Navigating the complex world of social, influencer, and paid media to drive impactful results.

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Welcome to the complex digital and influencer marketing world, where the space is crowded, technology is ever-evolving, budgets are unpredictable, and a competitive strategy is challenging yet essential for nonprofits.In today’s digital age, mastering the latest digital marketing opportunities is crucial for nonprofits to stay modern, reach supporters, and accelerate their impact. Developing powerful, creative, and scalable growth strategies, and targeted communications that connect with individuals, can feel like navigating an obstacle course. Layer in the explosion of the digital space and the urgency to get it right, and the effort can be overwhelming.Keeping up is a challenge, let alone standing out.Don’t navigate the digital marketing maze alone—meet Tiffany Rivers, Senior Director of Social + Influencer Marketing, and Nate Mize-Pressler, Associate Media Director, at Media Cause. Tiffany and Nate explain organic, influencer, and paid media, sharing winning examples and outcomes. They discuss effective storytelling techniques and offer tips to empower influencers. Tune in to learn the basics and kickstart your effective digital marketing plan!

In this episode:

• Explore successful nonprofit influencer marketing campaigns
• Identify key metrics for evaluating influencer partnerships
• Navigate ethical considerations: authenticity, transparency, and credibility
• Discover strategies for building a cohesive brand narrative

April is a busy month on the Cause Calendar. Co-hosts, Dawn and Kristen share heartfelt stories, personal courage, and their journey with social injustice. April is dedicated to World Autism Awareness, Environmental Protection, Honoring Volunteers, and many other great causes - one step closer to societal change.

Yikes! Your event is sneaking up on you. Don't you wish you could wave a magic wand to have an exquisite auction, turn-key solution, top-bidding collections, timeless items - not-sold-in-stores, and zero risk? There is a Fairy Godmother.

Co-hosts Dawn and Kristen explore passion, purpose, and meaning on 'It's a Gift,' a brand new series on Raise Ration Radio. Women's History Month, World Kidney Day, International Day for the Elimination of Racial Discrimination, and World Down Syndrome Day. What drives your passion?

What's the ideal amount to ask? Is it $25, $100, $1,000? Michael Gorriaran addresses how much to ask, every single donor, every time to optimize unique giving potential.

With supporter-led fundraising influencing donation opportunities, nonprofits are seeking ways to optimize evergreen revenue. Julia Beltran explores how to Double the Donation and drive giving up a level or three. Ouch, four to seven billion giving dollars go unclaimed annually.

She sees it all, and then some. Meet expert mobile bidding consultant and top-rated event manager, Stacy Engstrom, who shares ideas on creative ways to deliver all the feels regardless if guests are in the ballroom or in their living rooms. Kiss Cam - brilliant!

“The only way to do great work is to love what you do.” -Steve Jobs. Claire and Louis Murad are a dynamic duo who love what they do and do it well. Meet them in this fireside chat and learn all their fundraising secrets. Caution: creativity exposed.

Meet expert peer-to-peer consultant, Kim Hall. 'Meeting supporters where they are,' is not just a cliché statement, it's a can-do fundraising mantra that produces evergreen results...and it's much easier than you'd think. Kim tells personal and professional stories about how not to leave money on the table.

Families are created in many ways; sometimes it takes an angel.

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The journey for foster children and their families is fraught with challenges that leave a lasting impact. Foster children endure the heartache of separation from their biological families, moving from one foster home to another, each transition deepening their emotional wounds. Feelings of abandonment, identity crisis, and a longing for stability tear at their young hearts. Meanwhile, foster families bravely navigate a labyrinth of bureaucratic hurdles, striving to meet the emotional needs of their vulnerable children while often facing financial strain.Amid this turmoil, Angels Foster Family Network is a beacon of hope and love. Dedicated to providing safe, stable, and loving homes for infants and toddlers in foster care throughout San Diego County, Angels passionately and collaboratively care for foster children. They work with diverse and exceptional families who dedicate themselves to each child’s well-being.In this episode of Raise Nation Radio, we welcome Carla Dobbs and Danielle Tolbert from Angels Foster Family Network. They share how the organization ensures that infants and toddlers in foster care receive the best start in life. Inspired by their founder, Cathy Richman, a former Court Appointed Special Advocate volunteer with the San Diego County foster system, Angels Foster Family Network is driven by a deep desire to improve the lives of young children in foster care. Cathy believed that children were best served when they remained with one family until permanency was determined, allowing them to form deep and meaningful connections. She also believed that infants and toddlers in foster care deserved focused attention. Thus, she established the expectation that each Angels family would care for only one child, or sibling, at a time.Angels Foster Family Network provides foster children and their families hope for a brighter tomorrow.Joining us as a co-host for this episode is Nate Cox, Angel’s Customer Success Manager at OneCause, who applauds the organization’s mission and fundraising efforts and highlights that it truly takes a village.

In this episode:

• Fostering 101
• Foster Parent Leadership
• Foster Care Awareness Month Celebration
• Importance of OneCause Customer Success at Angels Foster Family Network
• Transition from Manual Bid Sheets to Fundraising Software
• Impact of Innovation on Event Fundraising

It takes a passionate family, a huge heart, and extreme selflessness to turn tragedy into legacy. OneCause's own Kim Haugh (peer-to-peer consultant) demonstrates how family and community came together in the wake of the untimely passing of their beloved family member and a Father of two young boys. Strong Hearts make Strong Players on and off the field.

If you don't like the turf you're standing on, change it. Marshall Stockdell tells a powerful story about a couple's journey on and off the turf which ignites hope and confidence for students and athletes. The future plays here with Fields and Futures Foundation.

Eliza taught her everything she needed to know about shifting mindset, learning differently, and systematic change. 'What doesn't kill you makes you stronger' are words to live by. From motherhood to fierce philanthropist, Aimee Darby describes how her daughter ignited a fire inside her and how a community is forever changed.

Alice Austen (1866 - 1952) is one of America's most prolific female photographers. Brave, wicked smart, and unapologetic, Austen was a rebel who broke away from the constraints of her Victorian environment and forged an independent life that shattered boundaries of acceptable female behavior and social rules. Victoria Munro recounts this remarkable riches to rags story to deliver a profound message about human rights and personal identity.

Mental Health America - it's a mission and a message. Myra Wilkey takes us on a journey from the uncomfortable to the comfortable. Tune in to hear about advances in how we approach mental health, the YOUnity model, how a supportive, mission-driven Board makes the difference, and how one many turned from homeless to mentor in this awe-inspiring episode.

6 in 10 adolescent girls battle low self-esteem. It's a crisis. We need to change the narrative. Missy Heilman is doing just that. “She is clothed with strength and dignity and laughs without fear of the future.” — Proverb 31:25. For girls and women everywhere.

Frederick Douglas taught us, “Once you learn to read, you will be forever free.” Joe Berninger shares how Cooperative for Education is, poco a poco, freeing Guatemala from 1 in 3 persons being illiterate. Learn how one cooperative is changing lives through books.

Listen as young philanthropists, Alyssa and Amanda, share their story of establishing the Morgan Marie Michael Foundation at 14 and 19, respectively. Just in time for the Foundation’s 5th anniversary, Alyssa and Amanda talk autism acceptance, embracing neurodiversity, and empowering the next generation of activists and change-makers. Be inspired by their story, and take the first steps in discerning "the most good you can do.

Storytelling is the heartbeat of fundraising and the 2021 Raise Awards honors outstanding storytellers. Listen to award winner, Janine Konopelski as she recounts her story toward fundraising success. It's your daily dose of fundraising inspiration.

One in eight women are diagnosed with breast cancer; It's your responsibility to take control; there are miles and miles of reasons and hope. Pari Forood shares an intimate story about three courageous women with a dream, honors Samantha Scotti, and offers advice every woman, man, and child needs to hear.

Pam channeled outlaw energy, Steve gave us all the feels, Patrick sang to us, Josh and Reggie danced, and we all played poker. Raise day 1 connected #FearlessFundraisers from around the globe. Will day 2 top it? Get the 411 at Raise Nation Radio.

Chessie and Nick were aligned at, "Hello." This dynamic duo and Millennials themselves, share strategies for motivating millennials to future proof fundraising. The Millennial population is projected to peak in 2036 at 76.2 million - need we say more?

Any one person can change the world, yes anyone. The secret ingredient may be as simple as demonstrating gratitude, every day, all day. David Linn takes you on a gratitude journey and chats about the generosity series. gratitude curriculum, and what it means to be truly grateful.

Join the Raise Nation community to congratulate Raise 2021 Fundraisers of the Year: Bill Miller, Katie Koglman, and Nathan Smith. Listen to their stories, learn what motivates their teams, discover how they achieve fundraising success, and find out what makes this incredible group #FearlessFundraisers. Peers celebrating peers - it all happens on Raise Nation Radio.

Stephanie and Kirsten chat about their successful approach to donor relationships. Know your audience, target your messaging, and engage a multi-channel communication strategy to take donors on a journey with your mission and story. Ninety, personalized messages are never too many and a social media toolkit is a must.

If your organization has a list of name and emails addresses, you're ready for machine learning and data driven development. Shawn Olds shares how simple and cost effective it is to deploy artificial intelligence to drive development and growth with boodle AI. It's not rocket science, it's data science.

OneCause's own, Dawn Lego, and Benefit Auctioneer, Benjamin Farrell kickoff Raise 2021 and Raise Nation Radio. Listen in to learn about amazing Conference highlights, Thought Leaders that promise to inspire, and awe-inspiring Speakers you won't want to miss. It's Raise Nation Radio; all you need to do is click play.

In this episode of Raise Nation Radio, Michelle Casserly teaches us to keep on keeping, hiccups are learning opportunities, and playbooks are over-rated. Michelle shares how her team maintains laser sharp focus and embraces change. If you simply ask the right questions, stakeholders and supporters will help guide decisions to achieve fundraising success even if it's virtual golf.

What's the difference between working in your brand versus working on your brand? Expert brand builder, Taylor Shanklin, takes listeners through the importance of taking care of the brand. A strong brand drives financial health and fosters meaningful and long-lasting donor relationships.

Men and women for each other and for the greater good. In this episode of Raise Nation Radio, THE Pam Sherman takes us through her professional and personal journey and explains how philanthropy and leadership go hand in hand. Life is about the connections made and how we deepen relationships to fuel passion and creativity.

"We've always done it this way." is the most dangerous phrase in the English language. From the voice of "Do Good Better," Patrick Kirby delivers a different viewpoint on the opportunities and possibilities from virtual fundraising events. From simple practices to mic drops, this episode of Raise Nation Radio will connect the dots on how to make the most of donor engagements through virtual experiences.

RAISE Nation is a 365-day concept designed to give actionable advice to fearless fundraisers in an on-demand format that’s easy, fun, flexible, and multi-task friendly. It affords you, and your fundraising peers the opportunity to listen to what you want, when you want.

Be prepared, resourceful, flexible, and above all, be real. Deb Barge shares her philosophy about rinse, repeat, and personalize. Listen in as Deb shares her approach to communicating with donors in an authentic and meaningful manner to create loyalty and convert the transactional to friend.

Having a purpose in life is a fundamental factor of happiness. But how do you find your purpose? Catti Beals explains how a second chance for many in the state of Mississippi has influenced a meaningful life, happiness, and dignity, and caused a wonderful ripple effect for future generations.

What can you learn from 3,200+ experiments spanning 419+ million donor interactions and first-hand research analyzing 1,000+ nonprofits across 9 countries? Tim Kachuriak, Chief Innovation & Optimization Officer from Next After shares astounding insights. Get ready to boost your fundraising revenue.

How do Fearless Fundraisers get to the number they need at their auctions and events? EVERY player must be integrated and aligned with the task at hand, no apologies. Michael Green, from Michael Green Auctions, shares his unique perspective about how not to leave money on the table.

Beth Holger, CEO of The Link MN, discusses a fresh perspective on building community and making impact. With a passion and commitment for the youth from the Northside of Minneapolis, former Minnesota Vikings Players, Jim Marshall and Oscar Reed demonstrate what it means to do ‘whatever it takes.’ Thankfully, The Link’s youth-led initiatives and strengths-based programming are working.

What does it means to build inclusive communities? Heather D. Bell, Development Director for Community Living, a nonprofit organization recognized as a Raise 2022 Storyteller of the Year, speaks candidly about blossoming neurodiverse communities and how support and mindset can enrich the lives of individuals with disabilities so they can achieve their greatest potential.

Emerging fundraising trends and new ideas straight from the heart of the action.

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Join Raise Nation Radio on tour as we bring you coverage from AFP ICON 2024, live from the OneCause booth at the Metro Toronto Convention Centre in Toronto, Canada. Tune in for exclusive insights into conference highlights, innovation, and the latest fundraising trends. Listen to interviews with your peers, nonprofit professionals, thought leaders, speakers, and more!Whether you missed the conference this year or simply didn’t have time to explore all the sessions and exhibitors, this episode has you covered with all the must-know happenings From AFP ICON.Guests from this episode include: Cherian Koshy, Vice President of Product Strategy, Kindsight; David Quirk, Development Officer, Deaconess Pregnancy & Adoption; Kim Hales, Director of Client Services, Soukup Strategic Solutions; Annie Tukman, Director of Sales, TapKat Solutions.

Driving focused fundraising and engaging events.

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There’s been a lot of buzz about optimizing events and exploring every avenue to maximize impact and revenue. The prevailing trend is to assess your resources and ensure you’re capitalizing on them fully. The initial step along this path is to produce a high-quality, mission-focused event. Following that, it’s important to understand the various groups involved and how to mobilize, motivate, and engage them effectively.Volunteer groups, in particular, warrant significant attention as they can significantly drive revenue. Consider the diverse range of volunteers engaged in your event, including honorees, corporate sponsors, survivors, check-in and check-out teams, young professionals, supporters unable to attend the event, and those eager to contribute more but unsure of how to do so. Each one plays a pivotal role that could lead to substantial revenue gains if they are empowered and equipped with the right tools.Facing the fear surrounding asking volunteers to take on additional roles, especially fundraising, can be unnerving, yet it is a crucial step in maximizing event revenue. Event expert Darren Port and his team at Powered by Professionals have perfected the art of enhancing total event performance. His agency prioritizes the activation of groups as a fundamental aspect of the process. As the CEO and Founder of Powered by Professionals, Darren draws from his personal journey of volunteerism and philanthropy, leveraging his experiences to coordinate events and optimize revenue generation for his clients. In this episode of Raise Nation Radio, Darren shares insights into his strategies and how he coaches clients toward fundraising triumphs.

In this episode:

• Engage with your volunteers to foster a sense of connection and purpose
• Walk volunteers through potential funding sources in their networks to expand your reach
• Conduct surveys to assess volunteers’ skills, strengths, and preferences to assign roles effectively
• Deploy technology such as personal fundraising pages to streamline and enhance fundraising efforts

Revitalizing volunteer opportunity and capacity.

SHOW NOTES:

As nonprofits, we understand the importance of activating groups aligned with our organization. While it may seem straightforward since they are part of our community, engagement often eludes us, especially concerning volunteer groups. However, volunteers are a crucial affinity group to prioritize, given that volunteering is the #1 signal for affinity or the likelihood of donating. Reports also indicate that between 76% and 79% of donors volunteer at the same organizations to which they donate.Despite these clear benefits, effectively engaging volunteers can be challenging. Personalized communication is essential, but it’s also difficult to consistently engage with volunteers. Gathering and centralizing data can be challenging, and volunteers often face issues with logging hours and connecting with each other. Moreover, resources or growth opportunities for volunteers are often lacking.Given these challenges, how can nonprofits create meaningful and rewarding volunteer programs that benefit both the organization and its volunteers?Geng Wang, CEO of Civic Champs, joins Raise Nation Radio to discuss how nonprofits can enhance their volunteer programs and impact. He explains how innovations like the Civic Champs platform automate volunteer management, streamline service & event coordination, and convert volunteers into donors, making it easier for organizations to build capacity and create meaningful opportunities for volunteers.

In this episode:

• Volunteering resurgence
• Benefits of automated volunteer management
• Consumerized volunteer experiences
• Volunteer recruiting reimagined
• Habitat for Humanity of Bowling Green success story