Co-hosts Tori McElwain of HeyTori and Andi Stanfield of True Blue Quilts share real talk about what it takes to grow a successful quilting business while balancing full-time work, family life, and creative energy.
Whether you're into quilt pattern design, longarm quilting, teaching workshops, or selling handmade products, you'll find practical tips and honest conversations here. We cover everything from digital marketing and course creation to time management and the mindset shifts needed to build a sustainable, fulfilling side hustle.
This show is your go-to guide for running a profitable quilting business on the side - with encouragement, strategy, and plenty of real-life stories from the stitching trenches.
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In this episode of Quilting on the Side, hosts Andi and Tori welcome Teresa, the AI Quilter, who shares her journey from the semiconductor industry to the world of quilting and artificial intelligence. Teresa discusses her passion for teaching AI concepts to various audiences, including quilters, and addresses the ethical concerns surrounding AI-generated art.
She emphasizes the importance of understanding AI's capabilities and how it can enhance creativity without replacing the human touch. The conversation also covers marketing strategies for solopreneurs and concludes with rapid-fire questions that reveal Teresa's inspirations and insights into the quilting community.
Don’t miss an episode! Like, comment, and subscribe for more quilting stories, tips, and industry insights.
Chapters
00:00 Introduction to Teresa, the AI Quilter 04:42 The Journey into AI and Quilting 17:09 Ethics and Copyright in AI Art 23:55 Leveraging AI for Creative Processes 35:57 Marketing Tips for Solopreneurs 44:32 Rapid Fire Questions and Closing Thoughts
In this episode of Quilting on the Side, Andi and Tori discuss effective holiday planning strategies for small businesses, particularly in the quilting industry. They explore the pros and cons of participating in Black Friday sales, emphasizing the importance of planning ahead to maximize profits while maintaining a balance between business and personal life. The conversation highlights the significance of community engagement, sustainable marketing practices, and the necessity of preparing for the new year to ensure ongoing success.
Chapters 00:00 Holiday Planning for Success 03:55 Pros and Cons of Black Friday Sales 10:27 Strategies for Effective Sales 17:22 Creating a Sustainable Sales System 23:57 Focusing on Community and Engagement 27:22 Planning Ahead for the New Year
Don’t miss an episode! Like, comment, and subscribe for more quilting stories, tips, and industry insights.
In this episode of Quilting on the Side, hosts Andi and Tori interview Susan Smith, a quilter with a rich family history in quilting. Susan shares her journey from learning to quilt on a treadle machine in a log cabin to turning her passion into a business during the pandemic. She discusses her marketing strategies, particularly the effectiveness of YouTube, and emphasizes the importance of building trust with her audience before selling her courses. Susan also shares insights from organizing a quilting cruise and her plans for future courses and memberships, highlighting the supportive quilting community she cherishes.
Things we talked about with Susan:
Tune in to Susan's podcast, Measure Twice, Cut Once, for relaxed conversations about the valuable lessons she and her guests have discovered in life, business, and creativity. You can listen to her podcast on Spotify, Apple Podcasts, Amazon Music, and via RSS Feed.
Episode Sponsor: A huge thank you to our episode sponsor, EQ8! EQ8 is the ultimate quilt design software that helps bring your creative visions to life. With user-friendly tools for designing, planning, and visualizing quilts, EQ8 is perfect for quilters of all levels. Take your quilting projects to the next level by visiting https://bit.ly/quiltingonthesideEQ8.
👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.
In this episode of Quilting on the Side, Andi and Tori discuss the ins and outs of presenting at quilt guilds. They cover the definition and purpose of quilt guilds, how to get started with presentations, the importance of networking, and the differences between trunk shows and technique lectures.
The conversation also delves into pricing strategies, the necessity of contracts, and how to sell your work without overshadowing the educational aspect of your presentation. Tori shares insights from her book, Workshops Unleashed, providing valuable tips for both new and experienced presenters.
👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.
Episode Sponsor: A huge thank you to our episode sponsor, EQ8! EQ8 is the ultimate quilt design software that helps bring your creative visions to life. With user-friendly tools for designing, planning, and visualizing quilts, EQ8 is perfect for quilters of all levels. Take your quilting projects to the next level by visiting https://bit.ly/quiltingonthesideEQ8.
We’re also excited to feature "Workshops Unleashed" by Tori as today’s sponsor. This comprehensive guidebook is tailored for quilt and craft teachers and packed with valuable insights—even for seasoned instructors. Learn how to develop workshops, market them effectively, and grow a loyal audience. Grab your copy at https://www.thequiltpatchbytori.com/workshopsunleashed.
Want to Support the Podcast and Unlock Exclusive Perks?
Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving!.
In this episode of Quilting on the Side, hosts Andi and Tori chat with Devan Robinson, a versatile entrepreneur and podcast editor. Devan shares her journey, transitioning from life coaching to marketing strategist, while highlighting the importance of empowering women and supporting their business growth. The discussion covers various topics, including aligning personal values with business goals, the range of services Devan provides, and her experience in organizing a women's summit. They also dive into the challenges of entrepreneurship, stressing the significance of self-worth and authenticity in business.
Throughout this lively conversation, Tori, Devan, and Andi explore the resilience needed in entrepreneurship, encouraging self-validation and seeing failures as opportunities for growth. They emphasize the value of making data-driven decisions over emotional reactions and how this approach can empower individuals in both creative and business pursuits. The discussion also touches on regenerative business practices, the importance of community, and the role of support in personal and professional development.
Listen to her podcast: Two Besties with a Mic on Spotify & Apple Podcast
Episode Sponsor: A special thanks to our sponsor, EQ8! EQ8 is the go-to quilt design software that helps bring your creative ideas to life, offering easy-to-use tools for designing, planning, and visualizing your quilts. Check out EQ8 to take your quilting projects to the next level. Visit https://bit.ly/quiltingonthesideEQ8 to get access.
👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.
In this exciting episode of Quilting on the Side, hosts Andi and Tori bring the energy and excitement of QuiltCon 2025 straight to your earbuds! They hit the ground running with a series of rapid-fire interviews, catching up with quilters, designers, and industry insiders at the renowned quilting convention. From lighthearted questions to quick insights into the creative process, this episode is packed with fun, laughter, and inspiration from the heart of the quilting world.
In this episode of Quilting on the Side, hosts Andi and Tori discuss their experiences at QuiltCon 2025 in Phoenix, Arizona. They share insights on the vibrant quilting community, the artistic expressions seen in the quilts, and the importance of networking and collaboration among quilters. The conversation also highlights the role of vendors and business opportunities within the quilting industry, as well as the significance of inclusivity and connection at events like QuiltCon.
👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.
Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.
In this episode of Quilting on the Side, Jennifer Parks from Jenny K Quilts shares her transformative journey in the quilting business, emphasizing the importance of self-discovery, emotional growth, and the value of community. She discusses her experiences at the Audacious Retreat, the challenges of self-sabotage, and how she learned to embrace her artistic abilities.
She highlights her strategies for building a sustainable business, including effective planning, teaching, and connecting with the quilting community through various platforms. In this conversation, Jennifer also shares her journey in the quilting business, discussing the challenges she faced, particularly with bookkeeping and mental health.
Jenny emphasizes the importance of passion and authenticity in pursuing a creative career, offering advice to aspiring quilt business owners. The discussion also touches on personal insights and rapid-fire questions that reveal Jennifer's preferences and inspirations in her quilting journey.
👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.
📌 Connect with Jenny: 🌐 Visit jennykaequilts.com/ to explore her courses, products, and more. 💌 Follow her on Instagram @jennykaequilts for behind-the-scenes and podcast updates.
Want to Support the Podcast and Unlock Exclusive Perks?
Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.
In this episode of Quilting on the Side, Andi and Tori dive deep into the world of relaunching older products and services in the quilting business.
They discuss why revisiting and reintroducing products can be a game-changer, offering valuable strategies on how to prepare for a successful relaunch. Andi and Tori emphasize that it’s not just about giving a product a fresh coat of paint but understanding how to connect with your audience in a meaningful way.
Whether you’re preparing to relaunch an old product or service or simply curious about how to reinvigorate your business, this episode is full of actionable insights that will guide you through the process. From planning and marketing to execution and reflection, Andi and Tori cover it all, helping you relaunch with confidence and success.
👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.
Want to Support the Podcast and Unlock Exclusive Perks?
Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.
In this episode of Quilting on the Side, Andi sits down with Mindy Lewis, the passionate owner of Cozy Craft Room in Mesa, Arizona. Mindy shares her inspiring journey from crafting as a personal hobby to launching a thriving creative space for fellow makers.
Join us as we discuss:
The story behind the Cozy Craft Room and how it became a go-to hub for crafters
The power of community in the crafting world and why it’s essential for creativity and support
Tips for turning your craft into a profitable business without losing the joy of creating
The importance of quality craftsmanship and how to cultivate a welcoming environment for makers of all levels
Whether you’re a quilter, a crafter, or dreaming of opening your own creative business, this episode is packed with valuable insights on monetizing your passion, fostering a community, and elevating your craft.
🎧 Tune in now to learn from Mindy’s experience and get inspired to take your crafting journey to the next level!
Want to Support the Podcast and Unlock Exclusive Perks?
Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.
If you want more support with your quilting business, make sure to hit follow.
Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.
If you want more support with your quilting business, make sure to hit follow.
Want to Support the Podcast and Unlock Exclusive Perks?
Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.
If you want more support with your quilting business, make sure to hit follow.
👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights.
Want to Support the Podcast and Unlock Exclusive Perks?
Join our Quilting on the Side Patreon community! By becoming a patron, you'll gain access to behind-the-scenes content, bonus episodes, and exclusive resources to help you grow your quilting journey. Plus, your support helps keep the podcast thriving! Click here to join.
If you want more support with your quilting business, make sure to hit follow.
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