Shiny New Clients! – Détails, épisodes et analyse

Is your phone listening to you? Is that why Google shows you ads that are exactlyyy what you've been thinking about? Let's ask ex-Google employee and Google Ads expert Jyll Saskin-Gales what's going on. 

Wondering how to know if your business is ready to run Google Ads? In this episode, Jyll shares the exact formula to use to find out if your website is converting high enough to get started with Google ads.

She'll also explain how Google Ads can grow your business, and you might be surprised by how many places your face could be popping up in front of people.

Google ads are everywhere; Not just under "search"!

🎧 Jyll is also the host of the top Podcast "Inside Google Ads"! Stream it wherever you get your business podcasts.

Today you'll hear:

• The exact formula to know if your business is ready for ads
• Why Jyll started teaching the thing most marketers gatekeep
• The difference between paid and organic search results
• How Google seems to know what you're thinking
• What “revenue per session” is and why it matters for your online marketing plan

Get more Jyll Saskin Gales:

Free Gmail Ads course https://youtu.be/z6hF9AlfXBM

Google Ads for Beginners course https://learn.jyll.ca/google-ads-for-beginners

Follow Jyll on LinkedIn https://www.linkedin.com/in/jyllsaskingales/

Follow Jyll on Instagram https://www.instagram.com/the_google_pro/

🎉 Get clients from Instagram inside Magic Marketing Machine! www.magicmarketingmachine.com

✨Watch a FREE masterclass called “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

🎉 Get clients from Instagram! Tap here to work with Jenna Harding  inside Magic Marketing Machine!

https://www.magicmarketingmachine.com

✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration/

Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)

https://parkdale-republic.lpages.co/10-sales-calls-new

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

There are subconscious drivers that make people buy, and the more you know about sales-psychology the more clients you're going to get online. If you rely on email marketing, social media, or a website to get leads-- You need to use the copywriting tactics inside this episode.

Today on the pod, I’m joined by Samantha Burmeister of Nomad Copy—my personal copy coach and a genius when it comes to sales psychology and buyer archetypes. 

She’s here to demystify the word “copy” and show you what actually needs to be on your sales page if you want people to read it and buy.

🎧 Stream Sam's podcast "Copy And"

Episode 3 on sales psych: https://www.nomadcopyagency.com/copy-and-podcast/episode-3-sales-psychology-basics

Check out Sam's membership: (this is my affiliate link)

https://parkdale--nomadcopyagency.thrivecart.com/copy-on-demand/645bd868cd9b2/

Say hi to Sam on IG: https://www.instagram.com/nomad.copy

Here’s what you’ll learn in this episode on copywriting:

• The biggest blind spots small business owners have in their copy
• How to use buyer psychology (without being manipulative)
• The 4 buyer archetypes and how to write for all of them
• Why too many “pain points” in your copy might actually repel buyers
• The real reason your CTA isn’t working (hint: it’s the headlines)

We also talk about the power of feedback, and why even seasoned marketers need an outside eye. This is what we do inside Magic Marketing Machine—where you can get expert coaching on every piece of content you write. You can learn more and enroll at www.magicmarketingmachine.com

🎉 Get clients from Instagram inside Magic Marketing Machine! www.magicmarketingmachine.com

✨Watch a FREE masterclass called “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

🎉 Get clients from Instagram! Tap here to work with Jenna Harding  inside Magic Marketing Machine!

https://www.magicmarketingmachine.com

✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration/

Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)

https://parkdale-republic.lpages.co/10-sales-calls-new

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

There’s a reason your social media posts aren’t converting—and it’s not because you’re bad at content. It’s because somewhere along the way, we were taught to turn everything into a sneaky sales pitch.

Link To The Free Event I Mention: https://parkdale-republic.lpages.co/live-webinar-invite-2025

In this episode of Shiny New Clients, Jenna pulls back the curtain on a trap most entrepreneurs fall into: trying to sell in every post. You'll hear why that doesn’t work (even if it feels “strategic”), what to do instead, and how to create a content strategy that’s actually designed to get clients.

This one is for you if:

• You're tired of shouting into the Instagram void
• You’re overwhelmed by what to post for your business
• You feel like you’re constantly convincing people to want what you sell

Jenna shares her simple 3-part content strategy (growth, nurture, sales), a powerful exercise to map your audience’s awareness levels, and a clip from inside Magic Marketing Machine that will change how you write sales content forever.

Whether you're a social media manager, small business owner, or entrepreneur looking to grow, this episode is a must-listen. It’s packed with insights around marketing psychology, business strategy, content clarity, and what really works on social media right now.

💻 Jenna’s free Instagram Strategy Session is on September 19, 2025—and it’s live on Zoom. She’ll be reviewing content in real time and teaching how to make Instagram work for you in 15 minutes a day.

https://parkdale-republic.lpages.co/live-webinar-invite-2025

🎉 Get clients from Instagram inside Magic Marketing Machine! www.magicmarketingmachine.com

✨Watch a FREE masterclass called “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

🎉 Get clients from Instagram! Tap here to work with Jenna Harding  inside Magic Marketing Machine!

https://www.magicmarketingmachine.com

✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration/

Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)

https://parkdale-republic.lpages.co/10-sales-calls-new

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

Ready for a challenge that's run, realistic, and could help your business revenue totally take off in Q2, this year? In this episode, I'll tell you about how a slight adjustment to my social media strategy culminated in a viral video and a $10k day in my business.

...And I dare you to apply the same system! Harness the energy of going into GROWTH MODE so future-you can reap the rewards of high levels of visibility for your business.

🎉 Get clients from Instagram inside Magic Marketing Machine! www.magicmarketingmachine.com

✨Watch a FREE masterclass called “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

🎉 Get clients from Instagram! Tap here to work with Jenna Harding  inside Magic Marketing Machine!

https://www.magicmarketingmachine.com

✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration/

Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)

https://parkdale-republic.lpages.co/10-sales-calls-new

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

So you started a business to do the thing you love... and now you have to be an on-camera content creator all of a sudden? When did that happen? And hey, what if you don't want to?

If you want to go on camera but can't figure out why you're holding back and avoiding it... this episode is for you.

Today we go deep and ask the tough questions. What's keeping you from wanting to be seen? Was it something someone said that made you doubt yourself? Who are they... want me to fight 'em? 😂

🎉 Get clients from Instagram inside Magic Marketing Machine! www.magicmarketingmachine.com

✨Watch a FREE masterclass called “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

🎉 Get clients from Instagram! Tap here to work with Jenna Harding  inside Magic Marketing Machine!

https://www.magicmarketingmachine.com

✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration/

Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)

https://parkdale-republic.lpages.co/10-sales-calls-new

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

If you've ever wished entrepreneurs were more forthcoming about their experience, this episode is for you. I get vulnerable and share some embarrassing mistakes I've made in my business. You'll hear about a $150 mistake, a $5k mistake and a whopping $13k mistake I made in my service-based business, and what I learned from each of them so (hopefully) you don't make them too.

There's an important message to this week's episode: We all make mistakes on the entrepreneurial journey.

If you're comparing your business to someone else who you follow online, and it looks like they've got it all figured out... There's only one way they got there: Learning from the missteps, oh craps and oopsie daisies.

And if you asked most business owners, we'll probably admit we don't feel like we have this whole thing figured out - and that is perfectly fine.

The podcast episode I mention in this episode is called: Does the spotlight make you uncomfortable? Eliminating the fear of being seen with TaVona Denise.

Stream it here on apple.
Stream it here on spotify

🎉 Get clients from Instagram inside Magic Marketing Machine! www.magicmarketingmachine.com

✨Watch a FREE masterclass called “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

🎉 Get clients from Instagram! Tap here to work with Jenna Harding  inside Magic Marketing Machine!

https://www.magicmarketingmachine.com

✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration/

Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)

https://parkdale-republic.lpages.co/10-sales-calls-new

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

When you stay on top of trends on social media, the algorithm rewards you. In this episode, I'll share my boldest 2024 predictions so when you spot these trends changing you can be among the first to jump on 'em!

This episode starts by taking you way back to what it was like to use social media circa 2017. Remember when we couldn't auto publish and had to hire graphic designers for every single instagram graphic? Thank goodness those days are behind us... 

After that chat, we jump ahead to 2024 with my social media trend predictions for the new year!

• Will social media die out?
• Will AI-generated content take over social media?
• ...Are authenticity and relatability really that important (Hint: YES!!!)

I also shout out some of my Instagram followers who shared their own 2024 predictions on my recent post!

Join in and tell us your 2024 Social Media Predictions!


TAP HERE to use Later.com, my favourite content scheduling tool!

🎉 Get clients from Instagram inside Magic Marketing Machine! www.magicmarketingmachine.com

✨Watch a FREE masterclass called “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

🎉 Get clients from Instagram! Tap here to work with Jenna Harding  inside Magic Marketing Machine!

https://www.magicmarketingmachine.com

✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration/

Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)

https://parkdale-republic.lpages.co/10-sales-calls-new

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

When you run a client-based biz, contracts are non-negotiable. But that doesn't mean they're not scary! 😬 In this episode, Lawyer Darielle Teitelbaum walks us through what to include in your client contracts in a way that's as approachable as it gets.

You'll leave this episode able to define some key contract language, and you might discover some contract terms that save your butt one day. 

But this isn't all about you, the service provider; We also break down why having a contract greatly benefits your clients, too.

Come wrap your head around small business contracts in this fun, informative episode.


➡️ Tap here to check out AWE Contracts!

Darielle Teitelbaum has made legal business protection accessible (and way less scary) for artists, wellness professionals and service-based business owners like you and me!

Awe contracts is #1 in Canadian, Downloadable Contracts for Entrepreneurs.

Darielle's contracts are easy to read, and fill out (in one hour or less). I’ve used them inside my business, and I highly recommend her templates.

🎉 Get clients from Instagram inside Magic Marketing Machine! www.magicmarketingmachine.com

✨Watch a FREE masterclass called “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

🎉 Get clients from Instagram! Tap here to work with Jenna Harding  inside Magic Marketing Machine!

https://www.magicmarketingmachine.com

✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration/

Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)

https://parkdale-republic.lpages.co/10-sales-calls-new

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

Wanna use a TikTok strategy to market your business? When I stumbled onto TikTok in 2020, I had no idea how powerful it would be as a marketing tool. What the press deemed as a platform just for Gen Z, who were dancing and doing lipsyncs was totally untrue... And I can prove it.

I've been discovered by multiple, 7 figure business owners who hired my social media management agency. (Actually, I totally forgot to say that in this episode - look at you, with the inside scoop!)

You can totally use TikTok to grow your brand - and in this episode I'll tell you the  strategy I used to grow mine.

🎉 Get clients from Instagram inside Magic Marketing Machine! www.magicmarketingmachine.com

✨Watch a FREE masterclass called “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

🎉 Get clients from Instagram! Tap here to work with Jenna Harding  inside Magic Marketing Machine!

https://www.magicmarketingmachine.com

✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration/

Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)

https://parkdale-republic.lpages.co/10-sales-calls-new

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

Can you control how you're perceived? ...Do you try to? If you avoid posting on social media because you're worried you'll be misjudged, criticized or bullied - this episode is 110% for you. 

Suspend self-judgment for 15 minutes or so and stay with me here...

In this episode we'll talk about the importance of being yourself in order to attract and retain clients. 

Jenna shares personal (embarrassing) stories from her past to explain how fear of perception can hinder business growth and how overcoming that fear can lead to success. 

We'll talk practically about authenticity and the power of showing up as yourself when creating content and marketing your business online. 

🎉 Get clients from Instagram inside Magic Marketing Machine! www.magicmarketingmachine.com

✨Watch a FREE masterclass called “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine

🎉 Get clients from Instagram! Tap here to work with Jenna Harding  inside Magic Marketing Machine!

https://www.magicmarketingmachine.com

✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)"

https://parkdale-republic.lpages.co/evergreen-webinar-registration/

Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)

https://parkdale-republic.lpages.co/10-sales-calls-new

Music by Jordan Wood

Hosted by Jenna Harding (Warriner), Creator of Magic Marketing Machine