I’ve seen a huge increase in the number of follow trains happening in the TpT community and we NEED to talk about it.

Episode Highlights

• What is a Follow Loop? What is an Engagement Pod?
• How I know so much about these “strategies”
• The dangers of Follow Loops
• The dangers of Engagement Pods

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

Let’s face it, most of us don’t have a lot of time. So today, we’re talking about how to get the most out of engaging on Instagram if you only have a few minutes a day.

Episode Highlights

• So many engagement options
• Utilizing the DMs when you’re short on time
• Your game plan for 5 minutes of engagement

Resources Mentioned

--> Learn more about engagement strategies in Episode 50

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

Last month we spent a lot of time chatting Instagram data but I couldn’t leave all of you out there with a Facebook Group hanging. That means today we’re diving into what data you should track in your Facebook Group.

Episode Highlights

• Quantitative Data
• Qualitative Data

Resources Mentioned

You might also enjoy episodes 57-60 where we took a deep dive into Instagram Data.

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

In May, Meta announced that they would be testing out tiers of their Meta Verified subscription and we can’t NOT chat about it.

Episode Highlights

• What is Meta Verified?
• Meta Verified Tiers Background
• My Hot Take

Resources Mentioned

Stay up to date on Meta Verified Tiers here:

https://about.meta.com/technologies/meta-verified/

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

Now it’s no secret that there is A LOT of data you get from your Instagram Insights, BUT don’t let that deter you from creating a data-driven strategy for your social media marketing because truly when it comes down to it, there is really only one piece of data you really need to keep your eyes on. 

Episode Highlights

• THIS is the ONE
• Goals and KPIs
• If a SMM had to pick one…

Resources Mentioned

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

So what happens if you decide that analyzing your Instagram data just isn’t for you? I mean, can it really be that big of a deal. You’re gonna find out, right now.

Episode Highlights

• The tale of the hamster content creation wheel
• The tale of missed opportunity
• The tale of the missing ROI

Resources Mentioned

Please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

We all know time is a hot commodity in the teacherpreneur world so I couldn’t create a series around Instagram data without chatting about it’s time investment AND it’s time saving benefits.

Episode Highlights

• Data Tracking Time Investment
• Data Tracking Time Savers

Join the Post and Profit waitlist: https://fostercontentsolutions.myflodesk.com/waitlist

If you loved this episode, make sure you also listen to Episode 57.

Please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

If you’ve been listening for a hot minute or follow me on Instagram, you probably already know I’m all about the data. Because how can we run a profitable business and reach our goals WITHOUT knowing how we are doing with our marketing efforts? So that’s exactly why we are exploring Instagram data all month long here on Schooled in Socials.

Episode Highlights

• What does it mean to track your Instagram Data?
• Don’t miss out on opportunities for increased ROI
• Stop guessing what your audience wants
• See and celebrate your progress

Join the Post and Profit waitlist: https://fostercontentsolutions.myflodesk.com/waitlist

If you loved this episode, you might also enjoy Episode 10

Please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

The summer might be for community building BUT that doesn’t mean you can’t sell and promote during this time. So let’s chat about what you should be selling on social media during the summer lull. 

Episode Highlights

• Percentage of Promotion
• Reflecting on What Works
• Polling Your Audience

Resources Mentioned

Episodes 54 and 55

Episodes 10 and 11

Mini Social Media Consults:

https://calendly.com/kfostersolutions/mini-social-media-consult-clone

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

Back to school season is a big deal for the teacherpreneur community, but it happens to come directly after one of the (if not the) slowest marketing times in our niche, the lovely summer lull. So today we’re chatting all about how you can use the summer lull to your advantage to create a strong community so you’re ready to rock back to school season.

Episode Highlights

• The Power of Market Research
• Remind them of your value
• Make personal connections

Resources Mentioned

Episode 54

Episode 50

Mini Social Media Consults:

https://calendly.com/kfostersolutions/mini-social-media-consult-clone

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

Can you believe that summer is right around the corner? I’m sure you are ready to enjoy the sun, go on family adventures, and so much more. BUT, summer does pose an interesting conundrum for us teacherpreneurs as most of our target audience is on vacation. So, what are we supposed to do when it comes to social media content? That’s exactly what we are going to make a plan for today!

Episode Highlights

• Market Research to help your Summer Content Game Plan
• Content Purpose during Summer
• Don’t Reinvent the Wheel during Summer
• Take this time to connect

Resources Mentioned

Mini social media consults:

https://calendly.com/kfostersolutions/mini-social-media-consult-clone

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

If hiring a social media manager has been lingering in the back of your mind, you’re going to love today’s episode where I get to chat with fellow teacherpreneur Jewels K.  all about her experience hiring out social media management. 

Jewels is a CEO, cat mom, and organizational nerd and is known for her multi-passionate mentality in business. From her M.A. in Writing and Rhetoric to her experience both in and out of the classroom, she has learned exactly how to streamline processes and make an impact. Dedicated to bringing balance back into the business world, Jewels offers a variety of quick masterclasses, DIY workbooks, and templates to get you started from wherever you are right now. She supports online business owners to set up their systems and get back the work-life balance they deserve.

Episode Highlights

• Why Jewels hired a SMM for her business
• What this decision allowed her to focus on as a CEO
• If it was worth it to hire a SMM
• Jewels' favorite part of social media marketing

Connect with guest:

Jewels Instagram: https://www.instagram.com/jewelsofteaching/

Jewels website: https://www.jewelsofteaching.com/

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host:

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

I’m already posting content, showing up in Stories, and optimizing my profile page, WHY do I need to be engaging on Instagram, too? Let’s dive into it today in our first episode of Social September.

Episode Highlights

• The Engagement Debate
• Why Engaging Matters as a Teacher Seller
• But I can’t do it ALL!

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

When it comes to marketing your teaching resources on social media, you have A LOT of options. From Instagram to Facebook to Tik Tok and more, it can feel overwhelming trying to do ALL of the things. But it doesn’t have to be that way. 

Today, my client Kirsten Hammond is joining us and shedding some light on how you can focus on one social media platform and still successfully use social media marketing for your teacher business. 

Kirsten is a teacher turned business owner who creates educational resources and curricula for upper elementary social studies teachers. She also works with other TPT sellers on branding their teacher businesses. She is a work-from-home mama of 3 who loves running, Tex-Mex, crime docs, and working smarter and not harder at all things in her business.

So let’s hear her strategy.

Episode Highlights

• How to decide where to focus your social media efforts as a business owner
• Kirsten's process for repurposing content to help extend the impact
• The benefits of focusing on one platform vs. trying to be on all platforms
• What Kirsten loves most about using social media to grow her teacherpreneur business

Resources Mentioned

SnapTik: https://snaptik.app/

Tok Repost: https://apps.apple.com/mn/app/tokrepost-save-tik-repost/id1582573415

CapCut: https://www.capcut.com/

Connect with guest:

Kirsten’s Tik Tok: https://www.tiktok.com/@thesouthernteach

Kirsten’s Instagram (Teacher Resources): https://www.instagram.com/thesouthernteach/

Kirsten’s Instagram (Design Services): https://www.instagram.com/thesouthernteach.designs/

Kirsten’s Podcasts

The Social Studies Teacher Podcast: https://pod.link/1692254335

The Creative Teacher Podcast: https://thesouthernteachdesigns.com/podcast/

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host:

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link):

If you’ve been listening for awhile now, I’m sure you are used to episodes jam packed with actionable tips for you to up level your social media marketing. As we wrap up our Show the Love series this February, I wanted to share a little bit of a different kind of episode with a message I know you need to hear.

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

You’ve shown some love to your account, you’ve gotten your audience to show some love to you, BUT how do you show your audience some love? How should you spend your time engaging with others on social media? That’s what we’re chatting about in today’s episode.

Episode Highlights

• Outdated engagement strategies
• Participate in the conversion
• Utilizing Stories, DMs, and Comments

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

We’re continuing our love theme this week by diving into how you can get people to show you their love on social media, aka engage with your content.

Episode Highlights

• Show your audience you know their pain points
• Create content that asks to be engaged with
• Foster authentic relationships

Resources Mentioned

Mini-Social Media Consults: https://calendly.com/kfostersolutions/mini-social-media-consult-clone

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

It’s February so we are kicking off  a monthly series all about love when it comes to social media. So today we’re diving in to how you can show your Instagram account some love to help you reach your big 2024 goals.

Episode Highlights

• Profile Picture
• Bio
• Link in Bio
• Highlights
• Pinned Posts
• Graphics Templates

Resources Mentioned

Episode 4: Let's Do It Together - Bio Optimization for Teacherpreneurs

Episode 14: Setting up an effective link in bio as a teacherpreneur

Episode 18: The Importance of Creating Social Media Templates for Your Teacher Business

Episode 28: Social Media Graphics Templates with Liz Birenbaum

Mini Social Media Consults: https://calendly.com/kfostersolutions/mini-social-media-consult-clone

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

I’m so excited to welcome you to the first hot seat episode of the Schooled in Socials podcast where I’m going to work with a teacherpreneuer just like you to gain clarity on their social media marketing. Today, Christa Jones from Enharmonic Education is joining me and we are going to be creating a content plan for her for 2024.

Now this plan really revolves around increasing awareness of a TpT store as well as increasing sales for TpT resources.. So if this sounds like you and what you are looking to accomplish in 2024, you will get the most out of this episode by grabbing a yearly calendar, some highlighters, and a notebook. This will allow you plan right along with us!

Episode Highlights

• Goals for 2024
• Resources to promote for 2024
• Social media capacity
• Strategically planning out the year

Resources Mentioned:

Christa’s Instagram: https://www.instagram.com/enharmoniceducation/

Christa’s TpT Store: https://www.teacherspayteachers.com/Store/Enharmonic-Education

Mini-Social Media Consults: https://calendly.com/kfostersolutions/mini-social-media-consult-clone

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host:

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

If your mind was blown from last week’s episode on how your life and teaching experience can be content, you’re going to be AMAZED when you hear how much content you can create just from your resources.

Episode Highlights

• Resource listing as content
• Resource creation as content
• Resource as content

Resources Mentioned

Episode 45: Everything is Content Part 1: Using Content from Your Life and Teaching Experience

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

Do you remember that trending audio “everything is content, everything is content, don’t forget to film it.” I’m here to tell you that that audio was not lying. Everything you do as a teacherpreneur is content. And I’m going to prove it to you in today’s episode.

Episode Highlights

• Content From Your Life
• Content From Your Teaching Experience

Resources Mentioned

 Schooled in Socials Facebook Group: https://www.facebook.com/groups/schooledinsocials

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

We’re continuing our content organization discussion and really diving deep in to your options for systems with systems expert Janice Cook.

Episode Highlights

• Why does a content organization system matter
• How do you go about creating a consent organization system that works for your clients?
•  Options for content organization for teacherpreneurs

Resources Mentioned

Later (aff link): https://try.later.com/ggv1e2qz2oop

Airtable: https://www.airtable.com/ 

Asana: https://asana.com/

Connect with guest:

Make your own content repurposing pipeline in Asana using Janice's signature system: https://janice-s-site-3363.thinkific.com/courses/DIY-Asana-Systems-For-Teacherpreneurs

Grab your FREE copy of the Ultimate Hiring Guide for Teacher Business Owners: https://www.cookfamilyresources.com/hiring-guide/

Janice's Instagram: https://www.instagram.com/teacherjaniceva/

Janice's Website: https://www.cookfamilyresources.com/work-with-me/

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host:

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

Happy 2024! Can you believe the new year is here already!? I’m so excited to welcome you to the first episode of Schooled in Socials for the new year and we aren’t messing around. Today we are jumping right in to the one thing that will help keep your social media marketing sustainable all year long.

Episode Highlights

• Why is it worth setting up a system for social media content?
• What does your system need to hold?
• When is the best time to set up a social media content system?

Resources Mentioned

Mini Consults: https://calendly.com/kfostersolutions/mini-social-media-consult-clone

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

We’ve made it to the final episode in our Social Media Marketing Funnel series so you know that means we’re talking about conversion.

Episode Highlights

• When should you focus on Conversion Marketing?
• Types of content to convert your audience
• The role Stories play in conversion

Resources Mentioned

You might also enjoy Episodes 67 and 68

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

It’s no secret Instagram has a TON of features. They really love giving users and creators all kinds of ways to consume and create content. BUT with so many options for types of content to post, how do you decide what ones will work best for your teacherpreneur account? Let’s chat about!

Episode Highlights

• Marketing Goals
• Data
• Personal Preference

Resources Mentioned

DIY Instagram Audit Freebie: https://kfostersolutions.activehosted.com/f/7

Episode 10: Let's Do It Together: How to Assess Your Instagram Analytics

Episode 11: Brand Awareness Marketing for Teacher Authors on Social Media

Episode 12: Conversion Marketing for Teacher Authors on Social Media

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

You’ve taken the leap, created the perfect handle, and hit that submit button. You are now officially a teacherpreneur Instagram user. But what do you do now? Whether you just started your account yesterday or five years ago, today we are taking it back to square one and covering all of the bases when it comes to having a successful teacherpreneur Instagram account.

Episode Highlights

• Clarify your target audience
• Create social media goals
• Define your content pillars

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

Raise your hand if you’ve ever felt personally victimized by the Instagram Algorithm. I know there were times in the past, I’d be raising my hand. But today, we’re going to pull back the veil on the algorithm, so you don’t ever have to feel victimized again.

Episode Highlights

• Algorithm Misconceptions
• What is the purpose of the algorithm
• How does the algorithm work?

Resources Mentioned

Adam Mosseri’s Instagram: https://www.instagram.com/mosseri/

Later’s Blog Post This Is How the Instagram Algorithm Works in 2023: https://later.com/blog/how-instagram-algorithm-works/

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

If you’re a teacherpreneur who uses Instagram to market your resource you’re not going to want to miss out on today’s interview with my lovely client Dawn Ellis.

Episode Highlights

• Why Dawn decided to start using Instagram to market her resources
• How Dawn balances being a teacher, teacherpreneur AND marketing on social media
• Dawn's favorite thing about using Instagram to market her business
• Her least favorite thing about using Instagram to market her business
• Benefits Dawn has seen from marketing on Instagram
• Dawn's tips for marketing resources on Instagram or social media in general

Connect with Dawn:

IG: https://www.instagram.com/cultivatingexceptionalminds/

FB: https://www.facebook.com/cultivatingexceptionalminds/

Website: http://cultivatingexceptionalminds.com/

Membership https://www.cultivatingexceptionalminds.com/the-exceptional-collective/

Podcast: https://betheexception.libsyn.com/

Tik Tok: https://www.tiktok.com/@cultiv8exceptionalminds?is_from_webapp=1&sender_device=pc

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host:

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

It’s time. You’ve got all of your ducks in a row and are ready to head out on the search for a social media manager. Here is all of my advice to help you make sure you find your unicorn!

Episode Highlights

• Things to consider
• Red Flags
• Finding SMMs

Resources Mentioned

TpT Virtual Assistant Finder Group:

https://www.facebook.com/groups/132890607255416

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my links but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

So you think it’s time to hire a social media manager. So exciting! But I want you to have the best experience possible, so I’m sharing all of the steps you will want to take BEFORE you hire that social media manager.

Episode Highlights

• Business Goals
• What do you want off your plate?
• Budget

Resources Mentioned

Mini-Social Media Consults https://calendly.com/kfostersolutions/mini-social-media-consult-clone

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my links but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

Ah, the age old question: Do I keep doing this business task or do I use my hard earned dollar bills to hire out? Today, I’m dishing all of the things you will want to consider when choosing between DIYing your social media marketing or hiring out a social media manager.

Episode Highlights

• Unbiased look at both sides
• 3 reasons you might not need a SMM
• When to Hire a SMM

Resources Mentioned

 Episode 22

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my links but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

You’re rolling along, crushing your social media strategy, staying super consistent and then sometimes unexpected happens. You remember there’s a Tpt sale, you get invited to speak at a summit, you FINALLY finish that amazing bundle you’ve been working on forever. But those aren’t parent of your current social media plan. What do you do? Today’s episode is all about answering that question for you.

Episode Highlights

• Temporary Tweaks
• Launches
• The power of Stories

Resources Mentioned

Episode 34

Mini Social Media Consults:

https://calendly.com/kfostersolutions/mini-social-media-consult-clone

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my links but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

Have a course on your heart? Today, I’m chatting with Melanie Battistelli all about launching courses and how to use social media to get it done!

Episode Highlights

• Do you NEED social media to launch a course?
• How do you get comfortable going live on social media or showing your face?
• How can you leverage social media to maximize your course launch?

Connect with today's guest:

Melanie’s Instagram: https://www.instagram.com/duxburydigital/

Melanie’s Resources: https://duxburydigital.co/resources

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host:

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my links but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

You open your Facebook Group, and all of a sudden your amazing community starts resembling the wild west, what do you do!? That’s exactly what we are tackling in today’s episode

Episode Highlights

• Preventative measures to help your Facebook Group run smoothly 
• Dealing with posts and comments that go against the rules
• Top 3 things to do when the ish hits the fan in your group

Resources Mentioned

Episode 30 & Episode 32

Leave the podcast a review here: https://podcasts.apple.com/podcast/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

Today we’re diving into the second episode in our Social Media Marketing Funnel series where we are going to be chatting all about nurturing audience.

Episode Highlights

• Why you need to nurture your audience
• When to nurture your audience
• How to nurture your audience

Resources Mentioned

You might also enjoy Episode 67

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

You’re finally ready. You’re going to get that Facebook Group going. But, how do you give it the best start possible? We’re going to talk about all the steps you’ll want to take today.

Episode Highlights

• Deciding on the Topic of Your Facebook Group
• Group Name and Description
• Setting parameters
• Running your group

Resources Mentioned

Audit your Facebook Group today

Episode 20: Let's Do It Together - Writing an Effective Facebook Group Description

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

Raise your hand if over the last few years you’ve heard or seen posts and ads of “experts” saying “Facebook is dead?” I bet a lot of you have. But I’m here today to tell you that, it simply isn’t true.

Episode Highlights

• Facebook Groups Back in the Day
• The Shift in Facebook Groups
• Why a Facebook Group is Still a Smart Move for your Biz

Resources Mentioned

Audit your Facebook group: https://kfostersolutions.activehosted.com/f/13

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Facebook Community Insights Survey 2020: https://www.facebook.com/community/whats-new/facebook-communities-insights-survey/

Episode 6: Why Bother with Facebook Groups

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

 I’ve been sharing about using social media in your teacher business for awhile, but it’s time you heard from a teacherprenuer just like you! So today, I’m chatting with my client SB Linton all about her Facebook Group. SB is the owner of AutismClassroom.com  and the Self-Contained Autism Teacher and Specialist Facebook group as well as an author and consultant who has been in special education for over 20 years.

Episode Highlights

• Why create a Facebook group in the first place?
• Pros and cons of having a Facebook group
• Tips for teacherpreneurs who run a Facebook group

Resources Mentioned

https://www.autismclassroom.com/

https://www.instagram.com/autismclassroom/f

https://www.facebook.com/groups/160524802627006

Episode 6: Why Bother with Facebook Groups: https://pod.link/1675566649/episode/5d4445cde705dfb4c1b70e02769461b5

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host:

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

We kicked off the month chatting about time savers for social media and we couldn’t round out the month without going in depth on one of the best: scheduling apps.

Episode Highlights

• Considerations for choosing a social media scheduler
• Free Schedulers
• Paid schedulers

Resources Mentioned

• Later scheduler: https://try.later.com/ggv1e2qz2oop (aff link) 
• Meta Business Suite: https://www.facebook.com/business/tools/meta-business-suite
• Info on Instagram scheduling: https://help.instagram.com/439971288310029
• Hootsuite: https://www.hootsuite.com/
• Tailwind: https://www.tailwindapp.com/
• Mini Social Media Consults: https://calendly.com/kfostersolutions/mini-social-media-consult-clone

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

Let’s face it. Creating graphics for social media can take up SO MUCH TIME. But, it doesn’t have to be that. That’s why I’ve invited Canva Design expert Liz Birenbaum to the show today to help make it easier for you. Liz helps female entrepreneurs create stand-out businesses by transforming Canva designs into custom brand marketing materials and I know her knowledge will help you make transformations in your social media work flow too!

Episode Highlights

• Why is it important to have graphics templates for social media content creation?
• What kinds of graphics and how many should we be creating?
• Tips to make creating graphics templates easier
• Advice for non-Canva users

Resources Mentioned

• Episode 11 about Brand Awareness Marketing: https://pod.link/1675566649/episode/58bb19519b1ee09cff0c032e15b4a4cb
• Episode 18  about the Importance of Templates: https://pod.link/1675566649/episode/90ea8b47a040c80858542024b7a67cbd
• Canva Organization Freebie: https://view.flodesk.com/pages/64c412612ea391e2b9a7ef36
• Canva Link: https://www.canva.com/pricing/

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with guest:

Liz’s Instagram: https://www.instagram.com/elizabeth.birenbaum/

Connect with host:

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

Finding time for your social media marketing tasks isn’t always easy, actually sometimes it can feel downright impossible. But today, I’m sharing my secret sauce for figuring out where social media fits in your schedule so you can be consistent and reap the benefits of a strong social media presence for your business.

Episode Highlights

• Creating a social media habit
• Habit Stacking and social media
• Repurposing: The Ultimate Social Media Habit Stack

Resources Mentioned

• Tiny Habits by BJ Fogg: https://amzn.to/3rKi5sm (aff link)
• Mini-Social Media Consult: https://calendly.com/kfostersolutions/mini-social-media-consult-clone
• Episodes 22-25 about repurposing

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

Time. We all wish we had more of it don’t we? And there never seems like there is enough to go around. Well today we are going to chat about my top 3 suggestions for saving time when it comes to marketing your teacher business on social media.

Episode Highlights

• Templates
• Scheduling apps
• Scheduling social media time on your calendar

Resources Mentioned

• Episode 18: The Importance of Social Media Templates
• Later scheduler: https://try.later.com/ggv1e2qz2oop (aff link)
• Caption templates in tpt store: https://www.teacherspayteachers.com/Product/Growing-Yearlong-Teacher-Author-Caption-Vault-Caption-Outlines-for-TpT-Sellers-9752487

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

We’ve reached the final episode in our repurposing series and today I’m sending you off with all of my top social media manager tips so that you can make some repurposing magic happen for your teacher business. 

Episode Highlights

• Create a Workflow 
• Use that Written Content
• Give it time and Follow the data

Resources Mentioned

Mini-Social Media Consults: https://calendly.com/kfostersolutions/mini-social-media-consult-clone

Episode 22: WHY you need long form content for social media marketing

Episode 23: Content Repurposing - WHICH types of content can I create?

Episode 24: Content Repurposing - HOW can you make repurposing content a reality?

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

We’re moving right along with our series on repurposing and today is all about how to actually make repurposing your long form content a reality for your business. 



Episode Highlights

• Choosing a Repurposing Path
• Repurposing Path #1
• Repurposing Path #2
• Potential Content Schedules

Resources Mentioned

Mini-Social Media Consults: https://calendly.com/kfostersolutions/mini-social-media-consult-clone

Episode 22: WHY you need long form content for social media marketing

Episode 23: Content Repurposing - WHICH types of content can I create?

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

It’s part 2 of our 4 part series on repurposing for social media and today we’re tackling the types of content you can create when repurposing long form content. 

Episode Highlights

• Content Type Options
• Long Form to Short Form Ideas

Resources Mentioned

Mini-Social Media Consults: https://calendly.com/kfostersolutions/mini-social-media-consult-clone

Episode 22: WHY you need long form content for social media marketing

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

Today we are jumping into a series all about your social media marketing funnel, the stages you need to move your followers through in order to convert them to customers and of course, we have to start right at the top with brand awareness marketing.

Episode Highlights

• Overview of the Social Media Marketing Funnel
• When should you focus on Brand Awareness Marketing?
• Content to create when focusing on Brand Awareness

Resources Mentioned

You might also enjoy Episode 11

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

Manychat (affiliate link) | 50% off first 2 months: https://manychat.partnerlinks.io/ua3lxfbw3fkh-wki14

Manychat (affiliate link) | 100% off first month:

https://manychat.partnerlinks.io/fnofnt3869uf-ogcg6e

We’re starting a 4 part series on my all time favorite social media marketing topic: Repurposing. And today we are diving into the WHY behind having long for content for your social media marketing.

Episode Highlights

• Why are we talking about long form content?
• Benefits of Repurposing Long Form Content (for your business)
• Benefits of Repurposing Long Form Content (for you)

Resources Mentioned

Mini-Social Media Consults: https://calendly.com/kfostersolutions/mini-social-media-consult-clone

Repurposing Guide: https://www.instagram.com/fostercontentsolutions/guide/repurposing-content-for-social-media/17998793128529826/?

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

I am so excited to bring you this episode because not only is it our first guest episode for Schooled in Socials but we are chatting about a hot social media topic right now: SEO and social media. And I’m so excited to have my friend Stephanie Royer here to give you ALL the details!

Episode Highlights

• What is SEO and Keyword Research?
• What Makes Keyword Research for Social Media Unique?
• Where should we be putting keywords on our social media accounts?
• How do you identify what keywords to use?

Resources Mentioned

Instagram Live with Stephanie: https://www.instagram.com/p/Cr1KXetvLJm/

Bring Your Own Traffic Waitlist: https://bit.ly/BYOT

Keyword Research Tools:

Ubersuggest (free): https://neilpatel.com/ubersuggest/

Keysearch (free): https://www.keysearch.co/

Keywords Everywhere (paid): https://keywordseverywhere.com/

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with guest:

Stephanie Royer’s Instagram: https://www.instagram.com/stephanieroyersolutions/

Connect with host:

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

It’s time again for my favorite segment of this podcast. We’re going to take some actionable steps and DO IT TOGETHER. And today we’re tackling your Facebook Group Description.



Episode Highlights

• Facebook Group Description Basics
• Purpose/Mission of the Group
• Who the group is for
• What members can expect from the group
• Add information about lead magnets/relevant offers 

Resources Mentioned

Schooled in Socials Facebook Group https://www.facebook.com/groups/schooledinsocials

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop

Love or hate ‘em, the truth is Reels have an amazing power to help you grow your community. Let’s chat about it! 

Episode Highlights

• Popularity
• Larger Reach 
• Ease of Consumption and Engagement 
• Ability to Promote Brand Awareness
• Easily create relatable and shareable content

Resources Mentioned

Reels idea freebie: https://kfostersolutions.activehosted.com/f/1

Related Episodes / You Might Also Like

Episode #11: Brand Awareness Marketing for Teacher Authors on Social Media

Episode #15: Getting Community Members to Your Link in Bio

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649

Connect with host

Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions

Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

Note: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!

Social media tools I love:

Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9Y

Later (affiliate link): https://try.later.com/ggv1e2qz2oop