Explorez tous les épisodes du podcast Strategic Travel Entrepreneur: Business Tips for Travel Agents/Advisors, Travel Agency Owners, and Travel Business Owners
| Titre | Date | Durée | |
|---|---|---|---|
| Ep 169 Overcoming Marketing Challenges: Insights from a Travel Advisor Survey | 13 Sep 2024 | 00:42:47 | |
Send Rita a text with your thoughts! A recent article by Travel Age West mentioned that social media is now the top marketing channel for travel advisors and it had me a little skeptical. I'm sharing my thoughts on the article and some of the other surprising stats they recorded. · How you need more than just social media content to be successful as a travel advisor · The importance of growing your network for potential partnership and collaboration opportunities · Why certain metrics don't count Enjoy (and take action)! --------------------------------------------------------------- | |||
| Ep 168 Money Making Activities for Travel Business Owners | 06 Sep 2024 | 00:35:01 | |
Send Rita a text with your thoughts! Stumped on what activities actually help make you money in your travel business? Tune in for tips on building a robust network, offering great service, and making key sales connections. · A walk down memory lane of how businesses before computers made money · The difference between direct and indirect money making activities · Why I feel like niching is an indirect way to generate revenue Enjoy (and take action)! --------------------------------------------------------------- | |||
| Ep 159 How to Sell More Trips to Mexico with Lori Gold (3/6) | 05 Jul 2024 | 00:41:58 | |
Send Rita a text with your thoughts! Welcome to the third episode in the Summer Selling Series. Lori Gold, Founder of Explore More Mexico, is our guest and we're touching on all things in the Riviera Maya Mexico. If you're a travel advisor wanting to sell more of this destination, you're in for a treat. · A geographical breakdown of the different areas that comprise the Mexican Caribbean · New things that happening or coming to the area · Some of Lori's personal favorite properties and experiences Enjoy (and take action)! --------------------------------------------------------------- | |||
| Ep 70 Breaking the Travel Business Rules with Christy Camren (Pt. 2) | 03 Aug 2022 | 00:42:41 | |
Send Rita a text with your thoughts! Welcome to Part 2 of my incredible conversation with Christy Camren, fellow travel advisor and travel industry support partner. She hosts the Travel Geniuses Podcast, and we have quickly become fast pals, as we both resonate with each other's travel industry perspectives.
Enjoy (and take action)! Stay in touch with Christy: www.travelgeniuses.com --------------------------------------------------------------- | |||
| Ep 69 Breaking the Travel Business Rules with Christy Camren (Pt. 1) | 27 Jul 2022 | 00:43:35 | |
Send Rita a text with your thoughts! Today's wonderful guest is Christy Camren, who holds dual roles in the travel industry as both travel advisor and travel industry support partner. She hosts the Travel Geniuses Podcast, and we have quickly become fast pals, as we both resonate with each other's travel industry perspectives. So much so, that our conversation ran much longer than anticipated and ergo, I split this episode in two.
Enjoy (and take action)! Stay in touch with Christy: www.travelgeniuses.com --------------------------------------------------------------- | |||
| Ep 68 Travel Coaching for your Travel Business with Sahara Rose De Vore | 21 Jul 2022 | 00:41:06 | |
Send Rita a text with your thoughts! Today's incredible guest is Sahara Rose De Vore, who is a Wellness Travel Coach, and Founder of The Travel Coach Network. She is another travel industry disruptor, showing travel entrepreneurs alternate ways to profit from their travel passion. Not only that, but she works closely with brands to elevate their wellness experience, as well as the importance of prioritizing wellness for their teams.
Enjoy (and take action)! Get the Beginner's Guide to Travel Coaching: https://thetravelcoachnetwork.mykajabi.com/main-email-series-and-workbook --------------------------------------------------------------- | |||
| Ep 67 Understanding Travel Clients with Special Needs with Dawn M. Barclay | 13 Jul 2022 | 00:30:05 | |
Send Rita a text with your thoughts! Today's wonderful guest is Dawn M. Barclay, who is a veteran of the travel industry having served previously in the travel advisor role, and currently as a contributing editor for Insider Travel Report. Her newest book, "Traveling Different: Vacation Strategies for Parents of the Anxious, the Inflexible, and the Neurodiverse", not only helps parents to navigate travel, but also serves as a resource chockful of strategies travel entrepreneurs can utilize at the helm of their travel businesses.
Stay connected with Dawn Barclay: http://www.travelingdifferent.com/ ⚓⚓Please LIKE and SUBSCRIBE for more episodes: INCREASE THE VISIBILITY of your Business with Monthly Support: https://takethehelm.vipmembervault.com/products/courses/view/1117728 Sign up for a RAPID CONSULTING Session: https://calendly.com/ritaventures/rapid-consulting FIND YOUR SECRET SAUCE and Better Articulate that in your Content: https://calendly.com/ritaventures/secret-sauce Say HI on Social: Facebook: http://www.facebook.com/takethehelmvbs Instagram: http://www.instagram.com/takethehelmvbs Group: https://www.facebook.com/groups/529490048073622 Enjoy this episode? Buy Me a Tea to say Thank You! https://takethehelm.vipmembervault.com/products/courses/view/1134180 Direct EMAIL: takethehelmva@gmail.com --------------------------------------------------------------- | |||
| Ep 66 Effectively Using Social Media: A Case Study (Pt 2) | 08 Jul 2022 | 00:40:43 | |
Send Rita a text with your thoughts! *HEADS UP* This episode contains some cursey words!
Enjoy (and take action)! Stay connected with Two Chef Mission: www.twochefmission.com --------------------------------------------------------------- | |||
| Ep 65 Effectively Using Social Media: A Case Study (Pt 1) | 30 Jun 2022 | 00:23:08 | |
Send Rita a text with your thoughts! For those of you that didn't know, I play dual roles in the travel industry. I am both a travel advisor and support fellow business owners. In today's episode, I wanted to present a real-life case study on social media clients I have been working with this past year, and how they have strategically built their business while working with me.
Enjoy (and take action)!
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| Ep 64 Direct Mail Marketing for your Travel Business | 08 Jun 2022 | 00:27:04 | |
Send Rita a text with your thoughts! As we head into the summer season, it's typically a slower season in terms of garnering new business. Knowing this, what can we do to still stand out when many are taking both physical and mental breaks? I'm turning to something that not many business owners are utilizing and that's the offline marketing tactic of direct mail.
Enjoy (and take action)!
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| Ep 63 Refreshing Ways to Think About Marketing with Janet Bava | 25 May 2022 | 00:34:38 | |
Send Rita a text with your thoughts! Today's incredible guest is Janet Bava, Chief Marketing Officer at AmaWaterways. We initially recorded this episode as we were sailing on the beautiful AmaKristina along the Rhone River in April.In today's discussion, we focus on:
Enjoy (and take action)!
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| Ep 62 LinkedIn for your Travel Business | 18 May 2022 | 00:23:11 | |
Send Rita a text with your thoughts! I have been investing more and more time on LinkedIn and have started gaining some traction in these recent months. Like other avenues of relationship marketing, LinkedIn strategy is playing the long game, but I have found also provides a different caliber of potential compared to the "social" platforms. As such, I wanted to provide a roundup of some useful insights I have learned this past year, and share them with you, so you can also start to use them for your travel business success.
Enjoy (and take action)!
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| Ep 61 The Lurkers are Watching | 11 May 2022 | 00:11:13 | |
Send Rita a text with your thoughts! It is not Saturday, but I did pull this audio from a very impromptu live I did in the Strategic Travel Entrepreneur FB Group (which I did on Saturday).
Enjoy (and take action)!
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| Ep 158 How to Sell More Trips to Colombia with Ana Yacaman (2/6) | 28 Jun 2024 | 00:47:00 | |
Send Rita a text with your thoughts! Welcome to the second episode in the Summer Selling Series. Ana Yacaman, Co-founder of The Best of Cartagena, is our guest and we're touching on all things Cartagena and Colombia. If you're a travel advisor wanting to sell more of this destination, you're in for a treat. · Why Cartagena is really great destination wedding location · Visiting little known areas like the Rosario Islands · Cultural experiences like meeting the Palenqueras Enjoy (and take action)! --------------------------------------------------------------- | |||
| Ep 60 {Visibility Series} Visibility within the Travel Industry | 04 May 2022 | 00:18:18 | |
Send Rita a text with your thoughts! Happy Global Travel Advisor Day!!
Enjoy (and take action)!
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| Ep 59 {Visibility Series} Visibility Isn't Just About You | 27 Apr 2022 | 00:22:15 | |
Send Rita a text with your thoughts! Welcome back to the Visibility Series! I've been focusing on how important it is before any other marketing strategies, to first get visible with your ideal clients and referral partners. But, I have also noticed, that visibility, while it's important on your side as the business owner, is equally important to make sure your ideal clients and referral partners also feel seen.
Enjoy (and take action)!
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| Ep 58 {Visibility Series} The Social Media Strategies Few Are Talking About | 06 Apr 2022 | 00:19:41 | |
Send Rita a text with your thoughts! Social Media, as you know it, is not a visibility strategy. Many people are under the impression that you just post things up, and clients will come. But nope, that's not the case. There is so much more strategy needed for utilizing social media as a tool to increase your visibility with potential clients and referral partners.
Enjoy (and take action)!
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| Ep 57 {Visibility Series} Visibility101 | 30 Mar 2022 | 00:22:46 | |
Send Rita a text with your thoughts! I posed the question to the members of the Strategic Travel Entrepreneur FB Group--what do you want to hear more of on the podcast, and the clear winner was lead generation. In order to generate leads, you need to be visible to them. You cannot just wait around for them to find you.
Enjoy (and take action)!
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| Ep 56 Bookkeeping for your Travel Business with Stephanie Cannon | 23 Mar 2022 | 00:33:42 | |
Send Rita a text with your thoughts! Today's incredible guest is Stephanie Cannon of With Stephanie Cannon. She is a former CPA turned Travel Advisor turned Support Partner for Travel Business Owners. She has also previously been on the Podcast (Ep 22) and featured in Prep for Wave Week.
Enjoy (and take action)! CLICK HERE to sign up for the Know your Numbers Challenge! --------------------------------------------------------------- | |||
| Ep 55 Rethinking the Marketing Funnel for your Travel Business | 16 Mar 2022 | 00:22:44 | |
Send Rita a text with your thoughts! Today I'm flying solo and posing the question "Is the way the Marketing Funnel currently presented, working for you and your travel business?"
Enjoy (and take action)!
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| Ep 54 Strategizing your Travel Business Operations with Alicia Lozano | 09 Mar 2022 | 00:47:16 | |
Send Rita a text with your thoughts! Today's incredible guest is Alicia Lozano, CEO of the Motivated Co, and Business Operations Consultant. You may remember her from Prep for Wave Week back in November :)
Enjoy (and take action)! Stay in touch with Alicia: --------------------------------------------------------------- | |||
| Ep 53 Marketing Trends with Michal Maguire | 02 Mar 2022 | 00:38:03 | |
Send Rita a text with your thoughts! Today we are celebrating the one-year anniversary of the podcast!!!
Enjoy (and take action)! Log in to the AmaWaterways Travel Agent Portal: --------------------------------------------------------------- | |||
| Ep 52 Pinterest Strategies and More with Ana Ruiz | 23 Feb 2022 | 00:33:42 | |
Send Rita a text with your thoughts! In this episode of the podcast, I have another incredible conversation with friend and colleague in business, Ana Ruiz, of The TravelBizCo.
Enjoy (and take action)! Stay in touch with Ana: --------------------------------------------------------------- | |||
| Ep 51 BS Free Business Planning with Sheila Folk | 16 Feb 2022 | 00:51:52 | |
Send Rita a text with your thoughts! In this episode of the podcast, I have another incredible conversation with friend in the industry and colleague in business, Sheila Folk, of Travel Industry Solutions.
Enjoy (and take action)! Stay in touch with Sheila: --------------------------------------------------------------- | |||
| Ep 157 How to Sell More Trips to Ireland and Scotland with Kate Thomas (1/6) | 21 Jun 2024 | 00:37:47 | |
Send Rita a text with your thoughts! Welcome to the first episode in the Summer Selling Series. Kate Thomas, Founder of North and Leisure and Travel Pro Theory, is our guest and we're touching on all things Ireland, Scotland, and the English Countryside. If you're a travel advisor wanting to sell more of these destinations, you're in for a treat. · Popular drive routes in Ireland · Off the beaten path experiences for the UK · Practical travel tips for your clients Enjoy (and take action)! --------------------------------------------------------------- | |||
| Ep 50 Setting Up your Google Business Profile with Amy Graves | 09 Feb 2022 | 00:36:38 | |
Send Rita a text with your thoughts! In this episode of the podcast, I have another incredible conversation with friend of the podcast, Amy Graves, of AMG Innovative Consultants. (She was on Episode 31 if you'd like to learn more about SEO for your travel business.)
Enjoy (and take action)!
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| Ep 49 Getting Clients First with Ina Coveney | 02 Feb 2022 | 00:43:50 | |
Send Rita a text with your thoughts! In this episode of the podcast, I have an incredible conversation with Ina Coveney of the Get Clients First Membership and Global Phenomenon Podcast. You'll get to hear why Ina doesn't prioritize follower count on social media, why you need to be making relationships with other people even if they aren't your direct client, why you shouldn't be scared of selling on your platforms, and so much more. I hope you enjoy this episode! --------------------------------------------------------------- | |||
| Ep 48 Growing your Business with Courage featuring Angela Hughes | 26 Jan 2022 | 00:33:39 | |
Send Rita a text with your thoughts! In this episode of the podcast, I have an incredible conversation with Angela Hughes of the Luxury Travel University. (So incredible that I wasn't exactly sure what to name this episode as we touched on many different subjects.) --------------------------------------------------------------- | |||
| Ep 47 What to Expect from Host Week 2022 with Steph Lee | 19 Jan 2022 | 00:21:20 | |
Send Rita a text with your thoughts! In this episode of the podcast, I interview Steph Lee of Host Agency Reviews to get the 411 on the 2022 Host Week event. During the course of our fun conversation, we touched on why host week isn't just for hosted travel advisors, the amazing keynote speakers and think tanks, and why advisors at every stage would find this event beneficial. Enjoy! --------------------------------------------------------------- | |||
| Ep 46 The 4 Phases of Being a Travel Entrepreneur | 12 Jan 2022 | 00:22:12 | |
Send Rita a text with your thoughts! For the past few months, I've been taking notes on what I've spotted as the 4 different phases a travel entrepreneur goes in through in their business life. This is a high-level overview, but I think can still prove useful if you're a little unsure of where you are at or what you should be doing in your travel business. Listen in and join the conversation in the FB Group! --------------------------------------------------------------- | |||
| Ep 45 Who is the Host of the Strategic Travel Entrepreneur? | 05 Jan 2022 | 00:19:24 | |
Send Rita a text with your thoughts! Who is the voice behind the podcast? Get to know me, Rita M. Perez, a little bit better this week, as I walk you through some educational and professional background, as well the inner workings of why I felt called to help the travel industry I love. --------------------------------------------------------------- | |||
| Ep 44 The One {Common} Thing I See Holding you Back | 29 Dec 2021 | 00:24:28 | |
Send Rita a text with your thoughts! I've had plenty of conversations these past six months and there is a common thread with travel entrepreneurs on what is holding them back in their unique travel business. And it's not just one direct item, there are levels as to why entrepreneurs aren't taking the needed action in their businesses. Learn more on my observations, and why I'm so excited to introduce a new anti-membership program to help combat it. --------------------------------------------------------------- | |||
| Ep 43 Merry Christmas [2021] | 22 Dec 2021 | 00:02:56 | |
Send Rita a text with your thoughts! Merry Christmas Travel Entrepreneurs!! May this week as magical as you envisioned it :) --------------------------------------------------------------- | |||
| Ep 42 Planning Content for your Travel Business | 15 Dec 2021 | 00:18:17 | |
Send Rita a text with your thoughts! One of the things you can start planning now for 2022 is your content. I had hoped to host a live workshop, but time was not in my favor this month :( I still wanted to share some of my insights on how you can get started with streamlining your content planning process, so you are working smarter, not harder. Enjoy! --------------------------------------------------------------- | |||
| Ep 41 Assessing 2021 (for Planning 2022) | 08 Dec 2021 | 00:23:29 | |
Send Rita a text with your thoughts! If you haven't already completed it, assessing 2021 for planning 2022 is due. *Spoiler Alert* I haven't yet completed mine, as things have been so cuckoo, but there have been a lot of things I have been assessing in my head. I share some of the things including my content plans and changes, and the one big thing I want to focus on in the new year. Enjoy! --------------------------------------------------------------- | |||
| Ep 156 Summer Checklist: Preparing Your Travel Business for Q3 and Q4 | 14 Jun 2024 | 00:30:24 | |
Send Rita a text with your thoughts! Summer is here! And while it's certainly a time for relaxation, it's also a great time to do a lot of prep work for the upcoming holiday travel season. I'm sharing a summer checklist of things you can do to get your business in order and ready for festive NOW instead of waiting til Q4 is here. · Reviewing your processes and task lists · Updating your social bios and website · Getting yourself visible with local networking events Enjoy (and take action)! --------------------------------------------------------------- | |||
| Ep 40 A Different Perspective on Travel Sales with Charles Sylvia | 01 Dec 2021 | 00:26:25 | |
Send Rita a text with your thoughts! In this episode of the podcast, I interview Charles Sylvia, ECC, of CLIA to get some updates on 2022's Cruise360 and certifications. During the course of our conversation, we transitioned to travel sales and I absolutely love the refreshing take Charles has on changing our perspectives for what sales in the travel business really mean. Enjoy! --------------------------------------------------------------- | |||
| Ep 39 Happy Thanksgiving! | 24 Nov 2021 | 00:08:23 | |
Send Rita a text with your thoughts! Short and sweet episode to celebrate Thanksgiving, and give you some insights into my email marketing offerings. Enjoy! --------------------------------------------------------------- | |||
| Ep 38 Tools for Travel Entrepreneurs | 17 Nov 2021 | 00:50:36 | |
Send Rita a text with your thoughts! *WARNING* This is a very lengthy episode :) I recommend that you listen a few times, so as not to overwhelm yourself. Listen once, just to gather all the information. Reflect. Listen twice, to take notes on the things that you need the MOST at this time and stage in your travel business. YOU WILL NOT NEED ALL THESE TOOLS. And you may not need some of these tools just yet, nor may you need to pay for some of these tools just yet. --------------------------------------------------------------- | |||
| Ep 37 How to Implement My Learnings from Prep for Wave Week | 11 Nov 2021 | 00:16:24 | |
Send Rita a text with your thoughts! Prep for Wave Week is complete! What a chockful week of incredible education to help you move the needle further in your travel business! In this week's podcast episode, I wanted to share some key takeaways that I saw as the host of the event, that can help translate to success for your travel business. Enjoy! --------------------------------------------------------------- | |||
| Ep 36 First Takeaways from Prep for Wave Week | 03 Nov 2021 | 00:14:06 | |
Send Rita a text with your thoughts! Prep for Wave Week has begun! At the initial release of this episode, we are now halfway through, and it's not too late to register. Listen in on some of the takeaways that have come about from the first 4 sessions: Avoiding Burnout, Contracts and Agreements, Determining your Goals, and Trade Associations. --------------------------------------------------------------- | |||
| Ep 35 Is your Communication Strategy Holding you Back? | 27 Oct 2021 | 00:28:56 | |
Send Rita a text with your thoughts! Richard Fain recently announced that Royal Caribbean is now receiving more bookings directly than through the travel advisor channel. Listen in on my thoughts on why I think that could be so, and what you can be doing to change that. Enjoy! --------------------------------------------------------------- | |||
| Ep 34 Client Journey 101 | 20 Oct 2021 | 00:19:37 | |
Send Rita a text with your thoughts! Did you know that even before traveling with you, your clients go on a journey. The steps of this journey include: Attract, Engage, Nurture, Invite, and Delight, and I'm going over a little bit of each in this episode, how they relate to your business, and how Prep for Wave Week will assist this journey. Enjoy! --------------------------------------------------------------- | |||
| Ep 33 What is Wave Week? | 14 Oct 2021 | 00:21:20 | |
Send Rita a text with your thoughts! The title is pretty self-explanatory, but learn more on what Wave Week is and why you should be preparing for it. Also, I give a full run-down of how my free event, Prep for Wave Week, is going to work. Make sure to register at the link below! --------------------------------------------------------------- | |||
| Ep 32 A Different Take on Fees | 07 Oct 2021 | 00:21:34 | |
Send Rita a text with your thoughts! I'd like to offer a different take on why you should be charging fees, by looking differently on what supplier commission really is. Thanks to the wonderful Dave Natale, I have finally started sticking to a fee structure that feels great to me, and I discuss that in this episode as well (with the hopes that I'll have Dave on soon to discuss how he came to this also). --------------------------------------------------------------- | |||
| Ep 31 SEO and Analytics for your Travel Business with Amy Graves | 29 Sep 2021 | 00:28:56 | |
Send Rita a text with your thoughts! In this episode of the podcast, I interview Amy Graves, of AMG Innovative Consulting on all things SEO and Analytics. Listen in on our conversation on what SEO is, how it affects your business, and how you can utilize analytics to make little tweaks on your website to improve its performance. Enjoy! --------------------------------------------------------------- | |||
| Ep 155 How to Tap Into Client Desires for Better Sales | 07 Jun 2024 | 00:22:56 | |
Send Rita a text with your thoughts! Mastering your messaging can be a key factor in setting your business apart. As travel advisors, we’re not just selling vacations—we’re selling experiences, emotions, and life-changing moments. Understanding the deeper needs and motivations of your clients is crucial for delivering value that goes beyond just the logistics of travel. · Understanding the deeper motivation for travel · Effective messaging and niching · Providing solutions and value beyond the trip Enjoy (and take action)! --------------------------------------------------------------- | |||
| Ep 30 Social Media Basics with Kristi Mitchell | 22 Sep 2021 | 00:28:40 | |
Send Rita a text with your thoughts! In this episode of the podcast, I interview Kristi Mitchell (again!), who owns Kristi Mitchell Consulting. Listen in on our conversation on creating the strategy behind your social media posts, how to stay consistent in your plan, and why social media is very often a mad science experiment Enjoy! --------------------------------------------------------------- | |||
| Ep 29 Celebrating Hispanic Heritage Month | 16 Sep 2021 | 00:07:10 | |
Send Rita a text with your thoughts! It's Hispanic Heritage Month! Giving you some quick tips on how you can celebrate and honor the heritage in your travel business this month. --------------------------------------------------------------- | |||
| Ep 28 Increasing your Business Visibility | 09 Sep 2021 | 00:31:13 | |
Send Rita a text with your thoughts! Increasing my visibility has been a big focus these past few years, so I can have more eyeballs on my business and knowing exactly what I do and who I serve. Learn about the strategies I have incorporated to increased my network, stay consistent, and get on other people's audiences! --------------------------------------------------------------- | |||