Topics covered in this podcast include:

• Three reasons why online coaches struggle to make their first £3k online and how to fix them
• How to turn client struggles into content gold.
• Tactics to grow your following if you're stuck with fewer than 1,000 followers

Grab more info about 30-Day FitPro funnels here: https://30minutemarketers.com/30-day-fitpro-funnels-online-course/

Follow Simon here: ⁠https://instagram.com/@iamsimonmitchell⁠

In this episode, Simon and Paul discuss success and whether everyone can achieve it. They also explore the challenges of building a successful online business and the importance of creating engaging and entertaining content.

They emphasize the need to find your voice and express opinions in your content to stand out and connect with your audience.

They also discuss the role of humour in content creation and the importance of being memorable.

And so much more...

Get your FREE 32-page guide on how to get more leads from social media here: https://thisislazymarketing.com

Follow Simon here: https://instagram.com/iamsimonmitchell

Follow Paul here: https://instagram.com/paul_standell

Here's how my 1:1 client went from being a PT on the gym floor to mentoring other trainers on how to achieve jaw-dropping transformations for themselves and their clients. You'll also discover how he grew his following from 800 to 19.2k (and counting).

This is a real-world story detailing the reality of starting and growing your own business.

Follow Jewade here: ⁠⁠https://instagram.com/jewadegrahamcoaching⁠⁠

Follow Simon here: ⁠⁠https://instagram.com/iamsimonmitchell⁠⁠

Get your free 32-page social media marketing guide here: ⁠⁠https://⁠⁠thisislazymarketing.com⁠

In this episode of the Social Mavericks podcast, Simon Mitchell discusses 11 key actions that can boost leads and sales on social media. You'll also discover the characteristics of six-and-seven-figure entrepreneurs, how to create differentiated offers, and why most social media marketing advice is lame and unhelpful.

Grab your FREE 32-page eBook here: https://thisislazymarketing.com

Follow Simon here: @iamsimonmitchell

01:23 Maverick Marketing Lesson: 11 Key Actions to Boost Leads and Sales

26:30 Tip of the Week: Characteristics of Successful Entrepreneurs

32:18 Maverick Messages: Creating Differentiated Offers

37:25 Social media news: Discussion on Growing Organically on Instagram

In this episode, you'll learn the ups and downs of how Austin Current built successful online body transformation businesses AND published a worldwide best-selling book. Listen in and discover what it's REALLY like to build an online fitness business.

Follow Austin here: @austincurrent_

Follow Simon here: @iamsimonmitchell

Get your free 32-page social media marketing guide here: thisislazymarketing.com

This all-new format of the Social Mavericks podcast brings you in-depth marketing insights from start to finish. Here's what you'll discover...

• Social Media News:
  
• Maverick Marketing: The Value Shift: Why your email automation doesn't convert, and my simple approach to increasing conversions immediately.
• Tip of the Week: Next Logical Option: The concept that will turn followers into leads and leads into paying clients.
• Mavericks Messages: 4 ways to sell on social media without feeling sleazy.

If you're making these three common niching mistakes, you're damaging your chances of getting leads and sales. Listen in to see where you're going wrong, and how to fix the issue.

Click here to access your free 32-page guide: https://thisislazymarketing.com/opt-in-daily-emails/

Follow me on Instagram: @iamsimonmitchell

There's a simple formula you can use to predict if your lead magnet will convert. So, before you waste time on a lead magnet that will never work, listen to this episode of the podcast to avoid the common mistakes.

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If you're a novice marketer or simply not getting any leads and sales from your content, here's what I would do if I started from scratch.

Follow me on Instagram: ⁠@iamsimonmitchell⁠

It might be an unpopular opinion, but I don't think you should give your best stuff away for free OR focus in giving endless value. Instead, there's a different way to think about generating leads from organic content. Listen in to find out what it is...

Follow me on Instagram: @iamsimonmitchell

This episode is a little different. I'm going to use a weird thought experiment to demonstrate why sending cold DMs and trying to go viral is a lousy marketing tactic.

Follow me on Instagram: @iamsimonmitchell

If you're tired of the same ol' lead gen advice from Business Tormentors and social media gurus, here are a few things you might not have considered. Who knows? These tactics could be what you need to stand out in your niche and generate consistent leads.

Follow me on Instagram: @iamsimonmitchell

In this episode, Simon interviews Emelia Thompson about her journey to building an online businesses. Emelia shares how she transitioned from teaching at a university to becoming an online coach and the challenges she faced along the way.

They discuss the use of transformation pictures in social proof and the importance of authenticity in content creation.

They also touch on the trendiness of social media and the need to stay true to one's values and brand.

There's also a conversation about the challenges women face in building credibility and being taken seriously in the online coaching industry.

Chapters:

00:00 Introduction and Background

01:26 Transitioning from Teaching to Online Coaching

08:12 The Role of Social Proof in Online Business

13:31 Staying True to Your Values and Brand

15:26 Avoiding Trendiness and Embracing Authenticity

29:54 The Importance of Business Metrics and Overall Impact

33:21 Embracing Imposter Syndrome as a Sign of Bravery

46:39 Challenges Women Face in the Online Coaching Industry

Follow Emilia here: @etphd_mentoring

Listen to the ETPHD Mentoring podcast here:

Listen to the EiQ podcast here:

Listen to the ETPHD Nutrition podcast here:

Follow Simon here: @iamsimonmitchell

If you've been wining your social media marketing and the leads have dried up, here's what you need to do. Listen to the this episode of the podcast for simple, practical tips to get your marketing back on track. And... get reliable lead flow. It's not everything you need to know, but it's the best place to start.

Follow me on Instagram: @iamsimonmitchell

I hate sales calls. You hate sales calls. And your customers hate sales calls. So why do coaches and creators insist on them? Well, in many cases it's because they don't know how to sell via email and through sales pages. In this podcast, I'll help you start thinking differently about the sales process and how to get away from those dreaded calls.

Follow me on Instagram: @iamsimonmitchell

There are many ways to get leads from social media. But, when I think about it, there are THREE common elements embedded within every strategy. In this podcast, I reveal what these three elements are, and the simple tactics you can use to incorporate them into your social media marketing.

Follow me here: @iamsimonmitchell

Think social proof. Think testimonials. But there are two other forms of social proof that build authority and generate sales... The thing is, few people use these. Listen in to find out what they are and how to include them in your marketing.

Follow me on Instagram: @iamsimonmitchell

You can turn your Instagram profile into a lead generating machine if you optimise conversion rate. But, this metric isn't something you'll find in Instagram analytics. You'll need external software. But, it's a powerful tool to measure the effectiveness of every change. Listen in, and I'll explain everything you need to know.

Click here to check out Flick.

Follow me on Instagram: @iamsimonmitchell

Ever wondered why content that gets views doesn't always get leads? Well, it could be down to something as simple as How Vs Why content. Listen to this episode to discover the difference and how to adjust your content strategy.

Follow me here: ⁠@iamsimonmitchell⁠

It's tempting to look at the content of people with thousands of views and hundreds of thousands of followers. But this tactic could be causing you to blend in with everyone else. Listen to this episode of the podcast to learn when (and when not) to follow formulas and ideas.

Follow me on Instagram to start the FREE Lead Gen In 10 Challenge: @iamsimonmitchell

Recently, I overhauled Social Mavericks to increase client retention, give me value, and reduce overwhelm. It's a simple structure you can use in your communities. Listen in for all the details.

Follow me on Instagram to start the FREE Lead Gen In 10 Challenge: @iamsimonmitchell

If people aren't accessing your lead magnet, following you on social media, or buying what you're selling... refocus on these three things. You'll start attracting the right people to your page, and give them offers they can't resist.

Follow me on Instagram to start the FREE Lead Gen In 10 Challenge: @iamsimonmitchell

Listen to this episode to discover the biggest mistake people make with short-form video AND how to fix it.

Follow me on Instagram to start the FREE Lead Gen In 10 Challenge: @iamsimonmitchell

In this episode, Simon interviews Hymsuen, a coach for personal trainers. Hym shares his journey of transitioning from in-person training to online coaching. He discusses his initial attempt at online coaching and the mistakes he made in his content strategy.

Hym also discusses the negative impact of bad advice and support and the importance of genuine testimonials. He shares his experience developing video editing skills and provides insights into generating ideas for content.

Hym emphasises the importance of repurposing content for different platforms and finding inspiration outside of the fitness industry. And a whole lot more.

Follow Hym here: https://instagram.com/gymwithhym

Follow Simon here: https://instagram.com/iamsimonmitchell

Get your FREE 32-page guide to getting more leads from social media here: https://thisislazymarketing.com

Listen to this episode to discover why all social proof isn't created equally. AND... how to use social proof to get more leads and sales from social media.

Follow me on Instagram to start the FREE Lead Gen In 10 Challenge: @iamsimonmitchell

Struggling to think of content ideas every day? Well, there’s an untapped content ideas machine staring you in the face. Listen to this episode to discover what it is, and how to make content creation much less of a headache.

Follow me on Instagram to start the FREE Lead Gen In 10 Challenge: @iamsimonmitchell

If you’re putting out offers, but no one is buying (or even enquiring), here’s a simple solution. In this episode, you’ll discover the power of selling in stories. And… It’s easier than you think.

Follow me on Instagram to start the FREE Lead Gen In 10 Challenge: @iamsimonmitchell

Should Threads be a part of your social media strategy? If so, what should you post, and what are the dos and don'ts? Listen to this episode of the podcast, and I'll give you my thoughts on how to incorporate Threads into your strategy.

Click here to grab the FREE Social Launch and Flight Plan offer: https://www.socialmavericks.co/social-mavericks-free-offer

Follow me on Instagram: @iamsimonmitchell

If you're lost and don't know where to start with email automation, here's a simple framework to nurture leads into clients. You don't need to make email marketing complicated. Just follow these 7 steps. It's another must-listen episode of the lead-gen in 10 series.

Click here to take the FREE Content Health Check: https://www.socialmavericks.co/content-health-check

Follow me on Instagram: @iamsimonmitchell

Struggling to find the right content ideas? Let me walk you through the simplest and, arguably, the most effective way to think of the right content ideas for your niche. It's another must-listen episode of the lead-gen in 10 series.

Click here to take the FREE Content Health Check: https://www.socialmavericks.co/content-health-check

Follow me on Instagram: @iamsimonmitchell

If no one is downloading your lead magnet or enquiring about coaching, your CTAs might suck! In this episode, you'll discover the 3 most common CTA mistakes AND how to fix them. It's another must-listen episode of the lead-gen in 10 series.

Click here to take the FREE Content Health Check: https://www.socialmavericks.co/content-health-check

Follow me on Instagram: @iamsimonmitchell

This podcast is a recording of an Instagram Q&A that I hosted with Emma Storey-Gordon, founder of Applied Fitness Mentoring. If you're an online coach struggling to get leads and make sales through social media, you'll get almost 60 minutes of tips, tactics, strategies, and solutions in this episode.

Follow Emma on Instagram: @afmentors

Click here to take the FREE Content Health Check: https://www.socialmavericks.co/content-health-check

Follow me on Instagram: @iamsimonmitchell

Most advice about making the leap to becoming a full-time online coach is WRONG. I've been there. I've done it. Let me tell you what it's really like, and how to know when it's the right time to make your move.

Click here to take the FREE Content Health Check: https://www.socialmavericks.co/content-health-check

Follow me on Instagram: @iamsimonmitchell

I went live on Instagram with Paul Standell from The PT Project to talk about all things video. If you're an online coach struggling with confidence in front of the camera, check out this feature-length discussion that's jam-packed with insights, tips, and practical solutions.

Follow Paul on Instagram: @paul_standell

Click here to take the FREE Content Health Check: https://www.socialmavericks.co/content-health-check

Follow me on Instagram: @iamsimonmitchell

In this episode, Simon interviews Luke Tulloch, an online fitness coach, about his journey of building his business. Luke shares that he transitioned from in-person coaching to online coaching to find career progression and the opportunity to travel. He emphasizes the importance of straddling the line between science and practical application in his content, providing usable and practical information for his audience. Luke also discusses the challenges of understanding and empathizing with his target audience and the need to balance intuition and science in marketing. In this conversation, Luke and Simon discuss the challenges and strategies of marketing in the fitness industry. They emphasize the importance of experience and intuition in marketing, as well as the need to balance how-to content with thought-provoking content. They also discuss the need for a long-term perspective in business and the importance of focusing on the overall trend rather than individual metrics. Luke shares his approach to dealing with negativity on social media and offers tips for generating content ideas.

Follow Luke here: @_luketulloch

Follow Simon here: @iamsimonmitchell

Get your FREE 32-page social media guide here: thisislazymarketing.com

Facts are boring and will send your audience to sleep, not inspire them to buy. So, in this episode of Lead Gen in 10, you'll discover how to make educational content interesting and engaging.

Click here to take the FREE Content Health Check: https://www.socialmavericks.co/content-health-check

Follow me on Instagram: @iamsimonmitchell

Wanna know what's working on Instagram right now? Want more leads for the least effort possible? ! You can't afford to miss this episode of Lead Gen in 10.

Want to know how I got 127 leads from 4 posts... and how you can do the same? Click here for my free training.

Follow me on Instagram: @iamsimonmitchell

Carousels are BACK on Instagram. But they're not the same as they were several years ago. You can use new tactics and strategies to leverage this trend and get more leads. Discover everything you need to know in this episode of Lead Gen in 10.

Want to know how I got 127 leads from 4 posts... and how you can do the same? Click here for my free training.

Follow me on Instagram: @iamsimonmitchell

Anti-niche trends are now a thing. Before you kill your business by jumping on this bandwagon, let me explain why it's the most nonsensical idea EVER! You can't afford to miss this episode of Lead Gen in 10.

Want to know how I got 127 leads from 4 posts... and how you can do the same? Click here for my free training.

Follow me on Instagram: @iamsimonmitchell

"Just give value" could be the worst marketing advice I've ever heard. And, if you find yourself posting tons of free content and never getting leads, you understand what I mean. In this episode of Lead Gen in 10, I'll show you why giving value rarely works, and what to do instead.

Want to know how I got 127 leads from 4 posts... and how you can do the same? Click here for my free training.

Follow me on Instagram: @iamsimonmitchell

Posting on social media isn't enough. If you want consistent leads, you need to build a marketing eco-system that nurtures prospects to buyers. I recommend coaches start with 4 basic elements to their eco-system. Find out what they are in today's episode of Lead Gen in 10.

Want to know how I got 127 leads from 4 posts... and how you can do the same? Click here for my free training.

Follow me on Instagram: @iamsimonmitchell

Most online coaches create lousy magnets. Instead of generating email subscribers, they repel clients and get nothing but digital tumbleweeds. But... There's ONE simple principle that will fix the problem and create a RUSH of new prospects to your email list. Find out what it is in today's episode of Lead Gen in 10.

Want to know how I got 127 leads from 4 posts... and how you can do the same? Click here for my free training.

Follow me on Instagram: @iamsimonmitchell

There are several phrases that you should NEVER use on social media. Not because they are wrong, but because they are generic, dull, and won't inspire people to buy. Find out what they are, and what to say instead in this episode of the show.

Want to know how I got 127 leads from 4 posts... and how you can do the same? Click here for my free training.

Follow me on Instagram: @iamsimonmitchell

Getting leads from Instagram isn't complicated (that doesn't mean it's easy, though). If you're not getting as many leads as you would like, at least one of the three things I talk about in this podcast is going wrong. Fins out what they are, and how to solve the problem in this episode of the show.

Want to know how I got 127 leads from 4 posts... and how you can do the same? Click here for my free training.

Follow me on Instagram: @iamsimonmitchell

You could and should use your Instagram profile like your website. Follow a few simple rules, and you can ensure your account is more discoverable by your ideal clients. And... with the right techniques, you can generate leads without lifting a finger.

Want to know how I got 127 leads from 4 posts... and how you can do the same? Click here for my free training.

Follow me on Instagram: @iamsimonmitchell

Click here to try Flick for social media analytics and scheduling:

In this episode, Jason Munro talks about his journey as an online nutritionist and entrepreneur. We discussed topics such as building a membership site, taking risks, transitioning from a full-time job to entrepreneurship, and the impact of lockdown on the business. Jason shares his experiences and challenges, including the initial anxiety and worry, the excitement of proof of concept, and the process of claiming back his life. We also touch on the growth of Jason's social media following and the strategies he used. This is a valuable, insightful podcast for any online business owner.

Grab your FREE 32-page guide on getting more leads from social media here: https://thisislazymarketing.com

Follow Jason here: @munronutrition

Follow Simon here: @iamsimonmitchell

Unsure what to post and when? This podcast guides you through the simple process I use to make sure my content is relevant to my target audience and attracts them to my page.

Follow me on Instagram: @iamsimonmitchell

Should you swear on social media or not? I used to swear a LOT on podcasts, videos, and all social media platforms, but I've changed my mind. Here's why...

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Purposefully killing your reach might be the best thing you can do for your online business. Let me explain...

Find me on Instagram: @iamsimonmitchell

This is a weird, but highly effective way to grow your Instagram following while rapidly enhancing your authority. Check it out.

Find me on Instagram: @iamsimonmitchell