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TitreDateDurée
What's REALLY Behind the AVCO Roofing Controversy | Heath Hicks 20 Oct 202500:54:33

In this episode, Dmitry talks to Heath Hicks, co-founder of The Catch-All.

00:00 – Intro
01:00 – Coming Up
01:30 – Presentation
03:00 – Talking about Heath Hicks’ legal battles
10:51 – The advice I should’ve taken
11:05 – Take 5% out every month — for life
12:09 – Biggest salary I ever had: $60K
12:47 – Ten years into roofing ownership
13:55 – Focus on profit for one year
14:45 – Transition to next guest: volume check
15:13 – Contractors love throwing money at ads
21:00 – Let go of the day-to-day — start managing your company.
22:00 – Professionalism in 2025 looks completely different.
23:00 – Your job site is 24/7 marketing — from sunrise to sunset.
24:00 – When digital gets saturated, physical marketing wins.”
26:08 – Using AI in Marketing – Is It Worth It? 
28:40 – Being Self-Taught as a CEO: Lessons & Drawbacks 
29:52 – Find Mentors & Coaches: The Key to Success 
31:06 – The More You Learn, The More You Realize You Don’t Know 
32:45 – How Travel Expands Your Perspective 
34:02 – Family Travel Adventures: Teaching Kids Through Experience 
36:57 – Easier to make money when others do roofs than when you do roofs yourself.
37:45 – Running a roofing company and a product company simultaneously.
38:49 – Focused most time on CatchAll.
39:04 – Value subcontractors and long-term employees.
40:46 – There's not really a legal path for them to get here due to political deadlock.
41:48 – They do it because they need to survive and provide for their family.
44:03 – Harsh truth about launching a national product: most ideas aren’t scalable or viable.
45:56 – I don’t cover every dispute; my integrity is non-negotiable.
47:43 – Some employees working for me decided to start their own company.
48:46 – Agreements stated if fired for cause, unpaid commissions were forfeited.
50:04 – On the trial, I lost and paid.
52:04 – Wrapping up the podcast; sharing both sides, my opinion, and asking audience for theirs.
53:35 – Product updates: Wilbur in production, for sale beginning next year; hundreds of preorders already.
54:00 – Outro


Podcast and Business Requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship Program: https://www.mymarketingfitness.com/ 

Roofing, TikTok & Truth Bombs | John Senac17 Oct 202501:07:06

In this episode, Dmitry talks to John Senac, The Roof Pro.

00:00 – Intro
00:32 – Coming Up
01:02 – Presentation
01:57 – TikTok and Roofing
03:42 – What Most Roofers Miss
04:40 – Social Media vs. Websites
06:16 – Skills vs. Systems
08:30 – Identifying red flags in performance data
09:47 – Sales training vs. operations training
10:20 – Understanding the homeowner’s life cycle
11:36 – The four types of people in every company
12:37 – Checking if your process is broken
13:53 - Adjusters on Site
16:32 - What Happens Next?
18:41 - Creativity = What Works for You
20:36 - Public adjusters take 25%, lawyers 10%
22:33 - Lawyers & PAs say “not worth it”
24:34 - Now $40K jobs are common
27:00 – How inflation eats your savings
28:45 – Slower markets: Florida & Atlanta struggle
31:30 – The “data game” behind insurance pricing
34:52 — Example: 20 homeowners, 4 bad claims
35:13 — Lack of training & bad commission splits
37:39 — Story of a roofer faking hail damage
38:01 — “I just marked holes” confession
43:59 – Teen daughter working in customer service
44:35 – The importance of communication skills
46:30 – Young contractor from Utah
48:43 – Biggest roofing mistake story
55:40 – Accounting and customer management
56:30 – Traits of successful vs. unsuccessful owners
57:39 – Example: Jack Hanks says no to $2,500 deal
01:00:11 – Social media question for Paul
01:03:19 – Don’t aim for perfection — just post it
01:03:42 – “Stuff breaks, you break — keep going”
01:04:35 – Saying “sodium chloride” instead of “calcium chloride” 
01:05:57 – Recording multiple podcasts in a day
01:06:10 – Building community through collaboration
01:06:32 – Sponsor and Outro

Podcast and Business Requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship Program: https://www.mymarketingfitness.com/ 

Rise, Fall & Rebuild | Mike ‘Hammer’ Martinez 12 Oct 202501:05:47

In this episode, Dmitry talks to Mike 'Hammer' Martinez, Founder of Call Center Doctors.

00:00 – Intro
01:49 – Work Ninjas
02:52 – Getting into sales: from telemarketing to chasing success
05:54 – The Wolf of Wall Street mindset and lessons from that culture
08:45 – Losing it all and rebuilding after business failure
12:23 – Transition into solar and life-changing years in Mexico
14:48 – Joining SVG and becoming a top sales performer
17:39 – Hurricane hustles and the CMR experience gone wrong
18:43 – The COVID grind: door-knocking with masks and resilience
22:28 – Creating SVG Solar and merging roofing with solar training
25:16 – Moving fast, missing contracts, and lessons on structure
28:26 – Leadership styles: working under Anthony and Lee
34:57 – Reputation, redemption, and staying authentic
37:46 – Flashy lifestyles, young hustlers, and social media hype
43:24 – Toxic industry habits and choosing a better path
50:48 – Facebook Q&A

Podcast and Business Requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship Program: https://www.mymarketingfitness.com/ 


From Roofing Failure to Tech Founder | Eric Ellison10 Oct 202500:40:51

In this episode, Dmitry talks to Eric Ellison, Founder of Ichor.

00:00 – Intro
00:29 – Welcome back to the RoofingInsights Podcast 
01:04 – From rookie to $5.7M in the first year, scaling to $14M – how it happened
02:12 – The storm that boosted the business
03:30 – Before roofing – Eric’s entrepreneur journey
04:00 – Struggles, mentors & marketing start
05:00 – Downsides of growing too fast 
05:35 – When chaos takes over your roofing company 
06:18 – The harsh reality of bankruptcy 
08:15 – Filing bankruptcy while doing $13M+ revenue 
09:30 – Taking full responsibility as a leader 
09:48 – Dmitry’s theory: why 80% of roofers fail in 2 years
10:15 – The LLC shuffle: how contractors “restart” after failure
12:13 – wasn’t worried about that… I was heartbroken for myself.”
14:04 – Because you have good intentions… but others want to screw a couple hundred people.
18:40 – The biggest gap in the industry right now? Simplicity.
21:24 – The future of roofing innovation
22:00 – Crews missing nails and common mistakes
23:19 – Adjusters vs. roofers: using software as a weapon
23:41 – Does tech really help negotiations?
24:03 – How tech could mend roofer–insurer relationships
25:40 – Guest shares personal journey before roofing
27:33 – Why most entrepreneurs actually fail
28:01 – Learn the lessons from bankruptcy
29:19 – Overcoming fear and finding the spirit to continue
30:01 – Being a good father and husband first
37:05 – Why the best advice is still: just work
38:07 – Roofing vs software: what lasts?
39:02 – A better way to judge a person

Podcast and Business Requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship Program: https://www.mymarketingfitness.com/ 

Caught on Camera: Roofing Sales Rep Exposes Insurance Scams | Bill Meyers05 Oct 202500:40:41

In this episode, Dmitry talks to Bill Meyers, former rep for Evolve Construction.

00:00 – Intro
03:28 – Whistleblowing in roofing
03:57 – Fake damage & insurance restoration exposed
05:23 – Caught on camera: creating damage for claims
07:29 – The iPhone used as a tool to damage homes
10:09 – Bag of ice, Airbnb, and manufactured storm damage
12:36 – From labor department to police: when fraud gets real
14:53 – $800,000 in stolen insurance checks
19:11 – Insurance fraud charges explained
22:31 – Turning on your own company: testifying in court
23:45 – Why hiring local roofers matters more than ever
24:45 – Threats, subpoenas & standing for integrity
29:43 – What real justice in roofing fraud should look like
33:27 – Is roofing turning into a Ponzi scheme?
35:45 – Free money myth: the psychology of insurance scams
39:18 – Integrity over leads: how roofing should really work

Podcast and Business Requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship Program: https://www.mymarketingfitness.com/ 

Roofing Lawyer Exposes Insurance Secrets | Galen Hair03 Oct 202500:46:52

In this episode, Dmitry talks to Galen Hair, Managing Partner at Insurance Claim HQ. 

00:00 – Sponsor: Estimate Experts
00:07 – Coming Up
01:02 – Kicking Off: Setting the Tone
03:15 – Why This Conversation Matters
06:04 – Early Lessons Learned the Hard Way
09:18 – Breaking Down Industry Myths
12:41 – Turning Setbacks Into Opportunities
15:56 – What Nobody Tells You About Growth
19:12 – The Hidden Challenges Behind Success
22:25 – From Struggles to Big Wins
25:43 – How to Handle Pressure & Stress
28:59 – The Game-Changing Decisions We Made
32:14 – Navigating Relationships & Business
35:28 – Lessons From the Toughest Moments
38:45 – Advice That Could Save You Years
42:01 – The Future: What’s Coming Next
45:16 – Closing Reflections

Podcast and Business Requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship Program: https://www.mymarketingfitness.com/ 

How CMAC Roofing Built a $100M Business with Faith, Loyalty & Respect | Christian Viveiros 28 Sep 202500:30:52

In this episode, Dmitry talks to Christian Vivieros, Owner of CMAC Roofing. 

00:00 – Intro
00:06 – Coming Up
01:02 – First Steps in the Industry
01:52 – Stories and Connections in Houston
02:28 – Workouts, CrossFit, and Physical Discipline
03:15 – What Does Exercise Have to Do with Roofing?
04:02 – “People First”: Business Philosophy at Cmac Roofing
05:16 – Core Values: Faith, Loyalty, and Respect
07:44 – How to Keep Your Team Humble While Earning $100M a Year
09:46 – How to Manage Offices in 3 States and Keep Growing?
10:18 – Motivation goes beyond salary
10:59 – “You might make $30,000 more now, but with me, you'll get hundreds of thousands later.”
11:40 – Efficiency and purchasing power: reaching 60% margins
12:26 – Differences between Texas, Nashville, and Atlanta in construction
14:57 – How have clients changed in the last 10 years?
15:27 – Where will the biggest opportunity lie in the next 5-10 years?
17:51 – What holds most contractors back? Fear, fear, fear
19:56 – “Back then, I was a workaholic—just chasing a bank account.”
22:18 – “What’s the biggest lie roofers tell themselves about success?”
24:26 – “The ugliest prophet? Choosing profits over people.”
24:50 – "Many roofers make $8–10M a year... then live like they’re making $30M. That’s a trap."
25:17 – "My first $250K? I bought a $600 Gucci watch. But I set real levels for rewards."
25:31 – "The future of roofing belongs to companies that always put people over profits."
26:46 – Austin vs. Atlanta: Who has the best food?
26:55 – “I fell in love with Atlanta, I’d move there tomorrow.”
28:53 – Biggest influence: His dad, a jewelry salesman.
29:20 – “You don’t always have to win, enjoy watching others win.”
29:36 – Keep it simple: If it ain’t broke, don’t fix it.
30:07 – “Life is simple. The simpler, the better.”

Podcast and Business Requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship Program: https://www.mymarketingfitness.com/ 

Growth Secrets: What's NEXT in Restoration? | Alex Duta 24 Sep 202501:16:22

In this episode, Dmitry talks to Alex Duta, Founder of Albiware. 

00:00 – Roofing Business Partner  
00:07 – Coming Up  
00:48 – Kicking Off: The Roofing Journey Begins
05:14 – Early Struggles and Breakthrough Moments
09:40 – Building a Strong Team from the Ground Up
14:06 – Why Company Culture Defines Long-Term Success
18:32 – Marketing Moves That Changed the Game
22:58 – Overcoming Fear and Taking Big Risks
27:24 – Turning Setbacks into Opportunities
31:50 – The Power of Trust and Referrals in Roofing
36:16 – Branding That Homeowners Remember
40:42 – Leadership Lessons That Drive Growth
45:08 – Dealing with Difficult Clients the Right Way
49:34 – Scaling Up Without Losing Identity
54:00 – Mistakes Roofers Must Avoid at All Costs
58:26 – Building a Legacy That Lasts Generations
01:02:52 – Final Words of Wisdom for Roofers 

Podcast and Business Requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship Program: https://www.mymarketingfitness.com/ 

From Lawyer to Roofer in 1 Year | Jared Lichtin18 Sep 202501:14:40

In this episode, Dmitry talks to Jared Litchin, CEO of Radiant Roofing. 

00:00 – Sponsor: The Catch All
00:07 – Coming Up
01:00 – Meet Jared Lichtin: From Law to Roofing
06:45 – From Real Estate to Roofing Sales Success
12:30 – Implementation Over Information
15:00 – Building the Radiant Roofing Brand
20:15 – Hard Lessons Working with Contractors
25:40 – Why Customer Trust Is Everything
34:00 – Hunger vs. Experience in Roofing
41:15 – Financial Discipline and Avoiding Costly Mistakes
49:25 – Marketing Myths vs. What Really Works
55:55 – Social Media, Content, and Recruiting
1:01:30 – Roofing, Solar, and Service Expansion
1:07:40 – Company Culture and Hiring the Right People
1:13:20 – Final Takeaways from Jared Lichtin

Podcast and Business Requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship Program: https://www.mymarketingfitness.com/ 

Losing Control at $2M/Month | Kevin Kirkwood09 Sep 202500:52:41

In this episode, Dmitry talks to Kevin Kirkwood, Owner of Invictus Roofing. 

00:00 – Sponsor: Job Nimbus
00:30 – Coming Up
01:09 – From Rock Stage to Roofing: Kevin Kirkwood’s Career Shift  
04:10 – The Story Behind “Fox Haven” and Business Naming Lessons  
07:45 – Doubling Revenue Repeatedly: What Had to Change Every Time  
11:00 – Losing Control at $2M/Month (and How He Got It Back)  
15:10 – Why Systemizing Production Nearly Broke the Company  
18:30 – The $75,000 Mistake That Changed Everything  
22:00 – Burnout, 18-Hour Days & the Loneliness of Building a Business  
26:40 – Firing People, Bad Hires, and Hard Leadership Lessons  
31:00 – Theft, Break-Ins & Staying Calm Through Chaos  
35:20 – Florida vs. Philly Roofing: Two Worlds Apart  
38:30 – Insurance Fraud & Why Florida’s Roofing Industry Is Broken  
42:00 – Why Metal Roofing Is Taking Over the Market  
45:00 – Suppliers, Trust & the Idea of Starting Their Own Supply Business  
48:20 – The Only Customer He Ever Fired (And Why)  
51:30 – Final Advice: From Rock Singer to Roofing Industry Leader

Podcast and Business Requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship Program: https://www.mymarketingfitness.com/ 

The #1 Reason Referrals Beat Advertising in Roofing | Matthew Danskin02 Sep 202500:50:47

In this episode, Dmitry talks to Matthew Danskin, CEO of Restoration Referral System. 

00:00 – Sponsor: GoNano
00:50 – Coming Up
01:31 – Opening Up: The Start of the Roofing Journey  
05:02 – Early Struggles and Lessons Learned  
08:29 – Building a Strong Company Culture  
11:57 – How to Find and Keep the Right People  
15:23 – The Marketing Moves That Changed Everything  
18:49 – Overcoming Fear and Taking Big Risks  
22:16 – When Things Don’t Go as Planned  
25:42 – The Turning Point That Shifted the Business  
29:08 – Why Branding Matters More Than You Think  
32:34 – Lessons from Dealing with Difficult Clients  
36:01 – Leadership That Inspires Growth  
39:27 – Mistakes Roofers Can’t Afford to Make  
42:53 – Scaling Up Without Losing Your Identity  
46:20 – The Legacy Every Roofer Wants to Leave Behind  
49:15 – Final Words of Advice for Roofers  

Podcast and Business Requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship Program: https://www.mymarketingfitness.com/ 

Roofing Vandalism Is Out of Control | Chris Zimmerman30 Aug 202500:53:28

In this episode, Dmitry talks to Chris Zimmerman, Owner of At Your Service Roofing. 

00:00 – Sponsor: RainDrop Gutter Guard
00:23 – Coming Up
01:11 – The Untold Story Behind the Roofing Journey  
04:45 – Early Struggles and Key Lessons Learned  
08:12 – Building a Team That Shares the Same Vision  
11:39 – Why Company Culture Shapes Everything  
15:06 – The Challenges of Growth in Roofing  
18:33 – How to Win Trust with Homeowners  
22:00 – Marketing Moves That Actually Work  
25:27 – When Tradition Meets Innovation  
28:54 – Overcoming Obstacles and Staying Resilient  
32:21 – What Makes a Brand Truly Memorable  
35:48 – The Power of Leadership in Roofing Success  
39:15 – Mistakes Roofers Must Avoid at All Costs  
42:42 – Turning Setbacks into Opportunities  
46:09 – Building a Legacy That Lasts for Generations  
49:48 – Final Takeaways for Roofers Ready to Grow  

Podcast and Business Requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship Program: https://www.mymarketingfitness.com/ 

Scaling a Roofing Business Without Losing Your Identity | Chris Townsend24 Aug 202500:59:23

In this episode, Dmitry talks to Chris Townsend, Founder of Can't Quit Consulting.

00:00 – Intro
00:36 – Starting Strong: The First Steps in Building a Roofing Business  
04:28 – Lessons Learned from Early Mistakes  
08:22 – Why Company Culture Shapes Long-Term Success  
12:15 – Building a Team That Truly Fits  
16:08 – The Role of Leadership in Growth  
20:01 – Marketing That Actually Works for Roofers  
24:12 – Overcoming the Fear of Change in Business  
28:05 – How to Handle Tough Clients and Negative Reviews  
32:18 – Innovation vs. Tradition: Finding the Balance  
36:11 – The Power of Storytelling in Roofing  
40:24 – Investing in People, Not Just Projects  
44:18 – What Makes a Brand Memorable for Homeowners  
48:09 – Scaling Up Without Losing Your Identity  
52:02 – Long-Term Vision: Building a Legacy Company  
56:15 – Final Takeaways for Roofers Ready to Grow  

Podcast and Business Requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship Program: https://www.mymarketingfitness.com/ 

Why 70% of US Roofers Don’t Offer Repairs — But He Does $1.8M/Year | Marc Reitzel22 Aug 202500:55:51

In this episode, Dmitry talks to Marc Reitzel, CEO of Reitzel Home Improvement. 

00:00 Sponsor: The Catch All
00:18 Intro
01:04 The Problem Most Roofers Don’t See Coming
04:30 How Poor Branding Holds Back Great Companies
07:53 The Hidden Cost of Blending In
11:20 Why Your Company Name Matters More Than You Think
14:46 Logos, Colors, and First Impressions
18:14 Standing Out in a Crowded Roofing Market
21:42 When Is the Right Time to Rebrand?
25:20 Avoiding the Most Common Rebranding Mistakes
28:58 How to Build a Brand Customers Actually Remember
32:33 The Role of Storytelling in Roofing Marketing
36:00 Why Consistency Beats Flashy Ads Every Time
39:36 From Fear to Confidence: Taking the Leap to Rebrand
43:03 The ROI of Rebranding Done Right
47:17 Turning Your Brand into a Long-Term Asset
50:40 Final Thoughts: Make Your Brand Work for You

Podcast and Business Requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship Program: https://www.mymarketingfitness.com/ 

$1M in Roofing Sales = Minimum Wage? The Brutal Truth | Dan Walrack17 Aug 202500:46:07

In this episode, Dmitry talks to Dan Walrack, Founder of Go Beyond The Hustle.

00:00 – Intro
00:43 - Why Contractors Struggle With Margins
03:02 – Pricing Disasters After the Storm
05:11 – The Xactimate Problem Everyone Ignores
07:18 – How to Negotiate With Carriers Like a Pro
09:26 – Building Trust With Homeowners in Minutes
11:15 – Why Most Roofing Businesses Fail Within 5 Years
13:47 – The “Free Roof” Sales Trap
15:58 – Using Supplements to Save Your Profit
18:34 – The One Thing That Gets Claims Approved Faster
20:40 – Avoiding the Top 3 Rookie Mistakes
23:14 – Turning Denials Into Approvals
25:48 – The Insurance Language You MUST Learn
28:09 – How to Spot a Bad Adjuster Instantly
30:37 – Getting Paid What You’re Owed (Not What They Offer)
33:02 – Why Follow-Up Is the Secret Weapon
35:19 – Real-Life Case Study: From $40K to $110K
38:07 – Lessons Learned From the Toughest Claims
40:22 – The Future of Roofing & Claims
43:15 – Closing Thoughts & Final Advice

Podcast and Business Requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship Program: https://www.mymarketingfitness.com/ 

The Fine Print: How Big Brands Fight to Bury Homeowner Claims | Morning Brew16 Aug 202500:54:44

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

$184M in Insurance Claims: What Public Adjusters DON’T Tell You | Jack Hanks14 Aug 202501:00:55

In this episode, Dmitry talks to Jack Hanks, CEO of VPA Public Claims Adjusting.

00:00 – Intro
01:36 – Managing $184 Million in Claims
03:12 – Puerto Rico’s 7-Year Insurance Battle
04:37 – Growing Without Losing the Personal Touch
06:07 – Hurricane Prep: How to Handle 2,000 Claims in Months
07:18 – Standing Out After the Storm
08:13 – When to Say “No” to a Claim
11:02 – Garbage Claims Are Killing the Industry
12:07 – Florida’s Roofing Crisis Explained
13:23 – How Insurance Changed Since the 90s
15:59 – The McKinsey Report That Changed Everything
18:00 – Tech in Claims: Friend or Foe?
20:14 – Desk Adjusters vs. Field Adjusters
22:08 – Contractor vs. Public Adjuster: Which is Better Now?
23:42 – The Million-Dollar “UPPA” Lawsuit
26:10 – Why These Laws Hurt Homeowners Most
28:00 – Bad Apples & Self-Policing the Industry
31:36 – Big Data & Carrier Strategies
32:52 – Why I Left Contracting for Public Adjusting
35:12 – Finding the Right People for the Right Seats
36:47 – The Toughest Claims We’ve Faced
39:16 – Setting Client Boundaries Without Losing Empathy
41:08 – Keeping Clients Calm During Long Claims
42:39 – Lessons from My Early Career
45:20 – Why Rest & Vacations Boost Business
46:27 – Advice to My Younger Self
47:53 – The Wildest Things Insurance Companies Do
50:32 – The Biggest Lies Carriers Tell Clients
52:10 – David vs. Goliath: From $118K to $6.9M

Podcast and Business Requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship Program: https://www.mymarketingfitness.com/ 

The Legal Risks of DIY Renovation and Flipping | Morning Brew 09 Aug 202500:54:44

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

HGTV Renovation Nightmares - Part 2 | Morning Brew 02 Aug 202500:54:46

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

The Ugly Side of Big Box Home Improvement | Morning Brew 26 Jul 202500:54:46

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

HGTV Renovation Nightmares - Part 1 | Morning Brew 19 Jul 202500:55:12

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

Renovation Roulette: Who Actually Pays for Mistakes? | Morning Brew 12 Jul 202500:54:46

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

Why Homeowners Lose to Contractors in Court | Morning Brew 05 Jul 202500:45:50

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

Mayors, Contractors & The Dirty Side of Storm Recovery | Morning Brew 28 Jun 202500:54:42

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

$20K Lesson: Contract Errors That Cost You | Morning Brew 21 Jun 202500:54:41

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

How To Fight Your Home Insurer... And Win | Morning Brew 14 Jun 202500:54:46

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

License to Steal: Infamous Contractor Cons | Morning Brew07 Jun 202500:54:46

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

Roofers Gone Wrong, Homeowners Made Whole | Morning Brew 31 May 202500:54:43

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

Insurance Secrets Every Homeowner Should Know | Morning Brew 24 May 202500:54:46

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

Homewreckers: Builders Who Vanished with Millions | Morning Brew17 May 202500:54:49

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

Contractor Confessions: Bounced Checks and Backyard Brawls | Morning Brew 10 May 202500:54:43

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

Fraud, Fire, and Financial Ruin: Contractors Exposed | Morning Brew 03 May 202500:45:50

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

Homeowner Questions Answered | Morning Brew26 Apr 202500:54:48

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

How To Pick A Roof Warranty | Morning Brew 19 Apr 202500:46:20

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

Is Your Contractor Charging A Fair Price? | Morning Brew 12 Apr 202500:55:12

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

The Truth About Roofing Cancellation Fees | Morning Brew 05 Apr 202500:54:34

Grab your coffee and join Dmitry Lipinskiy—former contractor and home improvement expert—for Morning Brew with Homeowners. With 20 years in the trades, Dmitry brings real-world advice to homeowner questions and no-nonsense takes on home improvement stories and trends. From dealing with contractors to choosing the right materials, no topic is off-limits. It's honest, practical help to tackle your next big project with confidence. Real talk. Real experience. Real help for homeowners—only on Morning Brew.

“ABC Supply knows how to shut us down” | Kyle Van Boxel 29 Jan 202501:05:51

In this episode, Dmitry talks to Kyle Van Boxel, CEO of Van Boxel Building Supply. 

Podcast and business requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship program: https://www.mymarketingfitness.com/ 

Why insurance companies don't sue roofing manufacturers for product failure | Ricky McGrath08 Jan 202500:24:18

In this episode, Dmitry talks to Ricky McGrath, founder of AXL Roofing.  

Podcast and business requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship program: https://www.mymarketingfitness.com/ 

What's Holding You Back from Success in the Roofing Industry? | Jeremy Rodriguez02 Jan 202500:58:34

In this episode, Dmitry talks to Jeremy Rodriguez, owner of Top A1 Contracting.  

Podcast and business requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship program: https://www.mymarketingfitness.com/ 

Google's AI Updates Got You Down? Here's How to Stay Ahead in 2025! | Dean White 01 Jan 202500:13:27

In this episode, Dmitry talks to Dean White, owner of King Contractor Agency. 

Podcast and business requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship program: https://www.mymarketingfitness.com/ 

How Daily Content DOUBLED My Brand Growth in 2024! | Chris Lee27 Dec 202400:26:23

In this episode, Dmitry talks to Chris Lee, founder of mostdope and VP of Marketing at Reimagine Roofing. 

Podcast and business requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship program: https://www.mymarketingfitness.com/  

How Tommy Mello Built A1 Garage into a 250,000,000 Business19 Dec 202400:34:25

In this episode, Dmitry talks to Tommy Mello, CEO of A1 Garage.  

Podcast and business requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship program: https://www.mymarketingfitness.com/  

Do we have too many roofers? Black Belt Roofing copycats | Dustin Peterich13 Dec 202400:27:05

In this episode, Dmitry talks to Dustin Peterich, CEO of Black Belt Roofing.  

Podcast and business requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship program: https://www.mymarketingfitness.com/  

Pastor on Doing Business with "Christians" and Churches | Adam Leavins 04 Dec 202400:27:14

In this episode, Dmitry talks to Adam Leavins, Pastor & CEO of Patriot Roofing.  

Podcast and business requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship program: https://www.mymarketingfitness.com/  

Grand Roofing: Mistakes, Haters, Secrets | Brian Mula 20 Nov 202400:33:56

In this episode, Dmitry talks to Brian Mula, Co-Owner of Grand Roofing.  

Podcast and business requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship program: https://www.mymarketingfitness.com/  

The Difference between UK and USA roofers | Dean White 18 Nov 202400:26:21

In this episode, Dmitry talks to Dean White, CEO of Blueprint.  

Podcast and business requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship program: https://www.mymarketingfitness.com/  

Branding every Roofing job with Smart Tarps | Dean Talley05 Nov 202400:29:29

In this episode, Dmitry talks to Dean Talley, Founder of Brand-All Smart Tarps.  

Podcast and business requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship program: https://www.mymarketingfitness.com/  

STOP Wasting Time on Sales Strategies That Don't Work | Brian Malone09 Oct 202400:15:50

In this episode, Dmitry talks to sales expert Brian Malone. 

Podcast and business requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship program: https://www.mymarketingfitness.com/  

Solar roofing fans for venting attics and anything else | Daniel Rheaume03 Oct 202400:39:00

In this episode, Dmitry talks to Daniel Rheaume, CEO of Solar Blaster Fans.  

Podcast and business requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship program: https://www.mymarketingfitness.com/  

Monarch Roofing: Selling to Private Equity & 4:30 Club26 Sep 202400:21:05

In this episode, Dmitry talks to Martin Pettigrew, CEO of Monarch Roofing.  

Podcast and business requests: https://dmitrylipinskiy.com/
Dmitry’s Mentorship program: https://www.mymarketingfitness.com/  

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