In this episode, Amy is joined by TEDx trainer, brand positioning strategist and founder of Soul Speaks, Laura Beddoe, to talk about one of the fastest ways service providers move from being overlooked to becoming recognised as authorities in their industry.

Laura works with ambitious entrepreneurs who are ready to stop relying on slow visibility alone and start positioning themselves as the go-to voice in their space through signature talks, stronger messaging and strategic stage presence.

Together, they break down what actually happens when you step into the right rooms, speak to the right audiences and back your expertise properly.

Laura shares:

• Why speaking on the right stages can dramatically speed up trust and authority

• The difference between visibility that feels busy and visibility that creates clients

• Why many speakers don’t get results from events – and what they’re missing

• How storytelling keeps audiences engaged and positions you as the expert people remember

• Why knowing exactly who is in the room changes the outcome of your talk

• The role client results and retention play in building real reputation and referrals

If your business currently relies on showing up online every day to stay visible, this conversation will change how you think about authority, positioning and getting known in your industry.

Connect with Laura:

Instagram: Laura Beddoe- Collins: Speaking Mentor & Event Host (@laura_beddoe_coach.mentor) • Instagram profile

Facebook: Laura Beddoe

Free resource:

Freebie: speakers guide to getting booked and paid

In this episode, Amy is joined by lifestyle transformation expert and investor Claudine Robertson-Smith to talk about the moment many entrepreneurs reach: when success on paper doesn’t actually feel like freedom.

Claudine shares her journey from a demanding corporate career into building a property business and lifestyle that allowed her to step away from the traditional path and design life on her own terms.

Together they explore what really happens when someone realises the version of success they’ve built isn’t giving them the life they wanted, and the mindset shifts required to build something different.

Claudine shares:

• Why high achievers often recreate employment inside their businesses

• The moment she realised her corporate career wasn’t aligned with the life she wanted

• How building new income streams changed her definition of freedom

• Why going “all in” is often the turning point for real transformation
  The questions entrepreneurs need to ask when success still feels hard

If your business is working but still relies heavily on you being “on” all the time, this conversation will make you rethink what freedom in business can actually look like.

Connect with Claudine:
Instagram: https://www.instagram.com/claudinerobertsonsmith
Facebook: https://www.facebook.com/claudine.robertson.96
LinkedIn: https://www.linkedin.com/in/claudine-robertson-smith-9298203?utm_source=share_via&utm_content=profile&utm_medium=member_android

Free resource:
The Freedom Reset Quiz – a quick 2-minute quiz to help you identify what may be blocking you from creating the freedom you want.

https://lifestyletransformationexpert.co.uk/upsell-page-1302-4866

Sarah is an absolute legend at helping ambitious women to achieve financial freedom.

We dig into whether you need to charge more, the cost of living crisis, improving your self-worth around earning more AND we also talk about how the money you're earning already could be enough. You just don't realise where it's being spent. Not necessarily about the money and what you earn.

Do the incredible quiz here to find out why you spend your money and on what:

https://www.sarahbrillcoaching.co.uk/sacred-money-archetypes-quiz 

Katie Godfrey is a fricking powerhouse with multiple businesses under the KG brand. She has a beauty salon, training academy, product range & coaching business, she’s also written two books. She helps beauty businesses across the world scale, make more money and have freedom within their business.

We discuss how to and when to scale your income with multiple income streams, juggling it all whilst being family orientated and managing kids. The good, the bad AND the ugly.

I share something I haven't shared publicly before.

The Business Planner: https://kgprofessional.ac-page.com/kg-business-planner

In this episode, I am chatting with Dr Tania King-Mohammad, The Wealth Strategist - a former NHS doctor turned serial entrepreneur who went from thousands of £££ in credit card debt to life and financial freedom through building a £7 figure property portfolio and as a successful high ticket business strategist. She now dedicates her time to supporting clients on how to attract and convert high-ticket clients consistently, thereby elevating their impact and income for an extraordinary life and business.

We discuss creating more sales in your business but also how to create high ticket sales and why you're not currently managing to sell high ticket.

We even dig into how to attract high ticket clients.

Tania is bringing out a book - join the waitlist here.

Follow Amy

Follow Tania

Good personal branding could be the difference in whether you make money online or not. It helps people find you/know you and build up trust in you. How? You might ask... Well, if you have a strategy that you're implementing consistently and your content and offer meets the needs of your ideal client..but they aren't remembering you and what you have to offer because you don't have a well defined brand...then that is why sales aren't rushing to you. In this episode we go into understanding your ideal client and the nitty-gritty of what to spend your money on when you want to enter the next level phase of your business.

 

Attract your next level ideal client workbook

Follow Jacquie on Insta

 

Understand your ideal client masterclass and workbook

Follow Amy on Insta

Meg Calvin helps business owners write, market and sell their Amazon Bestselling books on Kindle, paperback and Audible. She’s a writing and marketing coach, author, wife, mom, friend and master air guitar player.

In this episode we dive into journaling and how and why it can be a game changer for your business growth and success.  If you're anything like me, you might be thinking how the hell can it help, but we go into all of it and also ways you should journal. Hint - it's not that hard ;)

 

Journaling Masterclass

Instagram

 

Sam is a business mindset Coach, who empowers women, to build amazing businesses with incredible incomes, so they can have more money, more time and best of all more fun!

 

In this episode we dive into my money stories I have experienced AND stories of our clients so you can see which ones resonate with you.  I learnt to move past my first money block from listening to something exactly like this, so this episode is an absolute must to help you move past your money blocks to grow your business to £10k months and higher.

 

Money Mastery Bundle

 Instagram

Business Mindset Collective Facebook Group

Charlie is the Founder of The Creative Strategy Lab and is a paid ads and creative strategy expert and we’re going to be talk about all things ideal clients. I know a lot of you might think you know your ideal clients. BUT I know you’re not getting engagement, reach or most importantly sales from social media.  SO, your ideal client probably needs work.

 

This episode is the first time I have talked about knowing your ideal client in this way.  Enjoy! It's a blinder of an episode.

 

For Charlie's freebie head here: https://thecreativestrategylab.com/

Bree Fox is a lifestyle coach, who helps women in business to create the lifestyle of their choosing through working on mindset, movement and organisation.

In this episode, we have a giggle for one but we chat about mum guilt, reducing the mental workload and burn out.  Bree talks us through some flipping awesome tips about getting ahead of your day to help with all this.

Side note: This is probably one of my favourite episodes I have ever recorded. Bree is hilarious.

5 Ways to Get Ahead of your day

Connect with Bree on Instagram

Connect with Bree on Facebook

In this episode, Jodie (who is an awarding winning systems and growth strategist and supporting 6-figure businesses) takes us through the things you could be missing when creating your sales funnel and the biggest reason people don't make sales from their funnels.  We talk about how important it is to look at what's working and she's even created an analysis cheat sheet, so you can see which lead magnet is working best for you!

Check her out on Insta

Lead Magnet Analysis

In this episode of the advice series, Maria talks about her challenges of finding the time to create her social media content, we talk about her worry of feeling everyone is doing what she's doing and why is she the best person to go to AND we dig into her ideal client. 

 

This episode is helpful if you feel you need to refine who your ideal customer is, if you struggle to find time for socials and if you feel as though you could do with a pep talk on keeping on going with your business.

Recommended podcast mic:

https://www.logitechg.com/en-gb/products/streaming-gear/yeti-premium-usb-microphone.988-000229.html?&utm_source=Google&utm_medium=Paid-Search&utm_campaign=Dialect_FY24_Q4_GBR_GA_G_DTX-LogiG-Creator_Google_na&gad_source=1&gclid=Cj0KCQjwncWvBhD_ARIsAEb2HW_KyS4y-9eVWwO3pvXbHfwGcyW34mO-ghye_wG6M_O7HvKQp5VCjXUaAoJtEALw_wcB

Connect with Maria if you want to improve your health, mindset and well being.

Insta: @youthfulliving_withmaria

Facebook: https://www.facebook.com/profile.php?id=100087764440452

 

In this episode, Amy is joined by PR strategist Laura Perkes to break down what PR really is – and why it’s one of the most underused tools for building authority and trust.

Laura works with growth-focused entrepreneurs who already get results but still feel like a best-kept secret. Together, they explore why visibility feels uncomfortable, how fear of judgement keeps people playing small, and why PR only works when it’s strategic.

Laura shares:

• The real reasons PR feels intimidating

• Why niche visibility beats big-name press

• How to pitch in a way journalists actually respond to

• Turning press features into assets that build trust and drive sales

If you’re ready to stop blending in and start being recognised as the authority you already are, this episode is for you.

Connect with Laura:
Facebook:  Laura Perkes
Instagram:  Laura Perkes, PR with Perkes (@prwithperkes) • Instagram profile
LinkedIn: www.linkedin.com/in/laura-perkes

Free resource:
Link coming soon.

Introducing the advice series! Celebrating the 50th episode of the Simply Digital Marketing podcast, I am starting an advice series where fellow entrepreneurs can come onto my podcast and we can chat through their social media challenges.  They will come away with advice of what to do to improve their socials.

My first guest: Kier Adair; a London based, International Brand Photographer, published author and mentor, wanted to improve her impressions and engagement on LinkedIn. So here we are chatting all things LinkedIn and what is working for this platform right now.

Kier is passionate about empowering ambitious business owners to have the confidence to stand out and be seen for themselves, shining for their difference. She is an expert in visual branding after over 20 years in Marketing and Visual Merchandising in multinational corporations, today she loves to help business owners to thrive and grow with her unique approach and experience infront of the camera.

Check her out on social: https://www.linkedin.com/in/kier-adair-brand-photographer/

 

If there is one person to learn from that knows and understands confidence on camera, it's Augie Johnston.  Ex semi-pro basketball player turned entrepreneur Augie talks us through the 'basics' and tips to using your mobile phone to record videos, plus the three absolute must types of videos you will need as an online business owner.

Connect with Augie here: https://www.linkedin.com/in/augiejohnston/ 

Check out his business with done for you services; editing videos: https://vidchops.com/

 

Meet Rachel Hernandez who spearheads the world’s largest global network of trusted media outlets, link partners, and global news websites. Her and the team at The Hoff help clients to online retailing success and I’m delighted to have her on to chat all things AI. In this episode Rachel and I go through examples of how we have used AI, how and when you should use AI, some tools we have used, some absolute no no’s and of course, yes’s for AI and also talk about The Hoff SEO discount they have running at the moment.

SEO Discount: https://www.thehoth.com/seo-discount/

AI tools: ChatGPT: https://chat.openai.com/

Copymatic.ai https://copymatic.ai/

Bard (now Gemini) https://gemini.google.com/

Meg runs a data training and consultancy called Lore to help humanise the use of data in marketing and make it accessible for everyone to use effectively. In this episode, Meg and I chat about all things data and how it can help make your digital marketing work in your favour. We discuss why data is important, how to know where to get started, what mistakes people make and advice.

Meg has an incredible template which EVERYONE needs to download, just here: www.lore-data.com/templates

 

Where can you connect with Meg?

 

LinkedIn: https://www.linkedin.com/in/megan-thompson-2250a816/

 

Website: https://www.lore-data.com/

Laura is an expert in helping people over come their inner obstacles, helping anyone who wants to become more self-confident without feeling held back by their self-doubts. 

In this episode, Laura takes us through some practical (and relaxing) techniques to understanding WHY you’re not confident and how to move forward.  Showing up on social media, being true to yourself and believing in yourself are absolutely key to seeing success and sales in your business

I highly recommend her hypno-visualisation to help you understand your self doubts and help you move forward.  Check it out: https://lauraartero.com/thefemtrepreneur

Leoni helps business owners who are big-picture thinkers/wanting to take their businesses to the next level and build their brand on solid and strategic foundations.  (And what that basically means is working on their brand identities and websites that leave their clients screaming ‘hell yes’ I want to work with them!)

 

In this episode, we go through what it takes to build a strategic and solid brand in order to bring you in clients and sales and therefore business growth. Leoni even gives you a little freebie to help get you started on your brilliant brand foundation ;)

To connect with Leoni, head to Insta

To get her absolute must freebie, go here

Vicki is a product creation expert who founded Tiny Chipmunk, a bamboo baby brand, when her second child was just 6 weeks old.  She launched and grew the brand to 5 figures and has written a book to help anyone considering creating their own products to sell.

 

In this episode, Vicki talks us through what it takes to write and launch your own book.  It is INSANELY insightful, but the book itself sounds incredible for anyone looking to launch their product on Amazon.

 

To buy the book: https://www.amazon.co.uk/dp/1399954180

 

To check out her ‘Bring Your Product To Life’ podcast which is packed with even more advice:  https://podcasts.apple.com/gb/podcast/bring-your-product-idea-to-life/id1502398440

https://vickiweinberg.com/free-resources/

Katie is a multi-award winning business mentor & Meta ads and business strategist who helps women in business get from where they are to where they want to be, by filling in their tech and marketing gaps, helping with launches, challenge and visibility. In this episode we talk about why just boosting posts and creating ads WON'T get you sales and so we go into details and practical steps to what you should be doing, to improve your conversion. Katie’s links: 5 steps to successful ads free masterclass: https://katiecolella.online/5-steps-ads Website- https://katiecolellasocial.co.uk/ https://www.instagram.com/katie_colella_social/ https://www.facebook.com/katiecolellasocial/

Lou is a mum of 2, married over 20 years and a digital accessibility & inclusion educator, helping businesses to understand accessibility and improve their reach online. In this episode, she shares her story of becoming visually impaired and how it affects her everyday life. We talk about why as business owners we should be making our social media content more accessible and even shares some VERY easy hints and tips. Listening to Lou has changed the way I create my content - I HIGHLY recommend it to change yours too! Free digital accessibility guide: http://subscribepage.io/fG0Va1 Free Facebook community: https://www.facebook.com/groups/460274282695583/?ref=share_group_link

Enfys is passionate about helping service-based business owners make more sales, more often. Whether you run an established business or are in the early stages of building your business there is so much Enfys can help you with. If you're looking to enhance your sales and elevate your business - listen to this! Head to her website for her free resources and to find out how to join her free Facebook Group. https://www.salestrainingwithenfys.co.uk/

In this powerful episode with Jennifer Davy (a neuroscience-based life coach), we are talking about boundaries, confidence and self-talk.  But taking it to another level.

We explore why bigger decisions bring bigger doubts, and why wavering at higher investments or opportunities has nothing to do with ability and everything to do with your confidence.

Jennifer breaks down:

• The most common boundary that holds business owners back

• What is the fastest way to hit burnout

• The one thing that sabotages growth as you scale

• What must be in place if you want sustainable, global expansion

If you’re serious about building a bigger business without sacrificing your energy, health or sanity, you must have this work in place, so listen to this episode to find out more.

Connect with Jennifer:
Instagram:  Jennifer Davy | Women’s Empowerment Coach | Global Speaker (@wellbeingwarrior.ie) • Instagram profile
Facebook:  wellbeingwarrior.ie | Waterford

Download Jennifer’s free guide on: Boundaries That Command Respect
 Jennifer’s Ebook

Claire Shelley is an epic Facebook and Instagram Ads Specialist who works with coaches, course creators and service-based businesses, helping them to consistently attract clients and scale their businesses, using the power of paid advertising. In this episode  we talk about the power of an email list to ultimately sell more and help your business grow.  And gaining that growth quickly using ads.

 

How to create a scroll stopping Facebook ad https://www.subscribepage.com/scrollstoppingadguide

In this episode, Marianna takes us through the exact steps to creating a sales funnel and the biggest reason to build a marketing funnel and use a system. We also give you the systems we recommend and use to get you started!

Her website

Insta

10 things to set up your Kartra free workbook 

In this episode, Adam and I go into detail about using a podcast to build your brand and your business. Adam gives you tips on launching your podcast, growing your podcast and then of course monetising your podcast. He has a free challenge starting TODAY you must jump on! Or check out his Podcasting Business school. 

In this episode, I have the incredibly successful Sarah Birchall from Cub and Pudding come on to tell us how she has built her online clothing brand through social media. She tells us what she did - some real nuggets of information! Worth a listen to!

Find more about her here: https://cubandpudding.com/pages/our-story

Check out Sarah's Instagram masterclass here: https://cubandpudding.com/products/how-to-show-up-sell-with-confidence-on-instagram-masterclass

In this episode, Anne tells all when it comes to niching down.  She talks real facts about what her business was like before to what it is now.  The truth around an unsuccessful business to what is now a very successful business.  And she believes it's all because she niched down.  This is a must listen if you feel you need the inspiration and drive to start to niche down and target your one and only ideal client.

In this episode, Moira shares her story about how her business grew astronomically through speaking engagements.  She shares her practical hints and steps to get yourself out there with speaking opportunities. 

Check out her challenge here: https://www.dialinyourdestinychallenge.com/ 

In this episode, Bex and I go over the old habit of procrastination and how it could be linked to perfectionism. Weirdly I never thought I was a perfectionist but after chatting with Bex I felt I could have tendencies! Hugely insightful ways to handle and move forward when we have habits of procrastination. Worth a listen if you struggle to just go for it on social media and show up!

Sign up for Bex's free tips on stopping procrastination

Check out Bex on Insta @thisisrebeccaann

In this episode Ina and I talk about the difference between marketing to a big audience vs a small audience. We all start with smaller audiences...so how do you market to them? Check out what Ina has to say - a 6 figure earner BEFORE even reaching 1k followers on any social media platform. She shares helpful sales hints and tips that don't feel weird or icky. Find her on Insta: https://www.instagram.com/yourengagementcoach/ Check out her post ideas for coaches: 100postideas.com Listen to her interview with Lisa Johnson: Episode 39 https://www.theglobalphenomenon.com/podcast/

In this episode Margaret and I dig deep into the importance of your ideal client and niching down. We go through how to do that, even touching on sales conversations and getting more people to buy from you. This is an absolute must listen to anyone finding their social media isn't working for them right now! To find out more on Margaret, head to: https://mgcoach.co.uk/ https://www.instagram.com/mgcoachuk/

This episode Johanna de Ruyter and I go into detail about pitching your business both online and offline and how to command a room, grab peoples attention. If you're looking to go into public speaking to help promote yourself and what you do, this is a must listen!

In this podcast episode I dive into using Facebook Groups as part of your strategy to drive more sales through social media in your business.

We go through the hideous advice out there, vs the simple stuff that works. Right from content types through to strategy.  This episode gives you everything you need to know to use Facebook groups to your advantage.  And that doesn’t mean - ohhhh this is my thing.  It’s amazing and here’s why. Come and buy it.  Because my friends.  That doesn’t work.

Alice’s Free Facebook Strategy Guide: https://stan.store/wonderland_socials 

Connect with Alice:

Insta: www.instagram.com/wonderlandsocials

FB Group: https://www.facebook.com/groups/growwithfacebookgroups 

In this months episode I am with Rachel Maunder who is an incredible Story Coach who helps small business owners and business professionals to bring out and share their stories. It is so important to share your story to really build up trust and the likeability factor with your audience. Rachel talks us through a couple of the reasons we may not be sharing our story... 1. No story worth sharing 2. Fear of Judgement These are two of the things I struggle with when sharing my story and I KNOW if you struggle with these thoughts too, listen to this episode. It's absolute gold! Rachel also has an incredible free series called 'Your Story Matters Series' so definitely check that out as it covers these five worries us business owners have sharing our stories! 1. No story worth sharing 2. Fear of Judgement 3. Not wanting to implicate anyone 4. How much to share 5. My story is too boring You can find Rachel at all these places: www.rachelmaunder.com www.facebook.com/rachelmaunderstorycoach Rachel Maunder on LinkedIn or email her directly at coach@rachelmaunder.com

I am talking about fitting this pain in the bum task of social media. Does anyone wake up every morning or even go to bed at night with that looming thought of you having not put anything up on social media or that you need to? Then where to start, what to post and oh sod it, I’ll just do a post tomorrow. Then the cycle begins again and gradually throughout the week you get more and more stressed and frustrated by it, that you just wing something out and then it flops? So then you’re like, well that was pointless and you go back to square one of feeling frustrated and deflated that social media/Facebook/Instagram is the absolute devil and yet you know you need to be doing more. This episode I'll go over how you can fit it in more easily but also how this will actually make your posts work better.

This episode will help you really make your social media and digital marketing efforts not go to waste. I will share NEW tips and advice you cannot find elsewhere. I wanted to use my advanced knowledge to help you move in the right direction. Listen in to find out more.

How many times have you gone to record yourself on camera, or even just take a photo and stopped because your hair is not right, or your makeup needs a touch up? Ultimately this comes down to us being confident in ourselves and realising that YES there are people that judge but also there are a hell of a lot MORE people who are just interested in what you have to say. This episode I take you through my ways of helping yourself be more confident on camera.

The truth is we cannot be truly healthy ourselves AND have a truly successful business with a money nightmare going on in the background. We cover why it's so important to invest in your business and yourself in order to really see success. Free resource to find out what your money personality is: https://thefemalemoneydoctor.com/sma-quiz/

In this episode I go through the best way to grow a small business is through digital marketing because it can help you reach and connect with your potential customers FOR FREE using the various online channels. The problem is there are obviously a bunch to choose from and it’s easy to lose track of where to focus and what you should do. Which is why I thought I would create a checklist to help you with all this! Don’t worry about writing everything down – comment on the podcast or on my social media channels and I will send you the list!

In this episode I walk you through what Instagram Reels are, step by step how to create one and the sort of Reels you should create to help you promote your business.

In this episode I walk you through the ins and outs of Instagram stories, from how to get started and post your first story to advanced strategies for creating content that will make your business stand out on Instagram. Let's get started....

I know many of you wonder whether blogging is even still a thing nowadays and I’m here to tell you it definitely is. If anything it helps with the SEO of your website as you come across as an expert to the Google algorithms AND you update your site often with a blog which also helps with SEO. I am interviewing Michelle Eshkeri; expert in content and blog writing who literally talks us through where to start to not only help with SEO but also writing the blog itself. There is some absolute gold in here, with website to check out to help you with key words and coming up with catchy headlines!

I know a lot of you struggle to create content for all your different digital channels, time and time again. Creating valuable and engaging content can take an abundance of effort and resources. So why do it only once to educate your customers? Obviously you don’t want to just use the exact same blog or post again, but you can update it with something new you have come across, or use updated imagery on social. You’ve already seen your customers liked the content in the past so they will definitely find it helpful again and even more so as your audience grows, they will also like it. This will instantly increase the value of your work, while also helping you to save time.

In this incredible episode with Stacey Cann (who is an award winning franchise strategist that helps business owners scale through starting and growing a franchise so they have more time, more money and more impact from their business.)

 

We dig into who could franchise, why they should franchise and how you can go about building this epic recurring revenue stream in your business.

 

Even I am now considering this as an option!!

 

You can connect with Stacey on social media at https://www.instagram.com/staceycannfranchisestrategist

 

Staceys freebie:

https://www.staceycann.com/stucktoscale

In this episode I interview Inner Calm Coach Amanda o'Rourke who specialises in helping High Achieving Business Women to push forward and achieve everything they want within their life and business. We talk all things affirmations and why they're so important. I go into my personal experience with them, from skeptic to avid affirmation lover!! This is a must for anyone wanting to up their game in business and really starting to believe in themselves.

We all know the algorithms change so often on Facebook and now they're moving to a more transparent way of content being shown to people. So what does that actually mean for your small business? Listen now to find out what you can be doing to help yourself grow now!

You have likely read somewhere that content is the king and it is very important to make yourself stand out from the crowd. When developing a content marketing strategy, one of the most crucial aspects of the plan is often social media marketing. When content is created, it is usually produced with hopes of being shared across the Web, not only through internal marketing campaigns, but also organically on social media networks. It isn’t always as easy as it may seem to create content that people want to share. Generating buzz is difficult when a content piece isn’t optimized for social media or wasn’t created with social-specific goals in mind. So here are 10 simple rules of content marketing in 2020 that will help you to gain good follower engagement.

This episode is actually taken from a video we recorded with the EXACT steps to setting up a Facebook ad. Right from campaign objective through to pressing submit. A must listen! If you want the video, DM us on Insta @thefemtrepreneur or on Facebook /thefemtrepreneur.