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TitreDateDurée
SEO Jesus Predicts SEO’s Survival in an AI-Driven World!16 Feb 202500:52:08

Join me, Olga Zarr, as I sit down with Stuart, also known as SEO Jesus, to discuss the future of SEO. We delve deep into the shift away from traditional blogging, the impact of Google's Helpful Content update, and how to leverage AI and exact match domains for lead generation. Stuart shares his journey from affiliate marketing to founding his own successful SEO agency, his thoughts on Google’s monopoly, and the potential future of SEO by 2025. We also explore effective YouTube strategies for SEO consultants, how to create engaging thumbnails, and the importance of maintaining curiosity and user-friendliness in your content. This episode is packed with actionable insights and practical advice.

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:
👉 Follow Olga Zarr X (https://x.com/olgazarr)
👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)
👉 SEO newsletter by Olga Zarr
👉 SEO podcast by Olga Zarr
👉 SEO consultant Olga Zarr 
👉 The best SEO audit course

Make sure to try:

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International SEO Masterclass You Can't Miss (with Kira Khoroshilova)10 Feb 202500:46:21

Join me for a deep dive into international SEO with the brilliant Kira Khoroshilova. In this interview, we dive deep into the complexities of international SEO, exploring how to effectively expand into multiple countries or languages, and the cultural nuances involved. Learn from Kira's real-life examples about the importance of keyword research, the best structural implementations, and how to avoid common pitfalls like over-relying on automatic translations. This conversation offers valuable insights into maximizing your global reach and increasing your ROI.

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:
👉 Follow Olga Zarr X (https://x.com/olgazarr)
👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)
👉 SEO newsletter by Olga Zarr
👉 SEO podcast by Olga Zarr
👉 SEO consultant Olga Zarr 
👉 The best SEO audit course

Make sure to try:

Check my other specialties:

Check my other services:

Internal Links: Are You Committing SEO Suicide? The #1 SEO Mistake on Lawyer & Local Business Sites12 Aug 202400:24:27

In this video, I dive deep into the importance of internal linking for lawyer websites and other local businesses. As an SEO expert with over 12 years of experience, including a significant focus on the legal industry, I've seen firsthand how proper internal linking can dramatically impact a website's SEO performance.

You'll learn why using keyword-rich anchor text is crucial, how to avoid the common pitfalls of "read more" links, and why alt text for image links is a must. I'll also share insights on how to use tools like Cora to refine your internal linking strategy and boost your site's rankings.

If you're looking to improve your site's SEO, this video is a must-watch! Want to take your SEO skills to the next level? Check out my SEO Audit Mastery Course, where I share my entire SEO audit methodology, refined over 12+ years in the industry.

The course covers everything from the basics of SEO audits to advanced tactics that can help you charge $5K+ for an audit. You’ll get lifetime access, regular updates, and direct access to me through live Q&A sessions and community discussions.

Sign up today and transform your SEO career!

👉 Enroll in SEO Audit Mastery: https://seosly.com/seo-course/

👉 Subscribe to my SEO newsletter: https://seosly.io

Watch the video version of this podcast: https://youtu.be/t5CQzXUCGYw 

Don't forget to subscribe to my channel and hit the notification bell so you never miss an update!

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)
👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)
👉 SEO newsletter (https://seosly.io/)
👉 SEO podcast (https://seosly.com/podcast/)
👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)
👉 The best SEO course (https://seosly.com/seo-course/)

Wix SEO, Technical SEO, & SEO Audits With Crystal Carter08 Jan 202301:00:02

In this episode of the SEO Podcast by #SEOSLY, a special guest, Crystal Carter, Head of Communications at Wix, joins the show to share valuable insights on Wix SEO, technical SEO, SEO audits, and other related topics. Crystal provides a wealth of tips and strategies to help improve your website’s search engine rankings.

Connect with Crystal Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)

👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)

👉 SEO newsletter (https://seosly.io/)

👉 SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant (https://seosly.com/seo-consultant/)

👉 SEO course (https://seosly.com/seo-course/)

The SEO Podcast by #SEOSLY is kindly sponsored by JetOctopus, an awesome cloud-based crawler and log file analyzed. Make sure to check JetOctopus and make your technical SEO easy: https://seosly.com/jetoctopus/ 

Harmonic SEO With Joseph S. Khan From Hum JAM01 Jan 202301:04:09

In this episode of the SEO Podcast by #SEOSLY, Olga Zarr interviews special guest Joseph S. Khan from Hum JAM.

Joseph shares his unique approach to SEO and digital marketing, which he calls Harmonic SEO. He explains how this approach helps businesses improve their online visibility and increase their search engine rankings.

Joseph also talks about how he was able to learn about SEO quickly during the pandemic and shares tips and insights on how others can do the same.

This interview is packed with valuable information for anyone looking to improve their SEO skills and drive more traffic to their website.

Whether you’re a business owner, marketer, or just starting out in the SEO field, don’t miss this episode!

Follow & connect with Joseph S. Khan Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)

👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)

👉 The best SEO newsletter (https://seosly.io/)

👉 The best SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)

👉 The best SEO course (https://seosly.com/seo-course/)

The SEO Podcast by #SEOSLY is kindly sponsored by JetOctopus, an awesome cloud-based crawler and log file analyzed. Make sure to check JetOctopus and make your technical SEO easy: https://seosly.com/jetoctopus/ 

Live Streaming, Webinars, Influencer Marketing & More With Anton Shulke From Duda27 Dec 202200:58:13

This episode of the SEO Podcast by #SEOSLY features a special guest - Anton Shulke from Duda. Anton shares his immense knowledge about doing live streams, webinars, influencer marketing, and more!

In this YouTube video, Olga Zarr, an experienced SEO expert and auditor, interviews Anton Shulke, a specialist in influencer marketing, live streams, and webinars. Anton offers valuable insights and practical tips for utilizing these strategies to drive online traffic and engagement.

Whether you’re a business owner, marketer, or just looking to improve your online presence, this video provides valuable information on how to effectively use influencer marketing, live streams, and webinars in your digital marketing efforts.

Follow & connect with Anton Shulke  Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)

👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)

👉 The best SEO newsletter (https://seosly.io/)

👉 The best SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)

👉 The best SEO course (https://seosly.com/seo-course/)

The SEO Podcast by #SEOSLY is kindly sponsored by JetOctopus, an awesome cloud-based crawler and log file analyzed. Make sure to check JetOctopus and make your technical SEO easy: https://seosly.com/jetoctopus/ 

Latest SEO News, SEO Tips & Q&A With David Kaufmann From SEOcrawl19 Dec 202201:00:20

In this live SEO event we discussed the latest SEO news, shared some of the latest SEO tips and tricks, and answered your questions. My special guest, David Kaufmann, the CEO of SEOcrawl, joined me to provide expert insights on the world of SEO.

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

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👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)

👉 SEO newsletter (https://seosly.io/)

👉 SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant (https://seosly.com/seo-consultant/)

👉 SEO course (https://seosly.com/seo-course/)

Enterprise SEO Secrets & Tips, Edge SEO, And More With Nick Wilsdon16 Dec 202201:03:11

This episode of the SEO Podcast by #SEOSLY features a special guest - Nick Wilsdon from Torque. Not only has Nick shared a ton of tips on enterprise SEO but he also geeked out a lot about edge SEO. You don't want to miss that episode!

In this YouTube video, Olga Zarr, an SEO consultant with over a decade of experience in the field, sits down with Nick Wilsdon, a technical SEO geek and expert in the realm of enterprise SEO. Nick delves into the ins and outs of implementing recommendations for enterprise-level SEO clients, as well as the innovative approach known as edge SEO.

During the interview, Nick touches on the unique challenges that come with optimizing websites at the enterprise level and the importance of staying up-to-date on the ever-evolving world of SEO. He also discusses the role of technical SEO in driving organic traffic and the value of a holistic, data-driven approach to SEO strategy.

This interview is a must-watch for SEO professionals and enthusiasts looking to take their understanding of enterprise SEO and edge SEO to the next level. Don’t miss out on the opportunity to learn from one of the industry’s leading experts in technical SEO.

Follow & connect with Nick Wilsdon 

Here is how you can connect with Nick:

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)

👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)

👉 The best SEO newsletter (https://seosly.io/)

👉 The best SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)

👉 The best SEO course (https://seosly.com/seo-course/)

The SEO Podcast by #SEOSLY is kindly sponsored by JetOctopus, an awesome cloud-based crawler and log file analyzed. Make sure to check JetOctopus and make your technical SEO easy: https://seosly.com/jetoctopus/ 

Entity SEO, Schema, Knowledge Panels & More With Erin Sparks From Edge Of The Web Radio14 Dec 202200:58:45

This episode of the SEO Podcast by #SEOSLY features a special guest - Erin Sparks from the Edge of the Web Radio.

In this YouTube video, Olga Zarr, an SEO consultant with over 10 years of experience, interviews Erin Sparks from Site Strategics and host of the Edge of the Web SEO Podcast. Erin shares his expertise and insights on entity SEO, schema, Google knowledge panels, and more. If you’re looking to improve your understanding of these topics and how they can impact your search engine optimization efforts, this interview is a must-watch.

Follow & connect with Erin Sparks 

Here is how you can connect with Erin and his Edge of the Web Radio podcast:

  Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)

👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)

👉 The best SEO newsletter (https://seosly.io/)

👉 The best SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)

👉 The best SEO course (https://seosly.com/seo-course/)

 

The SEO Podcast by #SEOSLY is kindly sponsored by JetOctopus, an awesome cloud-based crawler and log file analyzed. Make sure to check JetOctopus and make your technical SEO easy: https://seosly.com/jetoctopus/ 

YouTube SEO Secrets & Tips With Paul Andre de Vera From SEO Video Show12 Dec 202200:53:22

This episode of the SEO Podcast by #SEOSLY features a special guest - Paul Andre de Vera - who is best known for his awesome SEO Video Show. Paul was so kind as to share tons of YouTube SEO tips & tricks with me. He dropped thousands of SEO knowledge bombs.

Here is how you can connect with Paul:   Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)

👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)

👉 The best SEO newsletter (https://seosly.io/)

👉 The best SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)

👉 The best SEO course (https://seosly.com/seo-course/)

 

The SEO Podcast by #SEOSLY is kindly sponsored by JetOctopus, an awesome cloud-based crawler and log file analyzed. Make sure to check JetOctopus and make your technical SEO easy: https://seosly.com/jetoctopus/ 

 

Weekly SEO News: Google Helpful Content Update, Continuous Scrolling, ChatGPT & More12 Dec 202200:27:34

In this video, I recap the most important SEO news of the past few weeks. I talk about the new Google Helpful Content Update and ChatGPt. I also discuss the latest SERP features introduced by Google, including continuous scrolling on desktop. In addition, I highlight my recent articles and interviews with other SEO experts. Stay tuned for all the latest updates and don't forget to subscribe to my channel for more SEO tips and tricks.

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

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👉 SEO newsletter (https://seosly.io/)

👉 SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant (https://seosly.com/seo-consultant/)

👉 SEO course (https://seosly.com/seo-course/)

On-Page SEO, Content, Search Intent & More With Dan Shure From Evolving SEO06 Dec 202200:59:46

This episode of the SEO Podcast by #SEOSLY features a special guest – Dan Shure from Evolving SEO. Dan shared a ton of super useful tips on optimizing content for SEO and why he DOES NOT obsess about E-A-T. Dan also shares his story of how he grew his following.

Here is how you can connect with Dan:

  Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)

👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)

👉 The best SEO newsletter (https://seosly.io/)

👉 The best SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)

👉 The best SEO course (https://seosly.com/seo-course/)

 

The SEO Podcast by #SEOSLY is kindly sponsored by JetOctopus, an awesome cloud-based crawler and log file analyzed. Make sure to check JetOctopus and make your technical SEO easy: https://seosly.com/jetoctopus/ 

Niche Websites, Affiliate Marketing, YouTube & More W/ Doug Cunnington From Niche Site Project04 Dec 202201:01:05

This episode of the SEO Podcast by #SEOSLY features a special guest - Doug Cunnington from Niche Site Project. Not only Doug shares his history and experience, but he also gives a ton of useful tips about affiliate marketing, e-mail marketing, YouTube, and more!

Here is how you can connect with Doug   Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)

👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)

👉 The best SEO newsletter (https://seosly.io/)

👉 The best SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)

👉 The best SEO course (https://seosly.com/seo-course/)

 

The SEO Podcast by #SEOSLY is kindly sponsored by JetOctopus, an awesome cloud-based crawler and log file analyzed. Make sure to check JetOctopus and make your technical SEO easy: https://seosly.com/jetoctopus/ 

How to Succeed with Your SEO Audits (& Be in Top 10% Of SEOs) - Enrollment Closes SOON! 😱07 Aug 202400:11:28

Welcome to the preview of my comprehensive SEO Audit Mastery Course!

In this video, I cover the theoretical aspects of SEO auditing, which are essential for setting the right mindset and approach. This is a sneak peek into one of the many in-depth lessons included in the course.

SEO Audit Mastery course enrollment is open: https://seosly.com/enroll/

From August 1st to August 15th, enroll in the SEO Audit Mastery Course at 80% off! Instead of $5,000, join for just $1,000.

This is part of SEOSLY's 4th birthday celebration, and it's your chance to learn my detailed SEO auditing approach.

Course Highlights:

  • Over 20 videos now, with new content added weekly.
  • Lifetime access to SEOSLY Pro premium community.
  • Comprehensive modules covering all aspects of SEO auditing.
  • Includes live Q&As starting in September.

About Me: I’ve been doing SEO audits for years, charging premium rates thanks to my unique detective approach. I created SEOSLY in 2020 and have built a successful solo business, sharing my knowledge and experiences.

Course Structure: 

  • Multiple modules with deep-dive videos and written materials.
  • Topics include Introduction to SEO Audits, SEO Audit Tools, Performing an SEO Audit, and more.
  • Designed for those wanting to boost their SEO career, go solo, or train employees.

Why Such a Huge Discount?  This is my first course and currently includes about 15% of the planned content. 

Ongoing updates will keep the course fresh and relevant. 🔥 Testing interest and support for future content. For more details and to enroll, visit https://seosly.com/seo-course/.

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)
👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)
👉 SEO newsletter (https://seosly.io/)
👉 SEO podcast (https://seosly.com/podcast/)
👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)
👉 The best SEO course (https://seosly.com/seo-course/)

SEO Podcasting Dos & Don'ts, Tips, Mistakes & SEO in 2023 With David Bain03 Dec 202200:55:33

This Episode of the SEO Podcast by #SEOSLY features a special guest - David Bain from Casting Cred. David was so kind and shares a ton of tips on doing and having your own podcast. I (a total newbie when it comes to podcasts) learned a ton. Thank you, David!

You can follow David Bain on Twitter or LinkedIn. Also, check the Casting Cred website.

  Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)

👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)

👉 The best SEO newsletter (https://seosly.io/)

👉 The best SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)

👉 The best SEO course (https://seosly.com/seo-course/)

 

The SEO Podcast by #SEOSLY is kindly sponsored by JetOctopus, an awesome cloud-based crawler and log file analyzed. Make sure to check JetOctopus and make your technical SEO easy: https://seosly.com/jetoctopus/ 

Knowledge Panel Q&A - Jason Barnard from Kalicube Answers All Your Questions28 Nov 202201:12:43

Feedback from people about my interview with Jason (Knowledge Panel super-expert) last week has been incredibly positive. There is the audio recording of the LIVE Q&A I hosted on the 29th of November. Tons of awesome questions about knowledge panels were asked!

 

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)

👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)

👉 The best SEO newsletter (https://seosly.io/)

👉 The best SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)

👉 The best SEO course (https://seosly.com/seo-course/)

How To Build Your SEO Network, Be Consistent & More SEO Life Hacks With Anatolii Ulitovskyi24 Nov 202200:57:47

In this episode, I had the pleasure to interview Anatolii Ulitovskyi, who is really an outstanding personality and SEO.

  Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)

👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)

👉 The best SEO newsletter (https://seosly.io/)

👉 The best SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)

👉 The best SEO course (https://seosly.com/seo-course/)

 

The SEO Podcast by #SEOSLY is kindly sponsored by JetOctopus, an awesome cloud-based crawler and log file analyzed. Make sure to check JetOctopus and make your technical SEO easy: https://seosly.com/jetoctopus/ 

Black Friday SEO News Edition🔥And A Surprise...23 Nov 202200:23:01

This is a special BLACK FRIDAY edition of SEO news by #SEOSLY.

 

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)

👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)

👉 The best SEO newsletter (https://seosly.io/)

👉 The best SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)

👉 The best SEO course (https://seosly.com/seo-course/)

Google Knowledge Panels - a Deep, Deep Dive with Jason Barnard 🤯17 Nov 202201:08:20

On the eve of the launch of Kalicube’s 17-point Knowledge Panel Checklist freebie download, Olga Zarzeczna asks Jason Barnard to explain Knowledge Panels in depth. 

  • In this incredibly insightful 70 minute conversation, Jason gets very enthusiastic answering these questions (plus many others)
  • the importance of the Entity Home,

  • how to write entity descriptions using NLP, 

  • what corroboration to look for,

  • what Schema Markup to use and when,

  • international Knowledge Panels,

  • how Knowledge Panel Sprouts work

  • how to trigger a Knowledge Panel, 

  • when not to claim, 

  • some Knowledge Panels are not claimable,

  • how Google is dealing with Knowledge Panel Spam

  • the mistakes SEOs make when managing Knowledge Panels,

  • other common Knowledge Panels mistakes to avoid,

  • typical timelines for Knowledge Panels,

  • Google Knowledge Algorithm updates,

  • how AC/DC record sales can help us understand Google Algo updates,

  • why you should track and manage your Knowledge Panel over time,

  • why changing names isn’t as scary as Olga thought.

 As a bonus, Olga allows Jason to introduce all the members of the Kalicube Team, and what Kalicube can offer agencies, people and businesses.

But the HUGE takeaway is that anyone who wants to work on Knowledge Panels can get all the information, tips, and tricks they need for free on https://kalicube.com and can take their skills to the next level with Kalicube’s free 17-point Knowledge Panel Checklist.

Helpful Links   Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)

👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)

👉 The best SEO newsletter (https://seosly.io/)

👉 The best SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)

👉 The best SEO course (https://seosly.com/seo-course/)

 

The SEO Podcast by #SEOSLY is kindly sponsored by JetOctopus, an awesome cloud-based crawler and log file analyzed. Make sure to check JetOctopus and make your technical SEO easy: https://seosly.com/jetoctopus/ 

Local, E-commerce, & Enterprise SEO With Garrett Sussman From iPullRank16 Nov 202200:55:32

This episode of the SEO Podcast by #SEOSLY features a special guest - Garrett Sussman from iPullRank - who shares his own SEO story and lets me pick his brains on local SEO, enterprise SEO, e-commerce SEO, and more!

If you are into local SEO and SEO in general, you definitely want to watch this episode:

  Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)

👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)

👉 The best SEO newsletter (https://seosly.io/)

👉 The best SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)

👉 The best SEO course (https://seosly.com/seo-course/)

 

The SEO Podcast by #SEOSLY is kindly sponsored by JetOctopus, an awesome cloud-based crawler and log file analyzed. Make sure to check JetOctopus and make your technical SEO easy: https://seosly.com/jetoctopus/ 

Weekly SEO News, JavaScript Links, Negative SEO, Mastodon, And More.14 Nov 202200:11:50

Here is your weekly recap of the most essential SEO news & tips from the second week of November.

We talk about, among others, JavaScript links., weekend SERP turbulence, the right to be forgotten, Google Business Profile reviews as a ranking factor, making you findable on Mastodon, and more!

  Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)

👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)

👉 The best SEO newsletter (https://seosly.io/)

👉 The best SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)

👉 The best SEO course (https://seosly.com/seo-course/)

 

The SEO Podcast by #SEOSLY is kindly sponsored by JetOctopus, an awesome cloud-based crawler and log file analyzed. Make sure to check JetOctopus and make your technical SEO easy: https://seosly.com/jetoctopus/ 

SEO Auditing, Technical SEO, And Site Crawling With Julia Nesterets09 Nov 202201:03:27

In today's interview, I talk to Julia Nesterets, a co-founder and CEO of JetOctopus about SEO auditing & crawling. We discuss different types of SEO crawlers and dive deep into JetOctopus

Give JetOctopus a try

Check my SEO guides with JetOctopus:

Follow Julia and JetOctopus

 

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👉 The best SEO podcast (https://seosly.com/podcast/)

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👉 The best SEO course (https://seosly.com/seo-course/)

Weekly SEO News, Imposter Syndrome In SEO, New SEO Resources, And Shout-Outs To SEOs.07 Nov 202200:27:45

In this episode, I am sharing a lot of SEO news, tips from Google, new resources from Google, new pieces of content on SEOSLY, and I am giving shout-outs to wonderful SEOs.

 

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

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👉 The best SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)

👉 The best SEO course (https://seosly.com/seo-course/)

Geeking Out About SEO Crawling with David Kaufmann from SEOcrawl.com02 Nov 202200:46:36

If you are into SEO tools or are an SEO, you definitely want to watch this episode. In the second episode of the SEO podcast by #SEOSLY with David Kaufmann - we are talking about SEOcrawl, an awesome SEO crawler. If you haven't known this tool before, you need to definitely give it a try.

 

  Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

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👉 The best SEO newsletter (https://seosly.io/)

👉 The best SEO podcast (https://seosly.com/podcast/)

👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)

👉 The best SEO course (https://seosly.com/seo-course/)

 

The SEO Podcast by #SEOSLY is kindly sponsored by JetOctopus, an awesome cloud-based crawler and log file analyzed. Make sure to check JetOctopus and make your technical SEO easy: https://seosly.com/jetoctopus/ 

SEO Auditing Masterclass 🔥 12+ Years of Knowledge with Olga Zarr and Myriam Jessier26 Jul 202400:25:54

In this episode, Olga Zarr and Myriam Jessier catch up on their recent projects and dive into the details of Olga's newly revamped SEOSLY Pro community and her SEO Audit Mastery course.

--- 🔥 The wait is over and Olga's long-awaited SEO Audit Mastery course presale 85% OFF has begun: https://seosly.com/earlybird
🚀 Learn more about the SEO Audit Mastery course: https://seosly.com/seo-course/
---

They discuss the value of SEO courses, the importance of community feedback, and offer insights into creating effective and accessible SEO educational content. Myriam shares her experience with Neuro Spicy Agency, exploring cognitive accessibility in marketing and e-commerce. Together, they highlight the significance of tailored SEO education and supportive communities in the evolving digital landscape.

⭐️ Check Myriam's latest project: https://www.neurospicy.agency/ 

Watch the video version of the podcast: https://youtu.be/LdoHvzWY5Wg 

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

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👉 SEO newsletter (https://seosly.io/)
👉 SEO podcast (https://seosly.com/podcast/)
👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)
👉 The best SEO course (https://seosly.com/seo-course/)

Introduction to the SEO Podcast by #SEOSLY & Weekly SEO News31 Oct 202200:27:49
Introduction to the SEO Podcast by #SEOSLY & weekly SEO news

Welcome to the first episode of the SEO podcast by #SEOSLY.

English Google SEO office hours from October 2022

This is an audio-only recording of the experimental Google SEO office-hours from October 2022. The answers are compiled by the Google Search Relations team.

By Google Search Central. LISTEN.

Search Central docs and SEO (Search Off the Record)

Find out if Google Search Central implements its SEO best practices and guidelines on its own website and documentation! Hosts John and Lizzi discuss SEO tools, sitemaps, hreflang links, robots.txt, click-through rates, and more

By Search Off the Record. LISTEN

The State Of SEO: Survey Data To Plan Your Next Year In SEO

Inform your SEO strategy for 2023 with data, insights, and findings from the SEO community. More than 3,600 SEO pros responded.

By Ben Steele (SEJ). LEARN MORE.

Google October 2022 Spam Update Complete

On October 19, 2022 Google released the October 2022 spam update. This update was global and affected all languages. The rollout was complete as of October 21, 2022.

By Google Search Central. LEARN MORE.

SEO Audits with Olga Zarzeczna (Search with Candour)

I was a guest on the Search with Candour SEO podcast where Jack Chambers-Ward and I talked about – you guessed it – SEO audits.
Check this episode and subscribe to the Search with Candour SEO podcast.

Top SEO Mistakes from Olga Zarzeczna (Edge of the Web)

I was pleased to be the guest on the Edge of the Web SEO podcast again. This time Erin and I spoke about SEO mistakes I come across in SEO audits.
Don’t miss that episode and subscribe to the Edge of the Web SEO podcast.

Old Google Page Speed Algorithms Are No Longer Used

Google's John Mueller confirmed this morning that Google no longer uses the old Google page speed algorithms from 2010 or 2018. Instead, he said, Google only uses the page experience update, looking at the core web vital metrics. 
Reported by Barry Schwartz. LEARN MORE. 

Google Analytics 4 gets new features & reporting

Google announced (in this post) new features and reporting for Google Analytics 4 including behavioral modeling in real-time reporting, custom channel reporting for data-driven attribution, and integration with Campaign Manager 360. 
Reported by Barry Schwartz. LEARN MORE

New Google Business Profile Web Search Menu Now Rolling Out

Google is giving business owners the ability to quickly edit their business profile directly in web search through these new action buttons (previously it required many more clicks). 
Reported by no one other than Barry Schwartz. LEARN MORE.

Google is removing a lot of reviews from Google Business Profiles

Joy Hawkins is reporting and a lot of people are confirming that Google has been doing waves of review takedowns. 
Reported by Joy Hawkins. LEARN MORE.

#1:Just because something is human-written doesn't make it helpful & good content.

In case you need a friendly reminder from John Mueller about helpful content, here it is. "Just because something is human-written doesn't make it helpful & good content. I'd really focus on making things awesome, unique, compelling, that people recommend to friends - not just something that's technically ok."

#2: Google: You'd Be Lucky To End Up In The Same Place After Changing URLs

John Mueller said when it comes to changing URLs, "if you're lucky, it'll end up in the same place." Meaning, if you do everything right and Google does everything right, which is rare to have both align, then you'd be lucky to have the new URL rank in the same position as the old URL in Google Search.

Zero-Clicks Study

The topic has had plenty of coverage and attention, but often without a great deal of context, so that’s why we’ve carried out a new zero-clicks study with a more refined sample size from our own data sources. 

13 essential SEO skills you need to succeed

Critical thinking. Problem-solving. Persistence. These are just three critical SEO skills. Discover 10 more here.

By Danny Goodwin (Search Engine Land)

Crawl efficacy: How to level up crawl optimization

Crawl budget is a vanity metric. Your goal should be to guide Googlebot in crawling important URLs fast once they are published or updated.

By Jes Scholz (Search Engine Land)

 

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👉 The best SEO course (https://seosly.com/seo-course/)

😱 $5K to $20K per Website Audit - The SEO Audit Masterclass You Can't Miss (with Olga Zarr)25 Jul 202400:30:21

In this interview with Doug Cunnington, I'm pulling back the curtain on my journey to becoming an SEO audit expert.

🚀 The EARLY Bird 85% OFF Presale of the SEO Audit Mastery course has just begun: https://seosly.com/early-bird/

I dive deep into how my ADHD and introverted nature actually became superpowers in my SEO auditing career. You'll hear about my transition from agency life to running my own consultancy, and how I've built a 6-8 week waitlist for my services. I break down my audit process, including the tools I use and why I never trust automated results. You'll learn about my pricing structure (spoiler: my audits start at $5k and can go up to $20k) and what's included in my comprehensive packages.

I also share a story about how one of my audits saved a client millions of dollars with a single fix. Plus, I reveal why I created my SEO Audit Mastery course to help others replicate my success.

🔥 My SEO Audit Mastery course: http://seoauditmastery.com/

Niche Website Project: https://nichesiteproject.com/
Ranking Revolution podcast: https://podcast.rankingrevolution.com/

Watch the video version of this podcast: https://youtu.be/J0tvEL_fp_s 

 

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👉 The best SEO course (https://seosly.com/seo-course/)

🚀 SEO Audit Mastery: Your Rocket Ship to $5K+ Audits - 85% OFF Early Bird Launch!25 Jul 202400:10:43

I'm thrilled to announce the early bird presale for my SEO Audit Mastery Course.

After two years of anticipation, it's finally available, and this is your chance to get in at the lowest price ever—just $750 for lifetime access (and lifetime access to SEOSLY Pro).

🚀 Get it now: https://seosly.com/early-bird/
|🚀 Learn more: https://seosly.com/seo-course/ 

🔥 This course is packed with everything I've learned over my 12+ years in SEO and 7+ years specializing in SEO audits.
🔥 You'll get over 25 videos at launch on August 1st, with new content added weekly.
🔥 Plus, you'll join a community of like-minded SEOs and receive my personal support through comments and live Q&A sessions.
🔥 There's a 30-day money-back guarantee, so there's no risk in signing up.

Watch the video version of this podcast: https://youtu.be/5bieRGD543A

Whether you're a beginner or an advanced SEO, this course covers all levels, from the basics to advanced tactics, and includes a comprehensive syllabus that evolves with your feedback. The early bird presale starts on July 22nd and ends on July 31st. Don't miss out on this opportunity to become a professional SEO auditor and potentially charge $5k or more per audit. Sign up now using the link below and secure your spot at the lowest price! See you inside the course!

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👉 SEO podcast (https://seosly.com/podcast/)
👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)
👉 The best SEO course (https://seosly.com/seo-course/)

Personal Injury Lawyer SEO Masterclass: In-Depth Keyword Analysis & Optimization 11 Jul 202400:25:09

In this episode, I analyze the highly competitive keyword "personal injury lawyer" in Chicago, demonstrating a comprehensive approach to SEO optimization.

This is just a taste of the premium content available in SEOSLY Pro. The shared screen is smaller as this is a preview of the content you will find in SEOSLY Pro: https://seosly.com/pro

50% OFF discount and a 30-day trial for just $1:

MONTHLY ACCESS: https://seosly.com/month50off
YEARLY ACCESS: https://seosly.com/year50off
💼 Tools mentioned in this video:

Get 25% off Cora at https://seosly.com/cora

Start your free trial of Semrush at https://seosly.com/semrush

In this video, you will learn how to:

  • Select and validate your target keyword
  • Analyze SERPs and competition
  • Use Cora for in-depth SEO insights
  • Interpret Cora reports for actionable optimization strategies
  • Optimize on-page elements like titles, headings, and content
  • Leverage entities and LSI keywords for improved relevance
  • Enhance keyword density without stuffing
  • Implement effective schema markup
  • Assess backlink requirements

In SEOSLY Pro, you'll find:

  • In-depth SEO tutorials like this one
  • Advanced optimization techniques
  • Regular updates on SEO trends and algorithm changes
  • Expert insights on various niches, including lawyer SEO
  • Access to a community of SEO professionals

Don't miss out on this opportunity to elevate your SEO skills and stay ahead of the competition.Join SEOSLY Pro today and transform your approach to SEO!

👉 Visit https://seosly.com/pro to start your journey to SEO mastery!

Watch the video version of this podcast: https://youtu.be/JvL-jxQlhPQ 

#LawyerSEO #SEOTutorial #CoraAnalysis #SEOSLYPro #SEOOptimization

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👉 The best SEO course (https://seosly.com/seo-course/)

E-Commerce SEO Master Class With Olga Zarr & Patrick Rice 👑25 Jun 202400:57:15

In this episode, I have the pleasure of speaking with Patrick Rice, an e-commerce SEO expert with a wealth of knowledge and experience. We dive deep into the world of e-commerce SEO, discussing everything from how it differs from traditional SEO to the top mistakes often made by online retailers.

Patrick shares his journey in the industry, including the challenges he faced early in his career and how he overcame them. We explore the importance of search intent in e-commerce SEO and the role of Google Merchant Feed in boosting online visibility.

We also discuss the impact of AI on e-commerce websites and the anatomy of a typical e-commerce SERP. Patrick shares his favorite tools for e-commerce SEO and provides valuable insights on Shopify SEO, including best practices and common challenges.

Throughout the interview, we touch on crucial topics such as JavaScript SEO, indexation problems, and the best CMS for e-commerce websites. Patrick even shares a recent case study where he helped a client resolve indexing issues and significantly improve their online performance.

As we wrap up, Patrick reveals the top three mistakes he sees in e-commerce SEO and shares his final thoughts on the subject. If you're looking to improve your online store's visibility and drive more sales, this episode is a must-watch!

Don't forget to like, share, and subscribe for more valuable SEO content.

00:00 Introduction

 00:56 Patrick Rice makes an introduction

03:30 Olga asks Patrick about his beginnings in

SEO 06:00 Olga asks Patrick about his biggest challenges at the start of his SEO career

09:30 How does e-commerce SEO differ from normal SEO?

13:50 Search intent in e-commerce SEO and Google getting it wrong

15:55 Google Merchant Feed’s importance in e-commerce SEO

19:04 AI Overview’s impact on e-commerce websites

20:37 The anatomy of an e-commerce SERP

22:21 Tools for e-commerce SEO

25:03 Shopify SEO challenges and best practices

27:05 Speed optimization on Shopify websites

28:12 JavaScript SEO & e-commerce

30:12 Olga’s recommendations regarding JavaScript SEO for e-commerce websites

32:23 Indexation problems in e-commerce SEO

36:37 Olga’s recent case study of an-ecommerce client with indexing issues

37:29 What’s the best CMS for e-commerce websites?

38:20 Log file analysis for e-commerce websites 40:28 About Bing’s support

41:14 Website structure for e-commerce websites 44:45 The top mistakes in e-commerce SEO

50:08 Olga’s top three e-commerce SEO mistakes

51:18 Google Egg SEO

52:43 Final thoughts on e-commerce SEO

56:14 The best place to find Patrick Rice

Watch the video version: https://youtu.be/T4C8M4xDIms 

Follow Patrick Rice:

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👉 SEO podcast (https://seosly.com/podcast/)
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👉 The best SEO course (https://seosly.com/seo-course/)

Lawyer SEO Ultimate Guide For SEOs & Lawyers (50+ Tips & Insights Shared)18 Jun 202401:05:39

Hi, I’m Olga Zarr, and welcome to my comprehensive guide on lawyer SEO! If your law firm's website is struggling to get noticed online, you’ve come to the right place.

In this podcast, I'll dive deep into the world of lawyer SEO and share my expert strategies to help you dominate the search results and attract more clients.

What You’ll Learn:

✅ The importance of SEO for law firms
✅ Top SEO techniques specifically for lawyers
✅ How to avoid common SEO mistakes
✅ Tools and resources to improve your SEO efforts
✅ Real-life success stories from law firms

Try SEOSLY Pro for $1: https://seosly.com/seosly-pro-premium-monthly 
Check the full lawyer SEO guide: https://seosly.com/blog/lawyer-seo/
Check Cora (25% OFF): https://seosly.com/cora
Free trial of JetOctopus: https://seosly.com/jetoctopus
Free trial of seoCrawl: https://seosly.com/seocrawl
My favorite rank tracker: https://seosly.com/se-ranking/free-trial

Have questions about Lawyer SEO? Drop them in the comments below, and I'll be happy to help. Let’s take your law firm’s online presence to the next level!

Watch the lawyer SEO guide video on YouTube.

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👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)
👉 The best SEO course (https://seosly.com/seo-course/)

00:00 Introduction
00:07 Join SEOSLY Pro
01:17 Olga about this lawyer SEO video guide and the corresponding written guide
01:46 Who is Olga Zarr to talk about lawyer SEO?
02:38 What you will get from this attorney SEO guide
03:54 A note on Olga’s sarcasm
04:57 Olga Zarr’s experience in SEO
05:23 How SEO audit clients can turn into monthly SEO clients
06:18 Why do lawyers need SEO?
08:00 What is lawyer SEO?
08:24 The nuances of SEO for lawyers
10:25 Subscribe to my newsletter to get three SEO templates for free
10:52 About SEO tools for law firm SEO
12:12 Cora SEO Tool for lawyer SEO
12:59 JetOctopus for lawyer SEO
13:16 Semrush for lawyer SEO
13:31 seoCrawl for attorney SEO
13:46 SE Ranking for attorney SEO
14:04 Desktop crawlers for lawyer SEO
14:20 Big Webmaster Tools for lawyer websites
15:06 Law firm target audience considerations
18:14 Keyword research and keyword optimization of law firm websites
21:38 Keyword search intents for lawyer SEO
22:25 Long-tail keywords in lawyer SEO
23:53 Competitive analysis for lawyers
25:04 Local keywords and a common mistake
25:44 Keyword cannibalization for lawyers
26:47 Keyword mapping for lawyer websites
28:02 CRO for lawyers
28:39 EEAT and YMYL and lawyer websites
29:58 Cora Volatility Tool for lawyers
31:12 Website speed for lawyer websites
32:46 Accessibility for law firm websites
33:00 The CMS choice for a law firm website
33:48 On-page SEO for lawyer websites
35:12 Example Cora report for the “personal injury lawyer” phrase
37:45 Heading structure in law firm websites and examples
40:04 Strategic placement of keywords and keyword density
41:26 Law firm SEO image optimization
42:33 Internal linking for law firm websites
43:26 Schema/structured data for law firm websites
48:09 Local SEO for lawyers
50:15 How lawyers can rank highly in maps
51:21 Technical SEO for lawyer websites
53:43 How NOT to use client testimonials in law firm websites
54:36 Video in lawyer SEO
55:39 Off-page SEO for lawyers
57:39 Analytics, tracking, and conversions for lawyers
01:01:23 Hiring an SEO consultant vs an SEO agency for lawyer SEO
01:04:26 Is your lawyer SEO done right?

Confessions of a Black Hat SEO Expert: Charles Floate Tells All 😱10 Jun 202400:58:49

In this episode, I have a very special guest - Charles Floate, an SEO expert with 16 years of experience in the industry.

We dive deep into the world of black hat SEO, discussing everything from the most interesting tactics that worked well in the past to the current state of affiliate SEO after recent Google updates.

Charles shares fascinating insights on topics like Google's Site Reputation Abuse policy, ranking non-English websites, and using AI-generated content for SEO.

We also talk about his favorite AI tools and the importance of understanding Google's quality signals.

One of the highlights is our discussion on parasite SEO and how Charles effectively leverages it for his clients. He even reveals some tips for SEO beginners and the areas where people tend to focus too much or too little.

Throughout the interview, Charles openly shares his experiences, including the Google penalties he has faced and how he recovered from them. It's a truly eye-opening conversation that you won't want to miss! So grab a pen and paper, and get ready to learn from one of the best in the business.

Don't forget to like, share, and subscribe to SEOSLY for more valuable SEO content. Let's dive in!

Watch the video version: https://youtu.be/i1I87PmP4NY 

00:00 Introduction to the podcast

00:31 Introduction to Charles Floate

01:13 What does Charles Floate do now in SEO?

02:07 Olga introduce’s the topics for the podcast

02:27 What is black hat SEO? 03:14 What were the most interesting black hat SEO tactics that worked well in the past?

05:42 What is going on with Google’s Site Reputation Abuse policy?

10:38 Olga about ranking Polish and non-English websites in Google

10:52 What other non-English languages or countries are you targeting?

12:09 Olga asks Charles about the number of websites he has

12:43 What kinds of SEO tests does Charles do?

14:18 Insights on Google Helpful Content update

15:51 Insights on AI-generated content and SEO

19:37 Favorite AI tools for SEO 23:15 Insights on Google quality signals

25:27 Are there any issues with Google indexing?

28:54 How do you do parasite SEO?

31:49 Insights on LinkedIn as a parasite SEO tool 32:30 What’s the state of affiliate SEO after all these Google updates?

35:43 Have you seen any Google Helpful Content update recoveries?

36:54 Have you ever built and ranked a website only using white hat SEO tactics?

37:58 Olga asks Charles about all the Google penalties he has ever got

41:35 Did reconsideration requests help you recover?

42:42 Charles talks about his meeting with Gary Illyes from Google

43:55 What are the tools you would recommend for black hat SEO?

46:41 Tips for SEO beginners

49:29 Parasite SEO and affiliate marketing

52:59 What is the area of SEO people focus on too much/too little?

58:56 Where to find Charles

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👉 The best SEO course (https://seosly.com/seo-course/)

JetOctopus Provides Free Technical SEO Audits & SEO Support... (Not Kidding) 😱24 May 202401:00:26

In this episode, Olga Zarr interviews Julia Nesterets, CEO of JetOctopus. They delve into the unique features and benefits of JetOctopus, a powerful SEO tool designed for large websites.

Try JetOctopus for free: https://seosly.com/jetoctopus

Julia explains why JetOctopus is ideal for big sites, covering topics such as crawl budget management, Google bot behavior analysis, and the various SEO tools available within the platform.

They highlight the introduction of a free SEO package for new customers, including detailed technical SEO audits and ongoing support.

Julia also discusses new features in JetOctopus and their benefits for users. Tune in to learn how JetOctopus can help your website achieve better SEO results.

Watch the video version: https://youtu.be/8zHG9OmbGvY

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

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👉 SEO podcast (https://seosly.com/podcast/)
👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)
👉 The best SEO course (https://seosly.com/seo-course/)

Enterprise SEO Secrets + Website Migration Nuggets with Charles Taylor04 Feb 202500:42:58

In this interview with Charles Taylor, an enterprise SEO expert, we discuss a range of critical topics in SEO, including enterprise SEO and website migrations.

We discuss the nuances of enterprise SEO versus traditional SEO, the complexity of large-scale migrations, and the importance of risk management.

Charles also reveals some best practices for handling URL changes, the significance of internal linking, and the strategic use of AI in SEO. Additionally, we touch on the technical challenges of rendering JavaScript for search engines and how to effectively use Google's tools.

This episode is packed with actionable insights for anyone looking to excel in enterprise SEO. Want to learn more about website migrations?

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👉 SEO newsletter by Olga Zarr
👉 SEO podcast by Olga Zarr
👉 SEO consultant Olga Zarr 
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SEO Consultants Are Not Employees (In Case You Have Forgotten) 🤔16 May 202400:25:34

Join us, SEO consultants Olga Zarr and Myriam Jessier, as we share our experiences and strategies for navigating client relationships while maintaining your independence as an SEO consultant. We discuss setting boundaries, asserting your value, and avoiding the "employee trap." Packed with insights, this video will help you know when to say yes, no, or yes but, and protect your time, expertise, and professional identity. Don't let clients mistake you for an employee – watch now and take control of your SEO consulting career!

  Follow Myriam Jessier Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

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👉 SEO newsletter (https://seosly.io/)
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👉 The best SEO course (https://seosly.com/seo-course/)

     
JavaScript SEO in 2024: Q&A with Martin Splitt from Google (Issues, Mistakes, Tips, Facts, & Myths) 😱07 May 202400:56:22

Ever wondered how JavaScript impacts SEO?

Here is the full written guide on JavaScript SEO on my website. 

In this interview, I ask Martin Splitt from Google the most pressing JavaScript SEO questions. Martin sheds light on Googlebot's behavior, the importance of server-side rendering, and how to identify and fix JavaScript SEO issues. Watch now to level up your JavaScript SEO knowledge!

Watch the video on YouTube: https://youtu.be/0iHDk7uqByI 

In this comprehensive Q&A session, we cover a wide range of topics, including:
✅ The path Googlebot follows when visiting a page 
✅ How Google decides whether to index a specific page 
✅ The new robots.txt reports in Google Search Console 
✅ Dealing with crawl budget issues for small and large websites 
✅ The time difference between Googlebot crawling and rendering a page 
✅ How Googlebot handles dynamic content and JavaScript rendering 
✅ The impact of "no-index" and "index" tags in source code vs. rendered HTML 
✅ Blocking users based on geolocation and its SEO implications 
✅ Understanding and identifying crawl budget issues 
✅ Googlebot's behavior with button links, JavaScript links, and redirects 
✅ Effective communication between SEOs and developers 
✅ Evaluating JavaScript-based sites with SEO tools 
✅ Best practices for e-commerce websites, pagination, and infinite scroll
✅ Common JavaScript SEO mistakes and how to avoid them

This interview is packed with valuable insights and actionable tips for optimizing your JavaScript-based website for search engines.

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

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😱 The Dos and Don'ts of SEO Consulting: Olga Zarr and Martina Zrzavá Libřická Exchange Experiences25 Apr 202400:47:17

This episode of the SEO Podcast by #SEOSLY features Martina Zrzavá Libřická, a fellow SEO consultant with a wealth of experience in the industry. Our conversation was filled with valuable insights and honest reflections on our journeys as SEO consultants.

In this candid conversation, we discuss:

  • Navigating the unique SEO landscape in different countries
  • Overcoming the challenges of staying up-to-date in an ever-changing industry
  • Effective communication strategies with developers for successful projects
  • Pricing strategies and client management techniques
  • Common mistakes to avoid as an SEO consultant
  • Tips for aspiring freelancers to succeed in the competitive SEO market

Whether you're just starting your SEO consulting journey or looking to take your business to the next level, this video is packed with actionable insights and real-life examples that will help you on your path to success.

Watch now and discover the secrets to thriving as an SEO consultant! 

https://youtu.be/ICANvOgsrhs

Don't forget to like, comment, and share this post with your fellow SEO enthusiasts and aspiring consultants. Let's start a conversation and help each other grow in this exciting industry!

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👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)
👉 The best SEO course (https://seosly.com/seo-course/)

     
The SEO Client Checklist: What Makes a Perfect SEO Client? 7 Green Flags To Look For!08 Apr 202400:10:22

Today, I'm diving into a topic that's crucial for SEO consultants like myself: what makes the PERFECT SEO client? 🌟

We all dream of having those ideal clients that make our work a breeze and leave us feeling satisfied. In this video, I'll share the top qualities I believe make an SEO client truly outstanding. From understanding the value of SEO and respecting your expertise to trusting your judgment and valuing your time ⏰, I cover it all!

Join me as I discuss the importance of clients who:

  • Recognize the long-term nature of SEO 📈
  • Are willing to invest in your skills 💰
  • Respect your work-life balance ⚖️
  • Trust your experience and knowledge 🧠
  • Agree to your payment terms 💸
  • Understand the importance of focused work time 💻

If you're an SEO consultant looking to attract your dream clients or a business owner wanting to be an incredible partner to your SEO expert, this video is for you! 😊

Watch the video version: https://youtu.be/WWvdu3IKoWA

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👉 The best SEO course (https://seosly.com/seo-course/)

     
How to Use the Knowledge Graph for SEO Benefits (with Jason Barnard)04 Apr 202401:03:07

 Want to learn how to use the Knowledge Graph for SEO benefits? I got you covered. I just had an incredible conversation with the one and only Jason Barnard from Kalicube about leveraging the power of Google's Knowledge Graph for SEO benefits.

Jason shared his invaluable insights and strategies on how you can harness the Knowledge Graph to:

✅ Boost your online visibility
✅ Establish your brand authority
✅ Dominate search engine results pages

If you missed the live show, don't worry! You can watch the full interview on my YouTube channel right now:

https://youtube.com/live/eOOq8qOc4OY

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

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👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)
👉 The best SEO course (https://seosly.com/seo-course/)

     
Local SEO, Lawyer SEO & AI with Terry Power, SEO Veteran in SEO since 1994...02 Apr 202400:56:07

In this episode of the SEO Podcast by SEOSLY, I speak with Terry Power, an experienced SEO expert who has been working in the digital marketing industry since 1994. Terry shares valuable insights on local SEO, lawyer SEO, and how to improve search rankings in a competitive online landscape.

The SEO tool that will change your SEO game (and which both Olga and Terry use daily):
⚡25% OFF Cora: https://seosly.com/cora

We discuss the evolution of SEO over the years and the common pitfalls businesses should avoid when it comes to local SEO. Terry provides practical tips for developing an effective SEO strategy and dives into the specific challenges and opportunities that legal professionals face in the digital space.

Terry shares his perspective on the future of SEO and the role AI plays in shaping the industry. He also gives us a glimpse into some of his favorite SEO tools and techniques that can help you outrank your competition.

Whether you're looking to improve your local SEO efforts or attract more clients to your law firm, this episode offers valuable information and actionable advice. Be sure to subscribe to the SEO Sly channel for more expert insights and tips to help you succeed in your digital marketing endeavors.

As Terry puts it, "If you want to get better at ranking, the best thing to do is to try things. Buy a domain, put something on it, and play."

Watch the video version: https://youtu.be/apYZqnUCGAc 

Follow Terry Power:

👉 Website: https://terrypower.com/
👉 Community: http://powermentorgroup.com
👉 LinkedIn: https://www.linkedin.com/in/nc-localseo/
👉 X/Twitter: https://twitter.com/nc_digital

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👉 The best SEO course (https://seosly.com/seo-course/)

     
The Power of Data-Driven SEO with Andreas Voniatis, an SEO Veteran with 20+ Years of Experience25 Mar 202400:46:13

In this insightful interview, I sit down with Andreas Voniatis, the founder of Artios and author of the book "Data-Driven SEO with Python."

Andreas, an SEO veteran with over 20 years of experience, shares his journey in the world of search engine optimization and discusses the importance of data-driven approaches in modern SEO.

He provides real-life examples of how he has applied data science and machine learning to tackle various SEO challenges, from optimizing information architecture to recovering from algorithm updates. Andreas also shares his thoughts on the impact of AI on the SEO industry and offers valuable advice for those just starting in the field.

Tune in to learn more about data-driven SEO and how it can help you make better decisions and achieve better results. Don't forget to subscribe to my channel, SEO Sly, to learn SEO for free with me!

Follow Andreas Voniatis Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

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👉 The best SEO newsletter (https://seosly.io/)
👉 The best SEO podcast (https://seosly.com/podcast/)
👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)
👉 The best SEO course (https://seosly.com/seo-course/)

     
Myriam Jessier's Weekly Email Hack That Will Change the Way You Work24 Mar 202400:09:45

Tired of endless emails and unproductive meetings? In this short and sweet episode, Olga and Myriam dive into the power of weekly summary emails.

Discover how this simple practice can revolutionize your work life, keep priorities in check, and make your invisible efforts visible. Learn practical tips on how to create effective recap emails that shield you from unnecessary tasks, provide a platform for feedback, and improve client relationships.

Whether you're an employee or a consultant, this episode will help you take control of your work week and shine a light on your valuable contributions. Don't miss out on this game-changing strategy!

Watch the video version: https://youtu.be/y5A6FTA4CvU 

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

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👉 The best SEO newsletter (https://seosly.io/)
👉 The best SEO podcast (https://seosly.com/podcast/)
👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)
👉 The best SEO course (https://seosly.com/seo-course/)

     
Secrets to Being a Successful SEO Consultant & Tech SEO (With Natalie Slater)04 Mar 202400:38:37

I had an insightful chat with freelance technical SEO expert Natalie Slater. She shared how she accidentally fell into SEO from a music background 15 years ago and has loved it ever since. Natalie gave great tips on transitioning from agency-side to solo freelancing, utilizing platforms like LinkedIn for leads, staying updated on AI impacts to SEO, and more. Tune in for her agency war stories, traveling digital nomad lifestyle, and technical SEO troubleshooting projects over the years.

Follow Natalie on LinkedIn: https://www.linkedin.com/in/natalie-mott/ 
Follow Natalie on X/Twitter: https://twitter.com/njmott 

Watch the video version here

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👉 The best SEO podcast (https://seosly.com/podcast/)
👉 SEO consultant (https://seosly.com/seo-consultant/)
👉 The best SEO course (https://seosly.com/seo-course/)

     
Why Rank Tracking Is Broken (And How To Fix It) 😱29 Feb 202400:07:07

See how stable your rankings really are with the Cora Volatility Tool! In this video, I demonstrate this useful SEO tool that goes beyond traditional rank trackers by showing ranking volatility.

⚡25% OFF Cora: https://seosly.com/cora

The Cora Volatility Tool runs multiple searches to reveal the percentage of time your pages and competitors' pages appear for chosen keywords. This helps diagnose issues like ranking fluctuations, Google testing different positions, and potential on-page cannibalization.

I showcase the tool by searching for "best SEO newsletters" to analyze my site's rankings. You can see my optimized page ranks #7 but with some volatility in lower positions. I also appear at #16 and #9 for related pages.

Compare this to the rock-solid top rankings of sites like Ahrefs for a better picture of true SEO stability. See exactly why this insight is so valuable compared to rank checkers that only sample daily rankings. As an exclusive offer to my community, get 25% off Cora with the link below!

Test it out risk-free to take your SEO analysis to the next level. 

Check the video version: https://youtu.be/8Mq2X62wUFo?si=PwkYAJRsMdNW7qfG 

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

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👉 The best SEO newsletter (https://seosly.io/)
👉 The best SEO podcast (https://seosly.com/podcast/)
👉 SEO consultant (https://seosly.com/seo-consultant/)
👉 The best SEO course (https://seosly.com/seo-course/)

     
BigQuery + SEO: A Data-Driven Duo (With Myriam Jessier)30 Oct 202400:34:08

In this episode of SEO Cash Flow, it’s me, Olga Zarr, teaming up with Myriam Jessier to tackle BigQuery for SEOs.

We’re diving into how you can pull more insights out of Google Search Console data without turning into a data scientist. Myriam’s going all-in on learning BigQuery, while I’m sticking to my minimalist, ADHD-friendly approach—keeping it simple, powerful, and quick.

We chat about why BigQuery isn’t as scary as it seems and how it can give you way more control over your data, letting you see past the usual Google limits.

This is for SEOs who want that edge without a ton of fuss or coding. If you’ve been wanting to get into BigQuery but didn’t know where to start, this episode is your roadmap.

Follow Myriam Jessier:

👉 https://myriamjessier.com/en
👉 https://www.neurospicy.agency/ 

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

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👉 SEO newsletter (https://seosly.io/)
👉 SEO podcast (https://seosly.com/podcast/)
👉 SEO consultant Olga Zarr (https://seosly.com/seo-consultant/)
👉 The best SEO course (https://seosly.com/seo-course/)

 
The Cora SEO Tool Knows EXACTLY How to Rank #1 (It's Almost Unfair How Good It Is)28 Feb 202400:13:06

In this episode, I introduce my top SEO tool for 2024 and beyond - Cora. Cora is an advanced SEO tool created by Ted Kubaitis that statistically analyzes hundreds of ranking factors and generates detailed reports showing exactly what your site pages are lacking compared to competitor pages.

⚡️25% OFF Cora: https://seosly.com/cora

I've been raving about Cora because it is transforming my work as an SEO for both my own websites and my clients' sites. Here's how it works: you enter a target keyword, location, and device type. Cora shows you the current rankings and then you can run a full report.

The report analyzes the top 100 results and tells you what specific things you should improve in order to overtake the competition. It accounts for "factor diversity" - the idea that over-exploiting one ranking factor causes Google to ignore you for it.

Cora is so powerful because the recipe for ranking success is different for every keyword and every site. I used to optimize pages properly but still couldn't move the needle on tough keywords. Now Cora gives me endless optimization ideas tailored to each situation. I show an example keyword report in the video and walk through how to interpret Cora's unmatched SEO advice.

Check the video version: https://youtu.be/IFhPy38ZRYI?si=-u0uCin4z2zc_CXT 

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

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👉 The best SEO newsletter (https://seosly.io/)
👉 The best SEO podcast (https://seosly.com/podcast/)
👉 SEO consultant (https://seosly.com/seo-consultant/)
👉 The best SEO course (https://seosly.com/seo-course/)

     
😱 Is SEO Dying in 2024? 3 SEO Experts Share Their Take On The AI SEO Apocalypse27 Feb 202400:36:46

Join SEO experts Olga, Rafał, and Radek as they debate whether SEO is dying in the age of AI. They discuss how Google algorithm updates and new technologies like generative AI could impact the future of SEO jobs. Get their top tips for future-proofing your SEO skills, like focusing on SEO fundamentals and always thinking about the user experience. Learn why they remain optimistic about SEO's future if you stay adaptable and keep developing your expertise.

Watch the video version: https://youtu.be/6iSE0WESyMY?si=KFJxV0rorVgSOU2F

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)
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👉 The best SEO newsletter (https://seosly.io/)
👉 The best SEO podcast (https://seosly.com/podcast/)
👉 SEO consultant (https://seosly.com/seo-consultant/)
👉 The best SEO course (https://seosly.com/seo-course/)

Things Google Wants SEOs Not To Focus On (& My Take On It)... 😱13 Feb 202400:19:14

In this video, I give my unique takes on optimizations Google says not to focus on, but I disagree in some cases based on my experience!

I explain why tactics like meta keywords or internal link sculpting may seem outdated, but could still aid SEO with the right approach. And while extreme keyword density is bad, higher density often correlates with better rankings in my testing. I also break down the gray areas around subdomains vs subdirectories, duplicate content issues, optimizing headings, and more.

Just because Google deems something ineffective doesn't mean it can't work with finesse! I share opinions derived from extensive hands-on work - not just relying on Google guidance.

Because search algorithms interacting with the real world require going beyond simplifications.

Check out my contrarian SEO perspectives, examine the evidence yourself, and form your own conclusions. Do these "ignored" factors deserve reexamination? I welcome healthy debate in the comments!

Watch the video version of this podcast here

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

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👉 The best SEO podcast (https://seosly.com/podcast/)
👉 SEO consultant (https://seosly.com/seo-consultant/)
👉 The best SEO course (https://seosly.com/seo-course/)

     
The Ugly Truth About SEO Overwork (and How to Fix It) with Myriam Jessier08 Feb 202400:31:54

Burnout was slowly destroying me. As an ambitious SEO, I worked nonstop trying to get ahead - but I was exhausted all the time. My health and relationships started to crumble under the relentless pressure to do more. I knew something had to change before I hit total rock bottom.

That’s why in this video, I have a real talk about maintaining balance as an SEO with my friend Myriam Jessier. After both struggling with public breakdowns from pushing ourselves to unhealthy extremes, we realized the importance of boundaries and self-care in this results-driven industry.

I get vulnerable about the mental fog, declining energy levels, and constant stress that made me less productive in the long run. Myriam shares her own wake-up call after multiple “ugly cry” moments brought on by SEO overload. Together, we are on the journey toward sustainable work habits that honor our minds and bodies.

I discuss the small tweaks that have slowly empowered me to find more joy and balance. Like blocking off work-free evenings/weekends and getting serious about exercising. Myriam stresses being intentional when clocking out and listening when your mind/body says “enough!” We know there is no shame in prioritizing wellness over hustling constantly.

If you struggle with burnout as an SEO, don’t suffer in silence. Join me and Myriam for an honest dose of inspiration, understanding, and practical tips you need to create lasting positive change. It IS possible to thrive in SEO without losing yourself!

Here is the video version of this podcast: https://youtu.be/sYAT7egRXQU

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)
👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)
👉 The best SEO newsletter (https://seosly.io/)
👉 The best SEO podcast (https://seosly.com/podcast/)
👉 SEO consultant (https://seosly.com/seo-consultant/)
👉 The best SEO course (https://seosly.com/seo-course/)

Confessions of an SEO Workaholic: I Burned Out in 2023. 07 Feb 202400:25:11

After years of obsessively working in SEO, I began feeling burnt out. As an ambitious perfectionist, I had let SEO take over too much of my life.

So this year, I'm determined to achieve better work-life balance. In this video, I share my struggles with SEO overwork and some tactics I'm trying to find more balance, including setting stricter work hours, taking regular breaks, reading books unrelated to SEO, meditating, spending more time outside, and not overpacking my schedule with clients.

I also discuss tools like Asana, Hubstaff, and Flow that help me work in focused "deep work" chunks and track how much time I actually spend working. While SEO will always be a passion of mine, I don't want it to be all-consuming.

My hope is that by being more intentional about balance, I can boost my motivation, energy levels, and enjoyment of SEO in the long run. I'd love to hear from you in the comments about your own experiences finding work-life balance as an SEO! Do you have any other tips? Let me know if you have any other questions.

Watch this episode on YouTube: https://youtu.be/jFeuZMp6voM

Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO:

👉 Follow Olga Zarr X (https://x.com/olgazarr)
👉 Follow Olga Zarr on LinkedIn (https://www.linkedin.com/in/olgazarr/)
👉 The best SEO newsletter (https://seosly.io/)
👉 The best SEO podcast (https://seosly.com/podcast/)
👉 SEO consultant (https://seosly.com/seo-consultant/)
👉 The best SEO course (https://seosly.com/seo-course/)

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