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TitreDateDurée
Ep 14 | How to Nail your Next Interiors or Brand Shoot - 10 Action Steps16 Oct 202400:31:18

In this episode, I’m sharing my top tips for planning a successful interiors and brand photoshoot. Fresh off a recent shoot, I break down a simple 10-step action plan that covers everything from choosing the right location to styling your space and outfits. Whether you're rebranding or just need an update, this guide will help you capture images that truly align with your brand. Tune in for quick tips to elevate your business visuals and attract your dream clients!

___

If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  

THE KICKSTART PROJECT is open for enrolment! Come and check it out HERE

You will find Katrina Lumsden on Instagram @katrinalumsden_

You will find links to all you need to know about working with Katrina HERE

BOOK a Discovery Call

Come along to the FREE Masterclass - Roadmap to Kickstart your Interiors Business HERE

FREE GUIDE - The Secret to a Six Figure Offer Suite

Ep 13 | Krystal Johnson from Property Stylists of Melbourne.09 Oct 202401:12:37

In today's episode Krystal and I dive into the world of Property Styling, the highs and the lows. Krystal shares her journey to building a team that has allowed her to take time off when she needed to and look after herself and her daughter.

We also chatted about pricing and industry standards in the property styling industry which is a very important conversation to have, as well as how much we as women, love and need our own passion to follow so that we can be happy and health in our mind and body's.

If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  

THE KICKSTART PROJECT is open for enrolment! Come and check it out HERE

You will find Katrina Lumsden on Instagram @katrinalumsden_

You will find links to all you need to know about working with Katrina HERE

BOOK a Discovery Call

Come along to the FREE Masterclass - Roadmap to Kickstart your Interiors Business HERE

FREE GUIDE - The Secret to a Six Figure Offer Suite

Simone Mathews | Ep 4 Part Two - Leaning into Intuition & Energetics07 Aug 202400:31:59

This was such a great second half to our chat.

We chat about online courses to your interiors business as a way to reach more people as well as earn another income in your business.

Then we go deeper into using your intuition in business and leaning into it to make big decisions in your business. How Simone has always used her intuition to lead her on her journey.

What mindset you need to truly believe in yourself as a designer and show up in a way that truly owns your space. The role that we play as designers and change peoples lives through transforming our clients homes.

Moving through imposter syndrome as a chance to really lean into it and wonder why it is coming up.

Simone shares her thoughts that she doesn't believe in work/life balance and that it is more like a scale, where sometimes you lean more into motherhood and then others your time is needed in your business. Its all about communicating with your family and knowing when you need to choose.

Practices Simone uses to help her stay focused and in the right mindset to keep going with such a busy and thriving business.

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You will find Simone at www.soulhome.com.au

Or Instagram @soulhomeaus

If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  

You will find Katrina Lumsden on Instagram @katrinalumsden_

You will find links to all you need to know about working with Katrina HERE

Watch the FREE MASTERCLASS - How to Scale your Interiors Business - Expand your business and add 1:many income streams.

Simone Mathews | Ep 3 Part One - Creating a Soulful Interiors Business31 Jul 202400:34:50

If you are a budding interior designer or stylist and want to learn from someone who has forged their path into a successful interiors business then you will get so much from this interview with Simone Mathews from Soul Home.

Simone shares her tips around working with brands in collaborations, saying no to projects, niching to stand out in our saturated industry as well as the magical story about how Soul of Gerringong 'found her' and moved her into a career in the holiday home industry she didn't see coming.

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You will find Simone at www.soulhome.com.au

Or Instagram @soulhomeaus

If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  

You will find Katrina Lumsden on Instagram @katrinalumsden_

You will find links to all you need to know about working with Katrina HERE

Watch the FREE MASTERCLASS - How to Scale your Interiors Business - Expand your business and add 1:many income streams.

Ep 2 Niche Down to Stand Out in the Interiors Industry31 Jul 202400:14:52

"If you are speaking to everyone your are speaking to noone"

We hear this all the time, in all industries and it is no different in the Interiors Industry.

In this episode I share with you why it is important to Niche to stand out.

I go into my experience when I made the decision to niche into coastal interiors styling and truly owning it.

Finally I share 5 Tips to how you can niche down and what to tune into so that you can follow your aligned path and truly own your niche and your online space.

If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  

You will find Katrina Lumsden on Instagram @katrinalumsden_

You will find links to all you need to know about working with Katrina HERE

Here is the link to CREATIVE ATTRACTION

Watch the FREE MASTERCLASS - How to Scale your Interiors Business - Expand your business and add 1:many income streams.

Ep 1 Designing a Life I Love31 Jul 202400:18:34

This is the episode where I share all about my journey from being a stay at home mum and stepping outside my comfort zone into the unknown world of a bricks and mortar homewares store.

My journey through property styling, interior styling, design, holiday home mentor and social media marketing through to where I am now as an Interior Design Marketing Mentor has been a windy one.

One that I have leaned into my intuition at every step.

I hope you enjoy.

If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  

You will find Katrina Lumsden on Instagram @katrinalumsden_

You will find links to all you need to know about working with Katrina HERE


Watch the FREE MASTERCLASS - How to Scale your Interiors Business - Expand your business and add 1:many income streams.

She Designed a Life She Loves Trailer31 Jul 202400:03:01

Welcome to She Designed a Life She Loves. If you are ready to start living life on your terms, in a soul led and easeful way then this is where you need to hang out.

In this podcast I will be sharing with you the mindset and energetics behind creating a soul led business and how you can scale your creative business and skyrocket your income. I will take you from overwhelm to overflow with guest experts on all things energetics like human design, intuition, spirituality and so much more. Meet other creative women who have designed a life they love and created epically aligned business that gives them financial freedom.

Plus I will be sharing my own experience and stories along the way - all to support you on your journey to designing a life you love!


Connect with Katrina:

Website

Instagram

Pinterest

New Beginnings05 Jul 202400:18:16

This will be the very final episode under the Holiday in Style brand.  I am sharing the exciting things that have been going on behind the scenes and the new direction for this podcast.

 

On 1st August - this podcast will launch and air officially as She Designed a Life She Loves.  A culmination of all that I have learned in the last 15 years as an Interior Designer and Stylist, businesswoman and woman.

 

I will be sharing all things Mindset and Energetics.  Diving into the world of manifestation and how it has evolved in my own life.

 

I will be empowering and inspiring women like you to go for their dreams without fear.  To move into a new way of doing business through expanding into a scalable model. 

 

Whether you are an Interior Designer, Stylist or Creative this new direction will support you in ways you can't begin to imagine.

 

I will lead you into Desiging a life you love the way I have been able to do for myself as well as having guests on the show who have also built amazing lives and businesses through aligned business strategies, mindset and also using social media in a way that can blow up your business.

 

Let's goooooo!!

 

You will find Katrina @katrinalumsden_

For more information about Creative Scale head HERE

To engage Katrina as your mentor check it out at www.katrinalumsden.com.au

 

Studio Haven 2.0 is Coming!18 Sep 202300:15:59

With the change in my home life, there will be a few little tweaks in my business as well.  Nothing that is going to be too much of an impact on you but this episode explains those changes and the new direction that I am looking to go with Studio Haven.

 

If you would like to join me in my new program The Elevated Socials you can join the waitlist HERE and be the first to sign up at the founding members price of just $299!

 

Any questions you can find me @studiohaven_au

www.studiohaven.com.au

 

An Exciting New Chapter for Our Family08 Sep 202300:15:53

This week is more of a personal episode where I am sharing the decision around us selling our 'finally' finished beautiful home in Gymea Bay.  This home has been a long renovation of nearly 14 years and we have had many ups and downs along the process.

But we have decided it's time for us to move and and create something new.  Life is too short to stay in the one place for too long and I believe that exciting things come from change.

So, if you are someone who also has a desire to make a change in your life, tune in and hear all about our new adventure and our reasoning behind it.

 

You will find Katrina at @studiohaven_au

or www.studiohaven.com.au

 

 

Transforming By the Bay Batehaven with the Elevated Holiday Haven Program23 Aug 202300:24:07

I am so excited to welcome Madeleine from By the Bay Batehaven onto the podcast today to talk about the beautiful transformation she has made to her townhouse.

By the Bay Batehaven is a beautiful 2 bedroom, 2 bathroom, 2 storey townhouse opposite Corrigans Beach which sleeps 6 people.  The complex has an inground pool which is just a few steps from the townhouse's outdoor entertaining area.  It is opposite a beautiful park and just up the road from local cafes and stores.

Madeleine joined the Elevated Holiday Haven program as a VIP member to learn how to create a must stay destination through beautiful interiors, social media and marketing and shares her insights into what she has learnt, her take aways and how the program has helped her to build a strong brand for her business.

We talk about the modules, the guest expert masterclasses, the value in the zoom calls and the how these have all contributed to Madeleines confidence in her holiday home's transformation.

You can sign up for the Elevated Holiday Haven HERE - enrolment for this live round closes on 29th of August, 2023.  

To ask your questions head over to Instagram @studiohaven_au and send me a DM or email katrina@studiohaven.com.au.

You can find By the Bay Batehaven at:

@bythebaybatehaven

www.bythebaybatehaven.com.au

Or email Madeleine stay@bythebaybatehaven.com.au

 

The Elevated Holiday Haven Program in Detail14 Aug 202300:34:38

If you have been wondering what exactly it is you will learn inside my online program The Elevated Holiday Haven then this is the week to tune in.  This episode has solely been recorded to detail all of the Modules, inclusions and Bonuses inside the program along with who it is for and how you can join.

 

If you sign up before the 22nd of August I am also going to gift you with these TWO BONUSES!:

1.  Welcome and Strategy Call via zoom with Katrina to create your personalised plan of action for your holiday home. 

2.  Instagram Audit to ensure that you are set up with a strategic and successful marketing and online presence.  (if you don't have an instagram account yet, once you create that using what you learn inside the program, Katrina will Audit it for you)

 

You can learn more and sign up for the Elevated Holiday Haven HERE

If you have any questions about the program head over to @studiohaven_au and send Katrina a DM or email katrina@studiohaven.com.au

Ep 12 | How to Create a Business in Alignment with Your Season of Life02 Oct 202400:19:50

In this podcast episode, we dive into the reality of balancing your business with the season of life you're in. Whether you're raising young children, working full-time, or managing family commitments, it’s essential to ensure your business supports your life instead of adding to the stress. I share personal stories from my own journey, starting my career when my youngest was just three, and how I managed to grow a successful business without sacrificing my priorities at home.

We’ll explore practical tips for designing a business model that aligns with your current circumstances, from auditing your service offerings to setting realistic income goals. This episode is all about making sure you can pursue your passion for interiors while maintaining balance and avoiding burnout, no matter what life throws your way.

If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  

You will find Katrina Lumsden on Instagram @katrinalumsden_

You will find links to all you need to know about working with Katrina HERE

BOOK a Discovery Call

Sign up to the Free Masterclass - Roadmap to Kickstart your Interiors Business HERE

FREE GUIDE - The Secret to a Six Figure Offer Suite

From Dream Home to Dream Destination with Lauren, Hilltop at Bright07 Aug 202300:29:38

On this weeks episode I am joined by Lauren, the owner of Hilltop at Bright in Victoria. Hilltop is a gorgeous skandi style home and provides boutique accommodation that caters to everyone from families and large groups to couples looking for a getaway with a luxurious feel.

Located 2.2km from the town centre of Bright, Victoria. The home is divided into two levels, a retreat downstairs and the main living upstairs. The interior of the home is designed to compliment the beautiful alpine surroundings and bring the outside environment in.

Lauren shares her journey to creating this home which was originally going to be their dream home, but has become a successful holiday destination.   You can find Hilltop at Bright:   Instagram:  @hilltopatbright Website:  www.hilltopatbright.com.au Tik Tok:  @hilltopatbright.   You can learn more about the Elevated Holiday Haven HERE Enrolment closes on 29th August with the new course starting mid September.   If you have any questions head over and DM Katrina @studiohaven_au on Instagram.    
The Holiday Haven Method - 5 Key Foundations to a Successful Holiday Home Business31 Jul 202300:27:15

The Holiday Haven Method is the way I work with my clients to create the foundations to a successful holiday home business.  Whether that is through my mentoring clients or inside The Elevated Holiday Haven Program.

 

Today I walk you through my 5 Key Foundations to a Successful Holiday Home business that I teach - My Holiday Haven Method so that you have a basis to work from to also know where you need to start from before you can build success.

 

It is from these foundations that your business will grow.

 

I also share the exciting new way of signing up to the Elevated Holiday Haven program for only $777.  The self paced program which is now available to you to study and learn in your own time at your own pace for as long as you want.  You have access to the program for the lifetime of the course and you will also have 12 months of Facebook support from me to answer all of your questions.

 

FAST ACTION BONUS - If you sign up before 3rd August you will also receive a FREE Welcome and Strategy Call with me to work out your step by step plan to know exactly the road you need to take to build your solid foundations to success.

 

You can sign up for the Elevated Holiday Haven program HERE

 

If you have any questions you can head over and ask Katrina @studiohaven_au

The Importance of Collaboration when Building a Successful Holiday Home with Fran from The Wensley20 Jul 202300:59:35

This week Fran joins me on Holiday in Style to chat about her property, The Wensley ​which is set in a secluded but central pocket of the Surf Coast Hinterland called Wensleydale, offering you a chance to chill out and stay put or explore The Great Ocean Road and surrounding countryside with complete privacy. 

When you hire The Wensley, you have exclusive access to the 80 acre property and use of the house and shed. Maximum occupancy is 10 guests with 5 beds in total. Two bedrooms down stairs and a spacious loft bedroom upstairs housing ground level bunk nooks.

Fran and I chat about the importance of collaboration and investing in the professionals to get the best out of your investment for a successful business.  She shares her architect, designer, 

I love listening to how a small idea and dream can become a reality for many of my hosts and Fran's dream of the Wensley has definitely come to life.

 

You can sign up for the Elevated Holiday Haven Waitlist HERE

Have a question for Katrina?  Send me a DM over at @studiohaven_au

Or send me an email at admin@studiohaven.com.au.

 

 

You will find Fran and the Wensley @thewensley

www.thewensley.com.au

Byrne Architects http://byrnearchitects.com.au/

Lisa Buxton Interiors http://lisabuxtoninteriors.com/

Tess Newman Morris @tess.newman.morris

Lisa Cohen Photography https://lisacohenphotography.com/

 

 

Foundations to Success, Mentoring for Holiday Home Owners03 Jul 202300:21:45

Foundations to Success - Mentoring for Holiday Home Owners.  My new 1:1 service offering bespoke support for hosts to create must stay destinations to increase their bookings and become a holiday stay that everyone is talking about!

This service is run over 8 weeks with 4 x 2 hour zoom sessions.  Each session is created around your specific needs and are centred around the 4 main pillars of my mentoring service.

 

Design 

Brand

Marketing

Guest Experiences

If you would like to book in a chat to see how this can support you in moving forward with your holiday home journey you can book a chat below

BOOK A CHAT 

To sign up for the Waitlist for the Elevated Holiday Haven  HERE

You can find Katrina @studiohaven_au

Or www.studiohaven.com.au/foundations

 

Founders of Aloca, Rachael & Aleace - Share the Insider tips go from Holiday Home to Photo Shoot Location.19 Jun 202300:37:21

If you have been pondering the idea of listing your holiday home as a photo shoot location to earn an income during the midweek or while things are quiet, then this is the episode you have been waiting for!

 

I chat to the founders of Aloca - the leading platform for creatives to source their locations for photo shoots, film productions, commercials, content creation and so much more.  They share how it all works from set up through to hosting a creative in your holiday home.

 

You can find Aloca at

www.aloca.com.au

or on Instagram @aloca_au

Get your 20 Instagram Content Ideas for Holiday Home Owners Free Download

You can find Katrina @studiohaven_au

www.studiohaven.com.au

 

What is your Why Behind your Holiday Home05 Jun 202300:26:52

We all have different reasons for purchasing a holiday home, for some it's just about the money, but for most it has a lot deeper meaning.  If you tap into that and bring that through into the way you look after your guests, communication with them and create memorable guest experiences it will ensure that they will have a holiday to remember and talk about for years to come.

 

In this episode I share a little of my own personal life and journey of my why - and reasons behind why I am so passionate about owning a holiday home.

 

You will find Katrina on Instagram @studiohaven_au

www.studiohaven.com.au

 

The DIY Tips for your Holiday Home with Zoe Gilpin22 May 202300:20:24

Today we are joined by Zoe Gilpin - The DIY Decorator who is sharing with us some tips on how to style your home using some easy DIY methods along with some cost effective renovating ideas as well.

 

Zoe also gives us some insights into her growth on instagram and what is important to keep in mind when trying to connect and grow on Instagram.

 

You can find Katrina @studiohaven_au

www.studiohaven.com.au

You can find Zoe @thediydecorator

Presenting a 5 Star Holiday Property to your Guests08 May 202300:11:10

Whether you are on a low budget or a high budget in your holiday property it goes without saying that presentation is EVERYTHING!  Sometimes we can get busy and forget to look at the simple things to maintain and keep your property at it's highest standard.  Here are some tips and reminders for you and your cleaners to ensure that you are always offering your guests a 5 star holiday property every single time.

 

You can find Katrina @studiohaven_au

www.studiohaven.com.au

BONUS - Episode 3 The Reality of Life03 May 202300:16:14

Well, as this is all about being real this episode I am sharing the next roadblock in the journey to purchasing my holiday property.  

 

You can find Katrina @studiohaven_au

www.studiohaven.com.au

Creating an Environmentally Friendly Holiday Home24 Apr 202300:23:11

When we are in the early stages of our holiday home journey and you are looking to knock down and rebuild or renovate, this is the perfect time to think about how you can repurpose, or reuse materials, implement sustainable living practices and services that will create an impact on the environment.

Their are over 4 million Airbnb's in the world let alone the rest that are not listed on Airbnb and it is our responsibility to do our part in protecting our environment and reducing our carbon footprint.  Reducing the single use plastic, the use of water and energy consumption.

In this episode I share my own point of view and tips on what I believe will improve our holiday home's carbon footprint and help to build a more sustainable environment.

You will find Katrina @studiohaven_au

www.studiohaven.com.au

 

Ep 11 | Roadmap to Kickstart your Interiors Business25 Sep 202400:25:11

Whether you are just starting in the interiors industry or if you have been working as a stylist for a few years, you need to build your business on the really strong foundations that will not only support you to feel confident in getting started but will allow your business to grow as you do and earn you an incredible income.

In today's episode I share with you my refined Roadmap with the steps to kickstart your interiors business today. No more guessing.

And if you want even more of the nitty gritty details make sure you come along to my Free Masterclass - Roadmap to Kickstart your Interiors Business - sign up HERE

If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  

You will find Katrina Lumsden on Instagram @katrinalumsden_

You will find links to all you need to know about working with Katrina HERE

BOOK a Discovery Call

FREE GUIDE - The Secret to a Six Figure Offer Suite

10 Ways to Attract Guests to Your Holiday home and Increase your Bookings10 Apr 202300:22:49

Running a holiday home business in this market has been tough for a lot of home owners.  Especially if you have a mortgage on your property and you have a bottom line amount that you need to earn to break even.  With interest rates going up and bookings going down it can be tough. 

But reducing your rent is not the only answer!  I have 10 ways you can attract guests to your holiday property and increase your bookings WITHOUT reducing your rent!

If you want to join the Elevated Holiday Haven waitlist you can sign up here for the next round launching in September 2023. Join the Waitlist

If you want to have Katrina do an Instagram Audit with you you can purchase here

You can find Katrina here @studiohaven_au

Th Basics of Instagram for your Holiday Home Business03 Apr 202300:27:19

It's all about the basics this week!  I am sharing my 10 basics of Instagram that you need to know as a holiday home owner to use in your business Instagram Account.  How you can use them for your holiday home business and why they are important.

 

I am also sharing with you a new Workshop Holiday Home Instagram Back to Basics where I will be walking you through the absolute basics of Instagram including, posting, stories, hashtags, highlights and how to create reels.  All in a live workshop on the 11th of April at 10am AEST.  Link below to sign up!

You can find Katrina @studiohaven_au

www.studiohaven.com.au

Sign up for the Back to Basics Instagram Workshop HERE

Learn more about working with Katrina in her Holiday Home Business:

Social Media Services

Interiors Services

Elevated Holiday Haven Waitlist

Creating a Dreamy Destination at Orchards Nest, Tasmania28 Mar 202300:31:36

In today’s episode we step inside the story of Esther and Matthew, a married couple from Huon Valley in Southern Tasmania.  Their home @orchards_nest is nestled high on a hill overlooking rolling green hills and apple and cherry orchards, Mathew is a 6th generation apple and cheery farmer

 

Being only a 30 minute drive from Hobart it is the perfect destination if you are travelling Tasmania.  With a steamy hottub that overlooks the magnificent view, the privacy of the bush and the twinkling star it sounds like it’s too good to be true.

 

Esther shares with us how she created Orchards Nest, her design process and her love of sharing this amazing space with her guests.  As a mother to 3 young children she has found hosting to be the perfect balance to being at home with her babies while still giving her a passion of her own to follow. 

You will find Orchards nest on Instagram 

@orchards_nest

Or you can book via Airbnb at this LINK

Hosting with Heart - Orchards Nest 

You will find Katrina 

@studiohaven_au

To sign up for the my FREE Workshop - 5 Ways to Book up your Holiday Home using Instagram you can follow this link

www.studiohaven.com.au

BONUS - Episode 2 Inside My Research and New Beginnings22 Mar 202300:36:55

In this weeks Bonus episode sharing my journey into searching for my dream holiday home - I share some of the research I have been doing to find our holiday home using tools like Airdna.  As well as some ideas my husband Pete and I have been throwing around in relation to our next steps with our life path!

You can find Katrina @studiohaven_au

www.studiohaven.com.au

 

5 Software Platforms to Take Your Life from Overwhelm to Organised20 Mar 202300:45:27

I mean, who doesn't want to save time and overwhelm right?  In this episode I share my top 5 platforms that I have been using for years which are saving me so much time, energy and most of all that overwhelmed feeling that I am never going to get it all done!

 

The top 5 are:

1. Plann

2. Dubsado

3. Asana

4. Canva

5. Flodesk

Even if you only give one a try, I can promise you, you won't be sorry!

 

Here are the links to all of the software platforms below:

Plann

Dubsado

Asana

Canva

Flodesk

 

You will find Katrina's services HERE.

Get in touch with Katrina on Instagram @studiohaven_au

or email admin@studiohaven.com.au

www.studiohaven.com.au

 

 

Living Room Transformation - Where to spend and where to save.15 Mar 202300:39:33

I am often asked - How do I know where I should be spending my money and where should I be saving money.  So I have decided to record an episode today where I am also videoing a room transformation concept shopping and creating a space showing you where you should invest your money and where you can save it.

 

I also go through all of the places that I like to shop for my interiors pieces, where I go for my higher priced quality pieces and where I shop for my cheaper pieces.

 

You can also watch this episode recording - video tutorial of the Living Room Concept being created inside my Facebook Group Holiday in Style Insiders.  Request to Join Here.

 

If you are interested in having Katrina create and transform a room in your holiday home you can follow this link to purchase and get started today.

You can find Holiday in Style Insiders facebook group here and request to join to watch the tutorial.

You can sign up for Canva Here.

You will find Katrina @studiohaven_au

www.studiohaven.com.au

If you want to join the waitlist for The Elevated Holiday Haven

 

BONUS - My Journey to Purchase my Holiday Haven Begins06 Mar 202300:20:44

This is the start of something new on Holiday in Style.  Every other Thursday I will be posting a Bonus episode sharing about my own journey to purchasing my dream holiday home.

This has been a loooong time dream for my husband and I and is my whole 'why' that I am here doing what I am doing as an interior designer for holiday home owners!

So I will be sharing from searching for the right property, through to purchasing, the design and renovations, styling, setup and launching and then of course hosting.  I am so excited and can't wait to share it with you.  It will be an optional bonus you can choose to listen to - or not!  That is totally up to you.

The regular Holiday in Style episodes with my guests from business and holiday homes along with my own Interiors and Marketing tips will continue on Tuesdays as always.

I hope you enjoy!

Katrina x

Find Katrina @studiohaven_au

www.studiohaven.com.au

 

5 Tips to Increase Your Social Media Presence to Generate More Bookings in your Holiday Home.27 Feb 202300:37:09

One of the first thing you do when you’re planning a holiday is usually jump on social media and check out the destination and the accommodation because we can learn so much more from Instagram than we can from an airbnb platform and website. 

So in today's episode I am sharing how you can learn how to increase your social media presence which will in turn lead to more followers and potential eyes on your holiday home which of course could potentially lead to more bookings.

Here they are:

1. Optimise your Bio so that your guests know exactly where your holiday home is and if it is right for them

2. Curate an aesthetically designed feed

3. Create Canva Graphics to share more information with your guests and share your brand voice

4. Create authentic content which prompts engagement and teaches our followers about our stay

5. Remember to introduce yourself to your community and collaborate with them to grow your following and increase your brand awareness

 

We are now offering the following services at Studio Haven to help you to grow your social media presence and increase your holiday home bookings;

Holiday Home Instagram Audit - Book Now

Holiday Home Social Media Management - Learn More

You can book in a chat with Katrina HERE to discuss working with her in any capacity

Find Katrina @studiohaven_au

www.studiohaven.com.au

 

 

The Art of Great Customer Service at the Old Schoolhouse Milton20 Feb 202300:40:33

It was such a pleasure to meet Jenny Paul this week, host and owner of The Old Schoolhouse in Milton.  Couples accommodation located just 4km from Milton and set on 2.5 acres of tranquil lawns and orchard with views in all directions. 

The main homestead is the heart of this rambling property.  It has all the trappings of a rural property with a productive vegetable garden and orchard, and chooks that wander throughout the grounds. Guests at Old Schoolhouse Milton are free to wander around the gardens and orchard and delight in picking fruit straight from the tree and collecting fresh laid eggs for their breakfast.

Jenny has mastered the art of great customer service.  From offering her guest fresh laid eggs and homemade jam to even dropping them off at the local restaurant if they want to have a drink.  Nothing is too much trouble!  It is all about making her guests happy and enjoy their stay and what Jenny has created in the Old Schoolhouse is a testament to her.

If you would like to find her:

Instagram:  @oldschoolhousemilton

www.oldschoolhousemilton

You will find Katrina @studiohaven_au

or www.studiohaven.com.au

To join the Elevated Holiday Haven waitlist http://www.studiohaven.com.au/elevatedholidayhaven

Why you Should Have Your Own Website for your Holiday Property?13 Feb 202300:40:31

In today's episode we meet and chat with Brooke Osborne, who is the creative director of Modern Maven Studio, a web designer based in Sydney working with lifestyle brands wanting to capture a modern audience. Her specialty is uncovering a brands voice and translating that into a digital space so her clients can soar to great heights selling their services. 

  Brooke has worked with countless creatives over the years including interior designers, holiday property owners, coaches,  event planners to name a few. As a devoted WordPress and Shopify designer, Brooke is committed to building and designing brands and websites that engage, inspire and convert visitors into clients.    We discuss the importance of holiday properties having their own 'real estate' for their holiday homes for guests to come and learn more about their properties.  A place to direct them to, collect information, and dive into why they should stay in your holiday property.   Brooke also shares WHAT is important information to have on your website for your potential  guests.   Brooke also offers an amazing discount to our listeners!  So make sure you tune in!   You can find Brooke at www.modernmaven.com.au or on Instagram @modernmavenstudio   For Information or to sign up for The Elevated Holiday Haven head over to www.studiohaven.com.au/elevatedholidayhaven   Find Katrina on Instagram @studiohaven_au
Ep 10 | Taking Aligned Action & Signs from the Universe18 Sep 202400:21:02

In today's episode I share a story about taking aligned action in your business and share the way's that I follow the signs from the universe along with my inner guidance system to implement and move into new offerings or decisions in my business.

If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  

You will find Katrina Lumsden on Instagram @katrinalumsden_

You will find links to all you need to know about working with Katrina HERE

BOOK a Discovery Call

Your Roadmap to Kickstart your Interiors Business HERE

FREE GUIDE - The Secret to a Six Figure Offer Suite

How you can Earn an Extra Income in your Holiday Property Right Now06 Feb 202300:20:32

With the market a little bit rocky at the moment it might be time for you to think about other ways you can generate some income into your holiday property.  So I thought it was a great time to share with you about the possibilities of becoming a host as a photo shoot location.

Holiday homes and photo shoot locations are such complimentary businesses and work really well together.  With brands mostly wanting to book midweek when your holidaying guests mostly want to book on weekends.  Therefore allowing you to fill your days throughout the year.

As long as you have a beautiful, and unique space that you keep maintained and well looked after, there is no reason why you can't also list your property as a photo shoot location.

The girls at Aloca have been a fantastic support to me when I listed @haven_shootlocation 6 months ago and it has been a lucrative and fun journey for me so far!

BONUS OFFER - if you sign up to the Elevated Holiday Haven - you will now receive a Guest Masterclass with the founders of Aloca, Aleace and Rachael sharing their insider tips on how to create a successful shoot location in your holiday home PLUS my own tips as a host on preparation, styling, pricing and marketing.

ENROLMENT CLOSES SOON!

Sign up today The Elevated Holiday Haven

Find Katrina on Instagram @studiohaven_au

Aloca Shoot Location Platform - www.aloca.com.au

 

How to Market your Holiday Property with the Right Wording30 Jan 202300:29:48

When you are creating your website for your Holiday Property, it is so important to get the wording right!  Knowing 'how' to speak to your target market in a way that will entice them to read on, learn more and 'want' to  purchase and stay in your holiday property is everything!

Today I am joined by the lovely Liana Pantalone who is a talented holiday home copywriter specialising in brand storytelling, website copywriting and full marketing solutions for holiday property rentals and Airbnbs.  

If you haven't thought about engaging a copywriter to help you with your website yet - you will after listening to this episode!  Liana also shares a discount with our listeners at the end of the episode so make sure you tune in to learn all about it.

Enrolment for the Elevated Holiday Haven is also open at The Elevated Holiday Haven

Find Katrina on Instagram @studiohaven_au

You can find Liana at The Climbing Vine Co

Instagram @the_climbing_Vine_co

 

6 Pillars to a Stand Out Holiday Home24 Jan 202300:21:42

What does it take to own and run a successful holiday home business?  There are multiple factors that contribute to this, including hard work, lots of time and energy and having a business mind as well.  

 

In this episode I am sharing my own thoughts on what I believe are the 6 Pillars to a Stand Out Holiday Home

1.  Your Vision

2. Your Branding

3. Your Curation of the Interiors

4. Your Styling

5. Your Marketing

6. Your Experiences and Customer Service

 

Of course being across your numbers and the back end running of the business is key to the success of it as well!

 

PLUS Enrolment is OPEN for the Elevated Holiday Haven with an Earlybird offer until the 1st of February and I share all of the fabulous inclusions, so listen in and learn all about it.

To Learn all about it:

The Elevated Holiday Haven

If you would like to book in a call with Katrina to ask her any questions and see if the course is right for you, you can do so right here Book a Call

You will find Katrina here:

www.studiohaven.com.au

www.instagram.com/studiohaven_au

Content Creation Tips for Holiday Homes with Loz Markham16 Jan 202300:53:50

In today’s episode of Holiday In Style Lauren Markham founder of Construct Republic and I dive deep into Content Creation, Branding and Social Media and the importance it plays for your holiday home business.

Lauren believes that building a brand that holiday makers will come searching for to stay rather than will come and stay at when they search your location is the key to your success.  

She shares tips on working with influencers, creating reels, how to set out your Instagram bio and sooooo much more.

Don’t miss this one if you are wanting to get it right when creating your online presence in the digital world for your holiday home business!

Loz also shared an amazing discount with my listeners in this episode that you will have to tune in to hear all about it!!

You can find Lauren at Construct Republic on Instagram @constructrepublic

She is also on Facebook at the www.facebook.com/constructrepublic

SIGN UP FOR THE WORKSHOP - How to Fully Book Your Holiday Home in 2023

The Elevated Holiday Haven Waitlist 

You will find Katrina here:

www.studiohaven.com.au

www.instagram.com/studiohaven_au

Renting Your Home while Travelling Australia with Leah Bailey from Isle at Mudjimbah Beach.09 Jan 202300:30:43

This week I have a really special spin on the holiday home rental.  Leah Bailey and her partner, offer their own home for short term holiday letting.  They both own a photography business which operates Australia wide so spend most of the year travelling.  While they travel, they rent their gorgeous home to holidayers to enjoy.   Their home, Isle is located in beautiful Mudjimba on the Sunshine Coast and is perfect for both families and groups of friends. It is only  a short walk from the beach and opposite the Northshore conservation area.

Leah is a local and grew up close to the beach which instilled a true love for everything the coast has to offer and has given her such respect for the place they call home. They love exploring and travelling for their work but love coming home to Isle to stay, which is always a treat.

I really enjoyed learning about this lifestyle that Leah lives and hope you enjoy this interview as much as I did.

I also share about a new FREE Workshop that I am hosting on January 23rd 2023 at 7pm AEST How to Create a Fully Booked Holiday Home in 2023.

Join me for this 60 minute workshop where I teach you how to create a magnetic interior vision to fully book your holiday home for consistent bookings throughout the year.

Register for the Workshop 

The Elevated Holiday Haven Waitlist 

You will find Katrina here:

www.studiohaven.com.au

www.instagram.com/studiohaven_au

Check out Isle - at Mudjimbah Beach on Instagram 

@isla_mudjimbahbeach

 

 

SEASON 2 - 5 Tips to a Functional Outdoor Living Space02 Jan 202300:21:28

Welcome back to Holiday in Style for 2023 and Happy New Year.  In today's episode I share with you my 'word' for the year or I should say 'words' because I couldn't narrow it down to just one.

 

I also have my 5 Tips to a Functional Outdoor Living Space which is the perfect timing especially now that we are all enjoying the beautiful summer of Australia.  

Next week I am going to be sharing an exciting Workshop with you all that I will be hosting very soon so make sure you tune in!

 

The Elevated Holiday Haven Waitlist 

You will find Katrina here:

www.studiohaven.com.au

www.instagram.com/studiohaven_au

 

Most Downloaded Solo Episode of 202226 Dec 202200:21:15

It's not a surprise to me that this was the most downloaded episode of 2022 - it is something that is important to each and every one of you who owns a holiday property in this growing market.  And if it isn't important to you then it should be!

I hope you enjoy revisiting this episode and get some new takeaways to help you to rethink what you are doing and what you may be able to start doing in 2023 to stand out!

If you would like to join me inside The Elevated Holiday Haven in 2023 make sure you are on the waitlist for the early bird offer.  

The Elevated Holiday Haven Waitlist 

You will find Katrina here:

www.studiohaven.com.au

www.instagram.com/studiohaven_au

A Revisit of Katrina’s Favourite Guest Episode of 202219 Dec 202200:31:31

This week we revisit Katrina's interview with Cathy Dillan from Coconut Crib Burleigh Heads. 

 

If you are ready for your holiday home to stand out and book out in 2023 and you want to be the first to find out about when the Elevated Holida Haven launches in January then get yourself onto the waitlist.   You don’t want to miss out on the special offer I will be making in there.  

The Elevated Holiday Haven Waitlist

Holiday in Style 2022 Wrap Up & What’s to Come in 202312 Dec 202200:26:22

It's been a whirlwind second half of the year and I can't believe we are already at the end of 2022 and 6 months of Holiday in Style already.  In today's episode I go through and share my insights and take away's from every guest episode and what I loved about each one.

I also share what's to come for 2023 including something exciting that I will be sharing with you all when I return on 3rd January 2023!

 

Sign up the the Waitlist to The Elevated Holiday Haven Here.

You can find Katrina here: @studiohaven_au

www.studiohaven.com.au

If you would like to book in a chat with Katrina BOOK A CHAT

Episode Website:  www.studiohaven.com.au/podcast

Holiday in Style Insiders Facebook Group Here

3 Tips to Create a Luxe Look in Your Holiday Home05 Dec 202200:22:37

It would be lovely if we all had unlimited funds to purchase high end furniture for our holiday homes, but that is just not the case for most of us.  So this week I am sharing 3 Tips to Creating a Luxe Look for Less and diving into ways you can elevate your interior to give it a luxe vibe and feel without necessarily having to spend thousands of dollars on giving the entire space an overhaul!

Tune in to learn what they are!

 

You will find Katrina @studiohaven_au

www.studiohaven.com.au

If you want to join the waitlist for The Elevated Holiday Haven

Ep 9 | Hillary McVeigh | Human Design & Intuition in Business11 Sep 202401:03:17

Before you listen to this episode, if you don't know your Human Design Type yet follow the link below and fill in your details to find out.

This episode is a fun and casual chat about how knowing your Human Design type can allow you to be such a better woman in business. Knowing when it is time to slow down, what your human traits are and who you really be.

We also dive into intuition and Hillary shares about how you can tune in, your inner ego taking over and knowing when it is your intuition that is speaking to you.

If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  

You will find Hillary @designedasyou on Instagram

Find out your Human Design Type HERE

Book a Human Design for Business Reading HERE

You will find Katrina Lumsden on Instagram @katrinalumsden_

You will find links to all you need to know about working with Katrina HERE

BOOK a Discovery Call

FREE GUIDE - The Secret to a Six Figure Offer Suite

The Importance of Creating a Brand Identity with Rachael Turner from Among The Palms28 Nov 202200:46:49

Your holiday home is a business and creating a brand identity is just as important as elevating the interiors of your holiday home. One just goes with the other. Today I have guest Rachael Turner from Among The Palms Aus join me who specialises in bespoke brand identities to the holiday property market both locally here in Australia and internationally.

 

Rachael shares her tips on what we as holiday home owners should be thinking about to create a brand identity for our own holiday homes, how to create one, the importance of creating one and all of the ways that you can use your brand and logo to share and market your holiday property.

 

If you are setting up and just getting started this is a must listen - grab a cuppa and settle in as you will definitely need to take some notes!

 

You can find Rachael Turner at:

Instagram: @amongthepalms.aus

Acrylic Signs: cocreative_design

You'll find Katrina 

Instagram:  @studiohaven_au

www.studiohaven.com.au

Join the Waitlist for the Elevated Holiday Haven: www.studiohaven.com.au/elevatedholidayhaven

Tips to Knowing Where to Purchase Your Holiday Property with Jo Vadillo21 Nov 202200:36:57

This week I enjoyed diving into property investing in the holiday property market with Jo Vadillo from Advocate Property Services who is a buyers agent, active investor and renovator and 100% obsessed with property!  She has been in the industry for over 20 years and is very experienced and knowledgeable in all areas of property investing.

We chat about what we should be looking out for in the market when we are searching for a property to purchase for a holiday rental as well as the red flags to be watching out for as well. 

So if you are in the early stages of your journey and wanting some tips then this is the episode for you!.

You will find Jo Vadillo at:

Property Advocate Services https://advocateservices.com.au/

Email:  hello@propertywomen.com.au

Property Women:  www.propertywomen.com.au

She Renovates: www.sherenovates.com.au

Property Education:  www.propertyed.com.au

 

You'll find Katrina 

Instagram:  @studiohaven_au

www.studiohaven.com.au

 

 

Building a Modern Holiday Home in the Historical Town of Beechworth.14 Nov 202200:37:09

This week I chat to Tamara who is the owner of John and Janes Beechworth in Victoria.  Tamara has a love for architecture, design, and the build process as well as exploring and holidaying so creating John and Janes at Beechworth was perfect for her.  They were finding it difficult to find the perfect getaway for their growing family, so decided why not build one instead, in a town they loved and where their good friends lived - Beechworth has a vast array of good Wine, food, beer, walking trails, bike riding, a rich history, beautiful architecture and so much more. All of this makes Beechworth the perfect getaway destination.

The John and Janes are two separate buildings on the one property - One called Johns in dark moody colours and one called Janes a lighter and brighter aesthetic, allowing Tamara to have some fun with design and colour.  They were placed and designed by their architect around two gorgeous existing palm trees on the property.

Tamara shares her journey around the build and design of the holiday property and how much she is enjoying her new role of hosting the property.

You can find John and Janes Beechworth here at

www.johnandjanesbeechworth.com.au

Instagram:  @john_and_janes_beechworth

Architect: https://pandaarchitecture.com.au/

For more information and to join the waitlist and hear about the early bird offer for The Elevated Holiday Haven HERE

You can find Katrina on Instagram @studiohaven_au

Or www.studiohaven.com.au

 

How to Create a Sold Out Holiday Home With Stand Out Design.07 Nov 202200:16:50

When it comes to standing out - design and style are your guests first impressions and what makes them stop the scroll.  And once they have stopped - it is what entices them to spend the extra money on the beautifully designed and styled holiday homes.

I recently created a New Guide:

10 Ways to Elevate Your Interiors to Stand Out and Sell Out - Holiday Stay Design Ideas to Set You Apart and Fill Your Calendar.

With some gorgeous visual inspiration along with tips for you to create stand out design for your holiday home.

Today I am sharing my favourite 3 Design ideas for your holiday home.

1.  Bold Pops of Colour

2. Nostalgic Vintage

2. Pretty Pastels.

Download the Free Guide for the Other 7 and for the visual inspiration.

YOUR FREE GUIDE

If you are interested in booking for for a Design Vision Intensive you can do so HERE

AND OF COURSE!  - To join the waitlist for The Elevated Holiday Haven and receive the Early Bird offer going out at the end of the week you can sign up HERE

Find Katrina on Instagram

@studiohaven_au

www.studiohaven.com.au

 

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