Explorez tous les épisodes du podcast Simple Pin Podcast: Simple ways to boost your business using Pinterest
| Titre | Date | Durée | |
|---|---|---|---|
| How group coaching can help your Pinterest marketing | 28 Aug 2024 | 00:57:53 | |
Learning how to create a Pinterest marketing strategy can feel really overwhelming for some business owners. They have questions, need guidance, and look to experts to alleviate their fears that they are doing something wrong. An alumnus from our Simple Pin Inner Circle is sharing her first-hand experience with our small group Pinterest coaching. Join us for an upcoming class helping you create your own Pinterest marketing strategy on August 28th at 10 am Pacific/ 1 pm Eastern. https://www.simplepinmedia.com/pinterest-marketing-class/ —------- See full show notes for all episodes at Simple Pin Media and click on articles. Get our weekly Pinterest Made Simple newsletter delivered to your inbox every Wednesday by subscribing here. Looking to hire the best Pinterest marketing team? Book a discovery call today and we would be happy to figure out how to serve you in the best way for growth. Curious about the best courses/pdf/workbooks for Pinterest? We have all of our training for purchase at the Simple Pin Shop. Need a visual walkthrough of what I talk about on the podcast, subscribe to our YouTube channel. We’re also on Instagram if you want to DM us or tag us in your Pinterest marketing journey. | |||
| State of eCommerce in 2024 | 21 Aug 2024 | 00:31:14 | |
It’s no secret that business ownership is hard right now, especially for those selling physical products. I’ve brought Ashley Alderson of Boutique Hub to share with us what she’s seen in her community and how she views future changes in the marketplace. Join us on 8/28 for a Pinterest Marketing class. Learn how to create your own Pinterest marketing plan. Get our weekly Pinterest Made Simple newsletter delivered to your inbox every Wednesday by subscribing here. Looking to hire the best Pinterest marketing team? Book a discovery call today and we would be happy to figure out how to serve you in the best way for growth. Curious about the best courses/pdf/workbooks for Pinterest? We have all of our training for purchase at the Simple Pin Shop. Need a visual walkthrough of what I talk about on the podcast, subscribe to our YouTube channel. We’re also on Instagram if you want to DM us or tag us in your Pinterest marketing journey. | |||
| If you only had 1 hour per week for Pinterest marketing | 05 Jun 2024 | 00:09:15 | |
An hour is a small amount of time to invest in Pinterest but if I only had that much time here are a few creative things I would do with that hour. I’m going to make a few exclusions from my hour so that it’s really worth the time I’m spending. Intro - Call to Action: Simple PIn Media is a Pinterest marketing agency with one goal – make Pinterest marketing easier. Whether it’s our done for you services or our done with you ads membership or our DIY products in the Simple Pin Shop. Our commitment is to help you get on Pinterest the right way so it can deliver up the results that you need. If you’re unsure of which service or product would fit, book a discovery call now and we can guide you in the best direction. We believe no one should be left confused when it comes to Pinterest. Let us help bring you clarity today. Go to simplepinmedia.com right now to book a call. **Note, this is not a strategy. This is simply a way for us to help you figure out what services are right for your business in the coming year. If you’re looking for a consult, we have that too! Just scroll down in your podcast app to book that today. —------- See full show notes for all episodes at Simple Pin Media and click on articles. Get our weekly Pinterest Made Simple newsletter delivered to your inbox every Wednesday by subscribing here. Looking to hire the best Pinterest marketing team? Book a discovery call today and we would be happy to figure out how to serve you in the best way for growth. Curious about the best courses/pdf/workbooks for Pinterest? We have all of our training for purchase at the Simple Pin Shop. Need a visual walkthrough of what I talk about on the podcast, subscribe to our YouTube channel. We’re also on Instagram if you want to DM us or tag us in your Pinterest marketing journey. | |||
| 295 Pinterest, America’s Shopping Mall | 02 Aug 2022 | 00:15:00 | |
Pinterest just hired a new CEO with one goal, to turn Pinterest into “America's shopping mall”. Let’s talk about how this impacts marketers and where we need to be putting our energy if you have a product to sell. | |||
| 294 Growing a Pinterest Marketing Business | 26 Jul 2022 | 00:42:08 | |
I know that you’ve all heard my story about growing a Pinterest marketing agency, but it’s always helpful to hear other people’s story of growth. In this episode, I interview Presh Rodgers about her journey to what her agency looks like today. | |||
| 293 Navigating Multiple Businesses and Family | 19 Jul 2022 | 00:59:53 | |
This summer we’re airing a summer story series for those who need a little break from all the tips and just need to listen to how others approach business and even how they grew their platform. These are a series of business owners I’ve handpicked to hear their stories with the hope of being inspired. Some I’ve heard before and want to share with you, but others are totally new to me and I’m excited to be led down the path of their story in hopes to learn more about them and possibly something about myself. I have one ask for you as you listen to this series. When an episode impacts you will you share it with a friend? I believe stories have the power to help us learn and provide ah-ha moments that we often need as we’re growing our business. Your share with a friend would be the highest compliment of this podcast and I’d love it if you would extend the story to another. | |||
| 292 Starting, Growing and Sustaining a Brand | 12 Jul 2022 | 00:39:42 | |
Joy Wilson is well known for her daily dabbles in butter and sugar as her blogging alter ego, Joy the Baker. Today she shares her story about what it was like back in 2008 when she started and how her business has grown throughout the years. | |||
| 291 Navigating Business as Maker and Marketer | 05 Jul 2022 | 00:47:21 | |
In today’s online world there’s so much to navigate if you’re a maker trying to get in front of consumers. Listen to this story of Andrea Li, a jewelry designer, helping to teach other makers how to use Pinterest to market their product. | |||
| 290 Honest Conversations about Business Growth and Racial Justice | 28 Jun 2022 | 00:35:59 | |
Tasha Booth was someone I was introduced to when we were looking to launch our membership site. Our work with her launch team was so delightful we struck up a friendship and have since noodled back and forth on topics from agency growth to social justice. Here is the story of how Tasha grew her business and what it’s been like to navigate this online world as a woman of color. I’m so delighted to share with you her story. | |||
| 289 Finding the ROI on Marketing, the Story of Neal Schaffer | 21 Jun 2022 | 00:43:22 | |
Today we’re diving into the story of Neal Schaffer. He specializes in helping marketers figure out How you choose to spend your time, money based on what your KPI's are. This will be a great story of how someone out in the world works to figure out how to do this for their own business and others. Plus, we will talk about how everyone is wondering if Pinterest marketing is still worth it. Hint, it’s tied to ROI. | |||
| 288 Balancing Business & Health (story series) | 14 Jun 2022 | 00:40:42 | |
Throughout the summer we’re taking a bit of a pause in talking about the technical pieces of Pinterest marketing and deep-diving into the stories of other business owners. Our hope is that through story you’ll be inspired, take away a few nuggets of wisdom, and be fueled through story to keep your business growing and moving ahead. In this episode, I talk with Amber of Biceps after Babies about why she started the business and how she is balancing business and health. | |||
| 287 Simple Pin Story – Kicking off our summer story series | 07 Jun 2022 | 00:53:10 | |
We’re kicking off something fun here at the podcast, a summer story series. These are a series of business owners I’ve handpicked to hear their stories with the hope of being inspired. Some I’ve heard before and want to share with you, but others are totally new to me and I’m excited to be lead down the path of their story in hopes to learn more about them and possibly something about myself. And first up, me. I’ve asked my very first coach to interview me about what it’s been like to grow Simple Pin Media from the start. | |||
| 286 eCommerce Business Owners, it's time to use Pinterest | 31 May 2022 | 00:23:43 | |
Pinterest is one of the most underrated platforms for eCommerce brands but those who are already using it know that it’s one of the best-kept secrets for marketing their products out there. But it takes some convincing. Today I have our eCommerce specialist at Simple Pin to talk about what’s stopping people from setting up their shop and the advantages they have once they do get it set up. | |||
| There’s so much advice…how do you know what’s true? | 29 May 2024 | 00:16:40 | |
At a recent conference I spoke at an attendee was lamenting the fact that it felt like there were so many Pinterest experts out there but they all said different things. I think in all industries you have this problem, but for Pinterest, how do you know what’s true and not true. And ultimately trust what the data tells. You. Intro - Call to Action: Simple PIn Media is a Pinterest marketing agency with one goal – make Pinterest marketing easier. Whether it’s our done for you services or our done with you ads membership or our DIY products in the Simple Pin Shop. Our commitment is to help you get on Pinterest the right way so it can deliver up the results that you need. If you’re unsure of which service or product would fit, book a discovery call now and we can guide you in the best direction. We believe no one should be left confused when it comes to Pinterest. Let us help bring you clarity today. Go to simplepinmedia.com right now to book a call. **Note, this is not a strategy. This is simply a way for us to help you figure out what services are right for your business in the coming year. If you’re looking for a consult, we have that too! Just scroll down in your podcast app to book that today. —------- See full show notes for all episodes at Simple Pin Media and click on articles. Get our weekly Pinterest Made Simple newsletter delivered to your inbox every Wednesday by subscribing here. Looking to hire the best Pinterest marketing team? Book a discovery call today and we would be happy to figure out how to serve you in the best way for growth. Curious about the best courses/pdf/workbooks for Pinterest? We have all of our training for purchase at the Simple Pin Shop. Need a visual walkthrough of what I talk about on the podcast, subscribe to our YouTube channel. We’re also on Instagram if you want to DM us or tag us in your Pinterest marketing journey. | |||
| 285 Answering All Your Pinterest Questions | 25 May 2022 | 00:21:45 | |
I asked on Instagram what burning questions you had about Pinterest and I would answer them. Nothing off limits just go crazy with listing out all your burning questions. And boy did you all deliver! So today’s episode covers all those burning Pinterest Q&A’s. | |||
| 284 Idea Pin Content Planning | 17 May 2022 | 00:12:10 | |
Idea Pins are here to stay on Pinterest, so it’s time to come up with a content planning framework to keep yourself from burning out and feeling overwhelmed with this new form of marketing. We’ve come up with a special planning worksheet that we used with out students and they had huge success planning out 3 months worth of Idea Pins. | |||
| 283 Pinterest Creator Rewards Program Explained | 10 May 2022 | 00:18:55 | |
Pinterest released a creator reward program in October and then a creator fund in 2022. It’s created some confusion and curiosity about how, when, if, and what the program is. Today we are breaking down what the Pinterest Creator Rewards Program is and if there are other avenues to make money on Pinterest that may be confused with this program. | |||
| 282 Top 3 Mistakes You're Making with Pinterest Ads | 03 May 2022 | 00:36:54 | |
Pinterest ads are hard to master, but they are even harder when you’re making mistakes over and over. Here’s a quick breakdown of some common mistakes that we see with Pinterest Ads and how to fix them. | |||
| 281 How to Prep for Pinterest Ads? | 26 Apr 2022 | 00:34:51 | |
Ever wondered what steps you need to take before diving into Pinterest Ads? Today we’re going to talk with someone about mindset and prep before spending any money. | |||
| 280 How to Scale a Business by Hiring Well | 19 Apr 2022 | 00:32:49 | |
Hiring is always a sticky point for business owners. What if you hire the wrong person? What if this person doesn’t fit your business? Abbey Ashley has created a solution for businesses to hire freelancers in a way that not only accomplishes being a great match but propels their business forward. | |||
| 279 Selling Teachers Pay Teachers Products on Pinterest | 12 Apr 2022 | 00:23:03 | |
More and more teachers have been selling products on Pinterest. But there’s an art to navigating how to post products and when to post them to increase sales. | |||
| 278 Spring Clean your Pinterest Account | 05 Apr 2022 | 00:15:29 | |
It’s that time of year to dust off the cobwebs from your boards and clean up your Pinterest account. | |||
| 277 Latest Pinterest Updates from Pinterest Presents | 29 Mar 2022 | 00:18:52 | |
Pinterest hosted the second annual Pinterest Presents. Here are the latest updates and features upcoming as laid out by Pinterest. | |||
| 276 What is Pinterest TV? | 22 Mar 2022 | 00:36:50 | |
Late in 2021 Pinterest added a new feature – Pinterest TV. Seems a little out of the box for the platform, but one of their special creators Isabelle Dias is on today to talk about what Pinterest TV is and how it can help your business grow. | |||
| Summer Marketing on Pinterest | 22 May 2024 | 00:11:01 | |
Pinterest is all about early planning. The pinner often plans at least 3-6 months in advance before an event. Some of those who are a little late in planning will visit the platform about a month before to look for ideas. Summer is not exception. People want to take advantage of vacation, no school, the warm weather, and the need to explore. Intro - Call to Action: Pinterest has 513 million monthly users and some of those are your ideal audience. The ones who will buy your products, click on your ads, visit your website and sign up for your email list. If you’re spinning your wheels wondering how to get in front of these people instead of your competition getting in front of them, it’s time to come up with a Pinterest marketing plan that increases your reach. If you’re ready to have someone manage your account or kickstart your Pitnerest Ads, book a discovery call with our team. https://newsroom.pinterest.com/news/the-pinterest-summer-2024-travel-report/ See full show notes for all episodes at Simple Pin Media and click on articles. Get our weekly Pinterest Made Simple newsletter delivered to your inbox every Wednesday by subscribing here. Looking to hire the best Pinterest marketing team? Book a discovery call today and we would be happy to figure out how to serve you in the best way for growth. Curious about the best courses/pdf/workbooks for Pinterest? We have all of our training for purchase at the Simple Pin Shop. Need a visual walkthrough of what I talk about on the podcast, subscribe to our YouTube channel. We’re also on Instagram if you want to DM us or tag us in your Pinterest marketing journey. | |||
| 275 Pinterest Business Community: Pinterest Pioneers | 15 Mar 2022 | 00:30:27 | |
Pinterest has a community dedicated to creators called the Pinterest Business Community. It provides a feedback forum for both creators and Pinterest to connect on issues and new products to help creators grow. One of their latest programs is Pinterest Pioneers. It highlights top contributors that will be helpful to creators in leading and modeling the best business tactics. | |||
| 274 Pinterest Introduces Try on for Home Decor | 08 Mar 2022 | 00:15:27 | |
Pinterest released a new feature in the US market called Try On for Home Decor. This will allow users to take a picture of their space and fill it up with potential products to buy. Learn more about how this works and how it could potentially affect your marketing. | |||
| 273 Pinterest Q4 2021 earnings report | 01 Mar 2022 | 00:24:08 | |
I like diving into the Pinterest earning reports to see what I can find out about the health of the company, future direction hints and more. | |||
| 272 The difference between Pinterest and Instagram | 22 Feb 2022 | 00:25:12 | |
There are so many social media platforms out there to choose from in your marketing. People use Instagram more than Pinterest which leads to them thinking Pinterest is just like IG. Spoiler alert, it’s not. Here’s the differences between Pinterest and Instagram. | |||
| 271 Marketing to Men on Pinterest | 15 Feb 2022 | 00:13:03 | |
Do men use Pinterest? It’s the question I’ve been asked every year since I started Pinterest marketing. But this year, 2022, it’s about to get real. Pinterest is putting real effort behind getting more men to use the platform. | |||
| 270 Does Pinterest care about bloggers? | 08 Feb 2022 | 00:36:24 | |
As Pinterest changes, we keep hearing from bloggers that Pinterest doesn’t care about them. This also coincides with all the changes across digital marketing. More time keeping users on the platform. Is it that Pinterest doesn’t care about bloggers or more so that they are trying to remain relevant to the digital marketing environment and what Gen Z is looking for as the emerging digital generation? | |||
| 269 Latest Pinterest eComm features | 01 Feb 2022 | 00:14:55 | |
We’ve been hearing from Pinterest over the last year that they want to lean into more eCommerce features. Here are the latest tools and resources you can utilize to sell more of your products via Pinterest | |||
| 268 Pinterest Marketing Advice is like Diet Advice | 25 Jan 2022 | 00:15:11 | |
Pinterest marketing is an art, not a science. What works for one business might not work for another, which is why it’s so hard to figure out what’s the right way and what’s the wrong way to do Pinterest. It’s kind of like diet advice, there’s a lot of it and you’re not sure which works for you. | |||
| 267 How to Create a Content Strategy for Shop Owners | 18 Jan 2022 | 00:26:58 | |
Content marketing can feel really laborious and intensive, especially for shop owners. But there are productivity hacks and tools to help you create content that not only serves your end buyer but also helps you to find new customers without spending too much time on creating. Ashley Alderson from the Boutique Hub joins us with some tips and tricks for making content creation easier for shop owners. | |||
| 266 Pinterest Ads in 2022 | 11 Jan 2022 | 00:33:32 | |
As the landscape for ads changes in the online world so drastically, business owners are wondering where to put their ad dollars next. Pinterest is a good choice but confusion can stop the future investor from putting their ad dollars behind Pinterest Ads. In this episode we break down where we think Pinterest Ads will go in 2022 and why you should diversify your ad dollars by investing in Pinterest Ads for your business. | |||
| Being an empathetic leader | 15 May 2024 | 00:54:25 | |
Leading a team is hard. Even leading one person is hard. Today’s interview is with Barrett Brooks, someone people raved about at the latest conference I attended. Their response, this guy knows how to help people lead with empathy. —------- See full show notes for all episodes at Simple Pin Media and click on articles. Get our weekly Pinterest Made Simple newsletter delivered to your inbox every Wednesday by subscribing here. Looking to hire the best Pinterest marketing team? Book a discovery call today and we would be happy to figure out how to serve you in the best way for growth. Curious about the best courses/pdf/workbooks for Pinterest? We have all of our training for purchase at the Simple Pin Shop. Need a visual walkthrough of what I talk about on the podcast, subscribe to our YouTube channel. We’re also on Instagram if you want to DM us or tag us in your Pinterest marketing journey. | |||
| 265 2022 Pinterest Marketing Predictions | 04 Jan 2022 | 00:19:31 | |
| 264 How to evaluate your Pinterest marketing strategy | 14 Dec 2021 | 00:17:25 | |
Is your Pinterest marketing serving your business in the way you had hoped? We’re going to deep dive into Key Performance Indicators for Pinterest marketing as it relates to your business, and give you a small framework for evaluating the year and planning out where to go in 2022. | |||
| 263 Is Pinterest Still relevant? | 07 Dec 2021 | 00:18:58 | |
There’s no doubt that Pinterest has changed. Marketers see it but so do pinners. Let’s walk through a little bit of history on Pinterest and talk about what’s working right now as the platform iterates itself into Pinterest 2.0. | |||
| 262 Finding Your Business Path Towards a Sustainable Income | 30 Nov 2021 | 00:48:13 | |
Having success with one business doesn’t mean you have it all figured out. Every niche has its own challenges, struggles, and competition. Discover how to find the best path towards sustainable income. | |||
| 261 Is Pinterest Really Right for Your eCommerce Business? | 16 Nov 2021 | 00:42:45 | |
We all know that Pinterest works well for bloggers and content creators, but what about product sellers, specifically in the eCommerce industry? Discover if Pinterest is right for you. | |||
| 260 7 Must Have Strategies for Your Pinterest Marketing | 09 Nov 2021 | 00:13:45 | |
Although every strategy is unique based on the account, we have 7 strategies for successfully approaching your own Pinterest marketing strategy. | |||
| 259 How You Can Market Your Self-Published Book | 02 Nov 2021 | 00:33:21 | |
Being an author in a heavily digital age can be a challenge when it comes to marketing your book. In this episode we are diving into the world of publishing and talking about strategy to market effectively. | |||
| 258 Is Pinterest Still a Search Engine? | 26 Oct 2021 | 00:25:53 | |
In the past Pinterest has always been a visual search engine, not really a social channel at all. As Pinterest grows and evolves we see the steps towards social taking place. Find out the full evolution of Pinterest, where we are now and some predictions on where we could be heading. | |||
| 257 Why You Need a Well Branded Website for Pinterest Success | 19 Oct 2021 | 00:31:44 | |
Static, Video, Idea Pins...we talk a lot about what it takes to have a successful Pinterest strategy on Pinterest, but that is only a piece of the puzzle. In this episode, we are going to address another key piece...your website branding. | |||
| 256 Selling During Peak Season - Taking Advantage of Black Friday Sale Searchers | 12 Oct 2021 | 00:48:07 | |
Black Friday and Cyber Monday are just around the corner. With Pinterest being ahead of the game it can be tough to promote time-sensitive sales. In this episode, we are going to talk about how to promote and when to get the most bang for your buck. | |||
| How to understand sales conversions | 08 May 2024 | 00:32:09 | |
We’ve diving in deep to conversions. Sales conversions. Can you get more from Pinterest? Are you focusing on the right metrics? Social sales girls.com (work with me) www.thesocialsalesgirls.com See full show notes for all episodes at Simple Pin Media and click on articles. Get our weekly Pinterest Made Simple newsletter delivered to your inbox every Wednesday by subscribing here. Looking to hire the best Pinterest marketing team? Book a discovery call today and we would be happy to figure out how to serve you in the best way for growth. Curious about the best courses/pdf/workbooks for Pinterest? We have all of our training for purchase at the Simple Pin Shop. Need a visual walkthrough of what I talk about on the podcast, subscribe to our YouTube channel. We’re also on Instagram if you want to DM us or tag us in your Pinterest marketing journey. | |||
| 255 What does it mean to be a creator on Pinterest? | 05 Oct 2021 | 00:44:46 | |
What does it mean to be a creator on Pinterest? It’s a term that Pinterest throws around often but what does it really mean. And is it evolving and changing as Pinterest is changing? We dive in with my social media manager, Tabby, and what she’s learned spending a lot of time managing Pinterest accounts as well the Creators Forum on Pinterest. | |||
| 254 Product Tagging in Idea Pins | 28 Sep 2021 | 00:34:40 | |
With the release of Product tagging within Idea Pins we are exploring the benefits of this new feature and how you could use it in your business. | |||
| 253 Using Promoted Pins to generate holiday sales | 21 Sep 2021 | 00:34:28 | |
Not sure if you are advertising too early or too late for your holiday content? Learn how and when to advertise your holiday content on Pinterest from top experts in Promoted Pins. | |||