leading With AI10 Mar 202501:01:15

📞 Want to get started tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.

In this episode of The AceCall.ai Podcast, we sit down with Steve Grass, General Manager and Executive Professional at St. Andrew’s East Golf & Country Club.

With over two decades of experience managing some of Canada’s top private clubs—including The Nest at Friday Harbour, Coppinwood, The Briars, and Angus Glen—Steve shares his insights on what it takes to successfully lead a traditional private golf club in today’s evolving landscape.

The conversation covers:

Successes & Challenges at St. Andrew’s East – How Steve and his team maintain excellence in a private equity club with no outside tournaments and no tee times.
🏌️ Balancing Tradition & Innovation – The art of modernizing a club while respecting its history and long-standing member expectations.
🤖 Leveraging AI in Golf Club Management – How AI is reshaping operations, enhancing the member experience, and streamlining efficiencies.
🚀 The Future of Golf Club Technology – What’s next in golf club management, from data analytics to emerging tech in coaching and player development.
Time Management & Productivity Hacks – Steve’s best strategies for balancing leadership, operations, and personal life in a demanding role.

If you’re a golf club manager, operator, or industry professional, this episode is packed with valuable takeaways on navigating change, embracing technology, and leading a club into the future.

🚀 BONUS: Free Resource! Want to make sure you’re asking the right questions before choosing AI-driven pricing software? Call 1-866-838-8581 and ask for our free Gift Resource with all the best vendor questions! 📞🎁

🔗 Listen Now and discover how to make data work for your club—because the future of golf management is AI-powered.

🎧 Subscribe, rate, and review the show to never miss an episode!

027 INTERVIEW: Jeff Pacheco - GM, West Haven Golf & Country Club - Fostering Staff Loyalty, Modernizing Events, and Practical Paths Into AI18 Apr 202501:00:46

📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.

Just let our AI Receptionist know that's what you’re calling for and we’ll send it over to you right away.

And test our “AceCall Golf Club” receptionist while you're at it—ask it anything a caller might ask a semi-private, year-round golf club. You’ll be amazed at what Voice AI can do for your operation.

-------------------------------------------------------------------

In this episode of The AceCall.ai Podcast, we sit down with Jeff Pacheco, the General Manager of West Haven Golf and Country Club in London, Ontario—a respected leader who’s known for combining people-first culture, business discipline, and future-ready thinking.

With a background that spans hotel hospitality, university coaching, and now elite private club management, Jeff shares how his diverse experiences have helped him lead West Haven through a transformative chapter of growth and innovation.

We dive deep into how GMs can empower their teams, evolve their event programming, and thoughtfully explore emerging technologies like AI—without losing the spirit that makes private club life so special.

We also explore:

  • How to build a culture where top talent wants to stay—and grow

  • A fresh take on event programming (including his “9 & 9” tournament model)

  • The unique challenge of managing member boards and internal politics

  • Real-world ideas for applying AI to food & beverage operations

  • Why Jeff believes your staff should feel trusted, not clock-watched

  • How to lead from the front—and why picking up trash can be a leadership move

If you’re a General Manager or club leader who wants to keep your team energized, your members engaged, and your operations moving forward—this episode will give you tons of practical takeaways from someone who’s doing it daily.

👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert insights on AI in golf club management!

🔗 Listen on Apple, Google, and all major podcast platforms here:

🔊 Listen Now and Take Your Club to the Next Level!

#GolfPodcast #GolfClubManagement #GolfLeadership #PrivateClubs #GolfBusiness #GolfEvents #GolfFandB #AIForGolf #VoiceAI #GolfTech #WestHavenGolf #CanadianGolf

028 INTERVIEW: The AI-Savvy Golf Pro - How Cameron Cox Is Contributing To the Future of AI in Golf at Glen Abbey22 Apr 202501:17:49

📞 Want to start tinkering with A.I. at your golf club?

Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.

Just let our AI Receptionist know that's what you’re calling for and we’ll send it over to you right away.

And test our “AceCall Golf Club” receptionist while you're at it—ask it anything a caller might ask a semi-private, year-round golf club. You’ll be amazed at what Voice AI can do for your operation.-----------------------------------------------------------------

In this episode of The AceCall.ai Podcast, we sit down with Cameron Cox, PGA of Canada Class ‘A’ Golf Professional and Head Professional at the iconic Glen Abbey Golf Club.

While many in the golf industry are still wondering how AI fits into their operations, Cameron is already leading by example—quietly transforming his club’s day-to-day with practical, homegrown AI solutions.

Cameron shares how he’s leveraged tools like ChatGPT, Grok, and Google Apps Script to streamline operations, enhance member experiences, and free up valuable time for his team.

From building a custom Pace of Play Tracker, to creating a live pari-mutuel competition app for member-guest tournaments, to using AI for event branding, retail management, and post-lesson communications—Cameron proves that you don’t need to be a software engineer to innovate in golf.

We dive deep into:

  • How curiosity and a bias for action sparked Cameron’s AI journey

  • The real-world impact of AI tools in the pro shop and on the course

  • Leading a team through tech adoption and fostering a culture of innovation

  • The biggest missed opportunities golf pros have with AI today

  • How AI is becoming a critical skillset for the next generation of golf professionals

Whether you're a GM, Head Pro, or part of a club’s leadership team, this conversation will inspire you to rethink what's possible—and how AI can elevate both your operations and member experience without expensive software or IT teams.

🔗 Plus, hear how Cameron is advocating for AI adoption across Ontario’s golf community and why sharing wins—not hoarding them—is key to advancing the industry.

🎧 Listen now to discover how you can start small, think big, and begin leveraging AI at your club—just like Cameron.

👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert insights on AI in golf club management!

🔗 Listen on Apple, Google, and all major podcast platforms

#AI #GolfPodcast #GolfClubManagement #GolfLeadership #PrivateClubs #GolfBusiness #GolfEvents #GolfFandB #AIForGolf #VoiceAI #GolfTech #GlenAbbeyGolfClub #CanadianGolf

029 Joseph Murphy on Member Service, Staffing, and Success at The National Golf Club of Canada07 May 202501:23:11

📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.

Just let our AI Receptionist know that's what you’re calling for and we’ll send it over to you right away.

And while you’re at it, test our demo “AceCall Golf Club” AI Receptionist—ask it anything a member or guest might ask a private golf club. You’ll be amazed at what Voice AI can do for your operation.

---

🎙️ In this episode of The AceCall.ai Podcast, we sit down with Joseph Murphy, General Manager of The National Golf Club of Canada—one of the most iconic and prestigious private clubs in the country.

Joe brings over 40 years of private club leadership experience to the mic, including senior roles at top-tier clubs like St. George’s, Scarboro, Islington, and Thornhill.

At every stop, he's built a reputation for exceptional governance, member-first thinking, and cultural excellence.

This episode is a masterclass in timeless private club management—delivered by someone who’s seen it all.

We go deep into:

✅ Why culture must be engineered, not left to chance
✅ The art of guiding a board (instead of just reporting to one)
✅ How to build staff loyalty—even with seasonal turnover
✅ Avoiding the “membership panic” trap that erodes club culture
✅ How governance done right sets the whole club up for success
✅ Joe’s perspective on where AI fits—and how it can support (not replace) hospitality

Joe also shares how he uses ChatGPT personally to save time, and why Voice AI tools like AceCall could play a big role in streamlining service without sacrificing the human touch.

Whether you’re a General Manager, Golf Pro, or part of a club leadership team, this conversation is packed with wisdom you can take straight to your next board meeting or strategy session.

🔗 Plus, hear Joe’s candid reflections on the future of private clubs, the importance of mentorship, and the next generation of leadership our industry will need to thrive.

🎧 Listen now to hear from one of the most respected names in Canadian club management—and take away real lessons to elevate your operations and member experience.

👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert insights on AI, leadership, and innovation in golf club management.

🔗 Listen on Apple, Spotify, Google, and all major podcast platforms.

#AI #GolfPodcast #GolfClubManagement #PrivateClubLeadership #Governance #ClubCulture #GolfOperations #GolfStaffing #CanadianGolf #TheNationalGolfClub #VoiceAI #ChatGPTForGolf #AIinClubs #GolfClubStrategy #AceCallAI

031 From Broccoli Farm to Golf Trailblazer: Barry Forth’s Epic Genesis Story and Bold Playbook at Copetown Woods Golf Club10 Jun 202501:36:58

📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™—a short, high-value guide designed to help you maximize your productivity with ChatGPT, whether you’re brand new to it or already using AI.
Just let our AI Receptionist know that’s what you’re calling for and we’ll send it right over.

And while you're at it, test our “AceCall Golf Club” Receptionist—ask it anything a caller might ask a semi-private, year-round golf club. You’ll be amazed at what Voice AI can do for your operation.

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In this episode of The AceCall.ai Podcast, we sit down with Barry Forth, Owner and General Manager of Copetown Woods Golf Club—a one-of-a-kind public course built on his family’s former broccoli farm just outside Hamilton, Ontario.

Barry’s story is legendary. From helping his dad open the course in 2003, to leaving for seven years to run RBC’s global golf portfolio, and then returning to reimagine Copetown Woods with a fearless mix of creativity, humor, and business savvy—he’s redefined what a public golf course can be.

We dive into Barry’s unfiltered take on:

✅ Turning long weekends into sold-out brand events with limited-edition merch
✅ Ditching bunkers rakes and old rules in favor of speed, fun, and freedom
✅ Launching the Public Player Society loyalty model—Copetown’s answer to memberships
✅ Building a service culture that keeps staff and golfers coming back
✅ Growing a strong and highly engaged social media and Instagram following with playful, self-deprecating content
✅ Leveraging data and partnerships (like with TaylorMade and Levelwear) to drive revenue
✅ And how AI fits into the future of club operations—from staffing to scheduling to marketing

This episode is a must-listen for any golf operator who’s tired of hearing “that’s just the way we’ve always done it.”

🎧 Listen now to hear how Barry is flipping the script on public golf—with guts, grit, and an occasional clown costume.

👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert interviews and insights at the intersection of hospitality, leadership, and A.I. in golf.

🔗 Available on Apple, Spotify, and all major podcast platforms

#PublicGolf #GolfInnovation #BarryForth #CopetownWoods #GolfMarketing #GolfClubLeadership #GolfCourseManagement #VoiceAI #AIForGolf #TheAceCallAIPodcast #CanadianGolf

030 Lambton Golf Club GM David Main on The New Rules of Club Leadership, Emotional Intelligence, Team Growth, and AI16 May 202501:18:29

📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™—a short, high-value guide designed to help you maximize your productivity with ChatGPT, whether you’re brand new to it or already using AI.

Just let our AI Receptionist know that’s what you’re calling for and we’ll send it right over.

And while you're at it, test our “AceCall Golf Club” Receptionist—ask it anything a caller might ask a semi-private, year-round golf club. You’ll be amazed at what Voice AI can do for your operation.

---

In this episode of The AceCall.ai Podcast, we sit down with David Main, the General Manager and COO of Lambton Golf and Country Club, one of Canada’s most historic and respected private clubs.

With over two decades of executive leadership across top-tier clubs—including Brampton, Beacon Hall, Beech Grove, Toronto Lawn, and now Lambton—David brings a wealth of insight into what modern leadership in golf club management truly requires.

We explore the new rules of leading golf clubs—where empathy, culture, and emotional intelligence are just as critical as operations and finance.

David shares how he and his team are:

✅ Building a culture of belonging—for both members and staff
✅ Bringing succession planning and staff growth into the light
✅ Responding to inappropriate member behaviour with empathy and firm values
✅ Creating space for personal wellness and calm under pressure
✅ Starting to integrate AI to elevate communications, reduce admin, and improve the member experience

He also dives into how Lambton is experimenting with AI tools to simplify board presentations, improve communication touchpoints, and even explore a custom-built AI assistant named after their legendary founder, George S. Lyon.

Whether you’re a GM, department head, or aspiring club leader, this episode is packed with hard-earned wisdom, actionable advice, and a refreshing take on where the private club industry is headed.

🎧 Listen now to learn how you can lead your club with more clarity, care, and creativity—and how AI is quietly becoming one of the most powerful tools in a GM’s toolkit.

👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert interviews and insights at the intersection of hospitality, leadership, and A.I. in golf.

🔗 Available on Apple, Spotify, and all major podcast platforms

#GolfClubLeadership #GolfManagement #PrivateClubCulture #ClubGM #VoiceAI #AIForGolf #ClubInnovation #GolfBusiness #CanadianGolf #LambtonGolfClub #DavidMain #SuccessionPlanning #EmotionalIntelligence #TheAceCallPodcast

034 How Scarboro Golf & Country Club Reinvented Itself with Family-Focused Culture and Smart Governance22 Jul 202501:26:07

📞 Want to win with AI but don't know where to begin and don't want to experiment and figure it out on your own? Want to know exactly where AI can save your club time, money, and headaches?

Our Ace AI Audits uncover high-impact opportunities to streamline operations, boost member service, and eliminate inefficiencies leveraging the free and paid AI tools available to you today.

Before you invest in new tech, let us show you what’s possible—and what you’re possibly missing.

Call us today at 1-866-838-8581 and ask for more information on our Ace AI Audits and we will send it over right away.

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In this episode of The AceCall.ai Podcast, we sit down with John Turley-Ewart, a longtime member, past board director, and passionate private club steward at Scarboro Golf and Country Club—a historic Tillinghast-designed club facing existential questions just a decade ago.

John brings a unique blend of experience as a published business historian, regulatory consultant, and devoted member who helped guide Scarboro through a critical transformation: from aging demographics and financial uncertainty to a thriving, family-focused club with a waitlist and a renewed sense of purpose.

We explore the behind-the-scenes board decisions and member-led movements that:

✅ Sunsetted curling to refocus on Scarboro’s core identity as a golf-first club
✅ Attracted a younger, family-oriented demographic without sacrificing legacy culture
✅ Leveraged member referrals and proximity to rebuild a vibrant, sticky membership
✅ Managed governance shifts, capital planning, and intergenerational change
✅ Used data and communication to unify staff, members, and management
✅ Created a forward-looking culture rooted in openness, sustainability, and purpose

John also shares how AI tools could shape the future of governance, improve decision-making, and free up teams to deliver even more high-touch hospitality—without losing the heart of what makes private clubs so special.

If you’re a GM, board member, or club leader looking to modernize without losing your identity, this conversation is filled with practical insight, long-term thinking, and lessons from a club that’s lived through it all.

🎧 Listen now to learn how Scarboro evolved from struggle to strength—and how your club can too.

👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert interviews and insights at the intersection of private club leadership, culture, and A.I.

🔗 Available on Apple, Spotify, and all major podcast platforms

#SavingScarboro #GolfClubGovernance #PrivateClubLeadership #GolfClubCulture #AIForGolf #BoardLeadership #ClubTurnaround #VoiceAI #GolfBusiness #ScarboroGolfClub #TillinghastDesign #TheAceCallAIPodcast

033 From Chef to COO: Cataraqui’s Daniel Beauregard Shares Timeless Wisdom On Private Golf Club Leadership In The Modern Age26 Jun 202501:25:10

In this episode of The AceCall.ai Podcast, we sit down with Daniel Beauregard, General Manager and COO of Cataraqui Golf and Country Club—a classic Stanley Thompson-designed gem in Kingston, Ontario.

Daniel’s path from executive chef to the corner office spans decades of hands-on leadership at respected clubs like Scarborough, Oshawa, and Meadowbrook.

Now at the helm of Cataraqui, he brings a humble, member-first philosophy with a modern eye toward operational efficiency, staff empowerment, and selective tech adoption.

In this conversation, Daniel shares:

✅ How ChatGPT is already saving hours in board prep and meeting minutes
✅ Why he wishes club management software had AI search built in—and what that could unlock
✅ The candid truth about AI fears, staff hesitation, and member privacy
✅ A vision for a future where clubs know member preferences before they need to explicitly express them.
✅ How Tagmarshal and GG Golf are transforming tee sheet fairness and pace-of-play
✅ His practical approach to conflict resolution, delegation, and team-building
✅ Why walking the property is still his most important daily habit

Whether you’re leading a private club today or working your way toward the GM’s chair, this episode is packed with timeless insights, relatable challenges, and forward-looking perspectives on where club leadership is headed.

🎧 Listen now to hear how Daniel blends tradition with tech, and how you can apply his wisdom at your own club—especially as AI becomes a bigger part of the conversation.

👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert interviews and insights at the intersection of hospitality, leadership, and A.I. in golf.

🔗 Available on Apple, Spotify, and all major podcast platforms

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📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™—a short, high-value guide designed to help you maximize your productivity with ChatGPT, whether you’re brand new to it or already using AI.
Just let our AI Receptionist know that’s what you’re calling for and we’ll send it right over.

And while you're at it, test our “AceCall Golf Club” Receptionist—ask it anything a caller might ask a semi-private, year-round golf club. You’ll be amazed at what Voice AI can do for your operation.

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#PrivateClubLeadership #GolfClubManagement #AIForGolf #DanielBeauregard #CataraquiGolf #VoiceAI #Tagmarshal #GGGolf #ChatGPTforClubs #GolfOperations #TheAceCallAIPodcast #ClubCulture #GolfManagementCanada #GolfClubInnovation #GolfGM #MemberExperience #TeeSheetFairness

032 Murray McCourt on Legendary Club Culture, Long-Term Staff, Customer Loyalty, and Making The Ranch One Of Alberta’s Busiest Public Golf Courses16 Jun 202501:16:55

📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™—a short, high-value guide designed to help you maximize your productivity with ChatGPT, whether you’re brand new to it or already using AI.
Just let our AI Receptionist know that’s what you’re calling for and we’ll send it right over.

And while you're at it, test our “AceCall Golf Club” Receptionist—ask it anything a caller might ask a semi-private, year-round golf club. You’ll be amazed at what Voice AI can do for your operation.

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In this episode of The AceCall.ai Podcast, we sit down with Murray McCourt, General Manager and Executive Professional at The Ranch Golf & Country Club in Edmonton, Alberta—one of the most in-demand public courses in Canada.

Murray is a rare blend of operator, owner, and leader. Under his guidance, The Ranch has become a case study in what’s possible when legendary culture, strategic differentiation, and long-term thinking collide.

We dive deep into how Murray and his team have:

✅ Built a combined 94 years of staff loyalty—with 10-year contracts across key roles
✅ Hosted over 190 tournaments per year while maintaining pace, quality, and culture
✅ Turned a $0 loyalty program into a $16M+ revenue engine with 12,500 app users
✅ Used COVID as a turning point to eliminate no-shows and shorten round times
✅ Created a guest experience so strong, golfers consider it a win just to get a tee time

We also explore Murray’s business mindset, his origin story from junior hockey GM to golf course owner, and how he’s thinking about AI tools that reduce busywork and let staff focus more on hospitality and service.

Whether you manage a public, semi-private, or private club, Murray’s clarity, commitment, and culture-first leadership model is a powerful template for long-term success.

🎧 Listen now to hear how one Alberta golf course rose to the top—and what you can learn from the man who helped it get there.

👉 Don’t forget to subscribe to The AceCall.ai Podcast wherever you listen to audios for more expert interviews and insights at the intersection of hospitality, leadership, and AI in golf and other private club operations.

🔗 Available on Apple, Spotify, and all major podcast platforms

#GolfClubLeadership #GolfManagement #PublicGolf #GolfBusiness #StaffRetention #CustomerLoyalty #ClubCulture #MurrayMcCourt #TheRanchGolf #AIForGolf #VoiceAI #TheAceCallPodcast #GolfInnovation #TeeSheetOptimization #GolfOperations

035 From Fairways to Boardrooms: Martin Piché’s Approach to Transitioning Into Club Management30 Oct 202501:15:23

📞 Want to win with AI but don't know where to begin and don’t want to experiment on your own? Want to know exactly where AI can save your club time, money, and headaches?

Our Ace AI Audits uncover high-impact opportunities to streamline operations, boost member service, and eliminate inefficiencies using the free and paid AI tools available to you today.

Before you invest in new tech, let us show you what’s possible—and what you might be missing.

Call us at 1-866-838-8581 and ask for more information on our Ace AI Audits and we'll follow up.

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In this episode of The AceCall.ai Podcast, we sit down with Martin Piché, General Manager & COO of Scarboro Golf & Country Club—the only 18-hole A.W. Tillinghast course in Canada.

Martin shares his uncommon path from superintendent to GM/COO and the leadership mindset that journey forged: team-first, data-informed, and relentlessly member-focused.

We dig into Scarboro’s multi-year capital plan—including a full irrigation system replacement, tee and bunker upgrades aligned to Tillinghast intent, and a new sports lounge overlooking simulators and an indoor putting green—and how transparent communication kept members, boards, and staff aligned at every step.

What you’ll learn:

  • ✅ How a superintendent’s eye for detail, budgeting, and planning translates into club-wide leadership

  • ✅ The playbook for on-time/on-budget capital projects: clear scope, contractor communication, and real contingencies

  • ✅ Practical ways to over-communicate milestones (drones, photos, timelines) to build member buy-in

  • ✅ Why cross-training and “all-hands” culture beat silos—especially during renovations

  • ✅ Where AI fits today at clubs: GPS-guided spraying, modern irrigation controls, ChatGPT for drafting and data analysis

  • ✅ Near-term AI wins: staff scheduling, reception/chatbots, range-pick robots—and why AI should free staff to be more member-facing, not replace them

  • ✅ Governance takeaways: use AI to surface better comparisons and trends, but make decisions anchored in club culture and mission

If you’re a GM, board member, or department leader aiming to modernize without losing your club’s soul, this conversation is packed with practical wisdom you can use this season.

🎧 Listen now—and subscribe for more expert interviews at the intersection of private-club leadership, culture, and AI.

🔗 Available on Apple, Spotify, and all major podcast platforms

#ScarboroGolf #Tillinghast #PrivateClubLeadership #GolfClubGovernance #MemberExperience #CapitalProjects #AIForGolf #VoiceAI #GolfOperations #TheAceCallAIPodcast #AceCallAI

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