Explorez tous les épisodes du podcast SEO for Established Entrepreneurs: The Basic B
| Titre | Date | Durée | |
|---|---|---|---|
| How to Find the Fun in Marketing w/ Latesha Lynch | 09 Oct 2024 | 00:33:19 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Have you been feeling like the fun got zapped out of your marketing activities? I mean, not only did we not get the memo that as entrepreneurs we would need to get good at marketing—we felt pressured to do ALL the things! But according to Latesha Lynch, we can reevaluate our marketing channels & efforts based on our energy and the amount of fun we’re having. 👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| How to Use Social Proof for Launches w/ Grace Fortune | 02 Oct 2024 | 00:31:28 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Specificity is Queen 👑 when it comes to social proof—especially during an online launch! You can get specific with testimonials, case studies, and hard data. That’s right! We’re talking cold, hard numbers, friend! And for this in-depth convo, I’ve got my fellow copywriter friend, Grace Fortune with me. She’s sharing what good, realistic testimonials look like, where to sprinkle in social proof during launches, and how to add personality to your social proof! Keep your notebook handy for this one!
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Authenticity in Social Media Marketing w/ Jera Bean | 14 Aug 2024 | 00:36:38 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) The word “authenticity” shows up a lot online—and especially in relation to marketing. But what the h-e-double-hockey-sticks does that even mean in a practical sense?! After seeing this Instagram post by the one & only Jera Bean, I asked her to join me for this very conversation. And OMG, she delivered in this episode! She gets into showing up through the suck, things we need to normalize as entrepreneurs marketing on social media, and her Four Quadrants of Secret Sauce. If you’ve ever been on the struggle bus with social media as an entrepreneur—DO NOT SLEEP on this episode!
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Social Media Marketing, Blogs, & SEO w/ Kristina Hall | 07 Aug 2024 | 00:40:55 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Marketing—especially social media marketing—can be intimidating AF as an entrepreneur. Whether you’re a new business owner or a seasoned one, there are always things to learn & do! Which is exactly why you need to meet the ONLY social media manager I run to (literally) with all my questions! Kristina Hall is a marketing badass, a dear friend, and a client-slash-collaborator. You’re definitely gonna want to take notes on this one, boo! With this episode you’ll be able to:
Grab The SEO Bundle (feat. Brittany) this August! Links & Resources: Connect w/ Kristina: Thanks for joining me on The Basic B podcast! Help me reach more service providers like you by 👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| SEO Audit Report Example (Video & Audio Tour) | 02 Aug 2024 | 00:11:52 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) This week, we heard from Robyn Graham about building & growing a business without social media. When entrepreneurs come into my world, their journey often begins with an SEO Audit (as part of their SEO Packet). Today, I’ve volunteered myself as tribute & created an example of an SEO Audit report featuring my website! I’m going to walk you through this audit example in a very high-level way. (Know that there’s this audio version and a video version of this walkthrough. 😉)
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Digital Marketing Without Social Media w/ Robyn Graham | 31 Jul 2024 | 00:36:54 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Growing a business without social media seems to be a common desire in 2024. But everyone makes you feel like it’s NOT doable or wise. Not Robyn Graham! She’s been growing her businesses (yes, plural!) without social media marketing for quite some time. And she’s here to share everything from her blogging workflows to tips for podcast guests to how SEO can actually be a wise choice for your mental health! Press play—and don’t forget that notepad.
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Mission, Vision, & Life Updates at Copy by B.® | 26 Jul 2024 | 00:06:40 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) After an incredibly intense start to 2024, Brittany’s SEO copywriting business, Copy by B.®, is transforming. Big life moments usher in change—and it’s time for some updates!
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Feminine Leadership & Business Energetics w/ Raechelle Embrey | 24 Jul 2024 | 00:43:24 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Marketing your business (especially as a woman) isn’t only about creating systems & workflows. It’s about embodying the energy of that strong, supportive, & sensitive badass. (Sounds like a lot to balance while running a business & holding down the fort for the family, right?) This is where I’ve had fun learning with Raechelle Embrey! She’s become many things to me—guide, friend, mentor, & intuitive channel.
→ Join The Catalyst w/ Rae on 9/26 👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| My Epic SEO Case Study Failure | 23 Jul 2024 | 00:37:54 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Raise your hand if you’ve ever had a failed project. (👋) Now raise your hand if you shared that failure as a case study. Oh, no? Do not skip this conversation with my client, Ashleigh Chanél! People are desperate for real—and that includes vulnerable, transparent, & trustworthy. By sharing your “failures,” you get to showcase how you navigate challenging situations. And that, my friend, can be the difference between connecting with dream clients and… not. Press play to hear what a case study interview can sound like, what Ashleigh loved about Brittany’s process, & how Ashleigh was able to get a completed case study!
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Questions About SEO w/ Brittany Wong | 17 Jul 2024 | 00:52:41 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) If you’re new here—hi! I’m Brittany & I love answering questions you are wondering about SEO. Which is why I was SO thrilled that my web & brand designer name twin, Brittany Wong, jumped at the chance to join me for a SEO Q+A podcast episode! Definitely grab a notebook & look below for everything that we mentioned.
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| How Much Does SEO Help Cost? | 12 Jul 2024 | 00:13:17 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) There is so much that factors into when & where you might invest in SEO services. I recently got tagged in a Thread which 1000% inspired this episode! Today, I’m sharing my thoughts on who should outsource SEO support, which services you truly need, the 1 thing that absolutely angers me about SEO agencies, & how to choose the right SEO provider and offer to support your business growth. Get ready for a sassy one, friend!
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Blogging with SEO for Visibility & Growth w/ Dolly DeLong | 10 Jul 2024 | 00:34:56 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Blogging is an unsung hero of SEO. It increases your visibility, helps grow your business, and brings the right clients in the door—IF you do it strategically! Dolly DeLong knows all too well the intricacies of blogging and SEO. She joins me today to share her journey with SEO, blogging, & keyword research. Dolly has even been through my blogging email course—twice! Be sure to stick around as she shares her aha moments & favorite resources from the training! (You’re gonna want your notebook for this one, friend.)
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Best Practices for Social Proof w/ Chantelle Andercastle | 25 Sep 2024 | 00:33:57 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Social proof is one thing every entrepreneur needs—but also kinda dreads. (Possibly more than SEO…) But think about what happens if you have SEO in place → your ICA gets to your site & there’s no testimonial from a client. 👀 They’re gonna click away so fast, friend! Chantelle Andercastle is here to help you make sure that does NOT happen. She’s giving us the full 411 on all things social proof: what it is, how to ask for it, & what to do with it. This is a great conversation you’re not gonna want to sleep on!
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| How to Turn an Email into a Blog Post w/ Breanna Owen | 05 Jul 2024 | 00:25:32 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) I’ll get right to it—yes, it is possible to repurpose emails as blog posts! But there’s definitely some strategy you want to consider before copy+pasting that text from your email service provider (ESP) to your website. My friend & email strategist extraordinaire, Breanna Owen, joins me for this jam packed Q+A episode! Breanna’s asking me the Q’s so you learn the exact steps to take to wisely identify, optimize, & share your email-turned-blog post. Grab a notebook!
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Organic Marketing—the Laura Belgray Way | 03 Jul 2024 | 00:44:00 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Laura Belgray is nailing SEO, storytelling, and social proof marketing—and she didn’t even know it! In fact, she called herself “terrible” at it. Funny thing is—many of us think organic marketing isn’t doable, is too challenging, or simply isn’t for us. Tune in to this coaching session of sorts to hear what Laura is doing extremely well & what opportunities for improvement are available to her. Oh, and trust me when I say you’re gonna come back to this conversation multiple times—break out the notebook & save this somewhere!
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Walkthrough of DFY Offers w/ Brittany Herzberg | 28 Jun 2024 | 00:10:27 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) It can be tricky knowing who to trust when you want SEO or copywriting help. Luckily, you’ve already met her! 😉 I dedicated this episode to giving you a Grand Tour of my DFY offers. You’ll learn what those packages are, which business owners benefit the most, & the exact process I take clients through. (The entire client experience is thanks to everything Colie James did to help me get my HoneyBook automations set up! Check out that episode if you missed it.) Enjoy!
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| The Best CRM: HoneyBook vs Dubsado w/ Colie James | 26 Jun 2024 | 00:37:48 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) The best CRM softwares are thought to be Dubsado & HoneyBook. But… which one is better for your service-based or creative business? Well, that’s what we’re here to discuss today! I’ve got my very own business systems strategist, Colie James, with me for this convo. In fact… shortly after we recorded this episode, Colie completely overhauled my HoneyBook automations. I feel like a brand new woman with a whole new sexy workflow & client experience situation! We discuss that in Part 2 of this podcast series. ↓ Full Show Notes! (with transcript) Links & Resources: Switching from HoneyBook to Dubsado SEO through Case Studies w/ Brittany (Business-First Creatives Podcast) Dubsado 👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Guided Tour of the Blogging w/ SEO Email Course | 21 Jun 2024 | 00:11:56 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) One of the best things you can do to combine SEO + copywriting + content to help you get found online by those warm-to-hot leads is… blogging! Before you roll your eyes or scroll away—hear me out. I’ve taken my SEO knowledge, blog copywriting experience, understanding of best practices, & rolled them into a SUPER easy-to-follow email course. (*happy dance*) I’m dedicating this episode to walking you through exactly what you can expect up in here!
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Copywriting: Business Basics + Best Practices w/ Sara Gillis | 19 Jun 2024 | 00:38:00 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) I’ve been wanting to take a whole episode to talk about the ins & outs of the business of copywriting (as well as best copywriting practices). And don’tcha know… my friend Sara Gillis felt the same way! We took different roads to get here, but we’ve learned some similar lessons & we want to pass on that wisdom to you. Whether you’re a copywriter getting started in business or a business owner writing your own copy & wanting to learn more about how to actually do that—you’re gonna get lots out of this conversation! Grab a pen & thank me later.
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| [Quick Win] How to Submit a Sitemap to Google Search Console | 14 Jun 2024 | 00:07:32 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Submitting a sitemap to Google Search Console (GSC) is ridiculously simple! (Take it from me who avoided the task for SO long simply because it sounded complicated...) I mean, just look at how short this episode is. In just a few minutes, you can easily improve your SEO ranking and make yourself more findable. Sounds like a win to me! Press play & let's check off this task that's been on your To Do list for far too long.
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Sitemaps & How to Find a Good SEO Expert w/ Samantha Mabe | 12 Jun 2024 | 00:33:05 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Improving your SEO includes things like meta descriptions, sitemaps, and sometimes hiring an SEO expert. But… how can you ensure you’re hiring the right person & they’re actually doing what they say they’ll do—without micromanaging? Fear not, Samantha Mabe is here to help us talk through this conundrum! She’s providing the web designer perspective, while Brittany is sharing tips as an SEO copywriter. After listening, you’ll have a better understanding of what type of SEO expert you need to call as well as how to do some SEO improvements on your own (like submitting a sitemap to Google Search Console)!
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| What’s Possible When You Improve Your SEO | 07 Jun 2024 | 00:11:46 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Improving your website SEO (especially as a small business) has so many amazing benefits! And while you’ve heard some sprinkled throughout various SEO Case Study Interviews on this podcast (linked below 😉), I wanted to bring them all together in one place for you. Tada! This episode will show you exactly how to give people a good user experience on your site, show up in the right Google searches, and clarify your messaging!
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| The Best Way to Learn SEO in 2024 w/ Matt Diamante | 05 Jun 2024 | 00:34:38 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) The best way to learn SEO is to spend years experimenting. The second best way is to listen to two SEO pros chat about the topic. 😉 That way you get to hear what works, what doesn’t, which tools are the best, & more—all without expending your own time, money, & energy! And that’s precisely why I asked Matt Diamante of HeyTony to join me on the podcast. I regularly find myself DMing Matt SEO questions of my own. So… I asked him if he’d be up for answering some popular Q’s, he said yes, & here we are! Join us—a couple of SEO experts who love making SEO approachable, simple, & worthwhile.
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Why Your USP isn’t Enough to Get You Booked w/ Belinda Weaver | 18 Sep 2024 | 00:30:04 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Sharing your unique selling proposition (USP) is not enough to get hired, friend. So… what are you supposed to share instead? Well—think about your own vetting & buying behavior. What do you like seeing from a person you want to work with? And if you’re drawing a blank—don’t worry! Belinda Weaver is here to help! She’s sharing why USP’s aren’t enough to help you land clients, what the 5 P’s are, & how to use them in your marketing. Break out your notebook, buddy!
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| How Justin *Finally* Got Headlines w/ Personality *and* SEO | 04 Jun 2024 | 00:19:42 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) If you lean too far to one side—brand voice or SEO copywriting—you really lose something special. Copywriting is such a science and an art form, and luckily—you’ve got 2 really scientifically minded artists over here as guides. My conversation with Justin Blackman is structured like this… In this fan favorite case study interview, walk through Justin’s journey to update his headlines so they have both personality and keywords!
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| [Quick Win] Image Optimization for Blogs & Podcast Guest Headshots | 31 May 2024 | 00:12:52 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Image optimization—I’ve been hinting at this episode for a long time, friend! And I’m finally here to give you the goods. I’m sharing my very own 3-step process along with my favorite time-saving tools—and—an in-depth look at how to create thoughtful Alt text! This is the PERFECT episode to tune into whether you’re applying to be a podcast guest in 2024 OR you’re just looking for tips to efficiently & effectively optimize images for SEO in your blog posts. Grab your MacBook & press play!
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Accessibility in SEO & Podcast Marketing w/ Erin Perkins | 29 May 2024 | 00:38:59 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) You’ve heard of accessibility, but what about “digital accessibility?” It’s something we all talk about, but rarely call by the right name. And! Often feel overwhelmed & defeated by. But when it comes to podcast & website accessibility—it’s NOT optional. We’ve got to start implementing best practices. And Erin Perkins is here to help us! (And to remind us that it’s Progress Over Perfection.) Tune in (or read the transcript) to learn more about how you can bring more empathy into your marketing.
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Figure Out Who You are & Do it on Purpose | 24 May 2024 | 00:12:01 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) This week we heard from Sarah Weiss on what it’s like to be on this entrepreneurial journey—and what personal growth looks like for business owners. So today, I want to highlight the importance of figuring out who exactly you are at this point in your life. Because you are special, you are talented, you are exactly who someone wants to work with! But if you’re not clear about who you are—not only are you unable to help those looking for you—you’re missing out on your full potential!
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| The Entrepreneur Journey & Personal Growth w/ Sarah Weiss | 22 May 2024 | 00:32:43 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) The entrepreneur journey sounds like such an easy & luxurious one—until you’re in it. And then, at every single turn, you’re faced with your… stuff. Your thoughts about your curly hair, your weight, your smarts, etc. You start to make yourself smaller and smaller and smaller. Until one day, you hear two really cool chicks talking about how they took their power back & started taking up space again. This lil story is about you! And you’re about to press play & hear all about it!
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Healing Your Relationship with & Mindset about: Money | 17 May 2024 | 00:11:13 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Healing your money mindset or relationship to money may make you roll your eyes. But what if I told you doing these things will get you to that next level—with more money, more time freedom, & more peace? Well… that’s exactly what it does. I’m taking this episode to share my journey with money & what people, tools, & programs have supported me along the way. Don’t skip this one friend—even & especially if it feels uncomfortable. ❤️
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| The Sacred Money Archetypes w/ Kelly Marshall | 15 May 2024 | 00:45:41 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Ever heard of The Sacred Money Archetypes? Yeah, me neither—but it’s changed my life. Money was a big, bad, scary topic for me—until I got the right people & tools in my corner. And today you get to meet my incredible bookkeeper (who’s SO much more than “just a bookkeeper”), Kelly Marshall! Tune in to learn about the various money archetypes & how this info can even assist you in your business & personal life.
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Self-Care Tips & Tools for Entrepreneurs | 10 May 2024 | 00:12:02 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) You must take care of YOU in order to take care of anything or anyone else—especially your business. Period. End of story. Everything mentioned in the show is linked below, which is why I’m keeping this part of the show description nice & short. 😉 Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Nervous System Regulation for Business Owners w/ Kathleen Booker | 08 May 2024 | 00:37:17 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Breathwork for business owners? Really, B? Yes! And it’s not just because I understand the importance of breathwork since I’m a licensed massage therapist. It’s because I, as an entrepreneur, have learned I must take care of me in order to take care of business. Ya feel me? And that is precisely why I’m so stoked to have Kathleen Booker (AKA Jedi of Calm) with us on the podcast today! I know you’re going to enjoy this real, raw, & relatable conversation about stress, anxiety, grief, & a whole host of other tough emotions that we all face. (Don’t miss the very special treat at the end of the show!) Go on—get your calm on!
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| 4 Important On-Page SEO Factors | 03 May 2024 | 00:21:05 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) There are 4 critical pieces you must have in place on every single page on your site in order to improve your SEO ranking. Following best practice guidelines enables you to show up in search results—right where your ideal clients are looking for you! With these quick fixes, you’ll elevate your copy, market more easily, & convert people more easily (to podcast listeners, blog readers, paying clients, & more)! Get your notebooks ready—and press play!
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| How to Design the Best DIY Website w/ Rebekah Read | 17 Sep 2024 | 00:14:49 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) If you’re anything like me, you just want to get an aesthetically pleasing, functional website up & running fast for your business! Good news—that’s totally doable! Better news—SEO will make that website work even better for you! Best news—Rebekah Read is here to share all about creating a website from scratch! She’s sharing mistakes to avoid, best practices to implement right off the bat, & a lil something special just for us.
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| LinkedIn Frequently Asked Questions w/ Salina Yeung | 01 May 2024 | 00:35:27 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Spoiler: LinkedIn does NOT need to be such a scary social platform! It’s actually a really powerful place to be—once you know what to do. In this episode, I’m asking Salina some Frequently Asked Questions—some submitted by you, some Qs she gets on the daily, & some questions I not-so-secretly wanted to ask her for myself. (What? You can’t blame me! 😂) Plan to listen to this one twice, friend! You’re gonna want to take notes. Ok—press play!
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Jess Brooks’ Case Study Training Experience as a Copywriter | 26 Apr 2024 | 00:33:04 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) UX & Conversion Copywriter Jess Brooks is the reason we’re all here. Early one November morning in 2022 I got a message from Jess. “I’m about to hop on this interview for a copywriting project & I want to know—what questions should I ask? By the way… ever thought of creating a training to show other business owners how to do what you do & write case studies?” The rest is history. (And is called The Case Study Training Program.) If you’re curious about offering DFY case studies as a copywriter—press play now to hear about it from Jess!
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| [Case Study] DFY Case Study Copywriting w/ Ashleigh Chanél | 26 Apr 2024 | 00:37:54 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) One type of case study we haven’t featured on the podcast is the “Failure” Case Study. (That’s in quotes for a reason!) But that’s exactly why I’m introducing you to my client, Ashleigh Chanél. You might be surprised to see 1. That I'm inviting her on to discuss this “fail” and 2. That there’s a completed case study for you to check out. Yeah—the project wasn’t a complete bust after all and I was able to take what I learned & use it to improve my client experience. But you gotta press play to get the goods!
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| [Case Study] Amanda Walker’s SEO Packet | 24 Apr 2024 | 00:29:33 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) This is a case study interview I’ve been teasing for weeks. I’m so excited for you to meet my incredible client, Amanda Walker! She’s a coach, a podcast host, & a lover of client results—like moi. Amanda shares how she heard about me, why she decided to hire me, what results & support she was hoping for, & what her SEO processes look like now. Whether you’ve worked with an SEO pro before or you’re just thinking about doing it someday in the future—don’t skip this one!
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Everything You Need to Know About the Case Study Training Program | 19 Apr 2024 | 00:25:28 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) You’ve heard me tease The Case Study Training Program for weeks now, but… you’ve got questions. Good news! This is THE episode where I’m sharing all the nitty gritty details. I’m talking: what the case study training program is, how it works, why I created it, who it’s for, AND—next steps. Let’s get to it!
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| SEO For YouTube Case Study Videos w/ Jamar Diggs | 17 Apr 2024 | 00:51:19 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) This episode is a selfish one because I want to learn how to optimize my case studies on YouTube. And Jamar—knows YouTube (specifically SEO for YouTube)! We connected on Threads recently & I saw he was crafting his first ever case studies! I had an idea, I pitched it to Jamar, & here we are. What you get to look forward to is a ridiculously open back-n-forth conversation about how to optimize your case studies on both your site and YouTube! Get out your notepad—you’re gonna need it.
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Human Design Marketing & Messaging Strategies w/ Rachael Weaver | 12 Apr 2024 | 00:31:34 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) As a 3/5 Manifesting Generator, this podcast is a living, breathing embodiment of my unique Human Design. But… what even is Human Design, what do you need to know about it, & how can it simplify your marketing strategy? My friend Rachael Weaver is here to tell us all about how to use our Human Design charts to have more authentic & aligned business! Warning: Be prepared to take notes, friend. 😉
Links & Mentioned Resources: 👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Mindi Trimble's Experience in The Case Study Training Program | 10 Apr 2024 | 00:34:01 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) There’s nothing quite like hearing about the experience from the actual person. Which is exactly why Mindi & I battled the tech turmoil of Mercury Retrograde to get this interview recorded. If you’ve been thinking about writing your own case studies, but you want to hear from someone who’s actually done the dang thing—press play now! In this episode, Mindi & I discuss her experience in The Case Study Training Program, what she thought of the program format, & how she managed to work through the material during her busy season!
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| How to Increase Sales—and NOT Feel Salesy | 05 Apr 2024 | 00:14:58 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) Each week you hear me ask guests which they think is the most important to sales—SEO, storytelling, or social proof. I thought it would be fun to share my thoughts on the topic! Because, of course there’s thought & intention behind the question. (I wouldn’t be who I am if I wasn’t thoughtful & intentional!) Sales can absolutely come from each one of these marketing pieces—but they happen much more easily, more quickly, and with more confidence when you do this 1 thing!
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| How to Choose a Case Study Subject w/ Lindsay Padilla | 03 Apr 2024 | 00:31:47 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) It doesn’t have to feel like such a daunting task to identify who you want to feature in a case study. In fact, Lindsay Padilla (CEO of Hello Audio) has tons of ideas for you! We chatted about everything from how to pick your case study person, to how to repurpose those case study interviews (especially if you’re a podcaster *hint hint, nudge nudge*). Stay til the end because I dropped a HUGE tip about how to position your case study. 😉 Go ahead—jump in! And make sure you bring a notebook!
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Networking Events as an Introverted Entrepreneur w/ Angela Tan | 11 Sep 2024 | 00:29:48 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) As introverted entrepreneurs, networking events can feel super intimidating! Which one should you go to? How can you make friends? And the dreaded—what if something embarrassing happens? Lucky for us, Angela Tan is here to give us the scoop on everything from virtual events to in-person conferences, travel plans, & even how to handle that unfortunate event. 👀 Tune in & get ready to book your next business vacay—err… networking event!
👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| BONUS: Case Study Client Call w/ Dallas Travers | 29 Mar 2024 | 00:10:33 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) This Bonus episode is a repurposed wrap up call with my DFY case study client, Dallas Travers. We spent the first half of the call talking through some questions she had about the final case study copy & the SEO strategy. There weren’t many, so we had extra time which I used to ask her about her experience working with me to create this case study.
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| The 5 Most Important Parts of a Case Study | 29 Mar 2024 | 00:16:32 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) It doesn’t matter if you’re writing your own case study or if you’re hiring a copywriter—every single case study desperately needs these 5 parts. Without these elements, a case study won’t be able to do a job for you. Whether that’s confusing or not engaging your reader, not showing up in a Google Search, or not popping off the page—those are all missed opportunities! And I, as a case study copywriter, don’t want you to miss any of them.
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| Case Study Web Page Design w/ Steph O'Keefe | 27 Mar 2024 | 00:35:29 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) When it comes to case study web page design, I call in backup! Don’t get me wrong—I absolutely love a beautifully designed web page, but it’s not the part of the process that makes me happy. So… once I’m done writing a case study, what happens? Who can help bring this thing to life? Should it be a blog post or a web page? I’ve got Steph O’Keefe (who designed my favorite case study page to-date) here to answer all these questions!
Mentioned Resources: 👉 Explore the last round of SEO & Grow 🌱 for 2025! Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)! Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||
| The 5 Different Types of Case Studies | 22 Mar 2024 | 00:15:47 | |
📲 Text me! (Add your email or phone number in the message if you want a response 😉) It might surprise you to learn there are different types of case studies. In this Short-n-Sassy episode, I’m sharing the 5 most common types of case studies I write for myself & clients. (Examples are mentioned and linked below!) Which case study you choose to write totally depends on why you want to write it—so identify your “why” first & then see which case study type works best!
Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝 ——— | |||