Explorez tous les épisodes du podcast REVENUE READY CREATIVE | Grow Your Art Business Online, Art Business Coaching, Increase Productivity, Passive Income for Self-Employed Artists

It’s hard to believe, but we’ve reached Episode 80 of the Revenue Ready Creative podcast!

📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss

 

In this milestone episode, I reflect on the journey to 80 conversations about creative business, revenue streams, and helping creative professionals turn creativity into opportunity.

I also share an IMPORTANT UPDATE: the podcast is taking a short sabbatical between semesters while I shift focus to a busy season of client work and teaching. The classroom will reopen with Summer School 2026, and I can’t wait to continue the conversation then.

In the meantime, this episode highlights a few of my favorites from the podcast archive and invites you to explore while the show is on break.

Browse the full archive for more conversations about pricing your art, marketing your art, revenue streams for creatives, and designing a sustainable creative business.

Stay Connected

If you’d like a front-row seat when Summer School returns, join the Revenue Ready Creative insider newsletter. 📥  https://bit.ly/CreativeBoss

Sign up and receive my Revenue Streams for Creatives download, along with updates, resources, and announcements about upcoming workshops and the podcast’s return! Happy end of semester, Creative Boss! I'll catch you again soon!

H.

After attending a local arts council fundraiser gala (complete with live auction nerves and big celebratory moments), I'm inspired to talk about something many artists overlook:

Community involvement and engagement, which is both a generous and strategic opportunity for creatives. 📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss

In this episode, I'll share insights from years of working behind the scenes at auctions and arts organizations, and replay a powerful interview with Arts Council Executive Director Jenn McEwen about how artists can thoughtfully engage with their local arts ecosystem.

If you’ve ever wondered how to get into public art, land teaching opportunities, or become known as reliable professional in your region, this conversation offers practical perspective.

In This Episode

• Why participating in fundraisers and auctions is an investment — not a revenue stream

• What arts leaders notice about artists who stand out

• How community engagement can expand your visibility

• The connection between reliability, professionalism, and opportunity

• Pathways into public art and teaching artist roles

 

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

If you’ve ever felt pulled in too many directions in your creative business, this episode is for you.

🎟 LIVE WORKSHOP ALERT!!! 🎟  Ready for more revenue clarity? Join my upcoming live workshop where you’ll learn to map out your Revenue Mix and identify the revenue streams that make the most sense for your season of life and business.

Reserve your spot here! https://revenue-ready-creative.kit.com/workshop

 

After identifying why income can feel unpredictable, the next step isn’t adding more — it’s choosing wisely.

In today’s conversation, Heather explores why having too many active revenue streams can quietly create instability, how to recognize when your energy is too scattered, and why narrowing your focus to the right three streams can dramatically change your income consistency.

Predictability doesn’t come from doing everything. It comes from choosing with intention. ✨ Revenue Streams for Creatives Guide Download the free guide to explore possible income categories and begin identifying your Top Three revenue streams. https://bit.ly/CreativeBoss

🎟 LIVE WORKSHOP ALERT!!! 🎟  Ready for more revenue clarity? Join my upcoming live workshop where you’ll learn to map out your Revenue Mix and identify the revenue streams that make the most sense for your season of life and business.

Reserve your spot here: https://revenue-ready-creative.kit.com/workshop ----more----

If your creative income has ever felt steady one month and strangely quiet the next, you’re not alone.

In this episode, Heather unpacks why unpredictable revenue is rarely a talent, discipline, or “business gene” problem — and what’s actually underneath the feast-or-famine cycle so many artists experience.

You’ll learn how to identify structural patterns in your business, recognize when seasonality is at play, and begin thinking more intentionally about your Revenue Mix.

If income has felt fragile or inconsistent lately, this episode will help you step back, breathe, and look at your business with fresh clarity.

 

----more----

 

🎟 LIVE WORKSHOP ALERT!!! 🎟  Ready for more revenue clarity? Join my upcoming live workshop where you’ll learn to map out your Revenue Mix and identify the revenue streams that make the most sense for your season of life and business.

Reserve your spot here: https://revenue-ready-creative.kit.com/workshop

 

 

 

Let's make selling and marketing fun today! 📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss

In this episode, I reframe selling as care—and share five practical, unexpected ways artists and creatives can “love on” their customers while supporting their own revenue goals.

You’ll learn how small shifts in communication, clarity, and planning can make it easier for your audience to say yes—without changing what you make or who you are as an artist.

In This Episode, We Cover:

• Why deadlines can actually help your customers (not pressure them)

• How giving advance notice of events and offerings builds connection and trust

• Simple ways to audit your sales funnel to make buying easier

• How to help customers see your work as a meaningful gift

• Why inviting people to invest in themselves is a powerful form of service

Your Homework:

Choose one small way this month to show up more clearly for your customers—and let clarity, not hustle, do the heavy lifting.

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

Should you change the name of your creative business — or stick with what you have? 📥 Become a Revenue Ready Creative Insider!! Get Heather's free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss

In this listener Q&A episode, Heather responds to Christine’s thoughtful question about rebranding and renaming her creative business. If you’ve ever wondered whether a new name would make you feel more professional, attract better clients, or signal a new direction in your work, this conversation is for you.

We explore:

• How your target audience should influence a rename or rebrand

• When your personal name is actually your strongest business asset

• The real role word-of-mouth plays in creative businesses

• Why rebranding should be tied to where you want to go, not just feeling bored or stuck

If you’re considering a rebrand — or quietly questioning your business name — this episode will help you think through the decision with clarity and confidence.

 

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

Selling your art shouldn’t feel this hard — and if it does, it might not be your work that’s the problem.

📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss

In this episode, we’re talking about one of the most overlooked reasons selling feels heavy, awkward, or unpredictable for artists: a blurry buyer.

You’ll learn why understanding who your work is for doesn’t mean changing what you make — it means making clearer, more confident decisions that naturally lead to sales.

We’ll cover:

• Why selling feels harder when your buyer is unclear

• How audience clarity leads to clearer offers and easier marketing

• Real-world examples of how artists make different business decisions (not different art) when they know their people

• How to use past sales and wins to inform smarter decisions this year

• When looking back is helpful — and when it’s time to take a thoughtful risk forward

If selling has felt frustrating or unpredictable, this episode will help you step back, refocus, and start making decisions that support more consistent revenue.

 

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

Let's prepare for the next semester of your creative business by laying the groundwork for more predictable, sustainable income.

📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss

In this episode, Heather introduces three essential concepts every Revenue Ready Creative should understand: cash flow, return on investment (ROI), return on effort (ROE), and passive income. Together, these ideas help artists, makers, and designers think more clearly about how money moves through their business — and how much energy it truly requires.

This episode is an invitation to step back, look ahead one to two years, and begin planning a creative business that supports both your work and your life.

In This Episode, You’ll Learn:

• Why cash flow matters more than one-off sales

• The difference between ROI (return on investment) and ROE (return on effort)

• Why ROE is especially important for creatives who wear many hats

• A realistic perspective on passive income for artists and designers

• How to start planning now for future income, capacity, and life changes

Being revenue ready isn’t about doing more — it’s about planning smarter so your creative work can support you consistently over time.

 

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

A more profitable year doesn’t require a full creative overhaul—but it does invite more intention in these four areas. 📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss

In this episode, we’re talking about four practical areas artists, makers, and designers can focus on to support profitability in the year ahead—without burnout or guesswork.

You’ll learn:

• How to set realistic revenue targets using past data

• Why planning for rising costs now protects your profit later

• How to focus your visibility efforts where they actually work

• What to pay attention to so your creative work supports sustainable income

If you’re entering this new “semester” of creative business with profit in mind, this episode will help you focus your energy where it counts most.

🎧 Listen in and choose one small step you can take this week to support a more profitable year ahead.

 

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss

 

Today's Episode

The New Year is full of fresh goals, plans, and possibility — but what actually carries you beyond these first few weeks isn’t your to-do list. It’s your mindset.

In this episode, we’re returning to the idea of a Revenue Ready Mindset and why it’s the foundation that supports every goal you’ve already set for your creative business this year.

You’ll hear:

• Why mindset matters more than motivation once the New Year energy fades

• How to return to confidence and clarity when fear, uncertainty, or doubt show up

• A simple, grounding mantra you can use all year long to stay prepared for sales

Think of this episode as a reset you can come back to anytime you need to reconnect with your vision, discipline, and direction.

 

 

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

Give yourself a pat on the back, friend.

You got through another big year for your creativity and your creative business.

Let's celebrate your wins and reflect!

Take a moment to go through this simple yet powerful year-end review exercise with me in today's episode. 

I'll walk you through a start-stop-continue (and enhance) model with the addition of ONE THING you probably aren't thinking about for the year ahead--your team.

That's right. The people who can help you make the New Year even brighter!

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss

📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss

 

In this second part of my conversation with artist Nadine Prada, the focus shifts inward.

This episode explores what happened when Nadine stepped more fully into her authentic self—and allowed her creative work to follow. You’ll hear how she learned to trust her artistic impulses without doubt, releasing external expectations in order to create a deeper, more personal body of work.

Nadine also shares how serendipity plays an active role in her creative process, including how it unexpectedly showed up in the planning of this very conversation.

If you’re questioning your work, second-guessing your instincts, or feeling stuck in fear or self-doubt, this episode offers reassurance and perspective from an artist who has learned to listen closely to herself—and let the work lead.

In this episode, you’ll hear about:

• What it means to step fully into your authentic creative voice

• Learning to trust your instincts without needing external validation

• The role of intuition and serendipity in the creative process

• Creating from a place of honesty, presence, and self-trust

This conversation is an invitation to slow down, listen inward, and give yourself permission to create the work that only you can make.

✅ Find out more about Nadine Prada:

• On Instagram @Pradagallery
• https://thepradagallery.com/

 

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

 

📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss

In this first episode of a two-part conversation, I sit down with artist Nadine Prada—a longtime creative colleague and friend, for a deep, behind-the-scenes look at how Nadine landed and executed an international solo show in Trinidad.

You’ll get a fly-on-the-wall view into her experience navigating:

• Working with a gallery in another country

• Negotiating contracts and clarifying who pays for what

• Preparing and shipping work across borders

• Reconnecting with her roots in Trinidad to inspire a new body of work

• Building trust with a gallery through familiar connections

• Securing not just one show—but a second invitation

If showing internationally or partnering with galleries is on your list for the coming year, Nadine’s story offers practical insight, real-world details, and creative fuel.

Part 2 (coming next episode) shifts into a more personal conversation about how Nadine stepped into a deeper, more authentic version of herself to create more meaningful work.

You won't want to miss it!

📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss

 

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss

 

Today's Episode:

Whether you're curious, cautious, or already experimenting with AI as an artist, this conversation will help you use it with more confidence and intention.

I break down a simple RICF Framework so you can get better results from generative AI tools starting today:

R – Role: Who you want the AI to be I – Instruction: What you want it to do C – Context: What information or background it needs F – Format: How you want it delivered

You’ll learn practical ways to write better prompts, avoid common mistakes, and turn ChatGPT into a dependable creative partner—without feeling overwhelmed or “behind.”

If you’ve been feeling fear or resistance around Gen AI tools like ChatGPT, this episode will help you ease in with clarity and curiosity.

 

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

 

📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss

 

Today's Episode:

This is a great episode to listen to if you're simply over doing your own bookkeeping!

I talk with Danielle Hayden—CPA, author, and CEO of Kickstart Accounting—about giving yourself permission to get out of the accounting software and focus on what you love.

Danielle shares:

• Basic foundational terms you'll encounter when it comes to money management and the people who can help you with that

• How identity as a “creative” can stall financial decisions

• One simple step to reduce overwhelm if your books feel out of control

• A breakdown of her framework for building confidence, clarity, and trust in your numbers

Listen in for a refreshing, judgment-free path to easing your financial stress—and surrounding yourself with the right people so you can grow with confidence.

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

 

📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss

 

Today's Episode:

Even as a creative solopreneur, you don’t have to do it all alone.

In this episode, I share the four people every creative needs in their corner—the Critic, Champion, Cheerleader, and Coach—and how each plays a unique role in helping you grow, stay motivated, and reach your goals.

You’ll learn how to identify who’s already playing these roles in your life (and where you might need to fill the gaps) so you can keep creating boldly and stay revenue ready.

 

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

 

 

📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss

 

Today's Episode:

Feeling scattered when it comes to planning your creative projects or business goals?

In this episode, I'll introduce you to a practical framework called Action Mapping — a tool borrowed from the world of instructional design — and show you how to repurpose it for creative goal setting and project planning.

You’ll learn how to:

• Focus on outcomes instead of endless to-do lists

• Identify the specific actions that move your goals forward

• Simplify your planning so you can actually follow through

Tune in to discover how to make goal setting and project planning less overwhelming and more actionable — so you can stay focused, creative, and revenue ready.

 

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss Today's Episode:

Feeling nervous about emailing your list too often?

You’re not alone — but with the holidays fast approaching, now is the time to show up boldly and consistently in your audience’s inbox.

In this episode, I break down why frequent, intentional communication is the key to creative business success — especially during peak sales seasons.

Learn how to plan your holiday email sequence, build connection without overwhelm, and use every message to grow both your relationships and your revenue.

In This Episode, You’ll Learn:

• How to plan strategic touchpoints that build anticipation and drive sales

• What every email should (and shouldn’t) include

• Three timeless marketing “pearls of wisdoms” that actually work for creative businesses

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss Today's Episode: Feeling stretched thin or struggling to focus?

Before you take on one more thing, hit pause. ⏸️

In this episode, I share a simple, three-question framework to help you decide which projects are truly worth your time, energy, and creativity.

Learn how to evaluate new opportunities for alignment, capacity, and value — so your “yes” decisions move you closer to your goals, not further from them.

In This Episode, You’ll Learn:

• The 3 key questions to ask before taking on a new project.

• How to check whether an opportunity aligns with your goals, capacity, and values.

• What it means to give a “revenue-ready yes” instead of a reactive one.

Every yes is an investment — in your time, creativity, and reputation. Make it count.

 

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

 

📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss Today's Episode: In this reflective episode, I open up about recent challenges, moments of clarity, and the deeper purpose behind creative entrepreneurship.

You’ll hear how tough work seasons can lead to powerful realizations — and why being revenue ready isn’t all about money. It’s also about stability, empowerment, and positioning your creativity to support the causes, people, and communities that matter most to you.

I'll share my own journey toward aligning my creative and professional life with meaningful service, inspired by a timely connection and a quote from Dr. Martin Luther King Jr.:

“All labor that uplifts humanity has dignity and importance and should be undertaken with painstaking excellence.”

Tune in to reconnect with your why — and rediscover the purpose behind your creative work.

✅ Get my Revenue Streams for Creatives PDF here!!! (https://bit.ly/CreativeBoss)

 

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss

Today's Episode: Feeling unsure how your business really performed this past quarter?

In this workshop-style episode, I'll guides you through some hands-on reflection designed for artists, designers, and creative entrepreneurs.

I'll share 4 key metrics — from gross and net profit to audience growth — to help you uncover what your numbers are really telling you. With simple prompts and practical insights, you’ll walk away knowing where to focus next and how to approach Q4 with more clarity, confidence, and purpose.

Take 20 minutes, grab your notebook, and let’s turn your reflection into your next big step toward being Revenue Ready.

 

✅ Get my Revenue Streams for Creatives PDF here!!! (https://bit.ly/CreativeBoss)

 

✅ Other Quarterly Review Episodes: 

• Episode 44. Guidance for Your Q2 Review: No Numbers This Time!

   

• Episode 33. Inspiration for Your Q1 Review: Peek Into a Profit Planning Session with an Artist Couple

• Episode 21. Guidance for Your Q4 Review: Sales Tracking for Commercial Artists, Makers and Designers
• Episode 5. Get Organized in Your Business with This Sales Tracking Process for Creatives

 

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

 

📥 Become a Revenue Ready Creative Insider!! Get my free Revenue Streams for Creatives download, weekly growth tips, and early access to offers: https://bit.ly/CreativeBoss

Wow! I can hardly believe it—but this month marks one full year on the Revenue Ready Creative podcast, friend!

Whether you’ve been listening since episode one or you’re brand new today, I want to say a big, heartfelt thank you.

Your time, your creativity, and your energy matter—and I don’t take it lightly that you choose to spend some of it with me here on the show.

In fact, I love hearing that people look forward to starting their creative week of work with this show. 💕

And since a one-year anniversary deserves a little celebration, I created something special for you.

I put together a free instant download that highlights 9 different revenue stream categories for creatives.

✅ Get my Revenue Streams for Creatives PDF here!!! (https://bit.ly/CreativeBoss)

 

And here’s a bonus tip: you can actually use this episode as an audio guide while you look through the PDF.

I’ll walk you through each of the 9 categories today, so you’ll have both the visual reference and my voice guiding you through it step by step!

 

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

A new inquiry just landed in your inbox. A fresh commission just walked in the door.  So… now what do you do?

Whether you’re feeling rusty, launching something new, or simply haven’t onboarded a client in a while, this episode will help you reclaim your footing and lead with confidence — even if you’re still figuring things out behind the scenes.

In this episode, I’m sharing:

• Why the start of a client project often feels like starting from scratch

• The power of having a clear, written process (even a simple one!)

• How to prepare for common client questions

• Why communication and realistic timelines are everything

• And how to build trust with clients — starting from day one

If you're ready to guide your next client with more ease, structure, and calm confidence, this one's for you.

 

✅ Also mentioned in this episode...

• Episode 10: How to Manage Clients Through the Original Artwork Commission Process as a Professional Artist

 

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

We’ll start today’s episode with a "yes or no" Pop quiz, friend!

Is your content strategy “Revenue Ready” for Fall?

Simple yes or no question, but I promise there is no judgement either way.

Whether your content strategy is ready or not, customers will be ready to buy. They’re already scrolling through places like Etsy, Pinterest, Google searches and social media looking for gifts they’re ready to purchase. People are also ready to spend money on the decorative (artful) finishing touches for those house projects that they started and really want to finish before the end of the year. And customers are also ready to finally sign up for that collage, pottery, or calligraphy class. Whether you’re ready or not, customers, prospects and potential buyers are out there, and they’re ready to spend money. 

Lets get your content calendar revenue ready with some ideas for what to post so that when that customer, prospect or potential buyer goes a-lookin', they find you!

 

✅ Next Steps: 

1. Get your questions answered on the pod! https://www.speakpipe.com/HeatherAllenOnline
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

Feeling stuck staring at a never-ending to-do list? As a busy creative, deciding where to focus your energy can feel overwhelming — especially when everything feels important right now.

In this episode, I share a simple prioritization framework I’ve been using for almost 10 years: the Time Value Matrix. It’s a practical tool that helps you cut through the noise, focus on the tasks that actually move your business forward, and reduce time spent on the low-value work that drains your energy.

You’ll learn:

• The 4 categories of tasks (A, B, C, and D) — and why knowing the difference is game-changing

• How to spot your A-level, revenue-ready tasks (the ones with the biggest ROI)

• Examples of how this works for digital creators, crafters, and artists

• Considerations for letting AI help you with low-value tasks

👉 Challenge for today: Take your current to-do list and run it through the Time Value Matrix. Circle one A-level task and tackle it first.

 

✅ Next Steps: 

1. Book Your Coaching Call!
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

Feeling stretched thin this busy season? You don’t have to do it all alone. In this episode, we’ll talk about how to hire support in a way that feels clear, doable, and affordable.

You’ll learn:

• How to decide exactly what kind of help you need

• Creative options for paying or trading beyond just cash

• Why clarity is kind — and how a simple job description makes hiring smoother

• The importance of planning for help before you’re overwhelmed

Hiring help doesn’t have to break the bank — and bringing in support early can make your busy season run so much smoother.

👉 If this episode encourages you, share it with a fellow artist who’s gearing up for the season too!

 

✅ Next Steps: 

1. Book Your Coaching Call!
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

When you identify a struggle in work or life, creating healthy boundaries can be a powerful way to reduce stress, reclaim time, and regain a sense of control. 

Boundary setting also helps you to step into your best, most creative self!

Here’s a step-by-step practical approach to creating those boundaries and improving your well-being.

 

Use the C.L.E.A.R. Boundary Planning Method!

This is a 5-step framework designed to help you set and sustain boundaries that protect your time, energy, and peace of mind — at work, at home, and in relationships.

This strategy is perfect for working artists and self-employed creatives!

 

C – Clarify the Struggle

What’s the current situation causing stress, resentment, or anxiety?

Describe what’s not working or what feels off.  My struggle is:

My struggle is: ____________.

 

L – Locate the Leak

Where is your energy, time, or emotional well-being being drained?

Identify the type of boundary you need:

• Time

• Communication

• Emotional energy

• Physical space

• Task/workload

• Other: _______________________

 

E – Establish the Boundary

What clear, kind, actionable limit do you want to set?

Keep it simple and direct. Think: “I will/won’t…”

 

A – Assert and Act on It

How will you communicate and enforce this boundary?

You can write a script or plan out the first step.

 

R – Reflect and Reinforce

After trying this for a few days or weeks…

What’s working? What needs adjustment?

 

 

✅ Next Steps: 

1. Book Your Coaching Call!
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

One of the biggest challenges that I’ve heard come up through hours and hours of coaching sessions with creatives, is that of getting found online for what you do or make.

Simply getting found and increasing visibility online... which isn’t so easy these days with all of the noise, options, and algorithm changes. 

But there are a few things you can do to increase your online visibility through your digital storefront and targeted key words as you gear up for your next season of sales.

Today, as you look at the week ahead, we’ll focus on three creative business checklists that you can knock out in under an hour each.

1. Your keywords and key phrase brainstorm
2. Your digital storefront audit
3. Your social media refresh

Listen in for guidance for each. Be sure to use a timer for these exercises to keep you super focused on the task at hand. 

Using keywords strategically today will help you to increase your online visibility and get found online this season!

 

✅ Next Steps: 

1. Book Your Coaching Call!
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

Hey, Creative Boss!

Something big is coming up for your customers—and it’s time to get you ready. We’re moving out of the slow, stretchy days of summer and heading straight into a season of momentum. The weather’s shifting, routines are changing, and your audience is shifting right along with it.

Your buyers? They’re getting back into routines. They’re starting to plan. Some are even thinking about gifts—yep, already.

Parents and kids are in back-to-school mode, companies are pushing hard into Q3 and Q4, and before you know it, it’s the holidays.

That’s when the messages start rolling in—DMs on Instagram, inquiries on Facebook, Etsy orders—and a lot of it will be last minute.

Which is why today we’re talking about the #1 sales skill that could make or break your bottom line this fall: the follow-up.

I’ll walk you through what follow-up really means, how to do it without feeling pushy, and why starting now could be the reason your holiday season is booked out.

Grab a pen and paper—let’s get you revenue ready.

 

 

✅ Next Steps: 

1. Book Your Coaching Call!
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

 

Are my revenue goals even possible? 🤔

This question requires more than just a yes or no response.

If I were to answer this for you, I’d be tempted to say, “Absolutely yes your revenue goals are possible” because the optimist in me believes with strategy, planning, faith in your vision and follow through, just about anything is possible...

But the strategic thinker in me would want to know more.

To determine if your revenue goals are possible there are 5 strategic questions that you can ask yourself.

Listen in, take notes and take action!

 

✅ Next Steps: 

1. Book Your Coaching Call!
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

 

✏️🗒️ Summer School is now in session! Throughout the month of July, join me here on the Revenue Ready Creative podcast each Monday for conversations with guest experts in art and design who are ready to drop knowledge on topics like building resilience in self-employment, getting your name out there in the community, switching to a value-based pricing model and so much more.

Today’s guest is Eric McRay, a celebrated painter and collage artist. Eric has been running McRay Studios for over 25 years. With a BFA from the Maryland Institute College of Art, Eric has built a carer fueled by passion, grit, hustle, bold exploration and a relentless drive to reinvent.

Striking a rare balance between creating work that brings him join and deeply resonates with his patrons, Eric's art has found its way into hundreds of personal collections, as well as those of  corporations, hospitals and public institutions. 

 

✅ Learn more about Eric McRay: 

• https://ericmcray.com/
• https://www.instagram.com/mcraystudios/
• https://www.facebook.com/mcraystudios/

 

✅ Next Steps: 

1. Book Your Coaching Call!
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

Summer School is now in session!

Throughout the month of July, join me here on the Revenue Ready Creative podcast each Monday for conversations with guest experts in art and design who are ready to drop knowledge on topics like building resilience in self-employment, getting your name out there in the community, switching to a value-based pricing model and so much more.

Pull up your easel and prep your palette—our guest, Pete Sack, is about to paint a whole new perspective on the value of community, planning, and diversification in self-employment.

 

✅ Learn more about Pete Sack: 

• http://petesack.com/
• https://www.instagram.com/petesackart/

 

✅ Next Steps: 

1. Book Your Coaching Call!
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

✏️🗒️ Summer School is now in session! Throughout the month of July, join me here on the Revenue Ready Creative podcast each Monday for conversations with guest experts in art and design who are ready to drop knowledge on topics like building resilience in self-employment, getting your name out there in the community, switching to a value-based pricing model and so much more.

Today’s guest is Kenzi Green, a brand and web designer behind Kenzi Green Design, the host of The Unapologetic Designer Podcast, and the co-founder of The Brief Collective—where she teaches designers how to land high-ticket clients and finally ditch the starving artist mindset for good.

With a bold design eye and a business-savvy brain, Kenzi is helping the next generation of designers own their worth and show up with confidence.

Whether you’re building a brand or just learning how to say your rates out loud without second guessing yourself—today’s episode is about to redesign the way you think about pricing.

 

✅ Learn more about Kenzi Green: 

• https://kenzigreendesign.com/
• https://www.instagram.com/kenzigreendesign
• https://www.instagram.com/thebriefcollective/
• https://www.instagram.com/theunapologeticdesigner/

 

✅ Next Steps: 

1. Book Your Coaching Call!
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

✏️🗒️ Summer School is now in session! Throughout the month of July, join me here on the Revenue Ready Creative podcast each Monday for conversations with guest experts in art and design who are ready to drop knowledge on topics like building resilience in self-employment, getting your name out there in the community, switching to a value-based pricing model and so much more. Sharpen your pencil and lean forward for today’s episode with Arts Council CEO, Jenn McEwen.

Jenn McEwen is the president and CEO of United Arts of Wake County in Raleigh, NC, where she champions local artists and brings the arts to life across the region.

Before stepping into this leadership role, Jenn built a successful career in arts marketing and nonprofit leadership in Atlanta, and even made history by launching the first government agency dedicated to the arts in the Town of Hilton Head Island.

In her position as an Arts Council CEO, Jenn works with hundreds of artists and arts organizations. She sees who stands out professional, who is reliable, who is engaged with the community and therefore who is getting their name out there via the many, many avenues available to artists.

And that’s what we’re talking about today.

If you’re curious about things like what it would take to get into the public art space or how to build a revenue stream as a teaching artist, there are some lessons here that you don’t want to miss.

Sharpen your pencil—we’re about to get a masterclass in the steps you can take to get your name out there in your community.

 

✅ Learn more about the United Artist Council: 

https://unitedarts.org/

 

✅ Next Steps: 

1. Book Your Coaching Call!
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

Chasing down material costs...

Trying to build a timeline you can share with clients...

Staring at a blank page when it’s time to write about your work...

Spending hours pulling reference images or mockups just to get your ideas across.

As a self-employed artist or creative business owner, these kinds of tasks can eat up your energy before you even start creating.

That’s where AI comes in—not as a replacement, but as a creative assistant! 🤖

In this episode, we’re looking at practical ways to use AI to support your process—from planning your budget and resources, to gathering inspiration, creating quick mockups, and even helping you communicate your final body of work.

It’s about freeing up your time so you can focus on the part that really matters most to you!

 

✅ Next Steps: 

1. Book Your Coaching Call!
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

 

Hey, Creative Boss!

It's Quarterly Review time. A touchpoint in your business, four times per year, in which you assess and evaluate what matters most to you.

It's a healthy practice to have these specific touch points to see how far you are with your goals for the year.

I'll give you questions and prompts to help guide your Quarterly Business Review. However, this time, we're doing things differently by approaching your QBR with no numbers!

Let these equally important questions guide your review:

1. What are 10 things that you’re proud of yourself for accomplishing in Q2?
2. Which project or piece brought you the most joy to create this quarter? Why?
3. What feedback did you receive that felt especially meaningful or affirming?
4. What lessons did you learn from any setbacks or rejections?
5. What 3 challenges did you overcome this quarter?
6. What new skills, techniques, or tools did you explore or refine?
7. What moments made you feel most like a successful artist or creative entrepreneur?
8. What felt most authentic about how you showed up in your business?
9. What part of your creative process or identity do you want to honor more?
10. How did your work contribute to your long-term vision or goals?

And if you need the numerical guidance, simply listen to one of these episodes next:

• Episode 05: Get Organized in Your Business with this Sales Tracking Process for Creatives
• Episode 21: Guidance for Your Q4 Review: Sales Tracking for Commercial Artists, Makers and Designers
• Episode 33: Inspiration for Your Q1 Review: Peek Into a Profit Planning Session With an Artist Couple

 

✅ About Emily Grey

Follow Emily online at @TheFlourishMarket on Instagram or visit her store at TheFlourishMarket.com.

 

✅ Next Steps: 

1. Book Your Coaching Call!
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

 

When you think about pricing your work, your workshops, your services, and your final collections ... do you just want to throw up?

There is so much emotional influence associated with landing on that final number.

And that's before even asking someone to pay it...

I get it. I’ve been there personally and I see it when I work with artists to define or refine the price points. 

Coming up with your own pricing and what you’re going to charge for one-of-a-kind pieces, prints, and services shouldn’t be painful.

In this episode, let’s look at a stackable formula you can use to account for the true cost of your work. This takes you out of emotionally driven pricing – which can feel arbitrary to both you and your customers. And it gives you more control over your pricing decisions so you can set them once and for all.

✅ Referenced Episodes:

• Episode 15: How Much Does a Customer Art Commission Cost? Managing Client Expectations (Part 1)
• Episode 16: How Much Does a Customer Art Commission Cost? Managing Client Expectations (Part 2)

 

✅ Next Steps: 

1. Book Your Coaching Call!
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

When was the last time you took a vacation?

Do you have one coming up? 

Or do you have another type of leave of absence coming up (planned or otherwise) that will definitely interrupt your work?

Tune in for a few tips to help you prepare yourself, your inventory, and your customers for any pause in work that might affect your business and availability.

This episode includes tips from artist, Christy King, of Chapel Hill, NC.

 

✅ About Christy King

Christy King is a fine artist in Chapel Hill, North Carolina. She sells work through the online galleries Well and Wonder, Serena & Lily, and Artfully Walls, and locally at the gallery and gift shops of the North Carolina Botanical Garden and The Carolina Inn.

After studying art and education at UNC Chapel Hill, Christy also earned a master of education at Vanderbilt University. She has ten years of experience teaching art to children in Montessori schools and art museums, including the Smithsonian National Portrait Gallery and Frist Art Museum.

In addition to creating art in her home studio, Christy shares her love of representational painting through her online course and by teaching in person at local arts centers.

• christymking.com

• instagram.com/christymking

• christymking.com/online-course * Free Oil Painting Materials Guide will pop up after 3 seconds on this page

 

✅ Next Steps: 

1. Book Your Coaching Call!
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

Feel like you're hitting low point?  Are things dull, tired, or totally uninspired?

Do you find yourself in a rut lately? Feel like you’re just going through the motions?

If being self-employed—turning your creativity into your livelihood—is starting to wear on you and take it's toll...

If suddenly you find that the joy is getting buried under the hustle and you just want the freedom to play again, to try something new without worrying if it’ll sell...

This episode is for you.

Learn my S.P.A.R.K. method to find your way back to why you started your creative work in the first place!

 

✅ Next Steps: 

1. Book Your Coaching Call!
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

Today, I’m taking you into a conversation with one of my current clients, Wisconsin-based oil painter, Hallie Kohn.

Hallie became my art business coaching client a few weeks after I became her newest collector. Right away, we worked through a visioning exercise that set her up for her own Revenue Ready Plan.

Ready to work together to create your own Revenue Ready Plan?

🎨  CLICK HERE TO SCHEDULE YOUR FIRST SESSION! 🎨

Additionally, these episodes will help you to envision your Revenue Ready future:

• Episode 18: How to Earn More in 2025!
• Episode 24: Curious about Passive Income on Etsy?
• Episode 28: 3 Must-Do's for Artists and Creative Business Owners to Plan for Online Sales Strategically

 

✅ Find Hallie Kohn on her website and Instagram, here:

• halliekohnart.com
• instagram.com/HallieKohn

✅ Next Steps: 

1. Book Your Coaching Call!
2. Respond to the Call To Artists: Request for Topics
3. Find more information at www.HeatherAllenOnline.com.
4. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

You know those moments when you’ve poured everything into your work — your time, your energy, your heart — and then it hits you: you might be doing too much, stretching yourself too thin, trying to carry every part of this business on your own...

Or those long days where you’ve packed up your car, hauled your work, your displays, your tent, and that same folding stool to your booth — and by the time you pack it all back up again, you're completely drained. Not just physically, but emotionally, mentally and perhaps creatively, too.

And then there’s that moment after you finish a new collection — the part that lights you up and gives you the resolution you’ve been looking for — but now it’s on you to frame it, label it, hang it, promote it. And while you’re doing all that, the next idea, the next piece, the next collection? It has to wait. Because there's no one else to take care of the production and promo work.

You wear a lot of hats. 

Let’s get you some support, okay? 💞

In this episode, we’re diving into what it looks like to get help, delegate, and build real support — so you can stay focused on what you do best. And so you can manage your physical energy without burning out or becoming exhausted in the process.

✅ Next Steps: 

1. Get Your Question Answered!  Have a question you'd like to have answered on the show? Click here to send Heather a voice message! Include your name, what you do (E.g., "I'm a painter"), where you're from (E.g., Portland, Oregon) and your question. Then tune in to hear it answered on the show!
2. Find more information at www.HeatherAllenOnline.com.
3. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.
4. Click HERE to Respond to the CALL TO ARTISTS: Request for Topics 

 

Click HERE to Respond to the Request for Topics 

We've covered a lot of ground in the last 9 months, friend.

For artists in business, you'll find the REVENUE READY CREATIVE has you covered for things like:

• How to get started with quarterly sales tracking
• Ways to earn consistent sales through passive income
• Goal mapping, strategic planning, and time management
• Using AI for productivity
• How to turn your sales page into something that truly works for you

But what ELSE do you want to hear about? What do you want to more of? And who would you like to see featured on the show?

Let me know in this listener survey:

Click HERE to Respond to the Request for Topics 

 

✅ Next Steps: 

1. Get Your Question Answered!  Have a question you'd like to have answered on the show? Click here to send Heather a voice message! Include your name, what you do (E.g., "I'm a painter"), where you're from (E.g., Portland, Oregon) and your question. Then tune in to hear it answered on the show!
2. Find more information at www.HeatherAllenOnline.com.
3. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

Click HERE to Respond to the Request for Topics 

Let's talk about something that hits close to home for a lot of us—especially those who are self employed in creative fields. 

If you’ve ever found yourself doubting your talents and abilities, feeling like a fraud in your own success, or wondering when people will “find out” you're not as together as they think—you’re not alone.

This episode is intended to help you own exactly where you are in your creative journey with confidence because imposter syndrome is something we all experience. There are a lot of things that can get in our way – the last of which should be your confidence in yourself.

If this episode resonated with you, share it with someone who might need to hear it today. And if you haven’t already, subscribe for more practical small business tips for artists and creative professionals, right here on the REVENUE READY CREATIVE podcast.

 

✅ Next Steps: 

1. Get Your Question Answered!  Have a question you'd like to have answered on the show? Click here to send Heather a voice message! Include your name, what you do (E.g., "I'm a painter"), where you're from (E.g., Portland, Oregon) and your question. Then tune in to hear it answered on the show!
2. Find more information at www.HeatherAllenOnline.com.
3. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

 

 

Let’s face it—distractions are everywhere. From social media scrolls to seasonal mood shifts, staying focused as a creative can feel like chasing light through a fog. But what if the secret isn’t eliminating distractions, but learning to work with them?

In this episode, we’re talking about the systems and rhythms that support your creative business—those repeatable processes that let you pause and pick up where you left off with confidence. Whether it’s sending a weekly newsletter, prepping for a collection, or just keeping your client workflow on track, your structure is your safety net.

You’ll learn how to identify the key systems in your own practice and estimate how long they actually take (so you can plan with less stress).

Knowing your rhythms is the ultimate creative superpower—even when... squirrel!!

 

✅ Next Steps: 

1. Find more information at www.HeatherAllenOnline.com.
2. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

 

 

Each week, I’m thrilled to bring lessons learned and best practices for artists and creative small business owners to your listening ears!

Surprisingly, when I look at my podcast episode data, among the most listened to episodes is an episode that starts with "Get Organized."

You can find that here:

Episode 5, “Get Organized in Your Business with this Sales Tracking Process for Creatives.”

While I know you’re here for sales, I wonder if GETTING ORGANIZED in your business is also pulling at your interest...

So today, I’m bringing you some fun tips from a gal who knows a lot about getting organized!

Let me tell you a little bit about her.

Tracy Hoth is a 17-year veteran professional organizer and certified life coach who is on a mission to empower coaches and online business owners to reclaim their time, boost confidence, and maximize profitability through a streamlined and organized business.

Enjoy!

 

✅ Find Tracy Hoth on her website and Instagram, here:

• Free Class https://simplysquaredaway.com/5files
• Website https://simplysquaredaway.com/
• Podcast https://simplysquaredaway.com/podcast/
• LinkedIn https://www.linkedin.com/in/tracyhoth/
• IG https://instagram.com/tracyhoth
• Facebook https://facebook.com/SimplySquaredAway
• Pinterest https://pinterest.com/simplysquaredaway/

✅ Next Steps: 

1. Find more information at www.HeatherAllenOnline.com.
2. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

 

Congrats! 🎉

You’ve got a show, market, festival, studio tour or workshop coming up. It’s either scheduled with a real date to work towards, or it’s something you’ve imagined, but it’s only a matter of time. Your event is on the horizon.

Let’s get you ready, my friend. No need to start from scratch. I’ve got a lightweight plan to share with you that can be used for your first show or your fortieth show. But one thing is true, you can use this plan every time. 

Mentioned in this episode:

• Learn more about artist and designer Juliana Yasmine
• Episode 2: Creative Business Owners — Use THIS 3-Step Framework to Make Your Introduction Memorable

Listen and be inspired. 😊

✅ Next Steps: 

1. Book Your 1-Hour Sales Coaching Session HERE! 👈 👈 👈
2. Find more information at www.HeatherAllenOnline.com.
3. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

 

In the Revenue Ready Creative podcast, "Mon-yay!" is reserved for the first or second Monday of the new quarter.

It’s a time to look back at your efforts from last quarter so that you can celebrate your achievements, learn from what happened and make adjustments where necessary. 

But it’s also a great time to look ahead as you prepare for what will be happening in your creative business over the next three months. 

You can find specific guidance in Episodes 5 and Episode 21 where I walk you through an exercise for your Quarterly Business Review – hey, maybe you’ll end up scheduling some time THIS WEEK to do your own Quarterly Business Review and see what you learn. 

• Episode 5 — Get Organized in Your Business With This Sales Tracking Process for Creatives
• Episode 21 — Guidance for Your Q4 Review: Sales Tracking for Commercial Artists, Makers and Designer

For today, however, I thought it might be interesting for you to hear an actual coaching call with an artist duo – a husband and wife team, whom I’ve had the absolute pleasure of coaching in their second year of business!

• ✅ Book Your 1-Hour Sales Coaching Session HERE! 👈 👈 👈

In this session, you’ll hear just how busy they’ve been, literally filling their calendar with different festivals, events, and different types of offerings in their business.

Pay attention to their description of how the physical, in-person events are starting to wear them down.

Notice how they’re shifting into a different strategy for earning revenue in their business business.

And then, finally, toward the end, a magical moment occurs when they see how everything might be different for them financially if they shift focus to one line of business over others.

Listen and be inspired. 😊

✅ Next Steps: 

1. Book Your 1-Hour Sales Coaching Session HERE! 👈 👈 👈
2. Find more information at www.HeatherAllenOnline.com.
3. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

You're busy providing OTHER people with creative services and solutions, but have you ever taken time to do the same for yourself?

In today's episode, I interview photographer Amy Paulson who helps you see the value of investing in brand photography for yourself and your creative work.

Photography is SUCH a powerful element of your online art business. Why wouldn't you want to invest there?

Well, as you'll hear in this episode, there are a lot of things that hold us back from taking this leap even though the return on effort (ROE) can be a total game changer for your business. Listen as Amy Paulson shares tactical tips for preparing for your photoshoot and using your new images strategically for web and social. ✅ Find Amy Paulson on her website and Instagram, here:

• https://amy-paulson.com/
• https://www.instagram.com/amybpaulson/

 

✅ Next Steps: 

1. Find more information at www.HeatherAllenOnline.com.
2. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

Are you struggling to get more sales online? Ever wonder how website might be contributing to that struggle?

Let's talk about the top mistakes artists make in their online business, and particularly in their website.

And guess what… I’ve made quite a few mistakes myself! I’m hear to spill the beans…

Share the deets…

I'll tell you where I messed up and what I forgot to account for, confessional-style.

And I’m not stopping there... I’m bringing in observations from other people mistakes too.

Ready for this juicy episode?

Dive in now!

 

✅ Next Steps: 

1. Find more information at www.HeatherAllenOnline.com.
2. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

 

 

 

What happens after someone clicks the call-to-action button on your art website or your workshop sales page?

Where does it take them? What’s the workflow? And more importantly —how does payment get into your business bank account? 

Let’s take a look at that today as we march forward with all things sales pages for artists this month.

Today, I’ll teach you how to be super tactical with your sales page so that you have a process that works, and takes that sale straight to the bank for you!

Stick with me and I’ll show you have to do it, step by step. 

 

✅ Next Steps: 

1. Find more information at www.HeatherAllenOnline.com.
2. Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.