Small Business Elevation – Détails, épisodes et analyse

In today’s episode we interview Kevin Rogers who spent years traveling the United States as a dead-broke stand-up comedian until he discovered how a simple joke formula could be used as a powerful marketing hook and began teaching it to marketers. The formula worked so well that entrepreneurs and business owners all over the world have now used this deceptively simple 4 sentence formula to skyrocket their profits and grow their businesses at record pace.

Now, Kevin is one of the most in-demand sales consultants online, working closely with high-volume information marketers, corporations and local brick and mortar businesses alike to turn around sluggish ad campaigns. Kevin’s unique background as a stand-up comic and in-the-trenches salesperson provide a rare spectrum of experience and ability. His greatest strength is teaching anyone to use the power of their own story to connect better with customers and compel them to take action.

Here’s just a few things you learn;

• The simple tactic to build momentum in your business and help you turn a blind eye to your internal self-limiting belief is, you simply got to ___________________
• How to know when it time to take a permanent sabbatical from the career you’re in and find a new career gig that gets you pumped in the morning (Kevin explains the warning signs to look out for).
• Kevin shares the super-fast broadband way of learning skills in an almost risk free environment to gain rapid success in a certain discipline, anyone who is an elite player has done it or continues to do it ______________________
• Discover the rare unconventional way of developing winning money making ideas and concepts that the legendary copywriter Gary Halbert used to strike marketing Gold…
• Would you like to make a good first impression in 60 seconds or less? The secret comedian formula Kevin has developed for business owners is ingenious… Once you start using this 4 sentence formula people will become ___________________
• Kevin spells out the quick and dirt cheap method for churning out impactful content easily without the overwhelm (if you’re a perfectionist take note).

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

Progress over perfection

• The ultimate Marketing Machine Dan Kennedy
• How To Write A Good Advertisement: A Short Course In Copywriting Kindle Edition by Victor O. Schwab
• To Learn copywriting check this out www.copychief.com
• You can download a free copy of Kevin’s Amazon best-selling book at www.60secondsaleshook.com and join his copywriting community at www.copychief.com

• Web – www.copychief.com

It was July 2013, and Scott was 21 and crying in his car…

He just used his last gas card, after three failed companies and losing every dime he had and going HUNDREDS of thousands of dollars in debt.

He’d had just about enough and that’s the moment it all changed for him.

Fast forward just 14 months later and he built a company that did nearly $1 million in revenue.

But as we all know, money isn’t everything. True Purpose is what he desired.

Couple of quick facts:

He’s gluten-free, eats the same thing every day and only has 2 pairs of jeans and 3 different shirts. Keeping it simple.

In 2014 he hosted two #1 podcasts, launched a book called Connections that Count (that hit #1) and built an email list from 2,600 to 42,000 in less than 16 months. Funny what a bit of determination can do, right?

Here’s just a few things you learn;

• Listen to Scott “Wiseman” Oldford breakdown his 3 mantras to use as a guide (These are slight left of centre and may send electro shock waves to the neo cortex of your brain).
• Scott reveals his never explained simple daily ritual you can use to keep moving towards success something his swears by if you’re bouncing back from the brink of failure.
• How to stop tormenting your yourself when it appears the competition are streets ahead of and get the cloud of doubt frustration or anxiety (fear not, there is an antidote to filter such head trash its ——–
• Hear How at Age 7 he was making make 20,000 dollars year using cute kid factor salesmanship distributing product door to door after attending school.
• Market Alert: Why understanding your market so intimately can lead to opportunity galore, if truly you get this golden nugget it allows you to corner the market and ——–/ —————
• Discover the lesson Scott learned from his inner Geek personality, which led to Scott tinkering with computers to building two of the world’s largest online communities in completely different niches.
• How to avoid falling down on your ass when your reaching milestones in business especially when nominated for any kind of award and your ego might need to be kept in check, every serious entrepreneur should have one.
• Did you know the 7 prerequisites that will set you apart in the marketplace and give you unfair advantage.
• Revealed the smart hack process Scott developed to manage shortcomings and maximise on his strength, something after struggling with his learning disabilities.
• Why learning from the school of hard Knocks is the best way to build your (EIS) Emotional Immune System to conquer fear of failure syndrome.

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

• If you’re going to rush anything, rush patients
• Iterate everything and plan for it to fail
• Your business should revolve around who you are

• The Freaks Shall Inherit the Earth: Entrepreneurship for Weirdos, Misfits, and World Dominators by Chris Brogan
• The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime! by M. J. DeMarco

• Web – www.scottoldford.com
• LinkedIn – https://ca.linkedin.com/in/scottoldford
• Twitter – https://twitter.com/scottoldford
• Facebook – https://www.facebook.com/officialscottoldford/

We review episodes 36 - 50 of the Small Business Elevation podcast with our added take and humour for this two part show.

This episode includes;

• SBE050 – Sam Ashdown
• SBE049 – Simon Newell
• SBE048 – Ava Eagle Brown
• SBE047 – Grant Cardone
• SBE046 – Lyndon Wood
• SBE045 – Petra Foster
• SBE044 – Julie Anne Eason
• SBE043 – Lee Pitters
• SBE042 – Callum Laing
• SBE041 – Aaron T Walker
• SBE040 – Phil M Jones
• SBE039 – Paul Clifton
• SBE038 – Award Winning Podcast
• SBE037 – Bryan Eisenberg
• SBE036 – Sarah Drakard

In today’s episode Leon interviews Harun Rabbani the ‘Heart Centred Entrepreneur’ founder of UnTangled FM and Television, and is now on a new mission to transform the world of media.

If you were to slice through Harun Rabbani with a katana (Samurai sword), you will find the words ‘heart centred entrepreneur’ scribed in every cell and organ! Since a very young age, he refused to conform or accept mediocrity whether it be in Martial Arts, where he became British Kickboxing champion and coached his students to become world champions; or whether it be in the world of sales where he became the global champion for two blue chip companies; or be it in the speaking and training world where he’s helped thousands transform their lives and their businesses.

Here’s just a few things you learn;

• Harun explains the definition of what a heart centred business means by sharing real life examples at play.
• Harun shares 3 big business secrets he learnt working as a 12 year old in his father’s Indian takeaway business in Sunderland in the early 1980s.
• Harun deep dives in to how he doubled the average takeaway value order in the depths of a recession and how it can deployed in literally any business today.
• Learn how to overcome buyers resistance to your product or services using a heart centred solution approach (this approach will work 90% of the time when said in a certain way).
• Discover the one core charter trait found in world class athlete’s, which is commonly found in dynamic business people that keeps entrepreneurs moving forward despite any adversity they face…
• What’s the alternative way to the throw the mud up the wall, slap stick sales and recruitment cycle for expanding your business ?
• Hear his not so radical approach to gaining fast business momentum, growth that allowed him to be the no 1 account sales person in 2 blue chip pharmaceutical companies (warning his method initially nearly led him to be dismissed).

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

• To know and not to do, is not yet to know.

• Your Life Your Legacy: An Entrepreneur Guide to Finding Your Flow: The Inside Story of 38 Wealth Creators by Roger Hamilton
• Shattering the Grandest Illusions by Harun Rabbani

• Web – http://www.intuitivehealingprogramme.com/
• Twitter – https://twitter.com/harunrabbani
• Facebook – https://www.facebook.com/harunrabbani528/
• LinkedIn – https://www.linkedin.com/in/harunrabbani

In today’s show Rob & Leon interview John Lee who is the Co-founder of Wealth Dragons LTD an author a successful Property investor and Co-author of the wealth Dragon with Vincent Lee.

John is a sought after speaker coach and trainer who regularly shares the stage with likes of Richard Branson Alan Sugar James Cann Anthony Robbins.

Here’s just a few things you learn;

• At 5 minutes 33 seconds How to get exponential growth instead of incremental that will start a volcanic eruption to 3x business revenue quickly.
• How to use Jedi like skills telepathic language patterns that triggers an avalanche of sales.
• Discover the easy way to hire superstar salespeople and lower recruitment fees you will find this (invaluable information around the 12 min Mark).
• John reveals his quick low down method for fixing the creaks in your Sales scripts calls and presentation that could be costing you thousands.
• Learn one of the barrier that hinders the execution of your best laid plans and kills your effectiveness to execute it cost john over million pounds in lost business overcoming this barrier.
• Learn how to attract the best staff who will gladly take a pay cut to work for you if you have this element of your business clearly established from CEO down to the office cleaner.
• John gives his fascinating take on why social media is integral to helping with Brand building and becoming rock star in your industry.

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

• Make a fortune make a difference.
• Having money will solve all the problems not having money creates.
• Do what others don’t, to have the tomorrow that others wont

• Radical Honesty: How to Transform Your Life by Telling the Truth
• Outliers: The Story of Success by Malcolm Gladwell
• Predictably Irrational: The Hidden Forces that Shape Our Decisions by Dan Ariely
• Steve Jobs: The Exclusive Biography
• Losing My Virginity: How I Survived, Had Fun, and Made a Fortune Doing Business My Way
• The 7 Habits of Highly Effective People Personal Workbook (COVEY)
• The Wealth Dragon Way: The Why, the When and the How to Become Infinitely Wealthy

• Web – http://www.wealthdragons.com
• Twitter – https://twitter.com/WealthDragonsUK
• Facebook – https://www.facebook.com/WealthDragons
• LinkedIn – https://www.linkedin.com/in/johnlee888

In today’s show we get up close and personal with Mr Chris Ducker, a British born entrepreneur who’s the founder and CEO of Virtual Staff Finder and the Live To Sell Group of companies.

Here’s just a few things you learn;

• How to get your children to focus on their future without saying one word (It’s a quote from an American novelist).
• Why it’s important more now than ever to build a personal brand, and the easiest way to do it and dominate your space (Special community announcement).
• Chris shares how to avoid the inevitable burnouts of having the “superhero syndrome”, which many business people face within 5 years of starting their company that can have lethal consequences.
• Chris shares the big difference between traditional and the self-publishing route, if you’re considering writing a book for positioning purposes (One option can 10x your income immediately).
• Revelations of the late night infomercial industry and the lessons Chris “007” Ducker Gleaned and how they apply to you.
• Revealed… The content knowledge bomb Rule No1; To be used after you’ve built an audience.
• Discover the real aim of building your audience or tribe!!! Think fantasy football teams and there you will find the answer…

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

• The way to be nothing, Is be nothing. Nathaniel Hawthorne

• Crush It – Gary Vaynerchuk

• Web – www.chrisducker.com

In this week’s podcast Leon & Rob interview Bernardo Moya the publisher, editor and founder of The Best You. Bernardo is the Chief Inspirational officer. The Best You are experts in lifestyle enhancement who believe everyone deserves to realise their dreams.

Here’s just a few things you learn;

• Hear How Bernardo overcame becoming homeless in two separate property crashes in Spain, down to his last for prestos and within a week was earning 2.5k per week with the bounce back ability character we all posses but forget to use.
• Discover how the law of the serendipity lead him to work with two world renowned master practitioners In NLP and ultimately run the most successful NLP coaching company in the world.
• How to become thicker skinned in a tidal wave of challenges and not expect anyone to run to your aid when you’re going through tough times.
• How to use Traditional print Magazine media to grow your personal and business brand rapidly.
• Revealed, the untapped secret for big book sales that has something to do with Territory targeting to boost sales

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

• Out of every adversity comes an greater or equal opportunity.

• Start With Why: How Great Leaders Inspire Everyone To Take Action by Simon Sinek

• Web – http://www.thebestyou.co
• YouTube – https://www.youtube.com/user/TheBestYouTV
• Twitter – https://twitter.com/TheBestYou_

In this week’s podcast Rob gets to interview Mr Patrick M. Powers who is one of Europe’s top business coaches and one of the most prolific authors trainers on the subjects of marketing, lead generation, he share his knowledge of how to start businesses with little or no money and how to get your income on autopilot.

Patrick has written 3 highly acclaimed business books and has been a consultant to BBC advising the main character of the show on networking and pitching strategies.

Patrick is the founder of www.entrepreneursinlondon.co.uk Europe’s biggest business meetup now with over 16,000 members

Here’s just a few things you learn;

• How to overcome social anxiety and live the life of your dreams (these concepts are drop dead simple).
• How to start a proven home based business that can earn you 6 a figure plus lifestyle for under £100 and the best part you don’t need any fancy skills or certificates or letters after your name…
• The best way you can use falling flat on your face failure experiences to change your course of your destiny (Patrick makes it crystal clear what you need to do  to make that subtle shift).
• Do You Know the two essential requirements every business person need to master? à Get the lowdown 17mins into the podcast ß
• Around the 19 min  mark of the podcast( PMP) reveals the domain which has over 800 archived blog posts that could make you tens of thousands of pounds once you decided to master the art and the science of crafting  words.
• How to avoid pitch fatigue and the ramification of making costly business mistakes because you’ve been hit by the boredom syndrome.

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

• Throw me to the wolves and I will come back leading the Pack

• Networking Turn Your Money into cash
• Awaken the Giant Within
• The 50th Law

• Web – www.entrepreneursinlondon.co.uk
• Facebook – https://www.facebook.com/patrickmpowers

In today’s podcast  Rob  & Leon  interview the  UK leading dating expert Des O Connor about his incredible  journey that has been filled with many challenges financially and relationship-wise and how he has overcome them to become an outstanding leader in the Dating and Social Media niche.

Des has hosted numerous sold-out live seminars, workshops and webinars in London and has coached clients throughout the UK and Internationally on how to find the right person to date.

Des has appeared on various TV programmes and radio shows, serving as a guest expert on how people can build stronger relationships.

He is a father of two young girls and a mentor to many other young people and adults.

Here’s just a few things you learn;

• How To deal with Toxic Relationships and Baggage from the past and design the perfect lifestyle from this day forward when your marriages vows have turned into marriage rows…
• How to  spot if the person you’re about to  marry  has hidden agenda to  take you to provable  Dry cleaners( the divorce court) and kick  you  to  the kerb.
• Des shares her personal  journey of how became the UK  no 1 Dating Coach (Mr Hitch) after hitting  rock bottom and what happens when he ignored his intuition (This chapter can only be described as unsavoury).
• Discover The 10 sec mind trick you can use to move for negative to positive state that will ensure you work to peak performance.
• Find out the best way to deal with Jealous Haters and use it as rocket fuel to move you closer to your dreams and goals…
• Go figure: our across the pound  friends  send a special invitation for des to speak to an American audience with none other than king of matchmakers Paul Carrick Brunson (who has a syndicated show on Oprah TV network).
• Des drops knowledge bombs on: How to use You Tube and social Media to break into new Markets for business to make more of the green stuff…

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

• Believe  and keep  developing  yourself

• YouTube search: topic + thought Leader or coach

• Web – http://socialmediamarketingevents.com/
• Web – http://datingandrelationshipconferences.com/
• Facebook – https://en-gb.facebook.com/desoconnors/
• LinkedIn – https://www.linkedin.com/in/des-o-connor-22887b47

In today’s episode Rob & Leon interview Sam Ashdown who in less than 3 years has risen through the ranks to be considered one of the best marketing consultants in the estate agency industry, she shares her journey, warts and all, of how she navigated to the top and how you can to by delivering value.

Sam is a lead generation expert for estate agents, helping them grow their businesses using up-to-the-minute marketing tactics. She runs a specialist consultancy that works with a select number of independent estate agents.

Here’s just a few things you learn;

• Here’s just a sample of the success principles discussed on the podcast, Elevation Nation you will discover how the best marketing is actually selling without selling.
• Discover how Sam gets her clients to progress faster using a mantra coined by the legendary Seth Godin.
• Hear how Sam learnt her real world success secrets between the ages of 12 and 25 from her late father, and how he had her working  100 hours per week (not sure that  was legal for £1 per hour) travelling the country with his mobile roller-skating road show.
• Learn why direct mail is still one of the best ways to reach any prospect weather you’re selling homes, cars or airplanes and the must have elements for mail that pulls as high as 5% from a cold mailing, selling to people who don’t know they have a problem.
• Most of us of have heard the term USP Unique Selling Proposition:Sam’s USP is hands down one the best for the industry she in. If you work in a sector whose marketing is me to, instead of customer lead then you can copy the strategy laid out here and quadruple your income.
• Do you know what the No 1 objective of every piece of content you create for your social media profiles should be? It should make your audience ——- (she spills the beans around the 27 minute mark of the podcast).
• Sam reveals one of her best tactics for penetrating the marketing you’re in quickly, so you’re positioned as an expert (polls suggest most people have a big fear of it, but if you overcome it, success won’t be far behind).

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

• Soon is not as good as Now by Seth Godin

• The Big Leap: Conquer Your Hidden Fear and Take Life to the Next Level Paperback – by PhD Hendricks Gay

• Facebook – facebook.com/WinEveryInstruction
• Twitter – @thehometruths
• LinkedIn – linkedin.com/in/samashdown
• Google+ – plus.google.com/+SamanthaAshdown