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Hören Sie sich dieses volle Hörbuch kostenlos bei : https://hotaudiobook.com/free Titel: WERTvoll in die Zukunft Autor: Andreas Nau, Martin Gehring Erzähler: Siegfried Lachmann Format: Unabridged Spieldauer: 5 hrs and 34 mins Sprache: Deutsch Veröffentlichungsdatum: 01-22-18 Herausgeber: Easysoft. GmbH Kategorien: Business, Management Zusammenfassung: 2008 steht Andreas Nau als Unternehmer und Privatmann vor dem Abgrund: Nicht nur die Insolvenz schwebt über seiner Softwareschmiede Easysoft, auch als Mensch droht er in vielen Lebensbereichen an sich selbst zu scheitern. Am 30. März beschließt Andreas eigentlich, als Unternehmer auszusteigen, doch in sechs wunderbaren Wochen lernt er, dass er noch einmal ganz neu anfangen kann - mit bewusstgemachten Werten und Stärken, mit einer neuen Haltung, mit gelebter Vision. "WERTvoll in die Zukunft", das steht nicht nur als Titel über einer mitreißenden Geschichte mit vielen persönlichen Einblicken, sondern auch über einem persönlichen Werte-Workshop, bei dem Sie dieses Hörbuch begleitet. Gleichzeitig ist es ebenso eine authentische Unternehmer-Biografie wie ein Handbuch für eine proaktive und wertvolle Lebenspraxis. ©2017 Nova MD (P)2018 Easysoft. GmbH Kontakt: info@hotaudiobook.com

Hören Sie sich dieses volle Hörbuch kostenlos bei : https://hotaudiobook.com/free Titel: Blauäugige Blaupausen-Konzepte Autor: Rainer Krumm Erzähler: Rainer Krumm Format: Unabridged Spieldauer: 37 mins Sprache: Deutsch Veröffentlichungsdatum: 01-12-18 Herausgeber: axiocon GmbH Kategorien: Business, Management Zusammenfassung: "Warum New Work und Agilität oft scheitern" Begriffe wie New Work, Agilität, Reinventing Organizations oder Holacracy stehen für eine andere, bessere Art der Arbeit. In der Realität jedoch scheitern die meisten dieser Ansätze kläglich. Mit seinem Live-Vortrag auf der Zukunft Personal 2017 unter dem Titel "Blauäugige Blaupausen-Konzepte: Warum New Work und Agilität oft scheitern" erklärt Management- und Change-Experte Rainer Krumm, dass nur passende Konzepte zum Erfolg führen. Ganz im Sinne des Mottos "work:olution - moving minds" der diesjährigen Zukunft Personal in Köln spricht Krumm damit ein Thema an, mit dem sich viele Unternehmen heutzutage beschäftigen: die neue Arbeitswelt. "Die Praxis zeigt, dass Blaupausen eben nicht passen, sondern Konzeptansätze auf die eigene Organisation angepasst sein müssen, wenn sie funktionieren sollen." In diesem Zusammenhang spricht der Gründer des 9 Levels Institute for Value Systems von der Kraft der Werte: Welche Kultur passt zur Organisation und zum Markt? Welche Wertesysteme sind für Mitarbeiter gerade im Moment wichtig und wie möchten diese arbeiten, um gute Leistung bringen zu können? "Man kann nicht davon ausgehen, dass jeder selbstbestimmt und integrativ denkt und arbeitet", erklärt Krumm weiter. "Es gibt genügend Menschen, die direktiv geführt werden wollen und jemanden brauchen, der ihnen sagt, was wann zu tun ist." Hören Sie hier warum die schöne neue Arbeitswelt eben kein Garant für Erfolg ist. ©2017 Rainer Krumm (P)2017 Rainer Krumm Kontakt: info@hotaudiobook.com

Hören Sie sich dieses volle Hörbuch kostenlos bei : https://hotaudiobook.com/free Titel: Feedback auf Augenhöhe Autor: Daniel Goetz, Eike Reinhardt Erzähler: Martin Falk Format: Unabridged Spieldauer: 1 hr and 52 mins Sprache: Deutsch Veröffentlichungsdatum: 12-18-17 Herausgeber: AgatenoSmokeSigns Kategorien: Business, Management Zusammenfassung: Wie sage ich es klar und wertschätzend? - Darauf gibt dieses Audio-Essential eine handhabbare und praxisnahe Antwort. Es zeigt, wie Sie als Führungskraft konstruktives Feedback geben, das Anerkennung und Wertschätzung vermittelt. Feedback ist ein gemeinsamer Austauschprozess von Geber und Nehmer: Es muss "ankommen", um wirkungsvoll zu sein. Ausgangspunkt für professionelles Feedback ist daher immer die Haltung und Klarheit des Feedbackgebers. Die Autoren vermitteln, wie Sie Feedback als Instrument nicht nur für die persönliche Entwicklung von Mitarbeitenden, sondern auch für Wandel und Wachstum im Unternehmen nutzen können. Inhalt: ©2017 AgatenoSmokeSigns (P)2017 AgatenoSmokeSigns Kontakt: info@hotaudiobook.com

Listen to full audiobooks for free on : https://hotaudiobook.com/free Title: Deep Equity Author: Tim Wesley Narrator: Sam Slydell Format: Unabridged Length: 2 hrs and 41 mins Language: English Release date: 09-16-16 Publisher: TWfics Strategic Marketing Genres: Business, Management Summary: When I began to write this book, I found myself with an enormous amount of useful marketing material that I've been using and developing since 1992. This experience is drawn from many different business roles including Sales and Marketing Manager for numerous well known health clubs; ownership and management of my children's wellness center; ownership of my fitness consulting company as well as my small business consulting company. Several of these companies I continue to own and consult to from afar. The strategies I talk about in this book are still in place at these companies. Even though I truly believe we are all one or two great marketing ideas away from more sales opportunities than we can fully imagine, I believe the first two chapters are as important as the following eight. The strategies in this book - when implemented with care - are guaranteed to make you more money with less effort. These are strategies that have helped businesses just like yours make hundreds of thousands of dollars - including your competitors. This is the reason I have dedicated my life to business consulting. Since starting my company to provide direction for small business operators, I have literally been overwhelmed with the demand for marketing campaigns, business structure, accountability programs, and the need for small business operators to surround themselves with someone who cares and provides a proper and profitable third party perspective. As you follow this book and hear the principles to follow, remember it does not matter what industry or type of business you operate (I've been part of many). What matters is that you grasp the heart of the principles and the underlying lessons and strategies that can help grow any operation in any category of business imaginable. Contact: info@hotaudiobook.com

Listen to full audiobooks for free on : https://hotaudiobook.com/free Title: Social Marketing to the Business Customer Author: Paul Gillin, Eric Schwartzman Narrator: John Allen Nelson Format: Unabridged Length: 8 hrs and 22 mins Language: English Release date: 08-03-12 Publisher: Audible Studios Genres: Business, Marketing Summary: The first audiobook devoted entirely to B2B social marketing... B2B markets are fundamentally different from consumer markets. Decisions are made on value, not impulse. Buying cycles are complex, often with many stakeholders involved. Relationships and support are critical. Bet-the-business decisions demand discipline, knowledge, and lots of information. This hands-on guide covers topics unique to this segment, including cost justification, prospecting and lead generation, matching tools to the sales funnel, building, B2B search engine optimization, social media monitoring, social media policy development, long-term client relationships, gaining stakeholder support, building a more transparent organization, and what's coming next. Leverage the vast business-to-business potential of Facebook, LinkedIn, Twitter, and many other social media platforms today with Social Marketing to the Business Customer! Contact: info@hotaudiobook.com

Listen to full audiobooks for free on : https://hotaudiobook.com/free Title: The Story of Purpose Author: Joey Reiman Narrator: Joey Reiman Format: Unabridged Length: 5 hrs and 53 mins Language: English Release date: 04-18-13 Publisher: Audible Studios Genres: Business, Marketing Summary: A proven methodology for building a purpose-powered organization Some ideas are bigger than others, and the Master Idea - your company's purpose - is the biggest. Whether addressing communication between leadership and associates, suppliers to manufacturers, sales force to customers, or brand to consumers, The Story of Purpose details a proven methodology for businesses, small to large, how to build a purpose-inspired organization to positively impact employees, customers, and the bottom line. It reveals the process for uncovering what makes a company distinctive and guides you to discover the fundamental force behind the organization that no competitor can replicate or replace. The Story of Purpose will leave you asking yourself "what gets me up in the morning?" instead of "what keeps me up at night?" Contact: info@hotaudiobook.com

Listen to full audiobooks for free on : https://hotaudiobook.com/free Title: Content Marketing: Proven Strategies Used By Elite Online Entrepreneurs Author: David Scott Narrator: John Roorda Format: Unabridged Length: 1 hr and 1 min Language: English Release date: 12-04-17 Publisher: JRA Publishing Genres: Business, Marketing Summary: Do you need help with your content marketing campaign? Do you need to increase profits? Content marketing is effective because todays consumers are tired of feeling as though they are constantly being sold something. With this in mind, it is then easy to create the type of content that provides them with a service while still promoting your own brand and interests. If you are familiar with content marketing, then you know that this strategy can be extremely effective; unfortunately, so does the competition. If you have been looking for a leg up when it comes to content marketing, then Content Marketing: Proven Strategies Used by Elite Online Entrepreneurs is the book you have been waiting for. Regardless of the type of content you are creating or the work you are already putting in, there are always ways to personalize it further or work smarter not harder. Additionally, there will always be more you can do when it comes to increasing conversions successfully, or creating the type of visual content that is sure to line social media timelines for weeks to come. You have already done the hard part, you have built up a brand that stands for something, now all that is left to do is to go the extra mile and drive home everything you have put into action. This book will provide you with the tools to do all of this, and more by providing you with strategies the pros use when they are looking to start a new content marketing campaign. So, what are you waiting for? Get ready to take control of your financial future and supercharge your next content marketing campaign and buy this book today! Inside you will find Contact: info@hotaudiobook.com

Listen to full audiobooks for free on : https://hotaudiobook.com/free Title: Brain-ding, the Strategy Author: Francisco J. Serrano Narrator: Matt Doyle Format: Unabridged Length: 1 hr and 21 mins Language: English Release date: 06-21-16 Publisher: Francisco J. Serrano Genres: Business, Marketing Summary: Do you really want to invest time and money in marketing efforts that will drain your energy and your budget? Have you tried to do branding with no tangible success? If you already have a brand, if you have ideas in mind, or if you don't have any idea about brands at all, this book is for you. It is a simple window to the vast world of brands, branding, and brain-ding. Everybody wants to build a sustainable business. In order to do so, you need to brand it and look to connect with your target audience through branding. And once that emotional connection is there, you should nurture it and keep it actual. This book is not only a theoretical study of branding but also a collection of experiences the author offers as a practical and introductory guide to survive in a market that is getting more and more competitive. In this short listen, he narrates everything from his story to the most recent and successful formulas of this unceasing activity, searching for ways to go beyond the technical definition of branding and what it includes to get to a new level - brain-ding. On this level the magic happens. It's where multidimensional emotional relationships are built between the brand and the world. Why is brain-ding better than branding? It's all about offering a practical overview and showing real-life examples to make it easier to relate to and help you in the creation of the marketing plan of your business and positioning of your brand. PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio. Contact: info@hotaudiobook.com

Listen to full audiobooks for free on : https://hotaudiobook.com/free Title: Kill It with Social Media Author: Nick Vulich Narrator: Richard Rieman Format: Unabridged Length: 2 hrs and 6 mins Language: English Release date: 05-01-15 Publisher: Nicholas L Vulich Genres: Business, Marketing Summary: How important is social media to success selling on eBay and Amazon? That's a loaded question. It's sort of like asking, "Are you a glass-is-half-full, or a glass-is-half-empty type of person?" If your glass is half full, you're going to scream, "Damn right!" You have to be on social media, because that's where the people are. If your glass is half empty you're going to whine and moan, "What's the point? I'm selling my stuff on eBay, not on Facebook and Twitter." You probably see where I'm going with this. Online sellers are divided on the need for social media, its uses, and its outcomes. Some sellers will tell you they couldn't have gotten where they are without it. Others will say, "Hey! I tried it, and it didn't make any difference. My sales stayed the same." I'm going to try not to take sides here. My goal is to give you the information you need to implement social media in your eBay business should you choose to do so. My primary focus is going to be on Facebook, Twitter, and Pinterest because they are the three powerhouses behind social media today. Facebook and Twitter get more of the space because they are the social media sites everybody goes to. Pinterest gets a bigger mention because it is the one sellers say actually works best. Does that mean you need to use all three? Or that you should focus exclusively on Pinterest because it's what works best for most sellers? No. It means you should start out slow. Pick one or two social media platforms and spend 10 or 15 minutes on them two or three days per week. Contact: info@hotaudiobook.com

Listen to full audiobooks for free on : https://hotaudiobook.com/free Title: Steal These Ideas Author: Steve Cone Narrator: Steve Cone Format: Unabridged Length: 3 hrs and 45 mins Language: English Release date: 04-07-10 Publisher: Audible Studios Genres: Business, Marketing Summary: Steve Cone, an advertising and marketing veteran of nearly 30 years with and for leading companies including Citigroup, American Express, Epsilon, Apple, and Fidelity, has the kind of hard-earned, high level experience that translates into valuable, tested ideas on what really works - and doesn't - in marketing. Cone delivers hundreds of pearls in a a sharp, no-nonsense, and witty style on all facets of marketing, branding, and advertising with all the candor and freshness you'd expect from a a knowledgeable good friend in the business. Illustrated throughout with examples of the good, bad, and ugly in advertising, this is the stuff no one ever teaches. Contact: info@hotaudiobook.com